In-Home Design Consultant ($150k-250k)
📍 Job Overview
Job Title: In-Home Design Consultant Company: Express Flooring Location: Tulsa, OK Job Type: 1099 – Direct Seller (Contractor) Category: Sales Operations / GTM Enablement Date Posted: 2026-02-09T22:43:18 Experience Level: 2-5 years Remote Status: On-site
🚀 Role Summary
- This role is a high-earning, commission-based direct sales position focused on in-home consultations and closing deals within a single visit.
- The Design Consultant will be responsible for driving revenue by understanding customer needs and presenting tailored flooring solutions using provided sample kits.
- Success in this role relies on strong sales acumen, consultative selling skills, and the ability to manage a flexible schedule effectively to meet client demands.
- The position emphasizes a results-driven approach with significant earning potential, supported by provided leads and comprehensive training.
📝 Enhancement Note: While this role is primarily sales-focused, its success is deeply intertwined with operational efficiency in lead management, appointment setting, and post-sale customer experience. It can be categorized under Sales Operations or GTM Enablement due to its direct impact on revenue generation and the structured sales process it follows.
📈 Primary Responsibilities
- Conduct in-home consultations with potential clients, assessing their needs and providing expert design advice for flooring solutions.
- Measure spaces accurately and develop precise estimates for flooring projects, aiming to close sales during the initial consultation.
- Present a curated selection of flooring samples, guiding homeowners through product options and helping them make confident purchasing decisions.
- Effectively communicate flexible financing options to clients to facilitate smoother transactions and secure sales agreements.
- Consistently achieve assigned sales targets and key performance indicators (KPIs) through effective selling and closing techniques.
- Collaborate with the Express Flooring team to ensure a seamless and exceptional customer experience from consultation to final installation.
- Manage personal sales schedule efficiently, prioritizing appointments and follow-ups to maximize productivity.
📝 Enhancement Note: The emphasis on closing during the first visit and managing a flexible schedule points to a need for strong time management and operational discipline. The role requires not just sales skills but also the ability to execute a defined sales process efficiently.
🎓 Skills & Qualifications
Education: High school diploma or equivalent required; a college degree is preferred. Experience: Minimum of 2 years of experience in in-home sales, outside sales, or a similar direct-selling environment.
Required Skills:
- Proven ability in direct sales, with a strong track record of closing deals.
- Excellent written and verbal communication skills for effective client interaction and rapport building.
- Strong organizational skills to manage appointments, schedules, and sales pipeline effectively.
- Self-motivated and driven to achieve ambitious sales goals with minimal supervision.
- Ability to present product information clearly and persuasively, understanding customer needs.
- Competence in performing in-home measurements and creating accurate project estimates.
- Willingness to work flexible hours, including evenings and weekends, to accommodate client availability.
- Valid state motor vehicle operator's license and reliable transportation.
- Physical ability to lift and move items up to 55 lbs and perform tasks such as climbing stairs.
Preferred Skills:
- Experience in the flooring or home improvement industry.
- Familiarity with financing options and ability to present them to clients.
- Proficiency in using sales enablement tools or CRM systems for tracking leads and sales.
- Strong problem-solving skills to address client concerns and objections effectively.
- Ability to build lasting customer relationships and drive repeat business or referrals.
📝 Enhancement Note: The required skills blend direct sales capabilities with operational necessities like organization and time management. Experience in home improvement or a related field is a plus, suggesting a need for product knowledge development during training.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
- While a formal portfolio isn't explicitly required, candidates are expected to demonstrate their sales process and ability to close deals through interview performance and past achievements.
- Successful candidates will be able to articulate their approach to in-home consultations, needs assessment, and objection handling.
- Demonstrating a history of meeting or exceeding sales targets will serve as a de facto portfolio of performance.
- The ability to present the value proposition of Express Flooring's products and services effectively is critical.
Process Documentation:
- While not a requirement to submit documented processes, candidates should be prepared to discuss their personal sales process, including lead qualification, appointment setting, in-home presentation, estimation, and closing techniques.
- Understanding and adherence to Express Flooring's sales methodology, which focuses on closing within one visit, will be assessed.
