Graphic Designer

📍 Job Overview

Job Title: Graphic Designer Company: Lucky Strike Entertainment Location: United States Job Type: Full-Time Category: Marketing Operations / Creative Services Date Posted: December 04, 2025 Experience Level: 2-5 Years Remote Status: On-site

🚀 Role Summary

• This role is crucial for translating marketing initiatives and strategic concepts into compelling visual assets across both print and digital platforms, directly impacting brand perception and consumer engagement.
• The Graphic Designer will be responsible for the end-to-end design process, from initial ideation and concept development through to final production and implementation of collateral materials.
• A key focus will be on ensuring all creative output is not only on-brand but also highly effective in motivating consumer action and driving business objectives within the entertainment sector.
• This dynamic position requires a proactive individual who can manage multiple projects, collaborate effectively with internal teams and external partners, and consistently deliver high-quality, innovative design solutions.

📝 Enhancement Note: The core of this role is to visually communicate brand messaging and marketing strategies. While the title is "Graphic Designer," within a larger organization like Lucky Strike Entertainment, this function often sits within or closely supports marketing operations, contributing to the execution of Go-To-Market (GTM) strategies through creative assets. The emphasis on "consumer motivating" and "bringing initiatives to life" highlights a performance-oriented design function, which is a hallmark of effective marketing operations.

📈 Primary Responsibilities

• Develop and execute inspiring, strategic, and on-brand layouts for a wide range of print and digital marketing collateral, including but not limited to brochures, flyers, social media graphics, web banners, email templates, and in-venue signage.
• Manage the entire graphic design lifecycle for assigned projects, from initial concept generation and mood board creation to final asset production, ensuring adherence to brand guidelines and project objectives.
• Act as a reliable, resourceful, and collaborative team player, actively contributing to team goals and supporting colleagues in achieving collective success.
• Interpret and effectively incorporate creative input, feedback, and strategic direction from stakeholders, including marketing managers, brand strategists, and senior leadership.
• Prioritize and manage multiple design projects simultaneously, ensuring timely delivery of all creative assets while maintaining exceptional quality and attention to detail, especially within fast-paced marketing campaigns.
• Take full ownership and responsibility for assigned projects, demonstrating initiative, problem-solving skills, and a proactive approach to managing tasks and deliverables from start to finish.
• Liaise and collaborate effectively with external marketing partners, including advertising agencies, media buyers, print production vendors, and content creators, to ensure seamless execution of creative strategies.
• Work closely with other graphic designers and marketing team members to implement cohesive and impactful creative programs and campaigns across all relevant channels.
• Collaborate with both internal and external content providers to gather necessary assets and information, ensuring all design projects are well-informed and strategically aligned.
• Contribute to the continuous improvement of design processes and workflows, identifying opportunities for increased efficiency, innovation, and enhanced creative output.

📝 Enhancement Note: The responsibilities emphasize a blend of creative execution and project management. For a marketing operations context, this means the designer needs to understand campaign objectives, target audiences, and performance metrics to inform their creative decisions. The collaboration with external partners and internal content providers highlights the need for strong communication and organizational skills, akin to a project manager within the GTM function.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Design Communications, or a closely related creative field. Experience: Minimum of two years of professional graphic design experience, with a proven track record of delivering creative solutions for marketing initiatives.

Required Skills:

• Graphic Design Proficiency: Demonstrated expertise in creating visually appealing and effective designs for both print and digital mediums.
• Creative Conceptualization: Ability to generate innovative and original design concepts that align with brand identity and marketing objectives.
• Brand Stewardship: Strong understanding of brand guidelines and the ability to consistently apply them across all creative assets to maintain brand integrity.
• Communication Skills: Excellent verbal and written communication skills, essential for collaborating with cross-functional teams, stakeholders, and external partners.
• Teamwork & Collaboration: Proven ability to work effectively within a team environment, contributing positively to group projects and fostering a collaborative atmosphere.
• Time Management & Prioritization: Exceptional ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet strict deadlines in a dynamic environment.
• Problem-Solving: Aptitude for identifying design challenges and developing creative, practical solutions.
• Adaptability & Initiative: Willingness to take ownership of projects, learn new skills, and proactively seek opportunities for improvement.

