Fintech Senior UX Designer

📍 Job Overview

Job Title: Fintech Senior UX Designer

Company: Sarmad

Location: Serbia

Job Type: CONTRACTOR

Category: UX/UI Design (Fintech)

Date Posted: 2026-02-21

Experience Level: 5-10 Years

Remote Status: On-site (within Serbia)

🚀 Role Summary

• Spearhead user-centered design initiatives for innovative fintech products, focusing on creating intuitive and engaging user experiences.

• Drive the entire design lifecycle from user research and conceptualization to high-fidelity prototyping and implementation support.

• Collaborate closely with product management, engineering, and other cross-functional teams to translate complex financial services into seamless digital interactions.

• Champion best practices in UX design, accessibility (WCAG), and user research within a dynamic fintech environment.

• Contribute to the strategic direction of product design, ensuring alignment with business goals and market trends.

📝 Enhancement Note: While the input states "TELECOMMUTE" for location type and "Serbia" as the primary location, the AI analysis classifies the work arrangement as "On-site". Given the "Serbia" location and the contractor employment type, this role likely requires the candidate to be physically located in Serbia, potentially with some flexibility for remote work within the country or hybrid arrangements if an office is present. The absence of specific office location details suggests a focus on the country of employment.

📈 Primary Responsibilities

• Conduct comprehensive user research, including interviews, surveys, and ethnographic studies, to deeply understand fintech user needs, behaviors, and pain points.

• Perform usability testing on existing and proposed features to identify areas for improvement and validate design solutions.

• Develop detailed user personas, journey maps, and information architecture to guide product development and ensure a cohesive user experience.

• Create a range of design artifacts, from low-fidelity wireframes and interactive prototypes to high-fidelity visual designs and design systems.

• Define and maintain clear user flows and interaction models that simplify complex financial transactions and processes.

• Collaborate with product managers to translate business requirements and user insights into actionable design specifications.

• Work closely with front-end developers to ensure accurate implementation of UI designs, providing detailed specifications and assets.

• Participate actively in design critiques and reviews, offering and receiving constructive feedback to elevate design quality.

• Stay abreast of the latest trends, tools, and methodologies in UX design, particularly within the rapidly evolving fintech landscape.

• Mentor and guide junior UX designers, fostering a culture of continuous learning and collaborative design excellence.

📝 Enhancement Note: The "Core Responsibilities" provided in the input are brief. This section expands upon them by detailing the specific UX research and design activities expected, emphasizing the fintech context and the collaborative nature of the role, aligning with typical Senior UX Designer responsibilities in a product development environment.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction (HCI), Computer Science, Psychology, or a related field is preferred.

Experience:

• A minimum of 5 years of dedicated experience in User Experience (UX) design.

• Prior experience within the Fintech or financial services sector is highly desirable.

Required Skills:

• User Research & Analysis: Expertise in conducting qualitative and quantitative user research, usability testing, and analyzing insights to drive design decisions.

• Information Architecture & User Flows: Strong ability to structure complex information logically and design intuitive user journeys.

• Prototyping & Wireframing: Proficiency in creating interactive prototypes and wireframes to effectively communicate design concepts.

• Visual Design: Excellent aesthetic sense with a strong understanding of typography, color theory, layout, and visual hierarchy.

• Design Tools: Mastery of industry-standard design and prototyping tools such as Figma, Sketch, and Adobe XD.

• Fintech Domain Knowledge: Familiarity with financial products, services, and the unique user needs and regulatory considerations within the fintech industry.

• Collaboration & Communication: Exceptional ability to articulate design decisions, collaborate effectively with cross-functional teams (Product Managers, Engineers), and present work clearly.

Preferred Skills:

• Accessibility Design: Experience designing accessible interfaces that comply with WCAG (Web Content Accessibility Guidelines) standards.

• Design Systems: Experience in creating, maintaining, or contributing to design systems for consistency and scalability.

• Agile/Scrum Methodologies: Familiarity with working in Agile development environments.

• Mobile-First Design: Deep understanding of designing for mobile platforms and responsive design principles.

• Data Visualization: Ability to design effective data visualizations for financial dashboards and reports.

📝 Enhancement Note: The input provides a good summary of experience and tool proficiency. This section elaborates on the skills, categorizing them into required and preferred, and adds context relevant to a Senior UX Designer role, especially within a specialized industry like fintech. Emphasis is placed on practical application of skills and industry knowledge.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a minimum of 3-5 distinct UX design projects.

• Projects should demonstrate a clear understanding of the user-centered design process, from problem definition to final solution.

• For each project, clearly articulate your specific role, the design challenges, your design rationale, and the impact of your solutions.

• Include examples of user research conducted, wireframes, user flows, prototypes, and final high-fidelity designs.

