Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: MSX International

Location: Chennai, India

Job Type: Full-time

Category: Creative & Media / Art & Design / Marketing / Operations Support

Date Posted: June 23, 2026

Experience Level: 0-2 Years

Remote Status: On-site

🚀 Role Summary

• This role is pivotal in creating engaging multimedia and e-learning content to enhance internal corporate communications, training, and event visibility within the automotive OEM and mobility sectors.

• Responsibilities include primary focus on video production, designing corporate communication materials, developing event branding assets, and building interactive e-learning modules.

• Requires intermediate proficiency in Adobe Creative Cloud (After Effects, Premiere Pro, Photoshop, Adobe Express) and entry-level familiarity with Articulate for e-learning development.

• The position involves approximately 10 days of intercity travel per month to a primary training center for content capture and coordination.

📝 Enhancement Note: While the title is "Graphic Designer," the core responsibilities and required skills clearly indicate a broader "Multimedia & E-Learning Content Creator" role. This enhancement clarifies the scope beyond traditional graphic design, emphasizing video production and instructional design elements crucial for operations support and internal communications. The "Operations Support" category is added due to the role's function in supporting internal training and processes within a large corporate structure, aligning with GTM (Go-To-Market) and internal operations functions.

📈 Primary Responsibilities

• Video Production & Editing: Conceptualize, storyboard, shoot, and edit approximately 4-5 engaging short videos (around 1 minute each) per month for internal training purposes and company announcements, ensuring professional pacing and audio synchronization.

• Graphic Design for Corporate Communications: Design visually clean, modern, and impactful monthly/periodic newsletters and official circulars, as well as create striking visual content for Standard Operating Procedures (SOPs) and informational infographics to improve process clarity and adoption.

• Event Branding & Marketing: Develop high-impact posters and digital creative assets to effectively market internal training initiatives and corporate events, ensuring consistent brand messaging and visual appeal.

• E-Learning Content Development: Build fundamental, interactive digital learning experiences and module packages using Articulate software (Storyline or Rise 360), focusing on clear instructional design principles and responsive web course publishing.

• Content Alignment & Coordination: Collaborate with training leads and stakeholders at the primary training center to align content requirements, capture necessary raw footage, and coordinate production schedules.

📝 Enhancement Note: The primary responsibilities have been elaborated to reflect the operational context of internal training, SOPs, and corporate communications. Emphasis is placed on the "why" behind content creation (e.g., "improve process clarity and adoption") and the collaborative aspects integral to operations support roles.

🎓 Skills & Qualifications

Education:

• While not explicitly stated, a Bachelor's degree in Graphic Design, Multimedia Arts, Digital Media, Instructional Design, or a related field is typically expected for roles involving Adobe Creative Suite and e-learning development.

• Equivalent practical experience and a strong portfolio demonstrating proficiency in the required skills will also be considered. Experience:

• 0-2 years of experience in multimedia production, graphic design, video editing, and e-learning content creation.

• Experience in a corporate environment, particularly supporting internal communications or training, is a strong advantage. Required Skills:

• Adobe Creative Cloud (Intermediate Proficiency):

  • After Effects: Motion graphics, typographic animation, basic asset manipulation for dynamic visual content.
  • Premiere Pro: Seamless timeline video editing, multi-track audio syncing, pacing control, and final output rendering.
  • Photoshop: Image optimization, clean layout design, graphic asset generation, and composite design for print and digital.
  • Adobe Express: Rapid creation of high-quality templates and internal social/communication graphics for quick deployment.

• Articulate Software (Entry-Level / Fresher): Familiarity with setting up simple e-learning modules, quiz elements, and publishing responsive web courses using Storyline or Rise 360.

• Video Production Fundamentals: Basic understanding of storyboarding, shot composition, lighting, and audio recording for effective video content creation.

• Graphic Design Principles: Strong understanding of typography, color theory, layout, and visual hierarchy for creating compelling print and digital assets.

