Internal Marketing Design Manager

📍 Job Overview

Job Title: Internal Marketing Design Manager Company: Power Digital Location: Remote - Brazil Job Type: Full-Time Category: Marketing Operations / Creative Operations Date Posted: 2025-12-05 Experience Level: Mid-Level (2-4 years) Remote Status: Fully Remote

🚀 Role Summary

• This role is pivotal in driving internal marketing initiatives through high-quality creative execution and efficient workflow management, focusing on both design output and process optimization.
• The position demands a blend of hands-on design expertise across digital channels and strong project coordination skills to streamline creative requests and ensure timely delivery.
• A key aspect involves leveraging AI tools and the company's proprietary 'nova' ecosystem to enhance design processes, boost efficiency, and maintain brand consistency.
• Success in this role is measured by the quality and timeliness of creative assets, internal stakeholder satisfaction, and the overall efficiency of the design workflow, directly contributing to the company's growth objectives.

📝 Enhancement Note: While the title is "Internal Marketing Design Manager," the responsibilities heavily lean into operational aspects of design management, including workflow optimization, process building, and quality assurance. This suggests a strong "Operations" component within a creative function, making it relevant for candidates with a background in Marketing Operations or Creative Operations who also possess strong design skills. The emphasis on managing requests, prioritizing tasks, and overseeing workflows positions this role as a critical support function for the marketing team, akin to a Sales or Revenue Operations role but focused on creative output.

📈 Primary Responsibilities

• Design and produce a wide array of creative assets for internal marketing, including web landing pages, impactful case studies, compelling premium content pieces, and engaging social media templates and advertisements.
• Provide comprehensive design support for webinars and internal events, encompassing slide decks, graphic elements, and promotional collateral to enhance engagement and communication.
• Perform video editing and optimization for marketing and social distribution, ensuring content is polished, on-brand, and suitable for various platforms.
• Proactively manage and meticulously prioritize incoming design requests, adeptly balancing planned strategic initiatives with urgent, ad-hoc needs to ensure maximum operational efficiency.
• Oversee and optimize Asana workflows, ensuring all design tasks are accurately assigned, diligently tracked, and completed within established timelines to maintain project momentum.
• Conduct rigorous quality assurance checks across all creative deliverables, upholding stringent brand consistency and adherence to design standards across all marketing touchpoints.
• Actively build and refine design processes, strategically incorporating AI tools and the 'nova' ecosystem to drive improvements in efficiency, output quality, and overall team productivity.

📝 Enhancement Note: The responsibilities highlight a dual focus: direct creative execution and operational management of the design function. This is uncommon for a pure design role and points to an operations-centric approach to creative output. The emphasis on "managing and prioritizing incoming design requests," "overseeing Asana workflows," and "building and optimizing design processes leveraging AI tools" are core operational functions.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field, or equivalent practical experience, will be highly regarded. Experience: 2–4 years of progressive experience in graphic design, creative production, or a related field, with a proven track record of delivering high-quality creative assets. Experience in a fast-paced agency or internal marketing department is beneficial.

Required Skills:

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for robust graphic design capabilities.
• Expertise in Figma for collaborative interface design and prototyping, particularly for web assets.
• Skilled in Canva for rapid content creation and adaptable design needs.
• Demonstrated experience with video editing tools such as Adobe Premiere Pro or After Effects, including basic editing, color correction, and motion graphics.
• Solid background in web design, with a strong understanding of UI/UX principles for creating effective landing pages and visually appealing case studies.
• Familiarity with design requirements for social media graphics, digital advertisements, and email marketing assets.
• Comfortable and proficient in managing projects and workflows using Asana or similar project management software.
• Exceptional detail-orientation and the ability to manage multiple projects and deadlines simultaneously without compromising quality.
• Strong understanding of creative production processes from concept to final delivery.
• Proficiency in conducting quality assurance checks to ensure visual accuracy and brand adherence.
• Ability to maintain brand consistency across diverse marketing materials.
• Experience or a strong interest in leveraging AI tools for design enhancement and efficiency.
• Familiarity with various marketing channels and their specific design requirements.

