Mid-level Graphic Designer

📍 Job Overview

Job Title: Mid-level Graphic Designer

Company: Obsidian Group

Location: Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina (On-site option available)

Job Type: Full-time

Category: Design / Creative Operations

Date Posted: March 02, 2026

Experience Level: Mid-level (2-5 years)

Remote Status: Hybrid (with on-site option in Sarajevo)

🚀 Role Summary

• This role is central to the Design as a Service (DaaS) model, focusing on high-volume, high-quality visual asset creation for Northern European clients.

• The Graphic Designer will be responsible for executing a steady stream of diverse design tasks, including performance marketing creatives and branding assets, ensuring rapid turnaround times while maintaining high standards.

• Key to success will be the ability to translate client briefs and project manager requests into functional, visually compelling designs that drive marketing performance.

• The position requires advanced proficiency in industry-standard design software and a strong understanding of commercial design principles, balancing creativity with efficiency and detail-orientation.

📝 Enhancement Note: While the role is listed as Graphic Designer, its core function within a "Design as a Service (DaaS)" setup and focus on "marketing performance" and "high-volume visual assets" strongly suggests a role within Creative Operations or Marketing Operations, specifically supporting GTM initiatives through design execution at scale. The emphasis on efficiency, process, and delivery aligns with operations principles.

📈 Primary Responsibilities

• Execute High-Volume Creative Assets: Deliver a consistent flow of diverse design tasks, including performance marketing creatives (social ads, banners), branding assets, and other visual collateral, adhering to strict quality and brand guidelines.

• Translate Creative Briefs: Effectively interpret and translate project briefs, client requirements, and marketing objectives into functional, visually appealing, and conversion-focused designs.

• Maintain Brand Consistency: Work with and expand upon existing brand guidelines to ensure all visual outputs are consistent, coherent, and aligned with client brand identities, especially crucial within a service-based model.

• Develop Digital Prototypes & Wireframes: Create prototypes and wireframes for digital products and campaigns, focusing on user experience (UX) and intuitive navigation to enhance engagement.

• Optimize Design Workflow: Manage personal workload efficiently, organize files meticulously, and pay close attention to detail to ensure timely delivery and maintain high production standards in a fast-paced environment.

• Collaborate Cross-Functionally: Partner closely with Project Managers and other team members to ensure design outputs align with broader marketing strategies and client objectives, taking ownership from concept to completion.

• Stay Current with Design Trends: Continuously learn and master new design tools, techniques, and industry trends to keep client visuals modern and effective, ensuring competitive advantage.

📝 Enhancement Note: The responsibilities emphasize execution, efficiency, and adherence to established processes ("DaaS model," "brand guidelines," "systematic design"), aligning with operational execution within a creative function.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Graphic Design, Visual Communications, or a related field is implied by the role's nature.

Experience: 2+ years of professional graphic design experience, ideally within an agency environment or a high-volume in-house creative team. Experience with Design as a Service (DaaS) or subscription-based design models is a significant advantage.

Required Skills:

• Advanced Adobe Creative Suite Proficiency: Expert-level skills in Adobe Photoshop, Illustrator, and InDesign.

• Figma Expertise: Strong proficiency in Figma for collaborative design, prototyping, and UI/UX tasks.

• Commercial Design Acumen: Demonstrated ability to create designs that are not only aesthetically pleasing but also commercially effective, driving engagement and conversions.

• File Organization & Management: Meticulous organization of digital files and project assets for efficient retrieval and collaboration.

• Attention to Detail: A sharp eye for detail, ensuring pixel-perfect execution and adherence to specifications.

• English Fluency: Excellent verbal and written communication skills in English (corporate language) to articulate design decisions and collaborate effectively with international clients and teams.

Preferred Skills:

• Experience with performance marketing creative development (e.g., social media ads, display banners).

• Familiarity with DaaS or subscription-based design service models.

• Basic understanding of UX/UI principles and experience with wireframing and prototyping tools beyond Figma.

• Experience working with Northern European clients or markets.

