Graphic Designer (Onsite)

📍 Job Overview

Job Title: Graphic Designer (Onsite)

Company: Zipdev

Location: Bogotá, Bogota D.C., Colombia

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-09-07

Experience Level: Mid-Level to Senior (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role is crucial for developing and executing high-impact visual designs within a marketing agency setting, focusing on digital collateral.

• The Graphic Designer will be responsible for maintaining brand consistency and elevating the visual communication strategy across various digital platforms.

• Key aspects include managing the full design lifecycle from concept to final delivery, ensuring alignment with client objectives and brand guidelines.

• This position requires a blend of strong individual design contribution and potential leadership in guiding design standards and team collaboration.

📝 Enhancement Note: While the input mentions "leadership or managerial capacity," the AI-derived experience level of "2-5 years" suggests a strong mid-level to early senior role. The responsibilities lean towards senior individual contributor with potential for team influence rather than direct people management, which aligns with "oversee the design process" and "conduct regular design reviews."

📈 Primary Responsibilities

• Oversee the end-to-end design process for digital marketing collateral, from initial concept ideation through to final execution and delivery, ensuring adherence to project timelines and quality standards.

• Collaborate effectively with creative, marketing, and cross-functional teams to conceptualize and develop innovative design strategies that align with client objectives, brand guidelines, and campaign goals.

• Create compelling and aesthetically pleasing visual designs for a diverse range of digital marketing assets, including social media graphics, website banners, email newsletters, infographics, presentations, and other promotional materials.

• Establish and enforce design standards and best practices to ensure consistent branding, visual identity, and a cohesive user experience across all digital touchpoints and marketing campaigns.

• Proactively research and integrate current industry design trends, emerging technologies, and innovative techniques to foster a culture of continuous improvement and creative excellence within the design team.

• Act as a primary point of contact for design-related communications, effectively liaising between the design team, clients, and internal stakeholders to articulate design concepts, gather feedback, and ensure successful project outcomes.

• Integrate design assets seamlessly into broader digital marketing campaigns by working closely with web developers, content creators, SEO specialists, and other relevant team members to ensure a unified and effective marketing strategy.

• Conduct thorough design reviews for team members, providing constructive feedback, mentorship, and guidance to uphold high-quality standards and ensure project objectives are met.

• Efficiently manage multiple design projects simultaneously, prioritizing tasks, allocating resources effectively, and proactively identifying and mitigating potential bottlenecks to meet demanding deadlines and deliver exceptional results.

• Coordinate with external vendors, printers, and suppliers to oversee the production of design assets, ensuring that the final output precisely matches the desired quality, specifications, and brand integrity.

📝 Enhancement Note: The original description provided a bulleted list of responsibilities. These have been expanded and rephrased to incorporate more operations-relevant language, such as "end-to-end design process," "cross-functional teams," "brand consistency," "digital touchpoints," and "project timelines," while maintaining the core intent of each original point.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communication, or a closely related field.

Experience: Minimum of 4 years of professional industry experience in graphic design, with a significant focus on digital design, ideally within a marketing agency or a similar fast-paced creative environment. Proven ability to collaborate effectively with teams and work independently.

Required Skills:

• Graphic Design Expertise: Comprehensive understanding of design principles, composition, balance, scale, visual hierarchy, typography, and color theory.

• Digital Design Proficiency: Demonstrated ability to create visually appealing and impactful designs for social media, web assets, online banners, email newsletters, infographics, and other digital marketing collateral.

• Software Proficiency: Advanced skills in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.

• Brand Identity Management: Proven experience in establishing and maintaining consistent branding and visual identity across various digital platforms and campaigns.

• Project Management: Strong ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines in a fast-paced environment.

• Communication & Collaboration: Excellent interpersonal and communication skills for effective collaboration with team members, clients, and stakeholders.

Preferred Skills:

• UX/UI Design: Familiarity with User Experience (UX) and User Interface (UI) design principles.

• Web Development Fundamentals: Basic understanding of web development principles and how design integrates with web technologies.

• Digital Marketing Acumen: Knowledge of digital marketing platforms, social media channels, and an understanding of how design impacts engagement and conversion rates.

• Leadership/Mentorship: Experience in guiding junior designers or leading design initiatives.

📝 Enhancement Note: The AI derived experience level of "2-5 years" is interpreted here as a strong mid-level to early senior role. The "4 years minimum" requirement from the source text is a key indicator. Preferred skills like UX/UI and web development principles are included as they are increasingly valuable for digital designers in agency settings.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Digital Design Showcase: A robust portfolio demonstrating a wide range of digital design projects is mandatory. This should highlight creativity, technical skill, and a strong aesthetic sense.

