Creative Designer Intern (International Business)

📍 Job Overview

Job Title: Creative Designer Intern (International Business) Company: BeautyHaul (Somethinc) Location: Kembangan, Jakarta, Indonesia Job Type: Internship Category: Creative & Design / Marketing Operations Date Posted: 2025-12-19 Experience Level: Entry Level / Internship (0-2 years) Remote Status: On-site

🚀 Role Summary

• This internship focuses on the creation of compelling visual assets for international e-commerce marketplaces, directly impacting the brand's online presence and sales conversion.
• The role requires a strong understanding of visual design principles, proficiency in Adobe Creative Suite, and the ability to translate marketing objectives into engaging promotional banners.
• It offers exposure to the fast-paced beauty industry and the operational nuances of managing multiple international online retail channels.
• The intern will contribute to a growing beauty ecosystem, gaining hands-on experience in digital marketing collateral development for a #1 skincare brand.

📝 Enhancement Note: While this is an internship role, the emphasis on "International Business" and "Marketplace Design" suggests a strategic component beyond basic graphic design. The role requires an understanding of how visual assets drive sales and brand perception across different e-commerce platforms in a global context, aligning it with marketing operations and GTM strategy execution.

📈 Primary Responsibilities

• Design and produce high-quality creative materials and key visuals for promotional banners across all international Somethinc marketplaces.
• Collaborate with marketing and e-commerce teams to understand campaign objectives, target audiences, and promotional requirements for each marketplace.
• Ensure visual consistency with Somethinc's brand guidelines while adapting designs for specific marketplace aesthetics and technical specifications.
• Develop engaging visual concepts that drive user engagement, click-through rates, and conversion for international campaigns.
• Manage multiple design projects simultaneously, adhering to deadlines and delivering assets in required formats.
• Stay updated on e-commerce design trends and competitor activities in the beauty sector to inform creative strategies.
• Assist in the optimization of banner performance through A/B testing of visual elements, if applicable.

📝 Enhancement Note: The responsibility of creating "key visuals for promotional banner for all Somethinc Marketplace (International)" implies a need for understanding marketplace-specific best practices and potentially localization considerations for visual content, linking this role to GTM execution and international market penetration strategies.

🎓 Skills & Qualifications

Education: Final year student or Fresh Graduate from Multimedia, Visual Design Communication, or any related major. Bachelor's degree is expected.

Experience:

• Prior experience in designing promo banners or marketplace design is highly preferred.
• While formal experience may be limited due to the internship nature, a robust portfolio demonstrating relevant skills is crucial.

Required Skills:

• Proficiency in Adobe Creative Suite: Expert-level skills in Adobe Illustrator (Ai), Photoshop (Ps), After Effects (Ae), and Premiere Pro (Pr).
• Visual Design Expertise: Strong understanding of typography, color theory, layout, and visual hierarchy.
• Marketplace Design Acumen: Experience or demonstrated understanding of designing for e-commerce platforms (e.g., Shopee, Lazada, Tokopedia, Amazon, etc.), including understanding their specific banner requirements and best practices.
• Communication Skills: Excellent verbal and written communication skills, with the ability to articulate design choices and collaborate effectively with cross-functional teams.
• Digital Imaging & Motion Graphics: Experience with digital imaging techniques and capabilities in creating motion graphics or simple animations for banners.

Preferred Skills:

• Beauty Industry Passion: A genuine interest in and understanding of the beauty industry, skincare, and cosmetics trends.
• Out-of-the-Box Thinking: Ability to generate innovative and creative design solutions.
• Fast-Paced Environment Adaptability: Proven ability to thrive and deliver high-quality work in a dynamic and rapidly evolving company setting.
• International Market Awareness: Basic understanding of design considerations for international markets.

📝 Enhancement Note: The requirement for Adobe After Effects and Premiere Pro, coupled with "Motion Graphic" as a plus, indicates a leaning towards dynamic and animated banner designs, which are increasingly important for engagement in e-commerce. This elevates the role beyond static design to include elements of digital marketing content creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of visual design projects, with a strong emphasis on e-commerce promotional banners.
• Examples should demonstrate proficiency in Adobe software and an understanding of effective visual communication for sales and marketing objectives.
• Include case studies or explanations for at least 2-3 key design projects, detailing the brief, your creative process, challenges, and the outcome.
• Showcase versatility in design styles and an ability to adapt to different brand aesthetics.

