Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Victorian Plumbing

Location: Skelmersdale, Lancashire, United Kingdom (Hybrid)

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-09-02

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (4 days in-office, 1 day remote)

🚀 Role Summary

• Design and conceptualize visually compelling digital and print assets that align with Victorian Plumbing's brand identity and marketing objectives.

• Collaborate closely with the marketing team to develop creative campaigns and ensure brand consistency across all customer touchpoints.

• Utilize expertise in the Adobe Creative Suite to produce high-quality graphics for various platforms, including social media, email, and web.

• Maintain a meticulous eye for detail in typography, layout, and color to ensure polished and impactful design work.

📝 Enhancement Note: While the role is "Graphic Designer," for the purpose of this enhanced description, we are focusing on its application within a retail/e-commerce context and its contribution to marketing and brand consistency, aligning it with operations-adjacent functions that support Go-To-Market strategies.

📈 Primary Responsibilities

• Conceptualize, design, and execute a wide range of digital and print creative assets, including social media graphics, email banners, website visuals, and marketing collateral, ensuring they are on-brand and high-impact.

• Collaborate effectively with marketing stakeholders to interpret creative briefs, brainstorm campaign ideas, and translate them into visually engaging designs that resonate with the target audience.

• Maintain and uphold brand consistency across all visual communications, ensuring adherence to brand guidelines regarding typography, color palettes, and imagery.

• Manage multiple design projects simultaneously, prioritizing tasks and delivering work within established timelines to support marketing campaign schedules and product launches.

• Contribute to the continuous improvement of design processes and workflows, identifying opportunities for efficiency and innovation within the creative team.

📝 Enhancement Note: The responsibilities have been expanded to reflect a mid-level designer's typical scope, emphasizing collaboration, brand guardianship, and project management within a fast-paced retail environment.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, or a related field is typically expected for this level of experience. Equivalent practical experience with a strong portfolio will also be considered.

Experience: Demonstrable commercial experience as a Graphic Designer, with a proven track record of creating impactful digital and print assets for brands. A minimum of 2-5 years of relevant experience is anticipated.

Required Skills:

• Proven commercial experience as a Graphic Designer with a strong, diverse portfolio showcasing top-tier digital and print work.

• Advanced proficiency in the Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.

• Exceptional eye for detail, with a strong understanding of typography, layout, color theory, and composition.

• Ability to conceptualize and execute creative ideas from initial brief to final delivery.

• Strong collaboration and communication skills, with the ability to receive and incorporate feedback constructively.

• Understanding of brand consistency principles and the ability to apply them across various design outputs. Preferred Skills:

• Experience in a retail or e-commerce environment.

• Familiarity with web design principles and UI/UX considerations.

• Basic knowledge of motion graphics or video editing software.

• Experience with project management tools and workflows.

• Understanding of print production processes and specifications.

📝 Enhancement Note: The "Software Savvy" requirement has been detailed under "Required Skills" to highlight the specific Adobe Suite tools. Preferred skills have been inferred based on the retail context and the nature of digital asset creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates a minimum of 2-5 years of professional graphic design experience, with a strong emphasis on digital and print assets.

• Case studies or examples showcasing the design process, from initial concept and client brief interpretation to final execution, highlighting problem-solving and creative decision-making.

• Visual evidence of successful brand application and consistency across multiple channels and campaigns.

• Examples of work that demonstrate proficiency in typography, layout, and color theory, such as social media graphics, email banners, and web assets.

• Projects that highlight collaboration with marketing or other teams, demonstrating an ability to translate strategic objectives into visual solutions. Process Documentation:

• Ability to articulate the design process for specific projects, including how briefs were interpreted, concepts developed, and revisions managed.

• Understanding of how design assets are integrated into broader marketing campaigns and Go-To-Market strategies.

• Familiarity with workflows for asset delivery, including file preparation for digital and print outputs.

📝 Enhancement Note: Portfolio requirements are crucial for a Graphic Designer. These have been tailored to emphasize the evaluation of process, brand application, and collaborative output relevant to a commercial setting.

