Brand Designer

📍 Job Overview

Job Title: Brand Designer

Company: Rumble

Location: Miami, FL, USA; Sarasota, FL, USA; Washington, DC, USA

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: 2026-04-09T19:42:48

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Lead the strategic development and execution of brand design across all Rumble platforms, ensuring alignment with the company's "Freedom-First" technology ethos.

• Drive the creative vision for marketing campaigns, content production, and other visual communications to effectively engage diverse audiences including creators, users, and businesses.

• Collaborate closely with cross-functional teams to translate brand strategy into compelling visual assets, fostering a cohesive and impactful brand identity.

• Champion brand consistency and adherence to guidelines across all design outputs, from digital assets to large-format materials, ensuring a unified brand experience.

• Produce high-quality, reusable design assets, including illustrations, landing pages, marketing decks, display ads, social media content, and presentations, optimized for performance and engagement.

📝 Enhancement Note: While the title is "Brand Designer," the responsibilities heavily emphasize marketing creative production and strategic visual communication, indicating a strong overlap with Marketing Operations and GTM functions. The role requires not just aesthetic design skills but also an understanding of performance marketing and audience engagement, aligning it closely with Go-To-Market (GTM) strategy execution.

📈 Primary Responsibilities

• Develop and implement comprehensive brand design strategies that support Rumble's mission and objectives across all digital and physical touchpoints.

• Conceptualize and create innovative illustrations, graphics, and visual assets that resonate with target audiences, including creators, users, advertisers, and businesses.

• Partner with cross-functional teams (e.g., marketing, product, engineering) to ensure brand design initiatives are integrated into broader Go-To-Market strategies.

• Produce a wide array of marketing collateral, including landing pages, email campaigns, display advertisements, social media graphics, presentations, and event materials, ensuring brand consistency and quality.

• Maintain and evolve Rumble's brand guidelines, providing clear direction and resources to internal teams and external creative partners to ensure brand integrity.

• Coordinate with external creative resources such as artists, photographers, and agencies to acquire necessary assets and ensure seamless integration into design projects.

• Analyze design performance metrics and user feedback to iterate on creative strategies and optimize visual communications for maximum impact and engagement.

• Stay abreast of industry trends in design, technology, and marketing to bring fresh perspectives and innovative solutions to the Rumble brand.

📝 Enhancement Note: The emphasis on "performance and growth marketing" and creating assets for "creators, Rumble users, advertisers, and businesses" strongly suggests this role is deeply integrated into GTM activities. The responsibility to "connect strategy to design work" further solidifies its strategic operational importance beyond pure graphic design.

🎓 Skills & Qualifications

Education: Bachelor's Degree in Creative Arts, Design, Marketing, or a related field, or equivalent practical experience.

Experience: Minimum of 3 years of professional design experience, with a demonstrated track record in creating marketing campaign assets and a strong understanding of brand strategy implementation.

Required Skills:

• Proven expertise in Brand Design and developing cohesive visual identities across multiple platforms.

• Strong proficiency in graphic design principles, illustration, and digital asset creation.

• Minimum 3 years of experience in Email Design, with a focus on user engagement and conversion optimization.

• Demonstrated ability to connect design strategy with business objectives and marketing goals.

• Experience working in fast-paced environments with the ability to manage changing priorities effectively.

• Proactive mindset with a strong sense of ownership and a drive to anticipate needs and stay ahead of trends.

• General understanding of performance marketing and growth marketing principles and how design contributes to campaign success.

Preferred Skills:

• Experience designing assets specifically for social media platforms (e.g., Facebook, Instagram, YouTube).

• Proficiency in Figma for collaborative design and prototyping.

• Experience designing for large-format applications (e.g., event banners, signage).

• Background in the technology or advertising sectors.

• Experience working with creative agencies or managing external creative vendors.

• Familiarity with content production workflows and asset management.

