Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Jobgether (on behalf of a partner company)

Location: New Zealand

Job Type: Full-time

Category: Creative Operations / Marketing Operations

Date Posted: 2026-03-31

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design compelling static and video creatives that drive engagement and conversion across digital platforms.

• Translate performance data and insights into effective, data-driven design concepts for marketing campaigns.

• Collaborate cross-functionally with marketing, product, and media buying teams to achieve campaign objectives.

• Leverage AI-powered tools and innovative solutions to enhance creative efficiency and output.

• Manage and organize creative assets for optimal accessibility, tracking, and reuse within a GTM framework.

📝 Enhancement Note: This role is positioned within a GTM (Go-to-Market) context, emphasizing the direct impact of creative design on campaign performance and conversion metrics. The emphasis on data-driven design and AI integration suggests a forward-thinking operations team that values efficiency and measurable results.

📈 Primary Responsibilities

• Develop highly engaging static and video creatives using industry-standard tools like Figma, ensuring visual consistency with brand guidelines and campaign objectives.

• Interpret performance data provided by media buyers and product stakeholders to inform and iterate on creative concepts, optimizing for higher conversion rates.

• Contribute to the creation of persuasive ad copy, including headlines and video scripts, that complements visual elements and enhances overall campaign impact.

• Proactively research and integrate emerging creative tools, particularly AI technologies, to streamline design workflows, improve efficiency, and foster innovation.

• Implement a systematic approach to organizing, categorizing, and maintaining all creative assets, ensuring a robust and easily accessible digital asset management system.

• Conduct thorough competitor research and market trend analysis to identify opportunities for visual strategy refinement and to maintain a competitive edge.

• Demonstrate adaptability by quickly responding to evolving priorities and proactively proposing novel creative ideas that align with business goals.

• Provide comprehensive design support for additional creative tasks and ad-hoc projects as required to meet dynamic team and business objectives.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and analytical application, typical of performance-oriented creative roles within GTM operations. The emphasis on data interpretation and AI integration points towards a need for a designer who can think strategically about campaign effectiveness, not just aesthetics.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is often preferred for foundational understanding. Equivalent practical experience will also be strongly considered.

Experience: Minimum of 2-5 years of demonstrable experience in graphic design, digital design, or a closely related creative role, with a strong portfolio showcasing performance-driven creative work.

Required Skills:

• Proven ability in graphic design and digital design, with a portfolio showcasing impactful creative work.

• Strong proficiency in design software, with a particular emphasis on Figma. Experience in web design principles is a plus.

• Demonstrated capability to produce both static and video-based content suitable for digital marketing campaigns.

• Solid understanding of performance-driven design principles and the ability to align visual elements with marketing objectives and KPIs.

• Basic copywriting skills for crafting effective headlines and scripts that enhance campaign messaging.

• Familiarity with or a strong willingness to learn and integrate AI tools into creative workflows for enhanced efficiency.

• Excellent organizational skills, with experience in managing and structuring creative assets systematically.

• Strong collaboration and communication skills, essential for effective teamwork in a fully remote environment.

Preferred Skills:

• Experience with video editing software (e.g., Adobe Premiere Pro, After Effects).

• Familiarity with A/B testing creative variations and interpreting results.

• Understanding of user experience (UX) and user interface (UI) design principles.

• Experience working within a fast-paced GTM or digital marketing team.

• Knowledge of animation or motion graphics.

📝 Enhancement Note: The requirements emphasize a practical, results-oriented designer. Proficiency in Figma is paramount, and the ability to translate performance data into creative action is a key differentiator. The inclusion of AI tools suggests a need for a candidate eager to embrace evolving technologies within their design process.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of design projects that clearly demonstrate your ability to create high-performing static and video creatives for digital platforms.

• Case studies or project breakdowns that highlight your process for interpreting performance data and translating insights into design decisions.

• Examples showcasing your proficiency with Figma and other relevant design tools.

• Demonstrations of how you've used creative innovation, including any AI-assisted work, to achieve campaign goals or improve efficiency.

Process Documentation:

• While formal process documentation might not be required in the portfolio, be prepared to discuss your personal workflow for concept development, design execution, feedback incorporation, and asset finalization.

• Be ready to articulate how you approach collaboration with stakeholders (e.g., media buyers, product managers) to gather requirements and incorporate feedback effectively.

• Showcase your methodology for asset organization and digital asset management, emphasizing efficiency and accessibility.

📝 Enhancement Note: For a creative role focused on performance and efficiency, the portfolio is critical. Candidates should prioritize showcasing projects where design directly contributed to measurable marketing outcomes, demonstrating a data-informed creative process.

