Product Designer: Customer Activation (Remote)

📍 Job Overview

Job Title: Product Designer: Customer Activation (Remote) Company: Constructor Location: Portugal Job Type: Full-Time Category: Product Design / GTM Operations Enablement Date Posted: February 18, 2026 Experience Level: Mid-Level (2-5 years) Remote Status: Fully Remote

🚀 Role Summary

• This role focuses on the crucial intersection of Product Design and Go-To-Market (GTM) enablement, specifically within the customer activation and demo experience for an AI-powered e-commerce search and discovery platform.
• Responsibilities encompass shaping the initial impression prospective customers have of Constructor's capabilities, from the comprehensive demo environment to streamlining the onboarding process for faster time-to-value.
• The position requires a designer who can translate complex AI/LLM functionalities into intuitive and visually compelling user experiences, directly impacting customer acquisition and revenue growth.
• This role is ideal for a designer who thrives on owning end-to-end design problems, from strategic vision setting to the creation of production-ready interfaces, and who understands the B2B sales cycle and customer onboarding journey.

📝 Enhancement Note: While the job title is "Product Designer," the core responsibilities of owning the demo experience and customer onboarding strongly align with GTM Operations enablement functions. The focus on revenue optimization and conversion through design makes this a strategic role for driving commercial success. This role is not a typical B2C product design role but rather one focused on B2B sales enablement and customer success through design.

📈 Primary Responsibilities

• Demo Experience Design: Conceptualize, design, and iterate on the core demo experience for Constructor's AI-powered search and discovery platform, ensuring it visually communicates the product's advanced capabilities and potential revenue impact to large e-commerce clients.
• Visual Strategy & Branding: Define and execute a bold, modern design aesthetic for the e-commerce demo site that represents "Product Discovery 2027," aligning with Constructor's cutting-edge AI technology and brand positioning.
• Interaction Design & User Flows: Map out comprehensive user flows and interaction models for new, cutting-edge features, particularly those leveraging AI and Large Language Models (LLMs), ensuring a seamless and intuitive user journey from exploration to understanding value.
• Onboarding Optimization: Design and refine the customer onboarding process to reduce friction, accelerate time-to-value, and improve the overall experience for new clients integrating Constructor's solutions.
• High-Fidelity Mockups & Assets: Produce detailed, high-fidelity mockups and all necessary design assets for key pages and states within the demo and onboarding flows, including homepage, search results, product detail pages, and filtering/sorting experiences.
• Design System Integration: Ensure all new designs are scalable, reusable, and consistently align with Constructor's existing and evolving design system, promoting efficiency and brand coherence across GTM materials.
• Cross-functional Collaboration: Partner closely with Product Managers, Engineers, Sales, and Marketing teams to gather insights, translate complex technical concepts into user-centric designs, and ensure successful implementation of GTM-focused product experiences.
• User Research & Data Analysis: Conduct user interviews and usability tests with prospective and new customers to gather feedback, analyze data, and inform design decisions that optimize for activation, conversion, and customer satisfaction.

📝 Enhancement Note: The emphasis on "Customer Activation" and "Demo Experience" indicates a strong link to sales enablement and initial customer engagement. The role requires not just aesthetic design but also an understanding of how design can drive business outcomes like conversion rates and revenue, a key characteristic of a GTM-focused design role.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction (HCI), Graphic Design, or a related field, or equivalent practical experience.

Experience:

• 2-5 years of professional experience in Product Design, with a strong portfolio showcasing end-to-end design ownership, particularly in B2B SaaS or complex platform environments.
• Proven experience designing for customer activation, onboarding, or sales enablement tools is highly desirable.

Required Skills:

• Product Design: Expertise in the full product design lifecycle, from conceptualization and user research to high-fidelity prototyping and final asset delivery.
• Interaction Design: Ability to map complex user flows, define intuitive interactions, and create engaging user journeys.
• Visual Design & Aesthetics: Strong visual design skills with a keen eye for detail, typography, color theory, and the ability to define a compelling design aesthetic for a cutting-edge technology product.
• Prototyping & Tools: Proficiency in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite).
• User Research: Practical experience leading user interviews, usability testing, and analyzing research findings to drive design decisions.
• Collaboration: Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams, including Product Managers and Engineers.
• Problem-Solving: A goal-oriented, iterative mindset focused on solving high-impact problems and translating ambiguity into structured, scalable design solutions.

Preferred Skills:

• B2B SaaS Experience: Prior experience designing for B2B platforms, understanding complex workflows, and catering to enterprise client needs.
• E-commerce Domain Knowledge: Familiarity with e-commerce search, recommendations, and discovery platforms.
• AI/LLM Design: Experience or a strong interest in designing interfaces for AI-driven features and understanding the nuances of LLM-powered applications.
• Design Systems: Experience contributing to or working extensively with design systems to ensure scalability and consistency.
• Data Analysis: Ability to interpret product usage data and A/B test results to inform design iterations and optimize for key metrics.

📝 Enhancement Note: The specified experience level of "2-5 years" suggests a mid-level designer who can operate with a degree of autonomy but will still benefit from guidance. The emphasis on owning problems, B2B contexts, and translating research implies a need for a designer who is not just an executor but a strategic partner in the product development and GTM process.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• End-to-End Design Case Studies: Showcase 2-3 comprehensive case studies detailing your process from problem identification to shipped solution, emphasizing your role in defining the problem, user research, ideation, design iterations, and final outcomes.
• B2B or Complex Workflow Focus: Highlight projects that demonstrate your ability to understand and design for complex business workflows, ideally within a B2B SaaS or enterprise context.
• Impact Metrics: Clearly articulate the impact of your designs, quantifying improvements in user activation, conversion rates, task completion, or other relevant business metrics where possible.
• Prototyping & Visuals: Include interactive prototypes or high-fidelity mockups that clearly demonstrate your design thinking, interaction design skills, and visual aesthetic.
• Collaboration & Engineering Partnership: Provide examples or descriptions of how you collaborated with Product Managers, stakeholders, and engineers to bring designs to life.

Process Documentation:

• Problem Definition & Research: Demonstrate how you approach understanding a problem space, conducting user research (interviews, surveys, usability testing), and synthesizing findings into actionable insights.
• Ideation & Iteration: Illustrate your ideation process, including wireframing, user flow mapping, and how you iterate on designs based on feedback and data.
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