Marketing designer

📍 Job Overview

Job Title: Marketing Designer
Company: Fundraise Up
Location: Portugal - Remote
Job Type: Full-Time
Category: Marketing & Design Operations
Date Posted: February 11, 2026
Experience Level: 5+ Years
Remote Status: Fully Remote

🚀 Role Summary

• Develop and evolve the brand’s visual ecosystem, translating complex ideas into clear, accessible metaphors and driving brand storytelling.
• Create compelling graphic content and illustrations, actively leveraging AI tools to accelerate production workflows and enhance creative output.
• Produce comprehensive materials for conferences and events, encompassing merchandise, booth design, and basic motion graphics.
• Collaborate closely with cross-functional teams to ensure visual consistency and brand integrity across all marketing and communication channels.
• Own the visual narrative of the brand, ensuring it resonates with target audiences and supports strategic business objectives.

📝 Enhancement Note: While the title is "Marketing Designer," the responsibilities and required skills indicate a strong emphasis on Brand Design and Visual Communication, with a significant component of leveraging AI tools for efficiency. This role is crucial for maintaining brand consistency and translating complex concepts into engaging visuals for a global client base in the nonprofit sector.

📈 Primary Responsibilities

• Develop and maintain the brand’s visual identity across digital and offline platforms, including the website, blog, social media, and event collateral.
• Translate abstract concepts and complex ideas into clear, compelling visual metaphors and storytelling elements that resonate with target audiences.
• Create high-quality graphic content, illustrations, and visual assets, integrating AI-powered tools to optimize design processes and production speed.
• Design and produce materials for industry conferences and events, such as promotional merchandise, booth graphics, and simple animated videos.
• Collaborate effectively with marketing, product, and sales teams to ensure all visual communications align with brand guidelines and campaign objectives.
• Manage the visual consistency of the brand across all touchpoints, from digital marketing campaigns to physical event presence.
• Experiment with and implement new design techniques and technologies, particularly in the realm of AI-assisted design, to drive innovation and efficiency.

📝 Enhancement Note: The responsibilities highlight a blend of strategic branding, creative execution, and technical proficiency with AI tools. The role requires not just design execution but also an understanding of how design impacts business goals like conversion rates and brand perception, particularly within the nonprofit fundraising technology sector.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience and a deep understanding of design principles is essential. Experience: 5+ years of proven experience in communication design, brand design, or a closely related visual design field.

Required Skills:

• Proven experience in developing and evolving a brand’s visual ecosystem.
• Strong understanding of how design effectively solves business problems and communicates brand values.
• Hands-on experience using AI tools (e.g., generative AI for asset creation, image editing, workflow acceleration) as a practical working tool.
• Advanced proficiency in Figma, with demonstrated ability to work with complex gradients, shadows, and lighting effects.
• Strong illustration skills, including the ability to draw by hand and translate concepts into compelling visual narratives.
• Experience designing websites and a solid understanding of landing page design principles and marketing funnels.
• Multiformat design experience, including presentations, offline event materials (booths, print), and basic motion design (simple animations, easing adjustments).
• Conversational English proficiency (B2 level).

Preferred Skills:

• Experience working with enterprise-level clients or in the SaaS industry.
• Familiarity with CRM platforms and marketing automation tools from a visual asset perspective.
• Basic understanding of UI/UX principles as they relate to web design and user engagement.
• Experience in a remote-first or distributed team environment.

📝 Enhancement Note: The emphasis on "AI as a working tool" and "practical skills over theory" is a critical differentiator. Candidates should be prepared to showcase specific examples of how they’ve integrated AI into their workflow to achieve tangible results, not just theoretical applications. Figma proficiency is also a key requirement, suggesting a standardized design workflow.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of projects demonstrating a progression of skills in communication and brand design over 5+ years.
• Case studies that clearly articulate the business problem, the design solution, and the measurable impact (e.g., conversion rate improvements, engagement metrics, brand consistency).
• Specific examples of how AI tools were leveraged to enhance design workflows, accelerate asset creation, or optimize routine tasks.
• Demonstrations of complex Figma projects, showcasing advanced techniques in gradients, shadows, and lighting, as well as responsive design elements.
• Examples of web design, including landing pages, and an understanding of marketing funnel optimization through design.
• A diverse range of deliverables, including website assets, social media graphics, presentation decks, and event collateral.

Process Documentation:

• Showcase an ability to document design processes, particularly regarding AI integration and workflow optimization.
• Provide examples of how brand guidelines were developed, maintained, and applied consistently across various channels.
• Demonstrate a systematic approach to collaborating with cross-functional teams, ensuring design requirements are met efficiently and effectively.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates must be able to visually communicate their problem-solving approach, their mastery of design tools (especially Figma and AI), and their understanding of how design contributes to business objectives within the context of digital marketing and fundraising.

💵 Compensation & Benefits

Salary Range: €3,400 - €4,350 per month (Gross). Note: The final compensation will be determined based on experience, performance on a test task, technical interview results, and the candidate's country of residence.

Benefits:

• Stock options: Meaningful equity participation in the company's growth.
• Private medical insurance for the employee and their family.
• 22 paid vacation days per year.
• Up to 14 paid public holidays per year.
• 5 company-paid sick leave days.
• English learning courses to support professional development.
• Relevant professional education opportunities.
• Gym or swimming pool membership/access.
• Home Office Setup Assistance: company support for purchasing essential furniture (office chair, desk, monitor) and other workspace items.
• Co-working space access.
• Remote working flexibility.
• €50 monthly allowance for internet and mobile phone expenses.

Working Hours: