Graphic Designer II - Freepik, Pencil,

📍 Job Overview

Job Title: Graphic Designer II - Freepik, Pencil,

Company: Syncreon Consulting

Location: Morristown, New Jersey, United States

Job Type: Contract

Category: Marketing Operations / Creative Operations

Date Posted: March 30, 2026

Experience Level: 5-10 Years

Remote Status: On-site

🚀 Role Summary

• This role focuses on developing high-impact visual assets for digital channels, marketing campaigns, and executive presentations, requiring a strong blend of creative design and strategic understanding.

• Candidates will collaborate closely with business and marketing teams, translating strategic objectives into compelling visual narratives and ensuring brand consistency across all creative outputs.

• Proficiency in industry-standard design software like Figma and the Adobe Creative Suite is essential, alongside experience with emerging AI design platforms.

• The position demands excellent communication and presentation skills to effectively convey design concepts and rationale to stakeholders.

📝 Enhancement Note: While the job title "Graphic Designer II" and listed responsibilities lean towards creative execution, the context of "Syncreon Consulting" (a staffing firm) and the emphasis on "marketing campaigns" and "executive presentations" suggest a role that bridges creative design with broader GTM (Go-To-Market) and marketing operations objectives. The focus on brand consistency, strategic goal translation, and audience engagement points to a need for operations-minded design thinking.

📈 Primary Responsibilities

• Design and produce visually compelling graphics, infographics, multimedia content, and presentation materials that align with strategic marketing goals and executive communication needs.

• Collaborate with cross-functional teams, including Marketing, Sales, and potentially Product, to understand project requirements and translate them into effective design solutions.

• Ensure all creative assets adhere to established brand guidelines, maintaining visual consistency and brand integrity across all platforms and communications.

• Leverage advanced functionalities within Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign) to create high-fidelity designs for digital campaigns, social media, websites, and internal/external presentations.

• Stay abreast of the latest design trends, emerging technologies (including AI design platforms like Freepik and Pencil), and best practices in visual storytelling and data visualization to enhance creative output.

• Manage multiple design projects simultaneously, prioritizing tasks effectively to meet tight deadlines and deliver high-quality results within project scopes.

• Provide creative input and design support for digital marketing initiatives, ensuring visual appeal and optimized engagement for target audiences.

• Assist in the development and refinement of corporate branding elements and visual identity systems.

📝 Enhancement Note: The responsibilities listed emphasize the execution of design tasks. However, the mention of "translating strategic goals into engaging design concepts" and "supporting storytelling and data visualization" indicates a need for the designer to understand the strategic intent behind the visuals, which is a key component of operations-oriented roles where design supports broader business objectives.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Design Software Proficiency: Expert-level skills in Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign) are mandatory for creating a wide range of visual assets.

• Branding & Visual Identity: Deep understanding of branding principles, corporate identity systems, and the ability to maintain brand consistency across diverse media.

• Visual Storytelling & Data Visualization: Proven ability to translate complex information and strategic objectives into clear, engaging visual narratives and data-driven graphics.

• Communication & Presentation: Excellent verbal and written communication skills, with the ability to articulate design rationale and present concepts effectively to stakeholders and executive teams.

• Project Management: Strong organizational skills, attention to detail, and the capability to manage multiple projects concurrently with a focus on timely delivery.

Preferred Skills:

• Motion Graphics & Video Editing: Experience with creating animated graphics, short videos, or interactive media elements.

• AI Design Platforms: Familiarity or hands-on experience with AI-powered design tools such as Freepik, Pencil, or similar platforms for enhanced creative workflows.

• Presentation Design: Expertise in creating sophisticated and impactful executive-level presentations.

• Digital Marketing Integration: Understanding of how design assets integrate with and perform on digital marketing platforms and knowledge of basic digital marketing analytics.

📝 Enhancement Note: The required skills are standard for a senior graphic designer. The preferred skills, particularly "AI Design Platforms" and "Presentation Design," elevate this role beyond pure graphic creation, hinting at an operational aspect where efficiency and strategic communication through visuals are key. The mention of "Syncreon Consulting" implies that experience supporting recruitment or staffing industry clients could be an advantage, though not explicitly stated.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of high-impact visual assets developed for digital channels, marketing campaigns, and executive-level presentations.