Preferred Skills:

• Motion Graphics/Animation: Proficiency in After Effects for creating dynamic visual content.
• Web Design Fundamentals: Knowledge of HTML, UX principles, and web production best practices to inform digital design.
• Project Management Tools: Familiarity with project management software for tracking workflows and deadlines.
• Content Management Systems (CMS): Experience working with CMS platforms for digital asset deployment.
• Cross-functional Collaboration: Experience working with marketing, sales, and product teams to align creative efforts with business goals.

📝 Enhancement Note: The "preferred skills" like HTML, UX, and project management tools indicate an expectation for the Graphic Designer to have a foundational understanding of digital marketing operations and the broader GTM process. This suggests the role is more than just aesthetic design; it involves creating assets that are functional within digital ecosystems and contribute to campaign performance. Experience with agencies and print vendors points to the need for vendor management skills, often a component of marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Diverse Project Showcase: Presentation of a portfolio that effectively demonstrates a range of design projects, including print collateral, digital assets (social media, web banners, email), and potentially motion graphics.
• Concept to Completion: Evidence of the ability to take a project from initial brief and concept development through to final production, showcasing the entire design process.
• Brand Consistency: Examples that clearly illustrate adherence to brand guidelines and strategic messaging across various platforms and campaigns.
• Problem/Solution Focus: Case studies or project descriptions that highlight design challenges faced and the creative solutions implemented to achieve specific objectives.
• Collaboration Impact: (Optional but highly recommended) Projects that show successful collaboration with marketing teams or external partners, demonstrating teamwork and effective communication.

Process Documentation:

• Workflow Visualization: Ability to articulate and potentially visualize the design process from brief to delivery, including key stages, review points, and approval workflows.
• Asset Management Understanding: Familiarity with best practices for organizing, archiving, and distributing digital assets to ensure efficiency and accessibility for marketing teams.
• Feedback Integration: Demonstrated experience in receiving and integrating feedback from multiple stakeholders to refine designs and achieve desired outcomes.

📝 Enhancement Note: For creative roles supporting operations, a portfolio is paramount. It serves as tangible proof of skills and process. The emphasis here is not just on pretty pictures, but on demonstrating how design supports business objectives. The mention of "consumer motivating" and "strategic layouts" implies the portfolio should highlight results or strategic thinking behind the designs, not just aesthetic appeal.

💵 Compensation & Benefits

Salary Range: $60,000 - $70,000 annually.

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans designed to support employee well-being.
• Retirement Savings Plan: Opportunities for long-term financial security, potentially including a company match.
• Paid Time Off: Generous vacation, sick leave, and holiday pay to promote work-life balance.
• Employee Discounts & Perks: Access to entertainment and venue discounts, reflecting the company's industry.
• Professional Development: Opportunities for ongoing training, skill enhancement, and career growth within the organization.
• Creative Work Environment: Opportunity to work in a dynamic, fast-paced company with a focus on entertainment and innovation.

Working Hours: Standard 40-hour work week, with potential for occasional overtime during peak campaign periods or project deadlines.

📝 Enhancement Note: The salary range provided is a good faith estimate for a Graphic Designer with 2+ years of experience in the United States. Actual compensation may vary based on specific location within the US, candidate experience, and negotiation. The benefits are standard for a full-time corporate role in the entertainment industry. The mention of "40-hour work week" with potential overtime is typical for creative roles supporting marketing operations, which often experience campaign-driven peaks.

🎯 Team & Company Context

🏢 Company Culture

Industry: Location-Based Entertainment, Bowling, Amusements, Water Parks, Family Entertainment Centers, Media (Professional Bowlers Association). Company Size: Over 360 locations across North America, indicating a large, multi-faceted organization with a significant corporate footprint. Founded: Information not directly provided, but Lucky Strike Entertainment (formerly Bowlero Corp) is a substantial entity, suggesting a well-established operational framework.

