Performance Creative Designer

📍 Job Overview

Job Title: Performance Creative Designer

Company: NoA Connect

Location: Helsinki, Uusimaa, Finland

Job Type: Full-Time

Category: Marketing Operations / Creative Operations / Performance Marketing

Date Posted: April 21, 2026

Experience Level: Mid-level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role focuses on the rapid creation and iteration of performance-driven creative assets for paid social advertising campaigns.

• You will be responsible for designing, editing, and producing a variety of ad formats, including static, animated, and video, with a strong emphasis on data-informed optimization.

• The position requires a blend of creative design skills, hands-on video editing capabilities, and a foundational understanding of marketing performance metrics to drive continuous improvement.

• This is a hands-on, iterative role where creativity is directly tied to measurable results, demanding agility and a collaborative approach with performance marketing consultants.

📝 Enhancement Note: While the title is "Performance Creative Designer," the responsibilities and required skills strongly align with a specialized role within marketing operations or creative operations, specifically focused on the execution and optimization of paid media creative. The emphasis on data-driven iteration and collaboration with performance consultants positions this as a critical GTM support function.

📈 Primary Responsibilities

• Design and produce high-impact paid social advertisements across various formats, including static images, animations, and video content.

• Edit User-Generated Content (UGC) footage to create polished, authentic, and high-performing ads, focusing on hook, pacing, captions, and overlays.

• Conceptualize and draft ad copy for campaigns in both Finnish (native or near-native level required) and English.

• Collaborate closely with performance marketing consultants and strategists to interpret ad performance data and translate insights into actionable creative improvements.

• Actively review creative performance metrics to inform and brief the production of subsequent ad iterations, fostering a continuous optimization loop.

• Maintain brand consistency and adherence to campaign objectives while pushing creative boundaries for maximum engagement and conversion.

• Manage multiple creative briefs simultaneously, ensuring timely delivery of assets within fast-paced campaign cycles.

• Contribute to the creative strategy by identifying emerging trends and best practices in performance creative for paid social platforms.

📝 Enhancement Note: The core responsibility of "editing UGC footage into polished, high-performing ads" indicates a specialized skill in leveraging authentic content for performance, a key differentiator in modern paid social. The requirement to "review how your ads are performing - together with our consultants and use those insights to brief and produce the next iteration" emphasizes a data-centric workflow, crucial for any operations role focused on measurable impact.

🎓 Skills & Qualifications

Education: While no formal degree is explicitly required, a strong portfolio demonstrating equivalent practical experience and skill mastery in design and video editing is essential. A background in Graphic Design, Digital Media, Marketing, or a related field is beneficial.

Experience: 2-5 years of hands-on experience in graphic design and video editing, with a significant portion focused on digital advertising or performance marketing creative.

Required Skills:

• Fluent Finnish: Native or near-native proficiency for copywriting and ad creation is mandatory.

• Graphic Design Proficiency: Solid skills in visual design principles and a keen eye for feed-friendly aesthetics, with demonstrated expertise in Figma.

• Adobe Creative Suite: Advanced proficiency in Photoshop and Illustrator for asset creation and manipulation.

• Video Editing & Motion Graphics: Hands-on experience with video editing software, specifically CapCut for rapid social-first edits, and After Effects or Premiere Pro for more complex motion graphics and video production.

• Data Interpretation: Comfort in reading and understanding basic ad performance data (e.g., CTR, conversion rates, engagement metrics) to inform creative decisions.

• Independent Work Ethic: Ability to work autonomously, manage multiple projects, and meet tight deadlines in a fast-paced environment.

• Marketing Acumen: Genuine interest in marketing effectiveness and advertising principles beyond aesthetics.

Preferred Skills:

• Data-Driven Creative Experience: Prior experience in environments where creative output is directly linked to performance data analysis and iterative optimization.

• UGC Editing Expertise: Proven ability to transform raw UGC footage into compelling ads while retaining authenticity and impact.

