Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Schréder

Location: Ternopil, Ternopil Oblast, Ukraine

Job Type: Full-time

Category: Marketing & Design Operations

Date Posted: 2026-09-16

Experience Level: 2-5 Years

Remote Status: Hybrid

🚀 Role Summary

• Design and produce high-quality visual communication materials, ensuring consistent brand identity across all print and digital channels.

• Collaborate with marketing teams to develop creative assets for campaigns, product launches, and corporate initiatives.

• Manage external agencies and partners to uphold brand image and messaging consistency.

• Continuously update design templates and guidelines to align with the evolving brand image of a global leader in smart outdoor lighting.

• Leverage AI tools to enhance ideation, production efficiency, and explore emerging design technologies.

📝 Enhancement Note: This role sits within the Marketing department, focusing on visual output that supports broader Go-To-Market (GTM) strategies. The emphasis on brand consistency and managing external partners suggests a need for strong operational oversight in creative production, aligning with typical Marketing Operations functions.

📈 Primary Responsibilities

• Accountable for the graphic and visual design of all marketing collateral, including commercial presentations, brochures, videos, catalogs, advertisements, and mobile app designs.

• Ensure strict adherence to brand guidelines and templates for all branded items, from promotional merchandise and packaging to documentation, business cards, and website assets.

• Design and create essential marketing visual tools such as brochures, catalogs, PowerPoint presentations, videos, animations, advertisements, case studies, and exhibition stands to effectively support marketing messages.

• Oversee and guide external agencies and partners to ensure their deliverables align with the Schréder brand image and strategic messaging.

• Monitor local marketing initiatives, including documentation and advertisements, to maintain group-wide image consistency and provide necessary advice and guidance.

• Collaborate closely with the Branding Manager to continuously update templates and guidelines, ensuring they accurately reflect the company's brand image.

📝 Enhancement Note: The responsibilities highlight a dual focus on creative execution and brand stewardship. The requirement to "oversee agencies" and "monitor local initiatives" points to a need for project management and process adherence skills, crucial for operations roles.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communication, or a related field.

Experience: Minimum of 2 years of professional experience in visual communication and graphic design.

Required Skills:

• Demonstrated expertise in graphic and visual design principles, with a strong sense of color and aesthetics.

• Proficiency in the Adobe Creative Suite, including Adobe Premiere, After Effects, InDesign, Illustrator, and Photoshop.

• Hands-on experience with digital sketching software and other design tools.

• Competency in Microsoft Suite applications.

• Ability to apply and enforce brand guidelines across all deliverables.

• Strong organizational and prioritization skills, with the ability to meet deadlines in a team environment.

• Excellent attention to visual detail.

• Assertiveness and good communication skills for stakeholder interaction.

• Good business acumen and a strong understanding of clients and target audiences.

• Ability to interpret initial concepts and translate them into designs that align with product vision and brand identity.

• Willingness to explore and leverage AI tools in graphic design for ideation and production enhancement. Preferred Skills:

• Experience with motion design and video creation.

• Experience with 3D rendering and animation software.

• Familiarity with 3D software such as Blender or CAD for simple 3D renders.

• Experience in designing social media visuals, carousels, and short-form videos.

• Experience designing exhibition booths, banners, and event graphics.

📝 Enhancement Note: The blend of creative software proficiency with business understanding and AI tool integration suggests a modern design role that requires not just artistic talent but also operational awareness of brand management and digital trends.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of print and digital collateral, demonstrating versatility in design applications (e.g., brochures, social media graphics, presentations).

• Include examples of work that strictly adhere to brand guidelines, illustrating an understanding of brand consistency and stewardship.

• Present case studies of marketing campaigns or product launches where your design significantly contributed to the messaging and visual impact.

• Demonstrate experience with various design software, particularly Adobe Creative Suite and any 3D/motion graphics tools.

• Highlight projects where AI tools were leveraged to enhance the design process or outcome. Process Documentation:

• Provide examples of how you have organized project files and collaborated within shared cloud folders, indicating efficient workflow management.

• Illustrate your approach to sourcing images, icons, and illustrations, emphasizing ethical considerations and brand alignment.

• Detail your process for reviewing and approving designs, especially when working with external agencies or partners.

• Showcase how you have contributed to updating design templates and guidelines to fit a company's brand image.

