Creative Designer - Motion & Video Editing (all genders)

📍 Job Overview

Job Title: Creative Designer - Motion & Video Editing

Company: Adbaker GmbH

Location: Hürth, North Rhine-Westphalia, Germany (Remote Optional)

Job Type: Full-time

Category: Creative & Design / Marketing Operations

Date Posted: April 27, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid / Remote Optional

🚀 Role Summary

• Drive creative performance for diverse brands and industries through compelling motion and video assets.

• Execute a wide range of video advertising tasks, focusing on Meta and TikTok platforms.

• Collaborate within dynamic agency and creative teams, managing projects from concept to final delivery.

• Leverage animation, sound design, and AI tools to create engaging ad content that resonates with target audiences.

• Contribute to the strategic development of creative approaches that maximize campaign results.

📝 Enhancement Note: This role is positioned within a leading performance marketing agency, emphasizing data-driven creative output. The ideal candidate will bridge creative artistry with measurable campaign success, a key trait for operations-minded creative professionals.

📈 Primary Responsibilities

• Conceptualize, design, and produce high-impact video and motion graphics for paid social media campaigns across Meta and TikTok.

• Translate client briefs and creative strategies into engaging visual narratives and dynamic ad formats.

• Execute all aspects of video production, including storyboarding, filming (in a well-equipped studio), editing, animation, sound design, and voiceover integration.

• Implement and experiment with AI tools to enhance creative production workflows and explore innovative content possibilities.

• Analyze creative performance data to iterate on designs, optimize ad creatives, and improve campaign effectiveness.

• Collaborate closely with performance marketing teams to ensure creative alignment with campaign objectives and target audience engagement.

• Maintain brand consistency and adapt creative styles to suit diverse client industries and target demographics.

• Stay abreast of emerging trends in paid social advertising, creative design, and video production technologies.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and performance-oriented thinking. Success in this role will hinge on the ability to not only create visually appealing content but also to understand and influence its impact on key performance indicators (KPIs) typical in a performance marketing context.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating relevant skills and experience is paramount. A background in Graphic Design, Film Production, Digital Media, or a related field is advantageous.

Experience: Minimum of 2-5 years of professional experience in creative design, with a significant focus on motion graphics and video editing, ideally within a paid social advertising context.

Required Skills:

• Proven expertise in motion design and video editing, with a strong portfolio showcasing paid social ad creatives (Meta, TikTok).

• Proficiency in Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator) is essential.

• Experience utilizing AI tools for creative production, such as voiceover generation or asset creation.

• Ability to interpret and execute both detailed and open-ended creative briefs.

• Strong understanding of creative strategy and its application to paid social media campaigns for optimal performance.

• Excellent animation and visual effect skills, with a keen eye for detail.

• Competence in sound design and audio mixing for advertisements.

Preferred Skills:

• Prior experience working within a digital marketing agency.

• Familiarity with other design or video editing software.

• Basic understanding of performance marketing metrics and how creative impacts them.

• Experience with A/B testing creative variations.

• Knowledge of current social media platform best practices and algorithm nuances.

📝 Enhancement Note: The emphasis on "performance" and "paid social" indicates that candidates with a data-informed approach to creativity will be highly valued. The "nice-to-have" agency experience suggests a preference for candidates who understand fast-paced client work and project management.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of motion graphics and video ad examples specifically designed for paid social platforms (Meta, TikTok).

• Case studies demonstrating how your creative work contributed to campaign objectives, ideally with quantifiable results (e.g., improved CTR, engagement rates, conversion rates).

• Examples showcasing versatility across different industries and brand aesthetics.

• Visualizations of technical skills, such as complex animations, transitions, and effective use of sound design.

Process Documentation:

• Showcase understanding of the end-to-end creative production pipeline, from ideation and storyboarding to final asset delivery.

• Highlight your process for adapting to different client briefs and incorporating feedback throughout the creative development cycle.

• Provide examples of how you track and analyze creative performance to inform future design decisions and optimize ongoing campaigns.

• Illustrate your approach to managing multiple projects simultaneously while maintaining high-quality output and meeting deadlines.

📝 Enhancement Note: For this role, the portfolio should not just be a gallery of work but a testament to the candidate's ability to create performing creatives. Demonstrating an understanding of the feedback loop between creative output and campaign results will be crucial.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Creative Designer with 2-5 years of experience in Motion & Video Editing in the Hürth/Cologne region of Germany, the estimated salary range is €45,000 - €60,000 annually. This estimate considers the demand for specialized creative skills in performance marketing agencies and the cost of living in the region.

