HealthTech UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: HealthTech UI/UX & Brand Designer

Company: EWOR GmbH

Location: 100% Remote (Europe or Americas)

Job Type: Full-Time

Category: Product Design / GTM Operations (with a focus on early-stage initiative development)

Date Posted: 2026-09-18

Experience Level: Mid-Senior (5-10 years)

Remote Status: 100% Remote

🚀 Role Summary

• Lead the design and branding of cutting-edge HealthTech initiatives, driving 0-to-1 development from concept to production.

• Translate high-level strategic visions into actionable design roadmaps and execution plans.

• Architect user-centric and scalable design solutions that support rapid growth and market validation.

• Collaborate directly with founders and an elite team of engineers and commercial leaders to bring new ventures to life.

• Embrace maximum ownership and autonomy in a fast-paced, execution-focused, high-growth environment.

📝 Enhancement Note: While the title specifies UI/UX & Brand Designer, the core responsibilities and company context (backed by serial entrepreneurs, "0-to-1 initiatives," "builders," "operators," "architect systems," "drive strategy") indicate a broader Product Design and early-stage GTM Operations role. The focus is on building and launching new ventures rapidly, requiring a blend of design expertise, strategic thinking, and execution ownership, rather than just executing design tasks within an established product.

📈 Primary Responsibilities

• Spearhead the UI/UX design and brand identity development for new HealthTech ventures, ensuring a cohesive and compelling user experience.

• Translate strategic business objectives and user needs into intuitive and visually appealing product interfaces and brand assets.

• Develop and maintain detailed design roadmaps, aligning them with project timelines and key execution milestones.

• Drive rapid prototyping and iterative design processes to gather feedback and accelerate product development cycles.

• Architect scalable design systems and brand guidelines that can evolve with the growth of new initiatives.

• Collaborate closely with cross-functional teams, including engineering, product management, and commercial leads, to ensure seamless integration of design solutions.

• Contribute to the strategic vision by providing design-led insights into market opportunities and user pain points within the HealthTech sector.

• Champion best practices in UI/UX design and brand strategy, fostering a culture of design excellence within the early-stage initiatives.

• Execute end-to-end design ownership, from initial concept exploration and user research to final implementation and post-launch iteration.

📝 Enhancement Note: The responsibilities have been expanded to reflect the "0-to-1" and "builder" nature of the role, emphasizing strategic translation, rapid execution, and scalable architecture within the design context.

🎓 Skills & Qualifications

Education: Bachelor's or Master's degree in Design, Human-Computer Interaction, Graphic Design, or a related field. Equivalent practical experience will also be strongly considered.

Experience: 5-10 years of professional experience in UI/UX design and brand design, with a significant portion focused on digital products and early-stage ventures. Proven experience in the HealthTech sector is highly desirable.

Required Skills:

• UI/UX Design: Expertise in user-centered design principles, wireframing, prototyping, usability testing, and creating intuitive user interfaces for web and mobile applications.

• Brand Design: Strong understanding of brand strategy, visual identity development, logo design, typography, color theory, and creating comprehensive brand guidelines.

• HealthTech Domain Knowledge: Familiarity with the unique challenges, regulations, and user needs within the healthcare technology landscape.

• Product Strategy & Roadmapping: Ability to translate business goals into design strategies and actionable execution roadmaps.

• Prototyping Tools: Proficiency in industry-standard design and prototyping tools such as Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop, XD), InVision, or similar.

• Agile/Lean Methodologies: Experience working in fast-paced, iterative development environments.

• Communication: Excellent verbal and written English communication skills for effective collaboration and presentation.

• High-Agency Builder Mindset: Demonstrated ability to take initiative, drive projects independently, and a proactive approach to problem-solving.

Preferred Skills:

• Experience with design systems and component libraries.

• Knowledge of front-end development principles (HTML, CSS, JavaScript) to facilitate collaboration with engineers.

• Experience in user research methodologies, including qualitative and quantitative data analysis.

• Familiarity with venture building, startup environments, and bringing products from 0-to-1.

• Experience with marketing collateral design and campaign execution.

📝 Enhancement Note: The qualifications have been detailed to align with the "builder" and "operator" profile, emphasizing practical skills, strategic thinking, and domain-specific knowledge relevant to launching new ventures.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of work demonstrating end-to-end UI/UX and brand design projects.

• Case studies showcasing a deep understanding of the design process, from problem identification and user research to solution design and implementation.

• Examples of brand identity development, including logos, color palettes, typography, and brand guidelines.

• Prototypes or interactive designs that highlight user flow and interface usability.

• Evidence of contributions to product strategy and roadmap development.

• Demonstrations of how design decisions directly addressed business objectives and user needs, ideally with measurable outcomes. Process Documentation:

• Showcase how you approach user research and translate findings into design solutions.