💵 Compensation & Benefits

Salary Range: For a Mid-Level Creative Designer with 2-5 years of experience in New Zealand, the estimated annual salary range is NZD $65,000 - $90,000. This estimate is based on industry benchmarks for similar roles in New Zealand, considering the fully remote nature and the emphasis on performance-driven creative work. Factors such as specific tool proficiency, portfolio strength, and the partner company's specific industry and scale can influence the final offer.

Benefits:

• Fully remote work environment, offering flexibility and work-life balance.

• Home office allowance to set up a productive workspace.

• Choice of equipment (MacBook or Windows-based workstation) to ensure optimal performance.

• Health and wellness budget to support employee well-being.

• Generous paid time off, with 25+ working days of holidays.

• Paid volunteering days to encourage community engagement and personal growth.

• Access to online learning and development resources for continuous skill enhancement.

• Clear opportunities for career advancement based on performance and contribution.

• Annual achievement bonus tied to company success, rewarding high performance.

• Exclusive access to company products, fostering a sense of ownership and familiarity.

• Collaborative and inclusive work culture with regular virtual team events.

• Additional perks and recognition programs designed to value and reward employees.

Working Hours: The role specifies full-time employment, typically equating to approximately 40 hours per week. Given the fully remote nature, there may be flexibility in daily scheduling, provided core collaboration hours and project deadlines are met.

📝 Enhancement Note: The salary estimate is based on general New Zealand market data for mid-level creative roles. The comprehensive benefits package indicates a company that invests in employee well-being and professional development, which is attractive for operations professionals seeking stability and growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: The partner company operates within an industry that heavily relies on digital marketing and performance-driven customer acquisition. This could range from SaaS, E-commerce, Fintech, or other digital-first sectors where continuous creative optimization is key to growth. The role's focus on data-driven design and campaign success strongly suggests a performance marketing-centric environment.

Company Size: As Jobgether is facilitating the application, the exact partner company size is not specified. However, the availability of specific benefits like home office allowances and a structured remote work environment suggests a company that is established enough to offer competitive employment packages, likely falling into the mid-size to large enterprise category (50-1000+ employees).

Founded: The founding date of the partner company is not provided. However, the emphasis on adopting AI technologies and performance-driven strategies indicates a modern, forward-thinking organization that is agile and responsive to market trends.

Team Structure:

• The Creative Designer will likely be part of a broader Marketing or Growth team. This team may include specialists in performance marketing, media buying, content creation, and product marketing.

• Reporting likely falls under a Creative Lead, Marketing Manager, or Head of Growth, depending on the specific team structure.

Methodology:

• Data Analysis & Insights: A primary methodology will involve analyzing campaign performance data (e.g., CTR, conversion rates, engagement metrics) to inform creative decisions.

• Agile Creative Development: The fast-paced, remote environment suggests an agile approach to creative development, involving iterative design, quick feedback loops, and rapid deployment of new creative assets.

• Automation & Efficiency: There's a clear emphasis on leveraging tools, including AI, to automate repetitive tasks and improve overall design workflow efficiency.

Company Website: As Jobgether is posting on behalf of a partner, the specific company website is not directly provided. However, candidates can infer the company's digital presence and marketing focus from the job description itself.

📝 Enhancement Note: The context implies a dynamic, results-oriented marketing environment where creative output is directly tied to business performance. The "fully remote" aspect and emphasis on AI suggest a modern, tech-savvy organization.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Creative Designer, typically requiring 2-5 years of experience. It's a hands-on execution role with significant responsibility for creating impactful visuals that directly influence marketing campaign success. The role bridges creative execution with performance analysis, offering a unique growth trajectory.

Reporting Structure: The Creative Designer will likely report to a Creative Lead or Marketing Manager. This structure allows for guidance and mentorship while providing ample autonomy in day-to-day design tasks. Collaboration with media buyers and product teams is crucial, indicating a role integrated within the broader Go-to-Market (GTM) operations.

Operations Impact: The Creative Designer's work has a direct and measurable impact on business operations through:

• Customer Acquisition: High-performing creatives are essential for driving traffic and conversions in paid media campaigns.

• Brand Perception: Consistent and compelling visuals reinforce brand identity and influence customer perception.

• Efficiency: Optimizing creative workflows and leveraging AI can lead to significant time and cost savings within the marketing operations function.

• Data-Driven Strategy: By translating performance data into design, the role contributes to a data-driven approach to marketing, informing future strategies.

Growth Opportunities:

• Skill Specialization: Deepen expertise in specific creative areas such as motion graphics, advanced video editing, or UI/UX design.

• Creative Lead/Manager: Progress to managing creative projects, leading a small design team, or overseeing creative strategy for specific campaigns or product lines.