- Candidates should be able to describe how they manage their workflow and time to ensure efficient operations and maximize sales opportunities.
📝 Enhancement Note: For this role, the "portfolio" is less about formal documents and more about demonstrating a robust, repeatable sales process and a history of successful outcomes. Candidates should prepare to "show, not just tell" their sales capabilities.
💵 Compensation & Benefits
Salary Range: $150,000 - $250,000 USD per year (Commission-based) Top performers can earn over $300k+ annually.
Benefits:
- Comprehensive Training: A 7-week paid training program designed to equip new Design Consultants with product knowledge, sales techniques, and operational best practices.
- Ongoing Coaching: Continuous one-on-one coaching from experienced sales managers to support skill development and performance improvement.
- Lead Generation: Access to high-quality leads generated through TV advertising ("Golden Leads") with a reported 60% close rate, minimizing the need for cold calling.
- Flexible Scheduling: The autonomy to manage your own work schedule, focusing on pre-set appointments and personal pipeline management.
- Supportive Management: Dedicated sales managers committed to fostering professional growth and providing guidance.
Working Hours: Flexible schedule, with the expectation of working evenings and weekends as needed to meet client availability and sales targets. This is a 1099 contractor role, meaning standard employee benefits like health insurance, paid time off, and retirement plans are typically not provided.
📝 Enhancement Note: The compensation structure is heavily commission-based, typical for direct sales roles. The provided salary range reflects the potential for high earnings, especially for top performers. The "benefits" listed are primarily focused on training and lead generation, crucial for success in this commission-only, contractor role.
🎯 Team & Company Context
🏢 Company Culture
Industry: Residential and commercial flooring solutions. Company Size: Express Flooring operates in multiple states, suggesting a mid-to-large sized organization with a significant operational footprint. Founded: Information not explicitly provided, but described as a "rapidly expanding company."
Team Structure:
- The Design Consultant role is part of the sales team, likely reporting to a Sales Manager.
- Collaboration occurs with internal teams responsible for lead generation, customer support, and potentially installation coordination to ensure a seamless customer journey.
- The culture appears to be results-oriented, emphasizing high performance, continuous learning, and a supportive environment for sales professionals.
Methodology:
- Data-Driven Sales: Utilizes TV advertising and specific lead generation strategies ("Golden Leads") with a proven high close rate, indicating a data-informed approach to marketing and sales.
- Consultative Selling: Focuses on understanding homeowner needs and providing tailored solutions, rather than a transactional sales approach.
- Efficiency Focus: Encourages closing sales within a single in-home visit to optimize consultant time and resources.
- Continuous Improvement: Offers comprehensive training and ongoing coaching to enhance consultant skills and performance.
Company Website: http://www.expressflooring.com/careers
📝 Enhancement Note: Express Flooring's culture seems geared towards ambitious sales professionals who thrive in a performance-driven environment with strong support systems. The emphasis on "problem solvers" and "innovative solutions" suggests a culture that values proactive individuals.
📈 Career & Growth Analysis
Operations Career Level: This role represents an entry to mid-level position within a direct sales framework, focusing on individual contributor sales performance. It can be considered a "GTM Enablement" role from an operational perspective, as it directly enables revenue generation. Reporting Structure: Design Consultants report to Sales Managers who provide coaching and performance oversight. Operations Impact: This role is crucial for direct revenue generation. The consultant's ability to close deals directly impacts the company's top-line sales figures and market share within their service areas. Efficiently managing consultations and closing deals contributes to the overall operational efficiency of the sales process.
Growth Opportunities:
- Sales Advancement: Potential to move into senior sales roles, team lead positions, or sales management roles within Express Flooring.
- Skill Specialization: Opportunity to deepen expertise in flooring products, design consultation, and advanced sales techniques.
- Leadership Development: For high performers, opportunities may arise to mentor new consultants or take on leadership responsibilities within sales teams.
- Potential for High Earnings: The primary growth opportunity is the uncapped commission structure, allowing consultants to significantly increase their income through performance.
📝 Enhancement Note: While primarily a sales role, its structure and reliance on process make it relevant to operations professionals interested in the front lines of revenue generation. Growth is tied directly to sales performance and the ability to master the company's sales methodology.