• Include case studies demonstrating how design solutions directly supported strategic business goals or marketing objectives, highlighting problem-solving and impact.

• Present examples of maintaining brand consistency and visual identity across various projects and platforms.

• Feature projects that involved translating complex data or information into easily understandable infographics or visualizations.

Process Documentation:

• While not explicitly requested, candidates demonstrating an understanding of design workflow optimization, version control, and asset management within a collaborative environment will be viewed favorably.

• Ability to articulate the process of taking a brief from concept to final delivery, including feedback loops and revisions.

📝 Enhancement Note: For a role that bridges creative and operations, the portfolio is crucial. While this is a graphic design role, demonstrating an understanding of how design processes contribute to GTM efficiency and brand consistency is key. The emphasis should be on the impact of the design, not just the aesthetic.

💵 Compensation & Benefits

Salary Range:

Benefits:

• As a contract position, benefits may vary by engagement. Potential benefits common for contract roles through staffing agencies include:

• Health, dental, and vision insurance options.

• Paid time off (PTO) or holiday pay (depending on contract terms).

• Access to professional development resources or training programs.

Working Hours:

• Standard full-time hours, typically 40 hours per week. The role is on-site, implying a structured work schedule during business hours.

📝 Enhancement Note: Salary is estimated based on typical contract rates for experienced graphic designers in the Morristown, NJ area, considering the "Contract" employment type and the indicated experience level. Benefits are generalized for contract roles and may depend on the specific agreement with Syncreon Consulting.

🎯 Team & Company Context

🏢 Company Culture

Industry: Staffing and Recruitment Services. Syncreon Consulting acts as a strategic partner for various industries, providing tailored recruitment and staffing solutions, emphasizing innovation, research, and client value.

Company Size: While not explicitly stated, staffing firms like Syncreon typically range from small to medium-sized businesses, often growing with their client base. This implies a potentially agile and client-focused operational structure.

Founded: (Information not provided) - The company's founding date is not available, but its description suggests a focus on modern recruitment strategies and market understanding.

Team Structure:

• The Graphic Designer will likely be part of a broader marketing or creative team, potentially within Syncreon Consulting or embedded within a client's organization depending on the project.

• Collaboration will occur with business development, marketing managers, and potentially client stakeholders.

Methodology:

• Syncreon Consulting emphasizes "innovative and customized solutions," "passionate commitment to research," and "understanding hiring strategies." This suggests an operations approach that is data-informed, client-centric, and adaptive.

• For this role, it implies design solutions should be grounded in understanding client needs, market trends, and the effectiveness of visual communication in recruitment and marketing contexts.

Company Website: Syncreon Consulting (URL not provided, but inferred from domain)

📝 Enhancement Note: The company's focus on "recruitment and staffing services" and its self-description as a "trusted business partner" indicate that the design work will likely support business development, client acquisition, and employer branding efforts. The operations aspect will involve understanding how design contributes to these core business functions.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Graphic Designer II," generally indicating an intermediate to senior level of experience. It requires a solid foundation in design principles and software, with the ability to work independently on projects and contribute to strategic visual planning.

Reporting Structure: The designer will report to a manager responsible for marketing, creative, or project delivery, likely within Syncreon Consulting or a client's GTM structure. This role involves significant collaboration with various internal and external stakeholders.

Operations Impact: The Graphic Designer's work directly impacts Syncreon Consulting's ability to attract clients and talent, and to present a professional, innovative image. For client projects, their designs will influence campaign effectiveness, brand perception, and executive communication clarity, thereby contributing to revenue generation and client success.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like AI-driven design, motion graphics, or advanced presentation design.

• Cross-Functional Exposure: Potential to work on diverse projects across different industries served by Syncreon, broadening understanding of various GTM strategies.

• Leadership Potential: For exceptional performers, opportunities may arise to lead design aspects of projects, mentor junior designers, or contribute to evolving design strategies and processes within the organization or for clients.

📝 Enhancement Note: The "II" in the title suggests a stepping stone from a junior role. Growth here would likely involve taking on more complex projects, potentially leading design initiatives, or specializing in areas that enhance operational efficiency and effectiveness within marketing and GTM functions.