• Showcase projects preferably from the fintech or financial services sector, or complex consumer-facing applications.

Process Documentation:

• Ability to document design processes, user research findings, and design decisions clearly and concisely.

• Experience in creating and maintaining design specifications and style guides for development teams.

• Showcase an understanding of how to integrate UX design into broader product development workflows, such as Agile sprints.

• Evidence of contributing to or utilizing design systems for efficient and consistent design implementation.

📝 Enhancement Note: The input explicitly mentions a "Strong portfolio showcasing user-centered design solutions and successful project outcomes." This section details what constitutes a strong portfolio for a Senior UX Designer, emphasizing process, impact, and industry relevance, which are critical for evaluating candidates in UX roles.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Senior UX Designers in Serbia with 5-10 years of experience in the fintech sector, the estimated salary range is approximately €30,000 - €50,000 per year. This range is a guideline and can vary significantly based on the candidate's specific experience, portfolio, and negotiation.

Benefits:

• Flexible Work Environment: While classified as "On-site" within Serbia, contractor roles can sometimes offer flexibility in working hours or hybrid arrangements.

• Professional Development: Opportunities to work on cutting-edge fintech products and potentially access to industry conferences or training.

• Competitive Contractor Rate: Compensation commensurate with experience and the specialized skills required for this role.

• Exposure to Innovation: Engage with a team at the forefront of financial technology innovation.

Working Hours:

• The role is based on a standard 40-hour work week.

• As a contractor, specific working hours might offer some flexibility, but consistent availability for collaboration with the core team is expected.

📝 Enhancement Note: The input did not provide salary or benefits. This section provides a researched estimate for a Senior UX Designer in Serbia, considering experience level and industry. It also infers potential benefits typical for contractor roles and acknowledges the "On-site" classification while hinting at potential flexibility. The estimated salary is based on general market data for contract UX roles in Eastern Europe and specifically Serbia, adjusted for experience and industry specialization.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (Fintech)

Company Size: The input does not specify company size. However, a contractor role often implies a lean, agile team or a specific project team within a larger organization. Sarmad's domain (sarmad.sa) suggests a potential focus on the Middle Eastern market, though the role is based in Serbia.

Founded: Information on when Sarmad was founded is not provided.

Team Structure:

• Design Team: Likely consists of the Senior UX Designer and potentially junior designers, reporting to a Head of Product or Design Lead.

• Cross-functional Collaboration: The Senior UX Designer will work closely with Product Managers, Software Developers (front-end and back-end), QA testers, and potentially marketing or business analysts.

• Agile Environment: Given the tech industry and contractor role, the team likely operates within an Agile or Scrum framework, emphasizing iterative development and close collaboration.

Methodology:

• User-Centric Design: A strong emphasis on understanding and addressing user needs through research and iterative testing.

• Data-Driven Decisions: Utilizing user data and analytics to inform design choices and measure the effectiveness of solutions.

• Collaborative Design Process: Encouraging open communication and feedback loops between design, product, and engineering.

• Agile Development Integration: Aligning design sprints with development cycles to ensure efficient product delivery.

Company Website: https://sarmad.sa/

📝 Enhancement Note: The input provides minimal company context. This section infers typical team structures, methodologies, and cultural aspects relevant to a fintech company hiring a Senior UX Designer, particularly a contractor, and uses the provided domain to infer potential market focus.

📈 Career & Growth Analysis

Operations Career Level: Senior UX Designer

This role represents a significant step in a UX design career, moving beyond individual contributor tasks to influencing product strategy and mentoring others. It requires a deep understanding of user psychology, design principles, and the specific challenges of the fintech domain. The focus is on leading design efforts for complex features or entire products.

Reporting Structure:

• Typically reports to a Product Manager, Head of Design, or a similar leadership role.

• Will collaborate closely with development teams, providing design direction and support.

Operations Impact:

• Directly influences the usability, adoption, and customer satisfaction of Sarmad's fintech products.

• Contributes to key business metrics such as conversion rates, user retention, and customer loyalty through effective design.

• Plays a crucial role in differentiating Sarmad's offerings in a competitive market by delivering superior user experiences.

Growth Opportunities:

• Lead Design Initiatives: Opportunity to lead design for major product features or new product launches.

• Mentorship & Leadership: Develop leadership skills by mentoring junior designers and potentially leading small design teams.

• Specialization: Deepen expertise in specific areas of fintech UX, such as payments, investments, or regulatory compliance design.

• Strategic Influence: Gain exposure to product strategy discussions and contribute to the long-term vision of Sarmad's product portfolio.

• Potential for Full-Time Conversion: Depending on performance and company needs, contractor roles can sometimes lead to full-time employment opportunities.

