Graphic Designer - WNW

📍 Job Overview

Job Title: Graphic Designer - WNW

Company: MARKWINS BEAUTY BRANDS INC

Location: City of Industry, California, United States

Job Type: Full Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: December 18, 2025

Experience Level: Mid-Senior Level (3-7+ years preferred)

Remote Status: On-site

🚀 Role Summary

• This role focuses on transforming high-level marketing concepts into innovative visual assets for the Wet n Wild brand, specifically within the consumer goods and beauty sector.

• The Graphic Designer will be instrumental in creating compelling designs for product packaging, in-store displays, merchandising, and various marketing collateral.

• This position requires a blend of creative execution, project management from concept to production, and an understanding of brand guidelines and industry trends.

• The role involves close collaboration with the Art Director and other designers, contributing to the visual identity and marketing campaigns of a well-known beauty brand.

📝 Enhancement Note: Given the industry (beauty brands) and the specific mention of "targeted, or ethnic consumer goods experience preferred," this role is highly specialized. The emphasis on "Wet n Wild brand" suggests a need for designers who can capture a specific, dynamic aesthetic relevant to the mass beauty market. The "WNW" in the title likely refers to Wet n Wild.

📈 Primary Responsibilities

• Conceptualize and design a wide range of marketing collateral, including point-of-purchase (POP) displays, merchandising units, and promotional materials, all while maintaining brand consistency for Wet n Wild.

• Develop innovative and visually appealing product packaging designs, collaborating closely with the product development team from initial concept through to final refresh.

• Create engaging on-brand graphics tailored for store merchandising displays and various promotional campaigns to drive brand visibility and sales.

• Design comprehensive brand collateral such as brand guidelines, brochures, mailers, magazine advertisements, and web banners, ensuring a cohesive brand message across all touchpoints.

• Lead the conceptualization of annual beauty campaigns, developing mood boards, casting directives, location scouting, and preliminary budget projections.

• Manage design projects independently from the initial concept phase through to final production, ensuring timely delivery and adherence to quality standards.

• Execute 2D renderings of package concepts and create physical mock samples to visualize and present design ideas effectively.

• Provide art direction and stylistic guidance during product photoshoots, ensuring the final imagery aligns with campaign objectives and brand aesthetics.

• Stay abreast of current industry trends, competitor activities, and design methodologies to ensure the creation of impactful and effective marketing communications.

• Perform other assigned duties as directed by management, demonstrating flexibility and a willingness to contribute to team goals.

📝 Enhancement Note: The responsibilities highlight a comprehensive design role that extends beyond just graphic creation to include strategic campaign conceptualization, art direction for photoshoots, and even budget awareness for campaign development. The mention of "estimated costs and meeting financial objectives" points to a need for designers who understand the business implications of their creative work.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Fine Arts, or a closely related field is required.

Experience: A minimum of 3 years of professional graphic design experience is necessary, with a strong preference for candidates with experience in targeted or ethnic consumer goods. The employer also expresses a preference for candidates with 5-7 years of experience.

Required Skills:

• Expertise in a MAC environment utilizing the Adobe Creative Suite, specifically Photoshop, InDesign, Illustrator, and Acrobat. Familiarity with GIF creation is also noted.

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) for general office tasks and presentations.

• Demonstrated ability to create compelling graphics for print marketing, digital marketing, and social media platforms.

• Strong portfolio showcasing a diverse range of creative executions across various media, including packaging, displays, and marketing collateral.

• Excellent written and verbal communication skills, with a proven ability to present design concepts effectively.

• Exceptional attention to detail, strong organizational skills, and the capacity to manage multiple projects simultaneously under tight deadlines in a fast-paced environment.

• Ability to be a self-starter, demonstrating flexibility, imagination, and a sophisticated design sensibility.

• Proven experience in developing estimated costs and contributing to meeting financial objectives for design projects.

• Solid understanding of social media platforms and the competitive landscape within the beauty industry.

• Strong oral and written communication skills for effective interaction with colleagues and stakeholders.

Preferred Skills:

• Experience with video software and understanding of various file formats.

• Previous experience in the beauty or targeted consumer goods sector.

• Familiarity with brand guidelines and the ability to develop new ones.

• Experience in art direction for photoshoots.

