Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: CVS Health

Location: New York, NY, United States

Job Type: Full-time

Category: Creative Operations / Sales Enablement

Date Posted: 2026-06-26

Experience Level: 2-5 Years

Remote Status: Hybrid (2 days in office)

🚀 Role Summary

• This role is a key contributor within the Creative Operations and Sales Enablement function, focusing on the design and execution of compelling visual assets for advanced messaging technologies like RCS.

• The Graphic Designer will be instrumental in translating complex sales and marketing strategies into clear, persuasive visual narratives and executive-ready presentations.

• A strong emphasis is placed on producing high-quality design assets that support sales enablement objectives, enhance product demonstrations, and adhere to strict brand standards.

• The position requires a blend of creative design skills, technical proficiency with industry-standard tools, and the ability to collaborate effectively in a fast-paced, high-visibility environment.

📝 Enhancement Note: The job title "Graphic Designer" is broadened to "Graphic Designer, Creative Operations / Sales Enablement" to accurately reflect the functional area and its strategic importance within CVS Health's Go-To-Market (GTM) strategy. The description highlights a focus on "RCS, partnering with sales, marketing strategists, and other creative talents," indicating a critical role in supporting sales initiatives through innovative design solutions.

📈 Primary Responsibilities

• Design and produce high-impact graphic assets, including journey visuals and product demo materials, specifically for RCS (Rich Communication Services) product demonstrations and sales enablement collateral.

• Develop clear, persuasive, and engaging copy for sales enablement materials, presentation decks, and RCS demo narratives, ensuring alignment with strategic messaging.

• Create and maintain polished, professional slide decks that effectively communicate product capabilities, value propositions, and strategic insights for internal leadership, executive presentations, and key forums.

• Collaborate closely with sales, product marketing, and other creative teams to ensure all design assets and messaging strategies are aligned with brand standards and overall GTM objectives.

• Operate effectively and independently in a dynamic, fast-paced environment, managing evolving priorities and delivering high-visibility projects on time and to specification.

• Take ownership of the delivery of all design assets, including leading User Acceptance Testing (UAT) checks and meticulously reviewing proofs to ensure quality and accuracy.

• Actively participate in creative revision processes, problem-solving design challenges, and contributing to the continuous improvement of sales enablement materials.

📝 Enhancement Note: Responsibilities have been detailed to emphasize the specific application of design skills within a sales enablement context, including the creation of RCS demo visuals, persuasive copy, and executive-level presentations. The inclusion of UAT and ownership of delivery highlights a critical operational aspect of the role.

🎓 Skills & Qualifications

Education:

• Bachelor’s Degree in Graphic Design, Communications, Marketing, or a related field is preferred.

• Equivalent work experience will be considered as a strong alternative to a formal degree. Experience:

• Minimum of 3+ years of progressive experience in creative operations, graphic design, content development, or a similar role within a fast-paced environment.

• Proven experience working on product teams that develop multiple iterations and variations of campaign or sales enablement materials.

• Demonstrated ability to liaise effectively with both senior and junior team members, exhibiting a willingness to contribute actively across all project phases. Required Skills:

• Graphic Design Expertise: Proficiency in creating compelling visual assets and storytelling materials.

• Sales Enablement Focus: Experience in developing materials that directly support sales objectives and strategies.

• Visual Storytelling: Ability to translate complex information into clear, engaging visual narratives.

• Copywriting & Content Development: Skill in writing clear, persuasive copy for sales and marketing collateral.

• Adobe Creative Suite: Expert-level proficiency in Adobe Photoshop, Illustrator, and InDesign.

• Figma: Advanced skills in Figma for collaborative design and prototyping.

• Presentation Software: Expertise in Microsoft PowerPoint and Google Slides for creating polished, executive-ready presentations.

• Brand Standards: Strong understanding and application of brand guidelines and consistency.

• Project Management: Ability to manage multiple projects simultaneously in a high-volume, fast-paced environment.

• Attention to Detail: Unwavering focus on accuracy, quality, and meticulous execution.

• Ownership & Accountability: Strong sense of responsibility for project outcomes and deliverables.

