Graphic Designer (m/w/d)

📍 Job Overview

Job Title: Graphic Designer (m/w/d)

Company: EGYM

Location: München, Bavaria, Germany

Job Type: Full-time

Category: Marketing & Design Operations

Date Posted: April 16, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (Up to 100% Remote option available)

🚀 Role Summary

• Develop and execute versatile marketing assets across digital, print, and video channels to enhance EGYM Wellpass's global presence.

• Manage and maintain brand content, ensuring all marketing materials adhere to the latest standards and effectively communicate the value proposition of EGYM Wellpass.

• Drive the creation of monthly campaign materials and themed online flyers, taking full ownership of deadlines and deliverables.

• Collaborate closely with international teams, design, and marketing departments to ensure cohesive and impactful visual communication strategies.

• Facilitate the personalization of customer-specific materials and oversee the production process with online printing partners.

📝 Enhancement Note: This role, while titled "Graphic Designer," has significant operational components related to marketing asset management, campaign execution, and cross-functional coordination. The emphasis on structured work, deadline management, and brand content consistency suggests a need for a candidate who can operate efficiently within a defined operational framework, rather than purely in a conceptual design capacity. The mention of "Existing Business Team" handling direct customer communication implies a focus on back-end asset creation and support for sales enablement.

📈 Primary Responsibilities

• Design and produce a wide range of marketing assets for all channels, including digital, print, social media content, presentations, and video formats.

• Maintain and update the standard marketing package, ensuring all materials are current, on-brand, and effective for global markets.

• Conceptualize and create monthly online flyers focused on specific themes, managing the entire production lifecycle from design to delivery.

• Prepare and personalize marketing materials for specific clients and manage the ordering of print media through online printing partners.

• Serve as a key liaison between the design, marketing, and existing business teams, ensuring seamless workflow and timely delivery of creative assets.

• Support international growth by creating assets for various regions, coordinating communication in German for Germany/Austria and English for other markets.

• Actively seek and incorporate feedback to improve design quality and personal expertise, sharing knowledge with colleagues and contributing to team development.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can manage multiple projects simultaneously, work with strict deadlines, and adapt to the needs of different international markets. The "Production & Personalization" and "Brand Content Management" responsibilities point towards a role that requires organizational skills and attention to detail, crucial for operations.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is typically expected for this level of role. A strong portfolio can often substitute for formal education.

Experience: 2-5 years of professional experience in graphic design, with a proven track record of creating marketing collateral across various media. Experience in a fast-paced, international environment is advantageous.

Required Skills:

• Proficiency in Adobe Creative Cloud, with a strong emphasis on InDesign, Photoshop, and Illustrator.

• Excellent command of German (fluent in spoken and written) for Germany and Austria.

• Very good command of English (fluent in spoken and written) for international communication.

• Demonstrated ability to work independently, manage projects, and meet deadlines.

• Strong communication skills to articulate design concepts and collaborate effectively with diverse teams.

• A proactive, goal-oriented, and structured approach to work.

• Team player mentality with a solution-oriented mindset and a willingness to contribute to shared objectives.

Preferred Skills:

• Familiarity with Figma and Notion for collaborative design and project management.

• Experience with video creation and animation software.

• Basic knowledge of French is a plus.

• Experience in the corporate wellbeing or health benefit industry.

📝 Enhancement Note: The requirement for both German and English proficiency, alongside specific software skills, indicates a need for a candidate who can seamlessly integrate into an international operational workflow. The mention of Figma and Notion as "plus" skills suggests a lean towards modern collaborative design tools often used in operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a diverse range of design projects, including digital assets (social media graphics, web banners), print materials (flyers, brochures), presentations, and ideally, examples of video or animation work.

• Demonstrations of proficiency with Adobe Creative Cloud tools (InDesign, Photoshop, Illustrator) through project examples.

• Case studies or project examples that highlight the candidate's ability to manage projects from concept to completion, adhering to brand guidelines and deadlines.

• Visual examples of how designs have been personalized for specific audiences or clients.

Process Documentation:

• Examples of how the candidate has managed project workflows, particularly in relation to campaign planning and execution.

• Documentation or case studies illustrating the candidate's approach to collaborating with cross-functional teams (e.g., marketing, sales, other designers).

• Evidence of processes used for preparing artwork for print production and managing vendor relationships (e.g., with online printing partners).

• Demonstrations of how feedback has been incorporated into design processes and project revisions.

📝 Enhancement Note: For a role like this, the portfolio is critical. It should not only showcase aesthetic talent but also the candidate's ability to execute within operational constraints—managing multiple assets, adhering to brand guidelines, and meeting production timelines. The emphasis on "ownership for deadlines" and "production & personalization" implies a need to see process-oriented work in the portfolio.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a mid-level Graphic Designer with 2-5 years of experience in Munich, Germany, the estimated annual gross salary range is €45,000 - €60,000. This range can vary based on the candidate's specific skills, portfolio strength, and negotiation.

