Digital Graphic Designer (m/w/d) 30-36h Woche

📍 Job Overview

Job Title: Digital Graphic Designer (m/w/d) 30-36h Woche

Company: ANGEHEUERT GmbH

Location: Innsbruck/Kufstein, Tyrol, Austria

Job Type: FULL_TIME

Category: Digital Design / E-Commerce Operations

Date Posted: 2026-09-29

Experience Level: 2-5 Years (Mid-Level)

Remote Status: Hybrid (up to 50% home office)

🚀 Role Summary

• Design and develop high-impact digital assets for e-commerce platforms, social media, and performance marketing campaigns to drive conversion and brand engagement.

• Leverage AI tools and automation to enhance creative processes, scale content production, and optimize digital workflows for a premium fashion brand.

• Collaborate closely with the Head of E-Commerce and the E-Commerce team to refine digital brand identity and improve user journeys across all online touchpoints.

• Analyze performance data, including CTR and conversion rates, to inform design decisions and conduct A/B testing for continuous optimization.

📝 Enhancement Note: This role sits at the intersection of creative design and data-driven e-commerce operations. The emphasis on AI, performance KPIs, and conversion optimization indicates a need for a designer who understands not just aesthetics but also the commercial impact of their work within a digital retail environment. The "operations" aspect comes from managing digital assets, optimizing workflows, and contributing to the operational efficiency of the e-commerce marketing function.

📈 Primary Responsibilities

• Design and continuously develop engaging visual assets for the company's webshop, landing pages, product showcases, and digital marketing campaigns.

• Create compelling creatives for social media platforms, email newsletters, CRM communications, and paid performance advertising channels.

• Conceptualize and execute integrated digital campaigns with a strong focus on achieving e-commerce growth targets and key performance indicators (KPIs).

• Maintain and evolve a consistent, high-converting, and on-brand visual presence across all digital channels to enhance customer experience.

• Optimize design elements based on performance metrics such as Click-Through Rate (CTR), conversion rates, and A/B test results to maximize effectiveness.

• Utilize AI tools for content creation, automation of repetitive design tasks, and creative scaling to increase efficiency and output.

• Develop modern, user experience (UX)-centric design solutions for digital user journeys, ensuring intuitive navigation and engagement.

• Contribute to the evolution of design systems, templates, and digital workflows to standardize creative output and improve operational efficiency.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and analytical application, crucial for modern e-commerce operations. The focus on A/B testing and data-driven optimization points towards a role that actively contributes to the operational performance and strategic goals of the e-commerce department, rather than just isolated design tasks.

🎓 Skills & Qualifications

Education:

• Completed vocational training or university degree in Graphic Design, Communication Design, or a related field. Experience:

• Several years of professional experience in digital design, with a strong preference for experience within an E-Commerce or Performance Marketing environment. Required Skills:

• Proficiency in the Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign).

• Expertise in Figma for collaborative design and prototyping.

• Strong understanding of digital brand management, visual identity, and brand consistency across digital touchpoints.

• Proven ability in conversion-oriented design principles and creating user-centric experiences (UX).

• High affinity for and practical experience with AI tools for creative design processes and content scaling.

• Familiarity with data-driven design approaches and performance optimization techniques.

• Excellent command of German (negotiation level), with English as a beneficial asset. Preferred Skills:

• Experience with Motion Design or Video Editing software.

• Foundational knowledge of HTML and CSS for understanding web implementation.

• Experience with e-commerce platforms like Shopify.

• Familiarity with CRM and marketing automation tools such as Klaviyo.

• Understanding of performance marketing principles, analytics, and tracking methodologies.

📝 Enhancement Note: The emphasis on AI tools, conversion optimization, and performance data indicates a need for a candidate who can bridge the gap between creative aesthetics and measurable business outcomes. This suggests a role that is deeply integrated into the operational success of the e-commerce team, requiring a strategic mindset beyond traditional graphic design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse projects demonstrating digital design expertise across e-commerce, social media, and performance marketing campaigns.

• Include case studies that highlight your process for conceptualization, design execution, and optimization based on performance data (e.g., CTR, conversion rates).

• Provide examples of how you've utilized AI tools or automation in your design workflow to improve efficiency or scale content creation.

• Demonstrate a strong understanding of UX principles and how your designs contribute to positive user journeys and conversion goals.