• Copywriting Skills: Ability to craft compelling, punchy headlines and ad copy in Finnish.

• Paid Social Advertising Knowledge: Familiarity with the nuances of different paid social platforms (e.g., Meta, TikTok, LinkedIn) and their creative requirements.

• Animation Skills: Experience with 2D animation techniques for social media ads.

📝 Enhancement Note: The emphasis on "comfort in reading basic ad performance data" suggests that this role is not purely execution-focused but requires a degree of analytical engagement. This is a common expectation for operations roles that bridge creative output with business outcomes. The preference for "data-driven creative" experience further reinforces this operational aspect.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Performance-Focused Case Studies: Showcase 2-3 projects that clearly demonstrate your ability to create creative assets that achieved specific performance goals (e.g., increased click-through rates, higher conversion rates, improved engagement).

• Format Versatility: Include examples of static ads, animated graphics, and video ads, highlighting your range across different media types.

• UGC Transformation Examples: If possible, include a before-and-after example of how you've transformed raw UGC footage into a polished, high-performing ad.

• Copywriting Samples: Demonstrate your ability to write effective, concise, and engaging ad copy, particularly in Finnish.

• Process Documentation (Optional but Recommended): Briefly outline your typical workflow for creating and iterating on performance creative, from brief to final asset.

Process Documentation:

• Iterative Design Workflow: Be prepared to discuss your process for taking feedback and performance data and applying it to subsequent creative iterations.

• Content Creation Pipeline: Articulate how you manage the end-to-end process of creating assets, from concept to final delivery, ensuring efficiency and quality.

• Collaboration Protocols: Describe how you would collaborate with performance consultants and strategists to gather briefs, receive feedback, and integrate insights into your work.

• Data Integration Method: Explain how you incorporate performance data into your creative decision-making process, even if at a foundational level.

📝 Enhancement Note: For a role emphasizing "performance creative," a portfolio is paramount. The expectation isn't just aesthetic appeal but demonstrable impact. Applicants should be ready to discuss their process for creating and iterating on assets based on data, a core tenet of operations roles. Detailing how they bridge creative execution with performance metrics is key.

💵 Compensation & Benefits

Salary Range: Based on the part-time nature (1-2 days/week initially), an estimated hourly rate for a Performance Creative Designer with 2-5 years of experience in Helsinki, Finland, would range from €25 to €40 per hour, depending on skill set and specific experience. This translates to an approximate annual salary of €26,000 - €41,600 if the role were full-time and at the higher end of the hourly range, reflective of agency rates in a competitive market. Note: This is an estimate. Actual compensation will be determined by the number of days worked per week, the candidate's experience, and the company's compensation structure.

Benefits:

• Daily breakfast provided at the office.

• Access to an on-site gym and sauna facilities.

• High-quality coffee available throughout the day.

• Stocked fridge with snacks and drinks.

• Opportunity to work in a creative and collaborative agency environment.

• Potential for growth into a full-time role.

Working Hours: The position is initially part-time, flexible between 1-2 full days per week or a combination of half-days, to be agreed upon with the candidate. If the role transitions to full-time, standard working hours would be approximately 40 hours per week.

📝 Enhancement Note: The compensation estimate is based on typical agency freelance or part-time hourly rates for creative roles in Helsinki, considering the experience level. The emphasis on the role starting part-time and the potential to grow into a full-time position is a key factor in salary expectation setting.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing and Advertising Consultancy, with a strong focus on Performance Marketing and Creative Strategy.

Company Size: NoA Connect Finland is part of The North Alliance (NoA), a larger Nordic network. NoA Connect Finland itself appears to be a growing, specialized unit. The shared office environment with Bob the Robot and NoA Ignite suggests a dynamic, multi-disciplinary agency setting.

Founded: NoA Connect Finland was established in 2019, indicating a relatively young but ambitious company culture focused on modern digital marketing practices.