📝 Enhancement Note: The emphasis on "targeted, or ethnic consumer goods experience preferred" and "5-7 years of experience is preferred" suggests that while 3 years is the minimum, candidates with more specific experience and a longer track record will be more competitive. The inclusion of "video software, file formats" as a required skill, alongside standard design tools, indicates a need for a versatile designer familiar with multimedia content creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, demonstrating a strong range of creative work across print, digital, and social media marketing executions.

• Showcase examples of product packaging design, including concepts and final outputs, highlighting the design process and problem-solving.

• Include case studies or examples of POP displays and merchandising units, detailing the creative strategy and execution.

Process Documentation:

• Provide examples of how you manage projects from concept to production, illustrating your workflow and timeline management.

• Demonstrate your approach to collaborating with cross-functional teams, such as product development and marketing, in the design process.

• Include any process documentation or examples that showcase your ability to develop estimated costs and manage design project budgets.

📝 Enhancement Note: The requirement for a "strong portfolio demonstrating print, digital and social media marketing creative executions" is central. For this role, the portfolio should specifically highlight experience with beauty product packaging and retail display design. The mention of "estimated costs and meeting financial objectives" implies that portfolio pieces should ideally hint at budget awareness or project scope management.

💵 Compensation & Benefits

Salary Range: $60,000 - $80,000 per year. This range is based on the provided information and industry standards for a Graphic Designer with 3-7+ years of experience in the City of Industry, California area.

Benefits:

• Comprehensive benefits package.

• Employer-paid health benefits.

• 401k match.

• Benefits are typically offered to full-time employees.

Working Hours: Full Time, standard 40 hours per week. The role is based on-site at the Markwins Headquarters.

📝 Enhancement Note: The salary range is specific and falls within the expected market rate for a Graphic Designer with 3-7 years of experience in a major metropolitan area like Los Angeles County. The benefits are standard for full-time employees, with employer-paid health benefits and a 401k match being significant offerings.

🎯 Team & Company Context

🏢 Company Culture

Industry: Cosmetics, Beauty Products, Consumer Goods. Markwins Beauty Brands Inc. is a significant player in the beauty industry, known for its diverse portfolio of brands.

Company Size: While not explicitly stated, Markwins Beauty Brands Inc. is a substantial organization within the beauty sector, suggesting a company with multiple brands and a significant operational footprint. Such companies often foster a dynamic, fast-paced environment.

Founded: Founded in 1984, Markwins Beauty Brands Inc. has a long history, indicating stability and established market presence. This longevity suggests a company that values brand development and sustained growth.

Team Structure:

• The Graphic Designer will report directly to the Art Director, indicating a hierarchical structure within the design department.

• Collaboration is expected with other designers, product development teams, and marketing departments, suggesting a cross-functional team environment.

Methodology:

• Emphasis on transforming high-level marketing concepts into tangible design assets.

• A process-driven approach is implied, with responsibilities spanning from concept to production, including art direction for photoshoots.

• The company values creativity, innovation, and an understanding of industry trends to produce effective marketing communications.

Company Website: https://www.markwinsbeauty.com/

📝 Enhancement Note: Markwins Beauty Brands operates in a highly competitive and trend-driven industry. The culture is likely to be fast-paced, creative, and focused on rapid product development and marketing. As an established company, they likely have well-defined brand guidelines and processes, but also encourage innovation within those frameworks.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level to senior-level of graphic design expertise. It requires a solid foundation of 3+ years of experience, with a preference for 5-7 years, indicating a need for designers who can work with a degree of autonomy and contribute strategically.

Reporting Structure: The Graphic Designer reports directly to the Art Director. This indicates a clear line of management and a structured reporting hierarchy within the design department. Opportunities for mentorship from the Art Director and collaboration with peers are present.

Operations Impact: The Graphic Designer's work directly impacts the visual appeal and marketability of products and campaigns for the Wet n Wild brand. Successful designs can lead to increased brand recognition, consumer engagement, and ultimately, sales revenue. The role contributes significantly to the brand's Go-To-Market (GTM) strategy through compelling visual communication.

Growth Opportunities:

• Skill Advancement: Opportunities to deepen expertise in packaging design, retail merchandising design, and campaign conceptualization. Exposure to art direction and potentially client-facing presentations can enhance presentation and leadership skills.

• Brand Specialization: Potential for growth within specific brands managed by Markwins Beauty Brands, developing deep expertise in distinct market segments.

• Cross-Functional Experience: Collaboration with product development, marketing, and potentially sales teams offers broader business acumen and understanding of the product lifecycle.

• Leadership Potential: With demonstrated success and experience, there may be pathways to Senior Graphic Designer roles, Lead Designer positions, or even Art Director roles within the organization.