📝 Enhancement Note: The requirement for "3+ years’ experience with email design, preferable using Figma" and "general understanding of performance and growth marketing" points towards a need for operations-minded designers who can contribute to measurable marketing outcomes, not just aesthetic output. The preference for tech/ad experience and agency background suggests a desire for candidates familiar with fast-paced, results-driven environments common in GTM operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3 years of design experience, with a strong emphasis on marketing campaign work and demonstrable results.

• Specific examples of email design projects, illustrating effective use of Figma or similar tools for creating engaging and high-converting email campaigns.

• Case studies or examples demonstrating experience with large-format designs, highlighting the process from concept to final execution.

• Visualizations or descriptions of how design strategies were connected to specific business objectives or marketing goals, showcasing strategic thinking.

Process Documentation:

• Evidence of process optimization in design workflows, such as templating, asset management systems, or streamlined feedback loops.

• Examples of how brand guidelines were developed, implemented, and maintained to ensure consistency across diverse projects and teams.

• Documentation or examples of how design concepts were translated into executable production plans, including coordination with other creative partners.

• Case studies that illustrate the application of performance or growth marketing insights into design decisions, showing a data-informed approach to creative execution.

📝 Enhancement Note: The emphasis on a portfolio showcasing "marketing campaign work," "email design," "large format designs," and the ability to "connect strategy to design work" indicates that candidates are expected to present evidence of strategic thinking and measurable impact, not just aesthetic capabilities. This aligns with the operational expectation of demonstrating ROI through design.

💵 Compensation & Benefits

Salary Range: $100,000 - $120,000 USD (Base Salary)

Additional Compensation: Potential for benefits and equity, particularly for candidates based in the United States.

Benefits:

• Comprehensive health insurance plans.

• Equity participation, offering ownership in Rumble's growth.

• Competitive base salary within the specified range.

• Access to Rumble's suite of technology platforms and services.

• Opportunities to contribute to a mission-driven, "Freedom-First" technology company.

Working Hours: Standard full-time hours, approximately 40 hours per week, with the expectation of flexibility to meet project deadlines and adapt to changing priorities in a fast-paced environment.

📝 Enhancement Note: The provided salary range of $100,000 - $120,000 USD for a Brand Designer with 3+ years of experience in the US aligns with industry benchmarks for mid-level creative roles in technology and marketing. The mention of "benefits + equity" further supports this estimate. Given the locations are in Florida and Washington D.C., a US-based salary is appropriate. The "working hours" are inferred from the standard full-time nature of the role and the described fast-paced environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Media, Internet Services, Advertising Technology. Rumble operates as a "Freedom-First" technology platform, offering a video platform, cloud services, advertising solutions, and a cryptocurrency wallet. This unique positioning suggests a culture that values innovation, decentralization, and challenging established norms.

Company Size: Mid-to-Large (Likely 200-1000+ employees, based on the scope of services and public presence). A company of this size typically has established operational processes but retains a dynamic, growth-oriented environment.

Founded: Rumble was founded in 2013, indicating a history of evolution and adaptation within the rapidly changing tech landscape. This longevity suggests a stable yet forward-thinking organization.

Team Structure: The Brand Designer will likely be part of the Marketing or Creative department, reporting to a Creative Director or Head of Marketing. They will work closely with cross-functional teams including marketing specialists, content creators, product managers, and potentially engineering teams for asset integration.

Methodology: Rumble's "Freedom-First" philosophy likely translates into a culture that encourages autonomy, direct communication, and a proactive approach to problem-solving. Design processes will likely be agile, with a strong emphasis on rapid iteration, data-informed decision-making, and clear alignment with business goals. Collaboration is key, especially in connecting creative output to GTM strategies.

Company Website: rumble.com

📝 Enhancement Note: The company's self-description as "Freedom-First" and its mission to challenge Big Tech implies a culture that is likely innovative, fast-paced, and potentially contrarian. This context is crucial for a designer who needs to create visuals that align with this disruptive identity and connect with an audience that values similar principles.