• Illustrate your process for developing and iterating on wireframes, mockups, and interactive prototypes.

• Detail your methodology for creating and applying brand identity elements consistently across various touchpoints.

• Provide examples of how you collaborate with engineering and product teams to ensure successful design implementation.

• Document your approach to managing design projects from concept through launch in a fast-paced environment.

📝 Enhancement Note: The portfolio requirements are framed to emphasize the "0-to-1" and "builder" aspects, focusing on demonstrable process, strategic impact, and end-to-end ownership rather than just final deliverables.

💵 Compensation & Benefits

Salary Range: Based on the role's mid-senior experience level (5-10 years), the 100% remote nature within Europe/Americas, and the competitive startup environment, a typical salary range would be between €60,000 - €90,000 annually. This estimate is based on industry benchmarks for experienced UI/UX and Brand Designers in tech, adjusted for remote work and the company's focus on high-growth initiatives.

Benefits:

• Competitive Compensation: Attractive base salary reflecting your skills and experience.

• Equity Upside: Significant potential for ownership through stock options or equity grants, aligning your success with the company's growth.

• Maximum Ownership: A unique opportunity to have complete autonomy and drive strategy for new initiatives, free from corporate bureaucracy.

• High-Growth Environment: Immerse yourself in a dynamic setting focused on rapid market validation and scalable traction, offering unparalleled learning and impact.

• World-Class Team: Direct collaboration with experienced serial entrepreneurs and a talented group of engineers and commercial leaders.

• Flexible Remote Work: 100% remote position, allowing you to work from anywhere within Europe or the Americas.

Working Hours: While a standard 40-hour work week is expected, the emphasis on "maximum ownership" and "high-growth environment" suggests a results-oriented culture where dedication and flexibility are valued. Collaboration across time zones may require some adjusted working hours.

📝 Enhancement Note: Salary range estimated based on typical market rates for experienced designers in tech in Europe/Americas. Benefits are directly drawn from the provided text and highlighted for their appeal to ambitious professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (specifically HealthTech, with a focus on launching new ventures)

Company Size: EWOR GmbH appears to be an early-stage venture builder or incubator, focusing on launching new initiatives. The team structure for these initiatives is likely lean and agile, growing as ventures mature.

Founded: The company is led by serial entrepreneurs Paul Müller (founder of Adjust) and Petter Made (founder of SumUp), indicating a strong foundation in building successful tech companies. The specific founding date of EWOR GmbH itself is not provided, but its mission suggests a focus on recent and future innovation.

Team Structure:

• Initiative-Focused: You will report directly to the department founder and collaborate with a highly specialized, elite team of engineers, researchers, and commercial leaders dedicated to specific 0-to-1 initiatives.

• Lean & Agile: Expect a flat hierarchy with rapid decision-making, where good ideas and fast execution are prioritized over titles or layers of approval.

• Cross-Functional Collaboration: Close partnership with founders, engineers, and commercial leads is essential for rapid product development and market validation.

Methodology:

• Execution-Driven: A strong emphasis on tangible results and rapid implementation, moving from prototype to production quickly.

• Data-Informed: While not explicitly stated, the background of the founders suggests a data-driven approach to validation and scaling.

• Entrepreneurial Spirit: Encourages a mindset of taking ownership, experimenting, and building category-defining ventures from the ground up.

Company Website: https://eworgmbh.teamtailor.com (Note: This is the careers page URL; the primary company website is likely ewor.com, based on the domain_derived.)

📝 Enhancement Note: The company context is inferred from the description of its founders, their past successes, and the "0-to-1 initiatives" approach, positioning EWOR GmbH as a dynamic venture builder.

📈 Career & Growth Analysis

Operations Career Level: This role represents a pivotal "0-to-1" opportunity, functioning at a level where an individual can significantly shape a new venture from its inception. It's beyond a standard designer role, requiring strategic input and end-to-end ownership akin to a co-founder or early product lead. The emphasis is on building and scaling, offering a unique path for ambitious designers.

Reporting Structure: You will report directly to the department founder, a serial entrepreneur, indicating a high level of visibility and direct access to leadership. This offers an accelerated learning curve and direct impact on strategic decisions.

Operations Impact: The impact of this role is foundational. You will be instrumental in defining the user experience, brand identity, and initial product direction of new HealthTech ventures. Success in this role directly influences market validation, user adoption, scalability, and the potential for future spin-offs and institutional backing.

Growth Opportunities:

• Venture Leadership: Potential to grow into a leadership role within a successful spin-off venture, taking on broader product or design leadership responsibilities.

• Entrepreneurial Skill Development: Gain invaluable experience in building and scaling businesses from scratch, working alongside seasoned entrepreneurs.