• Instructional Design Basics: Ability to translate learning objectives into engaging and effective e-learning modules.

Preferred Skills:

• Experience with animation software beyond After Effects.

• Familiarity with other e-learning authoring tools or Learning Management Systems (LMS).

• Basic understanding of UX/UI principles for e-learning design.

• Experience in the automotive or mobility industry.

• Photography skills.

📝 Enhancement Note: The AI-generated experience level of "0-2" years is confirmed and elaborated. The required skills section is broken down by software proficiency, with specific functions within each tool highlighted. Basic understanding of video production and graphic design principles are added as foundational requirements, and instructional design is positioned as a key skill for the e-learning component. Preferred skills are included to differentiate candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Diverse Media Showcase: A comprehensive portfolio demonstrating proficiency across all key areas: video production (showreel of edited content), graphic design (newsletters, infographics, SOP visuals), and e-learning modules (screenshots, interactive demos, or published course links).

• Process Improvement Examples: Case studies or examples showing how your design or video work has contributed to clearer communication, improved training comprehension, or enhanced event engagement.

• Software Proficiency Evidence: Clear examples that highlight your skills in Adobe Creative Cloud and Articulate software, showcasing the complexity and quality of your work.

• Visual Storytelling: Strong examples of how you translate complex information or abstract concepts into easily digestible and visually appealing content.

Process Documentation:

• Ability to document your creative process, from initial concept and storyboarding through to final asset delivery.

• Clear understanding of workflow management for multiple projects and deadlines, especially when balancing video, graphic design, and e-learning tasks.

• Documentation of asset creation and version control practices to ensure organized project management.

📝 Enhancement Note: This section is tailored to the specific creative and instructional design responsibilities. The portfolio requirements are detailed to guide candidates on what MSX International would likely look for to assess their capabilities in video, graphic design, and e-learning. Process documentation is framed around creative workflows and project management relevant to this role.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Multimedia & E-Learning Content Creators with 0-2 years of experience in Chennai, India, a competitive salary range would be approximately ₹4,00,000 to ₹7,00,000 per annum.

• This estimate considers the need for intermediate Adobe Creative Cloud skills, entry-level Articulate proficiency, and the travel component, which often commands a premium. Benefits:

• Travel Allowance: Comprehensive coverage for all intercity transits and training centre visits, as specified in the job description. This is a significant benefit for a role involving regular travel.

• Medical Insurance: Standard health insurance coverage for employees.

• Paid Time Off: Annual leave, sick leave, and public holidays as per Indian labor laws and company policy.

• Professional Development: Opportunities to work with an end-to-end media pipeline, gaining exposure to graphic design, video execution, and instructional design frameworks.

• Employee Assistance Program (EAP): Support services for personal and professional well-being.

Working Hours:

• Standard full-time working hours, estimated at 40 hours per week, are likely to align with typical business operations in India (e.g., Monday to Friday, 9:00 AM to 6:00 PM IST).

• Occasional flexibility may be required to meet project deadlines or accommodate travel schedules, particularly when working with different time zones or on time-sensitive corporate communications.

📝 Enhancement Note: A specific salary range for Chennai, India, has been estimated based on the role's requirements, experience level, and the inclusion of travel. Benefits are expanded beyond the "Travel Allowance" mentioned, including standard corporate benefits expected in India. Working hours are contextualized for the location.

🎯 Team & Company Context

🏢 Company Culture

Industry: Automotive OEM & Mobility Services. MSX International operates within a dynamic sector undergoing significant transformation, requiring adaptability and innovation in its support functions.

Company Size: MSX International is a global organization with a substantial employee base (likely hundreds to thousands, based on its scope). This implies structured processes, established corporate functions, and opportunities for diverse project engagement.

Founded: MSX International has been operating for over 25 years, indicating a stable, experienced, and well-established presence in the automotive services market.

Team Structure:

• The role likely sits within a broader Marketing, Communications, Training, or HR department, focusing on internal operations and GTM support.

