Integrated Creative Designer

📍 Job Overview

Job Title: Integrated Creative Designer

Company: CoCreativ (Industrial Color division)

Location: El Segundo, California, United States

Job Type: Full-Time

Category: Creative Design / Marketing Operations

Date Posted: September 02, 2026

Experience Level: Mid-Level (2-5 Years)

Remote Status: Hybrid (with potential for occasional evening/weekend work)

🚀 Role Summary

• Design and develop engaging digital creative assets for a prestige beauty brand across social media, e-commerce, paid media, and email channels.

• Contribute to the creation of integrated campaign touchpoints, including print materials, direct mail, PR packages, and event collateral.

• Leverage established brand guidelines while injecting fresh thinking and practical judgment into creative solutions.

• Utilize emerging AI tools to support concept development, image exploration, and efficient creative production.

• Collaborate closely with global creative, marketing, social, e-commerce, PR, production, and development teams to ensure cohesive campaign execution.

📝 Enhancement Note: While the title is "Integrated Creative Designer," the responsibilities and required skills align with a role that bridges creative execution with a foundational understanding of marketing and e-commerce operations. The emphasis on channel-specific adaptation and performance insights suggests a need for someone who can design not just for aesthetics but also for operational effectiveness and consumer engagement within defined GTM strategies.

📈 Primary Responsibilities

• Conceptualize and design visually compelling creative assets for social media platforms, e-commerce sites, paid media campaigns, email marketing, and brand websites, with a focus on product launches.

• Develop and execute design concepts for print and physical brand materials, such as direct mail pieces, PR kits, event signage, and promotional collateral, ensuring brand consistency.

• Translate overarching global campaign narratives into effective digital layouts, content systems, and channel-specific creative executions that resonate with target audiences.

• Craft clear and persuasive visual narratives that effectively communicate product benefits, efficacy, and core brand messaging.

• Create dynamic motion graphics, animated typography, GIFs, and other lightweight motion assets to enhance digital storytelling and engagement.

• Thoughtfully adapt creative designs across various formats, placements, devices, screen sizes, and print applications, maintaining visual integrity and platform appropriateness.

• Ensure unwavering brand consistency across all consumer touchpoints while optimizing creative for each specific platform and format.

• Integrate generative AI and image-generation tools (e.g., Adobe Firefly, Midjourney) into the creative workflow for concept development, image exploration, visualization, and production efficiency.

• Apply discerning creative judgment to evaluate and refine AI-generated imagery, ensuring quality, accuracy, brand relevance, and visual cohesion.

• Partner with Creative, Marketing, Social Media, E-commerce, PR, Production, and Development teams throughout the project lifecycle, from initial briefing to final asset delivery.

• Prepare meticulously organized, accurate, and production-ready digital and print files, including detailed specifications for execution.

• Conduct thorough reviews of implemented creative, digital proofs, and final assets, providing constructive feedback to uphold design quality and consistency.

• Utilize platform requirements, performance insights, and consumer behavior data to inform design decisions and improve clarity, engagement, and conversion rates.

• Clearly present design concepts and strategic recommendations to creative leadership and cross-functional stakeholders, articulating the rationale behind design choices.

• Proactively manage multiple concurrent projects and feedback rounds in a fast-paced environment, consistently meeting demanding deadlines.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can think strategically about how creative assets perform within various marketing and sales channels. The emphasis on "performance insights," "consumer behavior," and "conversion rates" indicates that this role is not purely aesthetic but deeply integrated into the GTM strategy, requiring an understanding of how design impacts business objectives.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree in Graphic Design, Digital Design, Communication Design, or a closely related field.

• Equivalent professional experience will be considered in lieu of a formal degree. Experience:

• 2-5 years of professional design experience, with a strong preference for candidates who have worked within the beauty, skincare, cosmetics, luxury, fashion, or similar consumer-centric industries.