📈 Career & Growth Analysis

Operations Career Level: This role sits at a Mid-Level (2-5 years experience) within the creative and marketing operations spectrum. It's a position focused on execution and contributing to GTM strategy through design, rather than high-level strategy formulation or team management. The responsibilities indicate a hands-on role requiring significant individual contribution.

Reporting Structure: The Brand Designer will likely report to a Creative Director, Art Director, or Head of Marketing. They will collaborate extensively with marketing managers, content strategists, and potentially product teams. This structure allows for clear direction while providing exposure to various facets of the marketing and GTM engine.

Operations Impact: The Brand Designer's work directly impacts Rumble's market perception, user acquisition, creator engagement, and advertiser appeal. By creating compelling visuals for marketing campaigns, landing pages, and social media, they contribute directly to lead generation, conversion rates, brand awareness, and overall GTM effectiveness. Their ability to translate strategy into impactful visuals is critical for business growth.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like performance marketing design, email campaign optimization, or large-format experiential design.

• Leadership: Progress to a Senior Brand Designer or Art Director role, taking on more strategic responsibilities, mentoring junior designers, and leading larger creative projects.

• Cross-functional Expansion: Transition into roles with broader marketing operations responsibilities, focusing on campaign strategy, creative project management, or GTM execution oversight.

• Skill Development: Opportunities to learn new design software, explore emerging visual trends, and gain a deeper understanding of the technology and advertising sectors.

📝 Enhancement Note: The role's emphasis on connecting strategy to design and understanding performance marketing suggests a growth path that can lead into more strategic marketing operations or GTM leadership roles, beyond traditional design career ladders.

🌐 Work Environment

Office Type: The role is described as "On-site," indicating a traditional office-based work environment. This suggests opportunities for in-person collaboration, spontaneous idea generation, and direct interaction with colleagues.

Office Location(s): The job is open in Miami, FL; Sarasota, FL; and Washington, D.C. These are established metropolitan areas offering diverse professional ecosystems and amenities.

Workspace Context:

• Collaborative Environment: On-site work facilitates direct collaboration with cross-functional teams, fostering a dynamic exchange of ideas essential for GTM strategies and creative development.

• Tools and Technology: Access to standard office infrastructure, design software (including Figma), and potentially specialized hardware for creative tasks. Proximity to team members allows for real-time feedback and iteration on design projects.

• Team Interaction: Regular opportunities for team meetings, brainstorming sessions, and informal discussions that can enhance creative output and operational efficiency.

Work Schedule: While a standard 40-hour work week is typical, the description notes a "fast-paced environment with changing priorities," implying a need for flexibility. This means designers may occasionally need to work beyond standard hours to meet campaign deadlines or critical project milestones.

📝 Enhancement Note: The on-site requirement for locations like Miami, Sarasota, and Washington D.C. suggests a company that values in-person collaboration and team cohesion, which can be beneficial for fast-paced marketing and GTM operations requiring rapid feedback loops and shared understanding.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruitment call to assess basic qualifications, alignment with company culture, and salary expectations.

• Portfolio Review: A dedicated session where candidates present their portfolio, focusing on marketing campaign work, email design, and examples of connecting strategy to design. Be prepared to discuss the "why" behind your design choices.

• Skills Assessment/Design Challenge: A practical exercise that may involve creating a specific design asset or solving a hypothetical branding problem relevant to Rumble's market. This could be a take-home assignment or an in-interview task.

• Cross-functional Interviews: Meetings with marketing managers, creative directors, or other stakeholders to assess collaboration skills, understanding of performance marketing, and ability to integrate into the GTM team.

• Final Interview: Potentially with a senior leader to discuss overall fit, strategic thinking, and long-term vision.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your experience in marketing campaigns, email design, and large-format work. Prioritize those demonstrating a clear connection between design strategy and business outcomes.

• Tell the Story: For each project, explain the problem, your role, the strategy you employed, the design process, and the results achieved (e.g., increased engagement, conversion rates, brand consistency).