Benefits:

• Flexible working hours and up to 100% remote work option, offering significant work-life balance.

• 30 days of vacation per year, providing ample time for rest and rejuvenation.

• Personal company car with a fuel card for business and private use.

• Free EGYM Wellpass membership for access to thousands of sports and health facilities across Germany.

• Monthly flexible budget (€60) for public transportation and food subsidies.

• Attractive bike leasing program for fitness and sustainable commuting.

• Company contribution to an occupational pension scheme.

• Access to a benefit portal offering a variety of discounts on fashion, leisure activities, and more.

• Regular team events and office parties to foster camaraderie and networking.

• Participation in a self-organized mentoring platform for knowledge sharing and growth across teams and locations.

Working Hours: The role is based on a standard 40-hour work week, with significant flexibility in how these hours are managed, including the option for remote work.

📝 Enhancement Note: The salary estimate is based on general market data for graphic design roles in Munich and the listed benefits, which are quite comprehensive and can influence salary expectations. The detailed benefits package is a strong incentive and should be factored into the overall compensation discussion.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Fitness Technology / Corporate Wellbeing. EGYM is a leader in digital fitness solutions and EGYM Wellpass is a key corporate benefit provider in the health and wellness space. This industry is dynamic, technology-driven, and focused on improving people's lives through health and fitness.

Company Size: EGYM is a growing international company, likely falling into the mid-to-large size category (e.g., 250-1000+ employees), indicated by its expansion into multiple countries (FR, BEL, US, UK). This size suggests a structured organization with established processes but still retains aspects of a dynamic, startup-like environment.

Founded: EGYM was founded in 2010. This history indicates a company with established market presence and experience, evolving from its early stages to a significant player in its sector.

Team Structure:

• The Graphic Designer will be part of a creative Design Team, working alongside other designers and collaborating with the Marketing and Existing Business Teams.

• This role requires close integration with international teams, suggesting a matrixed or cross-functional reporting structure where direct project management might come from various departments.

Methodology:

• Data-Driven Design: While not explicitly stated, the company's focus on technology and corporate wellbeing suggests an approach that values measurable impact. Design decisions are likely informed by user feedback and performance metrics.

• Agile Marketing & Design: Given the international growth and monthly campaign cycles, the teams likely operate with agile methodologies, allowing for rapid iteration and adaptation.

• Collaborative Workflow: The job description emphasizes close collaboration across departments and international teams, indicating a culture that values teamwork and open communication.

Company Website: https://www.egym.com/ and https://career.egym.com/

📝 Enhancement Note: EGYM's focus on "Corporate Wellbeing" and being a "leading health benefit" positions the company in a growth sector. The design role here is not just about aesthetics but about contributing to tangible business objectives like customer acquisition and retention through compelling visual communication. The international aspect is key, requiring cultural sensitivity and adaptability in design.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer, typically requiring 2-5 years of experience. It's a hands-on creative position with significant operational responsibilities in asset management and campaign execution. The scope includes owning smaller to medium-sized projects and contributing to larger international campaigns.

Reporting Structure: The designer will report into a Design Team Lead or Manager. However, day-to-day project assignments and collaboration will involve close interaction with Marketing and the Existing Business Team, indicating a project-based reporting dynamic.

Operations Impact: The Graphic Designer's work directly impacts the company's brand perception, marketing effectiveness, and sales enablement. High-quality, on-brand marketing collateral is crucial for attracting and retaining corporate clients, driving user engagement with the EGYM Wellpass product, and supporting the company's international expansion goals. The operational efficiency of asset creation and delivery directly supports the speed and scale of marketing initiatives.

Growth Opportunities:

• Specialization: Deepen expertise in specific design areas such as motion graphics, video animation, or digital marketing design.

• Senior Designer/Art Director: Progress to leading larger creative projects, mentoring junior designers, and contributing more significantly to brand strategy.

• Operations Management: Transition into roles focused on marketing operations, campaign management, or creative production management, leveraging design expertise within an operational framework.

• Cross-functional Movement: Opportunities to move into marketing coordination, content management, or even product marketing roles.

• International Exposure: Gain experience working with diverse international markets, understanding different cultural nuances in design and communication.

📝 Enhancement Note: The growth path suggests that while this role is primarily creative, the operational aspects (project management, workflow efficiency, cross-functional collaboration) are crucial for career advancement within EGYM or similar organizations. The emphasis on "ownership" and "collaboration" are key indicators for potential leadership roles.