🌐 Work Environment

Office Type: On-site. This suggests a traditional office setting where in-person collaboration is expected and facilitated.

Office Location(s): Morristown, New Jersey. This location offers access to a significant business hub with potential for networking and industry engagement.

Workspace Context:

• The workspace is likely to be collaborative, encouraging interaction with marketing teams, project managers, and potentially client representatives.

• Access to standard office amenities and design software/hardware will be provided.

• The environment will demand a balance of focused individual design work and active participation in team discussions and client meetings.

Work Schedule: A standard 40-hour work week is expected, aligning with typical business operations in the Morristown area. Flexibility may be offered depending on project demands and company policy, but the on-site requirement indicates adherence to a fixed schedule.

📝 Enhancement Note: The on-site nature of the role implies a structured work environment that prioritizes in-person collaboration, which can be beneficial for complex GTM projects requiring rapid iteration and direct feedback.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess your qualifications and previous work.

• Technical Assessment/Portfolio Review: A deeper dive into your portfolio, potentially including a discussion about specific projects, your design process, and how you've utilized tools like Figma and Adobe Creative Suite. Expect questions about your experience with AI design tools and presentation design.

• Skills-Based Interview: May involve a small design challenge or a discussion around hypothetical scenarios to evaluate problem-solving skills, creativity, and strategic thinking related to marketing and business objectives.

• Manager/Team Interview: An opportunity to discuss your fit with the team culture, your collaboration style, and your understanding of Syncreon Consulting's business and client needs.

Portfolio Review Tips:

• Highlight Impact: For each project, clearly articulate the objective, your role, the challenges faced, the design solutions implemented, and the measurable impact or outcome. Focus on how your design supported business goals.

• Showcase Process: Include brief explanations of your design process, from initial concept to final delivery, demonstrating your strategic thinking and problem-solving approach.

• Demonstrate Versatility: Include a range of work that showcases your proficiency across different media (digital, print, presentations) and your ability to adapt to various brand styles and project requirements.

• Emphasize AI & Presentation Skills: If you have experience with AI design tools (Freepik, Pencil) or creating high-level executive presentations, ensure these are prominently featured with specific examples.

• Tailor to the Role: If possible, include work that aligns with the staffing/recruitment industry or marketing campaign design.

Challenge Preparation:

• Be prepared to discuss how you would approach designing assets for a marketing campaign or an executive presentation for a client in the staffing industry.

• Practice articulating your design choices and how they serve strategic objectives.

• Familiarize yourself with Syncreon Consulting's business and the types of clients they serve to better understand their potential design needs.

📝 Enhancement Note: The interview process will likely assess not just design skills but also the candidate's understanding of how design functions within a business and marketing operations context, especially concerning client needs and GTM strategies.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and UI/UX design. Expected to be used for creating a wide array of digital assets and potentially interactive elements.

• Adobe Creative Suite:

  • Illustrator: For vector graphics, logos, icons, and complex illustrations.
  • Photoshop: For image editing, manipulation, digital painting, and raster-based graphics.
  • InDesign: For layout design, brochures, reports, and multi-page documents.

• AI Design Platforms (Preferred):

  • Freepik: For leveraging stock assets, templates, and potentially AI-powered design generation.
  • Pencil: For rapid prototyping and UI design, potentially with AI features.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tools are listed as primary requirements for this role, but understanding how design assets are deployed through marketing automation platforms or CRM systems could be an advantage.

📝 Enhancement Note: The explicit mention of Figma and Adobe Creative Suite, along with preferred AI tools, highlights the core technical requirements. Proficiency in these tools is not just about execution but also about efficiency and leveraging modern design workflows, which aligns with operations principles.

👥 Team Culture & Values

Operations Values:

• Client-Centricity: Syncreon Consulting emphasizes being a "trusted business partner" and understanding client needs, suggesting a culture where design solutions are driven by client success and ROI.

• Innovation & Research: The company prides itself on "innovative and customized solutions" and a "passionate commitment to research," implying a value placed on staying ahead of trends and applying new approaches, including in design.

• Excellence & Value: Striving to "deliver the most value and highest return on investment" indicates a results-oriented culture where quality and effectiveness are paramount.

• Professionalism & Expertise: Being "highly trained business professionals with strong understanding of clients need" suggests a commitment to professionalism and deep industry knowledge.