Preferred Skills:

• Experience with motion graphics and animation beyond basic video editing.
• Knowledge of A/B testing principles for design optimization.
• Familiarity with Content Management Systems (CMS) for web asset implementation.
• Understanding of SEO best practices as they relate to web design and content creation.
• Experience in building and documenting design processes for scalability.
• Basic understanding of HTML/CSS for web design implementation nuances.

📝 Enhancement Note: The required skills emphasize a blend of creative software proficiency and project management tools like Asana. The inclusion of "AI Tools" and "nova ecosystem" suggests a forward-thinking approach to operations and design, requiring adaptability and a willingness to integrate new technologies into established workflows. The "2-4 years" experience level indicates this is not an entry-level role but rather one for a designer ready to take on more responsibility in process management and coordination.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a breadth of design work, with distinct sections for web design (landing pages), marketing collateral (case studies, premium content), social media graphics, and video edits.
• Demonstration of process improvement through design, highlighting how design solutions solved specific business challenges or improved user engagement.
• Evidence of system utilization, with examples of how tools like Adobe Creative Suite, Figma, Canva, and Asana were integrated into the design workflow to achieve efficiency and quality.
• Clear articulation of the ROI or impact of design projects, where possible, quantifying improvements in metrics such as conversion rates, engagement, or brand perception.

Process Documentation:

• Examples of designed workflows or process maps for creative request fulfillment, illustrating how tasks were managed from intake to delivery.
• Demonstration of how design processes were optimized for speed and efficiency, potentially including the implementation of templates, style guides, or automation elements.
• Case studies detailing the measurement and analysis of design performance, including how feedback was incorporated to refine future creative outputs and processes.

📝 Enhancement Note: Given the operational aspects of the role, a portfolio that demonstrates not just design output but also an understanding of workflow, process management, and efficiency gains will be crucial. Candidates should be prepared to show how they've organized design projects, managed requests, and potentially improved processes within a design context.

💵 Compensation & Benefits

Salary Range: For a Remote position in Brazil with 2-4 years of experience, a competitive salary range is estimated between BRL 6,000 to BRL 10,000 per month, depending on experience, skill set, and specific qualifications.

Benefits:

• Comprehensive health insurance coverage, including medical, dental, and vision plans.
• Paid time off, including vacation days, sick leave, and public holidays.
• Opportunities for professional development, including training, workshops, and conference attendance.
• Access to company-provided design software licenses and hardware.
• Potential for performance-based bonuses or incentives.
• Flexible work arrangements within the remote structure.

Working Hours: The standard working hours are approximately 40 hours per week. While the role is remote, adherence to core business hours for collaboration and team meetings within relevant time zones (likely aligned with Brazil) will be expected.

📝 Enhancement Note: Salary was estimated based on the role's mid-level experience requirement, the "Internal Marketing Design Manager" title suggesting a blend of creative and operational responsibilities, and general market data for design and marketing operations roles in Brazil. The provided estimate aims to be competitive within the Brazilian market for a remote, full-time position. Benefits are standard for full-time remote roles and tailored to creative professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Power Digital operates within the dynamic tech-enabled growth marketing and consulting sector, specializing in data intelligence and digital strategy. This industry is characterized by rapid innovation, a strong emphasis on data-driven decision-making, and a client-centric approach focused on measurable revenue growth and brand recognition. Company Size: Power Digital is a growing firm, indicated by its status as a "tech-enabled growth firm" managing significant media spend and employing a "dynamic team." This suggests a mid-to-large sized organization, likely with established processes but still maintaining a degree of entrepreneurial spirit and agility. Founded: While the founding date isn't explicitly stated, the company's description implies a modern establishment, leveraging proprietary technology ("nova") and focusing on current marketing trends. This suggests a company that values innovation and is likely to foster a culture of continuous improvement and adaptation.

Team Structure:

• The design team likely operates within the broader marketing department, potentially structured to support various service lines (SEO, Paid Media, Content, etc.) and internal initiatives.
• The Internal Marketing Design Manager will likely report to a Marketing Director, Creative Director, or Head of Marketing Operations, overseeing a segment of design requests and workflows.
• Collaboration is expected to be high, with frequent interaction with marketing strategists, content creators, paid media specialists, and potentially client-facing teams to ensure internal creative aligns with external brand messaging and client needs.

