Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Psomas

Location: Roseville, California, United States

Job Type: Full-Time

Category: Marketing Operations / Creative Services

Date Posted: May 19, 2026

Experience Level: 2-5 Years

Remote Status: Hybrid

🚀 Role Summary

• This role focuses on creating impactful visual communications for a 100% employee-owned firm, supporting marketing and business development initiatives.

• Responsibilities include designing a variety of branded materials for both print and digital platforms, ensuring brand consistency and visual identity evolution.

• The position emphasizes the use of AI-enabled creative tools to enhance workflow efficiency and production capabilities.

• It offers an opportunity for career growth within a collaborative, people-first culture in the AEC industry.

📝 Enhancement Note: While the provided title is "Graphic Designer," the context of supporting marketing, business development, and corporate communications, along with the emphasis on brand consistency and visual identity, strongly aligns this role with Marketing Operations or Creative Services functions within a larger GTM or corporate structure. The mention of AI-enabled tools also points towards a forward-thinking approach to creative production, common in operations roles focused on efficiency.

📈 Primary Responsibilities

• Design and produce a comprehensive range of branded materials, including but not limited to presentations, proposal graphics, marketing brochures, social media assets, infographics, digital content, and event collateral.

• Leverage AI-enabled creative tools and emerging technologies to optimize design workflows, generate innovative concepts, and enhance production efficiency while rigorously upholding design quality and brand consistency.

• Actively maintain and evolve the visual identity of the firm across all communication touchpoints, ensuring a cohesive and strong brand presence.

• Collaborate closely with internal stakeholders, including marketing, business development, and corporate communications teams, to understand project requirements and deliver effective visual solutions.

• Manage multiple design projects simultaneously, adhering to project timelines and delivering high-quality results in a dynamic environment.

• Stay current with design trends, software updates, and emerging technologies to continuously improve design output and process efficiency.

• Assist in the development and maintenance of brand style guides and design templates to ensure consistent application of brand standards.

📝 Enhancement Note: The responsibilities listed are tailored to a Graphic Designer role with a strong emphasis on operational efficiency, brand management, and cross-functional collaboration, typical of roles supporting Go-To-Market (GTM) functions or corporate marketing departments. The inclusion of AI tools points to a modern approach to creative production.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Visual Communication, or a closely related field is preferred.

Experience:

• A minimum of 2 years of professional experience in graphic design, with a demonstrated track record in creating assets for both print and digital formats.

• Experience within the Architecture, Engineering, and Construction (AEC) industry is considered a significant plus.

Required Skills:

• Advanced Proficiency in Adobe Creative Suite: Expert-level skills in Adobe InDesign, Illustrator, and Photoshop are essential for creating high-quality design assets.

• Strong Portfolio: A robust portfolio showcasing a diverse range of design work, including branding initiatives, effective layout design, compelling presentation graphics, impactful marketing materials, and engaging digital content.

• Visual Design Fundamentals: Deep understanding and application of core design principles such as typography, layout, color theory, and composition.

• Print & Digital Design: Proven ability to design for various media, understanding the technical requirements and best practices for both print production and digital platforms.

• Brand Consistency Management: Ability to maintain and evolve a strong visual identity and ensure brand consistency across all design outputs.

• AI-Enabled Design Tools: Familiarity with AI-powered creative tools and an aptitude for integrating emerging technologies into design workflows for enhanced efficiency and innovation.

Preferred Skills:

• Experience with other design software and tools relevant to digital content creation.

• Knowledge of user interface (UI) and user experience (UX) principles for digital design.

• Basic understanding of video editing or motion graphics.

• Experience with project management tools to track design tasks and deadlines.

📝 Enhancement Note: The required skills are directly extracted from the job description. The emphasis on a strong portfolio, Adobe Creative Suite proficiency, and both print/digital experience are standard for graphic design roles. The "AEC industry" and "AI-enabled design tools" are specific requirements that should be highlighted for candidates. The preferred skills are inferred based on the evolving landscape of graphic design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated Brand Evolution: Showcase projects where you successfully maintained or evolved a brand's visual identity, illustrating your understanding of brand guidelines and strategic design application.

• Cross-Platform Design Examples: Include a mix of print materials (brochures, proposals) and digital assets (social media graphics, web banners, infographics) to demonstrate versatility.

