Lead Product Designer - B2B

📍 Job Overview

Job Title: Lead Product Designer - B2B

Company: Mirakl - Labs

Location: Paris, France

Job Type: Full-Time

Category: Product Design / UX/UI Design

Date Posted: 2026-05-13T15:33:01

Experience Level: 5-10 years

Remote Status: Hybrid (4 days onsite, 1 day remote)

🚀 Role Summary

• Lead the end-to-end user experience design for Mirakl's B2B SaaS Platform back office, focusing on simplifying complex marketplace and e-commerce functionalities.

• Drive product vision and design strategy collaboratively with leadership, leveraging AI-native tools for rapid prototyping and exploration.

• Act as a product builder, engaging upstream in problem definition and downstream in impact measurement, ensuring design solutions deliver tangible business value.

• Champion the adoption and governance of the Design System, ensuring consistency and quality across the Mirakl Platform.

• Represent design expertise to key stakeholders, effectively communicating progress and arbitrating trade-offs between user experience, technology, and business objectives.

📝 Enhancement Note: This role is positioned as a senior individual contributor, a "true design authority," rather than a people manager. The emphasis on "product builder" and "AI-native practice" highlights a hands-on, forward-thinking approach to design within a complex B2B SaaS environment. The hybrid work model is clearly defined, requiring significant onsite presence.

📈 Primary Responsibilities

• Co-develop the product vision and design strategy for the Mirakl Platform back office in partnership with the Design Director and Group Product Managers.

• Lead the design process from problem definition and user research through wireframing, high-fidelity prototyping, specification, and edge case definition.

• Actively integrate and champion the use of AI tools (e.g., Cursor, Claude Code, Figma AI, v0, Uizard) for faster prototyping, broader exploration, and enhanced design outcomes.

• Measure and analyze the adoption and usage of delivered design solutions, proposing iterative improvements based on user insights and product metrics.

• Facilitate co-creation workshops and embed design thinking principles within cross-functional squads (e.g., user management, orders, catalog, pricing, after-sales, accounting).

• Contribute to, and help govern, the Mirakl Design System, including prioritization, contribution, versioning, and design token management.

• Represent design effectively in interactions with leadership, sales, customer success, and marketing teams, articulating design rationale and managing experience/tech/business trade-offs.

• Maintain an active awareness of emerging AI tools, design methodologies, and industry practices, advocating for their adoption to evolve team workflows.

📝 Enhancement Note: The responsibilities emphasize a proactive, strategic, and collaborative approach, going beyond traditional UI design to include product strategy, impact measurement, and AI tool integration. The emphasis on "measurable business impact" and "product builder" suggests a focus on outcomes over mere deliverables.

🎓 Skills & Qualifications

Education: Not explicitly specified, but a strong portfolio and practical experience are paramount.

Experience: 6+ years of Product Design experience specifically on complex B2B SaaS products.

Required Skills:

• Proven expertise in end-to-end product design for complex B2B SaaS applications.

• Mastery of user-centered design methodologies (e.g., Design Thinking, Double Diamond) and their practical application.

• Demonstrated ability to act as a "product builder," shipping features or products with measurable impact.

• Proficiency in AI-native design practices and tools (e.g., Claude Code, Cursor, Figma AI, v0, Uizard), with a commitment to staying current with AI advancements.

• Advanced skills in core design tools, particularly Figma, for wireframing, prototyping, and creating high-fidelity mockups.

• Experience in user research, benchmarking, and impact analysis to inform design decisions and measure outcomes.

• Strong understanding of Design Systems, including contribution, governance, and championing their adoption.

• Excellent stakeholder management and communication skills, with the ability to represent design and arbitrate trade-offs.

Preferred Skills:

• Experience with marketplace or e-commerce platforms.

• Familiarity with AI tools for code generation or advanced prototyping.

• Experience facilitating co-creation workshops and embedding design practices within agile squads.