Process Documentation:

• While formal process documentation is not expected for an intern, demonstrating an understanding of a structured design process is beneficial. This includes:
  • Workflow design for concept development to final asset delivery.
  • Understanding of asset requirements and version control for design iterations.
  • Methods for incorporating feedback and making design revisions efficiently.
  • Awareness of how design assets integrate into broader marketing campaigns and e-commerce platform uploads.

📝 Enhancement Note: Given this is an internship, the "portfolio" is the primary demonstration of process and skill. The expectation is to see a thought process behind the designs, not necessarily formal documentation. The ability to articulate the design journey and decision-making is key.

💵 Compensation & Benefits

Salary Range: As this is an internship role, compensation is typically an allowance or stipend. Based on industry standards for internships in Jakarta, Indonesia, a monthly stipend ranging from IDR 2,000,000 to IDR 4,000,000 can be expected, depending on the company's budget and the intern's demonstrated skills.

Benefits:

• Valuable Industry Experience: Hands-on experience in a leading, fast-growing beauty company with a strong e-commerce presence.
• Skill Development: Opportunity to hone design skills, particularly in e-commerce and international marketplace design, and gain proficiency in Adobe Creative Suite.
• Mentorship: Guidance from experienced design and marketing professionals.
• Networking Opportunities: Exposure to professionals in the beauty, e-commerce, and international business sectors.
• Potential for Future Opportunities: Successful internships can sometimes lead to full-time positions or further project engagements.
• Learning the 'CREATED' Culture: Immersion in a unique company culture focused on collaboration, agility, and effectiveness.

Working Hours: This is a full-time internship role, typically aligning with standard business hours (e.g., 8-9 hours per day, 5 days a week). The mention of a "fast paced company" suggests potential for some flexibility or the need to adapt to project demands. Standard Indonesian working hours are approximately 40 hours per week.

📝 Enhancement Note: Salary estimates are based on typical internship stipends in Jakarta for roles requiring specialized creative skills, considering the cost of living and the competitive nature of the beauty industry. Benefits are framed to highlight the learning and growth aspects crucial for internship seekers.

🎯 Team & Company Context

🏢 Company Culture

Industry: Beauty & Cosmetics, E-commerce, Direct-to-Consumer (DTC). BeautyHaul aims to be a leading vertically integrated beauty ecosystem in South Asia. Company Size: Growing rapidly, described as one of the fastest-growing beauty companies. The "unicorn company" aspiration suggests significant scale and ambition. Founded: Somethinc was founded in 2019. BeautyHaul operates as the core commerce platform for their brands.

Team Structure:

• The intern will likely be part of the Marketing or Creative team, reporting to a Senior Designer or Marketing Manager.
• Collaboration is expected with e-commerce specialists, brand managers, and potentially international market teams.
• The company emphasizes a "CREATED" culture: Collaborative, Responsible, Eccentric, Agile, Tough, Effective, Detail-oriented.

Methodology:

• Data-Driven Approach: The company's growth and #1 status in e-commerce suggest a reliance on data to inform marketing and design decisions.
• Agile Execution: "Fast-paced company" and "Agile" in their culture indicate a dynamic approach to campaigns and product launches.
• Customer-Centricity: Focus on direct-to-customer engagement through online platforms and social media.

Company Website: https://www.somethinc.com/ (for brand information) and likely a corporate site for BeautyHaul.

📝 Enhancement Note: The "CREATED" culture is a key differentiator. Applicants should research how each of these values translates into daily work, especially "Agile" and "Detail" for a design intern, and "Eccentric" for creative roles.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level internship role, providing foundational experience in graphic design within a commercial context. It's a stepping stone towards roles in graphic design, visual merchandising, digital marketing, or e-commerce operations.

Reporting Structure: The intern will report to a designated manager or lead within the creative or marketing department. Clear lines of communication are expected for project briefs and feedback.

Operations Impact: While not directly managing operations, the intern's work directly impacts the "Go-to-Market" (GTM) strategy for international e-commerce by creating visual assets that drive sales. Effective banner design contributes to conversion rates, brand visibility, and customer acquisition in online marketplaces.

