Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Bjak

Location: Jakarta, Indonesia

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-09-02

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• Design and produce high-quality static and animated visual assets for diverse digital platforms, including social media, digital ads, websites, and email communications.

• Collaborate closely with Creative, Marketing, and Social Media teams to conceptualize and execute engaging campaign ideas and enhance brand storytelling.

• Ensure all creative outputs strictly adhere to BJAK's brand identity and performance objectives, maintaining consistency across all multimedia content.

• Stay abreast of emerging design trends, visual storytelling techniques, and creative tools to infuse freshness and relevance into BJAK's content strategy.

📝 Enhancement Note: This role is situated within the dynamic FinTech/InsurTech sector, requiring a designer who can translate complex financial concepts into visually appealing and easily digestible content. The emphasis on "performance objectives" and "measurable outcomes" suggests a strong focus on data-driven design and conversion optimization, aligning with typical Revenue Operations and Marketing Operations goals.

📈 Primary Responsibilities

• Develop compelling static and animated graphics, infographics, and visual layouts that align with BJAK's brand guidelines for marketing campaigns, social media engagement, digital advertisements, and website content.

• Support video and motion graphic projects by creating essential visual elements such as titles, transitions, lower thirds, and animated intros/outros.

• Execute visual communication strategies to enhance brand impact and audience engagement across various digital channels, ensuring a cohesive brand narrative.

• Manage a pipeline of multiple design projects concurrently, prioritizing tasks to ensure timely delivery without compromising creative quality or strategic alignment.

• Optimize design assets for various digital formats and platforms, considering technical specifications and user experience for web, mobile, and social media environments.

• Maintain and organize a comprehensive library of design assets, templates, and brand collateral for efficient access and reuse by internal teams.

📝 Enhancement Note: The responsibility to "ensure all creative outputs maintain brand consistency and meet performance objectives" indicates a need for the designer to understand key performance indicators (KPIs) relevant to marketing and sales, such as click-through rates (CTR), conversion rates, and engagement metrics. This implies a collaborative approach with marketing and sales operations teams.

🎓 Skills & Qualifications

Education: Diploma or Bachelor’s degree in Multimedia Design, Graphic Design, Visual Communication, or a closely related field.

Experience: 2–4 years of dedicated experience in multimedia or digital design roles, with a demonstrable track record of creating impactful visual content.

Required Skills:

• Proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, After Effects, and Premiere Pro, or equivalent industry-standard tools.

• Strong understanding of visual hierarchy, color theory, typography, layout principles, and brand identity development.

• Proven ability to manage multiple design projects simultaneously in a fast-paced, collaborative, and deadline-driven environment.

• Excellent visual communication skills with a keen eye for detail and aesthetic quality.

• Ability to adapt design styles and approaches to suit different platforms and campaign objectives. Preferred Skills:

• Experience in motion design or animation, enhancing the ability to create dynamic multimedia assets.

• Familiarity with A/B testing principles for visual elements and their impact on campaign performance.

• Basic understanding of UX/UI principles as they relate to digital asset design for web and mobile applications.

• Experience working within a FinTech or InsurTech industry, understanding its unique visual communication needs.

📝 Enhancement Note: The requirement for "2-4 years of experience" suggests this is a mid-level role, expected to contribute independently while also being open to direction. The mention of "performance objectives" implies that candidates with experience in conversion-rate optimization (CRO) or designing for lead generation will be highly valued.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 5-7 diverse projects demonstrating proficiency across static graphics, animated assets, and digital storytelling.

• Include case studies that highlight the design process, from conceptualization and ideation to final execution, with an emphasis on problem-solving.

• Present examples of work optimized for various digital channels (social media, web banners, email newsletters) and their respective technical requirements.

• Demonstrate a clear understanding of brand consistency and how design choices align with BJAK's brand identity and marketing goals. Process Documentation:

• Provide examples of how you manage design feedback and revisions, illustrating your workflow for iterative improvements.

• Detail your approach to collaborating with cross-functional teams (e.g., Marketing, Social Media) to translate campaign briefs into visual concepts.

• Showcase any personal systems or methodologies used for asset organization, version control, and efficient project management.

📝 Enhancement Note: For operations-focused roles, a portfolio is crucial. This role requires showcasing not just aesthetic talent but also an understanding of how design directly contributes to business objectives. The ability to articulate the "why" behind design decisions, linking them to campaign goals and user engagement, will be key.

💵 Compensation & Benefits

Salary Range: IDR 10,000,000 - IDR 18,000,000 per month (approximately $650 - $1,170 USD, subject to exchange rate fluctuations).