Team Structure:

• Marketing Team: The Graphic Designer will be a member of the marketing team, working alongside other marketing professionals.
• Cross-Functional Collaboration: Expected to collaborate with various internal departments (e.g., operations, events, brand management) and external marketing partners (agencies, vendors).
• Reporting Hierarchy: Likely reports to a Marketing Manager or Creative Director, with potential for interaction with senior leadership on key initiatives.

Methodology:

• Data-Informed Creativity: While creative-driven, the role emphasizes designs that are "consumer motivating," suggesting an approach that considers data and performance metrics to inform creative execution.
• Agile Project Management: The fast-paced environment and need to "move quickly" implies an agile or iterative approach to project management and creative development.
• Brand-Centric Approach: A strong emphasis on maintaining brand identity and consistency across all touchpoints.

Company Website: www.LuckyStrikeEtertainment.com (Note: The provided URL seems to have a typo, likely intended to be www.luckystrikeent.com or similar based on common domain patterns for large companies).

📝 Enhancement Note: Lucky Strike Entertainment operates in a dynamic, high-energy entertainment sector. The company culture is described as having the "soul of a start-up" within a large, billion-dollar corporation, suggesting a blend of agility and established structure. This means the operations environment is likely fast-paced, collaborative, and focused on delivering exceptional guest experiences, which the marketing and creative teams directly support.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Designer. This role is positioned for individuals with foundational experience looking to deepen their expertise within a large, established entertainment company's marketing operations. It offers the chance to contribute significantly to brand visibility and campaign success. Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Creative Lead, working within a broader marketing department. This structure provides guidance and oversight while allowing for independent project execution. Operations Impact: The Graphic Designer's work directly influences brand perception, marketing campaign effectiveness, and customer engagement across all Lucky Strike Entertainment venues and digital channels. High-impact creative assets are crucial for driving foot traffic, event bookings, and overall revenue generation.

Growth Opportunities:

• Specialization: Potential to specialize in specific areas such as digital marketing design, motion graphics, or brand development.
• Leadership Track: Opportunity to advance into senior designer, art director, or creative lead roles, managing projects and mentoring junior designers.
• Cross-Departmental Exposure: Possibility to gain exposure to other areas of the business, such as event planning or venue marketing, fostering a holistic understanding of the entertainment operations.
• Skill Development: Access to training and development programs focused on the latest design software, digital marketing trends, and creative strategies relevant to the entertainment industry.

📝 Enhancement Note: For a mid-level designer, the growth path often involves increasing responsibility for strategic input and project ownership. In marketing operations, this could mean transitioning from executing designs to contributing to campaign strategy and potentially managing creative workflows or external vendor relationships more autonomously.

🌐 Work Environment

Office Type: Corporate office setting, likely within a professional business environment that supports creative teams. Office Location(s): While the listing specifies "United States" broadly, corporate roles are typically based at headquarters or major regional offices. Given the company's scale, there may be multiple corporate locations. Workspace Context:

• Collaborative Spaces: The environment likely encourages collaboration with the marketing team and other departments, facilitating idea exchange and project alignment.
• Technology & Tools: Access to industry-standard design software and hardware, necessary for producing high-quality creative assets.
• Creative Stimulation: Working within the entertainment industry offers a vibrant and dynamic backdrop, potentially influencing the creative atmosphere.

Work Schedule: A standard 40-hour work week is anticipated. However, the fast-paced nature of marketing campaigns and the entertainment industry may necessitate occasional flexibility to meet project deadlines and event timelines. This means the designer must be prepared for periods of higher workload.

