Digital Brand Designer

📍 Job Overview

Job Title: Digital Brand Designer Company: LOOP® Location: Vienna, Austria Job Type: FULL_TIME Category: Marketing Operations / Brand Design Date Posted: 2025-09-18 Experience Level: Mid-Level (2-5 years) Remote Status: Hybrid

🚀 Role Summary

• Conceptualize and execute creative design solutions for high-profile brands, focusing on digital brand building and online campaigns.
• Develop and produce engaging graphic content and brand assets that align with client strategies and market trends.
• Manage design projects from initial concept through to final delivery, ensuring high quality and brand integrity.
• Leverage expertise in digital design principles, typography, and color theory to create captivating visual experiences.
• Collaborate with cross-functional teams to translate marketing objectives into compelling visual narratives.

📝 Enhancement Note: While the title is "Digital Brand Designer," the responsibilities heavily lean into the operational execution of marketing campaigns and brand asset creation. This role bridges creative design with the operational delivery of marketing initiatives, making it highly relevant for those with a strong understanding of marketing operations workflows and brand consistency management. The emphasis on "digital-first lead agency" and "data-driven marketing" suggests a need for designers who understand how their work integrates into broader GTM strategies and performance metrics.

📈 Primary Responsibilities

• Develop and manage brand assets for online campaigns, ensuring consistency and adherence to brand guidelines across all digital touchpoints.
• Create engaging graphic content for a variety of digital platforms, including social media, websites, email marketing, and digital advertising.
• Translate marketing briefs and strategic objectives into visually compelling design concepts and executions.
• Collaborate closely with marketing, content, and strategy teams to ensure design solutions effectively support campaign goals and drive engagement.
• Manage multiple design projects simultaneously, from concept ideation and client presentations to final asset delivery and implementation.
• Stay abreast of emerging digital design trends, technologies, and best practices to continuously innovate and elevate brand experiences.
• Contribute to the strategic direction of brand evolution and campaign creative, providing mentorship and insights from a design perspective.
• Ensure all design outputs are optimized for various digital channels and performance metrics, demonstrating a keen eye for digital design effectiveness.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and project management, common in operations-adjacent creative roles. The emphasis on "concept to delivery" and "managing own projects" points to an operational mindset where designers must ensure their work is not only aesthetically pleasing but also strategically sound and efficiently produced. The role requires an understanding of how design impacts campaign performance, a key metric in marketing operations.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Visual Communications, Digital Media, or a related field is typically expected. A strong portfolio can often substitute for formal education. Experience: 2-5 years of professional experience in digital design, brand design, or graphic design, with a proven track record in creating assets for online campaigns.

Required Skills:

• Proven graphic design portfolio with a strong focus on brand design and direction/production of online campaigns.
• Demonstrated ability to create engaging graphic content for high-profile brands.
• Experience in brand asset creation for digital campaigns and online presence.
• Strong ability to produce design works from concept through to final delivery.
• Excellent understanding of digital design principles, typography, and color theory.
• Proficiency in Figma and Sketch for collaborative design workflows and prototyping.
• Mastery of Adobe Creative Cloud suite, including Photoshop, Illustrator, and After Effects for comprehensive design and motion graphics creation.
• Ability to manage and execute projects independently with a passion for detail and quality.
• Strong online expertise and understanding of digital marketing best practices.
• Excellent English language skills for effective communication within an international team.

Preferred Skills:

• Knowledge of Video and Motion Design is a significant plus, enhancing the ability to create dynamic digital content.
• Experience providing strategic direction and mentorship in design facets, including conceptualization and brand evolution.
• Ability to push creative boundaries while strictly upholding brand integrity and client requirements.
• Strong organizational skills and effective communication for managing multiple projects seamlessly.
• German language skills are a plus, facilitating communication in specific markets or with local stakeholders.

📝 Enhancement Note: The required skills emphasize hands-on technical proficiency in industry-standard design tools (Figma, Sketch, Adobe CC) and a strong conceptual understanding of branding and digital campaigns. The mention of "online expertise" and the ability to "provide strategic direction" suggests that candidates will need to think beyond just execution and contribute to the strategic application of design in digital marketing, aligning with operations' focus on efficiency and impact.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of digital brand design projects, highlighting brand identity development, campaign visuals, and digital asset creation.
• Include case studies demonstrating the design process from initial brief to final delivered assets, emphasizing problem-solving and strategic thinking.
• Present examples of online campaign execution across various digital channels (e.g., social media, web banners, email).
• Detail the user journey and engagement strategies incorporated into the design work.
• Demonstrate proficiency in applying brand guidelines consistently across different mediums.