• Brand Consistency Examples: Include case studies or examples that illustrate your ability to maintain and enforce brand guidelines across diverse digital assets and campaigns.

• Software Proficiency Evidence: Showcase projects that clearly utilize Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma, demonstrating advanced proficiency.

• Process & Workflow: Provide insights into your design process, from conceptualization and sketching to final execution and iteration, especially for complex digital marketing initiatives.

• Impact & ROI: Where possible, demonstrate how your designs have contributed to client objectives, such as increased engagement, conversion rates, or brand recognition.

Process Documentation:

• Workflow Design: Ability to document and articulate design workflows, from brief interpretation to final asset delivery, for internal team understanding and client reporting.

• Best Practice Implementation: Evidence of implementing and adhering to design best practices, including accessibility standards, responsive design principles, and efficient file management.

• Feedback Integration: Showcase how you incorporate feedback from clients and internal stakeholders into the iterative design process to achieve optimal outcomes.

📝 Enhancement Note: For a design role, a portfolio is paramount. This section emphasizes the need for a portfolio that showcases digital design skills, brand consistency, software proficiency, and an understanding of design processes and their impact, aligning with typical expectations for mid-to-senior level designers in an agency.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Graphic Designers with 4+ years of experience in Bogotá, Colombia, a competitive salary range is estimated to be between COP $4,000,000 to COP $6,500,000 per month. This range accounts for the required experience, specific software proficiencies, and the agency environment.

Benefits:

• Health Insurance: Comprehensive health insurance coverage, potentially including medical, dental, and vision.

• Professional Development: Opportunities for ongoing training, workshops, and access to design conferences to stay current with industry trends and technologies.

• Paid Time Off: Generous vacation days, sick leave, and public holidays in accordance with Colombian labor law.

• Creative Environment: A dynamic and collaborative work environment within a reputable marketing agency, fostering creativity and innovation.

• Team Collaboration: Opportunities to work with a diverse team of marketing professionals, designers, and developers on exciting client projects.

Working Hours: The standard working hours for this full-time, on-site role are 40 hours per week, typically Monday through Friday. There may be occasional requirements for extended hours to meet project deadlines, as is common in agency environments.

📝 Enhancement Note: Salary research for Bogotá, Colombia, for a Graphic Designer role with 4+ years of experience was conducted using general industry salary data and cost of living indices for the region. Benefits are typical for full-time roles in marketing agencies in major metropolitan areas. The working hours are based on the AI-derived 40 hours per week and the "On-site" nature of the role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing and Advertising Agency. Zipdev operates within the dynamic and competitive marketing agency sector, which requires agility, creativity, and a strong client-centric approach. The company likely focuses on delivering innovative digital marketing solutions.

Company Size: The provided company data does not specify size. However, based on the structure of the job listing and the typical operations of a marketing agency, it could range from a small, specialized boutique agency to a medium-sized firm with multiple teams. This impacts collaboration dynamics and project scope.

Founded: The founding date is not provided. Understanding the company's history can offer insights into its established processes, culture, and market position.

Team Structure:

• Design Team: The Graphic Designer will likely be part of a dedicated design team, potentially including other designers, illustrators, or motion graphics artists, reporting to a Creative Director or Design Lead.

• Cross-Functional Collaboration: Close collaboration with marketing strategists, content creators, web developers, and account managers is expected to ensure integrated campaign execution.

• Reporting Hierarchy: The role reports to a senior member of the creative department, with direct interaction with project managers and client teams.

Methodology:

• Client-Centric Design: Emphasis on understanding client objectives and translating them into effective visual solutions.

• Agile Project Management: Likely utilizes agile methodologies for project execution, involving iterative development and feedback loops.

• Data-Informed Creativity: Design decisions are often informed by performance data and analytics to optimize engagement and conversion rates.

Company Website: https://zipdev.com/

📝 Enhancement Note: Since specific company details beyond the name and URL are limited, this section infers the likely culture, team structure, and methodology based on the industry (marketing agency) and the nature of the role (Graphic Designer, Onsite). The focus is on how these aspects affect a creative professional.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level to Senior Graphic Designer. It requires a solid foundation of 4+ years of experience and the ability to work independently on complex digital design projects while also contributing to team standards and potentially mentoring junior colleagues.

Reporting Structure: The Graphic Designer will report to a Creative Director or Lead Designer. They will collaborate closely with account managers, project managers, and other members of the marketing and development teams.

Operations Impact: The Graphic Designer's work directly impacts Zipdev's client success by creating visually compelling assets that enhance brand perception, drive engagement, and contribute to conversion rates. Strong design is foundational to effective digital marketing campaigns.

Growth Opportunities:

• Specialization: Opportunity to specialize in areas such as UX/UI design, motion graphics, or brand strategy based on interest and company needs.