📝 Enhancement Note: The input does not detail career paths. This section outlines typical growth trajectories and impact points for a Senior UX Designer in a tech/fintech context, emphasizing leadership, strategic contribution, and specialized skill development.

🌐 Work Environment

Office Type: The job is listed as "TELECOMMUTE" but the AI analysis suggests "On-site" in Serbia. This implies that while remote work might be an option within Serbia, there might be an office presence or a requirement to be based within a specific geographic area in Serbia. It's crucial to clarify if this is a fully remote role within Serbia or an office-based role with potential for remote days.

Office Location(s): Specific office locations within Serbia are not provided. The primary focus is on employment within Serbia.

Workspace Context:

• Collaborative Space: Expect a dynamic environment that encourages frequent interaction with product managers, developers, and other stakeholders to ensure seamless design integration.

• Tooling: Access to industry-standard design and prototyping software (Figma, Sketch, Adobe XD) and collaboration tools.

• Fast-Paced Fintech: The environment will likely be fast-paced, characteristic of the fintech industry, requiring adaptability and quick decision-making.

• Focus on Innovation: A culture that values creative problem-solving and pushing the boundaries of user experience in financial services.

Work Schedule:

• A standard 40-hour work week is expected.

• As a contractor, there may be some flexibility in daily hours, but adherence to project deadlines and availability for critical meetings and collaborations is essential.

📝 Enhancement Note: Clarification on the "On-site" vs. "TELECOMMUTE" status for Serbia is critical. This section addresses this ambiguity and describes a typical tech/fintech work environment for a contractor role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter or hiring manager to assess basic qualifications, experience, and cultural fit.

• Portfolio Review: A dedicated session where the candidate presents their portfolio, discussing selected projects in detail. This is a crucial stage to evaluate design thinking, process, and problem-solving skills.

• Technical/Design Interview: May involve a design challenge or a deep dive into specific UX methodologies and tools. Questions will focus on problem-solving, user research, and design rationale.

• Cross-functional Interviews: Discussions with Product Managers and Lead Developers to assess collaboration skills and understanding of the product development lifecycle.

• Final Interview: Potentially with a senior leader to discuss strategic alignment, long-term vision, and finalize terms of the contract.

Portfolio Review Tips:

• Storytelling: Frame each project as a narrative: the problem, your role, your process, your solution, and the measurable impact.

• Process Over Polish: While high-fidelity designs are important, emphasize your thought process, research methodologies, and how you iterated based on feedback.

• Quantify Impact: Whenever possible, include metrics (e.g., improved conversion rates, reduced task completion time, increased user satisfaction scores) to demonstrate the value of your designs.

• Fintech Relevance: Highlight any projects that showcase your understanding of financial services, security, and user trust in a digital context.

• Tool Proficiency: Be ready to discuss your specific contributions within Figma, Sketch, or Adobe XD and how you leverage their features.

Challenge Preparation:

• Design Challenge: Be prepared for a practical design exercise, which might involve analyzing a fintech scenario, proposing a solution, and outlining your design approach. Focus on demonstrating your problem-solving process and ability to think critically under pressure.

• Case Study Deep Dive: Anticipate detailed questions about your portfolio projects, focusing on "why" behind your design decisions and how you handled constraints or trade-offs.

• Stakeholder Management: Practice articulating your design decisions to non-designers, explaining technical constraints, and negotiating solutions.

📝 Enhancement Note: The input doesn't detail the interview process. This section outlines a typical interview structure for a Senior UX Designer role, with specific advice tailored to portfolio presentation and potential design challenges within the fintech industry.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable, industry standard), Sketch, Adobe XD. Candidates are expected to be proficient in at least one, ideally with familiarity across multiple.

• User Research Platforms: Tools like UserTesting.com, Maze, or internal platforms for conducting remote usability tests and gathering feedback.

• Collaboration Tools: Slack, Microsoft Teams, Asana, Jira, Confluence for team communication, project management, and documentation.

Analytics & Reporting:

• Analytics Platforms: Familiarity with tools like Google Analytics, Mixpanel, or Amplitude to understand user behavior and track product performance.

• Data Visualization Tools: Experience with tools like Tableau or Power BI, or the ability to design effective data visualizations for reports, is a plus.

CRM & Automation:

• While not primary UX tools, an understanding of how CRM systems (e.g., Salesforce) and marketing automation platforms integrate with user interfaces and influence user journeys can be beneficial.

• Design System Management Tools: Platforms like Zeroheight or internal systems for managing design system components and guidelines.

📝 Enhancement Note: The input lists specific design tools. This section expands on the technology stack, including tools for research, collaboration, and analytics, which are integral to a UX Designer's workflow, especially in a tech-focused company.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A core belief that the user's needs and experience should be at the forefront of all design and product decisions.

• Collaboration: A commitment to working effectively with diverse teams, valuing input from product, engineering, and business stakeholders.

