Marketing Graphic Designer II

📍 Job Overview

Job Title: Marketing Graphic Designer II
Company: Navy Federal Credit Union
Location: Vienna, Virginia, United States
Job Type: Full time
Category: Marketing Operations / Creative Operations
Date Posted: February 18, 2026
Experience Level: Mid-Level (2-5 years)
Remote Status: Hybrid

🚀 Role Summary

• This role is central to developing and executing creative assets within a digital media environment, directly supporting corporate communication strategies.
• The position requires a strong understanding of marketing principles as applied to digital platforms, with a focus on enhancing online offerings and user experience.
• It involves technical problem-solving and acting as a key liaison between clients and the creative/technical teams to ensure seamless project integration and implementation.
• The Marketing Graphic Designer II will contribute to system-wide complex projects, troubleshoot daily operational issues, and play a role in training junior design staff, indicating a progression towards leadership.

📝 Enhancement Note: The "II" designation and mention of assisting with training Level I designers suggest this is a mid-level role with potential for growth into senior or lead positions. Responsibilities like system-wide project contribution and client liaison highlight the operations aspect of managing creative workflows and stakeholder communication.

📈 Primary Responsibilities

• Produce high-quality marketing content across various digital media platforms, ensuring alignment with corporate communication objectives and brand guidelines.
• Collaborate with cross-functional teams, including marketing, IT, and business units, to integrate creative assets into corporate projects and online offerings.
• Serve as a primary point of contact for internal clients, translating their needs into creative briefs and ensuring successful project delivery from concept to completion.
• Troubleshoot and resolve moderately complex technical issues related to digital content creation, web platforms, and content management systems, recommending and implementing solutions.
• Assist in the development and execution of system-wide complex projects, contributing creative and technical expertise with a degree of autonomy.
• Support the training and mentorship of junior graphic designers (Level I), sharing best practices in design, digital media, and technical problem-solving.
• Manage day-to-day design tasks and project phases, ensuring timely delivery and adherence to project scopes and timelines.

📝 Enhancement Note: Responsibilities emphasize the operational aspects of creative production, including client management, technical troubleshooting, and project integration, which are critical for a Marketing Operations or Creative Operations function supporting a large organization like Navy Federal.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Digital Media, Visual Communications, or a closely related field is required.
• Equivalent practical experience in a graphic design or digital media role will be considered in lieu of a degree.

Experience:

• 2-5 years of professional experience in graphic design, with a significant focus on digital media production and corporate communications.
• Proven experience in designing and maintaining corporate websites and digital marketing assets.
• Demonstrated ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.

Required Skills:

• Graphic Design Proficiency: Expert-level skills in industry-standard design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Digital Media Expertise: Strong understanding of digital media formats, best practices for web and social media, and content optimization for various platforms.
• Web Technologies: Working knowledge of HTML, XHTML, CSS, and JavaScript for web design and content integration. Familiarity with PHP is a plus.
• Client Liaison & Communication: Excellent verbal and written communication skills, with the ability to effectively interact with internal clients, understand their needs, and present creative solutions.
• Technical Problem Solving: Aptitude for identifying, troubleshooting, and resolving technical issues related to digital content and web platforms.
• Web Content Management: Experience with Web Content Management Systems (WCMS) for publishing and updating digital content.

Preferred Skills:

• Interaction Design & UX/UI: Understanding of User Experience (UX) and User Interface (UI) principles to create intuitive and engaging digital designs.
• JQuery & JavaScript Libraries: Familiarity with JQuery and other JavaScript libraries to enhance web interactivity.
• Lotus Notes: Experience with Lotus Notes, potentially for internal communication or content management workflows.
• Project Management Tools: Familiarity with project management software (e.g., Asana, Trello, Jira) for workflow tracking.
• Collaboration Tools: Proficiency in using collaboration platforms (e.g., Microsoft Teams, Slack) for team communication and project coordination.

📝 Enhancement Note: The inclusion of specific web technologies like HTML, CSS, JavaScript, and PHP, alongside web content management and interaction design, strongly indicates a role that bridges creative execution with technical operational understanding, a common requirement in modern marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Digital Asset Showcase: A comprehensive portfolio demonstrating a wide range of digital marketing assets, including web graphics, social media content, email banners, and potentially short video or animated elements.
• Process Improvement Case Studies: Examples of projects where you identified a design or content-related challenge and implemented a solution that improved efficiency, user engagement, or achieved specific communication goals.
• Technical Integration Examples: Visual evidence or descriptions of how your designs were implemented on web platforms, showcasing an understanding of technical constraints and requirements (e.g., responsive design considerations).
• Client Collaboration Examples: Projects that highlight your ability to work with stakeholders, interpret briefs, and deliver creative solutions that meet client objectives.