Benefits:

• Flexible Work Environment: Option for remote work, allowing for a hybrid or fully remote setup.

• State-of-the-Art Studio: Access to a fully equipped "Creative Loft" studio with professional cameras, sound equipment, and lighting for high-quality productions.

• Professional Development: Opportunities for further training and skill enhancement, with a clear career path towards a Team Lead role and personnel responsibility.

• Engaging Team Culture: Regular monthly team events and a collaborative, hands-on work environment.

• Top-Tier Equipment: Provided with the latest Apple technology for optimal creative workflow.

• Generous Leave: 30 days of paid vacation per year.

• Commuting & Wellness: KVB JobTicket (public transport pass), Urban Sports Club membership, access to bikes, and gym/fitness studio memberships.

• Employee Well-being: Complimentary warm lunch, healthy snacks, free drinks, ADBAKER coffee, and a dedicated gaming corner.

Working Hours: Standard full-time working hours, estimated at 40 hours per week, with flexibility to accommodate remote work arrangements.

📝 Enhancement Note: The salary range is an estimation based on typical compensation for this role in Germany, considering experience and specialized skills. Benefits are extensive, reflecting a company culture that invests in employee well-being, professional growth, and a positive work environment, which is a significant draw for talent in competitive creative fields.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing / Performance Marketing Agency. Adbaker GmbH positions itself as one of the leading and largest Facebook & Instagram Performance Marketing Agencies in the German-speaking region. This implies a fast-paced, results-driven environment focused on data analytics and campaign optimization.

Company Size: The company is a significant player, likely falling into the mid-size to large agency category, indicating established processes but also potential for growth and individual impact.

Founded: While the founding date isn't specified, the company's stature suggests a mature organization with a proven track record in the digital advertising space.

Team Structure:

• The Creative team likely includes specialists in motion design, video editing, graphic design, and potentially copywriting, working in close collaboration with performance marketing strategists and account managers.

• Reporting structures will probably involve a Creative Lead or Manager, with a clear reporting line to a Business Operations Lead or higher management.

Methodology:

• Data-Driven Creative: Emphasis on using performance data (CTR, conversion rates, engagement metrics) to inform creative decisions and iterative optimization.

• Agile Workflow: Likely employs agile methodologies for project management, allowing for rapid iteration and adaptation to client needs and market changes.

• Continuous Improvement: A culture that encourages experimentation with new formats, tools (including AI), and strategies to enhance campaign effectiveness.

Company Website: adbaker.de

📝 Enhancement Note: The company's focus on performance marketing means that creativity is not just about aesthetics but about driving measurable business outcomes. This operational mindset is crucial for candidates to understand.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Creative Designer specializing in Motion & Video Editing. It offers a clear pathway for growth beyond individual contributor status, directly into leadership and management. The expectation is for someone who can not only execute but also strategize and potentially lead a team.

Reporting Structure: The candidate will report to the Business Operations Lead, Lukas Hildebrandt, indicating a close connection to the operational and strategic side of the agency. This suggests that operational efficiency and impact will be key performance indicators.

Operations Impact: The Creative Designer's work directly impacts the performance of client campaigns. Success is measured by how well the created assets drive key marketing metrics such as click-through rates, engagement, and conversions, contributing directly to client ROI and agency revenue.

Growth Opportunities:

• Leadership Track: A defined path to a Team Lead role within the creative department, including personnel responsibility, offering a transition into management.

• Skill Specialization: Opportunities to deepen expertise in specific areas of motion design, video editing, or advanced creative strategies for emerging platforms.

• Strategic Contribution: Involvement in developing creative strategies for high-profile clients, influencing campaign direction and client success.

• Cross-Functional Learning: Exposure to performance marketing, analytics, and client management, broadening understanding of the digital marketing ecosystem.

📝 Enhancement Note: The explicit mention of a "Team Lead role and Personalverantwortung" (personnel responsibility) is a significant growth indicator. Candidates should prepare to discuss their leadership aspirations and how they envision mentoring junior creatives or managing projects at a higher level.

🌐 Work Environment

Office Type: The company boasts a modern, spacious "Creative Loft" office (450 sqm) designed to foster creativity and collaboration. It is equipped with professional production facilities.

Office Location(s): The primary office is located at Kalscheurenerstr. 19a, 50354 Hürth, Germany. However, the role explicitly states "Remote optional," suggesting that candidates living in other German cities, such as Cologne, can also be considered.