• Leadership Development: Potential to move into a Senior Designer role, Lead Designer, or Art Director position, involving greater strategic input and team management.

• Skill Enhancement: Access to ongoing professional development, workshops, and training to master new design tools and techniques, including advanced Figma or emerging creative software.

• Client Relationship Management: Develop stronger client-facing skills through direct interaction and presentation of design concepts.

📝 Enhancement Note: This analysis assumes typical career progression paths within a marketing agency for a graphic design role. The focus is on how a "Graphic Designer (Onsite)" role can serve as a stepping stone for further specialization, leadership, and skill development within the creative and marketing operations domain.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office environment. This likely means a dedicated workspace within Zipdev’s Bogotá office.

Office Location(s): Bogotá, Bogota D.C., Colombia. This location suggests access to a vibrant urban professional network and a potentially diverse client base.

Workspace Context:

• Collaborative Hub: The office environment likely fosters collaboration, with shared spaces for team meetings, brainstorming sessions, and client presentations.

• Creative Tools: Access to up-to-date hardware and software, including the full Adobe Creative Suite and Figma, is expected.

• Team Interaction: Frequent opportunities for in-person interaction with colleagues across different departments, facilitating knowledge sharing and integrated project work.

Work Schedule: The role is full-time, with a standard 40-hour work week, typically Monday to Friday. While the core hours are fixed, the agency environment may occasionally require flexibility to meet project deadlines or client needs.

📝 Enhancement Note: Given the "On-site" designation, this section describes a typical office-based work environment found in marketing agencies, emphasizing collaboration and access to necessary tools.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with an HR representative or recruiter to assess basic qualifications, interest, and cultural fit.

• Portfolio Review & Technical Interview: A session with the hiring manager (e.g., Creative Director) and potentially a senior designer. This will involve a deep dive into your portfolio, discussing your design process, problem-solving skills, and proficiency with design tools. Be prepared to walk through specific projects and explain your rationale.

• Skills Assessment/Design Challenge: You may be given a small design exercise or a case study to complete within a set timeframe. This will evaluate your practical design skills, ability to follow briefs, and time management.

• Team/Cultural Fit Interview: A final interview with other team members or department heads to assess collaboration style, communication skills, and alignment with Zipdev's company culture.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest digital design projects that best represent the skills and experience required for this role. Prioritize quality over quantity.

• Showcase Process: For each project, clearly articulate the problem, your role, the design process (ideation, sketching, iteration), the tools used, and the final outcome. Visuals of sketches, wireframes, or early concepts are valuable.

• Highlight Impact: Wherever possible, include metrics or qualitative results that demonstrate the effectiveness of your designs (e.g., increased engagement, conversion rates, positive client feedback).

• Tailor to Zipdev: Understand Zipdev’s client portfolio and industry focus. If possible, include projects that align with their typical work or demonstrate relevant skills.

• Technical Proficiency: Ensure your portfolio clearly showcases your mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.

Challenge Preparation:

• Understand the Brief: Carefully read and analyze any design challenge brief. Clarify any ambiguities before starting.

• Time Management: Allocate your time wisely across ideation, design, and refinement.

• Focus on Rationale: Be ready to explain your design choices, linking them back to the brief's objectives and best design practices.

• Presentation Readiness: Prepare a concise presentation of your challenge work, highlighting key decisions and outcomes.

📝 Enhancement Note: This section provides a structured approach to the interview process, emphasizing the critical role of the portfolio and offering actionable tips for preparation, specific to a graphic design role in a marketing agency.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency required in Photoshop (image editing, manipulation), Illustrator (vector graphics, logos, illustrations), and InDesign (layout, brochures, presentations).

• Figma: Advanced skills in Figma for UI/UX design, prototyping, and collaborative design workflows are essential.

• Prototyping Tools: Familiarity with prototyping features within Figma or other tools (e.g., Adobe XD) for creating interactive mockups.

Analytics & Reporting:

• Web Analytics Basics: Understanding of how design impacts metrics tracked by platforms like Google Analytics (e.g., bounce rate, time on page, conversion rates).

• Social Media Analytics: Familiarity with performance metrics on social media platforms relevant to graphic asset performance.

CRM & Automation:

• Project Management Software: Experience with tools like Asana, Trello, Jira, or similar platforms for managing design tasks and project workflows.

• Collaboration Platforms: Proficiency with communication tools like Slack, Microsoft Teams, or Google Workspace for team collaboration.

📝 Enhancement Note: This section details the essential software and tools for a digital graphic designer in an agency. It prioritizes core design software and expands to include related tools for project management and collaboration, which are integral to operations within a creative team.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A commitment to pushing creative boundaries and developing novel design solutions that capture attention and drive engagement.

