Fintech UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: Fintech UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Remote (Europe/Americas)

Job Type: FULL_TIME

Category: Product Design & Operations / Brand Strategy

Date Posted: 2026-09-25

Experience Level: Mid to Senior Level (AI-estimated 5-10 years)

Remote Status: 100% Remote

🚀 Role Summary

• Spearhead the design and branding of cutting-edge Fintech initiatives, driving product strategy from conception to launch.

• Translate high-level strategic vision into actionable execution roadmaps, focusing on rapid implementation and scalable architecture.

• Own the end-to-end design process, ensuring seamless user experiences and compelling brand identity for new ventures.

• Collaborate directly with founders and a world-class team to build category-defining technology products.

• Operate with maximum ownership and autonomy in a high-growth, execution-focused environment.

📝 Enhancement Note: This role is framed as a "builder" position within a new department, suggesting a strong emphasis on hands-on execution, strategic thinking, and end-to-end ownership, typical of early-stage ventures or internal innovation labs. The "0-to-1" and "spin-off" mentions indicate a focus on building new products and potentially new companies from scratch, requiring a blend of product design, brand strategy, and operational execution skills. The target audience is likely experienced designers with an entrepreneurial mindset.

📈 Primary Responsibilities

• Lead the UI/UX design for new Fintech products, creating intuitive, user-centric interfaces and seamless user journeys.

• Develop and implement comprehensive brand identity guidelines, including visual elements, tone of voice, and brand messaging, for new initiatives.

• Translate complex strategic visions into concrete, executable design roadmaps, from initial wireframing and prototyping to final production-ready assets.

• Architect scalable design systems and ensure brand consistency across all product touchpoints and marketing materials.

• Drive rapid prototyping and iterative design processes, conducting user testing and gathering feedback to inform design decisions.

• Collaborate closely with engineering, product management, and leadership to ensure successful product implementation and market launch.

• Contribute to the strategic positioning of new ventures, ensuring design and brand efforts align with business objectives and market opportunities.

• Manage design projects from inception to completion, ensuring timely delivery and high-quality output within a fast-paced environment.

📝 Enhancement Note: The description emphasizes "core 0-to-1 initiatives" and "rapid implementation from prototype to production," indicating a need for a designer who can not only create aesthetics but also drive the practical execution of designs and contribute to product strategy and architecture, not just visual output.

🎓 Skills & Qualifications

Education: While no specific degree is mentioned, a Bachelor's or Master's degree in Graphic Design, Interaction Design, Human-Computer Interaction, or a related field is typically expected for senior design roles. Equivalent practical experience will also be considered.

Experience: A minimum of 5-10 years of professional experience in UI/UX and Brand Design, with a significant portion focused on digital products, ideally within the Fintech sector or fast-paced startup environments. Proven experience in leading design initiatives from concept to launch is crucial.

Required Skills:

• UI/UX Design Expertise: Mastery of user interface and user experience design principles, with a strong portfolio showcasing intuitive and engaging digital product designs.

• Brand Strategy & Identity: Proven ability to develop and execute compelling brand identities, including visual design, typography, color palettes, and brand messaging.

• Prototyping & Wireframing: Proficiency in industry-standard tools for creating wireframes, interactive prototypes, and user flows (e.g., Figma, Sketch, Adobe XD).

• Product Strategy Contribution: Ability to translate business objectives into effective design solutions and contribute to product strategy discussions.

• Scalable Design Systems: Experience in designing and implementing scalable design systems for consistency and efficiency across multiple products.

• High-Agency Builder Mindset: Demonstrated proactivity, initiative, and a strong drive to take end-to-end ownership of design challenges.

• Excellent Communication: Superior verbal and written communication skills in English, with the ability to articulate design decisions clearly and persuasively.

• Fintech Domain Knowledge: Familiarity with the Fintech industry, its user needs, and regulatory considerations is highly advantageous.

Preferred Skills:

• Visual Design & Illustration: Strong graphic design skills, including illustration, iconography, and motion graphics.

• User Research & Testing: Experience conducting user research, usability testing, and synthesizing findings to inform design.

• Cross-functional Collaboration: Proven ability to work effectively with engineering, product, and marketing teams.

• Agile Methodologies: Familiarity with Agile and Scrum development processes.

• Experience with 0-to-1 Initiatives: Direct experience building new products or ventures from the ground up.