Team Structure:

• The Performance Creative Designer will work within the NoA Connect Finland team, collaborating closely with performance marketing consultants and strategists.

• There is a strong emphasis on cross-functional collaboration, with shared office space and proximity to creative (Bob the Robot) and digital design/product (NoA Ignite) agencies within The North Alliance network.

Methodology:

• Data-Driven Performance: A core methodology that emphasizes using data analytics to inform all aspects of marketing strategy and creative execution.

• Creative-Informed Performance: The belief that creative excellence is the primary lever for performance marketing success, integrating creative ideation directly into the performance loop.

• Agile Iteration: Rapid testing, learning, and optimization cycles for campaigns and creative assets.

• Collaborative Strategy: Cross-functional teams working together to develop and execute integrated marketing campaigns.

Company Website: https://careers-se.noaconnect.com

📝 Enhancement Note: The company explicitly states, "we’ve believed that creative is the biggest lever in performance marketing." This highlights a unique blend of creative agency ethos with performance marketing rigor, which is crucial for understanding the company's operational approach and team dynamics. The shared office with other NoA agencies suggests a culture of knowledge sharing and interdisciplinary collaboration.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Designer focused on execution and iteration within the performance marketing domain. It requires hands-on skills and the ability to work independently, with a clear pathway for growth.

Reporting Structure: The Performance Creative Designer will likely report to a Performance Marketing Lead or a Creative Director/Manager within NoA Connect Finland. They will work in close partnership with performance marketing consultants.

Operations Impact: The role directly impacts the success of paid advertising campaigns by producing effective creative that drives engagement and conversions. By iterating based on data, the designer contributes to optimizing campaign spend and maximizing Return on Ad Spend (ROAS), directly influencing revenue generation.

Growth Opportunities:

• Full-Time Transition: The most immediate growth opportunity is the potential to transition from a part-time to a full-time role, solidifying the position within the team.

• Specialization in Performance Creative: Develop deep expertise in data-driven creative, UGC optimization, and performance marketing best practices, becoming a go-to specialist.

• Skill Expansion: Opportunity to learn more about broader performance marketing strategies, analytics, and campaign management through close collaboration with consultants.

• Creative Leadership: As experience grows, potential to take on more complex creative projects, mentor junior designers, or contribute to higher-level creative strategy.

• Cross-Agency Exposure: Leverage the broader NoA network for learning and development opportunities within creative, digital design, and product development.

📝 Enhancement Note: The explicit mention of "the goal is to grow into a full-time role" is a significant indicator of career progression. Furthermore, the role's position at the intersection of creative and performance marketing offers unique growth potential in a highly in-demand specialization within GTM operations.

🌐 Work Environment

Office Type: The company operates from a shared office space in Helsinki, housing multiple agencies within The North Alliance network (NoA Connect, Bob the Robot, NoA Ignite). This suggests a vibrant, collaborative, and potentially fast-paced agency environment.

Office Location(s): The office is located in Kruunuhaka, a charming neighborhood in Helsinki, Finland, at Meritullinkatu 1.

Workspace Context:

• Collaborative Atmosphere: The shared office setup encourages interaction and cross-pollination of ideas between different agency disciplines, fostering a dynamic and stimulating work environment.

• Creative Hub: Being co-located with a leading creative agency (Bob the Robot) provides exposure to high-level creative work and a strong creative culture.

• Amenities: The office is well-equipped with amenities aimed at employee well-being and productivity, including daily breakfast, gym and sauna, excellent coffee, and snacks/drinks.

• Tools & Technology: Access to industry-standard design and editing software (Figma, Adobe Creative Suite, After Effects, Premiere Pro, CapCut) is provided.

Work Schedule: The role is initially part-time with flexible scheduling (1-2 days/week or half-days), designed to accommodate individual needs while ensuring consistent contribution. The on-site nature of the role means work will be conducted from the Helsinki office.