• Specialization: Deepen expertise in HealthTech design and product innovation, becoming a sought-after specialist in this high-demand sector.

• Equity Appreciation: Directly benefit from the success and growth of the ventures you help build through equity upside.

📝 Enhancement Note: The growth analysis focuses on the entrepreneurial and venture-building aspects of the role, highlighting opportunities beyond traditional design career paths.

🌐 Work Environment

Office Type: This is a 100% remote position, offering complete flexibility in work location within Europe or the Americas.

Office Location(s): No physical office is specified, as the role is fully remote. Candidates must be based in Europe or the Americas.

Workspace Context:

• Autonomous Workspace: You will manage your own remote workspace, requiring self-discipline and effective time management.

• Digital Collaboration: Reliance on digital collaboration tools for communication and teamwork with a global, remote team.

• Innovation Hub: While remote, the environment is described as a "high-growth environment" focused on "cutting-edge new initiatives," suggesting a dynamic and intellectually stimulating virtual workspace.

• Direct Leadership Access: The remote setup does not preclude close interaction with the department founder and other elite team members.

Work Schedule: The role is full-time, with an expected 40 hours per week. However, the emphasis on "maximum ownership" and "high-growth environment" implies a results-driven culture that may require flexibility and dedication beyond standard hours to meet ambitious milestones, particularly when collaborating across different time zones.

📝 Enhancement Note: The work environment description emphasizes the remote aspect and the company's culture of rapid execution, which influences the nature of the virtual workspace and expected work habits.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of your application, resume, and portfolio to assess alignment with the role's requirements and company's builder-centric approach.

• Portfolio Deep Dive: A session focused on your portfolio, where you'll be expected to walk through case studies, explain your design process, and articulate the strategic thinking behind your UI/UX and brand decisions.

• Founder/Leadership Interview: Discussion with the department founder or other senior leaders to evaluate your strategic thinking, problem-solving abilities, understanding of the HealthTech space, and cultural fit with a high-agency, entrepreneurial team.

• Skills Assessment/Challenge: Potentially a design challenge or case study related to a hypothetical HealthTech initiative to assess your practical skills, strategic approach, and ability to execute under pressure.

• Final Evaluation: Assessment of your overall fit, potential impact, and alignment with the company's vision for building category-defining ventures.

Portfolio Review Tips:

• Show, Don't Just Tell: Present detailed case studies that clearly outline the problem, your process, your specific contributions, the solutions you designed, and the outcomes (even if hypothetical or projected for 0-to-1 initiatives).

• Highlight 0-to-1 Experience: Emphasize any experience you have in launching new products or brands from scratch, demonstrating your ability to navigate ambiguity and drive initiatives from concept to reality.

• Strategic Rationale: Be prepared to articulate the strategic reasoning behind your design choices, connecting them to business goals and user needs.

• Brand Integration: Clearly demonstrate how your UI/UX work aligns with and strengthens the overall brand identity you've developed or contributed to.

• Conciseness and Clarity: Present your portfolio in a well-organized and digestible format, focusing on the most impactful projects relevant to this role.

Challenge Preparation:

• Understand the HealthTech Landscape: Research current trends, challenges, and user needs in HealthTech.

• Think Strategically: Prepare to think about business objectives, scalability, and market positioning in addition to pure design execution.

• Embrace Ambiguity: Be ready to work with limited information and make reasoned assumptions, reflecting the 0-to-1 nature of the role.

• Focus on Impact: Frame your solutions in terms of potential business impact and user value.

📝 Enhancement Note: The interview process and portfolio review tips are tailored to the "builder" and "0-to-1" nature of the role, emphasizing strategic thinking, execution, and impact.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop, XD), InVision, or similar advanced design and prototyping platforms.

• Collaboration: Tools like Slack, Microsoft Teams, Zoom, or Google Meet for remote team communication and virtual meetings.

• Project Management: Potentially tools like Jira, Asana, Trello, or Monday.com for managing roadmaps and task execution.

Analytics & Reporting:

• Familiarity with analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude) to understand user behavior and inform design decisions.

• Experience with A/B testing tools or methodologies to optimize user interfaces. CRM & Automation:

• While not a primary focus for this design role, an understanding of how CRM systems and marketing automation tools might interact with the user experience or brand touchpoints could be beneficial.

• Experience with tools for creating and managing design systems (e.g., Storybook, Zeroheight) would be a strong asset.

📝 Enhancement Note: The tools listed are standard for UI/UX and Brand Designers, with an emphasis on those relevant to rapid prototyping, collaboration, and potential future analytics integration for new ventures.

👥 Team Culture & Values

Operations Values:

• Ownership: A deep commitment to taking end-to-end responsibility for initiatives and driving them to success.