• Leadership qualities demonstrated through mentoring or guiding junior designers.

📝 Enhancement Note: The emphasis on "AI-native practice" and being a "product builder" strongly suggests that candidates who can demonstrate practical application of AI in their design workflow and a focus on business outcomes will be highly favored. The requirement for acting upstream and downstream of mockup production indicates a need for strategic thinking and analytical capabilities beyond visual design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase 2-4 strong, relevant case studies demonstrating impact and leadership, tailored to B2B SaaS product design.

• Treat the portfolio as a UX exercise, ensuring simple, fast navigation and a clear structure.

• Prioritize scannability with a focus on problem, role, constraints, key choices, and outcomes for each project.

• Utilize high-quality visuals (screenshots) to highlight results, with brief explanations of what to focus on.

• Clearly articulate your specific contribution and level of leadership, especially regarding problem framing, stakeholder alignment, decision-making, and prioritization.

Process Documentation:

• Provide evidence of applying user-centered design methodologies (Design Thinking, Double Diamond) within your projects.

• Illustrate how you engage upstream (strategy, discovery) and downstream (implementation, impact measurement) of design deliverables.

• Showcase experience with AI tools integrated into your design workflow, demonstrating their application in prototyping, exploration, or efficiency.

• Detail your involvement in or understanding of Design System contribution, governance, and adoption.

📝 Enhancement Note: The portfolio is critical and expected to replace a traditional design exercise. It must be concise, visually driven, and clearly demonstrate the candidate's impact, leadership, and strategic approach to problem-solving within a B2B SaaS context. The emphasis on AI and measuring results is paramount.

💵 Compensation & Benefits

Salary Range:

Based on industry benchmarks for Lead Product Designers with 6+ years of experience in Paris, France, the estimated annual gross salary range is €70,000 - €95,000. This estimate considers the seniority of the role, the complexity of B2B SaaS products, and the cost of living in Paris. Mirakl's emphasis on "accelerating your career" and "ambitious, passionate, and supportive colleagues" suggests compensation will be competitive and reflective of the candidate's expertise and impact.

Benefits:

• Competitive salary and potential for performance-based bonuses.

• Comprehensive health insurance coverage.

• Generous paid time off and public holiday allowances.

• Opportunities for professional development, training, and conference attendance.

• Access to modern office spaces in Paris and Bordeaux.

• Employee assistance programs and well-being initiatives.

• Potential for stock options or equity participation (common in high-growth tech companies).

Working Hours:

• Standard full-time workweek, likely around 40 hours.

• Hybrid work model: 4 days onsite in Paris or Bordeaux, 1 day remote per week.

• Flexible working hours may be available within the hybrid framework, allowing for adaptation to project needs and personal productivity rhythms.

📝 Enhancement Note: The salary range is an estimate based on general market data for similar roles in Paris. Actual compensation will depend on the candidate's specific experience, skills, and performance during the interview process. Mirakl's focus on employee growth and well-being suggests a robust benefits package.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / E-commerce / Marketplace Platform Technology. Mirakl operates in the rapidly growing platform economy, empowering businesses to launch and manage their own online marketplaces.

Company Size: 750+ employees worldwide, with a significant Tech team of 350+ members primarily based in France. This indicates a well-established, scalable organization with dedicated engineering and design functions.

Founded: 2012. Mirakl is a mature scale-up, recognized as a member of French Tech Next40, signifying its status as a leading French technology company with high growth potential.

Team Structure:

• The Design team is substantial, with a Design Director and a group of Product Designers, including this Lead role.

• The Lead Product Designer will work closely with Product Managers and cross-functional squads focusing on specific areas of the Mirakl Platform (user management, orders, catalog, etc.).

Methodology:

• Mirakl emphasizes a "product builder" mindset, focusing on delivering measurable business impact and engaging in the full product lifecycle.

• User-centered design methodologies (Design Thinking, Double Diamond) are core to their practice.