📝 Enhancement Note: The "high-agency builder mindset" and "extreme end-to-end ownership" requirements strongly suggest that candidates with entrepreneurial experience or a proven track record of independently driving projects will be highly valued. The emphasis on Fintech indicates a preference for candidates who understand the nuances of financial technology design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 comprehensive case studies that demonstrate end-to-end ownership of UI/UX and Brand Design projects, ideally within Fintech or similar fast-paced environments.

• Clearly articulate the problem, your role, the design process, key decisions, and measurable outcomes for each project.

• Include examples of brand identity development, including logo design, style guides, and application across various touchpoints.

• Highlight expertise in prototyping tools and present interactive prototypes or detailed user flows.

• Demonstrate experience in creating and utilizing scalable design systems.

• Provide evidence of translating strategic vision into concrete execution roadmaps and product implementations. Process Documentation:

• Clearly outline the design process followed for key projects, emphasizing iterative design, user feedback integration, and collaboration with stakeholders.

• Detail how user research and testing were incorporated into the design workflow to validate concepts and improve usability.

• Showcase how brand guidelines were developed, documented, and applied consistently across different product features and marketing materials.

• Explain the methodology used for architecting and maintaining design systems for scalability and efficiency.

📝 Enhancement Note: Given the "0-to-1" nature of the role, the portfolio should heavily emphasize the candidate's ability to initiate, structure, and execute design and branding efforts from scratch, rather than just iterating on existing products. Demonstrating strategic thinking and impact beyond just aesthetics will be critical.

💵 Compensation & Benefits

Salary Range: Based on the European market for a 100% remote, mid-to-senior level UI/UX & Brand Designer with Fintech experience, and considering the company's backing by serial entrepreneurs, a competitive annual salary range is estimated between €80,000 - €120,000. This estimate considers the cost of living in major European tech hubs and the demand for specialized design talent in the Fintech sector.

Benefits:

• Competitive Compensation: Attractive base salary reflecting experience and market value.

• Equity Upside: Significant opportunity for equity in new ventures, aligning personal success with company growth.

• 100% Remote Work: Full flexibility to work from anywhere within Europe or the Americas, promoting work-life balance.

• Maximum Ownership: Autonomy to architect systems and drive strategy, fostering professional growth and impact.

• High-Growth Environment: Opportunity to be part of fast-paced, execution-driven initiatives with direct impact.

• Elite Team Collaboration: Direct collaboration with founders and a world-class team of experts.

• Potential for Spin-off: Opportunity to be instrumental in building and potentially leading a new, independently funded entity.

Working Hours: While the standard is 40 hours per week, the emphasis on "maximum ownership" and "high-growth environment" suggests a need for flexibility and dedication. Core working hours will likely need to align with European time zones for team collaboration, but the remote nature allows for significant flexibility in structuring the workday.

📝 Enhancement Note: The salary range is a professional estimate based on typical compensation for similar roles in high-growth European tech companies, factoring in the remote nature and the company's strong backing. The benefits highlight the entrepreneurial appeal of the role, focusing on ownership, upside, and impact.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (Fintech Innovation / Venture Building). EWOR GmbH operates at the intersection of technology and finance, focusing on launching and scaling new ventures within the Fintech space. This implies a dynamic, forward-thinking environment that embraces innovation and rapid development.

Company Size: While not explicitly stated for EWOR GmbH as a whole, the description of launching "cutting-edge new initiatives" and a "new department" suggests a lean, agile operational structure within a potentially larger or well-funded entity. The focus on "0-to-1" initiatives points towards an environment that values speed, experimentation, and direct impact over hierarchical processes.

Founded: EWOR GmbH is backed and led by serial entrepreneurs Paul Müller (Adjust founder) and Petter Made (SumUp founder). This implies a foundation built on proven entrepreneurial success, with a culture that prioritizes execution, innovation, and building category-defining ventures.

Team Structure:

• The core team will be small and highly specialized, focused on specific 0-to-1 initiatives.

• Reporting directly to the department founder, likely one of the named serial entrepreneurs or a hand-picked leader.

• Close collaboration with a world-class team of engineers, researchers, and commercial leaders, indicating a multidisciplinary and high-performing group.

• Emphasis on direct collaboration and minimal corporate bureaucracy. Methodology:

• Data-Driven Execution: Focus on achieving strong market validation and scalable traction through rapid execution, not extensive presentations.