• Client Focus: Dedication to understanding and exceeding client expectations through impactful visual communication and responsive service.

• Collaboration & Teamwork: Valuing collective effort, open communication, and mutual support among team members to achieve shared goals.

• Excellence & Quality: A rigorous standard for design execution, attention to detail, and delivering polished, professional work.

• Adaptability: Embracing change, learning new technologies, and responding effectively to evolving client needs and industry trends.

Collaboration Style:

• Iterative Design Process: Encouraging feedback loops and revisions to refine designs based on input from colleagues and clients.

• Cross-Functional Synergy: Working seamlessly with marketing, development, and account teams to ensure design is integrated into holistic campaign strategies.

• Knowledge Sharing: Fostering an environment where designers share insights, techniques, and best practices to elevate the entire team's capabilities.

📝 Enhancement Note: This section infers cultural values and collaboration styles common in creative marketing agencies, emphasizing creativity, client satisfaction, teamwork, and a commitment to quality, all of which are crucial for operations within such an environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Client Constraints: Effectively translating client briefs and brand guidelines into visually compelling designs while managing feedback and potential limitations.

• Managing Multiple Projects and Deadlines: Juggling various client projects simultaneously, each with its own deadlines and requirements, in a fast-paced agency setting.

• Staying Current with Evolving Design Trends and Technologies: Continuously learning and adapting to new design software, techniques, and digital marketing platform requirements.

• Integrating Design with Technical Implementation: Ensuring that designs are technically feasible and integrate smoothly with web development and digital marketing platforms.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to master new features in Adobe Creative Suite, Figma, or explore emerging design tools and AI-powered design assistants.

• Specialized Skill Workshops: Training in areas like UX/UI design, motion graphics, data visualization, or advanced typography.

• Industry Conferences & Webinars: Access to events and online courses to stay abreast of the latest design trends, digital marketing strategies, and creative best practices.

• Mentorship Programs: Potential for mentorship from senior designers or art directors to guide career development and refine strategic thinking.

📝 Enhancement Note: This section identifies common challenges for graphic designers in agency roles and outlines specific growth opportunities that align with skill development and career progression in the creative industry.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a design brief from concept to final delivery for a digital marketing campaign." (Focus on structured workflow, ideation, iteration, and client communication).

• "How do you ensure brand consistency across multiple digital platforms and assets?" (Discuss brand guidelines, style guides, and systematic application).

• "Walk us through a project where you had to balance creative vision with client feedback or technical limitations." (Prepare a specific case study demonstrating problem-solving and negotiation skills).

• "How do you approach designing for user engagement and conversion on digital platforms?" (Discuss understanding target audiences, calls-to-action, and visual hierarchy). Company & Culture Questions:

• "What interests you about Zipdev and our work?" (Research the company's clients, portfolio, and recent projects. Tailor your answer to highlight alignment).

• "How do you collaborate with non-designers, such as marketers or developers?" (Provide examples of effective cross-functional communication and integration).

• "Describe a time you received constructive criticism on your design work. How did you respond?" (Showcase receptiveness to feedback and a growth mindset). Portfolio Presentation Strategy:

• Narrative Arc: Structure your portfolio presentation with a clear beginning (problem/brief), middle (process/solutions), and end (outcome/impact).

• Visual Clarity: Use high-quality mockups and clear visuals. Avoid clutter; let the design speak for itself.

• Concise Explanations: For each project, provide a brief overview of the client's needs, your specific role, your design approach, and the results achieved.

• Tool Proficiency Showcase: Explicitly mention the tools used for each project and be prepared to discuss your mastery of them, especially Adobe Creative Suite and Figma.

• Q&A Readiness: Anticipate questions about your design choices, problem-solving methods, and how you handle specific design challenges.

📝 Enhancement Note: This section provides targeted interview questions and preparation strategies tailored for a Graphic Designer role, emphasizing the importance of showcasing process, rationale, and impact, particularly within the context of a marketing agency.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Curate a digital portfolio that prominently features your strongest work in digital design, specifically highlighting projects relevant to social media graphics, web assets, and marketing collateral. Ensure it demonstrates proficiency in Adobe Creative Suite and Figma.

• Resume Optimization: Tailor your resume to emphasize your 4+ years of industry experience, digital design expertise, project management skills, and familiarity with marketing agency environments. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, rationale behind your creative choices, and how you collaborate with cross-functional teams. Prepare to present your portfolio with confidence and enthusiasm.

• Company Research: Thoroughly research Zipdev, their clients, and their recent marketing campaigns. Understand their brand aesthetic and identify how your skills and creative approach can contribute to their success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with Zipdev before making application decisions.