Content UX Senior

📍 Job Overview

Job Title: Content UX Senior

Company: VASS ECOSYSTEM (NATEEVO)

Location: Colombia

Job Type: Full-Time

Category: Operations - Digital Strategy & Content Operations

Date Posted: 2026-09-17

Experience Level: Mid-Senior (3-5 years)

Remote Status: Hybrid (Remote OK, with potential for office collaboration)

🚀 Role Summary

• Spearhead the development of comprehensive content strategies for digital products and services, from initial ideation through to execution and optimization.

• Champion user-centered design principles to create intuitive, engaging, and effective content experiences that align with both user needs and overarching business objectives.

• Foster strong collaborative relationships with cross-functional teams, including UX, UI, Product, Development, and Business stakeholders, to ensure seamless integration of content throughout the product lifecycle.

• Lead and facilitate workshops and working sessions to drive consensus, gather insights, and present compelling content and UX decisions supported by research, best practices, and data.

• Drive continuous improvement initiatives by identifying opportunities to enhance user flows, information architecture, and conversational experiences through strategic content interventions.

📝 Enhancement Note: This role is positioned as a Senior Content UX specialist within the VASS ECOSYSTEM (NATEEVO) framework, emphasizing strategic ownership and cross-functional leadership. The "Operations" category is assigned due to the role's focus on defining and implementing processes for content strategy and UX within digital product development, aiming to optimize user experience and business outcomes. The "Remote OK" status suggests a flexible hybrid model, requiring candidates to be comfortable with both remote work and occasional in-office collaboration.

📈 Primary Responsibilities

• Define and execute end-to-end content strategies for new and existing digital products and services, ensuring alignment with brand voice and strategic business goals.

• Design and craft high-impact content, including microcopy, UX writing, and longer-form content, that enhances user journeys and drives desired actions.

• Collaborate closely with UX designers, UI designers, product managers, and engineers to integrate content seamlessly into wireframes, prototypes, and final product interfaces.

• Facilitate and moderate workshops with diverse stakeholders to brainstorm content solutions, validate user needs, and present strategic recommendations.

• Champion data-driven decision-making by analyzing user behavior, A/B test results, and other relevant metrics to inform content optimizations and strategy adjustments.

• Ensure brand consistency and adherence to content guidelines, style guides, and tone of voice across all digital touchpoints.

• Identify and articulate opportunities for content-led improvements in information architecture, user flows, and conversational AI interactions.

• Advocate for user needs and best practices in content design within cross-functional team discussions and strategic planning sessions.

• Contribute to the development and refinement of content operations processes and best practices within the NATEEVO framework.

📝 Enhancement Note: The responsibilities are structured to reflect a senior-level individual contributor with significant strategic influence and execution capabilities. Emphasis is placed on leadership in strategy definition, cross-functional collaboration, and data-informed decision-making, which are critical for a "Senior" role in a digital product environment.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Communication, Journalism, English, Marketing, Design, Human-Computer Interaction, or a related field.

• Master's degree or relevant certifications in UX, Content Strategy, or Digital Marketing are a strong plus. Experience:

• Minimum of 3 years of progressive experience in Content Design, UX Writing, Content Strategy, or closely related roles within digital product development.

• Proven track record of creating content strategies from inception for digital products and services.

• Demonstrated experience working within agile or multidisciplinary product teams. Required Skills:

• Content Strategy Development: Ability to conceptualize, plan, and implement comprehensive content strategies that meet user needs and business objectives.

• UX Writing & Microcopy: Expertise in crafting clear, concise, and effective copy for user interfaces, buttons, error messages, and other interactive elements.

• User-Centered Design Principles: Deep understanding of UX, information architecture, interaction design, and user-centered methodologies.

• Analytical & Critical Thinking: Aptitude for dissecting complex problems, evaluating user experiences, and proposing data-backed improvements.

• Communication & Stakeholder Management: Exceptional verbal and written communication skills, with a demonstrated ability to influence, negotiate, and manage diverse stakeholder expectations.