Workspace Context:

• Collaborative Atmosphere: The loft layout and emphasis on team events suggest an environment that encourages interaction and knowledge sharing among team members.

• Creative Tools & Technology: A state-of-the-art studio with professional cameras, sound, lighting, and the latest Apple hardware ensures creatives have the resources needed for high-quality production.

• Team Interaction: Opportunities to collaborate with a dynamic team that values a hands-on, proactive approach ("Hands On Mentalität und eigeninitiativer Arbeit").

Work Schedule: Full-time employment with a standard workweek (estimated 40 hours). The remote option provides flexibility in how and where the work is performed, though on-site presence might be beneficial for studio-based production or key team meetings.

📝 Enhancement Note: The combination of a physical, well-equipped studio and remote flexibility caters to different working styles. Candidates should consider how they would best leverage both the studio resources and the remote option to maximize their creative output and collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of your CV and portfolio to assess basic qualifications and creative output.

• Creative Challenge/Portfolio Presentation: A practical exercise or a detailed presentation of your portfolio, focusing on your process, creative rationale, and understanding of performance-driven results. Expect to discuss specific projects and how you achieved desired outcomes.

• Team Interviews: Meetings with potential colleagues and the Business Operations Lead (Lukas Hildebrandt) to assess cultural fit, collaboration style, and technical proficiency.

• Final Interview: Potentially a discussion about career aspirations, leadership potential, and alignment with the company's strategic goals.

Portfolio Review Tips:

• Highlight Performance: For each project, clearly articulate the objective, your role, the creative solutions implemented, and, most importantly, the results achieved (e.g., KPIs improved, client goals met). Quantify success whenever possible.

• Showcase Process: Detail your creative workflow, including how you interpret briefs, brainstorm ideas, utilize tools (especially AI), incorporate feedback, and finalize assets.

• Demonstrate Versatility: Include examples that show your ability to adapt to different brand identities, target audiences, and campaign objectives.

• Technical Proficiency: Ensure your video editing and motion graphics skills are evident through high-quality execution, smooth animations, and effective use of sound.

• Conciseness: Be prepared to present your strongest work efficiently, focusing on quality over quantity.

Challenge Preparation:

• Mock Ads: Be ready to brainstorm or even create a short concept for a hypothetical ad based on a brief provided during the interview.

• Strategy Discussion: Prepare to discuss your understanding of creative strategy in paid social, what makes a "performing" ad, and how you stay updated on platform trends.

• AI Integration: Be ready to explain how you have used or would use AI tools in your creative process to enhance efficiency or explore new creative avenues.

📝 Enhancement Note: The "Business Operations Lead" as the contact person suggests a strong emphasis on operational efficiency and measurable results within the creative function. Candidates should be prepared to speak the language of performance and ROI.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in After Effects (for motion graphics and animation), Premiere Pro (for video editing), Photoshop (for asset creation and manipulation), and Illustrator (for vector graphics).

• AI Tools: Experience with AI platforms for tasks such as voiceover generation (e.g., Murf.ai, ElevenLabs), image generation, or potentially AI-assisted editing features within Adobe products.

• Project Management Software: While not explicitly mentioned, familiarity with tools like Asana, Trello, or Jira is common in agency environments for managing creative workflows and deadlines.

Analytics & Reporting:

• Platform Analytics: Understanding of native analytics within Meta Ads Manager and TikTok Ads Manager to interpret creative performance data.

• Third-Party Analytics Tools: Familiarity with tools like Google Analytics or specialized creative analytics platforms could be beneficial for understanding broader campaign impact.

CRM & Automation:

• CRM Systems: While not a direct tool for this role, understanding how creative assets are used within CRM-driven campaigns or how client data informs creative briefs can be advantageous.

• Automation Tools: Experience with any tools that automate aspects of content creation or distribution, especially in relation to social media posting or ad trafficking.

📝 Enhancement Note: The explicit mention of AI tools is a key differentiator. Candidates should be ready to discuss specific AI applications they have used or propose for creative production, demonstrating an innovative and efficient approach.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: A core value centered around achieving measurable results and driving client success through effective creative strategies.

• Innovation & Experimentation: Encouragement to explore new creative approaches, technologies (like AI), and platform features to stay ahead of the curve.

• Collaboration & Transparency: A culture that fosters open communication, teamwork, and knowledge sharing across departments.

• Efficiency & Agility: A focus on streamlined workflows, quick iteration, and adapting to the dynamic demands of the digital marketing landscape.