Methodology:

• Power Digital emphasizes a data-driven approach, leveraging their proprietary 'nova' technology for first-party data analysis and strategic planning. This means design decisions and process improvements are likely informed by performance metrics and client insights.
• Workflow planning and optimization are central, as evidenced by the role's focus on managing requests, Asana, and process building. The company values efficiency and speed in delivering creative solutions.
• Automation and efficiency practices are encouraged, particularly through the integration of AI tools and the 'nova' ecosystem, aiming to streamline creative production and maximize marketing impact.

Company Website: https://powerdigitalmarketing.com/

📝 Enhancement Note: The company's focus on "growth," "data intelligence," and "proprietary technology" suggests an environment where operational efficiency and measurable results are highly valued. For a design role, this means creative output must be tied to performance metrics and strategic objectives. The mention of "people-first" and valuing diversity indicates a potentially inclusive and collaborative culture.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, requiring 2-4 years of experience. It bridges the gap between an individual contributor designer and a team lead, offering opportunities to manage processes and workflows. The "Manager" title, even within an "Internal Marketing Design" context, suggests a step towards operational leadership within a specialized function. Reporting Structure: The Internal Marketing Design Manager likely reports to a senior marketing leader or a head of operations within the marketing department. This position serves as a key operational hub for creative requests, ensuring smooth coordination and execution for various marketing teams. Operations Impact: The role's impact is measured through the efficiency and quality of creative assets that support internal marketing efforts, brand building, and potentially client-facing materials. By streamlining design workflows and ensuring timely delivery, this role directly contributes to the marketing team's ability to execute campaigns effectively, ultimately influencing lead generation, brand perception, and internal communication quality.

Growth Opportunities:

• Specialization: Deepen expertise in specific design areas (e.g., motion graphics, advanced video editing, AI-driven design) or focus on the operational aspects of creative management, potentially moving towards a Creative Operations Manager role.
• Leadership: Progress into a Senior Design Manager or Creative Operations Lead role, taking on more strategic responsibility for team direction, process innovation, and cross-departmental collaboration.
• Skill Development: Continuous learning in new design technologies, AI integration in creative workflows, and advanced project management methodologies, supported by company training and development initiatives.

📝 Enhancement Note: The growth trajectory for this role likely involves moving from direct execution and process management to more strategic oversight of creative operations, potentially leading a team or defining broader creative workflows for the organization. The emphasis on AI and proprietary tech suggests opportunities to become a subject matter expert in innovative operational tools.

🌐 Work Environment

Office Type: The position is fully remote, offering significant flexibility in terms of work location within Brazil. This suggests a distributed workforce model common in modern, tech-forward companies. Office Location(s): While the role is remote within Brazil, the company, Power Digital, is headquartered in the United States (likely San Diego, given their presence). The remote nature for Brazil allows access to global talent while accommodating local work norms.

Workspace Context:

• The remote setup fosters an autonomous work environment, requiring strong self-discipline and effective time management. Collaboration will primarily occur through digital communication tools.
• Access to necessary design software and potentially company-provided hardware or stipends for home office setup is expected. The "nova ecosystem" and AI tools will be integral to the daily operational toolkit.
• Opportunities for team interaction will be through virtual meetings, collaborative platforms (like Asana, Slack/Teams), and potentially virtual team-building events.

Work Schedule: The role is expected to be a standard 40-hour work week. While remote, candidates should be prepared to align with core business hours for team collaboration and stakeholder engagement, particularly within Brazilian time zones, to ensure seamless project execution and communication flow.

📝 Enhancement Note: The fully remote nature for Brazil implies a need for robust digital collaboration skills and self-management. The company's US headquarters suggests potential alignment with US business practices and time zones for certain critical meetings, though primary collaboration would likely be within Brazil.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screen: A brief call with an HR representative to assess basic qualifications, cultural fit, and understanding of the role's core responsibilities, particularly the blend of design execution and operational management.
• Design & Operations Assessment: A technical interview focusing on design skills, proficiency with required software (Adobe Suite, Figma, Canva, video editing), and experience with project management tools like Asana. This may involve a portfolio review and discussion of past projects.
• Process & Strategy Discussion: An interview with the hiring manager or a senior team member to delve into your approach to workflow management, process optimization, AI tool integration, and how you would handle the dual responsibilities of design execution and coordination.
• Final Interview: Potentially a panel interview or a discussion with a senior leader to confirm cultural alignment, strategic thinking, and overall fit within the Power Digital team.