Benefits:

• Competitive salary package commensurate with experience and qualifications.

• Performance-based bonuses, directly tied to individual and team achievements in driving business growth.

• Opportunity for ownership of campaigns that have a direct and measurable impact on revenue and company growth.

• Exposure to regional markets, fostering a global perspective and understanding of diverse audience needs.

• Collaborative work environment with a team that values clear thinking, rapid execution, and quantifiable results.

Working Hours: Approximately 40 hours per week, with flexibility expected to meet project deadlines and campaign demands. The remote nature allows for adaptable scheduling within Indonesian working hours.

📝 Enhancement Note: The salary range is estimated based on typical graphic designer compensation in Jakarta, Indonesia, for a mid-level role with 2-4 years of experience, considering the remote work arrangement and the FinTech industry. This estimation uses data from regional job boards and salary benchmarking sites. The emphasis on "ownership of campaigns that directly impact revenue and growth" suggests a performance-driven compensation structure, potentially including incentives tied to marketing or sales KPIs.

🎯 Team & Company Context

🏢 Company Culture

Industry: FinTech / InsurTech. BJAK operates in the rapidly evolving financial technology and insurance technology sectors, aiming to democratize financial planning, saving, and growth through accessible online platforms. This industry context demands innovative, user-centric design that builds trust and simplifies complex financial products.

Company Size: BJAK is a growing company with a distributed team, likely falling into the "50-200 employees" range based on its regional leadership and expansion plans. This size indicates a dynamic environment where individual contributions are highly visible and impactful.

Founded: Established in 2019, BJAK is a relatively young company, characterized by agility, innovation, and a mission-driven approach to redefining financial services in Southeast Asia.

Team Structure:

• The Graphic Designer will likely be part of a lean, results-oriented Digital Marketing or Creative team.

• Reporting structure is expected to be to a Creative Lead or Marketing Manager, with close collaboration across Marketing, Social Media, and potentially Product teams.

• Cross-functional collaboration is a core tenet, emphasizing shared ownership of campaign success and a focus on measurable outcomes. Methodology:

• Data-driven decision-making is paramount; designs are expected to be informed by performance metrics and user behavior.

• Agile methodologies likely influence project management, emphasizing rapid iteration and continuous improvement.

• A culture of ownership and autonomy encourages team members to take initiative and drive results.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company's mission "people deserve smarter ways to plan, save and grow their money" and its expansion into "spending, saving, investing, exchanging, travelling" signifies a broad financial ecosystem. The Graphic Designer's role is critical in visually communicating the value proposition across these diverse offerings, ensuring clarity and user trust, which are paramount in financial services.

📈 Career & Growth Analysis

Operations Career Level: This is a mid-level Graphic Designer position. While focused on creative execution, the emphasis on "performance objectives," "ownership of campaigns that directly impact revenue and growth," and "measurable outcomes" positions it adjacent to marketing operations and growth marketing functions. The role requires not just artistic talent but also an understanding of how design contributes to business goals.

Reporting Structure: The Graphic Designer will report to a Creative Lead or Marketing Manager. This structure provides guidance and mentorship while allowing for significant autonomy in project execution. Collaboration will extend to marketing specialists and social media managers, fostering a holistic campaign approach.

Operations Impact: The Graphic Designer's work directly influences BJAK's brand perception, customer acquisition, and engagement rates. By creating compelling visuals for marketing campaigns, social media, and digital ads, the designer plays a crucial role in driving traffic, generating leads, and ultimately contributing to revenue growth. The ability to translate complex financial products into accessible visuals is a key driver of operational success in customer acquisition and retention.

Growth Opportunities:

• Skill Specialization: Deepen expertise in motion graphics, animation, or specific digital marketing design disciplines.

• Cross-functional Exposure: Gain experience working on diverse product lines (insurance, savings, investments) and collaborate with product and engineering teams.

• Leadership Potential: As the company grows, opportunities may arise to lead design initiatives, mentor junior designers, or specialize in brand strategy.

• Performance-Driven Advancement: Demonstrated ability to impact revenue and growth through design can accelerate career progression within BJAK's fast-paced environment.

📝 Enhancement Note: The phrasing "work for their passion, not counting hours" and "move the needle" suggests a performance-oriented culture where impact is valued over strict adherence to time. For a graphic designer, this translates to opportunities to influence strategy and see direct results from their creative efforts, bridging the gap between creative execution and business operations.