📝 Enhancement Note: For a design role with operational oversight, the portfolio should not only showcase aesthetic capabilities but also demonstrate process efficiency, collaboration skills, and adherence to brand governance.

💵 Compensation & Benefits

Salary Range: Given the location in Ukraine and the experience level (2-5 years), a competitive salary for a Graphic Designer in Ternopil would typically range from 25,000 to 45,000 UAH per month. This estimation is based on regional salary benchmarks for creative professionals with similar experience, factoring in the cost of living in Ternopil and Schréder's position as a global company.

Benefits:

• Flexible working hours, allowing for better work-life integration.

• Structural homeworking options, supporting a hybrid work model.

• Performance bonus, recognizing individual and team achievements.

• Pension provision, contributing to long-term financial security.

• Medical insurance, ensuring access to healthcare services.

• Opportunities for professional development and training, fostering continuous learning and skill enhancement.

• Provision of required technical equipment, ensuring a productive work environment.

Working Hours: Standard full-time working hours are expected, likely around 40 hours per week. The hybrid work arrangement and flexible working hours offer some adaptability within this structure.

📝 Enhancement Note: Salary estimation is based on publicly available data for graphic design roles in Ukraine, adjusted for the specific city and experience level. The benefits package is comprehensive, reflecting Schréder's commitment to employee well-being and professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Schréder operates in the Smart Outdoor Lighting Solutions sector, a niche within the broader technology and infrastructure industries. This involves innovation in lighting technology, urban planning, and sustainability. The company's focus is on creating meaningful light experiences in public spaces, emphasizing sustainability and people-centric design.

Company Size: Schréder is a global company present in over 35 countries, indicating a large, established organization with a significant international footprint. This scale suggests structured processes and opportunities for cross-cultural collaboration.

Founded: Founded in 1907, Schréder has over a century of experience, highlighting a legacy of innovation, stability, and deep industry expertise. This long history likely translates into a culture that values tradition alongside forward-thinking advancements.

Team Structure: The Graphic Designer will be part of the Creative & Marketing team. While the exact team size and reporting structure are not detailed, the mention of a "Branding Manager" suggests a hierarchical setup within the marketing department. Cross-functional collaboration is implied, as the designer will work on materials supporting product launches and corporate initiatives, likely interacting with product management, sales, and other GTM functions.

Methodology: Schréder emphasizes innovation, sustainability, and people-centric solutions. For the design team, this translates to a methodology that prioritizes understanding user needs, exploring new technologies (including AI), and ensuring all visual outputs align with these core principles and the company's global brand identity.

Company Website: https://www.schreder.com/

📝 Enhancement Note: Understanding Schréder's heritage and global presence is key. The "smart outdoor lighting" focus means the design role supports a technologically advanced and socially conscious product. The company's age suggests a stable but innovative environment.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer, requiring 2+ years of experience. It involves executing design tasks, managing brand consistency, and overseeing external creative resources. It's a vital contributor role within the marketing operations function, bridging creative conceptualization with practical application and brand governance.

Reporting Structure: The Graphic Designer will likely report to a Branding Manager or Marketing Manager within the Creative & Marketing team. This structure provides a clear line of reporting and access to guidance on brand strategy and marketing objectives.

Operations Impact: The Graphic Designer's work directly impacts Schréder's external perception and market presence. High-quality, consistent visual communication is crucial for brand recognition, customer engagement, and supporting sales efforts. By ensuring visual consistency across all touchpoints, the designer plays a key role in strengthening the brand's authority and appeal in the competitive smart lighting market.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific design areas like motion graphics, 3D rendering, or AI-driven design tools.

• Brand Management: Progress into roles with greater responsibility for brand strategy, guideline development, and overseeing larger creative projects.

• Team Leadership: Potentially move into a senior designer role or team lead position, mentoring junior designers and managing creative workflows.

• Cross-functional Movement: Transition into broader marketing roles or project management positions within the GTM organization, leveraging design and brand understanding.

📝 Enhancement Note: The growth paths emphasize both deepening design skills and expanding into operational or strategic marketing functions, aligning with typical career progression in GTM operations.

🌐 Work Environment

Office Type: Schréder offers a hybrid working model, indicating a blend of on-site and remote work. This suggests a modern office environment designed for collaboration when employees are present, alongside provisions for effective remote work.

Office Location(s): The role is based in Ternopil, Ternopil Oblast, Ukraine. This specific location will be the primary base for on-site work.

