Marketing Designer

📍 Job Overview

Job Title: Marketing Designer

Company: Apply Digital

Location: Latin America (Remote/Hybrid), Santiago, Chile (Office option)

Job Type: Full-Time Permanent

Category: Marketing & Design Operations

Date Posted: 2026-04-17

Experience Level: Mid-Level (2-3 years)

Remote Status: Hybrid/Remote-Friendly

🚀 Role Summary

• Drive visual storytelling and brand consistency across digital and print mediums for a global experience transformation partner.

• Collaborate with cross-functional teams, including strategists, motion designers, copywriters, and engineers, to translate complex ideas into compelling design assets.

• Leverage AI tools to enhance creative workflows, accelerate output, and improve efficiency in design processes.

• Contribute to the Apply Digital website experience, supporting UI design and visual quality assurance.

• Maintain and evolve the company's atomic design system and brand guidelines across various marketing and business development initiatives.

📝 Enhancement Note: This role is positioned as a mid-level Marketing Designer, emphasizing a blend of creative execution and operational efficiency through the use of design systems and AI. The focus on "experience transformation" and "AI-powered change" suggests a dynamic environment where design directly supports business development and client engagement strategies.

📈 Primary Responsibilities

• Design visually compelling and on-brand assets for a diverse range of mediums, including website landing pages, social media campaigns, pitch decks, internal presentations, event materials, and print collateral, ensuring consistent brand application across all touchpoints.

• Actively collaborate with a cross-disciplinary team of Strategists, Motion Designers, Copywriters, and Engineers to translate strategic concepts into focused, well-crafted designs with clear visual narratives.

• Contribute to the ongoing development and maintenance of the Apply Digital website experience, including UI design enhancements and visual quality assurance tasks.

• Utilize and contribute to the existing atomic design system and brand guidelines, proposing and implementing improvements to enhance efficiency and consistency.

• Build and maintain a library of reusable design templates and assets to ensure consistent brand representation across regional and global initiatives.

• Provide responsive design support for one-off requests, such as one-pagers, credentials documents, event kits, and other marketing collateral for internal teams.

• Proactively integrate AI tools (e.g., image generation, layout assistance, content formatting) into the daily workflow to accelerate design output and boost operational efficiency without compromising quality standards.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on operationalizing design processes through design systems and AI, aligning with GTM and Marketing Operations principles. The need to support both digital and print, as well as internal and external-facing materials, indicates a broad scope of responsibility common in fast-growing tech consultancies.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for mid-level roles.

Experience: 2-3 years of professional graphic design experience, with a portfolio showcasing strong visual craft across digital and presentation formats.

Required Skills:

• Fluency in English and Spanish (verbal and written).

• Strong passion for design, typography, layout, and visual communication with meticulous attention to detail.

• Excellent time management skills, with the ability to juggle multiple projects, maintain organization, and adhere to defined processes.

• Demonstrated ownership of work, proactive questioning, and accountability for delivering high-quality output.

• Solid understanding of brand guidelines and their consistent application across various formats and channels.

• Ability to balance design quality (craft) with project timelines (speed).

• Openness to giving and receiving feedback, with a commitment to continuous learning and knowledge sharing.

• Enthusiasm for integrating AI tools into creative workflows to enhance efficiency and innovation.

• Proficiency in Figma and the Adobe Creative Suite (Illustrator, Photoshop).

• Efficiently work within established design systems.

• Strong working knowledge of Google Slides, with familiarity in Google Docs and Sheets.

• Solid understanding of core design principles: layout, typography, hierarchy, color theory, and visual communication.

• Experience applying and maintaining brand guidelines consistently across multiple output types.

• Awareness of WCAG accessibility guidelines and a commitment to inclusive design practices.

Preferred Skills:

• Familiarity with web and UI design concepts; willingness to learn content authoring in a headless CMS (e.g., Storyblok).

• Experience in digital services, technology, or consulting environments.

• Exposure to atomic design systems and design tokens.

• Additional experience in photo retouching, print design, UX, or motion animation.

• Familiarity with AI-assisted presentation tools like Gamma or Beautiful.ai.

📝 Enhancement Note: The emphasis on specific tools like Figma and Adobe Creative Suite, alongside Google Workspace, is critical for operations. The requirement for AI tool proficiency signals a forward-thinking approach to creative operations and workflow optimization. The bilingual requirement is a key operational advantage for a global company.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 years of professional design work with a strong emphasis on digital marketing assets and presentation design.

• Highlight examples of applying and maintaining brand guidelines consistently across diverse project types.

• Include case studies demonstrating the translation of strategic ideas into visual narratives and design solutions.

