Graphic Designer - Munich

📍 Job Overview

Job Title: Graphic Designer

Company: Sungrow Europe - Welcome traveler!

Location: Munich, Bavaria, Germany

Job Type: Full-time (implied, standard for this role type)

Category: Marketing Operations / Creative Services

Date Posted: April 20, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Drive brand visual identity and creative output for Sungrow's European market, focusing on innovative and striking designs.

• Manage the end-to-end design lifecycle for diverse marketing collateral, including static graphics and video content, ensuring high-quality execution.

• Leverage cutting-edge tools, including AI, to enhance content creation efficiency and explore new design possibilities within a fast-paced environment.

• Collaborate closely with cross-functional teams to deliver visually compelling campaigns and marketing materials that resonate internationally.

📝 Enhancement Note: The raw job description focuses on creative execution. This enhancement positions the role within the broader "Marketing Operations" or "Creative Services" umbrella, emphasizing the operational aspects of managing design projects, ensuring brand consistency, and integrating new technologies like AI, which are critical for efficient GTM strategies.

📈 Primary Responsibilities

• Conceptualize, design, and execute innovative and visually compelling graphics for all European marketing initiatives, including brochures, factsheets, infographics, banners, and customer success stories.

• Produce engaging video content such as product and event trailers, image videos, and case studies, managing projects from initial concept to final delivery.

• Ensure impeccable quality control across all design outputs, maintaining brand consistency and adapting assets for various digital and print media requirements.

• Utilize and experiment with AI tools for content creation, including image generation, video enhancement, and copy support, to optimize the design workflow.

• Collaborate effectively with marketing, sales, and product teams to translate business objectives into impactful visual communication strategies.

• Manage multiple design projects simultaneously, adhering to strict deadlines and project scopes while maintaining high standards of creativity and technical execution.

📝 Enhancement Note: The responsibilities are expanded to include specific marketing collateral examples relevant to a B2B or industrial sector (like solar energy) and emphasize the project management and quality assurance aspects crucial in an operations context. The integration of AI tools is highlighted as a key responsibility for efficiency and innovation.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, Communications, or a related field is typically expected for roles requiring 3-5 years of experience. Equivalent professional experience may also be considered.

Experience: 3-5 years of professional experience in graphic design and content creation, gained either in an in-house creative team or an agency environment.

Required Skills:

• Expert proficiency in industry-standard design software: Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Strong command of digital design and prototyping tools such as Figma or similar platforms.

• Proven experience with AI tools for content creation (e.g., image generation, video editing assistance, copy support).

• Exceptional eye for design principles, including typography, layout, color theory, and brand consistency.

• Demonstrated ability to manage multiple projects concurrently, effectively prioritizing tasks and meeting deadlines without sacrificing quality.

• Experience working within cross-functional teams and in project-based environments, contributing to collaborative workflows.

Preferred Skills:

• Experience with video editing software (e.g., Adobe Premiere Pro, After Effects).

• Familiarity with content management systems (CMS) or digital asset management (DAM) systems.

• Basic understanding of the solar energy industry or renewable energy sector.

• Italian language proficiency (as noted as a plus).

📝 Enhancement Note: The "Your profile" section has been structured into clear "Required" and "Preferred" skills. AI tool proficiency is elevated to a required skill, reflecting its explicit mention. The experience level is refined to "Mid-Level" based on the 3-5 years requirement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of design projects, with a strong emphasis on marketing collateral and digital assets.

• Demonstration of successful project management, illustrating the journey from concept to completion for at least 2-3 significant projects.

• Examples of how design solutions have supported specific marketing objectives or brand campaigns.

Process Documentation:

• Case studies or project descriptions that detail the design process, including research, ideation, execution, and quality assurance phases.

• Evidence of workflow optimization, particularly how efficiency was improved through tool usage or process streamlining (e.g., template creation, automation).

• Examples of collaboration within cross-functional teams, detailing how design input was integrated into broader marketing strategies.

📝 Enhancement Note: This section is crafted to guide operations professionals on what a design portfolio should encompass from an operational perspective: process, efficiency, and demonstrable impact, rather than just aesthetic appeal. It emphasizes the need to showcase the how behind the designs, including the use of technology and project management.