Growth Opportunities:

• Skill Specialization: Deepen expertise in e-commerce banner design, motion graphics, and international marketplace visual requirements.
• Industry Exposure: Gain insights into the beauty industry, DTC business models, and international e-commerce operations.
• Portfolio Enhancement: Build a strong portfolio with real-world projects for a leading brand, significantly boosting future employability.
• Networking: Establish professional connections within a dynamic startup environment.
• Potential for Full-Time: Exceptional performance may lead to opportunities for future full-time roles within BeautyHaul or Somethinc.

📝 Enhancement Note: The "International Business" aspect implies exposure to cross-border e-commerce operations, which is a valuable skill for future growth in global marketing or GTM roles.

🌐 Work Environment

Office Type: The role requires working On-site at their office in Blugreen Integrated Office, Puri Kembangan, Jakarta Barat. This indicates a traditional office setting.

Office Location(s): Blugreen Integrated Office, Puri Kembangan, Jakarta Barat, Indonesia. This area is a commercial district in West Jakarta.

Workspace Context:

• Collaborative Atmosphere: The "CREATED" culture suggests an environment that encourages teamwork and idea sharing.
• Dynamic Pace: Expect a fast-paced environment typical of high-growth startups, requiring adaptability and efficiency.
• Tools & Technology: Access to standard office equipment and likely a robust creative software suite.
• Team Interaction: Opportunities to interact with a diverse team of creative professionals, marketers, and business strategists.

Work Schedule: Standard full-time internship hours, likely Monday to Friday. The "fast-paced" nature might occasionally require flexibility to meet project deadlines.

📝 Enhancement Note: Working on-site is crucial for this role, allowing for direct collaboration and access to company resources, which is often vital for creative internships.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess basic qualifications and design capabilities.
• Portfolio Presentation/Discussion: A dedicated session to walk through selected portfolio pieces, discussing design choices, process, and problem-solving approaches.
• Skills Assessment: Potentially a short design test or a discussion around specific Adobe software functionalities.
• Cultural Fit Interview: Conversation to gauge alignment with the "CREATED" culture and assess enthusiasm for the beauty industry and fast-paced environments.
• Manager/Team Interview: Final discussion with the hiring manager or team lead.

Portfolio Review Tips:

• Highlight Relevant Work: Prioritize designs that are similar to e-commerce promotional banners, marketplace visuals, or digital marketing collateral.
• Showcase Process: For 1-2 key projects, explain your thought process, from understanding the brief to final execution. What challenges did you face, and how did you overcome them?
• Demonstrate Software Proficiency: Be ready to discuss your use of Adobe Ai, Ps, Ae, and Pr. If you have motion graphics examples, prepare to explain the animation principles used.
• Quantify Impact (if possible): Even for conceptual work, think about how your design aims to achieve specific goals (e.g., increase click-throughs, highlight product features).
• Tailor to the Role: Ensure your portfolio reflects an understanding of the beauty industry and the requirements of international marketplaces.

Challenge Preparation:

• Be prepared for a potential "design challenge" where you might be asked to create a banner concept for a hypothetical promotion, or to critique existing marketplace designs and suggest improvements.
• Practice articulating your design rationale clearly and concisely.
• Research current design trends in the beauty e-commerce space, particularly for Indonesian and Southeast Asian markets.

📝 Enhancement Note: The emphasis on portfolio and practical skills means candidates should be ready to demonstrate their capabilities beyond just listing them on a resume. The "International Business" aspect means being ready to discuss how designs might adapt for different regions if prompted.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Illustrator (Ai): For vector graphics, logos, and layout.
• Adobe Photoshop (Ps): For image editing, manipulation, and raster graphics.
• Adobe After Effects (Ae): For creating motion graphics, animations, and dynamic banner elements.
• Adobe Premiere Pro (Pr): For video editing, potentially for short promotional clips or animated sequences.

Analytics & Reporting:

• While the intern won't be directly responsible for analytics, understanding that their work impacts metrics like click-through rates (CTR), conversion rates, and engagement is important. Familiarity with how these metrics are tracked in e-commerce platforms is a plus.

CRM & Automation:

• Not directly relevant to this design role, but awareness of how marketing campaigns and promotions are managed through CRM or marketing automation platforms can provide context.

📝 Enhancement Note: Proficiency in the specified Adobe Suite is non-negotiable for this role. Demonstrating an understanding of how visual assets tie into performance metrics (even if not directly analyzing them) shows a strategic mindset.