• AI-native tools are actively integrated into daily workflows for prototyping, exploration, and efficiency.

• A strong Design System is in place and actively governed, promoting consistency and scalability.

• Co-design workshops are utilized for cross-functional collaboration and ideation.

Company Website: www.mirakl.com

📝 Enhancement Note: Mirakl fosters a culture of rapid growth, innovation, and collaboration. The "French Tech Next40" status highlights its significance in the French tech ecosystem. The company's values (Work Hard Together, Get Things Done, Go Above & Beyond, Succeed Through Expertise, Satisfy & Empower Clients) provide a strong framework for understanding expected behaviors and priorities.

📈 Career & Growth Analysis

Operations Career Level: This role is a senior individual contributor, a "Lead Product Designer," positioned as a design authority. It signifies a high level of expertise and influence within the design function, focusing on strategic contributions and complex problem-solving rather than direct people management.

Reporting Structure: The Lead Product Designer will report to the Design Director and work closely with Group Product Managers. They will also collaborate extensively with cross-functional squads and represent design to broader leadership and stakeholders.

Operations Impact: The Lead Product Designer's impact is directly tied to the user experience and effectiveness of the Mirakl Platform's back office. By simplifying complex functionalities and driving innovative design solutions, they will influence user adoption, operational efficiency for Mirakl's clients, and ultimately, Mirakl's market competitiveness and revenue growth. Their work contributes to the overall product strategy and its successful execution.

Growth Opportunities:

• Skill Specialization: Deepen expertise in AI-driven design, complex B2B SaaS UX, and Design System architecture.

• Strategic Influence: Increase involvement in product vision setting and design strategy development, potentially leading to broader design leadership roles.

• Mentorship: Opportunity to mentor and guide other Product Designers, sharing expertise and best practices.

• Cross-functional Leadership: Lead design initiatives across multiple product squads and contribute to company-wide process improvements.

• Industry Recognition: Contribute to a leading platform in the marketplace technology space, gaining visibility and experience with significant clients.

📝 Enhancement Note: The role offers significant growth potential for an individual contributor who excels in strategic design thinking, AI integration, and driving measurable outcomes. The path may lead to Principal Designer, Head of Design for a specific product area, or strategic product roles.

🌐 Work Environment

Office Type: Mirakl offers modern office spaces designed for collaboration and productivity, located in Paris and Bordeaux. The hybrid model allows for a balance between in-person interaction and remote flexibility.

Office Location(s): Paris, France and Bordeaux, France. The role requires 4 days per week onsite in one of these locations.

Workspace Context:

• Collaborative Environment: The office setup likely supports co-creation, workshops, and spontaneous interactions with colleagues from design, product, engineering, and other departments.

• Technology & Tools: Access to industry-standard design software (Figma), AI prototyping tools, and collaborative platforms will be provided.

• Team Interaction: Significant opportunities for direct interaction with product teams, design peers, and stakeholders, fostering a dynamic and integrated work environment.

Work Schedule: A standard full-time work schedule is expected, with a hybrid arrangement allowing for one remote day per week. This structure supports focused work and maintains team cohesion.

📝 Enhancement Note: The hybrid model with a strong emphasis on onsite presence (4 days/week) suggests Mirakl values in-person collaboration and team synergy for its design and product development processes.

📄 Application & Portfolio Review Process

Interview Process:

• Recruiter Call (30 min): Initial screening to discuss background, expectations, and mutual fit. Prepare to articulate your career trajectory and what you seek in your next role.

• Job-Related Interview (1 hr, Zoom): With the Product Director and Head of Design. Focus on your expertise, design process, and how your skills align with Mirakl's complex B2B SaaS products. Be ready to discuss specific B2B SaaS challenges you've addressed.

• Team Interviews (2 x 45 min): Meet potential future colleagues. This is an opportunity to assess cultural fit, collaboration style, and team dynamics. Prepare questions about team workflows and challenges.

