Graphic Designer (Ecommerce)

📍 Job Overview

Job Title: Graphic Designer (Ecommerce)

Company: IBMC

Location: Jakarta, Jakarta, Indonesia

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-05-11T02:46:10.131

Experience Level: 2-5 years

Remote Status: Fully Remote

🚀 Role Summary

• Design high-impact, performance-driven visual assets specifically engineered to drive engagement and sales for a fast-growing Ecommerce and Digital Brand group.

• Create and optimize digital assets across multiple touchpoints including social media, email marketing, display advertising, web banners, and product infographics.

• Maintain and evolve a cohesive brand visual identity across all global platforms while collaborating with international teams for campaign support and creative iteration.

• Analyze design performance metrics (e.g., ROAS) and iterate based on data and feedback to maximize campaign effectiveness and conversion rates.

📝 Enhancement Note: While the title is "Graphic Designer," the emphasis on "Ecommerce" and "high-conversion visual assets" clearly positions this role within the broader Revenue Operations and Marketing Operations spectrum, focusing on the direct impact of creative assets on sales performance and ROI. The need to analyze ROAS and iterate based on data points towards a strong operational understanding of marketing effectiveness.

📈 Primary Responsibilities

• Develop compelling digital assets for social media platforms (Meta, TikTok, Pinterest), email newsletters, and display advertising campaigns, ensuring alignment with performance marketing objectives.

• Design user-centric web banners, landing page elements, and product infographics that enhance the customer journey and directly contribute to increased conversion rates.

• Uphold and strategically advance the brand's visual identity across all digital channels, ensuring a consistent and impactful brand experience for a worldwide audience.

• Collaborate closely with Marketing and Performance teams to conceptualize and execute creative strategies for seasonal product launches and major global sales events such as Black Friday.

• Analyze the performance data of created visual assets, including Return on Ad Spend (ROAS), and implement data-driven iterations to optimize design effectiveness and campaign efficiency.

• Perform basic retouching of product photography and develop simple motion graphics or short-form video assets for advertising purposes, integrating visual storytelling with performance metrics.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and performance analysis, which is crucial for Marketing Operations roles focused on campaign effectiveness. The emphasis on "data-driven iterations" and "maximizing ROAS" indicates a performance marketing mindset expected from the candidate.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is typically expected for this level of responsibility.

Experience: Minimum of 2-5 years of professional experience in Graphic Design, with a strong preference for candidates with a background in Ecommerce or a Digital Agency environment.

Required Skills:

• Graphic Design: Proficient in creating visually appealing and effective designs for digital mediums.

• Ecommerce Design: Demonstrated experience designing assets specifically for online retail environments, understanding user conversion pathways.

• Adobe Photoshop & Illustrator: Expert-level proficiency in industry-standard design software for asset creation and manipulation.

• Canva / Figma: Mastery of collaborative design and prototyping tools, essential for efficient workflow in a remote team.

• Performance-Driven Design: Ability to conceptualize and execute designs that prioritize conversion rates and sales performance.

• Brand Consistency Management: Skill in maintaining and evolving brand guidelines across diverse digital platforms.

• English Communication: Excellent written and verbal English proficiency for effective collaboration with an international team.

Preferred Skills:

• After Effects / Premiere Pro: Experience in motion graphics and video editing for dynamic digital advertising.

• Data Analysis & Interpretation: Aptitude for understanding design performance metrics (e.g., ROAS, CTR) and applying insights to design iterations.

• Digital Marketing Trends: Awareness of current trends in social media, email marketing, and online advertising creative.

• Typography & Visual Hierarchy: Strong understanding of design principles that guide user attention and improve readability.

📝 Enhancement Note: The explicit requirement for a "performance-based portfolio" and "analyzing the performance of your designs" elevates this role beyond traditional graphic design. It strongly suggests an expectation for candidates to understand the operational impact of their creative work on key business metrics, aligning with Revenue Operations principles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A mandatory portfolio showcasing a strong track record of performance-based design. This includes examples of digital ads, landing pages, and email marketing campaigns where design directly influenced conversion rates and sales.

• Demonstrations of how designs were iterated upon based on data and feedback to improve performance metrics.

Process Documentation:

• Candidates should be prepared to discuss their design workflow processes, from initial concept and asset creation to iteration and performance analysis.