• Feature projects where design systems or established templates were utilized, showing an understanding of maintaining visual consistency and efficiency.

Process Documentation:

• Evidence of structured design processes, such as workflow mapping for asset creation or collaboration protocols with cross-functional teams.

• Examples of how design challenges were overcome through creative problem-solving and efficiency-driven approaches.

• Documentation or visual representation of how design systems or reusable asset libraries were implemented or maintained.

• Case studies that clearly articulate the problem, the design solution, and the measurable impact or outcome, ideally highlighting efficiency gains from AI integration.

📝 Enhancement Note: For a design role with an operations focus, a portfolio needs to go beyond aesthetics. It should demonstrate an understanding of process, system utilization, and the ability to deliver efficiently and consistently, especially with the integration of AI and design systems.

💵 Compensation & Benefits

Salary Range:

Based on the mid-level experience (2-3 years), location in Latin America, and the hybrid/remote nature of the role, a competitive salary range for a Marketing Designer in this region would typically fall between $30,000 - $50,000 USD annually. This estimate accounts for variations in cost of living across different Latin American countries and the specific demands of a global tech consultancy.

Benefits:

• Great projects: Opportunity to work on engaging projects with international brands that have a global impact.

• An inclusive and safe environment: Commitment to building a celebrated, welcoming, and safe work community.

• Learning opportunities: Generous training budgets, including partner tech certifications, custom learning plans, workshops, mentorship, and peer support.

• Generous vacation policy: Ample time off to promote work-life balance and overall well-being.

• Customizable benefits: Tailored extended health and dental plan to meet individual needs and priorities.

Working Hours:

• Standard full-time hours are expected, likely around 40 hours per week. The role requires alignment with Pacific (PT) or Eastern (ET) time zones, indicating a need for flexibility to accommodate global team collaboration.

📝 Enhancement Note: Salary is estimated based on market data for experienced graphic designers in Latin America, considering the tech/consulting industry. The benefits are directly pulled from the provided description, highlighting aspects particularly attractive to operations-minded professionals seeking growth and well-being support.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Experience Transformation, Technology Consulting, AI-Powered Solutions. Apply Digital operates at the intersection of strategy, design, and engineering, helping large enterprises modernize their digital presence and customer experiences.

Company Size: 750+ employees globally. This size indicates a well-established organization with structured processes but still agile enough to be dynamic and innovative.

Founded: 2016. A relatively young company, suggesting a culture that is likely entrepreneurial, fast-paced, and adaptable, with a focus on growth and cutting-edge technologies.

Team Structure:

• The Marketing Design team is global, with the Marketing Design Lead based in North America. This role reports to that lead.

• The company operates on a 'pod' structure, bringing together senior leadership, subject matter experts, and cross-functional skill sets within common tech and delivery frameworks.

Methodology:

• Emphasis on AI-powered change and measurable impact.

• Utilizes a 'pod' structure for cross-functional collaboration.

• Employs scrum and sprint cadences for project management and delivery.

• Values well-oiled processes, regular retrospectives, and continuous improvement.

• Embodies SHAPE values: Smart, Humble, Active, Positive, Excellent.

Company Website: https://www.applydigital.com/

📝 Enhancement Note: The company culture is described as inclusive, safe, and fun, built around SHAPE values. The 'pod' structure and agile methodologies (scrum, sprints) are key operational elements that impact how teams collaborate and deliver projects, which is highly relevant for operations professionals.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Designer. This role requires independent contribution within defined processes and guidelines, with the expectation of evolving towards greater autonomy and potentially leading smaller design initiatives or contributing to process improvements.

Reporting Structure: Reports to the Marketing Design Lead (North America). This indicates a clear line of management and guidance, with opportunities for mentorship from a senior operations leader in design.

Operations Impact: The Marketing Designer's work directly supports Apply Digital's business development efforts, client engagement, and brand perception. By creating compelling visual assets, they contribute to lead generation, client acquisition, and the overall success of Go-To-Market strategies through effective communication of the company's value proposition. The integration of AI also represents an operational efficiency impact on the creative process.

Growth Opportunities:

• Skill Advancement: Opportunities to deepen expertise in specific design tools (Figma, Adobe Suite), explore UI/UX concepts, and gain proficiency in new AI creative technologies.

• Specialization: Potential to specialize in areas like web design, presentation design, or even contribute to the development of design systems and tokens.

• Leadership Potential: Through successful execution, contribution to process improvement, and mentorship, there's potential to grow into senior design roles or team leadership positions within the marketing or broader GTM operations function.

• Cross-Functional Exposure: Working within 'pods' provides exposure to strategy, engineering, and other disciplines, fostering a holistic understanding of service delivery.