• Highlight Figma Proficiency: If you have strong Figma experience, ensure you have examples that demonstrate its use in collaborative workflows, prototyping, or efficient asset creation.

• Showcase Versatility: Include examples that demonstrate your ability to design for different audiences (creators, users, businesses) and different platforms (web, email, social media, large format).

• Demonstrate Brand Understanding: Show how you've interpreted and applied brand guidelines, and how your designs align with a company's mission and values.

Challenge Preparation:

• Understand Rumble's Brand: Research Rumble's mission, values, target audiences, and current marketing efforts. Understand their "Freedom-First" positioning and how it differentiates them.

• Familiarize with Performance Marketing: Review common metrics and goals in performance and growth marketing (e.g., CTR, conversion rates, engagement rates) and consider how design influences these.

• Practice Figma: Be ready to demonstrate your skills in Figma, particularly for email design, responsive layouts, and asset production.

• Articulate Your Process: Be prepared to clearly and concisely explain your design process, from brief to execution, highlighting problem-solving and strategic decision-making.

📝 Enhancement Note: The emphasis on "connecting strategy to design work," "performance and growth marketing," and specific tools like "Figma" means interviewers will be assessing not just creative talent but also operational acumen and the ability to drive measurable results through design. The portfolio is critical for demonstrating this.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating reusable assets, especially for email design and web-based creatives. Proficiency is highly preferred.

• Adobe Creative Suite (Photoshop, Illustrator, InDesign): Standard industry tools for graphic design, illustration, photo editing, and layout for various marketing collateral.

• Design & Prototyping Tools: Beyond Figma, familiarity with other industry-standard tools for visual communication and interactive design.

Analytics & Reporting:

• Marketing Analytics Platforms (e.g., Google Analytics, platform-specific analytics): Understanding how to interpret data to inform design decisions and measure the impact of creative assets on campaign performance.

• A/B Testing Tools: Familiarity with tools or methodologies used to test design variations and optimize for engagement.

CRM & Automation:

• Email Marketing Platforms (e.g., Mailchimp, HubSpot, SendGrid): Experience designing within the constraints and capabilities of these platforms for effective email campaigns.

• Content Management Systems (CMS): Potential need to understand how design assets are implemented on websites or landing pages.

📝 Enhancement Note: Proficiency in Figma is explicitly mentioned as preferred, and its use in email design is highlighted. The role's connection to performance and growth marketing implies a need to understand analytics and how design impacts key metrics, suggesting familiarity with tools that track user behavior and campaign success.

👥 Team Culture & Values

Operations Values:

• Freedom-First Ethos: A core value that likely translates into a culture of autonomy, innovation, and challenging the status quo. Designers are expected to be independent thinkers and proactive in their approach.

• Data-Driven Decision Making: While a creative role, the emphasis on performance and growth marketing suggests that design choices should be informed by data and aimed at achieving measurable business outcomes.

• Collaboration & Cross-functional Partnership: The role requires close work with various teams, fostering a culture of open communication, mutual respect, and shared goals in executing GTM strategies.

• Agility & Speed: In a fast-paced tech environment, the company likely values the ability to adapt quickly, iterate rapidly, and deliver high-quality work under tight deadlines.

• Challenging the Status Quo: Rumble's mission to compete with Big Tech implies a culture that embraces disruption, encourages bold ideas, and is not afraid to take calculated risks.

Collaboration Style:

• Integrated Teams: Expect to work closely with marketing specialists, content creators, and potentially product managers, requiring clear communication and a shared understanding of objectives.

• Feedback Loops: A culture that likely encourages constructive feedback on designs to ensure alignment and continuous improvement, especially in the context of GTM campaigns.

• Knowledge Sharing: Opportunities to share design insights, trends, and best practices with the broader team to elevate the overall creative output and operational effectiveness of marketing initiatives.

📝 Enhancement Note: The "Freedom-First" and "challenging the status quo" values suggest a culture that empowers individuals and encourages innovation. For a designer, this means bringing bold ideas and being comfortable with a dynamic, potentially disruptive environment, which is common in operations roles focused on growth and market disruption.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Performance Goals: Ensuring that creative assets maintain brand integrity while simultaneously driving measurable results in performance and growth marketing campaigns.