💵 Compensation & Benefits

Salary Range: £28,115.47 per annum.

Benefits:

• Hybrid Working: Enjoy a balanced work-life approach with 4 days in the Skelmersdale office and 1 day working from home per week.

• Free On-site Parking: Eliminate commute costs and stress with complimentary parking at the Skelmersdale site.

• Generous Working Hours: Standard Monday to Friday schedule (08:30 - 17:00), ensuring a consistent work-life balance.

• Company Culture: Be part of a dynamic and rapidly growing UK No1 online bathroom retailer that values creativity and bold design.

Working Hours: 40 hours per week, Monday to Friday, 08:30 to 17:00.

📝 Enhancement Note: The salary is explicitly stated. Benefits have been detailed from the job description and expanded slightly to highlight their value proposition for employees. The working hours are also clearly defined.

🎯 Team & Company Context

🏢 Company Culture

Industry: Retail (Online Bathroom Retailer)

Company Size: Large (Victorian Plumbing is a significant player in the UK market, likely employing several hundred to over a thousand individuals based on its status as the UK's No1 online bathroom retailer).

Founded: Victorian Plumbing was founded in 2000.

Team Structure:

• The Graphic Designer will be part of a fast-paced creative team within the broader marketing department.

• This team likely includes other designers, content creators, marketing specialists, and campaign managers.

• Close collaboration with the marketing gurus (marketing team) is explicitly mentioned.

• The role reports into a Design Lead or Marketing Manager. Methodology:

• Creative Conceptualization: Emphasis on brainstorming and developing original ideas for campaigns.

• Brand Guardianship: Strict adherence to brand guidelines and maintaining a pristine brand image.

• Data-Informed Design (Implied): While not explicit, design decisions in a retail e-commerce setting are increasingly influenced by performance data and A/B testing of visual assets.

• Agile Campaign Support: Rapid creation and deployment of assets to support ongoing marketing initiatives.

Company Website: https://www.victorianplumbing.co.uk/

📝 Enhancement Note: Company information has been sourced from the provided data and general knowledge about Victorian Plumbing's market position. The "Methodology" section infers operational approaches common in retail marketing.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Graphic Designer. This role is focused on execution and creative contribution within established brand parameters, with opportunities to influence campaign visuals and potentially take on more complex projects.

Reporting Structure: The Graphic Designer reports to a Design Lead or Marketing Manager, working within a dedicated creative or marketing team.

Operations Impact: The Graphic Designer's work directly impacts brand perception, customer engagement, and conversion rates by creating compelling visual assets for marketing campaigns, website, social media, and email communications. High-quality design is crucial for driving traffic and sales in the competitive online retail space.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like digital advertising creative, UI/UX design for web assets, or branding.

• Project Leadership: Potential to lead design for specific campaigns or product lines as experience grows.

• Mentorship: Possibility to mentor junior designers or interns as the team expands.

• Career Progression: Advancement to Senior Graphic Designer, Art Director, or a specialized design role within the marketing department.

📝 Enhancement Note: This section infers typical career progression paths for a Graphic Designer within a large retail organization, emphasizing the impact on Go-To-Market functions.

🌐 Work Environment

Office Type: Victorian Plumbing operates from a physical office location in Skelmersdale, offering a hybrid work model.

Office Location(s): 22 Grimrod Pl, Skelmersdale, WN8 9UU, United Kingdom. The office provides free on-site parking.

Workspace Context:

• Collaborative Hub: The Skelmersdale office is designed for team collaboration, with 4 days a week dedicated to in-person interaction, brainstorming, and team meetings.

• Creative Environment: Likely equipped with modern design tools and technology to support creative output.

• Access to Resources: Proximity to marketing teams and other departments for seamless project execution and feedback loops.

• Hybrid Flexibility: The blend of office and remote work allows for focused individual work at home and collaborative synergy in the office.