Portfolio Review Tips:

• Highlight Dual Skills: Showcase projects that demonstrate both strong design execution and effective project/workflow management. Use case studies to explain not just the design outcome but the process, challenges, and solutions related to managing the project.
• Quantify Impact: Where possible, include metrics that demonstrate the effectiveness of your design work (e.g., improved conversion rates on landing pages, increased engagement on social media). For operational aspects, highlight efficiency gains or time saved through process improvements.
• Showcase Tool Proficiency: Explicitly mention and demonstrate your use of Adobe Creative Suite, Figma, Canva, video editing tools, and Asana. Explain how you leverage these tools to improve output and workflow.
• Address AI Integration: If you have examples of using AI tools in design or workflow management, present them. Be ready to discuss how you see AI enhancing the role and Power Digital's 'nova' ecosystem.

Challenge Preparation:

• Be prepared for a design critique or a small design challenge that tests your skills under a time constraint.
• Anticipate questions about how you prioritize tasks, manage conflicting deadlines, and handle feedback from stakeholders.
• Practice articulating your design process and workflow management strategies concisely, linking them to business objectives and efficiency.

📝 Enhancement Note: The interview process will likely assess not just design talent but also the candidate's ability to manage operational aspects of design. A strong portfolio that bridges these two areas is essential. Candidates should be ready to discuss process improvements and how they've used tools like Asana to manage complex creative workflows.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all graphic design, illustration, and photo editing tasks. Proficiency in Photoshop, Illustrator, and InDesign is expected.
• Figma: A critical tool for collaborative interface design, prototyping, and web asset creation, especially for landing pages and UI elements.
• Canva: For rapid content creation, social media graphics, and adaptable design needs where speed and ease of use are paramount.
• Video Editing Software: Tools like Adobe Premiere Pro or After Effects for editing and optimizing video content for marketing and social distribution.

Analytics & Reporting:

• While not a primary focus for this role, familiarity with how design impacts analytics and reporting (e.g., conversion rates on landing pages, engagement metrics for social graphics) is beneficial.

CRM & Automation:

• Asana: A core tool for managing design requests, tracking tasks, overseeing workflows, and ensuring project completion on schedule.
• AI Tools: Expected to be integrated into the workflow for efficiency improvements in design, editing, or process management.
• 'nova' Ecosystem: The company's proprietary technology, which candidates will need to understand how their design work integrates with and supports.

📝 Enhancement Note: The emphasis on specific design software (Adobe Suite, Figma, Canva) and project management tools (Asana) is critical. The mention of "AI tools" and the "nova ecosystem" indicates a tech-forward environment where candidates are expected to adapt and utilize new technologies within their operational framework.

👥 Team Culture & Values

Operations Values:

• Growth-Obsessed: A driving passion for achieving measurable results and directly contributing to business growth through creative output and process efficiency.
• Innovation: A commitment to challenging traditional methods, embracing new technologies like AI, and continuously seeking better ways to execute and manage creative work.
• Integrity: Upholding high ethical standards in all design and operational activities, ensuring transparency and honesty in communication and deliverables.
• Autonomy & Grit: The ability to work independently, take initiative, problem-solve creatively, and persevere through challenges to achieve project goals.
• Data-Driven: A mindset that values performance metrics and insights, using data to inform design decisions and measure the impact of creative work and operational processes.

Collaboration Style:

• Cross-functional Integration: A collaborative approach to working with various marketing teams, understanding their needs, and delivering creative solutions that align with broader marketing strategies.
• Process-Oriented Feedback: An open culture for providing and receiving feedback on both design quality and workflow efficiency, with a focus on continuous improvement.
• Knowledge Sharing: A willingness to share best practices, design techniques, and operational insights within the team to foster collective growth and maintain high standards.