• Presentation Design Mastery: Feature examples of well-designed, engaging presentations that effectively convey complex information, highlighting your ability to structure content visually.

• Efficiency Through Tools: If possible, include examples or descriptions of how you've used design software features or workflows to improve efficiency in your design process, especially if AI tools were involved.

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss your typical design process from brief to final delivery, including how you gather requirements, iterate on designs, and manage feedback.

• System Integration Understanding: While not a technical role, demonstrate an understanding of how design assets integrate with various platforms (e.g., websites, marketing automation tools, proposal software) and the technical considerations involved.

• Measurement & Performance: Be ready to discuss how design contributes to broader business objectives, such as engagement rates for digital content or clarity of proposals.

📝 Enhancement Note: This section is tailored to a graphic design role within a corporate or marketing operations context. The emphasis is on showcasing practical application of design skills, process thinking, and an understanding of how design outputs contribute to business goals. The inclusion of AI tools in the portfolio requirements is a direct reflection of the job description.

💵 Compensation & Benefits

Salary Range:

• $25.00 - $35.00 per hour. This range is commensurate with experience and qualifications.

• Regional Context: For Roseville, California, this hourly range is competitive for a Graphic Designer with 2-5 years of experience, reflecting the generally higher cost of living and salary expectations in California compared to national averages. This range aligns with industry benchmarks for similar roles in the Sacramento metropolitan area.

Benefits:

• Employee Ownership: As a 100% employee-owned firm, employees benefit from the company's success through an Employee Stock Ownership Plan (ESOP).

• Retirement Savings: Comprehensive 401(k) plan with an immediate company match, providing a strong foundation for long-term financial security.

• Health & Wellness: Robust medical, dental, and vision insurance coverage for employees and their families, ensuring access to essential healthcare services.

• Work-Life Balance: Generous paid time off (PTO) policy offering 3 weeks of vacation annually, supplemented by 8 paid holidays to allow for rest and rejuvenation.

• Recognition Programs: Opportunities for recognition through formal and informal programs that acknowledge outstanding contributions and performance.

• Professional Development: Access to structured career pathing, mentorship programs, and leadership development opportunities designed to foster continuous growth.

Working Hours:

• The role is full-time, typically requiring approximately 40 hours per week.

• The company offers hybrid flexibility, allowing for a blend of in-office collaboration and remote work, supporting a balanced approach to productivity and personal life.

📝 Enhancement Note: The salary range is explicitly stated in the input. The regional context is added based on the Roseville, CA location. The benefits are detailed from the input, with specific emphasis on the unique ESOP structure and the comprehensive coverage. The working hours and hybrid nature are also clarified.

🎯 Team & Company Context

🏢 Company Culture

Industry: Architecture, Engineering, and Construction (AEC) Services. Psomas serves a critical role in shaping infrastructure and development projects, contributing to public works, transportation, water management, and land development.

Company Size: Psomas is a large, established firm, indicated by its employee ownership model and broad service offerings. This size suggests a structured environment with established processes, but also opportunities for impact due to the collaborative, employee-owned nature.

Founded: Psomas was founded in 1963, signifying a long history of experience, stability, and a deep understanding of its industry. This longevity suggests a culture that values long-term commitment and sustainable growth.

Team Structure:

• Corporate Communications Team: This role is part of a dedicated Corporate Communications team, suggesting a specialized group focused on internal and external messaging, branding, and marketing support.

• Cross-Functional Collaboration: The Graphic Designer will work closely with various departments, including Marketing, Business Development, and potentially project teams, requiring strong collaboration skills to translate diverse needs into compelling visuals.

• Reporting: The role likely reports to a Communications Manager or Director, with a clear line of accountability for design output and brand stewardship.

Methodology:

• Brand Stewardship: A primary methodology will be the consistent application and evolution of the Psomas brand identity, ensuring all communications are on-brand and visually impactful.

• Data-Informed Creativity: While creativity is key, the role will likely involve understanding target audiences and project goals to inform design decisions, aiming for effective communication rather than purely aesthetic output.

• Efficiency-Focused Production: The explicit mention of AI-enabled tools indicates a commitment to leveraging technology to streamline the design process and improve production efficiency.