📝 Enhancement Note: The description of the office as a "charming neighborhood" and the inclusion of specific amenities like "Daily breakfast," "Gym & sauna," and "Great coffee" paint a picture of a company that invests in employee experience and a positive work environment, which can be a significant draw for operations professionals seeking a supportive workplace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application: Submit a short introduction and examples of work, bypassing a traditional CV. This emphasizes the portfolio's importance.

• Portfolio Review & Discussion: Candidates will likely present their work, discussing their creative process, their interest in performance creative, and how they approach data.

• Skills Assessment: Potential for a practical exercise or a discussion around a case study to evaluate design, editing, and data interpretation skills.

• Cultural Fit & Collaboration: Interviews will assess how well the candidate aligns with the agency's fast-paced, data-driven, and collaborative culture.

Portfolio Review Tips:

• Show, Don't Just Tell: Your portfolio is your primary tool. Ensure it clearly showcases your best work, focusing on performance-oriented creative.

• Highlight Data Integration: For each piece, if possible, briefly explain how data informed its creation or iteration, or what performance metrics you focused on.

• UGC Expertise: If you have UGC editing examples, clearly demonstrate your ability to enhance authenticity while driving performance.

• Finnish Copywriting: Include strong examples of Finnish ad copy that are punchy, engaging, and effective for social media.

• Concise Introduction: Your introductory text should be brief, direct, and clearly articulate your passion for performance creative and why NoA Connect is a good fit.

Challenge Preparation:

• Creative Iteration Scenario: Be prepared to discuss how you would approach improving a hypothetical underperforming ad, given sample data.

• UGC Editing Approach: Discuss your process for taking raw UGC footage and turning it into a compelling ad, highlighting key decisions regarding editing, pacing, and messaging.

• Data Interpretation: Be ready to interpret simple performance metrics (e.g., high CTR but low conversion rate) and propose creative solutions.

📝 Enhancement Note: The emphasis on "show us what you’ve made and tell us why performance creative interests you" means the application is highly portfolio-driven. Candidates should focus on curating their strongest, most relevant work and be prepared to articulate their thought process, especially concerning performance.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for graphic design, wireframing, and collaborative design workflows.

• Adobe Creative Suite:

  • Photoshop: For image editing, manipulation, and graphic creation.
  • Illustrator: For vector graphics, logos, and design elements.

• Video Editing & Motion Graphics:

  • CapCut: Crucial for rapid, social-first video edits and mobile-friendly content creation.
  • After Effects: For sophisticated motion graphics, animations, and visual effects.
  • Premiere Pro: For professional video editing, timeline management, and more complex video production.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to this creative role, but understanding the output of CRM and automation within a marketing context is helpful.

📝 Enhancement Note: The explicit listing of tools like Figma, Adobe Creative Suite, CapCut, After Effects, and Premiere Pro is critical. Proficiency in these specific platforms is a non-negotiable requirement for this role, and candidates should be prepared to showcase their skills within them. The mention of CapCut specifically points to a focus on fast-paced, mobile-first content.

👥 Team Culture & Values

Operations Values:

• Data-Driven Innovation: A core belief that data is the foundation for creative success and continuous improvement in marketing efforts.

• Creative Excellence: A commitment to producing high-quality, impactful creative that stands out and drives results.

• Agility & Iteration: Embracing a fast-paced work environment that values rapid testing, learning, and adaptation.

• Collaboration & Transparency: Fostering an open environment where team members work together, share insights, and support each other's success.

• Performance Focus: A shared dedication to achieving measurable business outcomes and maximizing ROI for clients.

Collaboration Style:

• Cross-Functional Partnership: Close collaboration between creative designers and performance marketing consultants is essential, forming a feedback loop for continuous optimization.

• Direct Communication: Encouraging open and direct communication to quickly share insights, feedback, and updates.