🌐 Work Environment

Office Type: The job description mentions a "location in Munich" and providing a "personal company car with fuel card for your appointments with customers or privately." While it also states "up to 100% remote work," this suggests a hybrid model is the default, with the office serving as a central hub for collaboration, team events, and potentially client meetings.

Office Location(s): The primary office location is Einsteinstraße 172, 81677 München, Bayern, Germany. The company also has international locations in France, Belgium, the US, and the UK.

Workspace Context:

• Collaborative Environment: The role requires working closely with other designers, marketing teams, and the existing business team. This implies a dynamic and interactive workspace, whether in-person or virtual.

• Tools & Technology: Access to the full Adobe Creative Cloud suite is a given. Preferred tools like Figma and Notion suggest a modern digital workspace that supports collaboration and efficiency.

• Team Interaction: Regular team events, office parties, and a mentoring program foster strong team cohesion and knowledge sharing, even with the remote work option.

Work Schedule: The role offers significant flexibility. While based on a standard 40-hour work week, the ability to manage work hours freely and work up to 100% remotely allows for a highly adaptable schedule, which is beneficial for managing creative workflows and personal commitments.

📝 Enhancement Note: The "up to 100% remote" option is a significant perk, but the mention of a company car and office-based team events suggests that in-person collaboration is still valued. Candidates should clarify expectations regarding in-office days if they prefer a fully remote setup. The Munich office serves as the operational base for many of these interactions.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit a complete application including CV and portfolio as a PDF, referencing ID #1957.

• Initial Screening: Review of CV and portfolio for essential skills, experience, and alignment with the role requirements. The portfolio will be a key factor.

• First Interview (likely with Hiring Manager/Team Lead): Discussion of your background, design philosophy, experience with Adobe Creative Cloud, and understanding of marketing asset creation. This stage will assess your technical skills and initial fit.

• Design Challenge/Task: You may be asked to complete a small design task or case study that simulates real-world responsibilities, such as creating a social media graphic or a flyer based on a brief. This assesses problem-solving and execution skills.

• Team/Stakeholder Interview: Meeting with members of the design, marketing, or existing business teams to evaluate collaboration style, communication skills, and cultural fit. This is where your ability to articulate your designs and processes will be tested.

• Final Interview: Potentially with a senior leader, focusing on career aspirations, understanding of EGYM's mission, and overall suitability for the company's growth trajectory.

Portfolio Review Tips:

• Curate Strategically: Showcase your strongest work that aligns with the job description – particularly digital and print marketing assets, and any video/animation examples.

• Highlight Process: For each project, briefly explain the brief, your role, the tools used, your design process, and the outcome. Emphasize how you managed deadlines and collaborated.

• Showcase Versatility: Include examples that demonstrate your ability to design for different channels (digital, print, social) and different target audiences.

• Brand Consistency: If possible, include examples where you successfully applied or adapted existing brand guidelines.

• PDF Format: Ensure your portfolio is well-organized, easy to navigate, and saved as a single PDF file as requested.

Challenge Preparation:

• Understand the Brand: Familiarize yourself with EGYM and EGYM Wellpass's visual identity, marketing campaigns, and target audience.

• Practice Workflow Simulation: Be ready to explain how you would approach a design brief under time constraints, including initial research, concept development, and execution.

• Articulate Your Choices: Be prepared to justify your design decisions, color palettes, typography choices, and layout based on the brief and brand objectives.

• Tool Proficiency: Be ready to discuss your comfort level with the required and preferred design tools.

📝 Enhancement Note: The application process strongly emphasizes the portfolio. Candidates should prepare it meticulously, ensuring it reflects not only creative talent but also operational competence in managing projects and delivering within defined parameters. The request for a PDF and specific ID (#1957) are crucial details.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential suite including InDesign for layout and print, Photoshop for image editing and digital graphics, and Illustrator for vector graphics and illustrations. Mastery of these is non-negotiable.

• Figma: Highly preferred for collaborative interface design, prototyping, and design system management. Its use indicates a modern, agile design workflow.

• Notion: Preferred for project management, documentation, and team collaboration, suggesting an organized approach to workflow and information sharing.

Analytics & Reporting:

CRM & Automation:

• Marketing Automation Tools: While the designer won't manage these, awareness of how assets are deployed through platforms like HubSpot, Marketo, or similar CRM-integrated marketing tools can provide valuable context for asset creation.

• Print Production Workflow Tools: Experience with platforms or processes for managing print orders and communicating with online print partners.

📝 Enhancement Note: The emphasis on Adobe Creative Cloud is standard. The inclusion of Figma and Notion as preferred tools points to a company that values modern, collaborative, and efficient design workflows. Understanding how these tools integrate into a broader marketing operations stack is a plus.