• The immediate team might consist of other content creators, instructional designers, or communications specialists, reporting to a manager or lead responsible for internal enablement.

• Cross-functional collaboration will be essential, involving close liaison with training leads, department heads, and potentially marketing teams for event-related assets. Methodology:

• Data-Driven Content: While creative, content is likely developed with a purpose – improving internal communications, enhancing training effectiveness, and supporting business objectives (e.g., dealer performance, repair optimization).

• Process Optimization: The creation of SOPs and training materials directly contributes to refining internal processes and ensuring consistent execution across the organization.

• Agile Content Creation: Given the need for monthly videos and periodic newsletters, an agile approach to content production, with iterative feedback loops, is probable.

Company Website: https://www.msxi.com/

📝 Enhancement Note: Company context is derived from the provided description, highlighting MSX International's industry, longevity, and likely internal structure. The "Methodology" section infers how content creation aligns with operational goals.

📈 Career & Growth Analysis

Operations Career Level: This role represents an entry-level to junior position within the creative and operations support spectrum. It is an excellent stepping stone for individuals looking to specialize in multimedia production, instructional design, or corporate communications within a large, established organization.

Reporting Structure: The Graphic Designer will likely report to a Manager or Lead responsible for Content Creation, Internal Communications, or Learning & Development. This provides a clear line of mentorship and project oversight.

Operations Impact: While not directly in a revenue-generating role, the content created significantly impacts operational efficiency by:

• Improving Training Effectiveness: Better trained employees lead to improved service delivery, reduced errors, and enhanced customer satisfaction.

• Ensuring Process Adherence: Clear SOPs and visual aids help employees follow standardized procedures, crucial for quality control and compliance.

• Boosting Internal Engagement: Effective communication and event marketing foster a more connected and informed workforce.

Growth Opportunities:

• Specialization: Develop advanced skills in video production, motion graphics, advanced e-learning design, or specific authoring tools.

• Leadership: Progress to a Senior Content Creator, Team Lead, or Managerial role overseeing content strategy and production.

• Cross-Functional Moves: Transition into roles in instructional design, corporate communications, marketing coordination, or project management within MSX International.

• Industry Expertise: Deepen knowledge of the automotive and mobility sectors, becoming an invaluable asset for client-facing or internal strategic projects.

📝 Enhancement Note: This analysis frames the role within a broader operations context, emphasizing its indirect but crucial impact on business efficiency and employee enablement. Growth paths are defined to provide a clear career trajectory for potential candidates.

🌐 Work Environment

Office Type: The role is designated as "Customer Site" and involves "On-site" work, with significant intercity travel (approx. 10 days/month) to MSX International's primary training center in Chennai. This suggests that the primary work location may be at a client's facility or a dedicated MSX International operational hub.

Office Location(s):

• Primary Base: Chennai, India.

• Travel Destination: A primary training center, likely also within India, requiring regular visits for content capture and coordination.

Workspace Context:

• Collaborative Environment: The need to work closely with training leads and stakeholders suggests a collaborative atmosphere, requiring strong interpersonal and communication skills.

• Technology-Rich: Access to industry-standard hardware and software (Adobe Creative Cloud, Articulate) within the workspace is expected.

• Dynamic Work Setting: The blend of office-based work, intercity travel, and content creation tasks provides a varied and dynamic work environment.

Work Schedule:

• The standard 40-hour work week is typical, but the travel component may necessitate flexible scheduling to accommodate shoot times or client availability.

• It's important to be prepared for potential variations in schedule due to travel requirements and project deadlines.

📝 Enhancement Note: The "Customer Site" and travel requirements are highlighted to accurately reflect the work environment, which is a blend of dedicated on-site work and frequent travel for specific operational needs.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and creative output.

• Technical Assessment: Potentially a practical test or a detailed portfolio review focusing on specific skills in Adobe Creative Cloud and Articulate. This might involve a brief design task or discussing your process for a video edit.