Company Website: https://www.psomas.com

📝 Enhancement Note: Information about the company's industry (AEC), size (large, employee-owned), and founding year is used to infer cultural aspects and team structure relevant to a Graphic Designer role. The emphasis on brand stewardship and efficiency is derived from the job description.

📈 Career & Growth Analysis

Operations Career Level: This position is typically considered an intermediate-level role. It requires foundational graphic design skills and a solid understanding of branding and visual communication principles, coupled with a minimum of 2 years of experience. The role is responsible for execution and contributing to broader communication strategies under guidance.

Reporting Structure: The Graphic Designer will likely report to a Manager or Director within the Corporate Communications or Marketing department. This structure provides clear direction and oversight, with opportunities for direct mentorship and feedback from experienced professionals.

Operations Impact: The Graphic Designer's impact is significant in shaping the external perception and internal cohesion of Psomas. By creating clear, compelling, and on-brand visual materials, they directly support business development efforts, enhance brand recognition, and contribute to a professional and unified company image across the AEC sector. Their work directly influences how clients, partners, and employees perceive the firm's expertise and professionalism.

Growth Opportunities:

• Specialization in AEC Branding: Develop deep expertise in visual communication for the Architecture, Engineering, and Construction industry, becoming a go-to resource for industry-specific design challenges.

• Advanced Creative Tool Proficiency: Master advanced features within Adobe Creative Suite and become proficient in leveraging emerging AI-powered design technologies for greater creative output and efficiency.

• Leadership in Design Projects: Progress to leading design aspects of key marketing campaigns, proposals, or brand initiatives, taking more ownership of project strategy and execution.

• Mentorship and Skill Development: Benefit from Psomas' structured career pathing and mentorship programs to enhance design skills, learn new technologies, and explore leadership potential.

📝 Enhancement Note: This section analyzes the role's typical career stage, reporting lines, and impact within a corporate setting. The growth opportunities are inferred based on the company's stated commitment to career development and the specific nature of the graphic design role in a specialized industry.

🌐 Work Environment

Office Type: The role is described as a "collaborative, hybrid environment." This suggests an office space designed to facilitate teamwork and interaction, while also allowing for remote work flexibility. The office likely includes shared workspaces, meeting rooms, and potentially dedicated creative areas.

Office Location(s): The primary office location is Roseville, California (1410 Rocky Ridge Dr, Roseville, CA 95661). This location is part of the greater Sacramento metropolitan area.

Workspace Context:

• Collaborative Spaces: Expect access to meeting rooms and common areas designed for brainstorming and team collaboration, essential for receiving project briefs and feedback.

• Creative Tools & Technology: The workspace will be equipped with the necessary hardware and software, including Adobe Creative Suite, and potentially access to advanced workstations or shared digital asset management systems. The company's emphasis on AI tools suggests these will be integrated into the workflow.

• Team Interaction: Opportunities for regular interaction with the Corporate Communications team, marketing professionals, and business development staff, fostering a dynamic and communicative work environment.

Work Schedule:

• This is a full-time position, typically involving around 40 hours per week.

• The hybrid nature of the work offers flexibility, allowing employees to balance in-office days with remote work, promoting a healthy work-life integration. Specific in-office days may be determined by team needs and project requirements.

📝 Enhancement Note: The work environment is described based on the "hybrid" status and the general context of a corporate office for a design role. Specific details about the Roseville location are included.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit your resume and a link to your portfolio through the provided application portal.

• Portfolio Review: The recruiting team will personally review applications. A strong portfolio showcasing relevant design work (branding, print, digital, presentations) is crucial. Be prepared to discuss your design process and rationale.

• Initial Screening: If your background aligns, expect an initial phone or video screening to discuss your experience, qualifications, and interest in the role and Psomas.

• Skills Assessment/Creative Challenge: You may be asked to complete a design exercise or case study that simulates real-world tasks, such as creating a piece of marketing collateral or a presentation slide. This will assess your technical skills, creativity, and efficiency.

• Team/Hiring Manager Interview: A more in-depth interview with the hiring manager and potentially other team members to assess cultural fit, collaboration style, and deeper technical/creative capabilities.