💵 Compensation & Benefits

Salary Range: Based on Munich's cost of living, experience level (3-5 years), and the specialized skills (including AI proficiency), a competitive annual salary range for a Graphic Designer in Munich would typically fall between €45,000 and €60,000 gross per year.

Benefits:

• International Collaboration: Opportunity to work with diverse, global teams and contribute to a company with a significant international presence.

• Professional Growth Opportunities: Ample room for career advancement and skill development as the company scales, with potential for specialization in areas like digital marketing design or video production.

• Modern Tools and AI Integration: Access to and utilization of cutting-edge design and AI technologies, fostering innovation and efficiency in daily work.

• Impactful Work: Direct contribution to brand perception and market presence in the rapidly growing renewable energy sector.

• Dynamic Environment: Fast-paced work setting where quick decision-making and idea implementation are encouraged.

• Standard German Benefits: This would typically include statutory health insurance, pension contributions, paid time off (vacation days), and potentially other company-specific perks like travel allowances or team events.

Working Hours: The role implies a standard 40-hour work week, typical for full-time positions in Germany. While the environment is fast-paced, there may be opportunities for flexible working arrangements or occasional remote work, though the primary expectation is on-site presence.

📝 Enhancement Note: Salary is estimated based on regional benchmarks and role requirements. Benefits are expanded from the AI-provided list to include typical German employment standards and specific advantages highlighted in the job description. Working hours are clarified.

🎯 Team & Company Context

🏢 Company Culture

Industry: Renewable Energy (specifically Solar Power). Sungrow is a global leader in photovoltaic (PV) inverters and energy storage systems, contributing significantly to the global energy transition. This industry context implies a focus on innovation, sustainability, and technological advancement.

Company Size: Sungrow is a large, established global company with a significant European presence. The "Welcome traveler!" slogan suggests a welcoming and inclusive culture, potentially with a mix of experienced professionals and newer team members.

Founded: Sungrow Power Supply Co., Ltd. was founded in 1997, indicating a long history and established expertise in the energy sector.

Team Structure:

• The Graphic Designer will likely be part of the Marketing or Communications department within Sungrow's European division.

• They will report to a Marketing Manager or Head of Marketing/Communications, with potential dotted-line reporting to project leads for specific campaigns.

Methodology:

• Data-Driven Design: While creative, designs are expected to align with marketing objectives and potentially be informed by performance data and audience insights.

• Agile Project Management: The mention of managing multiple projects and a fast-paced environment suggests an agile or iterative approach to design and campaign execution.

• Innovation & Technology Adoption: A strong emphasis on utilizing modern tools, including AI, to drive efficiency and creative output.

Company Website: https://us.sungrowpower.com/ (using a US link as a proxy for general company info, though specific European operations may have regional sites).

📝 Enhancement Note: The company context is fleshed out by researching Sungrow's industry and founding date. The team structure and methodology are inferred to provide a clearer picture of the working environment for an operations-minded candidate.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer. It requires independent execution of design tasks and project management capabilities, moving beyond junior-level support. The emphasis on "real ownership" and direct impact suggests a significant level of responsibility.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or a similar leadership role within the European marketing team. This structure places the role within a functional department, contributing to broader GTM strategies through creative execution.

Operations Impact: The Graphic Designer's work directly influences Sungrow's brand perception, market visibility, and the effectiveness of marketing campaigns across Europe. High-quality, consistent, and innovative design is crucial for a technology-focused company like Sungrow to communicate its value proposition and differentiate itself in a competitive market. The role operationalizes brand strategy through tangible creative assets.

Growth Opportunities:

• Specialization: Potential to deepen expertise in specific design areas like motion graphics, video production, UI/UX for digital platforms, or advanced AI-driven design workflows.

• Leadership: Progression to a Senior Graphic Designer role, potentially leading design projects or mentoring junior designers as the team grows.

• Broader Marketing Roles: With demonstrated success and cross-functional experience, there could be pathways into roles focused on campaign management, digital marketing coordination, or content strategy.

• Industry Expertise: Developing specialized knowledge within the renewable energy sector can open doors to roles in related companies or advanced technical design applications.

📝 Enhancement Note: This section frames the role's career trajectory within an operational context, highlighting how creative output contributes to business goals and outlining specific pathways for growth that align with typical operations and marketing career ladders.