Process Documentation:

• Ability to document design processes, including workflow stages, asset creation standards, and quality assurance checks for digital content.
• Experience in outlining the steps for troubleshooting technical issues related to digital content deployment and providing clear, actionable solutions.
• Demonstrated understanding of how to measure the effectiveness of digital marketing content through relevant metrics and reporting.

📝 Enhancement Note: For a role that involves client liaison and technical problem-solving within a corporate environment, a portfolio should not only showcase creative output but also evidence of process thinking, problem resolution, and an understanding of how design integrates into broader operational workflows.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Marketing Graphic Designer II with 2-5 years of experience in the Vienna, VA area, the estimated hourly salary range is $35.92 - $44.86 per hour. This translates to an annual salary range of approximately $74,700 - $93,300.

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans.
• Retirement Savings Plan: 401(k) or similar plan with potential employer match.
• Paid Time Off: Generous vacation, sick leave, and holiday pay.
• Professional Development: Opportunities for training, workshops, certifications, and conferences relevant to graphic design and digital media.
• Employee Assistance Program (EAP): Support services for personal and professional well-being.
• Financial Wellness Programs: Resources and guidance for financial planning.
• Life and Disability Insurance: Coverage to protect employees and their families.

Working Hours:

• Standard full-time hours are expected, likely 40 hours per week. While the role is hybrid, specific in-office days will be communicated. Flexibility may be available based on project needs and team agreements.

📝 Enhancement Note: The salary estimate is derived from national and regional data for graphic designers with mid-level experience, factoring in the cost of living in the Washington D.C. metropolitan area and the industry standards for a financial institution. Navy Federal Credit Union is known for competitive compensation and benefits, as indicated by their numerous workplace awards.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Credit Union)
Company Size: Large (10,000+ employees)
Founded: 1933

Company Description: Navy Federal Credit Union is the world's largest credit union, serving the military, veterans, and their families. It is committed to helping members achieve their financial goals through exceptional service and a wide range of financial products. The organization emphasizes a strong sense of mission, community, and employee well-being, as evidenced by its numerous workplace awards.

Team Structure: The Marketing Graphic Designer II will likely be part of the Marketing department, specifically within a team focused on Digital Marketing, Brand Communications, or Creative Services. This team will collaborate closely with other marketing functions (e.g., content strategy, digital marketing execution, campaign management) and potentially with IT and product development teams. The structure within a large organization like Navy Federal typically involves clear reporting lines and established cross-functional collaboration protocols.

Methodology: Navy Federal likely employs a structured approach to marketing and creative operations, emphasizing data-driven decision-making, adherence to brand standards, and robust project management methodologies. This includes:

• Data Analysis: Utilizing marketing analytics to inform design choices and measure the impact of creative assets.
• Workflow Optimization: Implementing efficient processes for creative brief intake, design execution, review cycles, and asset delivery.
• Automation & Efficiency: Exploring tools and techniques to streamline repetitive design tasks and asset management.

Company Website: https://www.navyfederal.org/ (Note: The provided URL was for the Oracle Cloud application system, not the main company website.)

📝 Enhancement Note: Navy Federal's long history and large employee base suggest a well-established, stable corporate environment with defined processes. The emphasis on serving military members and their families likely fosters a mission-driven culture. The numerous awards highlight a commitment to employee satisfaction and a positive work environment, which is a key aspect of their operational approach.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Designer with Operations Focus
This role represents a step beyond entry-level design, requiring not just creative execution but also an understanding of how design fits into broader marketing operations and corporate communication strategies. The responsibilities include technical problem-solving and client liaison, indicating a need for operational awareness and process management skills.

Reporting Structure: The designer will likely report to a Marketing Manager or Creative Director within the Marketing department. They will collaborate with a variety of stakeholders across different departments, including marketing specialists, IT professionals, and business unit representatives.

Operations Impact: The work of the Marketing Graphic Designer II directly impacts Navy Federal's brand perception, member engagement, and the effectiveness of its digital communication channels. By producing high-quality, on-brand, and technically sound marketing content, this role contributes to the efficiency and success of marketing campaigns and online initiatives, ultimately supporting organizational goals.

Growth Opportunities:

• Senior Designer/Lead Designer: Progression into a role with greater creative autonomy, project leadership, and mentorship responsibilities.
• Specialization: Opportunity to specialize in areas like UX/UI design, motion graphics, or digital campaign asset management.
• Marketing Operations Specialist: Transition into a role focused more on the operational aspects of marketing, such as workflow optimization, tool management, and campaign execution support.
• Team Lead/Management: Potential to move into leadership roles, managing a team of designers and overseeing creative projects.

