Freelance Web Designer

Mindrift
Full-time

πŸ“ Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Manchester, England, United Kingdom

Job Type: PART_TIME

Category: Web Design / UI/UX Design / Digital Marketing Design

Date Posted: 2026-06-18

Experience Level: 2-5 Years

Remote Status: Remote Solely

πŸš€ Role Summary

  • This freelance role focuses on creating high-converting marketing pages and landing experiences for the Tendem AI project.

  • You will collaborate with AI agents to translate briefs and rough drafts into polished, on-brand web-ready designs.

  • The position requires translating brand assets and visuals into responsive web layouts and structured components.

  • Responsibilities include preparing and packaging production-ready design files for seamless developer handoff.

  • A key aspect involves ensuring absolute visual consistency across interactive web pages, static PDFs, and social media materials.

πŸ“ Enhancement Note: The role is described as "Freelance Web Designer" but the core responsibilities and required skills lean heavily into UI/UX design with a strong emphasis on conversion-driven marketing materials and developer handoff. This suggests a hybrid role where strong visual design skills are paramount, complemented by an understanding of user experience and implementation feasibility, particularly within the context of AI-driven projects and specialized data scraping workflows. The "Tendem project" integration implies a need for adaptability and a structured approach to design within a unique AI + human collaborative environment.

πŸ“ˆ Primary Responsibilities

  • Design high-converting one-pagers, pitch-style landing pages, and simple marketing websites based on textual copy, outlines, or existing drafts.

  • Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.

  • Prepare and securely package production-ready files, including organizing Figma frames, exporting assets, and detailing specifications for seamless handoff.

  • Ensure absolute visual consistency between interactive web pages, static PDFs, and social media materials, acting as a guardian of brand aesthetics.

  • Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

  • Collaborate with Tendem Agents (AI) and human specialists to refine design concepts and ensure optimal user experience and conversion rates.

  • Interpret and apply brand guidelines to create a cohesive and polished digital presence across all web-based materials.

  • Proactively identify opportunities for design improvements that enhance user engagement and conversion metrics.

πŸ“ Enhancement Note: The primary responsibilities highlight a strong focus on conversion optimization and developer handoff, which are critical in revenue-generating or lead-generation GTM operations. The emphasis on "preparing and securely packaging production-ready files" and "enforcing layout quality standards" points to a need for meticulousness and a process-oriented approach, essential for efficient downstream implementation and maintaining brand integrity.

πŸŽ“ Skills & Qualifications

Education:

  • Bachelor’s or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or a related creative/technical field is a plus. Experience:

  • At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable.

  • Experience working with AI projects or hybrid AI + human systems is advantageous. Required Skills:

  • Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.

  • Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.

  • Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).

  • Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.

  • English Proficiency: Upper-intermediate (B2) or above (required).

  • Structured Approach: A structured, user-centric, and conversion-minded approach to design.

  • Visual Acuity: Strong eye for clarity, white space, and modern web layout trends.

  • Self-Directed Work Ethic: Ability to troubleshoot independently and deliver production-ready assets rapidly.

Preferred Skills:

  • Experience with no-code platforms such as Webflow or Framer.

  • Familiarity with design systems and component-based design principles.

  • Understanding of basic HTML/CSS to inform design decisions for implementation.

  • Experience with A/B testing design variations for conversion optimization.

  • Knowledge of data scraping workflows or AI-driven content generation processes.

πŸ“ Enhancement Note: The emphasis on Figma, conversion-driven layouts, and developer handoff directly aligns with GTM operations needs for creating effective marketing collateral and landing pages that drive lead generation and customer acquisition. Proficiency in Figma and understanding of implementation through no-code tools or developer handoff are key operational skills for bridging design and execution.

πŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Web Design Examples: Your CV must include a link to your portfolio showcasing relevant web design cases, particularly marketing pages, landing pages, and conversion-focused layouts.

  • Figma Proficiency Demonstration: Portfolio pieces should clearly illustrate your command of Figma, including auto-layout, component creation, and responsive design techniques.

  • Developer Handoff Samples: Include examples of how you prepare and spec files for developers or no-code platforms, demonstrating clear documentation and asset organization.

  • Brand Consistency Showcase: Highlight projects where you maintained visual consistency across multiple platforms (web, social, PDF).

  • Conversion Focus: Projects should ideally demonstrate an understanding of conversion principles, with explanations of design choices aimed at improving user engagement or lead generation.