• Shared Ownership: Team members are encouraged to take ownership of campaign success and contribute ideas across disciplines.

• Learning Culture: An environment that supports continuous learning, experimentation, and knowledge sharing, especially at the intersection of creative and performance.

📝 Enhancement Note: The values of "Data-Driven Innovation" and "Creative Excellence" are central to this role's operational philosophy. The emphasis on "Agility & Iteration" and "Performance Focus" highlights how the team operates and measures success, which is critical for candidates to understand.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: The primary challenge will be producing high-quality, effective creative assets at a rapid pace, meeting the demands of iterative performance marketing.

• Interpreting Data for Creative Action: Effectively translating basic performance data into actionable creative insights and improvements.

• Managing Multiple Iterations: Juggling numerous creative briefs and ongoing iterations for different campaigns simultaneously.

• Maintaining Authenticity in UGC: Successfully editing UGC to be polished and high-performing without losing its inherent authenticity.

• Transition to Full-Time: Demonstrating value and fit to secure a permanent, full-time position.

Learning & Development Opportunities:

• Deep Dive into Performance Marketing: Gain comprehensive understanding of paid social strategies, campaign management, and analytics through direct work with consultants.

• Mastery of Performance Creative Techniques: Develop specialized skills in creating assets optimized for specific platforms and campaign objectives.

• Exposure to Broader Agency Functions: Learn about creative strategy, digital design, and product development through the NoA network.

• Mentorship: Potential for mentorship from experienced performance marketers and creative leads.

• Skill Development: Opportunities to hone video editing, motion graphics, and copywriting skills in a professional, results-oriented context.

📝 Enhancement Note: The challenges listed are typical for performance-focused creative roles. The growth opportunities highlight a strong potential for specialization and career advancement within the high-demand field of performance marketing creative.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a paid social ad from brief to launch. How would you incorporate performance data into that process?"

• "Walk us through a time you had to edit raw UGC footage into a compelling ad. What were your key decisions and why?"

• "Imagine an ad has a high click-through rate but a low conversion rate. What creative adjustments might you consider and why?"

• "How do you stay updated on the latest trends in social media advertising creative?"

Company & Culture Questions:

• "What do you know about NoA Connect and The North Alliance?"

• "How do you see your skills contributing to our data-driven approach to marketing?"

• "Describe your ideal team environment for creative collaboration."

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio by project type or by the impact you achieved. For each project, clearly state the objective, your role, the tools used, and the results.

• Highlight Performance: For each piece, emphasize how your creative contributed to performance goals, even if it's a qualitative observation.

• Showcase UGC & Copywriting: Ensure your strongest examples of UGC editing and Finnish copywriting are prominently featured.

• Discuss Your Process: Be ready to articulate your creative process, especially how you iterate based on feedback and data.

• Enthusiasm for Performance: Clearly convey your genuine interest in performance marketing and how creative plays a vital role.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative flair and a results-oriented mindset. Candidates need to be ready to discuss their portfolio not just from an aesthetic perspective, but from a performance impact and iterative process standpoint.

📌 Application Steps

To apply for this Performance Creative Designer position:

• Submit your application through the provided link on the NoA Connect careers site.

• Curate Your Portfolio: Select 2-3 of your strongest projects that best showcase your skills in performance creative, video editing (especially UGC), and Finnish copywriting. Ensure each project includes a brief explanation of the objective and your contribution.

• Craft Your Introduction: Write a concise, compelling intro that highlights your passion for performance creative, your relevant skills, and why you're interested in NoA Connect. Avoid a formal CV unless explicitly requested.

• Prepare for Discussion: Be ready to articulate your creative process, how you use data to inform your work, and your experience with the specified tools (Figma, Adobe Suite, CapCut, After Effects/Premiere Pro).

• Research NoA Connect: Understand their approach to performance marketing and their belief in creative's impact on results. Familiarize yourself with The North Alliance network.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.