🌐 Work Environment

Office Type: Fully Remote. This role operates entirely remotely, offering flexibility in location within Indonesia.

Office Location(s): Primarily remote, with the requirement that candidates are based in Indonesia to align with local market focus. While no physical office is specified for this role, BJAK likely has a central hub or distributed team presence within Indonesia.

Workspace Context:

• Requires a dedicated, professional home office setup conducive to focused creative work and virtual collaboration.

• Access to reliable high-speed internet is essential for seamless communication and file sharing within global and regional teams.

• The remote setup necessitates strong self-discipline, proactive communication, and effective time management to maintain productivity and team integration.

Work Schedule: While the standard is approximately 40 hours per week, the remote, fast-paced environment implies a degree of flexibility. Work hours may need to adapt to accommodate cross-time zone collaborations and critical campaign launch dates, focusing on task completion and impact rather than rigid schedules.

📝 Enhancement Note: The remote nature, coupled with a focus on "fast execution" and "measurable outcomes," suggests a work environment that prioritizes results and autonomy. This is typical of many tech startups and scale-ups, including those in the FinTech space, where operational efficiency and individual accountability are highly valued.

📄 Application & Portfolio Review Process

Interview Process:

• Step 1: Online Assessment/Practical Task: Expect a design challenge to evaluate core skills, creativity, and ability to interpret a brief. This task will likely focus on creating assets relevant to BJAK's products or campaigns.

• Step 2: Technical Interview: This interview will delve deeper into your technical proficiency with design software (Adobe Suite), your understanding of design principles, and your experience with motion graphics or animation. Be prepared to discuss your portfolio and design choices in detail.

• Step 3: CEO / Final Round: This final stage assesses cultural fit, strategic thinking, and alignment with BJAK's mission and values. Be ready to articulate how your design approach can contribute to the company's growth and operational objectives.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase versatility across static, motion, and digital storytelling, emphasizing work relevant to FinTech/InsurTech if possible.

• Showcase Process: For each project, briefly explain the brief, your creative process, design decisions, challenges faced, and the outcomes (if measurable). Quantify impact where possible (e.g., "designed ad creatives that increased CTR by X%").

• Highlight Versatility: Include examples for social media, digital ads, web assets, and potentially animated elements. Ensure brand consistency is evident.

• Technical Proficiency: Be ready to discuss the software and techniques used. If you have motion design skills, ensure those are prominently featured.

Challenge Preparation:

• Understand BJAK: Research BJAK's products, target audience, brand voice, and recent marketing campaigns.

• Design for Impact: Focus on creating visuals that are not just aesthetically pleasing but also strategically aligned with driving engagement, conversions, or brand awareness.

• Conciseness: Be prepared to present your work and rationale clearly and concisely, respecting the fast-paced interview process.

📝 Enhancement Note: The rapid interview process (aiming for offer within 1 week) means candidates must be highly prepared and responsive. The emphasis on "practical task" and "technical interview" indicates a strong focus on demonstrable skills and problem-solving abilities, crucial for operations-oriented roles where tangible output is key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop (raster graphics, photo editing), Illustrator (vector graphics, logos, infographics), After Effects (motion graphics, animation), Premiere Pro (video editing, motion graphics integration). Proficiency in these is non-negotiable.

• Figma/Sketch (Potential): While not explicitly mentioned, familiarity with collaborative UI/UX design tools like Figma or Sketch can be advantageous for web and app asset creation.

Analytics & Reporting:

• While not a direct responsibility, understanding how design impacts analytics is key. Familiarity with interpreting basic metrics from platforms like Google Analytics, social media analytics dashboards, or ad platform reporting (e.g., Meta Ads Manager, Google Ads) will be beneficial for optimizing designs. CRM & Automation:

• Not directly relevant for this role, but an awareness of how marketing automation platforms (e.g., HubSpot, Mailchimp) utilize graphical assets in email campaigns is a plus.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) is critical. For a Graphic Designer role with operational implications, understanding how these tools integrate with marketing platforms and contribute to campaign performance is essential. Experience with animation tools like After Effects is highlighted as an advantage, indicating a desire for dynamic content creation.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: A strong focus on achieving measurable outcomes and driving business impact through creative work.

• Agility & Speed: Emphasis on fast execution, quick iteration, and adapting to a rapidly changing market landscape.

• Ownership & Autonomy: Team members are expected to take responsibility for their work, propose solutions, and operate with a high degree of independence.

• Data-Driven: Decisions are informed by data and performance metrics, requiring designers to consider the impact of their work on KPIs.