Process Documentation:

• Provide examples of how you manage the design lifecycle, from concept ideation and client feedback incorporation to final asset production and delivery.
• Illustrate your approach to collaborating with marketing teams to understand campaign objectives and translate them into design strategies.
• Showcase how you ensure brand consistency and quality control across multiple digital touchpoints and projects.
• Include examples of how you adapt designs based on performance data or feedback, demonstrating an iterative and optimization-driven approach.

📝 Enhancement Note: For a role that bridges creative and operational execution, a portfolio demonstrating process and a systematic approach is crucial. Applicants should be prepared to articulate their workflow, how they integrate feedback, manage project timelines, and ensure brand consistency across various digital assets. This shows an understanding of operational efficiency and brand governance, key aspects of marketing operations.

💵 Compensation & Benefits

Salary Range: The gross annual starting salary for this full-time role in Austria is EUR 45,000. This baseline is for candidates meeting the key requirements, with potential for higher offers based on experience and skills.

Benefits:

• 4-Day Workweek Option: Flexibility to choose between a 5-day or 4-day workweek, with the option to switch models twice a year.
• Free Sports and Fitness: LOOP covers costs for access to fitness studios and sports facilities across Austria or Germany, including yoga, fitness, climbing, and tennis.
• +20% Vacation (Sunny Hours): An additional 20% of vacation days per year to encourage rest and rejuvenation.
• Hybrid Work Model: 100% hybrid work flexibility, allowing employees to choose between home office or the LOOP office space daily without requiring prior approval.
• Comprehensive Office Space: Access to over 4000 m² of office space designed for working, collaboration, and inspiration, including a 600m² film and photo studio.
• International and Diverse Environment: Opportunity to work with a diverse team of over 40 nationalities, with English as the main language and a 55% female leadership quota.
• Additional Perks: Language Courses, Visa Support, LOOP.Horizon workshops and trainings, Klimaticket Contribution, Audiobook Library, and Headspace App Subscription.

Working Hours: The standard full-time working hours are 40 hours per week, with the flexibility of a 4-day workweek option.

📝 Enhancement Note: The salary of EUR 45,000 aligns with mid-level graphic designer roles in Austria, particularly within creative agencies. The extensive benefits package, including the unique 4-day workweek and "Sunny Hours," emphasizes a company culture that values employee well-being and work-life balance, which can be a significant draw for operations professionals seeking a supportive environment. The visa support is a critical benefit for international candidates.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing / Advertising / Design Agency Company Size: Approximately 400 employees. This size suggests a dynamic, growing agency with established processes but still retaining an agile and collaborative spirit. For operations professionals, this means opportunities to influence and refine workflows, alongside established teams and a robust infrastructure. Founded: The company was founded "over the last few years," indicating a relatively modern and forward-thinking agency that has experienced significant growth. This implies a culture that is adaptable and embraces innovation.

Team Structure:

• The design team is likely part of a larger creative department within the agency.
• Designers will report to a Creative Director or Design Lead, with project assignments managed through account or project managers.
• Cross-functional collaboration is expected with strategists, content creators, account managers, developers, and marketing specialists to deliver integrated digital campaigns.

Methodology:

• Data-Driven Marketing: A core methodology at LOOP, meaning design decisions and campaign creative are informed by data analytics and performance metrics. Operations professionals will appreciate this data-centric approach.
• Digital-First Approach: Focus on exploring the intersections between design, technology, and digital brand building.
• Client-Centric Collaboration: Working with leading brands to create innovative digital experiences.

Company Website: https://jobs.workable.com/company/kYG197KmpYzRRC2MFDgcLo/jobs-at-loop%C2%AE

📝 Enhancement Note: LOOP positions itself as a "digital-first lead agency" focused on "data-driven marketing." This operational philosophy means that design isn't just creative output but a strategic component integrated into measurable marketing efforts. For operations-minded individuals, this suggests a workplace where efficiency, performance, and data analysis are valued, even within creative roles. The company's growth and international presence (40+ nationalities) indicate a mature yet dynamic operational environment.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Digital Brand Designer, requiring 2-5 years of experience. It's an individual contributor role with the potential to lead specific design projects and contribute strategically. For operations professionals, this level often involves process improvement and execution oversight. Reporting Structure: The Digital Brand Designer will likely report to a Creative Director or Head of Design. They will work closely with project managers and various client teams (marketing, strategy, content). Operations Impact: The designer's work directly impacts the visual execution of digital marketing campaigns, influencing brand perception, customer engagement, and ultimately, campaign performance metrics like conversion rates and brand recall. Their ability to efficiently produce high-quality assets is key to the operational success of marketing initiatives.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like motion graphics, UI/UX design for digital campaigns, or advanced brand strategy.
• Leadership: Progress to Senior Digital Brand Designer, Art Director, or Design Lead roles, potentially managing junior designers and leading larger creative projects.
• Cross-Functional Exposure: Gain experience in project management, client relationship management, and strategic marketing planning through close collaboration with other departments.
• Skill Development: Access to LOOP.Horizon workshops and training programs, language courses, and exposure to diverse international projects provide continuous learning opportunities.