📝 Enhancement Note: The blend of creative and technical/operational responsibilities suggests a clear path for growth within both creative and operations-focused tracks within Navy Federal's marketing department.

🌐 Work Environment

Office Type: Hybrid Work Environment
This indicates a blend of working remotely and from the office, allowing for flexibility while maintaining in-person collaboration and team cohesion.

Office Location(s): The primary office location is Vienna, VA, with the specific address being 820 Follin Ln SE, Vienna, VA 22180. This is within the Washington D.C. metropolitan area, offering access to a vibrant professional community.

Workspace Context:

• Collaborative Environment: The hybrid model and the nature of corporate projects necessitate strong collaboration skills, utilizing digital tools for remote teamwork and in-office time for focused group sessions.
• Tools & Technology: Access to standard corporate IT infrastructure, design software, and potentially specialized marketing technology platforms.
• Team Interaction: Opportunities to engage with a diverse team of marketing professionals, designers, and project managers, fostering knowledge sharing and cross-functional understanding.

Work Schedule: The standard work schedule is likely Monday through Friday, with a total of 40 hours per week. The hybrid arrangement means specific days in the office will be required, but the exact schedule can be flexible and discussed with the hiring manager.

📝 Enhancement Note: The hybrid nature of the role is a key aspect of the work environment, requiring adaptability and strong remote collaboration skills, alongside in-office presence for team synergy and project alignment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by a recruiter or hiring manager to assess qualifications and creative fit.
• Technical/Creative Assessment: Potentially a design challenge or a portfolio review session where you will present your work, discuss your process, and answer questions about your technical skills and problem-solving abilities.
• Hiring Manager Interview: A deeper dive into your experience, how you handle client interactions, your approach to technical troubleshooting, and your understanding of corporate communication strategies.
• Team/Stakeholder Interviews: Meetings with key team members and potential collaborators to assess cultural fit, communication style, and ability to work effectively in a cross-functional environment.
• Final Interview: May involve senior leadership to discuss overall fit with Navy Federal's mission and values.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest projects that best represent your skills in digital marketing, corporate communication, and technical application.
• Showcase Process: For each project, clearly articulate the problem, your role, your design process, the tools used, and the outcome or impact. Highlight any technical challenges overcome.
• Quantify Results: If possible, include metrics or data that demonstrate the success of your designs (e.g., increased engagement, improved conversion rates, positive feedback).
• Tailor to Role: Emphasize projects that align with the requirements of a Marketing Graphic Designer II, such as digital asset creation, web design integration, and corporate branding.
• Be Prepared to Discuss: Be ready to explain your design choices, how you collaborated with stakeholders, and how you approached any technical troubleshooting.

Challenge Preparation:

• Understand the "Why": If given a design challenge, focus on understanding the strategic objective behind the task.
• Problem-Solving Focus: Be prepared to articulate your approach to solving design and technical problems, demonstrating your understanding of corporate communication needs.
• Time Management: Practice completing design tasks within a given timeframe, simulating interview conditions.
• Presentation Skills: Rehearse presenting your work and ideas concisely and effectively, anticipating questions about your process and rationale.

📝 Enhancement Note: A strong portfolio is critical for this role, as it serves as tangible proof of design skills, problem-solving capabilities, and understanding of technical requirements within a corporate context. The interview process will likely probe both creative talent and operational aptitude.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Proficiency in Photoshop, Illustrator, and InDesign is essential for creating and editing digital graphics and marketing collateral.
• Web Content Management Systems (WCMS): Experience with systems like SharePoint, Sitecore, or similar platforms for publishing and managing web content.
• Collaboration Platforms: Tools such as Microsoft Teams, Slack, or similar for team communication, file sharing, and project coordination.

Analytics & Reporting:

• Web Analytics Tools: Familiarity with tools like Google Analytics to understand user behavior and the performance of digital content.
• Reporting Dashboards: Ability to interpret data from dashboards and use insights to inform design decisions.

CRM & Automation:

• CRM Systems: Basic understanding of how marketing assets integrate with CRM platforms for campaign execution.
• Email Marketing Platforms: Experience with platforms like Mailchimp, Constant Contact, or enterprise solutions for designing and deploying email campaigns.
• Basic Scripting/Web Technologies: HTML, CSS, JavaScript are crucial for ensuring designs are web-ready and function correctly across different browsers and devices. PHP knowledge is a plus.

📝 Enhancement Note: The emphasis on web technologies and content management systems highlights the operational aspect of this design role, requiring more than just aesthetic skills; it demands an understanding of how designs are implemented and managed within digital ecosystems.