👥 Team Culture & Values

Operations Values:

• Growth Mindset: A continuous drive for self-improvement and team development. This translates to seeking feedback, learning new skills, and staying updated on design trends and technologies.

• Ownership & Accountability: Taking responsibility for tasks, projects, and deadlines, ensuring high-quality deliverables and proactive problem-solving.

• Collaboration & Teamwork: Working effectively with diverse teams across departments and international borders, valuing mutual support and shared success.

• Efficiency & Structure: Employing organized work methods and leveraging tools to streamline processes, ensuring timely and effective output.

• Impact-Driven Design: Creating marketing materials that not only look good but also achieve specific business objectives and contribute to the company's mission.

Collaboration Style:

• Cross-functional Integration: A strong emphasis on working closely with marketing and sales enablement (Existing Business Team) to ensure designs meet strategic goals and are effectively deployed.

• Open Communication & Feedback: A culture that encourages constructive feedback, open dialogue, and the sharing of ideas to foster continuous improvement.

• International Awareness: Adapting communication and design approaches to suit different cultural contexts and languages, fostering an inclusive global team environment.

📝 Enhancement Note: The values emphasize a blend of creative excellence and operational discipline. Candidates who thrive in structured yet flexible environments, value collaboration, and are driven by tangible results will fit well within EGYM's culture. The international aspect requires a high degree of cultural sensitivity and communication adaptability.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Operational Demands: Juggling multiple projects, tight deadlines, and diverse client needs while maintaining creative integrity and brand consistency.

• Internationalization of Assets: Adapting designs for different cultural contexts, languages, and market-specific requirements across multiple countries.

• Staying Ahead of Design Trends & Technology: Continuously learning and integrating new tools and techniques (e.g., motion graphics, AI in design) into the workflow.

• Managing Stakeholder Expectations: Effectively communicating design choices and managing feedback from various internal stakeholders with potentially differing priorities.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to attend workshops or courses on emerging design software (e.g., advanced Figma features, motion graphics) or techniques.

• Industry Exposure: Engaging with trends in corporate wellbeing, health tech, and B2B marketing through company initiatives and potential industry events.

• Project Leadership: Taking on leadership of small to medium-sized projects, developing project management and client liaison skills.

• Mentorship: Participating in EGYM's mentoring program to learn from experienced professionals and share your own expertise.

📝 Enhancement Note: The challenges are typical for a mid-level creative role in a fast-growing international company. The growth opportunities are well-defined, focusing on both technical skill enhancement and career progression within the company's operational structure.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to create marketing assets for multiple international markets. How did you ensure brand consistency and cultural relevance?" (Assesses internationalization skills and brand understanding)

• "Walk us through your process for designing monthly campaign flyers, from brief to final delivery. How do you manage deadlines and incorporate feedback?" (Evaluates workflow, project management, and adaptability)

Company & Culture Questions:

• "Why are you interested in EGYM and the EGYM Wellpass product specifically?" (Assesses research and alignment with company mission)

• "How do you approach collaboration with non-design teams like marketing or sales? Describe a successful cross-functional project." (Evaluates teamwork and communication)

Portfolio Presentation Strategy:

• Structure for Impact: Begin with your strongest, most relevant projects. For each, clearly state the objective, your role, the tools used, the process, and the outcome/impact.

• Highlight Operational Aspects: Emphasize projects where you managed deadlines, worked with specific client briefs, or produced assets for multiple channels or regions.

• Showcase Tool Proficiency: Be ready to discuss your experience with Adobe Creative Cloud, Figma, Notion, and any video/animation tools you highlighted.

• Engage and Discuss: Treat the portfolio review as a conversation. Be prepared to answer detailed questions about your design choices and problem-solving approaches.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative talent and operational efficiency. Candidates should be ready to articulate their design process, project management skills, and how they contribute to broader business objectives, especially within an international context.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the EGYM careers page, ensuring you include your CV and portfolio as a PDF.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating proficiency in Adobe Creative Cloud, experience with digital and print marketing assets, and any video/animation work. Emphasize projects that showcase your ability to manage deadlines and work within brand guidelines.

• Resume Optimization: Ensure your resume clearly outlines your years of experience, specific design software proficiency (Adobe CC, Figma, Notion), language skills (German, English), and any experience relevant to marketing operations or international collaboration. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, explaining your project management approach, and providing specific examples of how you've handled deadlines, feedback, and cross-functional collaboration. Prepare to discuss your understanding of EGYM and the corporate wellbeing industry.

• Company Research: Thoroughly research EGYM and EGYM Wellpass. Understand their mission, target audience, and current marketing efforts. Be prepared to discuss how your design skills can contribute to their growth and operational goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.