📝 Enhancement Note: The growth path for a designer in an agency like LOOP often involves not just creative advancement but also gaining operational skills in project management and client communication. The company's stated commitment to "LOOP.Horizon workshops and trainings" suggests a structured approach to employee development, which is a positive sign for career progression and skill enhancement in areas relevant to operations.

🌐 Work Environment

Office Type: LOOP offers a modern, spacious office environment (4000+ m²) designed for creativity, collaboration, and inspiration, including a dedicated film and photo studio. Office Location(s): The role is available in Vienna, Austria; Salzburg, Austria; and Berlin, Germany. The hybrid work model allows flexibility in choosing between office and remote work daily.

Workspace Context:

• Collaborative Hub: The office space is designed to foster collaboration, with ample room for team meetings, brainstorming sessions, and cross-functional interaction.
• Resource-Rich: Access to advanced facilities like film and photo studios suggests a high-quality working environment that supports diverse creative outputs.
• Flexible Setup: The 100% hybrid model allows designers to choose their work location daily, supporting personal productivity needs and work-life balance.

Work Schedule: The standard workweek is 40 hours, with the unique option of a 4-day workweek, offering significant flexibility in managing work and personal time. This flexibility supports the need for focused work sessions and creative processing time, which is essential for design operations.

📝 Enhancement Note: The emphasis on a spacious, well-equipped office and a 100% hybrid model indicates a company that prioritizes employee experience and productivity. For operations professionals, this means an environment that supports efficient work, collaboration when needed, and flexibility to manage personal schedules, all of which contribute to overall operational effectiveness.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess relevant experience and creative capabilities.
• Skills Assessment/Challenge: Likely a practical design task or case study to evaluate design thinking, problem-solving, and proficiency in required tools (Figma, Adobe CC). This will assess their ability to deliver on core responsibilities efficiently.
• Team/Hiring Manager Interview: Discussion about experience, approach to design, project management skills, and cultural fit. This stage will gauge their understanding of brand strategy and collaboration.
• Final Interview: Potentially with senior leadership to discuss strategic contributions and alignment with LOOP's vision.

Portfolio Review Tips:

• Showcase Process: Clearly articulate the journey of your projects, including challenges, decision-making, and final outcomes. Highlight how you translate briefs into impactful designs.
• Highlight Brand Consistency: Demonstrate your ability to maintain brand integrity across various digital assets and campaigns.
• Quantify Impact: Where possible, include metrics or results that show the effectiveness of your designs (e.g., engagement rates, conversion improvements).
• Tool Proficiency: Ensure your work examples reflect the skills in Figma, Sketch, and Adobe Creative Cloud.
• Storytelling: Frame your projects with a narrative that explains the problem, your solution, and the impact.

Challenge Preparation:

• Revisit Core Skills: Refresh your knowledge of Figma, Sketch, and Adobe Creative Cloud. Practice creating assets quickly and efficiently.
• Understand Brand Strategy: Be prepared to discuss how design aligns with marketing objectives and brand positioning. Research LOOP's clients and their brand aesthetics.
• Scenario Planning: Anticipate questions about project management, handling feedback, and working under tight deadlines.

📝 Enhancement Note: The interview process will likely assess both creative talent and operational capabilities. A strong portfolio that demonstrates a structured design process, brand consistency, and the ability to deliver efficiently will be key. The mention of a "challenge" suggests a practical evaluation of skills relevant to the operational delivery of creative projects.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and handoff to development.
• Sketch: Another key tool for UI/UX design and digital asset creation.
• Adobe Creative Cloud Suite:
  • Photoshop: For image editing, manipulation, and digital asset creation.
  • Illustrator: For vector graphics, logos, and brand asset creation.
  • After Effects: For motion graphics, animation, and video editing, a key plus for this role.

Analytics & Reporting: While not explicitly mentioned for the designer, an understanding of how design impacts analytics and reporting tools (e.g., Google Analytics, social media analytics platforms) would be beneficial for demonstrating campaign effectiveness. CRM & Automation: Not directly relevant to the designer's core tools, but awareness of how design assets integrate into CRM or marketing automation platforms (e.g., email marketing software) is helpful.