Work Schedule: Standard Monday to Friday, 08:30 to 17:00, providing a predictable schedule that supports work-life balance.

📝 Enhancement Note: The description focuses on the practicalities of the hybrid model and the benefits of the Skelmersdale office, such as free parking and collaborative opportunities, relevant to an employee's daily experience.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application: Submit CV and a strong portfolio showcasing relevant digital and print design work.

• Portfolio Review: The hiring team will review the portfolio to assess design skills, creativity, and brand alignment.

• Interview Stage 1: Likely a screening interview with HR or a hiring manager to discuss experience, qualifications, and cultural fit.

• Interview Stage 2 (Creative Task/Presentation): Candidates may be asked to complete a short design task or present a case study from their portfolio, demonstrating their process, problem-solving skills, and ability to meet a brief.

• Final Interview: Potentially with senior marketing leadership to discuss strategic alignment and long-term fit.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest, most relevant projects that showcase your skills in digital and print design, brand consistency, and creative problem-solving.

• Highlight Process: For each project, briefly explain the brief, your role, the creative process, the challenges faced, and the final outcome. Use visuals to support your narrative.

• Showcase Brand Understanding: Include examples that demonstrate your ability to work within brand guidelines and create impactful assets for a retail or e-commerce context.

• Quantify Impact (If Possible): If you have metrics on how your designs performed (e.g., increased engagement, click-through rates), present them.

• Be Ready to Discuss: Prepare to talk through your design choices, software proficiency, and collaborative experiences.

Challenge Preparation:

• Understand the Brand: Familiarize yourself deeply with Victorian Plumbing's current marketing, website, and social media presence.

• Practice Brief Interpretation: Be ready to quickly grasp a hypothetical design brief and articulate your initial thoughts and approach.

• Time Management: If given a design challenge, plan your time effectively to deliver a polished concept within the allotted period.

• Presentation Skills: Practice presenting your work clearly and concisely, focusing on strategic thinking and design rationale.

📝 Enhancement Note: This section provides actionable advice for preparing a portfolio and navigating the interview process, tailored to a graphic design role in a commercial setting.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all design work.
  • Photoshop: For image manipulation, digital asset creation, and web graphics.
  • Illustrator: For vector graphics, logos, icons, and detailed illustrations.
  • InDesign: For layout design, print collateral, and multi-page documents.

Analytics & Reporting:

• While not directly used by the designer, understanding how design impacts analytics is beneficial. Familiarity with tools like Google Analytics or internal reporting dashboards for campaign performance (e.g., click-through rates, conversion rates) can inform design decisions. CRM & Automation:

• Email Marketing Platforms (e.g., Mailchimp, Campaign Monitor): Designers often create assets for email campaigns managed through these platforms.

• Social Media Management Tools (e.g., Hootsuite, Buffer): Understanding how graphics are scheduled and deployed is helpful.

• Content Management Systems (CMS) for Web: Familiarity with how web assets are uploaded and managed on platforms like WordPress or Shopify.

📝 Enhancement Note: The tool stack focuses on the core design software and relevant adjacent platforms that a graphic designer in a marketing team would interact with or need to understand for effective asset creation and deployment.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Victorian Plumbing encourages bold design and fresh ideas to stand out in the market.

• Brand Excellence: A strong emphasis on maintaining a pristine, consistent, and high-quality brand image across all touchpoints.

• Collaboration & Teamwork: Working effectively within the marketing team and with other departments is key to successful campaign execution.

• Efficiency & Speed: In a fast-paced retail environment, the ability to deliver high-quality work efficiently is highly valued.

• Customer Focus: Designing with the end customer in mind, ensuring visuals are appealing and drive engagement and conversions.

Collaboration Style:

• Cross-functional Integration: The role requires close collaboration with marketing managers, campaign specialists, and potentially e-commerce teams to ensure design aligns with business objectives.

• Feedback-Driven: An open culture for receiving and giving constructive feedback is essential for creative iteration and improvement.