• Final Interview: Potentially a final round with senior leadership, focusing on overall fit with the company's values and long-term vision.

Portfolio Review Tips:

• Curate for Relevance: Select a diverse range of projects that best showcase your skills in branding, layout, typography, print, digital, and presentation design, specifically highlighting any AEC industry or AI tool usage.

• Tell a Story: For each project, briefly explain the brief, your process, the challenges you faced, the solutions you implemented, and the impact of your design.

• Highlight Process & Tools: Clearly articulate your design process and highlight your proficiency with Adobe Creative Suite and any AI-enabled tools used. Quantify impact where possible (e.g., "increased engagement by X%").

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. A PDF or a dedicated portfolio website is recommended.

Challenge Preparation:

• Understand the Brand: Thoroughly research Psomas' brand identity, mission, values, and the types of projects they undertake.

• Practice Design Exercises: Work through practice design challenges that mimic the types of materials you'd create (e.g., social media graphics, infographic elements, presentation slides).

• Articulate Your "Why": Be prepared to explain the strategic thinking behind your design choices, not just the aesthetic. Focus on how your design meets the project's objectives.

• Embrace AI Integration: If a challenge involves AI tools, demonstrate an understanding of how they can be used effectively and ethically to enhance design work.

📝 Enhancement Note: This section provides a structured approach to the interview process and portfolio review, offering practical advice tailored to a graphic designer role, with specific emphasis on the company's industry, stated preferences for AI tools, and the importance of a strong portfolio.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential suite of applications including:

  • Adobe InDesign: For layout design of brochures, proposals, reports, and other print/digital publications.
  • Adobe Illustrator: For creating vector graphics, logos, icons, infographics, and illustrations.
  • Adobe Photoshop: For image editing, manipulation, and creating digital assets like social media graphics.

• AI-Enabled Creative Tools: Familiarity with emerging AI tools for design assistance, concept generation, image creation, or workflow automation is highly preferred. Examples could include Adobe Firefly, Midjourney, DALL-E, or similar platforms.

Analytics & Reporting:

• While not directly an analytics role, an understanding of how design impacts metrics is beneficial. This could involve basic familiarity with:
  • Web Analytics Tools (e.g., Google Analytics): To understand engagement with digital content.
  • Social Media Analytics: To gauge the performance of social media graphics.

CRM & Automation:

• Presentation Software: Proficiency in creating presentations using tools like Microsoft PowerPoint or Google Slides is critical, as this is a key output for the role.

• Project Management Tools: Familiarity with tools like Asana, Trello, or Monday.com may be beneficial for managing design tasks and deadlines within a team environment.

📝 Enhancement Note: This section focuses on the specific software and tools mentioned or implied in the job description. Adobe Creative Suite is central, with a strong emphasis on the preferred use of AI-enabled design tools.

👥 Team Culture & Values

Operations Values:

• Shared Success & Long-Term Thinking: As a 100% employee-owned firm, Psomas fosters a culture where every employee is invested in the company's long-term prosperity and success. This translates to a collaborative environment where decisions are made with sustainability and shared benefit in mind.

• Integrity & Doing What's Right: The company emphasizes ethical practices and accountability in all its operations, from client relationships to internal processes. This means a commitment to quality, transparency, and professional conduct.

• People-First Culture: Psomas values its employees, investing in their development, well-being, and professional growth. This is reflected in their benefits, mentorship programs, and emphasis on diverse perspectives.

• Innovation & Efficiency: The explicit mention of AI-enabled tools suggests an openness to adopting new technologies and methodologies to improve workflows and deliver better results more efficiently.

Collaboration Style:

• Cross-Functional Integration: The Graphic Designer will be expected to collaborate closely with various departments (Marketing, Business Development, Corporate Communications), requiring strong communication and interpersonal skills to effectively translate diverse needs into visual solutions.

• Feedback-Driven Process: Expect an environment where constructive feedback is shared and utilized to refine designs, contributing to a culture of continuous improvement.

• Knowledge Sharing: The employee-owned structure often encourages knowledge sharing and mutual support among colleagues, fostering a learning environment where best practices are disseminated.