• Communication Skills: Excellent verbal and written communication abilities, with the capacity to articulate and defend creative decisions.

Preferred Skills:

• RCS/Mobile Messaging Familiarity: Experience or knowledge of RCS (Rich Communication Services), mobile messaging platforms, or telecommunications products.

• Video & Animation: Experience with video editing and animation software (e.g., Adobe After Effects) to enhance multimedia content.

• Content Strategy: Background in content strategy or copywriting beyond basic collateral development.

📝 Enhancement Note: The "Required Skills" section has been significantly expanded to include specific software proficiencies (Adobe Creative Suite, Figma, PowerPoint, Google Slides) and core competencies crucial for a sales enablement graphic designer, such as visual storytelling and brand standards adherence. The "Experience" section emphasizes the need for adaptability in a fast-paced setting and collaborative capabilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Asset Showcase: A comprehensive online portfolio demonstrating a range of graphic design projects, with a focus on sales enablement materials, presentations, and digital assets.

• Process Improvement Examples: Case studies or examples within the portfolio that illustrate how design solutions have directly contributed to sales objectives, improved communication efficiency, or enhanced brand perception.

• Systematic Approach: Examples showcasing a structured approach to design, from concept development and stakeholder alignment to final asset delivery and version control.

• Brand Consistency: Clear demonstration of the ability to maintain and apply brand standards consistently across diverse project types and platforms.

Process Documentation:

• Workflow Design & Optimization: Evidence of understanding and implementing efficient design workflows, including project intake, concept development, feedback loops, and asset finalization stages.

• Implementation & Automation: Showcase of how design processes integrate with other GTM functions and any experience with tools or methods that streamline asset creation or deployment.

• Measurement & Performance Analysis: Examples where design impact was measured or assessed against business objectives, even if qualitative (e.g., feedback from sales teams, engagement metrics for collateral).

📝 Enhancement Note: This section is tailored to operations roles by emphasizing the need for a portfolio that not only displays creative output but also demonstrates a systematic, process-oriented approach to design within a GTM context. It highlights the importance of showcasing how design contributes to efficiency and measurable outcomes.

💵 Compensation & Benefits

Salary Range:

• The typical pay range for this role is $50,188.00 - $122,400.00 annually.

• This range reflects base salary for the specified job grade and will be adjusted based on factors such as candidate experience, education, geographic location, and other relevant qualifications. Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans designed to support colleague and family well-being.

• Paid Time Off: Generous paid time off to ensure work-life balance and personal rejuvenation.

• Retirement Savings: Robust retirement savings options, including potential employer matching contributions.

• Wellness Programs: Access to various wellness initiatives and resources promoting a healthy lifestyle.

• Performance-Based Incentives: Eligibility for CVS Health bonus, commission, and short-term incentive programs, providing opportunities for additional compensation based on individual and company performance.

• Additional Resources: Further details on benefits are provided during the application process and via the Benefits Moments portal.

Working Hours:

• This is a full-time position requiring approximately 40 hours per week.

• The role is hybrid, requiring 2 days per week in the New York-161 Ave of the Americas office, with the remaining days offering flexibility.

📝 Enhancement Note: The salary range is presented as provided, with an explanation of how it's determined. Benefits are listed comprehensively, with specific emphasis on performance-based incentives like bonuses and commissions, which are key considerations for roles supporting sales functions. The hybrid work arrangement is clearly defined.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare / Retail Pharmacy. CVS Health operates within a highly regulated and dynamic industry, focusing on integrated health services, pharmacy, and retail. This context means a strong emphasis on compliance, patient care, and customer experience.

Company Size: Large Enterprise. As a Fortune 50 company with a vast network of retail locations, pharmacies, and health services, CVS Health offers a stable and resource-rich environment. For operations professionals, this translates to structured processes, significant cross-functional collaboration opportunities, and potential for large-scale impact.

Founded: 1963. With a long history, CVS Health has evolved significantly, demonstrating adaptability and a commitment to growth and innovation in the healthcare landscape. This longevity suggests a company with established processes and a culture that values experience and strategic development.

Team Structure:

• Creative Operations & Sales Enablement: This team likely functions as a central hub supporting GTM initiatives. It would comprise specialists in design, content, marketing technology, and sales operations, reporting into a marketing or sales leadership function.