Collaboration Style:

• Cross-Functional Integration: The role requires close collaboration with business and marketing teams, suggesting a need for effective communication and teamwork to translate strategic goals into visual assets.

• Feedback & Iteration: A typical design process involves receiving feedback and iterating on concepts, implying a culture that embraces constructive criticism and collaborative refinement.

• Partnership Approach: Working as a "trusted business partner" suggests that collaboration extends beyond internal teams to potentially include client stakeholders, requiring strong interpersonal and communication skills.

📝 Enhancement Note: The company's values are rooted in service excellence and client partnership, which should inform how a designer approaches their work – focusing on how visuals contribute to business outcomes and client satisfaction.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Abstract Strategies into Visuals: Effectively converting broad business goals and marketing strategies into clear, compelling, and engaging visual assets can be challenging.

• Balancing Creative Vision with Brand Constraints: Maintaining creative integrity while adhering strictly to corporate branding guidelines and client expectations requires skillful negotiation and execution.

• Managing Multiple Stakeholder Demands: Working with various teams and potentially clients means juggling diverse opinions, feedback, and project priorities under tight deadlines.

• Adapting to Evolving Technologies: Keeping pace with rapid advancements in design tools, AI, and digital marketing trends requires continuous learning and adaptation.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to enhance skills in Figma, Adobe Creative Suite, and explore new features or plugins.

• AI Design Tool Exploration: Hands-on experience and training with emerging AI design platforms like Freepik and Pencil to improve efficiency and explore new creative avenues.

• Presentation Design Mastery: Developing expertise in creating sophisticated executive-level presentations that effectively communicate complex information.

• Industry Trends & Best Practices: Staying updated on GTM strategies, digital marketing, and visual communication trends through industry publications, webinars, and conferences.

📝 Enhancement Note: The challenges and growth opportunities are framed around typical design role complexities, with a specific emphasis on technological advancements and strategic application, aligning with operations' focus on efficiency and effectiveness.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a visual campaign to attract candidates for a specific industry role, given Syncreon Consulting's expertise?"

• "Describe a time you had to translate a complex business objective into a simple, impactful visual. What was your process, and what was the outcome?"

• "How do you ensure brand consistency across different marketing channels and for diverse client needs?"

Company & Culture Questions:

• "What do you know about Syncreon Consulting and the staffing industry? How would your design skills support our business objectives?"

• "Describe your ideal collaborative environment when working on marketing campaigns or executive presentations."

Portfolio Presentation Strategy:

• Narrative is Key: For each portfolio piece, tell a story: the problem, your solution, the tools used, and the impact. Quantify results whenever possible (e.g., "increased engagement by X%").

• Focus on Relevance: Prioritize projects that demonstrate experience with marketing campaigns, executive presentations, branding, and ideally, any work related to B2B services or recruitment.

• Showcase AI/Presentation Skills: If you have specific examples of using AI tools or creating impactful presentations, dedicate time to walking through them. Explain the efficiency gains or unique creative outcomes.

• Process Transparency: Be ready to discuss your design process, including how you gather requirements, brainstorm concepts, iterate, and finalize assets, highlighting your understanding of operational efficiency.

📝 Enhancement Note: Interview preparation should focus on bridging design craft with business acumen. Candidates need to demonstrate not just artistic talent but also strategic thinking, problem-solving abilities, and an understanding of how design contributes to broader GTM and operational success.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided link on jobs.smartrecruiters.com.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating experience with marketing campaigns, executive presentations, branding, and ideally, any work within the B2B services or staffing/recruitment sectors. Emphasize case studies that show your design process and its impact on business objectives.

• Resume Optimization: Ensure your resume clearly details your 5+ years of experience, proficiency in Figma and Adobe Creative Suite, and any experience with AI design tools or advanced presentation design. Use keywords like "visual storytelling," "brand consistency," "marketing assets," and "executive communication."

• Interview Preparation: Practice articulating your design philosophy, your approach to collaborative projects, and how you translate strategic goals into visual assets. Be ready to discuss your experience with the specified tools and any relevant AI platforms.

• Company Research: Investigate Syncreon Consulting's services, target industries, and any publicly available client case studies to understand their business context and anticipate potential design needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.