• Agile & Iterative: Emphasis on rapid implementation from prototype to production, suggesting iterative development cycles and continuous feedback loops.

• Ownership & Autonomy: Empowering individuals with complete autonomy to architect systems and drive strategy.

• Entrepreneurial Spirit: Cultivating a mindset focused on building from the ground up, taking extreme ownership, and driving towards potential spin-offs.

Company Website: https://eworgmbh.teamtailor.com (Company careers page)

📝 Enhancement Note: The company culture is defined by its entrepreneurial leadership and focus on building new ventures. The "no PowerPoint, no 7 layers of approval" statement strongly suggests a pragmatic, execution-oriented environment where good ideas and fast implementation are paramount.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a critical juncture for building new ventures, demanding a blend of senior-level design expertise and entrepreneurial drive. It's not just about executing designs but about shaping the product and brand from inception. The role offers the opportunity to function as a founding member of new initiatives, potentially leading to leadership positions within spin-off companies.

Reporting Structure: The designer will report directly to the department founder, providing a direct line of communication and influence. Collaboration will be intense and cross-functional with engineers, researchers, and commercial leaders, fostering a dynamic and integrated working environment.

Operations Impact: The impact is significant and direct. The UI/UX and Brand Designer will be instrumental in defining the user experience and market perception of new Fintech products. Success in this role can directly lead to market validation, scalable traction, and the potential for spin-offs, offering substantial influence over the trajectory of new ventures.

Growth Opportunities:

• Founding Team Member: Opportunity to be part of the core team building new Fintech ventures from 0 to 1, gaining invaluable experience in early-stage product development and company building.

• Leadership Potential: With successful initiative development and potential spin-offs, there's a clear path to leadership roles (e.g., Head of Design, Design Lead, or even co-founder) within new entities.

• Skill Specialization & Expansion: Deepen expertise in Fintech UX/UI and brand strategy while also developing broader product strategy, execution, and entrepreneurial skills.

• Equity & Upside: Direct financial upside through equity participation in successful ventures, rewarding significant contributions.

• Mentorship from Serial Entrepreneurs: Learning directly from highly successful founders provides unparalleled insights into building and scaling technology businesses.

📝 Enhancement Note: The growth trajectory here is tied to the success of the new ventures. It's an opportunity for ambitious designers to move beyond execution and into strategic product and business development roles, with significant potential for reward and leadership.

🌐 Work Environment

Office Type: This is a 100% remote position, eliminating the need for a physical office. The company operates with a distributed team model, focusing on asynchronous communication and digital collaboration tools.

Office Location(s): While the company is EWOR GmbH (likely based in Germany or Switzerland given the Zurich mention), the role explicitly allows for remote work from Europe or the Americas. This provides flexibility for candidates to work from their preferred location within these regions.

Workspace Context:

• Digital Collaboration: The primary workspace is digital, relying heavily on communication platforms (e.g., Slack, Teams), project management tools, and collaborative design software.

• Autonomy & Flexibility: Candidates are expected to manage their own workspace and schedule, requiring self-discipline and effective time management.

• Cross-functional Interaction: While remote, there will be frequent virtual interactions with a global team of engineers, researchers, and commercial leaders, fostering a collaborative yet distributed environment.

• Focus on Execution: The environment is geared towards rapid execution and output, with minimal emphasis on traditional office dynamics.

Work Schedule: While the role is full-time (40 hours/week), the 100% remote nature and the "maximum ownership" principle suggest a flexible schedule. Candidates will need to coordinate with team members across different time zones, particularly within Europe and the Americas, to ensure effective collaboration.

📝 Enhancement Note: The remote setup emphasizes self-sufficiency and digital collaboration. Candidates must be comfortable working independently and leveraging technology to stay connected and productive.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application, focusing on portfolio and demonstrated experience in UI/UX, Brand Design, and the Fintech sector.

• Portfolio Presentation & Discussion: Candidates will likely present key projects from their portfolio, detailing their process, strategic thinking, and impact. Expect in-depth questions about design decisions, brand strategy, and execution challenges.

• Founder/Leadership Interviews: Discussions with department founders and/or senior leadership to assess strategic thinking, entrepreneurial mindset, cultural fit, and ability to take end-to-end ownership.