• Reporting Structure: The Graphic Designer will likely report to a Creative Operations Manager or Director of Sales Enablement, with direct collaboration with sales strategists, marketing managers, and potentially product marketing leads.

• Cross-functional Collaboration: Expect close partnership with sales teams (field sales, account managers), product marketing, brand marketing, and potentially IT or digital innovation teams to ensure consistent messaging and effective sales tools.

Methodology:

• Data-Driven Insights: CVS Health likely employs data analytics to inform strategic decisions, campaign performance, and customer engagement, influencing design choices and messaging effectiveness.

• Process Optimization: A focus on refining workflows, particularly in creative production and sales enablement material delivery, to enhance efficiency and speed-to-market.

• Automation & Technology Integration: Leveraging marketing technology and automation tools to support creative processes, manage content, and deliver personalized sales experiences.

Company Website: https://www.cvshealth.com/

📝 Enhancement Note: The company context is fleshed out to provide a clearer picture of the operating environment for an operations-focused role. The industry and size are contextualized for their impact on operational roles, and the team structure is inferred to highlight collaboration patterns and reporting lines relevant to a Graphic Designer in this specific function.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Contributor. This role is positioned as an individual contributor with 3+ years of experience, expected to execute tasks independently and contribute significantly to project outcomes. It's a crucial role for building foundational experience in creative operations and sales enablement.

Reporting Structure: The Graphic Designer will likely report to a manager or director within the Creative Operations or Sales Enablement team. This reporting line offers opportunities for mentorship and guidance on strategic creative execution and operational best practices.

Operations Impact: The role's impact is directly tied to the effectiveness of sales enablement materials and RCS demo experiences. By creating compelling visuals and narratives, the Graphic Designer directly influences the sales team's ability to communicate value, engage prospects, and ultimately drive revenue. High-quality assets can improve conversion rates, shorten sales cycles, and enhance brand perception among clients.

Growth Opportunities:

• Specialization in Creative Operations: Deepen expertise in managing creative workflows, production pipelines, and asset management within a large enterprise.

• Sales Enablement Expertise: Develop a strong understanding of sales strategies, messaging frameworks, and the lifecycle of sales enablement content, potentially leading to roles focused on content strategy or enablement program management.

• Advanced Design Skills: Expand capabilities into areas like video editing, animation, UX/UI design for interactive demos, or advanced data visualization.

• Leadership Potential: With demonstrated success and a strong grasp of operational efficiency, potential progression into team lead or management roles within creative operations or sales enablement.

📝 Enhancement Note: This analysis focuses on the career trajectory for a Graphic Designer within an operations-centric team, highlighting the specific growth paths available in creative operations and sales enablement, and connecting them to the broader impact on business objectives.

🌐 Work Environment

Office Type: Hybrid Work Model. The role requires 2 days per week in the New York-161 Ave of the Americas office, indicating a structured hybrid approach. This allows for in-person collaboration and team engagement while providing flexibility for remote work.

Office Location(s): New York, NY (161 Ave of the Americas). This location is a prime business district, suggesting a modern and well-equipped office space designed to foster collaboration and productivity.

Workspace Context:

• Collaborative Environment: The hybrid model and the nature of the team's work (supporting sales and marketing) imply a dynamic workspace that encourages interaction, brainstorming, and feedback sessions with colleagues.

• Operations Tools & Technology: Access to industry-standard design software (Adobe Creative Suite, Figma) and presentation tools (PowerPoint, Google Slides) will be readily available, along with potential access to project management and collaboration platforms.

• Team Interaction: Opportunities to engage with sales strategists, marketing professionals, and fellow creative team members during in-office days for project discussions, strategy alignment, and knowledge sharing.

Work Schedule:

• The standard work schedule is 40 hours per week.

• The hybrid arrangement allows for flexibility in structuring the remote workdays, provided office attendance requirements are met. This offers a balance between structured team presence and individual work autonomy.

📝 Enhancement Note: The work environment section elaborates on the hybrid model and office location to give candidates a tangible sense of their daily work setting and the balance between in-office collaboration and remote flexibility.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and portfolios for basic qualifications and relevant experience.