• Demonstrated experience in translating campaign direction and product stories into cohesive, modern, and brand-specific creative assets. Required Skills:

• Expert proficiency in Adobe Creative Suite, with a particular emphasis on Photoshop, Illustrator, and After Effects.

• Strong proficiency in Figma for design, prototyping, and collaboration.

• Demonstrated experience and comfort with incorporating generative AI and image-generation tools (e.g., Adobe Firefly, Midjourney) into a professional creative workflow.

• Proven ability to apply strong creative judgment when evaluating and refining AI-generated imagery for quality, accuracy, and brand relevance.

• Excellent understanding of digital design systems, responsive design principles, and platform-specific best practices for social media, e-commerce, and web.

• Solid understanding of print design fundamentals, including production requirements, file preparation, and pre-press processes.

• Experience creating motion graphics, GIFs, and simple animated content for digital applications.

• Exceptional typography, layout, and composition skills, with a keen eye for detail and visual hierarchy.

• Strong visual storytelling capabilities, able to communicate complex ideas and product benefits effectively through design.

• Proven ability to maintain brand consistency across diverse consumer touchpoints and formats.

• Excellent verbal and written communication skills, with the ability to articulate design rationale and present concepts clearly.

• Strong collaboration skills, with experience working effectively within cross-functional teams.

• Sound professional judgment, problem-solving abilities, and the capacity to work independently with minimal supervision.

• Highly organized with a demonstrated ability to manage multiple priorities, projects, and feedback rounds in a fast-paced, deadline-driven environment. Preferred Skills:

• Working knowledge of Adobe Premiere Pro for video editing and post-production.

• Experience in designing for paid media platforms and understanding of ad creative best practices.

• Familiarity with A/B testing creative variations and incorporating performance feedback into design iterations.

📝 Enhancement Note: The emphasis on "platform requirements, performance insights and consumer behavior" suggests that candidates with a data-informed design approach will be highly valued. This is a key differentiator for operations-minded creatives who can link design execution to measurable business outcomes.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a range of work across digital and print applications, with a strong emphasis on campaigns for consumer brands.

• Specific examples demonstrating expertise in social media creative, e-commerce assets (product pages, banners), and paid media ad units.

• Visual evidence of strong typography, layout design, and visual storytelling abilities.

• Case studies or examples illustrating the ability to adapt creative concepts across different platforms and formats.

• Demonstrations of motion graphics or animated content creation.

• Examples that highlight the successful integration of generative AI tools into the creative process, showcasing the designer's judgment and refinement of AI outputs.

• A section dedicated to print design, showcasing file preparation for production and an understanding of print requirements. Process Documentation:

• While not explicitly stated as a deliverable, the role implies a need for organized file management and clear documentation of design specifications for production.

• The ability to articulate the design process, from concept to final delivery, including how feedback was incorporated and how AI was leveraged, will be crucial during interviews and portfolio reviews.

📝 Enhancement Note: For this role, the portfolio is critical not just for showcasing design skills but also for demonstrating an understanding of integrated marketing campaigns and the practical application of design in achieving business objectives. Applicants should highlight projects where their creative work contributed to engagement, conversion, or brand impact. The inclusion of AI in the portfolio is a key differentiator.

💵 Compensation & Benefits

Salary Range:

• The anticipated annual salary range for this position is $100,000 - $110,000 USD.

• This range is determined by factors including the local labor market for similar roles in El Segundo, California, the specific demands of the position, internal equity, and the company's budget.

• The final offer will be calibrated based on the candidate's specific work location, their depth of experience, and their demonstrated skills relative to the job requirements. Benefits:

• Major Medical Insurance

• Dental Insurance

• Vision Insurance

• Flexible Spending Account (FSA)

• Health Savings Account (HSA)

• Employee Discounts (specifics not detailed, but likely related to the beauty industry or CoCreativ services) Working Hours:

• This is a full-time position.