• Cross-Functional Collaboration: Proven ability to work effectively within multidisciplinary teams, fostering strong working relationships and driving consensus.

• Proactivity & Autonomy: Self-starter mentality with the ability to work independently, manage multiple priorities, and drive projects to completion.

• Problem-Solving Orientation: Strong aptitude for identifying issues, proposing innovative solutions, and navigating ambiguity.

Preferred Skills:

• Experience with content management systems (CMS) and digital asset management (DAM) tools.

• Familiarity with SEO best practices and content optimization for search engines.

• Experience in facilitating UX workshops, design thinking sessions, or similar collaborative exercises.

• Knowledge of accessibility standards (WCAG) and their application to content.

• Proficiency in a second language relevant to the company's operations.

📝 Enhancement Note: The qualifications are tailored to a senior-level role, emphasizing strategic thinking, leadership in content creation, and robust stakeholder management. The "Minimum of 3 years" aligns with the "Mid-Senior" experience level, and the inclusion of preferred skills adds depth for candidates looking to stand out.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Content Strategy Case Studies: Showcase 2-3 comprehensive case studies detailing your process for developing content strategies from scratch for digital products or services. This should include problem definition, research methodology, strategic pillars, and measurable outcomes.

• UX Writing Samples: Include examples of microcopy, UI text, error messages, onboarding flows, or conversational design elements you have authored, highlighting the context, the problem addressed, and the impact on user experience.

• Cross-Functional Collaboration Examples: Demonstrate instances where you effectively collaborated with UX, UI, Product, and Development teams. This could be through project timelines, design reviews, or workshop outputs.

• Data-Driven Improvement Examples: Present instances where you used data (analytics, A/B testing, user feedback) to inform content decisions and drive measurable improvements in user engagement, conversion rates, or task completion.

Process Documentation:

• Workflow Design: Examples of how you have mapped out content workflows, from ideation and creation to review, approval, and publication, emphasizing efficiency and collaboration.

• System Integration: If applicable, illustrate how your content strategies or UX writing practices integrated with specific tools or platforms (e.g., CMS, design tools, project management software).

• Performance Measurement: Showcase how you have defined KPIs and metrics to measure the success of content initiatives and demonstrate ROI.

📝 Enhancement Note: Portfolio requirements are critical for roles like this, which bridge strategy and execution. The emphasis on case studies, data-driven improvements, and cross-functional collaboration directly reflects the core responsibilities and the senior nature of the role.

💵 Compensation & Benefits

Salary Range:

• Estimated Range: COP $6,000,000 - $9,000,000 per month (approximately USD $1,500 - $2,300, subject to exchange rate fluctuations).

• Explanation: This estimate is based on market research for Senior Content UX/Writer roles in Colombia, considering the experience level (3-5 years), the specialized skillset, and the hybrid work arrangement. The range accounts for variations in experience, specific skills, and the strategic impact of the role within a digital ecosystem firm. The cost of living in major Colombian cities also informs this estimate.

Benefits:

• Stability: Permanent employment contract, offering long-term career security.

• Career Development: Personalized career development plan with opportunities for advancement and skill enhancement.

• Work-Life Balance: Flexible working hours to accommodate personal needs and improve work-life integration.

• Smartworking: Flexible remote work options, allowing for a hybrid work model that balances office and home-based productivity.

• Professional Growth: Access to professional certifications to support continuous learning and specialization.

• Connectivity Allowance: Financial support for internet connectivity, recognizing the importance of a reliable connection for remote work.

• Health & Wellness: Prepaid medical insurance (Medicina Prepagada) for comprehensive healthcare coverage.

• Collaborative Environment: Access to an open-space office designed to foster collaboration and idea exchange.

Working Hours:

• Standard 40-hour work week, with flexibility in scheduling to promote work-life balance and accommodate project needs.

• Work-by-objectives model, emphasizing results and productivity over strict adherence to office hours.