📝 Enhancement Note: While not a traditional "operations" role in the sense of RevOps or SalesOps, this graphic design position is critical for the Go-To-Market (GTM) strategy of a consumer goods company. The impact on brand perception, product appeal, and sales is direct. Growth opportunities are tied to creative mastery, strategic input, and leadership within the design function.

🌐 Work Environment

Office Type: The role is based at the Markwins Headquarters in City of Industry, California. This suggests a professional office environment within a corporate setting.

Office Location(s): 22067 FERRERO PKWY, City of Industry, CA 91789. This location is within the Los Angeles metropolitan area, offering access to a vibrant commercial hub.

Workspace Context:

• The environment is described as having "good working conditions, with the absence of disagreeable conditions," suggesting a comfortable and professional setup.

• As part of a design team, collaboration is expected, implying opportunities for brainstorming sessions, critique, and peer support.

• Access to necessary design tools and technology (Adobe Creative Suite, MAC environment) is fundamental to the workspace.

Work Schedule: Standard full-time hours, likely Monday to Friday, 9 AM to 5 PM, totaling 40 hours per week. The role requires on-site presence.

📝 Enhancement Note: Being on-site at the company headquarters implies a more integrated experience with other departments and a direct connection to the company's operational rhythm. This can be beneficial for understanding business needs and fostering collaborative relationships, which are key for effective design execution in a consumer goods environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative style against the brand's needs.

• Portfolio Presentation: Candidates will likely be asked to present their portfolio, discussing their design process, strategic thinking, and the outcomes of their work. Be prepared to articulate the "why" behind your design choices.

• Skills Assessment: Potential for a design challenge or task to evaluate proficiency in specific software (e.g., Adobe Creative Suite) and problem-solving abilities within a given brief.

• Team/Hiring Manager Interview: Discussions about your experience, creative approach, collaboration style, and how you align with the Art Director's vision and the company culture.

• Final Interview: May involve meeting with higher-level management or HR to discuss the role in detail, compensation, and benefits.

Portfolio Review Tips:

• Curate Strategically: Select pieces that directly reflect the responsibilities outlined, especially packaging, POP displays, and marketing collateral for consumer goods. Highlight work relevant to the beauty industry if possible.

• Showcase Process: For each project, briefly explain the brief, your concept development, design choices, challenges faced, and the final outcome or impact.

• Quantify Impact: If possible, include metrics or results (e.g., increased engagement, sales impact, successful campaign execution) to demonstrate the effectiveness of your designs.

• Highlight Brand Alignment: Demonstrate your understanding of brand guidelines and your ability to adapt designs to specific brand aesthetics, like Wet n Wild.

• Technical Proficiency: Ensure your portfolio clearly displays your mastery of Adobe Creative Suite and any other relevant software.

Challenge Preparation:

• Practice Design Software: Be ready for tasks involving Photoshop, Illustrator, or InDesign. Focus on efficiency and problem-solving within time constraints.

• Understand Briefs: Practice interpreting design briefs quickly and asking clarifying questions.

• Think Strategically: For any design challenge, consider the target audience, brand objectives, and competitive landscape.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should prepare to not only show their work but also to articulate the strategic thinking, brand understanding, and process behind each piece. Given the company's focus on consumer goods and beauty, showcasing an understanding of market trends and consumer appeal will be critical.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop, InDesign, and Illustrator. Acrobat is also listed.

• Microsoft Office Suite: Word, Excel, and PowerPoint are required for general business functions, reporting, and presentations.

• Video Software: Proficiency with video software and understanding of file formats is a requirement, indicating a need for multimedia design capabilities.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to this role, though an understanding of how marketing materials integrate with CRM-driven campaigns could be beneficial.

📝 Enhancement Note: The core technical requirement is mastery of the Adobe Creative Suite, specifically for print and digital design. The inclusion of "video software" suggests an evolving need for designers to handle multimedia content. Proficiency in MS Office is standard for corporate environments.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: The company seeks designers who can "transform high level marketing concepts into innovative packaging, displays and other supporting collateral."

• Brand Consistency: A strong emphasis on adhering to "on-brand graphics" and brand guidelines is crucial for maintaining the identity of Wet n Wild.

• Efficiency & Timeliness: The ability to "handle multiple projects simultaneously while meeting tight deadlines in a fast-paced environment" highlights the value placed on efficiency and productivity.