📝 Enhancement Note: The company's core values (growth, innovation, integrity, grit) strongly influence the expected work ethic and approach. For this role, it translates to a proactive, results-oriented individual who is comfortable with technology and focused on continuous improvement in both creative output and operational processes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Execution and Management: Effectively dividing time and focus between hands-on design work and the operational tasks of managing requests, workflows, and quality assurance.
• Integrating New Technologies: Adapting to and effectively leveraging AI tools and the 'nova' ecosystem to enhance design processes, which may require learning new workflows and methodologies.
• Maintaining Brand Consistency: Ensuring a unified brand voice and visual identity across a wide range of internal marketing materials, often under tight deadlines.
• Remote Collaboration: Effectively communicating and collaborating with team members and stakeholders in a fully remote environment, ensuring project alignment and timely feedback.

Learning & Development Opportunities:

• Advanced Design & AI Training: Opportunities to master new design software features, explore advanced video editing techniques, and gain expertise in AI applications for creative workflows.
• Operations Skill Enhancement: Developing deeper skills in project management, process optimization, and workflow automation through hands-on experience and potential training.
• Industry Exposure: Gaining insights into data-driven marketing strategies and the role of technology ('nova') in a leading growth marketing firm.
• Career Advancement: Potential pathways into senior operational roles within marketing, creative management, or specialized design leadership.

📝 Enhancement Note: The primary challenge lies in the dual nature of the role – being both a creator and an operational manager of creative processes. Growth opportunities are tied to mastering this balance and becoming proficient in the company's unique tech stack and operational methodologies.

💡 Interview Preparation

Strategy Questions:

• "Describe your approach to managing multiple, competing design requests. How do you prioritize and ensure timely delivery while maintaining quality?" (Focus on Asana, prioritization frameworks, and communication).
• "How have you used technology, such as AI tools or project management software, to improve design workflows or efficiency in your previous roles?" (Prepare specific examples of process optimization).
• "Walk us through a complex design project from start to finish, highlighting your role in both the creative execution and the operational management of the project." (Prepare a concise case study).

Company & Culture Questions:

• "What interests you about Power Digital's 'people-first' culture and its focus on growth marketing?" (Research company values and mission).
• "How do you stay updated on design trends and new technologies, particularly AI, and how would you integrate them into our 'nova' ecosystem?" (Showcase continuous learning and adaptability).
• "How do you ensure brand consistency across various marketing channels, and what is your process for quality assurance?" (Demonstrate attention to detail and brand stewardship).

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio to clearly differentiate between design execution and operational contributions. Use case studies to tell a story of problem, solution, and outcome, emphasizing both creative merit and process efficiency.
• Highlight Dual Role: For each project, articulate your specific contributions to design and how you managed the workflow, timelines, and stakeholder communication.
• Quantify and Qualify: Present metrics where possible (e.g., conversion rate improvements) and qualitative benefits (e.g., streamlined process, improved team collaboration).
• Tool Integration: Explicitly mention and demonstrate your proficiency with Adobe Creative Suite, Figma, Canva, video editing tools, and Asana, explaining how they were integral to project success.

📝 Enhancement Note: Interview preparation should focus on demonstrating competence in both creative design and operational management. Candidates should be ready to discuss their process for handling requests, managing workflows, and integrating new technologies, using specific examples from their experience.

📌 Application Steps

To apply for this Internal Marketing Design Manager position:

• Submit your application through the Power Digital careers portal via the provided link.
• Curate Your Portfolio: Select 3-5 of your strongest projects that best showcase your design skills (web, social, video) and your ability to manage design workflows and processes. Emphasize projects where you improved efficiency or contributed to measurable growth.
• Tailor Your Resume: Highlight keywords related to Adobe Creative Suite, Figma, Canva, video editing, Asana, project management, workflow optimization, AI tools, and creative production. Quantify achievements wherever possible to demonstrate impact.
• Prepare Your Narrative: Practice articulating your experience in managing design requests, prioritizing tasks, and improving creative processes. Be ready to discuss your approach to balancing hands-on design with operational responsibilities.
• Research Power Digital: Familiarize yourself with the company's services, their 'nova' technology, and their stated values. Understand how your role contributes to their mission of powering growth.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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