📝 Enhancement Note: Salary research for Colombia is provided, along with a clear explanation of the methodology. Benefits are detailed, highlighting those particularly attractive to operations and digital professionals, such as smartworking, connectivity allowance, and career development plans.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Consulting, Digital Transformation, Software & Services. VASS ECOSYSTEM, through its NATEEVO brand, operates within the dynamic digital transformation landscape, serving as a strategic partner to clients seeking to enhance their digital presence and operations.

Company Size: Large (500-1000+ employees). This indicates a structured organization with established processes, potential for diverse project opportunities, and a broad range of career paths.

Founded: 1997. With a long history, VASS ECOSYSTEM has established a strong market presence and likely possesses deep industry expertise and client relationships.

Team Structure:

• NATEEVO Unit: This role is part of the NATEEVO team, described as a group of talented individuals focused on digital transformation and client success.

• Multidisciplinary Teams: You will work within cross-functional teams comprising UX, UI, Product, Development, Analytics, SEO, SEM, Social Media, Marketing Automation, Creativity, and Brand specialists.

• Reporting: While not explicitly stated, a Senior role typically reports to a Lead Content Strategist, UX Manager, or a Head of Digital/Product. The emphasis on "generating more business" suggests potential leadership or team management growth.

Methodology:

• Digital-First Approach: Technology and digital strategy are the core pillars of their work.

• User-Centricity: A strong emphasis on understanding and meeting user needs, integrated with business objectives.

• Data-Driven Insights: Utilization of analytics and data to inform strategy and decision-making.

• Collaborative Design: Working in multidisciplinary teams to co-create solutions.

• Agile/Objective-Based: Work is managed through objectives, suggesting flexibility and a focus on outcomes.

Company Website: https://www.vasscompany.com/ (Note: The provided URL was vasscompany.csod.com, which is likely an HR portal. The main company site is used here for broader context.)

📝 Enhancement Note: The company context is derived from the "NATEEVO" branding and VASS ECOSYSTEM's broader positioning, emphasizing their role as a digital transformation consultancy. The size and founding date suggest stability and maturity, while the multidisciplinary team structure is key for a collaborative role.

📈 Career & Growth Analysis

Operations Career Level: Senior Individual Contributor / Emerging Lead. This role is positioned as a senior specialist with the potential to influence strategy and drive business growth. It offers a pathway to become a recognized expert in content UX and potentially lead a content team or practice area.

Reporting Structure: Likely reports to a manager overseeing UX, Product, or Digital Strategy within the NATEEVO unit. Collaboration will be extensive with peers across various digital disciplines.

Operations Impact: The role directly impacts the success of digital products and services by ensuring they are user-friendly, engaging, and effectively communicate value. This, in turn, drives client satisfaction, adoption rates, and ultimately, business growth for clients and VASS ECOSYSTEM. The expectation to "generate more business" highlights a direct link to revenue generation through improved digital offerings.

Growth Opportunities:

• Content Leadership: Potential to evolve into a Content Lead or Manager role, overseeing a team of content strategists and UX writers.

• Strategic Influence: Opportunity to shape content strategies for larger, more complex client projects and contribute to the overall digital transformation roadmap.

• Specialization: Deepen expertise in specific areas such as conversational design, AI-driven content, or accessibility in content.

• Business Development: Contribute to pre-sales activities, proposals, and client pitches, leveraging content strategy expertise to win new business.

• Mentorship: Guide and mentor junior content professionals within the NATEEVO team.

📝 Enhancement Note: The career analysis focuses on the progression from a senior individual contributor to potential leadership roles, aligning with the explicit mention of "generating more business" and the growth opportunities within a large consulting firm.

🌐 Work Environment

Office Type: Hybrid. While remote work is supported ("Remote OK"), the company culture emphasizes collaboration and idea flow, suggesting the presence of a modern, open-space office environment for team interaction and focused work.

Office Location(s): Primarily based in Colombia, with specific city locations likely available upon inquiry or during the interview process. The company has a presence in multiple locations within Colombia.