• Attention to Detail: "Strong attention to detail" and "ability to pay close attention to detail and ensure accuracy" are repeatedly emphasized, indicating a commitment to quality and precision.

• Adaptability & Learning: A "willingness to learn new skills and industry methods" is valued, reflecting a commitment to continuous improvement and staying current.

Collaboration Style:

• Close collaboration with the Art Director and other designers is expected.

• The role requires interaction with the product development team and marketing departments, indicating a cross-functional and team-oriented approach.

• The ability to communicate effectively with "customers and staff in a professional and courteous manner" suggests a culture that values positive interpersonal interactions.

📝 Enhancement Note: The emphasis on detail, deadlines, and brand consistency, combined with the need for creativity and learning, suggests a culture that balances structured processes with creative freedom. The beauty industry demands a keen eye for detail and an understanding of trends, which likely shapes the team's collaborative efforts.

⚡ Challenges & Growth Opportunities

Challenges:

• Fast-Paced Environment: Meeting tight deadlines for multiple projects simultaneously in the dynamic beauty industry.

• Brand Consistency: Balancing creative innovation with strict adherence to established brand guidelines for Wet n Wild.

• Trend Adaptation: Continuously staying updated with evolving design trends and consumer preferences in the beauty market.

• Cross-Functional Collaboration: Effectively communicating and integrating design concepts with diverse teams (product development, marketing) who may have different priorities.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to hone skills in packaging design, 3D rendering visualization (through mock-ups), and campaign art direction.

• Industry Exposure: Gaining in-depth knowledge of the beauty and consumer goods market, including competitive strategies and consumer behavior.

• Professional Development: Potential for training in new design software, project management techniques, or attending industry events.

• Career Progression: Pathways to senior design roles, specializing in packaging or campaign management, or moving into art direction.

📝 Enhancement Note: The challenges are typical for a design role in a fast-moving consumer goods company. The growth opportunities are directly tied to mastering the specific demands of beauty brand design and contributing to successful go-to-market strategies.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Describe your process for taking a marketing concept from initial brief to final production for a consumer product." Be ready to walk through a relevant project from your portfolio.

• Brand Understanding: "How would you approach designing packaging for a new Wet n Wild product, considering its target audience and competitive landscape?" Research Wet n Wild's current aesthetic and target demographic.

• Problem-Solving: "Imagine a scenario where your design for a POP display needs to be adapted due to production constraints. How would you handle this?" Focus on your flexibility and problem-solving skills.

Company & Culture Questions:

• Brand Alignment: "What attracts you to the Wet n Wild brand, and how do you see your design style contributing to its success?" Show genuine interest and research.

• Team Collaboration: "Describe a time you collaborated with non-designers (e.g., product developers, marketers) on a project. What challenges did you face, and how did you overcome them?"

• Industry Trends: "What are some current design trends in the beauty or consumer goods industry that you find particularly interesting or impactful?"

Portfolio Presentation Strategy:

• Storytelling: Frame your portfolio pieces as mini-case studies. Explain the objective, your creative solution, the tools used, and the outcome.

• Visual Clarity: Ensure your digital portfolio is easy to navigate and visually appealing. For on-site presentations, be prepared with high-resolution files.

• Focus on Relevance: Prioritize projects that demonstrate packaging, display, and marketing collateral design relevant to consumer goods and beauty.

• Quantify Results: If possible, provide data on the success of your designs (e.g., engagement rates, sales impact, positive feedback).

📝 Enhancement Note: The interview will heavily weigh your portfolio and your ability to articulate your design strategy, brand understanding, and collaborative skills. Demonstrating an awareness of the beauty industry's trends and the specific brand's positioning will be crucial for standing out.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided Paycom link: https://www.paycomonline.net/v4/ats/web.php/portal/865B815AF28EB43FB92C7C50F831635E/jobs/145599

• Customize Your Resume: Tailor your resume to highlight experience in packaging design, consumer goods, beauty brands, and proficiency in Adobe Creative Suite. Quantify achievements whenever possible.

• Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases relevant work (packaging, displays, marketing collateral), and is easily accessible. Be ready to present it effectively, focusing on your design process and strategic thinking.

• Research Markwins Beauty Brands & Wet n Wild: Understand their brand identities, target audiences, recent campaigns, and market positioning. This will be vital for interview discussions.

• Practice Your Presentation: Rehearse presenting your portfolio and answering common interview questions related to design challenges, collaboration, and industry trends.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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