🌐 Work Environment

Office Type: The role is explicitly stated as "On-site" in Munich, suggesting a professional office environment. Given Sungrow's global presence and focus on technology, the office is likely modern, well-equipped, and designed to foster collaboration.

Office Location(s): Balanstr. 59, 81541 Munich, Germany. This location is in the Berg am Laim district of Munich, known for its mix of residential and commercial areas, with good transport links.

Workspace Context:

• Collaborative Environment: The emphasis on cross-functional teams and international collaboration indicates a dynamic workspace where interaction and idea sharing are encouraged.

• Technology-Forward: Expect access to modern hardware and software, including the Adobe Creative Suite, Figma, and AI tools, supporting efficient and creative work.

• Team Interaction: Opportunities to engage with a diverse team of marketing professionals, sales representatives, and potentially other creative specialists.

Work Schedule: A standard 40-hour work week is typical. While the environment is fast-paced, there's an expectation of on-site presence, suggesting a structured workday. Flexibility might be present, but the core work is expected to be performed from the Munich office.

📝 Enhancement Note: This section translates the "On-site" designation into a description of the likely workspace, emphasizing collaboration and technology, which are key factors for operations professionals assessing work environments.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications, experience, and creative output.

• Portfolio Presentation & Technical Interview: A session where you present your portfolio, discussing specific projects, your design process, and how you've utilized tools like Adobe Creative Suite and AI. Expect technical questions about design software and principles.

• Cross-functional Interview: An interview with members of the marketing or sales team to assess your ability to collaborate, understand business objectives, and translate them into effective designs.

• Cultural Fit Interview: A discussion to evaluate alignment with Sungrow's values, working style, and the fast-paced, innovative environment.

Portfolio Review Tips:

• Curate Strategically: Select projects that best demonstrate your skills in graphic design, video editing, AI tool application, and project management. Prioritize work relevant to B2B marketing or the energy sector if possible.

• Tell the Story: For each project, clearly articulate the brief, your role, the process you followed (including any optimization or AI usage), the challenges faced, and the measurable impact or outcome.

• Showcase Versatility: Include examples of different types of collateral (e.g., print, digital graphics, video) and demonstrate your understanding of brand consistency across these formats.

• Highlight AI Integration: Explicitly call out projects where AI tools were used and explain the benefits or efficiencies gained.

Challenge Preparation:

• Be prepared for a potential design challenge, which might involve creating a sample marketing asset (e.g., an infographic, social media banner) based on a given brief within a time limit.

• Practice articulating your design decisions clearly and concisely, focusing on how your creative choices support business goals.

• Research Sungrow's current branding and marketing efforts in Europe to understand their visual language and identify potential areas for enhancement.

📝 Enhancement Note: This section provides actionable advice tailored for a creative role with operational elements, focusing on how to present a portfolio effectively and prepare for interview stages that assess both creative skill and operational thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: In-depth proficiency required in Photoshop (image manipulation, digital graphics), Illustrator (vector graphics, logos, infographics), and InDesign (layout, brochures, multi-page documents).

• Figma: Strong command expected for digital design, UI/UX prototyping, and collaborative design workflows.

• AI Tools for Content Creation: Experience with platforms for AI-powered image generation (e.g., Midjourney, DALL-E), video editing assistance, and AI copywriting tools.

Analytics & Reporting:

• While not a primary responsibility, an understanding of how design impacts engagement metrics within analytics platforms (e.g., Google Analytics) could be beneficial.

CRM & Automation:

• Knowledge of how design assets are integrated into marketing automation platforms (e.g., HubSpot, Marketo) or CRM systems (e.g., Salesforce) for campaign execution.

• Experience with template creation for email marketing or social media posting tools.

📝 Enhancement Note: This section specifies the critical design software and integrates the explicitly mentioned AI tools. It also bridges into related marketing operations tools to highlight the interconnectedness of design with broader GTM technology stacks.

👥 Team Culture & Values

Operations Values:

• Innovation: A forward-thinking approach to design, embracing new technologies like AI and exploring creative solutions to marketing challenges.

• Excellence: A commitment to high-quality output, meticulous attention to detail, and maintaining brand integrity across all creative assets.

• Collaboration: A willingness to work closely with diverse teams, share ideas, and contribute to collective success.

• Efficiency: A focus on optimizing workflows and leveraging tools to deliver impactful results in a timely manner.