📝 Enhancement Note: The emphasis on specific software (Adobe Suite, Figma) and experience types (agency, DaaS, commercial awareness) are critical for operations roles that rely on standardized toolsets and proven efficiency.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated Commercial Impact: Showcase a strong body of work that clearly illustrates designs contributing to sales, lead generation, or marketing performance, rather than purely artistic expression.

• High-Volume Execution Examples: Include samples of work produced at scale, demonstrating efficiency and the ability to handle multiple projects under tight deadlines.

• Software Proficiency Showcase: Highlight projects that clearly utilize Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma, showcasing advanced capabilities.

• Brand Guideline Adherence: Present examples where you've effectively worked within and adapted to established brand guidelines, demonstrating consistency and systematic design.

• Digital Design & Prototyping: Include examples of digital assets, wireframes, or prototypes that demonstrate user-centric design thinking and functional usability.

Process Documentation:

• While not explicitly stated as a requirement for submission, candidates are expected to be able to discuss their personal workflow for managing design projects, file organization, and quality assurance processes during interviews.

• Be prepared to articulate how you approach understanding and adhering to client-specific brand guidelines and project requirements.

📝 Enhancement Note: For operations-focused roles, the portfolio is crucial for demonstrating not just creative output but also the candidate's ability to work within structured processes, manage volume, and deliver measurable results.

💵 Compensation & Benefits

Salary Range: Given the mid-level experience (2-5 years), advanced software proficiency, and location (Sarajevo, Bosnia and Herzegovina), a competitive salary range would typically fall between €18,000 - €30,000 gross annual salary. This estimate is based on industry benchmarks for graphic designers in the region with similar skill sets and the agency's international client base.

Benefits:

• Career growth opportunities as you and the company evolve.

• Free access to sports activities.

• Variety of social events.

• Discounts on a range of products from Obsidian Group clients.

Working Hours: The role implies a standard 40-hour work week, typical for full-time positions in the creative and operations sectors, with potential for flexibility given the remote/hybrid option.

📝 Enhancement Note: The salary estimate is based on typical market rates for skilled graphic designers in Sarajevo, Bosnia and Herzegovina, considering the specified experience level and the international nature of the company's client base. The provided benefits are specific to the listing.

🎯 Team & Company Context

🏢 Company Culture

Industry: Performance Marketing Agency (specifically focused on Northern European clients).

Company Size: Approximately 430 colleagues across multiple international locations (Copenhagen, Aarhus, Aalborg, Helsinki, Leipzig, Hamburg, Banja Luka, Podgorica).

Founded: Obsidian Digital is part of Obsidian Group. While the founding date of the specific entity isn't provided, the company's established presence across multiple countries suggests a mature organization.

Team Structure:

• The Graphic Designer will likely be part of a larger Design team or a dedicated "Design as a Service" (DaaS) unit within the agency.

• This team will collaborate closely with Project Managers, Account Managers, and potentially Performance Marketing specialists.

Methodology:

• Design as a Service (DaaS): A core operational model focused on delivering high-quality, high-volume visual assets efficiently.

• Performance-Driven: Emphasis on design that directly contributes to client marketing performance and conversion rates.

• Agile & Efficient: Operating in a fast-paced environment where speed, organization, and precision are paramount.

• Client-Centric: Delivering tailored visual solutions that meet the specific needs and brand identities of Northern European clients.

Company Website: obsidian.group (Note: The provided URL was obsidian-group.jobs.personio.com, which is a recruitment portal. The inferred company website is obsidian.group for general information.)

📝 Enhancement Note: The company's size and international presence suggest a robust operational framework. The DaaS model is a key differentiator, indicating a focus on process optimization and efficient service delivery within the creative function.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Mid-level Graphic Designer," indicating a professional who has moved beyond entry-level tasks and possesses a solid grasp of core design principles and tools. They are expected to work with a degree of independence, manage their own project pipeline, and contribute to process efficiency.

Reporting Structure: The designer will likely report to a Design Lead, Creative Director, or a Project Management Lead overseeing the DaaS operations. They will collaborate closely with Project Managers who assign and track tasks.

Operations Impact: The designer's work directly impacts client marketing performance by providing essential visual assets for campaigns. Their efficiency and quality contribute to client satisfaction, retention, and the overall success of the DaaS model, which is a key operational offering for Obsidian Group.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like performance marketing creatives, branding, or UI/UX prototyping.