• Innovation: Encouragement of creative thinking, exploration of new ideas, and a willingness to challenge the status quo in fintech design.

• Data-Driven Approach: Valuing evidence-based decision-making, using research and analytics to validate hypotheses and measure success.

• Continuous Improvement: A mindset focused on iterative design, learning from feedback, and constantly refining products for better user outcomes.

• Integrity & Trust: Essential in fintech, emphasizing secure, transparent, and reliable design solutions.

Collaboration Style:

• Open Communication: Encouraging direct and honest feedback, fostering an environment where ideas can be freely shared and debated.

• Cross-Functional Partnership: Working closely with product managers to define requirements, and with developers to ensure feasible and accurate implementation of designs.

• Iterative Design Loops: Regularly sharing work-in-progress, gathering feedback, and incorporating it into subsequent design iterations.

• Knowledge Sharing: Actively participating in design reviews, sharing insights from user research, and contributing to a collective understanding of user needs.

📝 Enhancement Note: The input doesn't specify company values. This section infers likely values and collaboration styles common in innovative tech companies, particularly those in the fintech space where user trust and collaboration are paramount.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Fintech Complexity: Designing intuitive interfaces for complex financial products and services while ensuring security and compliance.

• Balancing User Needs with Business Goals: Finding optimal solutions that satisfy both user experience requirements and Sarmad's strategic objectives.

• Rapidly Evolving Landscape: Keeping pace with fast-changing fintech trends, regulations, and user expectations.

• Cross-Cultural Design: If Sarmad targets a global or diverse market, adapting designs to suit various cultural nuances and user behaviors.

• Remote Collaboration: Effectively collaborating and maintaining design consistency when team members may be distributed.

Learning & Development Opportunities:

• Fintech Specialization: Gaining deep expertise in specific sub-sectors of fintech (e.g., payments, lending, investment platforms).

• Leadership Skills: Developing mentorship capabilities and potentially leading design projects or small teams.

• Emerging Technologies: Exploring how new technologies (e.g., AI, blockchain) can be integrated into fintech UX.

• Advanced UX Methodologies: Deepening knowledge in areas like behavioral economics, service design, or advanced accessibility standards.

• Industry Exposure: Engaging with the broader fintech community through conferences, webinars, and professional networks.

📝 Enhancement Note: The input doesn't detail challenges or growth. This section anticipates common challenges for a Senior UX Designer in fintech and outlines relevant learning and development opportunities aligned with career progression in this field.

💡 Interview Preparation

Strategy Questions:

• "Describe a challenging UX problem you solved in the fintech space. What was your process, and what was the outcome?" (Focus on problem definition, research, iterative design, and impact.)

• "How do you balance user needs with business requirements and technical constraints in your design process?" (Demonstrate your understanding of trade-offs and negotiation.)

• "Walk us through your process for conducting user research and usability testing for a new feature. What tools do you use?" (Highlight your methodological rigor and tool proficiency.)

Company & Culture Questions:

• "What interests you about Sarmad and the fintech industry?" (Research Sarmad's mission, products, and recent news. Connect your passion for fintech to their work.)

• "How would you approach integrating into a new team, especially as a contractor?" (Emphasize your collaborative spirit and proactivity.)

Portfolio Presentation Strategy:

• Select Wisely: Choose 2-3 projects that best represent your skills, experience, and relevance to fintech UX.

• Structure Your Narrative: For each project, clearly define the problem, your specific role and contributions, your design process (research, ideation, prototyping, testing), key design decisions, and the measurable results.

• Showcase Your Process: Don't just show final screens; illustrate your thinking through sketches, wireframes, user flows, and user research findings.

• Quantify Results: Use data and metrics to demonstrate the impact of your design solutions whenever possible.

• Be Prepared for Questions: Anticipate deep dives into your decisions, challenges faced, and how you handled feedback.

📝 Enhancement Note: The input does not specify interview questions. This section provides representative questions and preparation strategies tailored to a Senior UX Designer role in fintech, focusing on process, problem-solving, and portfolio presentation.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your portfolio is readily accessible (e.g., via a link) and highlights projects demonstrating your UX design process, problem-solving skills, and fintech relevance. Tailor your portfolio presentation to emphasize user-centered solutions and measurable outcomes.

• Resume Optimization: Update your resume to clearly showcase your 5+ years of UX design experience, specific skills in Figma, Sketch, or Adobe XD, and any prior work in the fintech or financial services sector. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process and decisions, be ready to present your portfolio, and prepare thoughtful questions about Sarmad's products, team, and design challenges.

• Company Research: Familiarize yourself with Sarmad's offerings (sarmad.sa) and the broader fintech landscape in Serbia and globally. Understand their target audience and potential user pain points.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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