Portfolio Review Tips:

• Audience & Context: Design your portfolio for a quick review (a few minutes, potentially on mobile). Ensure fast, simple navigation.

• Conciseness & Impact: For each project, focus on: Problem, Role, Constraints, Key Choices, and Outcome. Use visuals as the primary communication tool.

• Visuals First: Showcase high-quality screenshots and results. Explain what the viewer should focus on.

• Personal Branding: Reflect your personality while remaining professional. Ensure a clean, modern aesthetic.

• Selectivity: Present 2-4 strong, relevant case studies demonstrating your leadership and impact on B2B SaaS products.

• Clarify Contribution: Clearly state your role, decisions, prioritization, and any improvements to design practice or the design system.

• Show, Don't Just Tell: Include metrics (conversion, adoption, time saved) or explain the signals and learnings that drove your design changes.

Challenge Preparation:

• While a formal "design exercise" might be replaced by the portfolio review, be prepared to discuss your approach to design challenges in detail.

• Expect questions about how you would tackle specific problems related to Mirakl's platform, especially concerning complexity, user management, or order processing.

• Practice articulating your thought process, decision-making criteria, and how you would measure success for hypothetical scenarios.

• Be ready to discuss trade-offs between user experience, technical feasibility, and business goals.

📝 Enhancement Note: The portfolio is a central piece of the evaluation. Candidates must meticulously curate it to highlight their strategic thinking, problem-solving skills, and demonstrable impact on complex B2B SaaS products, with a strong emphasis on AI integration and measurable outcomes.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for wireframing, prototyping, and high-fidelity design. Proficiency is essential.

• AI Prototyping & Design Tools: Actively expected to utilize tools like Cursor, Claude Code, v0, Uizard, and Figma AI. Familiarity with emerging AI design tools is critical.

• User Research Platforms: Tools for conducting user interviews, surveys, and usability testing (specific tools not listed, but assumed).

Analytics & Reporting:

• Experience with product analytics tools to measure user adoption and usage of designed features (e.g., Amplitude, Mixpanel, Google Analytics, or internal BI tools).

CRM & Automation:

Design System:

• Deep understanding and practical experience with contributing to and utilizing Design Systems. This includes design tokens, component libraries, and governance principles.

📝 Enhancement Note: The explicit mention of AI tools is a key differentiator. Candidates must demonstrate not just familiarity but active, daily use and a forward-looking approach to integrating AI into their design workflow. Figma is the primary design tool, but the expectation extends far beyond it.

👥 Team Culture & Values

Operations Values:

• Work Hard Together: Emphasizes teamwork and collaboration as fundamental to success, expecting contribution to cross-functional squads and shared goals.

• Get Things Done: A focus on action, efficiency, and delivering impactful results. This aligns with the "product builder" mentality and a drive for measurable outcomes.

• Go Above & Beyond: Encourages proactive problem-solving, exceeding expectations, and tackling challenges with ambition and excellence.

• Succeed Through Expertise: Values knowledge sharing, continuous learning, and deep expertise. This role requires being a design authority and staying current with industry trends, particularly in AI.

• Satisfy & Empower Clients: A client-centric approach, ensuring that design solutions ultimately benefit Mirakl's customers and empower them.

Collaboration Style:

• Cross-functional Integration: Design is embedded within product squads, requiring close collaboration with Product Managers and Engineers.

• Co-design Practice: Facilitating workshops and actively involving stakeholders in the design process.

• Open Communication: Encouraging open dialogue, idea advocacy, and constructive challenge of proposals.

• Data-Driven Decisions: Integrating user insights and product metrics into design iterations.

• Design System Champions: Promoting the adoption and consistent use of the Design System across teams.

📝 Enhancement Note: Mirakl's values are action-oriented and collaborative. The ideal candidate will be a proactive team player who is passionate about delivering results, continuously learning, and deeply committed to client success, all while leveraging their expertise to elevate the design practice.