• Clearly articulate the business objectives for each project and how your design solutions directly addressed them, ideally with quantifiable results. Process Documentation:

• Evidence of creating and adhering to design systems or style guides for maintaining brand consistency across digital channels.

• Examples of workflow optimization or process improvements you've implemented in previous design roles, particularly within a team or e-commerce setting.

• Documentation of how you approach A/B testing for design elements and use the results to iterate and improve.

• Showcase of how you collaborate with marketing, e-commerce, or development teams to ensure seamless project execution and integration.

📝 Enhancement Note: For a role with such a strong focus on performance and AI integration, the portfolio should not just be a collection of visually appealing work but a demonstration of strategic thinking, problem-solving, and measurable impact. Applicants should be prepared to discuss the "why" behind their design choices and how those choices contributed to operational and commercial success.

💵 Compensation & Benefits

Salary Range:

• Starting from approximately €3,000 gross per month, with a willingness to negotiate above this based on qualifications and experience.

• The stated salary is for a 30-36 hour work week. Benefits:

• Attractive Work-Life Balance: 36-hour work week and a 4-day work week.

• Flexibility: Up to 50% home office allowance.

• Health & Wellness: Subsidized lunch prepared by a Michelin-starred chef at the company headquarters.

• Commuting: Bike leasing program.

• Perks: Corporate benefits and employee discounts on company products.

• Professional Development: Structured onboarding, clear development perspectives within a digitally oriented company, and direct collaboration with senior e-commerce leadership. Working Hours:

• 30-36 hours per week, structured as a 4-day work week to promote work-life balance.

📝 Enhancement Note: The salary is presented as a minimum, with an explicit statement of willingness to pay more for experienced candidates. The benefits package heavily emphasizes work-life balance and employee well-being, which are key operational considerations for attracting and retaining talent in the creative and digital marketing space. The mention of a " Sternekoch" (Michelin-starred chef) for subsidized lunches is a unique and substantial perk.

🎯 Team & Company Context

🏢 Company Culture

Industry: Premium Fashion / E-Commerce / Digital Creative

Company Size: Established Premium Fashion Company with International Reach

Founded: Decades of history, indicating a stable and experienced organization.

Team Structure:

• The Digital Graphic Designer will report directly to the Head of E-Commerce.

• Close collaboration with the broader E-Commerce team, including specialists in digital marketing, CRM, and webshop management.

• Flat hierarchies and short decision-making paths foster agility and direct impact. Methodology:

• Data-driven decision-making, with a strong emphasis on performance KPIs, A/B testing, and conversion optimization.

• AI-driven creative processes and automation are central to scaling content and improving efficiency.

• Modern content creation techniques are employed across web, social media, and CRM channels.

• A focus on digital brand development and enhancing the customer experience within the e-commerce ecosystem.

Company Website: [ANGEHEUERT GmbH website - assumed based on domain, actual URL not provided]

📝 Enhancement Note: The company operates in the premium fashion sector, implying a high standard for brand aesthetics and customer experience. The integration of AI and a strong e-commerce focus suggests a forward-thinking operational approach, blending traditional brand values with modern digital strategies. The "AI Driven Creative" and "Premium Brand" descriptors point to a culture that values innovation and quality.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Designer. This role is positioned to significantly influence the digital presence and performance of the e-commerce operation. It offers a chance to move beyond purely execution-based tasks into strategic design input.

Reporting Structure: Direct reporting to the Head of E-Commerce. This provides high visibility and direct access to decision-makers, enabling quicker feedback loops and faster implementation of design initiatives impacting core e-commerce operations.

Operations Impact: The role has a direct impact on key operational metrics such as conversion rates, user engagement, campaign performance, and overall e-commerce revenue. By optimizing digital assets and user journeys, the designer contributes directly to the commercial success and growth of the brand online.

Growth Opportunities:

• Specialization: Deepen expertise in AI-driven design, conversion optimization, or UX for e-commerce.

• Leadership: Potential to become a senior designer or lead design initiatives within the e-commerce team as the digital operation grows.

• Skill Development: Continuous learning opportunities in emerging design technologies, AI tools, and performance analytics through collaboration and company-provided training.

• Cross-functional Exposure: Gain insights into broader e-commerce operations, marketing strategy, and brand management.

📝 Enhancement Note: This role offers a clear path for growth within the e-commerce operations of a premium brand. The emphasis on performance and AI suggests opportunities to develop highly in-demand skills, positioning the candidate for future leadership roles in digital creative operations or e-commerce management.