• Performance Marketing Integration: Develop a stronger understanding of media buying and campaign analytics, potentially transitioning into a performance marketing specialist role with a strong creative focus.

• AI & Innovation: Become a subject matter expert in leveraging AI for creative production, a highly sought-after skill in modern operations.

📝 Enhancement Note: This role offers a clear path for growth within a performance-focused marketing organization. The emphasis on data and AI provides opportunities to develop highly relevant and future-proof skills within the operations domain.

🌐 Work Environment

Office Type: The role is explicitly stated as "Fully Remote," meaning there is no physical office requirement. This offers maximum flexibility for the employee to work from any location.

Office Location(s): While the job is posted for "New Zealand," the fully remote nature means that the candidate can work from any location within New Zealand. Specific details regarding time zone alignment or preferred working hours within New Zealand may be clarified during the interview process.

Workspace Context:

• Collaborative Environment: Despite being remote, the emphasis on collaboration suggests a virtual environment that encourages active participation, idea sharing, and feedback through digital communication tools.

• Tools and Technology: Employees will have access to standard remote work tools and potentially company-provided hardware (MacBook or Windows workstation) and software licenses for design and communication.

• Team Interaction: Regular virtual team events and communication channels are likely in place to foster a sense of connection and camaraderie among remote team members.

Work Schedule: As a full-time role (approx. 40 hours/week), the schedule will be structured around project deadlines and team collaboration needs. While specific daily start/end times may have some flexibility, candidates should be prepared for core working hours that allow for synchronous communication with team members and stakeholders, likely aligned with New Zealand business hours.

📝 Enhancement Note: The fully remote aspect is a key feature, offering significant lifestyle flexibility. Candidates should be comfortable with asynchronous communication and proactive engagement in a virtual team setting.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Your application will be processed by Jobgether's AI matching system, followed by a review by the hiring company to assess core qualifications and portfolio relevance.

• Portfolio Review & Discussion: Expect a dedicated session to walk through your portfolio. Be prepared to discuss your design process, the rationale behind your creative choices, and how your work has impacted campaign performance. Focus on the "why" behind your designs.

• Skills-Based Assessment: You may be asked to complete a short design challenge or a case study analysis reflecting the job's core responsibilities (e.g., designing a creative concept based on performance data or a brief).

• Team/Stakeholder Interviews: Interviews with potential team members (e.g., marketing manager, media buyer) to assess collaboration style, communication skills, and cultural fit within a remote, fast-paced environment.

• Final Interview: Potentially with a senior leader to discuss overall fit, career aspirations, and confirm understanding of the role's impact.

Portfolio Review Tips:

• Highlight Performance: Showcase projects where your creative work demonstrably contributed to positive campaign results (e.g., increased CTR, conversion rates, engagement). Quantify impact with metrics whenever possible.

• Demonstrate Process: Clearly articulate your design thinking process, from understanding the brief and interpreting data to concept development, execution, and iteration.

• Figma Proficiency: Include examples that highlight your mastery of Figma, showcasing its capabilities for both static and video design.

• AI Integration: If you have experience with AI tools in your design workflow, provide specific examples of how they enhanced your efficiency or creative output.

• Storytelling: Frame your portfolio pieces as mini case studies. Explain the challenge, your approach, the tools used, and the outcome.

Challenge Preparation:

• Data Interpretation: Practice analyzing mock campaign data or briefs and translating them into actionable creative strategies.

• Creative Concepting: Be ready to brainstorm creative ideas quickly based on specific objectives or target audiences.

• Concise Communication: Prepare to present your ideas and work clearly and concisely, focusing on the strategic thinking behind your designs.

• Remote Collaboration: Understand how to articulate your design process and rationale effectively in a remote setting.

📝 Enhancement Note: The application process emphasizes a candidate's ability to demonstrate tangible results through their portfolio and articulate their data-informed design process. Be prepared to discuss specific examples of how your creativity drives business outcomes.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, and creating static and interactive creatives. Proficiency is a must.

• Video Editing Software: While not explicitly named, experience with tools like Adobe Premiere Pro, After Effects, or similar for video creative production is highly valuable.

• AI Creative Tools: Familiarity with AI-powered design assistants, image generators, or video editing tools (e.g., Midjourney, DALL-E, RunwayML, Adobe Firefly) is a significant plus.

Analytics & Reporting:

• Performance Dashboards: Experience with platforms where campaign performance data is tracked (e.g., Google Analytics, Meta Ads Manager, internal dashboards). The ability to interpret charts and metrics is key.

CRM & Automation:

• While not a direct requirement for this role, understanding how creatives integrate into CRM or marketing automation workflows (e.g., email marketing platforms, ad platforms) can be beneficial.