• Ability to articulate how they manage multiple design projects simultaneously under tight deadlines, demonstrating efficiency and project management skills.

• Experience in collaborating with marketing and performance teams, highlighting cross-functional process integration and communication strategies.

📝 Enhancement Note: The emphasis on a "performance-based portfolio" and "analyzing the performance of your designs" is a key differentiator. Operations professionals often need to demonstrate ROI and process improvement through their work. This requirement for a portfolio that highlights data-driven design success directly aligns with these operational expectations.

💵 Compensation & Benefits

Salary Range: IDR 6,000,000 - 9,000,000 Gross per Month.

Benefits:

• Full Remote Flexibility: Opportunity to work from any location, emphasizing autonomy and results-driven work.

• Growth Opportunity: Exposure to a fast-paced Ecommerce and Digital Brand environment that encourages creative experimentation and learning.

• Professional Development: Support and encouragement for continuous learning and skill enhancement within the digital design and performance marketing space.

Working Hours: 40 hours per week, with a focus on results and flexibility inherent in a remote, global team structure.

📝 Enhancement Note: The provided salary range of IDR 6-9 million gross per month for Jakarta, Indonesia, aligns with entry-to-mid-level graphic design roles with specialized ecommerce and performance marketing experience. This range is competitive for a fully remote position based on Indonesian cost of living and typical international remote compensation benchmarks for creative roles. The benefits emphasize flexibility and growth, common in tech-forward remote companies.

🎯 Team & Company Context

🏢 Company Culture

Industry: Ecommerce and Digital Brand Group, operating within a fast-paced global market. This industry is characterized by rapid innovation, data-driven decision-making, and a strong focus on customer acquisition and retention.

Company Size: IBMC is assisting a "high-growth Ecommerce and Digital Brand group." While the exact size of the group isn't specified, "high-growth" implies a dynamic, expanding organization, likely mid-sized to large, with established processes but still agile enough for rapid adaptation.

Founded: Not specified, but the "high-growth" trajectory suggests a relatively modern or recently scaled organization.

Team Structure:

• The Graphic Designer will likely be part of a broader Marketing or Creative team, working closely with Performance Marketing specialists and potentially Brand Managers.

• Collaboration will be cross-functional, involving teams responsible for digital advertising, email marketing, and product development.

Methodology:

• Data-Driven Creativity: Designs are not just aesthetically pleasing but are engineered for performance and optimized based on metrics like ROAS.

• Agile Campaign Support: Ability to rapidly develop and iterate creative assets for seasonal launches and global sales events.

• Visual Storytelling for Sales: A core approach to marketing that connects brand narrative with tangible sales outcomes.

Company Website: https://ibmc.edu/

📝 Enhancement Note: The context provided suggests a company that values both creative excellence and measurable business impact. For operations professionals, this means understanding that creative output is directly tied to revenue generation and requires a data-informed approach.

📈 Career & Growth Analysis

Operations Career Level: This role sits at the intersection of Creative and Performance Marketing, functioning as a key contributor to the Marketing Operations and Revenue Operations funnel. It's an individual contributor role with a focus on direct impact through asset creation and optimization.

Reporting Structure: Likely reports to a Creative Lead, Marketing Manager, or Head of Performance Marketing, with close collaboration with performance analysts and campaign managers.

Operations Impact: The Graphic Designer's work directly influences key operational metrics such as conversion rates, click-through rates (CTR), return on ad spend (ROAS), and overall campaign effectiveness, thereby contributing to revenue generation and customer acquisition efficiency.

Growth Opportunities:

• Specialization in Performance Design: Deepen expertise in creating visuals optimized for specific channels (e.g., social media ads, email) and performance metrics.

• Motion Graphics & Video: Develop advanced skills in creating dynamic video content for digital advertising, a high-demand area.

• Creative Strategy Contribution: Transition from asset execution to contributing to the strategic development of creative campaigns and visual narratives.

• Cross-Functional Operations Understanding: Gain deeper insights into performance marketing, analytics, and how creative assets fit into the broader GTM strategy.

📝 Enhancement Note: For a candidate in a creative role, understanding the "Operations Impact" is crucial. This role is not just about creating pretty pictures; it's about driving measurable business outcomes, which is a core tenet of Revenue Operations. Growth opportunities here lean towards becoming a specialized, high-impact creative within a performance-driven marketing ecosystem.