• Client-Centricity: Dedication to understanding and meeting client needs, delivering high-quality creative solutions that align with business objectives.

Collaboration Style:

• Cross-Functional Integration: Creatives work closely with performance marketers, account managers, and strategists to ensure a cohesive approach to campaigns.

• Feedback-Oriented: An environment where constructive feedback is welcomed and used to refine creative output and improve processes.

• Proactive Contribution: Team members are expected to take initiative, contribute ideas, and actively participate in problem-solving.

📝 Enhancement Note: The emphasis on "Hands On Mentalität und eigeninitiativer Arbeit" suggests a culture where initiative is rewarded. Candidates who can demonstrate self-motivation and a proactive approach to problem-solving will fit well.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving Platforms: Staying current with constant changes in Meta and TikTok algorithms, ad formats, and creative best practices requires continuous learning.

• Balancing Creativity and Performance: The ongoing challenge of producing innovative and engaging creative work that also meets strict performance metrics and client ROI expectations.

• Managing Diverse Client Needs: Adapting creative styles and strategies to a wide array of industries, brand voices, and target audiences demands significant versatility.

• Integrating New Technologies: Effectively incorporating emerging tools like AI into established creative workflows while maintaining quality and efficiency.

Learning & Development Opportunities:

• Advanced Creative Techniques: Training and workshops focused on cutting-edge motion graphics, animation, and video editing techniques.

• Performance Marketing Acumen: Opportunities to deepen understanding of paid social strategy, analytics, and how creative impacts key performance indicators.

• Leadership Development: Formal training and mentorship for those aspiring to team lead roles, focusing on people management, project oversight, and strategic decision-making.

• Industry Exposure: Attending relevant industry conferences, webinars, and online courses to stay updated on trends and best practices in digital marketing and creative design.

📝 Enhancement Note: The "dynamic and challenging work environment" suggests that the role will involve tackling complex creative problems. Candidates should be prepared to discuss how they approach challenges and leverage them as opportunities for growth.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a high-performing video ad for a new client in the [e.g., e-commerce, SaaS, fashion] industry. How would you ensure it resonates with the target audience and drives conversions?" (Focus on your end-to-end workflow, creative rationale, and performance considerations.)

• "How do you balance creative innovation with the strict performance requirements of paid social advertising? Can you provide an example where your creative approach led to measurable campaign success?" (Highlight your understanding of data-driven creativity and ROI.)

Company & Culture Questions:

• "What interests you about Adbaker GmbH and our position as a leading performance marketing agency?" (Research their client roster and market standing.)

• "How do you approach collaboration within a team, especially when working with performance marketers who may have different priorities?" (Emphasize your ability to communicate effectively and align with cross-functional goals.)

Portfolio Presentation Strategy:

• Storytelling: For each piece in your portfolio, tell a story: the client's challenge, your creative solution, your process, and the resulting impact.

• Data Integration: Whenever possible, present metrics and KPIs alongside your creative work. Explain how your design choices influenced these outcomes.

• Tool Demonstration: If relevant, be prepared to briefly walk through a complex animation or editing technique used in a project, showcasing your technical mastery.

• Future Vision: Be ready to discuss how your skills and creative vision can contribute to Adbaker's future success and the evolution of their creative offerings.

📝 Enhancement Note: Given that Lukas Hildebrandt, the Business Operations Lead, is the contact person, expect interview questions to probe your understanding of operational efficiency, project management within a creative context, and how your work directly contributes to business objectives and client success.

📌 Application Steps

To apply for this operations-aligned creative position:

• Submit your application through the provided link on the Adbaker GmbH jobs portal.

• Optimize Your Resume: Tailor your resume to highlight keywords such as "Motion Design," "Video Editing," "Paid Social," "Meta Ads," "TikTok Ads," "Adobe Creative Cloud," "Performance Marketing," and "Creative Strategy." Quantify achievements with numbers and specific results where possible.

• Curate Your Portfolio: Select your strongest, most relevant work. Focus on video ads and motion graphics for paid social platforms. For each piece, prepare a concise explanation of the brief, your creative process, the tools used (especially AI), and any measurable results.

• Prepare Your Video Introduction: The listing mentions "Videobewerbung." Be ready to record a short, compelling video introduction that showcases your personality, passion for creative design, and key skills relevant to this role. This is an excellent opportunity to demonstrate your motion and video skills directly.

• Research Adbaker GmbH: Understand their client base, their approach to performance marketing, and their company culture. Familiarize yourself with their work and identify how your skills can add value.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.