• The role is designated as hybrid, requiring flexibility to work both in the El Segundo office and remotely.

• Occasional evening or weekend work may be necessary during critical project phases or major campaign launches.

• The standard workweek is assumed to be approximately 40 hours, with flexibility managed around project demands.

📝 Enhancement Note: The salary range provided is for the El Segundo, California location. For operations roles, salary benchmarks can fluctuate significantly based on location and the specific operational functions being supported. This range is considered competitive for a mid-level creative designer with specialized experience in a high-demand industry like beauty. The hybrid nature implies a need for strong self-management and communication skills, crucial for operations professionals navigating flexible work arrangements.

🎯 Team & Company Context

🏢 Company Culture

Industry: Creative Production Services, Advertising Technology, Digital Media

Company Size: CoCreativ is a family of integrated creative production companies. While specific employee numbers for the division are not detailed, the parent company, CoCreativ, likely employs several hundred individuals across its various divisions and locations. Industrial Color, specifically, has a long history and significant client base, suggesting a substantial operational footprint.

Founded: Industrial Color was founded over 30 years ago, and CoCreativ is its parent entity. This long history implies a stable company with established processes and a deep understanding of the creative production industry.

Team Structure:

• The Integrated Creative Designer will be part of the Global Creative team, reporting to Creative leadership within the Industrial Color division.

• This team likely includes other designers, art directors, copywriters, and project managers.

• Collaboration is expected with various departments including Marketing, Social Media, E-commerce, PR, Production, and Development teams, indicating a matrixed or highly cross-functional operational environment. Methodology:

• Data-Driven Creativity: The role emphasizes using "performance insights and consumer behavior" to inform design, suggesting a data-informed approach rather than purely intuition-based creative output.

• Process Optimization: The need to adapt creative across multiple formats and channels, prepare production-ready files, and leverage AI for efficiency points to a focus on streamlined and optimized creative workflows.

• Agile Project Management: Managing multiple projects, rounds of feedback, and fast-moving deadlines indicates an agile or iterative approach to creative production, common in fast-paced GTM environments.

Company Website: cocreativ.co (Industrial Color is a division of CoCreativ)

📝 Enhancement Note: The company's long history and position as a provider of production services to top brands suggest a professional, results-oriented culture. For operations professionals, this means an environment that likely values efficiency, scalability, and clear communication, with a focus on delivering high-quality output consistently. The integration of AI tools also points to a forward-thinking approach to production.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level (2-5 years of experience), serving as an "Integrated Creative Designer." While primarily a creative role, the responsibilities extend into marketing operations by requiring the designer to understand and execute within specific channel constraints, optimize for performance, and collaborate closely with operational teams.

Reporting Structure: The designer will report to Creative leadership within the Global Creative team. They will work closely with various cross-functional teams, including Marketing, Social, E-commerce, and Production, which are often key stakeholders for Revenue Operations and Sales Operations.

Operations Impact: The designer's work directly impacts the brand's consumer-facing presence across multiple channels. Effective creative execution can drive engagement, improve conversion rates on e-commerce platforms, and strengthen brand perception—all critical GTM metrics. Their ability to translate campaign direction into effective assets supports broader marketing and sales initiatives.

Growth Opportunities:

• Specialization in Digital & Integrated Campaigns: Opportunity to deepen expertise in designing for a wide array of digital platforms and understanding how to create cohesive campaigns across both digital and physical touchpoints.

• AI Integration Expertise: Develop advanced skills in using generative AI tools within a professional creative workflow, a rapidly growing and valuable skill set in the operations and creative industries.

• Cross-Functional Collaboration: Gain exposure to and experience working with diverse teams (Marketing, E-commerce, Production, Development), building a broader understanding of GTM operations and stakeholder management.

• Brand Strategy Acumen: Deepen understanding of how creative design contributes to brand strategy, product launches, and consumer engagement within the prestige beauty sector.