🌐 Work Environment

Office Type: Fully Remote. This signifies a distributed workforce, emphasizing asynchronous communication and self-management.

Office Location(s): While the role is remote, the location requirement is "Jakarta, Jakarta, Indonesia." This may indicate a preference for candidates within this time zone for better team synchronization, or it could be a legacy requirement from the client.

Workspace Context:

• Collaborative Digital Environment: Expect to use digital collaboration tools (e.g., Slack, project management software, shared drives) for seamless interaction with team members across different locations.

• Performance-Focused Tools: Access to design software and potentially analytics dashboards or reporting tools to monitor asset performance.

• Team Interaction: Regular virtual meetings, design critiques, and collaborative sessions to ensure alignment and foster creative exchange.

Work Schedule: Primarily a 40-hour work week, with flexibility expected due to the remote nature and global team operations. This may involve occasional adjustments to accommodate international team meetings or urgent campaign needs.

📝 Enhancement Note: For a remote role, the emphasis on "fully comfortable working in a 100% remote setup" is paramount. Candidates should highlight their experience with remote collaboration tools and their ability to manage their workload independently.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and mandatory portfolio to assess relevant experience and creative output.

• Skills Assessment/Design Challenge: A practical test, likely involving creating specific digital assets or analyzing existing ones for performance optimization, focusing on the "performance-based design" requirement.

• Team/Manager Interviews: Discussions about past projects, problem-solving approaches, collaboration style, and understanding of the ecommerce/performance marketing landscape.

• Cultural Fit Assessment: Evaluating alignment with the company's fast-paced, data-driven, and collaborative remote culture.

Portfolio Review Tips:

• Highlight Performance: For each project, clearly articulate the objective, your role, the design solution, and crucially, the measurable results (e.g., increased conversion rate, improved ROAS, higher engagement).

• Showcase Iteration: Include examples where you analyzed performance data and iterated on designs to achieve better outcomes. This demonstrates an operational mindset.

• Demonstrate Versatility: Present a range of assets across different platforms (social, email, web banners) and formats (static, motion graphics if applicable).

• Explain Your Process: Be ready to walk through your design process, emphasizing efficiency, collaboration, and how you incorporate feedback and data.

Challenge Preparation:

• Understand the Client: Research IBMC and the type of ecommerce brands they represent. Understand common ecommerce design challenges and successful strategies.

• Focus on ROI: For any design challenge, frame your solutions in terms of how they will drive sales, engagement, or other key performance indicators.

• Tool Proficiency: Be ready to demonstrate your skills in Photoshop, Illustrator, and Canva/Figma under timed conditions if the challenge is practical.

📝 Enhancement Note: The interview process for this role will heavily scrutinize the "performance-based" aspect of the portfolio. Candidates should prepare to discuss not just their design choices but the why behind them from a business impact perspective, aligning with Revenue Operations principles of demonstrating ROI.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite (Photoshop, Illustrator): Essential for creating high-quality digital assets, image editing, and vector graphics.

• Canva / Figma: Crucial for collaborative design, rapid prototyping, creating smaller assets, and maintaining brand consistency in a remote team environment.

• After Effects / Premiere Pro (Preferred): For creating motion graphics and short-form video content, increasingly vital for digital advertising engagement.

Analytics & Reporting:

CRM & Automation:

• Generally, graphic designers in this context don't directly manage CRM or automation platforms, but an understanding of how their assets integrate into marketing automation workflows (e.g., email platforms) is beneficial.

📝 Enhancement Note: Proficiency in specific design software is a given, but the emphasis on Canva/Figma alongside Adobe Suite points to a need for collaborative and efficient workflow tools, common in Marketing Operations and GTM teams managing high volumes of creative assets.

👥 Team Culture & Values

Operations Values:

• Performance-Oriented: A strong emphasis on driving tangible business results (sales, conversions, ROAS) through creative output.

• Data-Driven: Decisions and iterations are informed by performance metrics and analytics.

• Collaborative: Works effectively with cross-functional teams (Marketing, Performance) in a remote setting.

• Agile & Adaptable: Capable of responding to fast-paced market changes and campaign demands.

• Brand Stewardship: Commitment to maintaining visual integrity and brand consistency globally.

Collaboration Style:

• Asynchronous & Digital: Utilizes digital tools for communication and project management, with clear documentation and updates.