• Rapid Iteration in a Fast-Paced Environment: Adapting quickly to changing priorities, market feedback, and campaign adjustments without compromising design quality.

• Translating "Freedom-First" Philosophy into Visuals: Effectively communicating Rumble's core values and unique market position through compelling and authentic design.

• Managing Diverse Audience Needs: Creating visuals that resonate with a broad spectrum of stakeholders, from individual creators to large businesses and general users.

Learning & Development Opportunities:

• Deepen Performance Marketing Design Expertise: Gain hands-on experience optimizing designs for conversion, engagement, and other key performance indicators.

• Master Advanced Design Tools: Become proficient in cutting-edge design software and collaboration platforms like Figma, potentially exploring 3D or motion graphics.

• Industry Insight: Develop a stronger understanding of the technology, media, and advertising sectors, and how design contributes to business strategy in these fields.

• Cross-functional Skill Development: Learn more about GTM strategies, campaign management, and the operational aspects of marketing execution.

📝 Enhancement Note: The challenges highlight the operational complexities of creative roles in a GTM context, requiring designers to be strategic, adaptable, and data-aware, not just aesthetically skilled. The growth opportunities point towards developing a hybrid skill set valuable in marketing operations.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a visual campaign to increase creator sign-ups on Rumble, aligning with our 'Freedom-First' philosophy?" (Focus on strategy, audience understanding, and brand alignment).

• "Describe a time you had to balance brand guidelines with the need to achieve specific performance marketing metrics. What was your approach and the outcome?" (Assesses ability to connect strategy to measurable results).

Company & Culture Questions:

• "What excites you about Rumble's mission and its position in the market relative to Big Tech?" (Assesses cultural fit and understanding of the company's ethos).

• "How do you stay ahead of design trends, and how would you apply that to Rumble's brand identity?" (Evaluates proactivity and strategic thinking).

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio by project type (e.g., Marketing Campaigns, Email Design, Brand Identity) or by impact (e.g., High-Conversion Campaigns, Brand Evolution).

• Quantify Results: For each relevant project, clearly state the objective, your role, the strategies employed, and any quantifiable results (e.g., "Increased CTR by 15%", "Improved conversion rate by 10%", "Maintained brand consistency across 50+ assets").

• Highlight Figma Use: If presenting Figma work, demonstrate specific features used for collaboration, prototyping, or creating efficient design systems.

• Tell the Story: For each case study, articulate the problem, your solution, and the impact. Explain why you made certain design decisions, linking them to business objectives or user needs.

• Be Prepared for Live Critiques: Have a few key pieces ready for potential live design exercises or discussions on how you would approach a new challenge for Rumble.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills but also an understanding of marketing operations, GTM strategy, and the ability to drive measurable business outcomes through design. The emphasis on "performance and growth marketing" means candidates must be ready to discuss ROI and data-driven decision-making.

📌 Application Steps

To apply for this Brand Designer position:

• Submit your comprehensive application through the provided link on the Rumble careers page.

• Portfolio Customization: Tailor your portfolio to prominently feature your strongest work in marketing campaigns, email design, and large-format projects. Ensure it clearly demonstrates your ability to connect design strategy with business objectives and performance metrics.

• Resume Optimization: Highlight keywords and responsibilities from the job description, such as "Brand Design," "Figma," "Performance Marketing," "Growth Marketing," "Email Design," and "Cross-functional Collaboration." Quantify achievements wherever possible.

• Interview Preparation: Practice articulating your design process, strategic thinking, and how your work contributes to measurable business outcomes. Prepare to discuss your experience with Figma and your understanding of marketing analytics.

• Company Research: Thoroughly research Rumble's mission, values ("Freedom-First"), target audiences, and recent marketing initiatives. Understand their competitive landscape and how your design approach can support their growth objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.