• Process Improvement Contribution: As a mid-level professional, there's potential to identify and suggest improvements to the DaaS workflow and asset creation processes.

• Leadership Track: With proven performance and initiative, potential to advance to Senior Designer, Team Lead, or Creative Director roles within the DaaS or broader agency structure.

• Cross-functional Exposure: Opportunities to work on diverse client projects and gain exposure to different aspects of performance marketing and agency operations.

📝 Enhancement Note: The growth path emphasizes not just creative development but also operational efficiency and potential leadership within a structured service delivery model.

🌐 Work Environment

Office Type: The listing mentions an on-site option in Sarajevo, indicating a physical office space. Given the company's international presence and hybrid work model, it's likely a modern, collaborative office designed to support creative teams.

Office Location(s): Sarajevo, Bosnia and Herzegovina (Ulica Maglajska 1, 71000). Remote work is also an option within Bosnia and Herzegovina.

Workspace Context:

• Collaborative Environment: The company culture values creativity and collaboration, suggesting an office space that facilitates team interaction and knowledge sharing.

• Tools & Technology: Access to industry-standard design software (Adobe Creative Suite, Figma) and potentially project management tools is expected.

• International Exposure: Working with Northern European clients provides exposure to diverse markets and design trends.

Work Schedule: A standard 40-hour work week is implied. The hybrid/remote option offers some flexibility, which is valuable for individuals who may need to structure their workday around deep work periods for design tasks.

📝 Enhancement Note: The hybrid nature of the role and the company's distributed team structure point towards a modern work environment that balances collaboration with individual focused work, a common characteristic of efficient operations teams.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess technical skills, experience, and alignment with the DaaS model.

• Technical Assessment/Portfolio Review: A dedicated session to walk through the portfolio, discuss specific projects, design rationale, and problem-solving approaches. Expect questions about efficiency, file management, and client collaboration.

• Skills-Based Challenge: Potentially a practical design task or case study simulating a real client brief to assess on-the-spot problem-solving, speed, and adherence to brand guidelines.

• Behavioral & Cultural Fit Interview: Discussion about teamwork, communication, adaptability, and how the candidate aligns with Obsidian Group's values (autonomy, trust, results-driven).

• Final Interview: Potentially with a senior leader to discuss career aspirations and long-term fit.

Portfolio Review Tips:

• Highlight Commercial Impact: Clearly articulate the results or goals achieved by your designs. Use metrics where possible (e.g., conversion rates, engagement).

• Showcase Process: Be ready to explain your design process, from brief interpretation to final delivery, emphasizing efficiency and problem-solving.

• Demonstrate Tool Proficiency: Ensure your portfolio clearly shows your mastery of Adobe Creative Suite and Figma, with examples of complex tasks.

• Organized Presentation: Present your portfolio in a clear, logical, and easy-to-navigate format. Prioritize your strongest, most relevant work.

• DaaS Relevance: If you have experience with high-volume work or subscription models, make sure to highlight it.

Challenge Preparation:

• Familiarize Yourself with DaaS: Understand the principles of Design as a Service – speed, volume, quality, and client focus.

• Practice Under Time Constraints: Simulate design tasks with strict deadlines to hone your speed and decision-making.

• Review Brand Guidelines: Be prepared to quickly adapt to and apply new brand guidelines.

• Articulate Your Decisions: Practice explaining the rationale behind your design choices clearly and concisely.

📝 Enhancement Note: The emphasis on portfolio review and potential practical challenges aligns with operations' focus on demonstrable skills and efficiency in execution.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required in Photoshop, Illustrator, and InDesign for creating and manipulating a wide range of visual assets.

• Figma: Essential for collaborative design, prototyping, wireframing, and UI/UX design tasks, reflecting modern creative workflows.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to the designer's core toolset, but understanding how design assets are managed and deployed within marketing automation platforms or CRM systems could be a plus.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite and Figma is critical. Proficiency in these tools is a prerequisite for efficient operations within a creative function.

👥 Team Culture & Values

Operations Values:

• Efficiency & Speed: A core value, driven by the DaaS model, emphasizing timely delivery without compromising quality.