👥 Team Culture & Values

Operations Values:

• Collaborative: Work effectively with team members, sharing ideas and feedback openly.
• Responsible: Own design projects from brief to completion, ensuring quality and timely delivery.
• Eccentric: Bring creativity and unique perspectives to design challenges.
• Agile: Adapt quickly to changing project requirements and a fast-paced environment.
• Tough: Persevere through challenges and tight deadlines.
• Effective: Produce designs that achieve marketing and business objectives.
• Detail-Oriented: Pay close attention to visual accuracy, brand consistency, and technical specifications.

Collaboration Style:

• Expect a dynamic and interactive team environment.
• Open communication channels for briefs, feedback, and brainstorming sessions.
• Cross-functional collaboration with marketing, e-commerce, and potentially brand management teams.
• A culture that values learning and continuous improvement.

📝 Enhancement Note: The "Eccentric" value suggests that the company encourages bold and unconventional creative ideas, which should be reflected in the portfolio and interview responses.

⚡ Challenges & Growth Opportunities

Challenges:

• Fast-Paced Environment: Adapting to rapid project timelines and frequent changes common in startup settings.
• International Marketplace Nuances: Understanding and designing for diverse visual requirements and cultural sensitivities across different international e-commerce platforms.
• Balancing Creativity with Brand Strategy: Ensuring innovative designs align with Somethinc's brand identity and specific campaign goals.
• Technical Constraints: Designing within the technical limitations and specifications of various online marketplaces.

Learning & Development Opportunities:

• E-commerce Design Specialization: Gaining in-depth knowledge of what makes effective visual content for online sales.
• Motion Graphics Skill Enhancement: Opportunity to practice and improve skills in After Effects for dynamic banner creation.
• Industry Insight: Deep dive into the beauty industry, consumer behavior, and the mechanics of DTC and e-commerce in Southeast Asia.
• Professional Networking: Building connections within a rapidly growing and influential beauty company.

📝 Enhancement Note: The primary growth opportunity is the practical application of design skills in a real-world commercial context, directly contributing to sales and brand visibility, which is invaluable for an intern.

💡 Interview Preparation

Strategy Questions:

• Design Rationale: Be ready to explain the "why" behind your design choices. For example, "Why did you choose this color palette for this product banner?" or "How does this animation support the product's key message?"
• Process Explanation: Describe your typical design workflow, from receiving a brief to delivering final assets. How do you manage feedback and revisions?
• Problem-Solving: Discuss a time you faced a design challenge (e.g., tight deadline, difficult client feedback, technical issue) and how you resolved it.

Company & Culture Questions:

• Passion for Beauty: Why are you interested in the beauty industry and Somethinc/BeautyHaul specifically?
• Culture Fit: How do you embody the "CREATED" values, particularly "Agile," "Detail," and "Eccentric"? Provide examples.
• Understanding of Fast-Paced: What are your expectations of working in a fast-paced company, and how do you handle pressure?

Portfolio Presentation Strategy:

• Storytelling: For each piece, tell a brief story: the objective, your creative solution, and the outcome.
• Focus on Relevance: Highlight projects that best demonstrate your ability to design for e-commerce, promotional banners, and potentially motion graphics.
• Conciseness: Be mindful of time; present your strongest pieces efficiently.
• Technical Details: Be prepared to discuss the software and techniques used.

📝 Enhancement Note: Candidates should research Somethinc's current international marketplace presence and recent campaigns to demonstrate genuine interest and understanding of their visual strategy. Mentioning specific marketplaces they've designed for, or analyzed, would be a strong plus.

📌 Application Steps

To apply for this internship position:

• Submit your application through the provided careers page link.
• Customize your Resume: Highlight relevant coursework, Adobe software proficiency, any design experience (even academic projects), and your enthusiasm for the beauty industry. Use keywords like "Visual Design," "Adobe Suite," "Marketplace Design," and "Promotional Banners."
• Curate Your Portfolio: Ensure your portfolio is easily accessible (e.g., a link to a website, Behance, or a well-organized PDF) and prominently features your strongest, most relevant design work, especially e-commerce banners.
• Prepare Your Portfolio Walkthrough: Practice explaining your design process and choices for 2-3 key projects. Be ready to articulate how your designs meet marketing objectives.
• Research Somethinc & BeautyHaul: Understand their brand identity, target audience, and recent marketing activities, especially their international presence. This will help you tailor your responses and show genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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