• Potential for Senior Creative Roles: With proven success and expanded responsibilities, growth into Senior Designer, Art Director, or Creative Lead positions within CoCreativ or its client organizations.

📝 Enhancement Note: For individuals interested in the intersection of creative execution and GTM strategy, this role offers a unique opportunity to develop skills directly applicable to marketing operations and revenue operations by focusing on the impact of creative on business outcomes. The emphasis on AI also positions the candidate at the forefront of evolving creative production technologies, a key area of interest for operational efficiency.

🌐 Work Environment

Office Type: The role is hybrid, requiring a mix of remote work and in-office presence at their El Segundo, California location. This suggests a modern office setup designed to accommodate collaborative sessions and individual focused work.

Office Location(s): El Segundo, California. This location is within a major business hub in Los Angeles, offering accessibility and a professional environment.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on cross-functional collaboration suggest an office designed to foster teamwork, with meeting spaces and potentially open-plan areas.

• Tools and Technology: Access to industry-standard design software (Adobe Creative Suite, Figma) and likely high-performance workstations. The explicit mention of AI tools indicates a commitment to leveraging cutting-edge technology.

• Team Interaction: Opportunities for in-person interaction with creative leadership and colleagues, as well as remote collaboration with broader teams. The El Segundo office is likely a hub for client-facing or team-specific activities.

Work Schedule: While a standard 40-hour week is typical, the role requires flexibility to occasionally work evenings or weekends to meet project deadlines. This is common in creative production environments and requires strong time management skills, a hallmark of effective operations professionals.

📝 Enhancement Note: The hybrid nature of this role requires strong organizational and self-management skills, similar to those needed in remote or flexible operations roles. The ability to effectively transition between independent work and collaborative sessions is key.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of resume and portfolio by a recruiter or hiring manager to assess basic qualifications and creative fit.

• Portfolio Review & Creative Assessment: A dedicated session to walk through the portfolio, discussing specific projects, design choices, process, and the application of AI tools. Expect questions about how you translate briefs into creative solutions and maintain brand consistency.

• Skills-Based Interview: Technical assessment focusing on proficiency in Adobe Creative Suite, Figma, motion graphics, and generative AI tools. May include a practical design exercise or a take-home challenge.

• Cross-Functional/Team Interview: Meeting with creative leadership and potentially members of marketing, e-commerce, or production teams to assess collaboration style, communication skills, and understanding of integrated campaign execution.

• Final Interview: Potentially with senior leadership to discuss overall fit, career aspirations, and strategic alignment.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest projects that best represent the requirements of this role, particularly those in beauty/luxury, digital channels, and integrated campaigns. Ensure variety in format and approach.

• Highlight AI Integration: For relevant projects, clearly articulate how generative AI was used, what challenges it helped solve, and what your specific role was in refining the output.

• Showcase Process: Be prepared to discuss your design process for each project: how you interpreted the brief, your research, concept development, iteration based on feedback, and final execution.

• Quantify Impact (Where Possible): If any of your creative work contributed to measurable results (e.g., increased engagement, higher conversion rates, improved click-through rates), be ready to present these metrics and explain the connection.

• Demonstrate Versatility: Ensure your portfolio showcases skills across digital (social, web, email, paid media) and print, as well as motion graphics.

• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually polished. A dedicated PDF or a professional online portfolio is recommended.

Challenge Preparation:

• Design Exercise: Be prepared for a potential design challenge that might involve creating assets for a specific campaign scenario, adapting existing creative, or responding to a brief under time constraints. Focus on translating the brief accurately and demonstrating your core skills.

• AI Prompting & Refinement: If AI is a focus, you might be asked to discuss your approach to prompting AI tools for specific creative outcomes or how you would refine AI-generated assets to meet brand standards.

• Stakeholder Communication: Practice articulating your design decisions and rationale clearly and concisely, as if presenting to marketing or e-commerce stakeholders.