• Behavioral & Situational Interviews: Questions designed to gauge your problem-solving abilities, collaboration style, adaptability (especially regarding travel), and understanding of corporate communications.

• Final Interview: Discussion with hiring managers or team leads to assess cultural fit, long-term potential, and alignment with MSX International's operational goals.

Portfolio Review Tips:

• Curate Strategically: Select your strongest work that directly showcases proficiency in video editing (storyboarding to final output), graphic design (newsletters, infographics, SOPs), and e-learning module creation.

• Showcase Process: For key projects, briefly explain your creative process, challenges faced, solutions implemented, and the impact of your work (e.g., "This infographic simplified a complex process, leading to fewer errors").

• Highlight Software Skills: Ensure examples clearly demonstrate your command of Adobe After Effects, Premiere Pro, Photoshop, and Articulate.

• Tailor to MSX: If possible, include examples that align with corporate communications, training, or instructional design principles relevant to the automotive sector.

• Professional Presentation: Ensure your portfolio is easily navigable, well-organized, and visually appealing. Use clear descriptions and context for each piece.

Challenge Preparation:

• Design Challenge: Be prepared for a practical exercise that might involve creating a short graphic asset, editing a sample video clip, or outlining a storyboard for a training video.

• E-Learning Scenario: You may be asked to propose how you would structure a simple e-learning module for a given topic.

• Problem-Solving: Anticipate questions about how you would handle tight deadlines, conflicting feedback, or technical challenges in production.

📝 Enhancement Note: This section provides actionable advice for candidates, focusing on portfolio construction and interview preparation specific to a creative role within an operational context, emphasizing practical application of skills and process understanding.

🛠 Tools & Technology Stack

Primary Tools (Required Proficiency):

• Adobe Creative Cloud Suite:

  • After Effects: For motion graphics, kinetic typography, and animated visual elements.
  • Premiere Pro: For professional video editing, including multi-cam editing, color correction, and audio mixing.
  • Photoshop: For image manipulation, graphic asset creation, layout design, and preparing assets for web and print.
  • Adobe Express: For rapid template-based design and quick creation of social media graphics or internal communications.

• Articulate Software (Entry-Level / Fresher):

  • Articulate Storyline 360: For creating interactive, custom e-learning courses.
  • Articulate Rise 360: For rapidly building responsive, web-based e-learning modules.

Ancillary Tools (Potentially Used):

• Video Editing Software: Potentially other NLEs (Non-Linear Editors) depending on workflow integration.

• Project Management Tools: Tools like Asana, Trello, or Jira might be used for task management and workflow tracking.

• Collaboration Platforms: Microsoft Teams, Slack, or similar for team communication and file sharing.

• Cloud Storage: For managing and sharing large media files.

📝 Enhancement Note: This section lists the core software requirements as detailed in the job description and expands on potential ancillary tools commonly found in such creative and operational support environments, providing a fuller picture of the technology stack.

👥 Team Culture & Values

Operations Values (Inferred):

• Efficiency & Accuracy: A strong emphasis on producing high-quality content efficiently, ensuring accuracy in information and execution, particularly for SOPs and training materials.

• Collaboration & Communication: Valuing open communication and teamwork, especially with training leads and stakeholders across different departments and locations.

• Innovation & Adaptability: Embracing new creative approaches and technologies to keep internal communications and training engaging and effective in a transforming industry.

• Professionalism: Maintaining a high standard of work, adhering to deadlines, and representing MSX International with a professional demeanor, especially during client-site visits.

Collaboration Style:

• Cross-Functional Integration: The role requires active collaboration with various teams to understand content needs, gather requirements, and ensure assets align with broader company objectives.

• Feedback-Driven: An open approach to receiving and incorporating feedback from stakeholders to refine creative output and meet specific communication goals.

• Proactive Engagement: Taking initiative to understand upcoming training needs or communication requirements and proposing creative solutions.

📝 Enhancement Note: Based on MSX International's industry and the role's function, inferred values and collaboration styles are described to help candidates understand the expected team dynamics and cultural fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Creative Demands: Juggling video production, graphic design, and e-learning development simultaneously, each with its own workflow and skill set.