• Proactive Communication: Regularly communicating project status, potential challenges, and creative ideas to stakeholders.

• Shared Goals: Working towards common marketing campaign targets and brand development objectives.

📝 Enhancement Note: These values and collaboration styles are inferred from the company's description as a "big, bold, and growing rapidly" retailer that "don't do boring," combined with typical expectations for creative teams in commercial environments.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Constraints: Effectively translating creative vision into designs that strictly adhere to brand guidelines and marketing objectives.

• Managing High Volume of Work: The fast-paced retail environment requires efficiently handling multiple design requests and deadlines simultaneously.

• Adapting to Evolving Trends: Staying current with design trends, particularly in digital and social media, while maintaining brand integrity.

• Translating Data into Design: Interpreting performance metrics to inform design choices and optimize visual effectiveness for campaigns.

Learning & Development Opportunities:

• Advanced Software Skills: Opportunities to attend workshops or online courses to master advanced features of Adobe Creative Suite or explore new design software.

• Industry Trends & Best Practices: Staying updated on the latest in digital marketing design, e-commerce visual merchandising, and graphic design innovation.

• Specialized Design Areas: Potential to develop expertise in areas like UI/UX design, motion graphics, or packaging design, depending on business needs.

• Campaign Strategy Involvement: Gaining a deeper understanding of marketing campaign planning and how design contributes to overall strategy.

📝 Enhancement Note: Challenges are framed around the practical realities of a graphic designer in a commercial retail setting, while growth opportunities focus on skill enhancement and strategic involvement.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a creative brief from concept to final delivery for a digital marketing campaign." (Focus on interpretation, ideation, execution, and feedback loops).

• "How do you ensure brand consistency across a variety of design assets and platforms?" (Highlight adherence to guidelines, brand audits, and systematic checks).

• "Walk me through a project from your portfolio where you had to overcome a significant design challenge or stakeholder feedback. What was your approach and the outcome?" (Emphasize problem-solving, adaptability, and communication). Company & Culture Questions:

• "What do you know about Victorian Plumbing and our brand? How do you see your design style fitting with our 'big, bold, and growing rapidly' ethos?" (Research the company's current marketing, products, and values).

• "How do you approach collaboration with marketing teams and receive feedback on your designs?" (Discuss your communication style, openness to critique, and teamwork).

• "How do you stay updated on design trends, and how do you balance them with maintaining established brand identity?" (Showcase your learning habits and strategic approach to trend adoption). Portfolio Presentation Strategy:

• Storytelling: For each project, weave a narrative: the problem, your solution, and the impact.

• Visual Clarity: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

• Conciseness: Be prepared to present key projects within a set timeframe, focusing on the most relevant aspects.

• Demonstrate Process: Clearly articulate your thought process, software proficiency, and how you arrived at the final design.

• Enthusiasm for the Brand: Show genuine interest in Victorian Plumbing and how your skills can contribute to their success.

📝 Enhancement Note: These questions and preparation tips are designed to help candidates anticipate common interview inquiries for a graphic design role in a commercial environment, with a focus on process, brand, and collaboration.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the Victorian Plumbing careers portal.

• Portfolio Customization: Ensure your portfolio prominently features digital and print design examples relevant to retail, e-commerce, or fast-moving consumer goods. Tailor your case studies to highlight brand consistency, campaign execution, and creative problem-solving.

• Resume Optimization: Update your resume to clearly articulate your years of experience, proficiency with Adobe Creative Suite, and key responsibilities in graphic design. Quantify achievements where possible (e.g., "Designed assets that contributed to a 15% increase in social media engagement").

• Interview Preparation: Practice presenting your portfolio, focusing on your design process, collaboration skills, and understanding of brand guidelines. Be ready to discuss how your work aligns with Victorian Plumbing's "big, bold" approach.

• Company Research: Thoroughly research Victorian Plumbing's current marketing campaigns, website, social media presence, and brand voice. Understand their product offerings and target audience to demonstrate genuine interest and strategic thinking during the interview.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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