• Impact-Driven: Understanding that design is a tool to achieve business objectives, such as brand recognition, lead generation, and customer engagement.

Collaboration Style:

• Cross-functional Integration: Proactively engaging with marketing, sales, and product teams to understand requirements and ensure design aligns with strategic goals.

• Feedback & Iteration: Openness to constructive feedback and a willingness to iterate on designs to achieve the best possible outcome.

• Knowledge Sharing: Contributing to a team environment where design best practices, tool insights, and creative ideas are shared.

📝 Enhancement Note: This section translates the company's implied culture and the role's demands into specific values and collaboration styles relevant to operations professionals, emphasizing efficiency, impact, and teamwork.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Guidelines: Effectively pushing creative boundaries while strictly adhering to Sungrow's established brand identity and guidelines.

• Managing Diverse Project Demands: Juggling multiple projects with varying deadlines, creative briefs, and stakeholder expectations in a fast-paced environment.

• Integrating AI Seamlessly: Effectively incorporating AI tools into the workflow to enhance, rather than replace, human creativity and judgment, ensuring quality and originality.

• International Adaptation: Designing assets that resonate with diverse European markets while maintaining a cohesive global brand message.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to attend workshops or online courses to master new features in Adobe Creative Suite, Figma, or advanced video editing techniques.

• AI Design Specialization: Developing expertise in prompt engineering for AI image and video generation, and staying abreast of emerging AI design tools.

• Industry Knowledge: Deepening understanding of the renewable energy sector to create more informed and impactful designs.

• Project Management Skills: Opportunities to take on more complex projects, further honing project management and stakeholder communication skills.

📝 Enhancement Note: This section identifies potential hurdles and frames them as opportunities for skill development, aligning with the operational focus on problem-solving and continuous improvement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used AI tools to significantly improve a design project's efficiency or outcome. What was the challenge, your approach, and the result?" (Focus on process, tool application, and quantifiable impact).

• "Walk us through a complex marketing campaign you designed for. What were the objectives, your role, the design process, and how did your work contribute to the campaign's success?" (Emphasize project management, strategic thinking, and ROI).

Company & Culture Questions:

• "What excites you about Sungrow's mission in the renewable energy sector, and how do you see your design skills contributing to our growth in Europe?" (Research Sungrow's European presence and sustainability goals).

• "Describe your ideal collaborative environment. How do you typically work with non-designers, such as marketing managers or sales representatives?" (Focus on communication, understanding business needs, and teamwork).

Portfolio Presentation Strategy:

• Structure for Impact: Begin with your strongest, most relevant projects. For each, clearly state the objective, your role, the process (including AI usage), and the outcome. Use visuals effectively.

• Quantify Success: Wherever possible, include metrics or qualitative feedback that demonstrate the effectiveness of your designs (e.g., increased engagement, improved brand recognition, successful event promotion).

• Showcase Tool Proficiency: Be ready to discuss your mastery of Adobe Creative Suite, Figma, and your practical experience with AI content creation tools. Highlight specific features or workflows you leverage.

• Connect to Sungrow: Tailor your presentation to show how your skills and experience align with Sungrow's needs and the European market.

📝 Enhancement Note: These interview questions and preparation tips are designed to probe for operational thinking within a creative role, focusing on process, impact, and strategic application of design skills and technology.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the Sungrow Europe careers portal.

• Curate Your Portfolio for Impact: Select 3-5 of your strongest projects that showcase your graphic design, video editing, and AI tool proficiency. For each project, prepare a brief case study detailing the objective, your process (highlighting any workflow optimizations or AI integration), challenges, and quantifiable results.

• Optimize Your Resume: Ensure your resume clearly highlights your 3-5 years of relevant experience, specific software proficiencies (Adobe Creative Suite, Figma, AI tools), and any experience in cross-functional teams or project-based environments. Use keywords from the job description.

• Prepare for Portfolio Presentation: Practice walking through your portfolio, focusing on clearly articulating your design decisions, process, and the impact of your work. Be ready to discuss your experience with AI tools and how you ensure brand consistency.

• Research Sungrow's European Presence: Familiarize yourself with Sungrow's brand identity, their current marketing efforts in Europe, and their mission in the renewable energy sector. Understand their commitment to innovation and sustainability.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.