• Travel Demands: Managing approximately 10 days of intercity travel per month, which requires adaptability and effective time management to maintain on-site productivity.

• Technical Skill Development: Keeping pace with evolving software and creative techniques, especially in video and e-learning, to maintain high-quality output.

• Stakeholder Management: Effectively gathering requirements and incorporating feedback from diverse stakeholders with potentially varied expectations.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Adobe Creative Cloud and Articulate, potentially through online courses or workshops.

• Instructional Design Mastery: Developing sophisticated e-learning design skills, including gamification, scenario-based learning, and advanced assessment techniques.

• Video Production Expertise: Gaining experience in more complex video production techniques, animation, and post-production workflows.

• Industry Exposure: Understanding the operational needs and communication challenges within the automotive and mobility sectors, building valuable domain knowledge.

📝 Enhancement Note: Specific challenges and growth opportunities are identified, linking them directly to the role's requirements and the candidate's potential development within MSX International.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a short training video from concept to final delivery. What are the key stages and potential challenges?" (Focus on storyboarding, shooting, editing, and feedback integration.)

• "How would you approach designing an infographic to explain a complex Standard Operating Procedure (SOP) to a diverse audience?" (Highlight your understanding of visual hierarchy, clarity, and audience segmentation.)

• "Given the requirement to travel 10 days a month, how would you ensure consistent productivity and manage your workload effectively?" (Demonstrate your organizational skills, time management, and adaptability.)

• "Walk us through an e-learning module you developed. What was the learning objective, what tools did you use, and what was the outcome?" (Be ready to showcase your Articulate skills and understanding of learning design principles.) Company & Culture Questions:

• "What interests you about MSX International and the automotive/mobility industry?" (Research MSX's mission, recent news, and their role in industry transformation.)

• "How do you handle creative feedback that you disagree with?" (Showcase your ability to be receptive while also professionally articulating your creative rationale.)

• "Describe a time you had to work with a difficult stakeholder or manage conflicting priorities. How did you resolve it?" (Focus on communication, problem-solving, and collaboration.) Portfolio Presentation Strategy:

• Narrative Approach: For each portfolio piece, tell a story: the problem, your solution, the tools used, and the results achieved.

• Demonstrate Technical Skill: Be prepared to discuss specific techniques used in your video edits (e.g., color grading, audio mixing) or graphic designs (e.g., typography choices, layout structure).

• Show E-Learning Interactivity: If possible, provide a live demo or interactive walkthrough of an Articulate module, explaining the learner engagement features.

• Highlight Efficiency: Briefly mention how you managed your time or resources to complete projects, especially if they involved tight deadlines or complex requirements.

📝 Enhancement Note: Specific, operations-relevant interview questions are crafted, along with strategic advice for portfolio presentation, aiming to equip candidates with a clear roadmap for preparation.

📌 Application Steps

To apply for this multimedia and e-learning content creator position:

• Submit Your Application: Apply directly through the MSX International careers portal or the provided SmartRecruiters link.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your proficiency in video production, graphic design using Adobe Creative Cloud, and e-learning development with Articulate. Select projects that demonstrate your ability to create clear, engaging, and informative content for corporate communications and training.

• Resume Optimization: Clearly articulate your experience with Adobe After Effects, Premiere Pro, Photoshop, Adobe Express, and Articulate. Quantify your achievements where possible (e.g., "Produced 5 videos per month," "Designed 10+ infographics").

• Interview Preparation: Practice articulating your creative process, problem-solving abilities, and how you would manage the travel and project demands of this role. Prepare specific examples that showcase your technical skills and collaborative approach.

• Company Research: Familiarize yourself with MSX International's work in the automotive and mobility sectors, their client partnerships, and their commitment to transforming retail strategies. Understand their focus on dealer performance, repair optimization, and consumer engagement.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with MSX International before making application decisions.

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