Freelance Graphic Designer

📍 Job Overview

Job Title: Freelance Graphic Designer

Company: Mindrift

Location: Colombia

Job Type: PART_TIME

Category: Graphic Design / Visual Arts

Date Posted: 2026-09-28

Experience Level: 0-2 years

Remote Status: Remote Solely

🚀 Role Summary

• Design distinctive, professional logos and visual identity concepts for real-world use cases within the Tendem project.

• Explore and develop multiple logo directions, translating abstract brand ideas into effective visual symbols and systems using strong conceptual thinking.

• Apply branding principles across various assets to ensure a consistent and recognizable visual identity, with a focus on advanced typography and grid systems.

• Create clean layouts, modern infographics, and clear visual hierarchies for engaging content, including reusable templates for social media and marketing materials.

• Transform raw data and concepts into polished visual assets, ensuring high craft, consistency, and adherence to design quality standards.

📝 Enhancement Note: This role is project-based freelance work, emphasizing logo design and visual identity. The description implies a need for a designer capable of rapid iteration and delivering high-quality assets within defined project scopes, aligning with the GTM operations need for consistent brand representation.

📈 Primary Responsibilities

• Design distinctive, professional logos and visual identity concepts based on different brand requirements and creative briefs.

• Explore and develop multiple logo directions, using strong conceptual thinking to translate brand ideas into effective visual symbols and systems.

• Apply branding principles across different assets to maintain a consistent and recognizable visual identity.

• Create clean layouts, modern infographics, and clear visual hierarchies to ensure readable and engaging content.

• Design reusable templates for social media channels, marketing materials, and impactful one-pagers.

• Elevate everyday materials by working deeply with advanced typography, grid systems, and thoughtful composition.

• Transform raw data and concepts into professional, polished visual assets tailored to specific marketing and communication goals.

• Enforce design quality standards through systematic verification of visual alignment, color usage, and layout consistency prior to delivery.

📝 Enhancement Note: The responsibilities highlight a strong focus on translating abstract ideas into tangible visual assets, which is a critical component of GTM strategy execution. The emphasis on "systematic verification" suggests a need for process-oriented thinking even within a creative role.

🎓 Skills & Qualifications

Education: A Bachelor’s or Master’s Degree in Graphic Design, Visual Arts, or a related creative field is a plus.

Experience: At least 1-2 years of relevant experience in graphic design, digital design, or visual communications is desirable.

Required Skills:

• Logo & Identity Design: Proven ability to develop original logo concepts and visual identities, from initial exploration through polished final execution.

• Branding: Strong understanding of brand identity principles, including typography, color, visual language, consistency, and practical application across different formats.

• Concept Development: Ability to interpret creative briefs and translate abstract brand ideas into distinctive, relevant, and visually effective concepts.

• Layout & Typography: Exceptional grasp of typography, precise grid systems, and visual composition to elevate everyday materials.

• Visual Asset Creation: Proven ability to structure information cleanly through modern infographics and compelling social media templates.

• Design Tools: Deep proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma to handle a wide spectrum of visual tasks.

• Format Versatility: Seamlessly switch between designing impactful one-pagers and highly engaging digital templates, adapting to the constraints of each medium.

• English Proficiency: Upper-intermediate (B2) or above. Preferred Skills:

• Experience with AI technology projects or platforms.

• Familiarity with data visualization principles beyond standard infographics.

• Ability to contribute to brand guideline documentation.

📝 Enhancement Note: The requirement for English proficiency at B2 or above is crucial for effective communication in a remote, international freelance environment, ensuring seamless collaboration with project managers and stakeholders.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio link must be included with the CV.

• Portfolios featuring strong logo design and visual identity projects are particularly important.

• The portfolio should showcase the ability to create original logo concepts and translate brand ideas into effective visual solutions.

• A broader portfolio showcasing formats such as social media graphics, marketing collateral, infographics, and one-pagers is highly valued. Process Documentation:

• Demonstrations of concept exploration and iterative design processes for logo development.

• Examples of how branding principles were applied consistently across multiple assets.

• Case studies or project examples that highlight the transformation of raw data or abstract concepts into polished visual assets.

• Evidence of systematic verification of design quality, including visual alignment, color usage, and layout consistency.

📝 Enhancement Note: The emphasis on a portfolio with specific examples of logo design, branding, and concept translation highlights the need for visual storytelling of process and impact, crucial for freelance operations roles where demonstrating past success is key.

💵 Compensation & Benefits

Salary Range: Up to $30 per hour equivalent, depending on level and pace of contribution.

Benefits:

• Project-based freelance work, offering flexibility and the opportunity to work on diverse AI technology projects.

• Access to innovative technology projects through the Mindrift platform.

• Opportunity to contribute to high-quality AI development efforts.

• Flexible work schedule with estimated 10–20 hours per week during active project phases.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload.

📝 Enhancement Note: The compensation is presented as an "up to" figure, implying a tiered structure based on demonstrated skill and efficiency. The "project-based" nature means workload can fluctuate, requiring adaptability from the freelancer. The stated hourly equivalent is a benchmark for this specific project.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / AI Development / Platform Services

Company Size: Specific size not provided, but operates as a platform connecting specialists with projects.

Founded: Not specified, but the platform "Mindrift" and project "Tendem" suggest a modern, tech-focused organization.

Team Structure:

• The role is part of the Tendem project, connecting specialists with technology projects.

• The designer will likely collaborate with project managers, AI developers, and other specialists as needed.

• The freelance nature implies a distributed, asynchronous team environment. Methodology:

• Focus on developing high-quality AI technologies by combining real-world expertise with AI development.

• Utilizes a platform model to connect talent with project needs.

• Emphasizes a results-oriented approach to creative asset generation.

Company Website: https://mindrift.ai/

📝 Enhancement Note: Mindrift operates as a talent marketplace for specialized tech projects, suggesting a culture that values expertise, flexibility, and remote collaboration. The Tendem project specifically focuses on AI development, indicating a forward-thinking and innovative environment.

📈 Career & Growth Analysis

Operations Career Level: This is a freelance, project-based role, suitable for individuals seeking to supplement their income or gain experience in a specific project domain. It is not a traditional full-time career path within Mindrift but rather an opportunity to engage in discrete projects.

Reporting Structure: The designer will report to project leads or managers associated with specific Tendem projects.

Operations Impact: The designer's impact is directly tied to the visual communication and brand integrity of the Tendem project and its AI technologies. High-quality visuals are essential for conveying the value and sophistication of these offerings to potential stakeholders, partners, or users, thus supporting the Go-To-Market strategy.

Growth Opportunities:

• Exposure to AI technology projects and the opportunity to build a portfolio with cutting-edge work.

• Potential to be invited to multiple projects based on performance and profile alignment, leading to consistent freelance engagement.

• Development of skills in translating complex technical concepts into accessible visual communications.

• Opportunity to refine and showcase expertise in logo design and visual identity, which are foundational for brand strategy.

📝 Enhancement Note: Growth in this context is defined by successful project completion, positive client feedback, and increased opportunities for similar freelance engagements. It's about expanding a freelance portfolio and network rather than climbing a corporate ladder.

🌐 Work Environment

Office Type: Fully Remote.

Office Location(s): Colombia (primary focus for this listing, but Mindrift operates globally).

Workspace Context:

• The designer will work from their own preferred remote workspace.

• Collaboration will occur digitally through project management tools and communication platforms.

• Access to necessary design software (Adobe Creative Suite, Figma) is the responsibility of the designer.

Work Schedule: Flexible, with an estimated 10–20 hours per week during active project phases. This allows