📝 Enhancement Note: Proficiency in Figma, Sketch, and the Adobe Creative Cloud suite (Photoshop, Illustrator, After Effects) is non-negotiable. Understanding how these tools facilitate efficient workflows, collaboration, and asset production is critical for an operations-focused perspective. The mention of After Effects as a plus highlights the growing importance of motion and video content in digital marketing operations.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to explore new ideas and push boundaries in digital brand building.
• Collaboration: Working effectively with diverse teams to achieve common goals.
• Client Focus: Delivering exceptional results for leading brands.
• Data-Informed Decisions: Utilizing data to guide creative strategies and optimize campaign performance.
• Attention to Detail: Ensuring high quality and brand consistency in all outputs.
• Proactiveness: Taking initiative and managing projects with passion and ownership.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work seamlessly with marketing, strategy, and content teams.
• Feedback Loops: An open environment for giving and receiving constructive feedback to refine creative output.
• Knowledge Sharing: Encouraging the sharing of best practices, trends, and skills within the design team and across departments.

📝 Enhancement Note: LOOP's culture appears to value a blend of creative excellence and operational efficiency, driven by data and collaboration. For operations professionals, understanding and aligning with these values – particularly data-informed decisions and collaborative execution – is key to success in this role.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Constraints: Continuously innovating while adhering to strict brand guidelines and client requirements.
• Managing Multiple Projects: Effectively prioritizing and delivering high-quality work for various clients and campaigns simultaneously under tight deadlines.
• Staying Ahead of Digital Trends: Keeping pace with the rapidly evolving landscape of digital design and marketing technologies.
• Translating Data into Design: Effectively using performance data to inform and optimize design choices for maximum impact.

Learning & Development Opportunities:

• LOOP.Horizon Workshops: Access to specific training programs focused on skill advancement and professional development.
• Industry Exposure: Working with high-profile brands and complex digital campaigns provides invaluable real-world experience.
• Mentorship: Opportunities to learn from senior designers and creative leaders within the agency.
• Skill Specialization: Potential to develop expertise in areas like motion graphics, AR/VR design, or advanced UI/UX for digital campaigns.

📝 Enhancement Note: The challenges presented are typical for a fast-paced agency environment, requiring strong organizational and time-management skills akin to operations roles. The company's commitment to learning and development, including specialized workshops, directly addresses the need for continuous skill enhancement in a dynamic industry.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be prepared to present 3-4 key projects, detailing your role, the problem you solved, your creative process, the tools you used, and the outcome. Focus on how your designs contributed to campaign goals.
• Brand Consistency: How do you ensure brand consistency across multiple digital assets and campaigns for a single client?
• Project Management: Describe your process for managing multiple design projects with competing deadlines. How do you prioritize your workload?
• Design for Data: How do you incorporate data and analytics into your design process to optimize campaign performance?
• Tool Proficiency: Be ready to discuss your experience with Figma, Sketch, and Adobe Creative Cloud, and how you leverage these tools for efficiency.

Company & Culture Questions:

• Understanding LOOP: What do you know about LOOP's work and its approach to digital brand building? Why are you interested in working here?
• Team Collaboration: Describe your ideal collaboration style with marketing and strategy teams. How do you handle constructive criticism?
• Adaptability: How do you stay current with emerging design trends and technologies?

Portfolio Presentation Strategy:

• Storytelling Focus: Structure your portfolio presentations around clear narratives, highlighting challenges, solutions, and results.
• Showcase Process: Include sketches, wireframes, or mood boards to illustrate your thought process.
• Highlight Digital Relevance: Emphasize how your designs are optimized for digital platforms and user engagement.
• Quantify Impact: If possible, include data points or metrics that demonstrate the success of your designs.
• Conciseness and Clarity: Present your work efficiently, focusing on the most relevant and impactful pieces.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative skill but also an operational mindset: efficiency, project management, and an understanding of how design contributes to measurable marketing outcomes. Articulating your process and ability to manage projects will be as important as showcasing your creative output.

📌 Application Steps

To apply for this Digital Brand Designer position:

• Submit your application through the provided link on Workable.
• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating brand asset creation for online campaigns, digital design expertise, and proficiency in Figma/Sketch/Adobe CC. Showcase your process from concept to delivery.
• Resume Optimization: Ensure your resume clearly outlines your experience in digital design, brand building, and campaign execution. Use keywords like "graphic design," "branding," "online campaigns," "Figma," "Adobe Creative Cloud," and "project management." Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process, project management methodology, and how you integrate data into your creative decisions. Prepare to present your portfolio confidently and discuss your experience with specific tools.
• Company Research: Familiarize yourself with LOOP's clients, recent campaigns, and company culture. Understand their "digital-first" and "data-driven" approach to marketing.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.