• Technical/Creative Assessment: This may involve a design challenge or a portfolio review session where candidates are asked to present specific projects, explain their creative process, and discuss how their work aligns with sales enablement objectives.

• Team/Stakeholder Interviews: Interviews with key team members (e.g., sales enablement specialists, marketing strategists) to assess collaboration skills, understanding of GTM strategies, and cultural fit.

• Final Interview: A discussion with senior leadership to finalize hiring decisions, often focusing on strategic thinking and long-term potential.

Portfolio Review Tips:

• Curate for Relevance: Showcase projects that directly align with sales enablement, marketing collateral, and presentation design, especially any work related to RCS or similar communication technologies.

• Tell the Story: For each project, clearly articulate the objective, your role, the challenges faced, your design process, the solution implemented, and the outcome or impact (quantifiable if possible).

• Highlight Key Tools: Explicitly mention your proficiency with Adobe Creative Suite, Figma, PowerPoint, and Google Slides within your project descriptions or resume.

• Demonstrate Brand Understanding: Include examples where you successfully applied brand guidelines or adapted designs for different audiences while maintaining brand integrity.

• Showcase Problem-Solving: Present examples where your design skills helped overcome a specific sales or communication challenge.

Challenge Preparation:

• Understand the Context: If given a design challenge, thoroughly understand the target audience, the messaging goals, and the intended use of the final assets.

• Focus on Strategy: Be prepared to discuss not just the aesthetics but the strategic thinking behind your design choices – why you chose specific layouts, colors, typography, or imagery.

• Presentation Practice: Rehearse presenting your work concisely and persuasively, anticipating questions about your process and decision-making.

📝 Enhancement Note: This section provides actionable advice tailored to operations roles, focusing on how to present a portfolio that demonstrates not just creative talent but also strategic thinking, process adherence, and business impact, which are crucial for operations-centric positions.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: For image manipulation, photo retouching, and digital asset creation.
  • Illustrator: For vector graphics, logos, icons, and complex illustrations.
  • InDesign: For page layout, brochure design, and multi-page document creation.

• Figma: A collaborative interface design tool used for wireframing, prototyping, and creating interactive design systems. Essential for team collaboration and efficient design iteration.

• Microsoft PowerPoint: For creating professional, executive-level presentations, pitch decks, and sales collateral.

• Google Slides: An alternative to PowerPoint, often used in collaborative environments for presentation creation and sharing.

Analytics & Reporting:

• While not the primary focus, familiarity with how design assets are tracked or impact engagement metrics (e.g., click-through rates on digital collateral) is beneficial. Understanding basic analytics dashboards could provide context for design effectiveness. CRM & Automation:

• CRM: Awareness of how sales enablement materials are distributed or accessed through CRM systems (e.g., Salesforce) is advantageous.

• Automation Tools: Familiarity with marketing automation platforms (e.g., Marketo, HubSpot) or content management systems (CMS) where assets might be housed or deployed.

• Integration Tools: Understanding how design assets integrate into broader marketing technology stacks.

📝 Enhancement Note: This section details the specific software and tools required, emphasizing their operational application within a GTM and sales enablement context. It highlights the collaborative and iterative nature of design tools like Figma.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: A commitment to using insights from performance data and user feedback to inform design choices and optimize asset effectiveness.

• Efficiency & Scalability: A drive to create streamlined design processes and repeatable templates that allow for rapid production and consistent output across numerous campaigns and sales initiatives.

• Collaboration & Partnership: Valuing strong working relationships with sales, marketing, and product teams, fostering open communication and a shared commitment to GTM success.

• Innovation & Adaptability: Embracing new technologies (like RCS) and design trends to keep sales enablement materials fresh, engaging, and competitive.

• Accountability & Ownership: A culture where individuals take responsibility for their deliverables, ensuring high quality and timely completion.

Collaboration Style:

• Cross-functional Integration: Actively seeking opportunities to work with diverse teams, understanding their needs and translating them into effective design solutions.

• Feedback-Driven Improvement: A willingness to both give and receive constructive feedback as part of the design and revision process, aiming for continuous improvement.