• Quality & Precision: Maintaining "pixel-perfect" standards and high-quality output for client satisfaction.

• Collaboration & Trust: Working effectively within a team, with autonomy and mutual trust being key cultural pillars.

• Results-Oriented: Focus on designs that contribute directly to client marketing performance and business objectives.

• Adaptability & Continuous Learning: Staying current with design trends and mastering new tools to serve clients effectively.

Collaboration Style:

• Cross-functional Integration: Design work is deeply integrated with Project Management and Marketing teams to ensure strategic alignment and seamless execution.

• Feedback-Driven: Open to feedback from Project Managers and clients to refine designs and meet evolving requirements.

• Knowledge Sharing: Implicitly encouraged through team structure and company culture to foster continuous improvement.

📝 Enhancement Note: The values directly reflect operational priorities: efficiency, quality control, and client-focused service delivery.

⚡ Challenges & Growth Opportunities

Challenges:

• High-Volume Output Demands: Consistently producing a large volume of quality creative assets under tight deadlines.

• Balancing Speed and Quality: The perpetual challenge of delivering quickly without sacrificing design integrity or client expectations.

• Diverse Client Requirements: Adapting to a wide range of brand guidelines, styles, and client needs from Northern European markets.

• Staying Ahead of Trends: Keeping up with rapidly evolving digital design trends and platform requirements.

Learning & Development Opportunities:

• Mastering DaaS Workflows: Gaining deep expertise in optimized creative production processes.

• Advanced Tool Proficiency: Expanding skills in Figma, Adobe Suite, and potentially new design or prototyping technologies.

• Performance Marketing Design Specialization: Developing a niche in creating highly effective digital advertising creatives.

• Exposure to International Markets: Understanding and catering to the design aesthetics and consumer behaviors of Northern European audiences.

📝 Enhancement Note: The challenges highlight the operational demands of the role, while growth opportunities point towards skill development that enhances both individual capabilities and operational efficiency.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for managing a high-volume workload as a graphic designer. How do you prioritize and ensure quality?" (Focus on workflow, time management, and quality assurance.)

• "Walk us through a project in your portfolio where your design directly contributed to a client's marketing performance or sales. What was your role, and what were the results?" (Highlight commercial impact and ROI.)

• "How do you approach working with strict brand guidelines, especially when dealing with multiple clients with different visual identities?" (Demonstrate adaptability and systematic design application.)

Company & Culture Questions:

• "What interests you about Obsidian Group's Design as a Service (DaaS) model?" (Show understanding of the operational model and its benefits.)

• "How do you align with a culture that values autonomy and results over bureaucracy?" (Express comfort with independence and a focus on deliverables.)

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio by project type (e.g., Performance Marketing, Branding, UI/UX) or by client, clearly stating the objective and your role for each.

• Quantify Results: Whenever possible, include metrics to demonstrate the success of your designs (e.g., increased click-through rates, conversion improvements).

• Explain Your Process: For each key project, briefly explain your thought process, problem-solving steps, and the tools you used.

• Highlight DaaS Relevance: Emphasize projects that demonstrate your ability to work efficiently, manage multiple assets, and adhere to brand standards.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also operational capabilities like efficiency, process adherence, and measurable impact, which are key for roles within a service-oriented agency.

📌 Application Steps

To apply for this Mid-level Graphic Designer position:

• Submit your CV and a comprehensive portfolio through the provided application link on the Obsidian Group careers portal.

• Portfolio Customization: Ensure your portfolio clearly showcases examples of commercial/digital design work, highlighting efficiency, adherence to brand guidelines, and any experience relevant to a high-volume DaaS model.

• Resume Optimization: Tailor your resume to emphasize your proficiency with Adobe Creative Suite and Figma, your experience in fast-paced environments, and your ability to deliver impactful visual assets for marketing performance.

• Prepare for Portfolio Walkthrough: Be ready to articulate your design process, rationale, and the commercial impact of your work during potential interview stages. Practice explaining how you manage multiple projects and deadlines.

• Company Research: Familiarize yourself with Obsidian Group's DaaS model, performance marketing focus, and international client base to demonstrate genuine interest and understanding of their operational approach.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.