📝 Enhancement Note: The emphasis on AI in this role means interviewers will likely probe deeply into your experience and comfort level with these tools. Be ready to discuss specific examples, your thought process for using them, and your critical evaluation of AI-generated outputs. This is where operations-minded candidates can shine by demonstrating efficiency and strategic application.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency is required, specifically for:

  • Photoshop: Image editing, manipulation, and compositing for digital and print assets.
  • Illustrator: Vector graphics creation, logo design, layout for print and digital.
  • After Effects: Motion graphics, animation, kinetic typography, and video compositing for digital content.

• Figma: Strong proficiency for UI/UX design, prototyping, collaborative design workflows, and asset handoff.

• Generative AI & Image-Generation Tools: Proficiency with platforms such as Adobe Firefly, Midjourney, DALL-E, or equivalent, for concept exploration, image creation, and asset generation.

Analytics & Reporting:

• While not a primary analytics role, understanding how to interpret and apply insights from:
  • E-commerce Platform Analytics: (e.g., Shopify, Magento) to understand product page performance and banner effectiveness.
  • Social Media Analytics: (e.g., native platform insights, third-party tools) to gauge engagement and reach.
  • Paid Media Platform Data: (e.g., Google Ads, Meta Ads Manager) to inform ad creative design and optimization.

CRM & Automation:

• Not directly specified, but familiarity with how creative assets are deployed through marketing automation platforms (e.g., Marketo, HubSpot) or email service providers (e.g., Mailchimp, Klaviyo) would be beneficial for understanding asset requirements and integration.

📝 Enhancement Note: Proficiency in these tools is foundational. The explicit inclusion of generative AI tools is a significant differentiator, indicating the company's commitment to leveraging advanced technology for creative production efficiency. For operations candidates, understanding how these tools integrate into broader marketing and GTM workflows is key.

👥 Team Culture & Values

Operations Values:

• Data-Informed Creativity: A blend of creative vision with a practical understanding of how design impacts performance metrics, engagement, and conversion. Decisions are informed by data where available.

• Efficiency and Optimization: A drive to find the most effective and efficient ways to produce high-quality creative, including leveraging AI and streamlined workflows.

• Collaboration and Communication: Valuing open communication and teamwork across departments to ensure cohesive campaign execution and alignment with business objectives.

• Brand Stewardship: A deep respect for brand guidelines and a commitment to maintaining brand integrity and consistency across all touchpoints.

• Adaptability and Continuous Learning: Embracing new technologies (like AI) and evolving digital platforms, with a willingness to learn and adapt to industry changes.

Collaboration Style:

• Cross-Functional Integration: Working closely with Marketing, E-commerce, Social Media, PR, and Production teams, requiring active listening, clear articulation of design needs, and a willingness to compromise to achieve shared goals.

• Feedback-Oriented: An environment where constructive feedback is given and received openly to refine creative output and improve processes.

• Agile Workflow: Embracing iterative design processes, managing multiple feedback loops, and adapting to changing project requirements in a fast-paced setting.

📝 Enhancement Note: The emphasis on "data-informed creativity" and "efficiency" directly aligns with the core principles of revenue and sales operations. Candidates who can demonstrate an understanding of how creative output drives business results will resonate well with this culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Platform Specificity: Ensuring that creative assets are both on-brand and optimally designed for the unique requirements and audience expectations of each digital and print channel.

• Integrating AI Effectively: Navigating the rapidly evolving landscape of generative AI, learning to leverage its capabilities efficiently while maintaining creative control, ethical considerations, and high-quality output.

• Managing Fast-Paced Demands: Consistently delivering high-quality creative work under tight deadlines and managing multiple projects simultaneously in a dynamic GTM environment.

• Translating Complex Product Benefits: Effectively communicating the efficacy and benefits of prestige beauty products through compelling visual narratives that appeal to the target audience.