• Case Study/Design Challenge (Potential): A practical exercise to evaluate problem-solving skills, design process, and ability to translate requirements into tangible solutions under time constraints.

• Final Round: May involve further discussions on role expectations, compensation, and integration into the team.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your UI/UX and Brand Design skills within a Fintech or startup context. Prioritize quality over quantity.

• Tell a Story: For each case study, clearly articulate the problem statement, your specific role and contributions, the design process, key challenges, decisions made, and the measurable impact or outcome. Use visuals effectively.

• Demonstrate 0-to-1 Experience: Highlight projects where you initiated design efforts, built from scratch, or significantly influenced product direction.

• Showcase Brand Building: Include examples of brand identity development, style guides, and consistent application across different platforms.

• Highlight Scalability: Explain how your designs and systems are scalable and maintainable.

• Focus on Impact: Quantify achievements whenever possible (e.g., improved conversion rates, user engagement metrics, successful product launches).

Challenge Preparation:

• Understand the "Why": Be prepared to articulate the strategic rationale behind your design and brand decisions.

• Embrace Ambiguity: The role involves building new initiatives, so be comfortable working with incomplete information and adapting quickly.

• Think Like a Builder: Approach challenges with a problem-solving, execution-oriented mindset. How can you best build and launch this?

• Articulate Your Process: Be ready to explain your design methodology, from research and ideation to prototyping and implementation.

• Research EWOR & Founders: Understand their vision, past successes (Adjust, SumUp), and the implications for a new Fintech venture.

📝 Enhancement Note: The interview process will likely mirror the company's culture: fast-paced, focused on execution, and assessing a candidate's ability to take ownership and drive results. A strong, well-documented portfolio that highlights strategic thinking and tangible impact is essential.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable as industry standard), Sketch, Adobe XD, InVision. Proficiency in at least one leading tool is essential.

• Brand Identity Development: Adobe Creative Suite (Illustrator, Photoshop, After Effects for motion graphics).

• Collaboration & Communication: Slack, Microsoft Teams, Zoom, Google Workspace.

• Project Management: Jira, Asana, Trello, or similar tools for tracking tasks and workflows.

Analytics & Reporting:

• Product Analytics: Tools like Amplitude, Mixpanel, or Google Analytics (for understanding user behavior post-launch).

• User Feedback Platforms: SurveyMonkey, Typeform, UserTesting.com.

CRM & Automation: While not a direct design tool, understanding how design integrates with CRM (e.g., Salesforce, HubSpot) and marketing automation platforms can be beneficial for brand consistency across customer touchpoints.

📝 Enhancement Note: The company's focus on cutting-edge Fintech and rapid execution suggests they will utilize modern, efficient digital tools. Proficiency in collaborative design platforms like Figma is almost certainly a requirement.

👥 Team Culture & Values

Operations Values:

• Execution Excellence: Prioritizing fast, effective implementation and tangible results over lengthy discussions. "Good ideas and fast execution are what matter."

• Extreme Ownership: Taking full responsibility for initiatives from conception to completion, demonstrating a high degree of accountability and initiative.

• Autonomy & Trust: Empowering individuals with significant freedom to architect systems and drive strategy without bureaucratic hurdles.

• Innovation & Building: A passion for creating new technologies and category-defining ventures from the ground up.

• Collaboration & Directness: Working closely with a small, elite team, valuing clear, direct communication and shared goals.

Collaboration Style:

• Direct & Cross-functional: Expect close collaboration with engineers, researchers, and commercial leaders, often directly with founders. Communication is likely to be frequent, concise, and purpose-driven.

• Execution-Focused: Collaboration centers around moving projects forward rapidly, with a focus on problem-solving and achieving milestones.

• Feedback-Oriented: While fast-paced, there's an implicit need for constructive feedback to iterate and improve designs and strategies.

• Remote-First: Collaboration relies heavily on digital tools and asynchronous communication, requiring strong written communication skills and proactive engagement.

📝 Enhancement Note: The culture is heavily influenced by its entrepreneurial founders, emphasizing a lean, agile, and results-oriented approach. Candidates who thrive in such environments, characterized by high expectations and significant autonomy, will be a good fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Building from Scratch: Developing brand identity and user experiences for entirely new Fintech concepts with potentially undefined market segments.

• Rapid Iteration & Validation: The need to move extremely quickly from prototype to market validation, requiring efficient design processes and resilience to pivots.