🌐 Work Environment
Office Type: This is an in-home, field-based role. Consultants operate autonomously from a home office, managing their own schedules and travel within their designated service area. Office Location(s): The primary work location is the customer's home within the Tulsa, OK metropolitan area. Workspace Context:
- Consultants are equipped with sample kits and potentially digital sales tools to present solutions in client homes.
- The work involves significant face-to-face interaction with homeowners, requiring strong interpersonal and presentation skills.
- While not in a traditional office, the role requires dedication and discipline akin to managing one's own business operations.
- The company provides leads and training, creating a supportive framework for field-based work.
Work Schedule: Flexible, but requires availability during evenings and weekends to align with customer availability for in-home consultations. This necessitates strong personal time management and operational planning.
📝 Enhancement Note: The on-site nature of this role means the "work environment" is primarily the customer's residence. Success hinges on the consultant's ability to create a professional and comfortable sales environment within these diverse settings.
📄 Application & Portfolio Review Process
Interview Process:
- Initial Screening: Likely involves a review of your resume and potentially a brief phone screen to assess basic qualifications and sales aptitude.
- In-Depth Interview: Expect a more comprehensive interview, possibly with a Sales Manager, focusing on your sales experience, closing techniques, and understanding of consultative sales.
- Role-Play/Scenario: You may be asked to participate in a sales role-play scenario to demonstrate your ability to consult, present solutions, and handle objections.
- Training Program Overview: Discussions about the 7-week paid training program, its structure, and expectations.
- Final Assessment: May involve a final interview to confirm fit and discuss compensation structure and expectations.
Portfolio Review Tips:
- Since a formal portfolio isn't required, prepare to discuss specific examples of successful sales engagements.
- Quantify your achievements whenever possible (e.g., "Exceeded sales targets by 15%," "Achieved a 70% close rate on qualified leads").
- Be ready to articulate your personal sales process, from initial contact to closing, highlighting how you build rapport and address customer needs.
- Highlight instances where you demonstrated strong organizational skills or effective time management to manage a demanding sales schedule.
Challenge Preparation:
- Be prepared to discuss how you would handle common objections in a flooring sales context.
- Practice articulating the benefits of Express Flooring's products and services, emphasizing value and customer satisfaction.
- Think about how you would approach a challenging client or a situation where a sale might be difficult to close.
- Understand the importance of the "Golden Leads" and how you would maximize the high close rate associated with them.
📝 Enhancement Note: The application process is likely geared towards assessing sales potential and the ability to execute a defined sales process. Candidates should focus on demonstrating their sales acumen and readiness for a commission-based role.
🛠 Tools & Technology Stack
Primary Tools:
- Sample Kits: Comprehensive curated sample kits of flooring products will be provided.
- Measurement Tools: Standard tools for accurate in-home measurements will be necessary (or provided).
- Mobile Device/Tablet: Likely required for accessing leads, customer information, creating estimates, and potentially submitting orders.
- CRM System: While not explicitly stated, Express Flooring likely uses a CRM for lead management, appointment tracking, and sales pipeline visibility. Consultants will need to be proficient in its use.
Analytics & Reporting:
- Sales performance will be tracked through the CRM and company reporting systems. Consultants will need to monitor their own KPIs related to consultations, close rates, and revenue generated.
CRM & Automation:
- Proficiency with CRM software is a likely requirement for managing leads and sales activities effectively. Automation might be used for appointment reminders or follow-up sequences, which consultants will interact with.
📝 Enhancement Note: While the role is field-based, technology plays a key role in lead management, sales execution, and performance tracking. Familiarity with CRM systems and mobile sales tools is beneficial.
👥 Team Culture & Values
Operations Values:
- Performance Excellence: A strong emphasis on achieving and exceeding sales targets, driven by a commission-based compensation structure.
- Customer Centricity: Commitment to delivering an exceptional customer experience, ensuring client satisfaction with products and service.
- Integrity and Trust: Building rapport and trust with homeowners to guide them through significant purchasing decisions.
- Efficiency and Productivity: Valuing consultants who can manage their time effectively, optimize their sales process, and close deals efficiently.