• Passion-Driven: Encouragement to work on projects that inspire and align with personal drive, rather than just fulfilling tasks.

Collaboration Style:

• Cross-functional Integration: Designers work closely with Marketing, Social Media, and potentially Product teams to ensure cohesive campaign execution.

• Direct Communication: Open and direct communication is valued, encouraging team members to voice ideas and provide constructive feedback.

• Lean & Efficient: Processes are streamlined, minimizing bureaucracy and focusing on effective collaboration to achieve shared goals swiftly.

📝 Enhancement Note: The company culture described ("We move fast. We’re lean. We don’t do fluff - we do results.") strongly mirrors the operational ethos of a high-performing Revenue Operations or Growth Marketing team. This suggests the designer will be expected to contribute with a similar mindset: pragmatic, efficient, and focused on impact.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge will be to produce visually stunning and on-brand creative assets that also meet specific marketing performance objectives (e.g., high CTR, conversion rates).

• Adapting to FinTech/InsurTech Nuances: Effectively communicating complex financial products and services in an engaging and trustworthy manner requires a unique design approach.

• Remote Collaboration: Maintaining strong communication and creative synergy within a fully remote team requires proactive effort and excellent digital collaboration skills.

• Rapid Iteration Cycles: The fast-paced environment means designs may need frequent updates and revisions based on performance data and market feedback.

Learning & Development Opportunities:

• Mastering Motion Graphics: Significant opportunity to develop advanced skills in After Effects and motion design, a highly sought-after skill in digital marketing.

• Understanding Performance Marketing: Gain practical insights into how design directly impacts key marketing and sales metrics, bridging the gap between creative and operations.

• Exposure to Regional Markets: Work on campaigns targeting diverse audiences across Southeast Asia, broadening understanding of different market needs and cultural nuances.

• Career Path in FinTech Design: Develop specialized expertise in designing for the financial technology sector, a growing and lucrative field.

📝 Enhancement Note: The "challenges" section highlights the operational aspects of design: its contribution to performance and the need for adaptability. Growth opportunities are framed around skill development that enhances operational effectiveness and marketability within the FinTech space.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed assets for a campaign that had specific performance goals. How did your design choices contribute to achieving those goals?" (Focus on linking design to KPIs like CTR, conversions, engagement).

• "How do you approach translating complex product features, like those in FinTech, into simple, visually appealing graphics?" (Emphasize clarity, user empathy, and brand trust).

• "Imagine we're launching a new savings product. What would be your initial creative approach and what types of assets would you prioritize?" (Demonstrate strategic thinking beyond just aesthetics). Company & Culture Questions:

• "What excites you about BJAK's mission to help people plan, save, and grow their money?" (Show genuine interest in the company's purpose).

• "Our culture emphasizes speed and results. How do you ensure your creative output is both high-quality and delivered efficiently?" (Highlight time management, prioritization, and iterative design processes).

• "How do you stay updated on design trends, and how do you balance incorporating new trends with maintaining brand consistency?" (Demonstrate a proactive learning approach and understanding of brand guidelines). Portfolio Presentation Strategy:

• Tell a Story: For each piece, explain the problem, your solution (design), and the outcome. Use the STAR method (Situation, Task, Action, Result).

• Quantify Impact: Where possible, mention metrics or specific objectives your design helped achieve. Even if exact numbers aren't available, discuss the intended impact.

• Focus on Relevance: Highlight projects that align with digital marketing, social media, or campaign-based design. If you have FinTech experience, showcase it prominently.

• Be Prepared for Technical Deep Dives: Be ready to discuss your software usage, techniques, and any animation/motion graphics processes in detail.

📝 Enhancement Note: The interview preparation advice focuses on demonstrating not just creative talent but also a strategic, results-oriented mindset that aligns with operational objectives. The emphasis on "performance," "impact," and "efficiency" is key for this role.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Ashby.

• Tailor your resume: Highlight experience with Adobe Creative Suite, motion graphics, digital marketing assets, and any quantifiable achievements related to campaign performance or brand engagement.

• Curate your portfolio: Select 5-7 of your strongest, most relevant projects. Ensure it's easily accessible (e.g., via a link to your personal website or a well-organized PDF/presentation). Focus on projects that demonstrate versatility, brand adherence, and impact.

• Prepare for the assessment: Anticipate a practical design task that will test your core skills and ability to interpret a brief. Practice creating assets quickly and efficiently.

• Research BJAK: Understand their mission, products, target audience, and current marketing efforts to better tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.