📝 Enhancement Note: This section frames the role's growth within an operations context, emphasizing skill development in tools and processes, as well as the potential impact on business outcomes and leadership pathways within a GTM framework.

🌐 Work Environment

Office Type: Apply Digital offers flexible work arrangements, including remote, in-office, and hybrid options. Candidates in Santiago, Chile, have the option to work from the company's office.

Office Location(s): The company has offices in ten cities across North America, South America, the UK, and India. Specific locations include Santiago, Chile, and Modena, Italy, among others.

Workspace Context:

• The work environment emphasizes collaboration within 'pods' and across a global team, facilitated by agile methodologies.

• Access to relevant design and AI tools is expected to support efficient workflow.

Work Schedule:

• Standard full-time working hours (approx. 40 hours/week) are expected.

• A key requirement is aligning work hours with the Pacific (PT) or Eastern (ET) time zones, facilitating seamless collaboration with North American teams. This implies a need for structured workdays that accommodate these time zone overlaps.

📝 Enhancement Note: The hybrid/remote flexibility and the need to align with specific time zones are critical operational considerations for candidates. The emphasis on collaboration within a global, agile framework shapes the daily work experience.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of your resume and portfolio to assess qualifications and creative output.

• Skills Assessment: A practical exercise or case study focusing on design challenges, potentially involving the use of Figma or Adobe Suite, and requiring the creation of on-brand assets under time constraints.

• Cross-Functional Collaboration Interview: An interview with members of the marketing, strategy, or engineering teams to assess your ability to collaborate, communicate effectively, and integrate with their workflows.

• Cultural Fit Interview: Discussion focusing on your alignment with Apply Digital's SHAPE values (Smart, Humble, Active, Positive, Excellent) and your approach to teamwork and learning.

• Final Interview: Likely with the Hiring Manager or a senior leader to discuss overall fit, career aspirations, and confirm understanding of the role's impact.

Portfolio Review Tips:

• Showcase Process: Clearly articulate your design process for each project, including problem identification, ideation, execution, and how you integrated AI tools or design systems.

• Highlight Impact: Quantify results where possible (e.g., increased engagement on social media assets, efficiency gains in template creation).

• Brand Consistency: Demonstrate your ability to apply and maintain brand guidelines rigorously across various outputs.

• Tool Proficiency: Ensure your portfolio clearly shows your skills in Figma, Adobe Creative Suite, and Google Slides.

• AI Integration: If possible, include examples of how you've used AI tools to enhance your design workflow or output.

• Tailor to Role: Emphasize projects most relevant to digital marketing, presentations, and web assets.

Challenge Preparation:

• Design System Thinking: Be prepared to discuss how you would use or contribute to a design system.

• AI Integration Scenarios: Think about practical ways AI can assist in design tasks for this role, such as generating initial concepts, refining layouts, or creating variations.

• Time Management: Practice completing design tasks within a simulated deadline.

• Communication: Prepare to clearly explain your design decisions and rationale.

📝 Enhancement Note: This section provides actionable advice for operations-minded candidates, focusing on demonstrating process, efficiency, and strategic thinking within their creative output, especially concerning design systems and AI.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, and collaborative design workflows. Proficiency expected for efficient asset creation and system maintenance.

• Adobe Creative Suite (Illustrator, Photoshop): Core tools for graphic design, image manipulation, and asset creation.

• Google Slides: Crucial for presentation design and internal/business development decks. Strong working knowledge required.

Analytics & Reporting:

CRM & Automation:

• Headless CMS (e.g., Storyblok): Familiarity or willingness to learn is a plus, indicating an understanding of how design assets integrate into content management systems for web deployment.

• AI Tools:

  • Image Generation: Midjourney, Adobe Firefly.
  • Text/Content Assistance: ChatGPT, Claude.
  • Presentation Tools: Gamma, Beautiful.ai (nice to have).

📝 Enhancement Note: The emphasis on Figma, Adobe Suite, Google Slides, and specifically AI tools underscores the operational and efficiency-driven nature of this design role. Knowledge of CMS integration is also a key operational aspect for digital asset deployment.

👥 Team Culture & Values

Operations Values:

• Smart, Humble, Active, Positive, Excellent (SHAPE): These are the guiding values. For a designer, this translates to:

  • Smart: Applying design thinking to solve business problems, staying updated on AI and design trends.
  • Humble: Openness to feedback, collaboration, and learning from colleagues.
  • Active: Proactive in seeking out design opportunities, contributing to projects, and driving initiatives.
  • Positive: Maintaining a constructive attitude, especially when facing design challenges or tight deadlines.
  • Excellent: Commitment to high-quality design output and continuous improvement in craft and process.