• Knowledge Sharing: Encouraging the sharing of best practices, design techniques, and insights across the team and with partner departments to elevate collective capabilities.

📝 Enhancement Note: The team culture and values are framed through an operations lens, emphasizing efficiency, data, collaboration, and adaptability, which are critical for success in roles supporting GTM functions.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: In a fast-paced environment, maintaining high design standards while meeting tight deadlines for sales enablement materials.

• Translating Complex Concepts: Visually representing technical or complex product features (like RCS capabilities) in an easily understandable and compelling manner for sales teams and clients.

• Brand Consistency Across Channels: Ensuring all designed assets adhere strictly to CVS Health's brand guidelines while adapting them for various platforms and communication needs.

• Evolving Technology Landscape: Keeping pace with advancements in messaging technology and design tools to maintain a competitive edge in sales enablement.

Learning & Development Opportunities:

• Specialized Design Training: Opportunities to attend workshops or online courses focusing on advanced techniques in graphic design, motion graphics, or UX/UI for interactive content.

• Industry Conferences: Potential for attending marketing, design, or sales enablement conferences to gain insights into best practices and emerging trends.

• Cross-Functional Exposure: Gaining deeper understanding of sales processes, marketing strategies, and product development through close collaboration with respective teams.

• Mentorship: Learning from experienced creative operations leaders and sales enablement strategists within CVS Health.

📝 Enhancement Note: Challenges are framed around common operational hurdles in creative roles supporting sales, while growth opportunities are specific to developing expertise within the sales enablement and creative operations domain.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex technical concept into a simple, compelling visual. How did you approach it, and what was the outcome?" (Focus on your process, tool usage, and impact.)

• "How do you ensure brand consistency across multiple design projects for different stakeholders or campaigns?" (Highlight your understanding of brand guidelines and systematic approach.)

• "Walk us through your process for creating a sales presentation deck from initial brief to final delivery. What are the key checkpoints?" (Demonstrate your workflow, collaboration, and attention to detail.) Company & Culture Questions:

• "What interests you about CVS Health and this specific role within our Creative Operations team?" (Research CVS Health's mission, recent initiatives, and connect it to your skills.)

• "How do you approach collaboration with sales and marketing teams who may have different priorities or perspectives?" (Emphasize your communication, negotiation, and partnership skills.)

• "How do you stay updated on design trends and new technologies relevant to sales enablement?" (Showcase your commitment to continuous learning and innovation.) Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio logically, perhaps by project type or by demonstrating a clear progression from problem to solution.

• Tell a Story for Each Project: For 2-3 key projects, prepare a concise narrative covering: the business challenge, your specific role, the creative process, the tools used, the final solution, and any measurable results or positive feedback.

• Quantify When Possible: If you have data on how your designs improved engagement, shortened sales cycles, or increased lead generation, present it clearly.

• Highlight RCS/Messaging Experience: If you have relevant experience with RCS, mobile messaging, or similar communication technologies, make sure to feature it prominently.

• Be Ready for Technical Questions: Anticipate questions about your proficiency with Adobe Creative Suite, Figma, PowerPoint, and your overall workflow.

📝 Enhancement Note: Interview preparation advice is designed to help candidates showcase their operational thinking, strategic approach to design, and ability to contribute directly to sales enablement goals, rather than just aesthetic talent.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on the CVS Health careers portal.

• Portfolio Customization: Tailor your resume and online portfolio to specifically highlight your experience in graphic design, creative operations, and sales enablement. Emphasize projects involving presentations, sales collateral, and any work related to messaging or communication technologies.

• Resume Optimization: Ensure your resume clearly articulates your proficiency with Adobe Creative Suite, Figma, PowerPoint, and Google Slides. Use action verbs and quantify achievements where possible to demonstrate impact.

• Interview Preparation: Practice presenting 2-3 key portfolio pieces, focusing on the business problem, your design process, and the outcome. Be prepared to discuss your experience in fast-paced environments and your collaborative approach.

• Company Research: Thoroughly research CVS Health's mission, values, and recent marketing or sales enablement initiatives. Understand their approach to healthcare innovation and customer engagement to better align your responses during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.