Workspace Context:

• Collaborative Environment: The hybrid model implies that office days will be structured for teamwork, idea exchange, and face-to-face interactions with colleagues and managers.

• Operations Tools & Technology: Employees will have access to the necessary technical equipment, including industry-standard design software and potentially project management tools, to perform their duties effectively both in the office and remotely.

• Team Interaction: Regular interaction with the Branding Manager and other members of the Creative & Marketing team is expected, fostering a supportive and communicative work atmosphere.

Work Schedule: While a standard 40-hour work week is typical, the "flexible working hours" benefit suggests some adaptability in daily scheduling, accommodating personal needs while ensuring work responsibilities and project deadlines are met.

📝 Enhancement Note: The hybrid nature is a key aspect, requiring self-discipline for remote work and active participation during office days. This aligns with operational efficiency demands in modern workplaces.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative output.

• Technical/Creative Interview: This stage will likely involve a discussion about your design philosophy, technical skills, and experience with specific software. You may be asked to walk through your portfolio and explain your design process for key projects.

• Case Study/Design Challenge: A practical exercise to assess your ability to apply brand guidelines, solve a design problem, or create a specific asset under timed conditions. This might involve creating a social media graphic or a section of a brochure.

• Team/Cultural Fit Interview: An opportunity to meet with potential team members and managers to assess collaboration style, communication skills, and alignment with Schréder's values.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your versatility, technical skills, and ability to adhere to brand guidelines. Include examples relevant to corporate marketing, product launches, and digital/print collateral.

• Highlight Brand Stewardship: Clearly articulate how you maintained brand consistency, followed guidelines, and collaborated with stakeholders (including external agencies) in your project descriptions.

• Detail Your Process: For each project, explain your problem-solving approach, your design choices, the tools you used (mentioning Adobe Suite, 3D software, AI tools), and the outcome or impact of your design.

• Showcase AI Integration: If applicable, present a project where you utilized AI tools to enhance your workflow or final output, explaining the benefits and your approach.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, whether it's a digital PDF or an online platform.

Challenge Preparation:

• Understand Brand Guidelines: Thoroughly review Schréder's brand guidelines (if available, or infer from their website) to prepare for any design challenge.

• Practice Core Skills: Be ready to demonstrate proficiency in InDesign, Photoshop, and Illustrator for layout, image editing, and vector work. Practice creating social media visuals and presentation slides.

• Time Management: Practice completing design tasks within strict time limits, mimicking the pressure of a real-world scenario.

• Articulate Your Rationale: Be prepared to clearly explain the reasoning behind your design choices, connecting them back to the brief, brand identity, and target audience.

📝 Enhancement Note: The emphasis on brand guidelines, AI tools, and portfolio presentation indicates a structured, operations-minded approach to hiring creative talent. Candidates should prepare to demonstrate not just creativity but also process adherence and strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Adobe Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects for image editing, vector graphics, layout design, and video production.

• 3D Software: Experience with tools like Blender, CAD, or similar for 3D rendering and animation is preferred.

• Digital Sketching Software: Tools that facilitate the ideation and conceptualization phase of design.

• Microsoft Suite: Standard office productivity tools, particularly PowerPoint for presentations.

Analytics & Reporting:

• While not directly responsible for analytics, understanding how design impacts metrics (e.g., engagement on social media visuals, conversion rates on digital ads) is beneficial. Familiarity with basic web analytics or social media analytics platforms might be advantageous for understanding design performance. CRM & Automation:

• Not directly applicable to the core design function, but awareness of how marketing automation platforms (e.g., for email campaigns) utilize visual assets could be helpful. Other:

• AI Tools: A growing requirement, indicating the company's interest in leveraging artificial intelligence for design ideation, asset generation, and workflow optimization.

• Cloud Collaboration Platforms: Tools like Google Drive or similar for organizing project files and collaborating in shared folders.

📝 Enhancement Note: The technology stack is heavily design-focused but includes emerging areas like AI and collaboration tools, reflecting a modern operational approach to creative production.

👥 Team Culture & Values

Operations Values:

• Brand Integrity: A strong commitment to upholding and enhancing Schréder's global brand identity through consistent, high-quality visual communication.

• Innovation & Adaptability: Embracing new design trends, technologies (like AI), and methodologies to continuously improve creative output and efficiency.

• Collaboration & Communication: Working effectively within the marketing team and with external partners, fostering open dialogue and constructive feedback.