👥 Team Culture & Values

Operations Values:

• Member Focus: A core value at Navy Federal, emphasizing that all work, including design, should ultimately serve the needs and financial well-being of the members.
• Integrity & Trust: Upholding high ethical standards in all communications and dealings.
• Excellence: Striving for high quality in all work, from creative execution to problem-solving.
• Teamwork & Collaboration: Working effectively with colleagues across departments to achieve common goals.
• Innovation & Efficiency: Embracing new ideas and technologies to improve processes and enhance member experiences.

Collaboration Style:

• Cross-functional Integration: Expect a collaborative style that involves working closely with marketing strategists, digital specialists, IT, and potentially business unit leaders.
• Process-Oriented: Contributions will be valued not just for creative output but also for how they improve workflows and contribute to operational efficiency.
• Feedback Exchange: An open culture for constructive feedback on designs and processes to ensure continuous improvement.

📝 Enhancement Note: Navy Federal's culture, deeply rooted in serving its members and fostering a positive work environment, will likely influence the collaborative dynamics and operational priorities of the marketing team.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Corporate Standards: Ensuring designs are innovative and engaging while strictly adhering to Navy Federal's brand guidelines and regulatory requirements.
• Technical Implementation Hurdles: Navigating the complexities of integrating designs into various web platforms and systems, requiring strong problem-solving skills.
• Managing Diverse Stakeholder Needs: Effectively translating requirements from multiple internal clients with potentially differing expectations.
• Keeping Pace with Digital Trends: Staying current with evolving digital design trends, technologies, and best practices in a dynamic marketing landscape.

Learning & Development Opportunities:

• Advanced Design Software & Techniques: Training in new features of Adobe Creative Suite, motion graphics, or UI/UX design tools.
• Digital Marketing & Analytics: Courses or workshops on digital marketing strategies, SEO basics, and interpreting web analytics to better inform design decisions.
• Project Management & Operations: Opportunities to learn about project management methodologies and operational best practices within marketing.
• Industry Certifications: Pursuing certifications in graphic design, digital media, or related fields.

📝 Enhancement Note: This role offers a unique opportunity to develop a hybrid skillset, combining creative talent with a practical understanding of marketing operations and technical implementation, which is highly valuable in today's job market.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to troubleshoot a technical issue with a digital marketing asset. How did you approach it, and what was the outcome?" (Focus on your problem-solving process and technical understanding.)
• "How do you ensure your designs align with both brand guidelines and the specific objectives of a campaign or project?" (Highlight your ability to balance creative vision with strategic requirements.)
• "Walk us through your process for creating a digital marketing asset, from receiving a brief to final delivery." (Detail your workflow, collaboration, and quality assurance steps.)

Company & Culture Questions:

• "What do you know about Navy Federal Credit Union and its mission?" (Research their values, history, and commitment to members.)
• "How do you see your role contributing to Navy Federal's overall communication goals?" (Connect your skills to their corporate objectives.)
• "Describe your experience working in a hybrid environment. How do you maintain productivity and collaboration?" (Showcase your adaptability and communication skills.)

Portfolio Presentation Strategy:

• Structure: For each project, use a STAR method (Situation, Task, Action, Result) or a similar framework. Clearly state the challenge, your specific actions, and the quantifiable or qualitative results.
• Technical Details: Be prepared to briefly explain the technical aspects of your designs and how they were implemented.
• Client Interaction: Discuss how you managed client expectations, incorporated feedback, and ensured stakeholder satisfaction.
• Conciseness: Present your key projects efficiently, focusing on the most impactful elements and ready to dive deeper if asked.

📝 Enhancement Note: Interviews for this role will likely assess not only creative talent but also your understanding of operational processes, technical capabilities, and client management skills, crucial for a mid-level role in a large organization.

📌 Application Steps

To apply for this operations position:

• Submit your application through the Navy Federal Credit Union careers portal via the provided link.
• Portfolio Customization: Ensure your online portfolio is up-to-date and highlights projects demonstrating your digital design skills, technical proficiency (HTML, CSS, JavaScript), and experience with corporate communication needs. Select 3-5 key projects that best align with the job description.
• Resume Optimization: Tailor your resume to emphasize keywords from the job description, such as "digital media," "corporate communication," "technical problem solving," "client liaison," and specific software/technologies. Quantify achievements where possible.
• Interview Preparation: Practice discussing your portfolio projects, focusing on the process, challenges, and outcomes. Prepare answers to common interview questions related to design, problem-solving, and collaboration, especially within a hybrid work model.
• Company Research: Familiarize yourself with Navy Federal's mission, values, and recent initiatives. Understand their commitment to members and their position in the financial services industry.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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