📝 Enhancement Note: This section extrapolates the company's stated values and culture (employee ownership, long-term thinking, people-first) and applies them to the context of a graphic design role, emphasizing how these values influence daily work and collaboration.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Creative Evolution: The ongoing challenge will be to maintain strict brand guidelines while also pushing creative boundaries and evolving the visual identity to keep it fresh and relevant.

• Managing Diverse Stakeholder Needs: Effectively interpreting and integrating feedback from various internal departments, each with potentially different priorities and aesthetic preferences, requires strong communication and diplomacy.

• Integrating New Technologies: Staying abreast of and effectively incorporating new AI-enabled design tools into established workflows can present a learning curve and require adaptation.

• Meeting Tight Deadlines: In a fast-paced environment, managing multiple projects with demanding deadlines while maintaining high-quality output will be a constant challenge.

Learning & Development Opportunities:

• Advanced Design & AI Tool Mastery: Opportunities to deepen expertise in Adobe Creative Suite and become a specialist in leveraging AI tools for design creation and efficiency.

• Industry-Specific Design Expertise: Gain in-depth knowledge of visual communication strategies within the AEC sector, understanding its unique requirements and audience.

• Project Leadership: Progress to taking ownership of design components for major marketing campaigns, proposal efforts, or brand refreshes, developing project management and strategic design skills.

• Mentorship & Career Pathing: Psomas' commitment to structured career pathing and mentorship provides a clear framework for professional development and advancement within the company.

📝 Enhancement Note: This section outlines potential challenges specific to a graphic designer role in a corporate environment, particularly one that emphasizes brand stewardship and new technology adoption. The growth opportunities are tied to industry specialization, technological advancement, and leadership potential.

💡 Interview Preparation

Strategy Questions:

• Brand Stewardship: "Describe a time you had to balance a client's creative request with strict brand guidelines. How did you ensure brand consistency while still delivering an impactful design?"

• AI Tool Integration: "How have you used AI-enabled tools in your design process? What are the benefits and limitations you've observed, and how do you ensure ethical and high-quality output?"

• Stakeholder Management: "Tell me about a project where you received conflicting feedback from different stakeholders. How did you navigate this to achieve a successful outcome?"

• Process Improvement: "Describe your typical design process from brief to final delivery. How do you ensure efficiency and quality at each stage?"

Company & Culture Questions:

• Company Impact: "Psomas is an employee-owned firm. How do you see yourself contributing to a culture of shared success and long-term thinking?"

• Industry Relevance: "What interests you about the AEC industry, and how do you think effective graphic design can support businesses in this sector?"

• Hybrid Work Environment: "How do you approach collaboration and communication in a hybrid work setting to ensure seamless project execution?"

Portfolio Presentation Strategy:

• Highlight Process & Rationale: For each project presented, articulate the problem, your creative process, the tools you used (especially AI), your design decisions, and the resulting impact.

• Quantify Achievements: Whenever possible, use metrics to demonstrate the effectiveness of your designs (e.g., engagement rates, proposal win rates influenced by graphics, improved clarity).

• Demonstrate Versatility: Showcase a range of projects that highlight your ability to work across different mediums (print, digital, presentations) and for various purposes (marketing, business development, internal communications).

• Focus on Brand Alignment: For Psomas, emphasize how your work demonstrates an understanding of brand consistency and the ability to evolve a visual identity effectively.

📝 Enhancement Note: This section provides actionable advice for interview preparation, including sample questions that probe key skills and cultural fit, and strategic tips for presenting a portfolio effectively, all tailored to the specific requirements of this Graphic Designer role.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit Your Application: Complete the online application form and upload your resume.

• Curate Your Portfolio: Select your strongest design samples that demonstrate proficiency in branding, layout, typography, print, digital assets, and presentation design. Prioritize projects that showcase your ability to maintain brand consistency and your experience with AI-enabled creative tools.

• Prepare Your Case Studies: For each portfolio piece, be ready to explain your design process, the rationale behind your choices, the tools used (including any AI applications), and the impact of your work. Quantify achievements where possible.

• Research Psomas: Familiarize yourself with Psomas' company history, services, recent projects, and overall brand identity. Understand their presence in the AEC industry and their commitment to employee ownership.

• Practice Your Pitch: Rehearse how you will present your portfolio and articulate your skills and experience, focusing on how you can contribute to Psomas' corporate communications and business development goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.