• Efficiency & Precision: Delivering high-quality work on time, with meticulous attention to detail and a focus on process optimization in design workflows.

• Customer-Centricity: Designing with a deep understanding of the client and audience, ensuring visuals resonate and support business objectives.

Collaboration Style:

• Cross-functional Integration: Proactively engaging with other departments (product, sales, marketing) to understand their needs and ensure design solutions are aligned with overall business goals.

• Feedback-Driven Improvement: Open to receiving and providing constructive feedback to refine designs and processes, fostering a culture of continuous improvement.

• Knowledge Sharing: Willingness to share design insights, best practices, and learnings, particularly regarding new tools or techniques like AI integration.

📝 Enhancement Note: The values emphasize a blend of creative excellence with operational discipline, mirroring the expectations for roles that bridge creative output with business objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: The primary challenge will be to produce innovative and engaging designs while strictly adhering to established brand guidelines.

• Managing Multiple Stakeholders and Deadlines: Juggling requests from various internal teams and external agencies, each with their own priorities and timelines.

• Keeping Pace with Evolving Design Trends and Technologies: Continuously learning and adapting to new software, design techniques, and the rapidly advancing field of AI in design.

• Ensuring Global Brand Consistency: Overseeing and advising on local design initiatives to maintain a unified brand image across diverse international markets.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in specific Adobe Suite applications or specialized 3D/motion graphics software.

• AI in Design Workshops: Training sessions focused on leveraging AI tools for enhanced creativity, efficiency, and new design possibilities.

• Brand Management Courses: Development in understanding and applying broader brand strategy principles.

• Project Management Skills: Learning techniques for managing creative projects, timelines, and external vendor relationships more effectively.

📝 Enhancement Note: These challenges and opportunities are typical for a designer in a global company, requiring a proactive approach to skill development and problem-solving.

💡 Interview Preparation

Strategy Questions:

• "How do you ensure brand consistency across diverse marketing materials and different markets?" (Prepare with examples of implementing brand guidelines and managing external partners.)

• "Describe a time you had to balance a client's vision with your own creative expertise. What was the outcome?" (Focus on communication, negotiation, and achieving a successful design solution.)

• "How do you approach a design brief that is vague or lacks clear direction?" (Highlight your process for seeking clarification, asking questions, and proactively developing concepts.)

• "What is your process for incorporating feedback from stakeholders into your designs?" (Emphasize your receptiveness to constructive criticism and your ability to iterate effectively.) Company & Culture Questions:

• "What do you know about Schréder and our mission in smart outdoor lighting?" (Research the company's website, recent news, and product offerings.)

• "How do you see your design skills contributing to Schréder's brand image and marketing objectives?" (Connect your skills to their industry and stated goals.)

• "How do you approach working in a hybrid environment?" (Discuss your strategies for effective remote work and collaboration during office days.)

• "What are your thoughts on the role of AI in graphic design?" (Share your perspective, mentioning your willingness to explore and utilize AI tools as discussed in the job description.) Portfolio Presentation Strategy:

• Tell a Story: For each project, explain the challenge, your approach, the tools used, and the results. Focus on the "why" behind your design choices.

• Quantify Impact: Where possible, use metrics to demonstrate the success of your designs (e.g., increased engagement, positive feedback, successful campaign execution).

• Highlight Process: Show your understanding of workflow, brand adherence, and collaboration, not just the final visual output.

• Engage Your Audience: Be prepared to answer questions about your work and engage in a discussion about design strategy.

📝 Enhancement Note: The interview preparation should focus on demonstrating a blend of creative talent, operational understanding of brand management, and adaptability to new technologies like AI.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided application link on SmartRecruiters.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating strong brand guideline adherence, experience with Adobe Creative Suite, and any work involving motion graphics, 3D, or AI tools. Include specific examples relevant to corporate marketing and product collateral.

• Resume Optimization: Ensure your resume clearly articulates your 2+ years of professional experience, lists all relevant software proficiencies, and uses keywords from the job description (e.g., "visual communication," "brand identity," "Adobe Suite," "AI tools"). Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, rationale behind your design choices, and how you manage projects and collaborate with stakeholders. Prepare to discuss your understanding of Schréder and your interest in their work.

• Company Research: Thoroughly review Schréder's website, understand their mission, products, and recent marketing efforts. Familiarize yourself with their brand aesthetic to better align your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---