• Feedback-Driven: Open to constructive criticism and iterative design processes based on team input and performance data.

• Proactive Communication: Takes initiative to share progress, raise potential issues, and seek clarification to ensure project success.

📝 Enhancement Note: The culture emphasizes a blend of creative execution and operational rigor. Candidates should demonstrate an understanding that their creative contributions are part of a larger GTM strategy and have a direct impact on business objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Aesthetics with Performance: The primary challenge is creating designs that are visually compelling while also being highly effective at driving conversions and sales, often requiring a shift in mindset from pure aesthetics to data-informed design.

• Rapid Iteration in a Fast-Paced Environment: Keeping up with frequent campaign demands, A/B testing needs, and platform-specific creative requirements.

• Remote Collaboration Complexity: Effectively communicating and collaborating with a distributed international team, ensuring alignment and quality without in-person interaction.

• Staying Ahead of Digital Trends: Continuously adapting to evolving design trends and platform algorithms that impact creative effectiveness.

Learning & Development Opportunities:

• Mastering Performance Design Techniques: Gaining specialized knowledge in designing for high-conversion ecommerce scenarios.

• Exploring Motion Graphics and Video: Expanding skill set into video creation and animation for more dynamic digital campaigns.

• Understanding Marketing Operations: Developing a deeper appreciation for how creative assets integrate into broader marketing strategies, analytics, and GTM funnels.

• Cross-Cultural Collaboration: Enhancing communication and teamwork skills in a global, remote work setting.

📝 Enhancement Note: The challenges highlighted are common in Marketing Operations and Revenue Operations roles where creative output must be directly tied to business outcomes. Growth opportunities focus on specializing in performance-driven creative and understanding the operational context of marketing efforts.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed an asset for an ecommerce campaign and how you ensured it was performance-driven. What were the results?" (Focus on quantifiable outcomes and your analytical process.)

• "How do you approach maintaining brand consistency across diverse digital platforms while also optimizing for specific channel performance?" (Discuss your process for balancing brand guidelines with tactical execution.)

Company & Culture Questions:

• "What interests you about working with a high-growth Ecommerce and Digital Brand group, and what unique perspective do you bring as a designer in this space?" (Show your understanding of the industry and your value proposition.)

• "How do you handle constructive criticism or feedback on your designs, especially when it comes from performance data or team members outside of a creative background?" (Assess your adaptability and collaborative spirit.)

Portfolio Presentation Strategy:

• Quantify Everything: For each portfolio piece, clearly state the objective, your role, the design solution, and most importantly, the measurable impact (e.g., "Increased CTR by 15%", "Contributed to a 10% uplift in ROAS").

• Tell a Story of Impact: Structure your presentation around problem-solution-result narratives. For each project, explain the challenge, your design approach, and the quantifiable outcome.

• Showcase Iteration: If possible, present examples where you iterated on a design based on performance data or feedback, demonstrating your ability to learn and optimize.

• Focus on Ecommerce Relevance: Emphasize projects that directly relate to ecommerce, such as product pages, ads, email campaigns, or landing pages, and explain how your design choices supported conversion goals.

📝 Enhancement Note: Interview preparation should focus on articulating the business impact of design. This role requires a candidate who thinks like a Revenue Operations professional, understanding that creativity serves a strategic purpose beyond aesthetics.

📌 Application Steps

To apply for this operations-aligned creative position:

• Submit your application through the provided link on the Workable platform.

• Customize Your Resume: Ensure your resume highlights keywords from the job description, emphasizing "performance-driven design," "ecommerce," "digital marketing," "conversion optimization," and your proficiency in listed software (Adobe Suite, Canva, Figma). Quantify achievements wherever possible.

• Curate Your Portfolio: Select your strongest pieces that best demonstrate your ability to create high-conversion visual assets. For each project, include a brief case study detailing the objective, your role, the design solution, and most importantly, quantifiable results (e.g., increased ROAS, improved engagement rates, higher conversion metrics).

• Prepare Your Narrative: Be ready to articulate your design process, how you collaborate with marketing and performance teams, and your understanding of how creative impacts business objectives. Practice presenting your portfolio with a focus on impact and ROI.

• Research IBMC and Client Brands: Familiarize yourself with IBMC's website and the general landscape of ecommerce brands they might be supporting. Understand common visual strategies and performance drivers in the online retail space.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.