Learning & Development Opportunities:

• Advanced AI Tool Proficiency: Opportunity to become a subject matter expert in utilizing generative AI for creative production, a highly sought-after skill.

• Integrated Campaign Strategy: Deepen understanding of how to design for holistic campaigns that span digital, social, e-commerce, and print, supporting broader GTM strategies.

• Industry Exposure: Working with a prestigious beauty brand provides insight into the marketing and operational strategies of a major player in the consumer goods sector.

• Cross-Departmental Knowledge: Gaining valuable experience collaborating with and learning from teams in marketing, e-commerce, production, and development, broadening operational understanding.

• Professional Development: Potential for training, workshops, or attending industry events focused on design trends, new technologies, and creative production best practices.

📝 Enhancement Note: The challenges presented are common in dynamic GTM environments. For operations professionals, understanding these challenges from a creative execution standpoint provides valuable context for how marketing initiatives are brought to life and how design directly impacts operational goals.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a campaign brief into a set of cohesive digital and print assets. How do you ensure brand consistency across different platforms?" (Focus on process, brand stewardship, and platform adaptation.)

• "Walk us through a project where you used generative AI tools. What was your objective, what tools did you use, how did you refine the output, and what was the outcome?" (Be specific about your role, judgment, and the impact of AI.)

• "How do you approach incorporating performance insights or consumer behavior data into your design decisions for e-commerce or paid media assets?" (Highlight your data-informed approach and understanding of conversion optimization.)

• "Describe a time you had to manage multiple creative projects with competing deadlines. What strategies did you use to prioritize and deliver effectively?" (Demonstrate organizational skills and project management capabilities.) Company & Culture Questions:

• "What interests you about working with a prestige beauty brand, and what do you think are the key design considerations for this sector?" (Showcase industry knowledge and passion.)

• "How do you see generative AI evolving the role of a creative designer, and how do you plan to stay ahead of these changes?" (Assess your forward-thinking mindset and commitment to learning.)

• "Describe your ideal collaboration style when working with marketing, e-commerce, or production teams." (Highlight your teamwork and communication skills.) Portfolio Presentation Strategy:

• Storytelling: For each project, tell a story that includes the challenge, your creative process, the tools and techniques used (including AI), the solution, and the results or impact.

• Highlight AI Impact: Clearly delineate where AI was used and what value it added (e.g., speed, new creative avenues, efficiency). Emphasize your role in guiding and refining AI outputs.

• Quantify When Possible: If you have metrics (engagement rates, conversion improvements, click-through rates) related to your designs, present them clearly. Explain how your creative contributed to those numbers.

• Show Versatility: Ensure your presentation covers the breadth of skills required: digital (social, web, paid), print, and motion graphics.

• Be Prepared for Technical Questions: Know the ins and outs of the software and tools you claim proficiency in.

📝 Enhancement Note: For operations-minded candidates, framing your answers and portfolio presentations around efficiency, measurable impact, and strategic application of creative skills will be highly advantageous. Emphasize how your design work supports broader GTM objectives.

📌 Application Steps

To apply for this Integrated Creative Designer position:

• Submit your application through the provided link on Workable.

• Tailor your Resume: Highlight experience relevant to beauty/luxury brands, digital creative execution, integrated campaigns, and proficiency with Adobe Creative Suite, Figma, and AI tools. Use keywords from the job description.

• Curate Your Portfolio: Select your strongest, most relevant projects. Ensure it clearly demonstrates your skills in typography, layout, digital design (social, e-commerce, paid media), print design, and motion graphics. Critically, include examples showcasing your use of generative AI.

• Prepare Your Portfolio Presentation: Practice walking through your portfolio, focusing on storytelling, process, and quantifiable results where possible. Be ready to discuss your use of AI tools in detail.

• Research CoCreativ/Industrial Color: Understand their work, client roster (especially in beauty), and their stated values. Familiarize yourself with their approach to creative production and technology integration.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.