📝 Enhancement Note: The core technical requirement is Figma. However, a strong understanding of the digital marketing ecosystem, including performance tracking and the emerging landscape of AI creative tools, will set candidates apart.

👥 Team Culture & Values

Operations Values:

• Performance-Oriented: A strong emphasis on driving measurable results and achieving campaign objectives through creative excellence.

• Data-Driven: Decisions are informed by performance data, requiring an analytical approach to design.

• Innovative: Encouragement to explore and adopt new technologies, especially AI, to enhance workflows and creative output.

• Collaborative: A culture of teamwork and open communication, especially critical in a remote setting, to ensure alignment across teams.

• Adaptable & Proactive: The ability to pivot quickly with changing priorities and take initiative on new ideas is valued.

Collaboration Style:

• Cross-functional Integration: Close collaboration is expected with media buyers and product teams, requiring clear communication and a shared understanding of campaign goals.

• Feedback Culture: An environment where constructive feedback is regularly exchanged to refine creative work and improve overall campaign effectiveness.

• Knowledge Sharing: Encouragement to share insights, new tools, and best practices within the team to foster collective growth and efficiency.

📝 Enhancement Note: The culture likely favors individuals who are not only creative but also strategic, data-literate, and comfortable working in a fast-paced, remote, and collaborative GTM environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity and Performance: The primary challenge will be to consistently produce innovative and aesthetically pleasing creatives that also meet strict performance metrics and conversion goals.

• Remote Collaboration Dynamics: Maintaining strong communication, collaboration, and team cohesion in a fully remote setting requires proactive effort.

• Keeping Pace with AI & Technology: The rapid evolution of AI tools in design presents both an opportunity and a challenge to stay current and effectively integrate new technologies.

• Adapting to Rapid Campaign Changes: The fast-paced nature of digital marketing often requires quick turnarounds and adjustments to creative assets based on campaign performance or market shifts.

Learning & Development Opportunities:

• Mastering AI in Design: Opportunities to become proficient in cutting-edge AI tools for creative generation, editing, and workflow optimization.

• Performance Marketing Acumen: Developing a deeper understanding of paid media strategies, A/B testing, and campaign analytics through close collaboration with media buyers.

• Advanced Creative Techniques: Potential to explore and develop skills in areas like motion graphics, animation, or advanced video editing.

• Career Progression: Clear pathways to advance into senior creative roles, creative leadership, or specialized positions within the marketing operations function.

📝 Enhancement Note: This role offers a unique blend of creative development and operational efficiency, with significant opportunities to grow in a rapidly evolving digital marketing landscape.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used performance data to inform a creative design decision. What was the outcome?" (Prepare a specific case study demonstrating data interpretation and its impact on design.)

• "How do you approach collaborating with stakeholders like media buyers or product managers to ensure your creative work aligns with their objectives?" (Focus on communication, feedback incorporation, and shared goal alignment.)

Company & Culture Questions:

• "What interests you about working in a fully remote, fast-paced marketing environment?" (Highlight your adaptability, self-motivation, and comfort with remote collaboration.)

• "How do you stay updated on the latest design trends and emerging technologies like AI in creative workflows?" (Showcase your proactive learning habits and interest in innovation.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each portfolio piece, present it as a brief case study: Problem/Objective -> Your Strategy/Approach -> Tools Used -> Outcome/Results.

• Quantify Impact: Wherever possible, use numbers and metrics to demonstrate the success of your designs (e.g., "increased CTR by 15%", "contributed to a 10% uplift in conversions").

• Highlight Process, Not Just Pixels: Explain why you made certain design choices, linking them back to objectives, data, or user insights.

• Showcase Figma Expertise: Be ready to briefly demonstrate specific Figma features or workflows you utilized.

• Discuss AI Integration: If applicable, clearly explain how you used AI tools and the benefits achieved.

📝 Enhancement Note: Candidates should prepare to articulate not just their design skills but also their strategic thinking, understanding of performance marketing, and ability to contribute to operational efficiency through creative execution.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on Jobgether.

• Curate Your Portfolio: Select 3-5 of your strongest projects that best showcase your ability to create performance-driven static and video creatives using Figma, and ideally, demonstrate your use of data or AI.

• Tailor Your Resume: Highlight keywords from the job description, such as "Figma," "video creatives," "performance-driven design," "AI tools," and "remote collaboration," focusing on quantifiable achievements.

• Prepare Your Narrative: Practice articulating your design process, strategic thinking, and the impact of your work using specific examples from your portfolio, as you will likely be asked to present it.

• Research the GTM Landscape: Understand the importance of creative in Go-to-Market strategies and how it connects with performance marketing and data analytics.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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