• One Team Approach: Operating within 'pods' and embracing cross-functional collaboration is paramount.

• Empowerment & Respect: Creating a safe, empowered, and respectful community for all team members.

Collaboration Style:

• Pod-Based: Working within defined, cross-functional 'pods' that leverage common tech and delivery frameworks.

• Agile: Engaging in scrum and sprint cadences, with regular retrospectives to ensure continuous improvement and alignment.

• Iterative: Comfortable with iterative design processes, releasing often, and incorporating feedback.

• Knowledge Sharing: Encouraged to share knowledge and learn from others within the team and across disciplines.

📝 Enhancement Note: The SHAPE values and the 'pod' structure are central to the operational culture. A candidate's ability to embody these values and thrive in an agile, collaborative, and globally distributed team is crucial.

⚡ Challenges & Growth Opportunities

Challenges:

• Global Collaboration: Effectively collaborating with teams across different time zones and cultural backgrounds, requiring strong communication and time management skills.

• Balancing Craft and Speed: Delivering high-quality design work within fast-paced project timelines, a common challenge in the agency/consultancy world.

• Integrating AI Seamlessly: Effectively incorporating new AI tools into existing workflows without compromising brand integrity or design quality.

• Maintaining Brand Consistency: Ensuring a unified brand experience across a multitude of diverse projects and mediums for a global company.

Learning & Development Opportunities:

• AI in Creative Workflows: Gaining hands-on experience and developing expertise in using AI tools for design acceleration and innovation.

• Design Systems: Deepening understanding and contribution to atomic design systems and design tokens.

• UI/UX Fundamentals: Developing skills in user interface design and user experience principles, potentially with a focus on web and CMS integration.

• Cross-Disciplinary Learning: Gaining insights into strategy, engineering, and project management through pod-based collaboration.

• Professional Development: Access to generous training budgets for certifications, workshops, and custom learning plans.

📝 Enhancement Note: Identifying potential challenges and framing them as growth opportunities is key for operations-minded candidates who seek structured problem-solving and continuous improvement.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new landing page for a client focused on AI transformation, ensuring it aligns with our brand and targets a specific audience?" (Focus on process, AI integration, and brand adherence).

• "Describe a time you had to balance tight deadlines with maintaining high design quality. What was your strategy, and how did you use tools or processes to manage it?" (Focus on time management, efficiency, and tool utilization).

Company & Culture Questions:

• "How do Apply Digital's SHAPE values resonate with your own work philosophy, and how would you embody them in your daily role?" (Focus on cultural alignment).

• "Describe your experience working in cross-functional teams or 'pods.' What makes for successful collaboration in your opinion?" (Focus on teamwork and agile methodologies).

Portfolio Presentation Strategy:

• Structure: Organize your portfolio by project, clearly stating the objective, your role, the process, the tools used (especially Figma, Adobe Suite, AI tools), and the outcome.

• Storytelling: For each project, tell a concise story about the challenge and how your design solutions addressed it.

• Highlight Operations: Emphasize efficiency gains, use of design systems, or how your work supported business objectives. For AI-assisted work, explain the specific benefits achieved.

• Visual Clarity: Ensure your presentation is visually clean, on-brand, and easy to follow, showcasing your design skills in the presentation itself.

• Q&A Readiness: Be prepared to answer detailed questions about your design choices and process.

📝 Enhancement Note: This section provides concrete examples of interview questions and preparation strategies tailored to the role's operational aspects, including AI integration, design systems, and cross-functional collaboration.

📌 Application Steps

To apply for this Marketing Designer position:

• Submit your application through the provided Lever link: https://jobs.lever.co/applydigital/837d1c2b-7cab-4325-b0c8-c374d849fb0f

• Tailor Your Resume: Optimize your resume to highlight keywords from the job description, specifically mentioning Figma, Adobe Creative Suite, Google Slides, AI tools, brand guidelines, and your 2-3 years of relevant experience. Quantify achievements where possible.

• Curate Your Portfolio: Ensure your portfolio is easily accessible, showcases your strongest digital and presentation design work, and clearly articulates your process, especially regarding brand consistency, design systems, and AI tool integration. Include specific case studies that demonstrate problem-solving and efficiency.

• Prepare Your Narrative: Be ready to discuss your experience with cross-functional collaboration, your understanding of agile methodologies, and how you embody Apply Digital's SHAPE values. Practice presenting your portfolio and answering strategy-based questions.

• Research Apply Digital: Understand their services, client base, and recent projects. Familiarize yourself with their brand aesthetics and any public-facing design examples.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.