- Continuous Learning: Commitment to ongoing training and coaching to foster professional development and skill enhancement.
Collaboration Style:
- Independent Execution: Consultants operate with a high degree of autonomy in their daily activities.
- Supportive Teamwork: While independent, consultants are part of a larger sales team and rely on support from sales managers and potentially other departments for lead generation and customer service.
- Communication: Open communication with sales managers regarding performance, challenges, and opportunities is key.
📝 Enhancement Note: The culture appears to foster a blend of individual drive and team support, with a clear focus on revenue generation and customer satisfaction.
⚡ Challenges & Growth Opportunities
Challenges:
- Commission-Based Income: The primary challenge is relying solely on commission, which can lead to income variability. Success requires consistent high performance.
- In-Home Sales Environment: Navigating diverse home environments, dealing with various client personalities, and overcoming objections in person.
- Time Management: Effectively balancing lead follow-up, appointment scheduling, travel, and the in-home sales process to maximize productivity.
- Product Knowledge: Quickly learning and retaining detailed information about a wide range of flooring products and their applications.
- Competition: Facing competition from other flooring providers and in-home sales professionals.
Learning & Development Opportunities:
- Extensive Training: A structured 7-week paid training program provides a strong foundation in sales techniques, product knowledge, and company processes.
- Ongoing Mentorship: Continuous one-on-one coaching from experienced sales managers offers personalized guidance and skill development.
- Real-World Experience: Gaining hands-on experience with a high volume of leads and diverse customer interactions accelerates learning.
- Potential for High Earnings: The opportunity to significantly increase income through performance is a key growth motivator.
📝 Enhancement Note: This role presents significant challenges typical of high-commission sales, but also offers robust support and training to help individuals overcome them and achieve substantial earning potential.
💡 Interview Preparation
Strategy Questions:
- Be prepared to articulate your sales philosophy and how you approach consultative selling, especially in a home environment.
- Discuss how you manage your time and prioritize tasks to maximize sales opportunities, particularly when working with provided leads.
- Explain your strategy for building rapport with clients quickly and understanding their needs to present the most suitable flooring solutions.
- Detail your approach to handling objections and closing a sale during a single in-home visit.
Company & Culture Questions:
- Research Express Flooring's market presence, product offerings, and customer reviews to demonstrate genuine interest.
- Understand the "Golden Leads" concept and why it's a significant advantage for this role.
- Be ready to discuss why you are drawn to a commission-based, in-home sales role and how you thrive in such environments.
- Articulate how your personality and work ethic align with a results-driven, supportive sales culture.
Portfolio Presentation Strategy:
- While not a formal portfolio, prepare to share specific success stories from your sales career.
- Quantify your achievements: mention sales figures, close rates, or instances where you exceeded targets.
- Be ready to walk through a hypothetical sales scenario, from initial contact to closing the deal, demonstrating your process.
- Highlight your understanding of customer service and how you ensure a positive client experience throughout the sales cycle.
📝 Enhancement Note: Interview preparation should focus on demonstrating sales expertise, operational discipline, and a strong understanding of the company's business model and the demands of a commission-only sales role.
📌 Application Steps
To apply for this operations position:
- Submit your application through the provided application link on the Express Flooring careers page.
- Resume Optimization: Tailor your resume to highlight your direct sales experience, closing achievements, customer service skills, and any experience with in-home consultations or the home improvement industry. Use keywords from the job description such as "in-home sales," "closing deals," "consultative selling," and "revenue generation."
- Prepare Sales Anecdotes: Gather specific examples of successful sales scenarios, challenges you've overcome, and instances where you've exceeded targets. Be ready to discuss your personal sales process in detail.
- Research Express Flooring: Familiarize yourself with their product lines, service areas, and company mission. Understand their unique selling propositions, particularly the "Golden Leads" and the in-home consultation model.
- Practice Interview Responses: Rehearse answers to common sales interview questions, focusing on demonstrating your ability to close, manage your schedule, and thrive in a commission-based environment.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates should have a high school diploma and at least 2 years of experience in sales. Strong organizational and communication skills are essential, along with a willingness to work evenings and weekends.