• Balancing Innovation & Scalability: Ensuring that cutting-edge designs are also scalable, maintainable, and meet the rigorous demands of Fintech applications.

• Remote Collaboration Complexity: Effectively collaborating and maintaining brand consistency across a distributed team and potentially multiple initiatives.

• High Expectations: Working directly with proven serial entrepreneurs means operating under high standards for quality, speed, and impact.

Learning & Development Opportunities:

• Entrepreneurial Skill Development: Gaining hands-on experience in all facets of building a new venture, from product strategy to market launch and potential fundraising.

• Fintech Industry Expertise: Deepening understanding of the specific design challenges and opportunities within the rapidly evolving Fintech landscape.

• Leadership Experience: Opportunity to define and lead design efforts for new products, potentially growing into leadership roles within spin-off companies.

• Network Expansion: Building relationships with experienced founders, engineers, and commercial leaders.

• Mentorship: Direct guidance and learning from serial entrepreneurs with a track record of building successful, high-valuation companies.

📝 Enhancement Note: The challenges are significant but directly tied to the growth opportunities. This role is ideal for someone seeking to accelerate their career by taking on substantial responsibility and learning from top-tier entrepreneurs in a high-stakes environment.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to build a brand identity and UI/UX from scratch for a new product. What was your process, and what were the key challenges?" (Focus on 0-to-1 experience, process, and problem-solving).

• "How would you approach designing a user experience for a novel Fintech product that aims to disrupt traditional banking? What core principles would guide your design?" (Assess strategic thinking, Fintech understanding, and user-centricity).

• "Imagine we have a groundbreaking Fintech idea but limited initial resources. How would you prioritize design efforts to achieve rapid market validation and secure further investment?" (Evaluate resourcefulness, prioritization skills, and focus on business impact).

• "How do you ensure brand consistency and a cohesive user experience across multiple digital touchpoints and potential future products within a rapidly growing venture?" (Assess understanding of design systems and brand architecture). Company & Culture Questions:

• "What excites you most about EWOR's mission and the opportunity to build new Fintech initiatives?" (Gauge alignment with company vision and entrepreneurial drive).

• "How do you handle ambiguity and operate effectively with a high degree of autonomy?" (Assess self-management, initiative, and comfort with uncertainty).

• "Describe your ideal collaboration environment. How do you work with engineers and product managers to bring designs to life?" (Evaluate teamwork, communication style, and cross-functional effectiveness).

• "What does 'ownership' mean to you in a professional context, especially in a startup environment?" (Gauge commitment, accountability, and proactive approach). Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio presentation logically: Introduction -> Problem -> Your Role -> Process -> Solution -> Impact -> Key Learnings.

• Highlight the "Why": Clearly explain the strategic thinking behind your design decisions and how they addressed business goals or user needs.

• Showcase Brand Building: Dedicate specific slides or sections to brand identity development, showing mood boards, logos, style guides, and examples of application.

• Interactive Elements: If possible, present interactive prototypes that demonstrate user flows and key interactions.

• Quantify Results: Use data and metrics to demonstrate the success and impact of your design work.

• Connect to Fintech: Emphasize any experience or understanding relevant to the Fintech sector.

📝 Enhancement Note: Interview questions will probe for a "builder" mentality, strategic thinking, and a proven ability to execute. Be ready to discuss your entire design process and demonstrate how you translate vision into tangible, impactful results, especially within a fast-paced, entrepreneurial context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the EWOR GmbH teamtailor page.

• Tailor Your Resume: Highlight experience in UI/UX design, brand strategy, Fintech, product development, and any entrepreneurial ventures or "0-to-1" projects. Use keywords from the job description like "high-agency builder," "end-to-end ownership," and "scalable architecture."

• Curate Your Portfolio: Ensure your portfolio prominently features your strongest UI/UX and Brand Design case studies, ideally with Fintech relevance. Clearly articulate your process, role, and impact for each project. Prepare to present 1-3 key projects in detail.

• Prepare for a Strategic Conversation: Anticipate questions about your design process, strategic thinking, experience with building from scratch, and how you would approach challenges in a Fintech startup environment.

• Research EWOR and its Founders: Familiarize yourself with Paul Müller's and Petter Made's previous ventures (Adjust, SumUp) to understand their entrepreneurial philosophy and the context of EWOR's initiatives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.