Workspace Context:

• Collaborative Hub: The office is described as "open space," designed to facilitate spontaneous interactions, brainstorming, and cross-pollination of ideas among multidisciplinary teams.

• Tools & Technology: Access to modern digital tools and technologies necessary for UX design, content creation, collaboration, and project management is implied, given the nature of the work.

• Team Interaction: Opportunities for regular interaction with peers, team leads, and stakeholders through planned meetings, workshops, and informal exchanges.

Work Schedule:

• Flexible working hours and a work-by-objectives model are in place, offering autonomy and a focus on delivering results rather than adhering to strict time constraints. This is ideal for professionals who can manage their time effectively and prioritize tasks.

📝 Enhancement Note: The work environment description synthesizes the "Smartworking" benefit with the "open space office" detail, painting a picture of a flexible, collaborative, and modern workplace typical of digital consulting firms.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review your application and resume, focusing on experience in content design, UX writing, and strategy.

• Technical Interview / Portfolio Review: Expect a deep dive into your portfolio. You will be asked to present 1-2 case studies, detailing your process, challenges, solutions, and impact. Be prepared to discuss your approach to content strategy, UX writing, stakeholder management, and data analysis.

• Skills Assessment / Case Study: You might be given a small, practical exercise or a hypothetical scenario to assess your problem-solving skills, content design thinking, and ability to articulate your rationale.

• Team/Cultural Fit Interview: An opportunity to meet potential team members or a senior leader to assess your collaboration style, communication skills, and alignment with NATEEVO's values (talent, passion, continuous growth).

• Final Interview: Potentially with a senior executive to discuss your career aspirations, strategic vision, and overall fit for the role and company.

Portfolio Review Tips:

• Storytelling: Structure your portfolio case studies as narratives. Clearly define the problem, your role and approach, the collaborative process, your specific contributions, the outcomes (quantified with data if possible), and lessons learned.

• Focus on Impact: Highlight how your content decisions and strategies directly contributed to user satisfaction, business goals, or product success. Use metrics and data points whenever possible.

• Showcase Process: Demonstrate your understanding of the end-to-end content lifecycle, from research and strategy to creation, implementation, and iteration.

• Tailor to the Role: Emphasize projects and skills most relevant to this specific Senior Content UX role, such as strategy development, cross-functional collaboration, and data-informed decision-making.

• Prepare for Questions: Anticipate questions about your decision-making process, how you handle conflicting feedback, your approach to content governance, and your understanding of UX principles.

Challenge Preparation:

• Understand the NATEEVO Context: Research VASS ECOSYSTEM and NATEEVO's mission, values, and the types of digital transformation projects they undertake.

• UX & Content Fundamentals: Refresh your knowledge of UX principles, information architecture, interaction design, and content strategy frameworks.

• Problem-Solving Scenarios: Practice breaking down complex UX/content challenges into manageable steps and articulating potential solutions with clear rationale.

• Presentation Skills: Rehearse your portfolio presentations to ensure clarity, conciseness, and impact. Be ready to adapt your presentation based on interviewer feedback.

📝 Enhancement Note: This section provides actionable advice for candidates, focusing on the critical portfolio review and interview stages common for UX and content roles, with specific guidance tailored to the VASS ECOSYSTEM/NATEEVO context.

🛠 Tools & Technology Stack

Primary Tools:

• Content Management Systems (CMS): Familiarity with platforms like WordPress, Drupal, Contentful, or similar for content creation and management.

• UX/UI Design Tools: Proficiency with tools such as Figma, Sketch, Adobe XD for collaborating on designs and understanding interface structure.

• Project Management Software: Experience with tools like Jira, Asana, Trello, or Monday.com for task management, workflow tracking, and team collaboration.

Analytics & Reporting:

• Web Analytics Platforms: Experience with Google Analytics, Adobe Analytics, or similar for tracking user behavior, content performance, and conversion rates.

• User Research Tools: Familiarity with tools for surveys, usability testing, and heatmapping (e.g., Hotjar, UserTesting.com).