📝 Enhancement Note: The on-site requirement suggests a preference for in-person collaboration, which is often beneficial for creative brainstorming and team cohesion in marketing and design roles. This allows for more spontaneous interactions and quicker feedback loops, crucial for rapid campaign development in the entertainment sector.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of resumes and portfolios against the stated requirements. Candidates with a strong online portfolio showcasing relevant work will be prioritized.
• Hiring Manager Interview: A discussion focused on experience, creative approach, problem-solving skills, and understanding of marketing objectives. Be prepared to discuss your design philosophy and how you approach brand consistency.
• Portfolio Presentation/Creative Challenge: Candidates may be asked to present their portfolio in detail, explaining their process, design choices, and the impact of their work. A practical design challenge or case study related to the entertainment industry might also be administered.
• Team/Cross-functional Interview: Meeting with other members of the marketing team or key stakeholders to assess cultural fit, collaboration style, and ability to integrate into the existing team dynamics.
• Final Interview: Potentially with a senior leader to discuss career aspirations and final fit for the role and company.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase your skills in print, digital, and potentially motion graphics for the entertainment industry.
• Tell a Story: For each project, clearly articulate the brief, your role, the design process, challenges faced, solutions implemented, and the measurable outcomes or impact (e.g., increased engagement, brand recognition).
• Showcase Brand Versatility: Include examples that demonstrate your ability to adapt to different brand styles and target audiences, highlighting your understanding of "on-brand" and "consumer motivating" design.
• Highlight Software Proficiency: Ensure your portfolio implicitly or explicitly demonstrates proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects).
• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually polished. A personal website or a dedicated portfolio platform is ideal.

Challenge Preparation:

• Understand the Brand: Thoroughly research Lucky Strike Entertainment, its venues, target audience, and current marketing campaigns. Understand their brand voice and visual identity.
• Consider the Industry: Think about design trends in the entertainment and leisure industries. How can design drive excitement and encourage visitation?
• Focus on Objectives: If given a design challenge, ensure your solution directly addresses the stated objectives and demonstrates an understanding of how design supports business goals.
• Articulate Your Process: Be ready to walk through your thought process, from interpreting the brief to executing the final design, emphasizing efficiency and strategic decision-making.

📝 Enhancement Note: The interview process for a creative role supporting marketing operations typically involves a strong emphasis on the portfolio. Candidates should prepare to not only showcase their work but also to articulate the strategic thinking and operational considerations behind their design choices, demonstrating how their creativity contributes to measurable business outcomes.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:
  • Photoshop: Essential for image editing, manipulation, and creating digital graphics.
  • Illustrator: Crucial for vector graphics, logos, icons, and complex illustrations.
  • InDesign: The primary tool for layout design of print collateral (brochures, flyers, etc.).
  • After Effects: Highly preferred for creating motion graphics, animations, and dynamic video content for digital platforms.
• Design Collaboration Tools: Potentially platforms like Figma, Sketch, or Adobe XD for collaborative design workflows, though less emphasized in the core requirements.
• Project Management Software: Familiarity with tools like Asana, Trello, or Jira for managing project timelines and tasks.

Analytics & Reporting:

• Web Analytics (Basic Understanding): Awareness of tools like Google Analytics to understand how digital assets perform, informing future design decisions.
• Social Media Analytics: Understanding how graphics perform across social platforms.

CRM & Automation:

• Marketing Automation Platforms (Awareness): Basic understanding of how email marketing platforms (e.g., Mailchimp, HubSpot) use designed templates.
• Digital Asset Management (DAM) Systems: Familiarity with systems used to store and retrieve brand assets.

📝 Enhancement Note: Proficiency in Adobe Creative Suite is non-negotiable for this role. The mention of After Effects, HTML, and UX skills suggests the company is looking for a designer who can contribute to more sophisticated digital marketing efforts, bridging the gap between pure design and digital execution, which is a key aspect of modern marketing operations.

👥 Team Culture & Values

Operations Values:

• Excellence & Drive: A commitment to performing at a high level and striving for excellence in all creative outputs.
• Creativity & Innovation: Encouraging new ideas and approaches to design and marketing.
• Collaboration & Teamwork: Fostering a supportive environment where associates work together to achieve common goals.
• Ownership & Responsibility: Empowering individuals to take initiative and be accountable for their projects.
• Fun & Passion: Embracing the entertainment industry's spirit and enjoying the work.

Collaboration Style:

• Cross-functional Integration: Seamless collaboration with marketing, and potentially other departments, to ensure creative aligns with overall business objectives.
• Feedback Culture: Openness to receiving and providing constructive feedback to enhance designs and team performance.
• Agile & Responsive: Ability to adapt quickly to changing project needs and market demands, working efficiently within a fast-paced environment.