⚡ Challenges & Growth Opportunities

Challenges:

• Simplifying Complexity: Translating intricate B2B marketplace and e-commerce functionalities into intuitive user experiences for the back office.

• AI Integration: Staying ahead of the curve with rapidly evolving AI design tools and effectively integrating them into established workflows for measurable benefit.

• Stakeholder Alignment: Navigating diverse stakeholder needs (Leadership, Sales, CS, Marketing) and arbitrating experience/tech/business trade-offs effectively.

• Design System Governance: Contributing to and championing a robust Design System across a growing organization, ensuring scalability and adoption.

• Impact Measurement: Consistently demonstrating the tangible business impact of design solutions through data and user insights.

Learning & Development Opportunities:

• AI Design Leadership: Become a recognized expert in leveraging AI for product design within Mirakl and potentially the broader industry.

• Strategic Product Influence: Grow influence in shaping product vision and strategy for a core B2B SaaS platform.

• Cross-functional Mentorship: Develop leadership skills by guiding and mentoring other designers and product teams on design best practices.

• Industry Exposure: Work with a leading company in the rapidly evolving marketplace and platform economy sectors.

• Advanced Design Systems: Deepen expertise in scalable Design System architecture and implementation.

📝 Enhancement Note: The role presents significant opportunities for growth by tackling complex design challenges, pioneering AI adoption in design, and influencing product strategy at a senior level within a thriving tech company.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you simplified a highly complex B2B SaaS workflow through design. What was the problem, your approach, and the outcome?" (Focus on process, AI use, and impact.)

• "How do you approach defining product vision and strategy from a design perspective, especially when working with Product Directors and Group Product Managers?" (Highlight strategic thinking and collaboration.)

Company & Culture Questions:

• "Mirakl values 'Get Things Done' and 'Go Above & Beyond.' How have you demonstrated these values in your previous roles, particularly in a product design context?" (Connect your experience to company values.)

• "How do you see AI tools evolving the role of a Product Designer, and how would you champion their adoption within a team like Mirakl's?" (Showcase your AI-native mindset and advocacy skills.)

Portfolio Presentation Strategy:

• Storytelling: Structure your case studies as narratives, clearly outlining the problem, your role, the constraints, your key decisions (and why), and the measurable impact.

• Visual Focus: Use high-quality visuals and annotate them to draw attention to critical design elements and outcomes.

• Conciseness: Be prepared to walk through your portfolio in the allotted time, highlighting the most impactful aspects of each project. Avoid getting bogged down in excessive detail.

• AI Integration: Specifically call out where and how you used AI tools in your projects, and what value they brought.

• Impact Metrics: Clearly present any metrics or evidence of success. If metrics are unavailable, explain the qualitative signals that drove your decisions and what you learned.

📝 Enhancement Note: Be prepared to discuss your entire design process, from strategic inception to post-launch analysis, with a strong emphasis on how you leverage AI and drive measurable business outcomes for complex B2B SaaS products. Your portfolio is your primary tool for demonstrating this.

📌 Application Steps

To apply for this Lead Product Designer position:

• Submit your application through the Mirakl - Labs careers portal via the provided Greenhouse link.

• Curate your portfolio: Select 2-4 of your most impactful B2B SaaS design case studies. Ensure they clearly articulate the problem, your role, your strategic choices (including AI integration), and demonstrable outcomes. Prioritize visual clarity and concise storytelling.

• Tailor your resume: Highlight your 6+ years of experience in complex B2B SaaS product design, your expertise in user-centered methodologies, your AI-native practices, and any experience with Design Systems or marketplace platforms. Use keywords from the job description.

• Prepare your narrative: Be ready to discuss your design philosophy, your approach to product building, how you integrate AI, and how you measure design impact during interviews. Practice articulating specific examples that showcase your leadership and problem-solving skills.

• Research Mirakl: Understand their platform, their clients, their values, and their position in the marketplace. Familiarize yourself with their AI Guidelines for Candidates.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.