🌐 Work Environment

Office Type: Hybrid work model with a significant home office allowance (up to 50%). The company headquarters in Kitzbühel offers a modern and family-like work environment with flat hierarchies.

Office Location(s): Kitzbühel, Austria. This location offers a lifestyle appeal, combining a premium fashion environment with opportunities for outdoor activities.

Workspace Context:

• Collaborative environment with direct interaction with the Head of E-Commerce and the E-Commerce team.

• Access to modern design tools and technology, including AI-powered creative software.

• An inspiring setting in Kitzbühel that blends fashion, lifestyle, and digital innovation.

• The "family-like" atmosphere suggests a supportive and close-knit team dynamic.

Work Schedule: A 4-day work week (30-36 hours) is designed to support a healthy work-life balance, allowing for focused work periods and extended personal time, which can be beneficial for creative roles requiring deep concentration and inspiration.

📝 Enhancement Note: The hybrid model and 4-day week are significant operational benefits, indicating a company culture that values employee well-being and flexibility. The Kitzbühel location adds a unique lifestyle component, which can be a strong draw for candidates seeking an inspiring work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Contact: The company will contact promising candidates via phone after reviewing their CV to provide more details about the role, team, and company vision.

• Portfolio Review: Expect a thorough review of your design portfolio, with a focus on e-commerce, performance-driven design, and AI integration. Be prepared to discuss specific projects, your design process, and the results achieved.

• Technical/Creative Assessment: This may involve a design challenge or a detailed discussion about your technical skills in Adobe Creative Suite, Figma, and AI tools.

• Team/Cultural Fit Interview: An opportunity to meet with the Head of E-Commerce and potentially other team members to assess collaboration style, alignment with company values, and understanding of the premium fashion/e-commerce landscape.

Portfolio Review Tips:

• Quantify Impact: For each project, clearly state the objective and highlight measurable results (e.g., increased conversion rate by X%, improved CTR by Y%, scaled content output by Z%).

• Showcase Process: Detail your thought process, including how you approached the brief, user research (if applicable), design iterations, and optimization strategies.

• Highlight AI Usage: Specifically point out projects where you used AI tools and explain the benefits (e.g., speed, creativity, scale).

• E-commerce Focus: Emphasize designs that directly support e-commerce goals – product pages, promotional banners, campaign landing pages, and social media ads aimed at driving sales.

• Brand Alignment: Demonstrate your understanding of premium brand aesthetics and how you maintained brand integrity while driving performance.

Challenge Preparation:

• Be ready to discuss hypothetical scenarios related to optimizing a specific e-commerce campaign or landing page based on provided data.

• Prepare to articulate your approach to using AI tools for a given design task or to solve a specific creative challenge within e-commerce.

• Practice explaining complex design decisions in a clear, concise manner, linking them back to business objectives and operational efficiency.

📝 Enhancement Note: The initial phone screening suggests a streamlined application process. The emphasis on portfolio review and potential creative challenges highlights the practical, results-oriented nature of this role. Candidates should prepare to demonstrate not only their design skills but also their business acumen and understanding of e-commerce operations.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all graphic design tasks, including Photoshop, Illustrator, and potentially InDesign.

• Figma: A key tool for collaborative design, prototyping, and creating design systems.

• AI Tools: Proficiency or high affinity with AI-powered creative tools for content generation, enhancement, and workflow automation (specific tools not listed but expected to be utilized).

Analytics & Reporting:

• Understanding of performance metrics such as CTR, Conversion Rate, and A/B testing results is crucial.

• Familiarity with web analytics platforms (e.g., Google Analytics) or e-commerce platform analytics is beneficial. CRM & Automation:

• Shopify (Preferred): Experience with this e-commerce platform is a plus for understanding the operational context.

• Klaviyo (Preferred): Familiarity with email marketing and CRM automation tools is advantageous for designing effective campaign assets.

• General CRM/Marketing Automation: Understanding how design assets integrate into broader CRM and marketing automation workflows.

📝 Enhancement Note: The tech stack emphasizes industry-standard design tools alongside a strong emphasis on AI and e-commerce-specific platforms. Candidates should highlight their experience with these tools and their ability to integrate them into efficient operational workflows for digital content creation and optimization.

👥 Team Culture & Values

Operations Values:

• Data-Driven Creativity: A core value is balancing artistic vision with measurable performance outcomes, using data to inform and validate design decisions.