• Execution Excellence: A focus on rapid, high-quality implementation and delivery, prioritizing action over lengthy deliberation.

• Innovation: A drive to explore cutting-edge domains like HealthTech and build category-defining ventures.

• Agility: Adaptability and the ability to pivot quickly based on market feedback and strategic insights.

• Collaboration: A proactive and open approach to working with a diverse, global team to achieve shared goals.

Collaboration Style:

• Direct & Transparent: Communication is likely to be candid and efficient, given the focus on speed and results.

• Cross-Functional Synergy: Expect close collaboration across design, engineering, research, and commercial functions, with a shared understanding of the venture-building mission.

• Idea-Driven: A culture where well-reasoned ideas are valued and debated openly, regardless of hierarchy.

• Feedback-Oriented: A continuous cycle of feedback and iteration is essential for rapid product development and refinement.

📝 Enhancement Note: The cultural values are inferred from the company's description as a venture builder led by successful entrepreneurs, emphasizing speed, ownership, and innovation.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: Building from 0-to-1 means operating with incomplete information and a high degree of uncertainty, requiring comfort with ambiguity.

• Rapid Iteration & Scaling: The need to move quickly from prototype to production and architect for scalability presents a continuous challenge in balancing speed with robust design.

• HealthTech Specifics: Understanding and adhering to the unique regulatory and ethical considerations within the HealthTech sector while delivering user-friendly designs.

• Remote Collaboration: Maintaining strong team cohesion and effective communication across different time zones and locations in a fully remote setting.

Learning & Development Opportunities:

• Venture Building Mastery: Gain unparalleled experience in the entire lifecycle of launching new technology ventures, from ideation to potential spin-off.

• Strategic Design Leadership: Develop strategic thinking and leadership skills by directly influencing the direction of new businesses.

• HealthTech Specialization: Become an expert in designing for the complex and evolving HealthTech market.

• Mentorship from Founders: Direct learning opportunities from serial entrepreneurs with proven track records in building and scaling successful tech companies.

📝 Enhancement Note: Challenges and growth opportunities are framed around the specific context of building new ventures in a remote, fast-paced environment within the HealthTech sector.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you took a product or brand from concept to launch. What were the biggest challenges, and how did you overcome them?" (Focus on your 0-to-1 experience, problem-solving, and execution.)

• "How would you approach designing a user interface for a new HealthTech application aimed at [specific user group, e.g., elderly patients, busy clinicians]? What are the key considerations?" (Assess your understanding of user-centric design and domain specifics.)

• "Imagine we're launching a new digital health platform. What would be your immediate priorities for establishing its brand identity and core user experience?" (Evaluate your strategic thinking and ability to prioritize in a new venture.) Company & Culture Questions:

• "Based on your understanding of EWOR GmbH and its founders, what excites you most about this opportunity?" (Gauge your research and genuine interest.)

• "How do you handle situations where there is disagreement on design direction within a team?" (Assess your collaboration and conflict-resolution skills.)

• "What does 'maximum ownership' mean to you in a professional context, and how have you demonstrated it in past roles?" (Evaluate your high-agency builder mindset.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly articulate the problem, your role and process, the solutions you designed, and the impact (quantifiable if possible, or strategic rationale).

• Emphasize Strategic Decisions: Explain why you made certain design choices, linking them back to user needs and business objectives.

• Showcase Brand Consistency: Demonstrate how your UI/UX work aligns with and reinforces the brand identity you've developed.

• Be Prepared for Questions: Anticipate questions about your process, tools, challenges, and how you would adapt your approach to EWOR's 0-to-1 environment.

📝 Enhancement Note: Interview questions are designed to probe for the specific skills and mindset required for a 0-to-1 builder role in a fast-paced, remote tech environment.

📌 Application Steps

To apply for this HealthTech UI/UX & Brand Designer position:

• Submit your application directly through the provided link on the EWOR GmbH Teamtailor page.

• Curate Your Portfolio: Select 2-3 of your most impactful projects that best showcase your UI/UX and brand design expertise, particularly highlighting any experience with new product launches or early-stage ventures. Ensure case studies clearly articulate your process and strategic thinking.

• Tailor Your Resume: Update your resume to highlight key skills and experiences relevant to UI/UX design, brand strategy, HealthTech, and a 0-to-1 builder/operator mindset. Use keywords from the job description to optimize for ATS.

• Prepare Your Narrative: Practice walking through your portfolio and explaining your design process and strategic rationale concisely and compellingly. Be ready to discuss your approach to ownership and execution.

• Research EWOR GmbH: Understand the company's mission, its founders' backgrounds (Adjust, SumUp), and the implications of building "cutting-edge new initiatives" and "category-defining ventures."

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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