📝 Enhancement Note: The company values emphasize a blend of high performance and a positive, energetic work environment, fitting for the entertainment sector. For a designer, this means being both highly productive and a good team player who can contribute to a fun, dynamic culture. The emphasis on "ownership" aligns with the operational expectation of accountability.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Constraints: Effectively translating creative vision into designs that strictly adhere to brand guidelines and marketing objectives.
• Managing Multiple Stakeholder Feedback: Navigating feedback from various internal and external sources to reach a cohesive and effective final design.
• Keeping Pace with Trends: Staying current with evolving design trends, software updates, and digital marketing best practices in the fast-moving entertainment industry.
• Delivering Under Pressure: Consistently producing high-quality work within tight deadlines, especially during peak seasons or campaign launches.

Learning & Development Opportunities:

• Software Advancement: Training on new features of Adobe Creative Suite and emerging design technologies.
• Industry Workshops: Participation in workshops or webinars focused on graphic design for entertainment, digital marketing, or brand strategy.
• Mentorship: Opportunities to learn from senior designers or marketing leaders within the organization.
• Project Variety: Exposure to a wide array of design projects across different Lucky Strike Entertainment brands and initiatives, broadening skill sets.

📝 Enhancement Note: The challenges highlight the need for strong communication, organizational skills, and resilience. Growth opportunities are tied to both technical skill development and strategic understanding of marketing and brand management within the entertainment operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a marketing campaign visual identity from scratch. How do you ensure it's both creative and on-brand?" (Focus on strategic thinking, brand alignment, and process.)
• "How do you handle conflicting feedback from different stakeholders on a design project? Can you provide an example?" (Assess collaboration, problem-solving, and diplomacy.)
• "Imagine we're launching a new bowling league promotion. What initial design concepts come to mind, and how would you approach creating assets for both print and social media?" (Evaluate creative ideation, platform-specific design, and strategic relevance.)

Company & Culture Questions:

• "What excites you about the entertainment industry and specifically about working for Lucky Strike Entertainment?" (Gauge passion for the industry and company.)
• "How do you contribute to a positive and collaborative team environment?" (Assess teamwork and cultural fit.)
• "How do you stay updated on design trends and incorporate them into your work while maintaining brand integrity?" (Understand approach to continuous learning and balance.)

Portfolio Presentation Strategy:

• Quantify Impact: Whenever possible, discuss the results or impact of your designs (e.g., "This social media campaign saw a 15% increase in engagement," or "This brochure design led to a 10% uplift in inquiries").
• Walk Through Your Process: For each project, explain your thought process, the problem you were solving, your creative approach, and why you made specific design choices. Use visual aids effectively.
• Highlight Versatility: Showcase projects that demonstrate your ability to work across different mediums (print, digital, motion) and for various target audiences.
• Engage Your Audience: Treat the portfolio review as a conversation, inviting questions and actively seeking engagement from the interviewers.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills but also an understanding of marketing objectives, brand strategy, and the operational context of creating impactful visuals within a large entertainment company.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided application link on the Lucky Strike Entertainment careers portal.
• Tailor Your Resume: Highlight specific design achievements, software proficiencies (especially Adobe Creative Suite and After Effects), and any experience in the entertainment or hospitality industries. Use keywords from the job description such as "graphic design," "marketing collateral," "print and digital," "consumer motivating," and "brand consistency."
• Prepare Your Portfolio: Ensure your online portfolio is up-to-date, professionally presented, and showcases your best work relevant to marketing and branding. Be ready to discuss 2-3 key projects in detail, focusing on process, challenges, and outcomes.
• Research the Company: Thoroughly explore Lucky Strike Entertainment's website, social media presence, and recent marketing campaigns to understand their brand, target audience, and the competitive landscape of the entertainment industry.
• Practice Your Pitch: Rehearse how you will present your portfolio and answer common interview questions, focusing on demonstrating creative thinking, problem-solving skills, and your ability to collaborate effectively within a marketing operations context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.