Process Documentation:

  • While not explicitly stated as a deliverable, candidates are expected to demonstrate a "structured, user-centric, and conversion-minded approach." This implies an ability to articulate their design process, from brief interpretation to final asset delivery.

  • The requirement for "systematic verification of responsiveness, proper spacing, clarity" suggests a need for internal quality assurance processes within your design workflow.

πŸ“ Enhancement Note: For operations roles, a portfolio is crucial for demonstrating practical application of skills. This section emphasizes showcasing not just aesthetic capabilities but also process rigor, efficiency in handoff, and a strategic approach to achieving business objectives (conversion). The "developer handoff" aspect is a direct operational link, ensuring smooth integration with development or marketing execution teams.

πŸ’΅ Compensation & Benefits

Salary Range:

  • Up to $50 per hour equivalent, depending on level and pace of contribution. This is an estimated rate for the project and may vary.

  • Note: Compensation varies across projects depending on scope, complexity, and required expertise. Other projects on the platform may offer different earning levels.

Benefits:

  • This is a freelance, part-time role, so traditional employee benefits (health insurance, paid time off, retirement plans) are typically not included.

  • Opportunity to work on an innovative AI project (Tendem.ai) with major tech innovators.

  • Flexible, remote work arrangement.

  • Potential for ongoing engagement based on project needs and performance.

  • Exposure to cutting-edge AI technology and collaborative systems. Working Hours:

  • Estimated 10–20 hours per week during active project phases.

  • This is an estimate, not a guaranteed workload, and applies only while the project is active.

  • Part-time, flexible schedule.

πŸ“ Enhancement Note: The compensation structure is project-based and performance-driven, common in freelance operations roles. The "up to $50 per hour equivalent" is a strong indicator for experienced freelance designers. The lack of traditional benefits is typical for freelance roles, emphasizing the need for candidates to manage their own benefits. The estimated weekly hours provide clarity on the expected commitment.

🎯 Team & Company Context

🏒 Company Culture

Industry: Technology (AI, Human-AI Collaboration)

Company Size: Based on LinkedIn indications, Mindrift appears to be a growing startup, likely in the range of 11-50 employees. This suggests a dynamic, fast-paced environment.

Founded: Mindrift's founding date is not explicitly provided but their focus on AI suggests a relatively recent establishment or a pivot towards AI.

Team Structure:

  • You will be part of the Tendem project team, collaborating with "Tendem Agents" (AI) and potentially other specialized human specialists.

  • This role involves working within a hybrid AI + human system, requiring adaptability and clear communication in a novel collaboration model.

  • The structure is likely flat and project-oriented, common in startup environments, with a focus on delivering specific project outcomes. Methodology:

  • Hybrid AI + Human System: The core methodology involves leveraging AI for repetitive tasks while relying on human expertise for critical thinking, domain knowledge, and creative problem-solving.

  • Data-Driven Design: The emphasis on "conversion-driven layouts" and "systematic verification" suggests a data-informed approach to design and quality assurance.

  • Agile Project Execution: Given the freelance and project-based nature, expect an agile or iterative approach to design and development cycles.

Company Website: mindrift.ai

πŸ“ Enhancement Note: Mindrift's focus on a hybrid AI + human system is a unique aspect. For operations professionals, this implies a need to be comfortable with emerging technologies and novel collaboration models. The startup environment suggests a culture that values initiative, adaptability, and direct impact.

πŸ“ˆ Career & Growth Analysis

Operations Career Level: This role is positioned as a specialized freelance contributor, ideal for individuals with 2-5 years of experience looking to apply their design expertise within a specific project context. It's not a traditional hierarchical growth path but offers project-based advancement.

Reporting Structure: As a freelancer on a specific project, you will likely report to a project lead or manager within Mindrift overseeing the Tendem project. Direct collaboration with AI agents is also a defining feature.

Operations Impact: Your work will directly impact the usability, conversion rates, and overall effectiveness of the Tendem AI platform's web presence. High-quality design is crucial for user adoption, client acquisition, and brand perception for this AI initiative.

Growth Opportunities:

  • Project Specialization: Deepen expertise in designing for AI-driven platforms and hybrid human-AI workflows.

  • Skill Expansion: Gain experience with no-code tools and advanced Figma techniques relevant to scalable design systems.

  • Networking: Connect with innovators in the AI and tech space through Mindrift's platform.

  • **Portfolio Enhancement

Application Requirements

Requires at least 2 years of experience in web or UI design and proficiency in Figma. Candidates must have a portfolio with web design examples and upper-intermediate English proficiency.