• Efficiency & Automation: Embracing AI and modern workflows to streamline processes, scale content creation, and enhance operational productivity.

• Brand Excellence: Commitment to upholding and elevating the premium image of the fashion brand through high-quality, consistent digital design.

• Collaboration & Agility: Working effectively within a team, with flat hierarchies that encourage quick decision-making and adaptation to market needs.

• Innovation: Openness to exploring and integrating new technologies like AI to push creative boundaries and improve digital strategies.

Collaboration Style:

• Cross-functional Integration: Close partnership with the Head of E-Commerce and the wider e-commerce team, ensuring design efforts align with marketing, sales, and product strategies.

• Feedback-Oriented: A culture that likely encourages constructive feedback to refine designs and improve processes.

• Shared Goals: Focus on collective success in achieving e-commerce growth and enhancing brand presence.

📝 Enhancement Note: The team culture appears to be a blend of creative passion and operational pragmatism, driven by data, efficiency, and a commitment to brand quality. Candidates who can demonstrate adaptability, a collaborative spirit, and a results-oriented mindset will likely thrive here.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Performance & Brand Aesthetics: Consistently creating designs that are both visually appealing for a premium brand and highly effective in driving e-commerce conversions.

• AI Integration: Staying abreast of rapidly evolving AI tools and effectively integrating them into the design workflow without compromising creative integrity or quality.

• Rapid Iteration: Adapting quickly to performance data and market trends to iterate on designs and campaigns for continuous optimization.

• Scalability: Developing efficient processes and utilizing tools to scale content creation for a growing e-commerce operation.

Learning & Development Opportunities:

• AI Tool Mastery: Becoming an expert in leveraging AI for creative tasks, a highly sought-after skill in the digital operations landscape.

• E-commerce Strategy: Gaining deeper insights into e-commerce operations, digital marketing funnels, and conversion rate optimization strategies.

• Advanced Design Techniques: Opportunities to explore motion design, video editing, or advanced UX methodologies.

• Cross-functional Knowledge: Exposure to broader business operations within a premium fashion brand.

📝 Enhancement Note: The challenges are directly tied to the forward-looking nature of the role, focusing on AI and performance. The growth opportunities are significant, offering a chance to develop specialized, high-demand skills in a dynamic industry.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used design to significantly improve a key e-commerce metric (e.g., conversion rate, CTR). What was your process, and what were the results?"

• "How would you approach designing a new landing page for a promotional campaign, considering both brand aesthetics and conversion goals?"

• "What are your favorite AI tools for design, and how have you used them to enhance your workflow or creative output?"

• "Given a set of performance data (e.g., low CTR on social ads), how would you diagnose the issue and propose design solutions?" Company & Culture Questions:

• "What appeals to you about working for a premium fashion brand in the e-commerce space?"

• "How do you see yourself contributing to a collaborative, flat-hierarchy team environment?"

• "How do you stay updated on design trends, especially concerning AI and e-commerce best practices?"

• "What are your expectations regarding work-life balance, given our 4-day work week and hybrid model?" Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type (e.g., Webshop Assets, Social Media Campaigns, Performance Ads) or by impact (e.g., projects with quantifiable results).

• Storytelling: For each key project, tell a story: the problem/objective, your approach/solution, the tools used (especially AI), and the measurable outcome.

• Data Focus: Be ready to discuss the metrics behind your designs and how you interpreted data to make design decisions or improvements.

• AI Demonstration: If possible, have a live demo or clear examples of how AI was used in your work.

• Conciseness: Be prepared to present your best work efficiently, focusing on the most relevant projects for this role.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of creative skill, strategic thinking, and operational awareness. Be ready to discuss not just what you designed, but why and how it impacted business results, with a strong emphasis on AI and e-commerce performance.

📌 Application Steps

To apply for this Digital Graphic Designer position:

• Submit your application through the provided application link.

• Tailor your CV: Highlight experience in e-commerce, performance marketing, digital asset creation, and any proficiency with AI design tools. Use keywords from the job description.

• Curate your Portfolio: Select your strongest, most relevant projects that showcase your ability to design for conversion, brand consistency, and AI integration. Prepare to present case studies with measurable results.

• Research the Brand: Understand ANGEHEUERT GmbH's premium fashion positioning, target audience, and current digital presence. This will inform your answers and demonstrate genuine interest.

• Prepare for a Phone Call: Be ready to discuss your background and interest in the role when they reach out following your initial application.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.