• Data Visualization Tools: Basic understanding of tools like Tableau, Power BI, or Looker for presenting data insights.

CRM & Automation:

• Customer Relationship Management (CRM): While not a primary focus, understanding CRM principles (e.g., Salesforce, HubSpot) can be beneficial for aligning content with customer journeys.

• Marketing Automation Platforms: Familiarity with platforms like HubSpot, Marketo, or Pardot can be helpful for understanding integrated digital strategies.

• Collaboration & Communication Tools: Essential tools like Slack, Microsoft Teams for daily team communication and collaboration.

📝 Enhancement Note: The tools listed are typical for a Senior Content UX role in a digital consulting environment, covering content management, design collaboration, project tracking, and data analysis.

👥 Team Culture & Values

Operations Values:

• Talent & Excellence: A strong emphasis on attracting and nurturing top talent, driving high-quality delivery for clients.

• Passion & Growth: A culture that encourages continuous learning, self-development, and embracing challenging projects with enthusiasm.

• Collaboration & Compañerismo: Fostering a supportive team environment where colleagues work together, share knowledge, and help each other succeed.

• Client Focus: A deep commitment to understanding and serving client needs, helping them achieve their business objectives through digital transformation.

• Innovation & Adaptability: Embracing new technologies and methodologies to stay at the forefront of the digital ecosystem and tackle evolving challenges.

Collaboration Style:

• Multidisciplinary Integration: Work is inherently collaborative, requiring seamless interaction between content specialists, designers, developers, and business strategists.

• Workshop-Driven: A proactive approach to using workshops and facilitated sessions to drive alignment and co-create solutions.

• Open Communication: Encouragement of open dialogue, constructive feedback, and knowledge sharing to foster a learning environment.

• Objective-Oriented: Teams are likely structured around project objectives, requiring clear communication and shared accountability for outcomes.

📝 Enhancement Note: The team culture and values are synthesized from the provided text, highlighting "GEN NATEEVO" as a core differentiator, emphasizing talent, passion, growth, and collaboration.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Navigating the inherent tension between creating optimal user experiences and meeting specific client business objectives.

• Managing Diverse Stakeholder Expectations: Effectively communicating complex content strategies and UX decisions to stakeholders with varying levels of understanding and priorities.

• Content Governance at Scale: Ensuring consistency, quality, and brand alignment across multiple products, services, and client projects within a large ecosystem.

• Rapid Technological Evolution: Keeping pace with advancements in AI, digital platforms, and user behavior that impact content strategy and UX.

• Driving Adoption of Best Practices: Educating and influencing teams and clients to adopt modern content design and UX writing methodologies.

Learning & Development Opportunities:

• Advanced Certifications: Opportunities to pursue certifications in specialized areas of UX, content strategy, or digital marketing.

• Industry Conferences & Workshops: Access to events and training sessions to stay updated on the latest trends and best practices in digital experience design.

• Mentorship Programs: Formal or informal mentorship opportunities with senior leaders and subject matter experts within VASS ECOSYSTEM.

• Cross-Functional Exposure: Learning from and contributing to projects across a wide spectrum of digital disciplines, broadening your overall understanding of digital transformation.

• Leadership Development: Potential to take on leadership responsibilities, manage projects, and mentor junior team members.

📝 Enhancement Note: Challenges are framed around typical senior-level complexities in digital product development and consulting, while growth opportunities are linked to the company's stated commitment to professional development and the inherent potential within a large organization.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you developed a content strategy from scratch. What was your process, what were the key challenges, and what were the results?" (Focus on your methodology, data usage, and measurable impact.)

• "How do you balance user needs with business objectives when crafting content for a digital product? Provide an example." (Highlight your user-centricity and strategic alignment skills.)

• "Walk us through a complex stakeholder management situation related to content or UX. How did you influence them and achieve alignment?" (Emphasize your communication, negotiation, and influencing skills.)

• "How do you approach defining and measuring the success of content initiatives? What metrics do you typically track?" (Demonstrate your data-driven approach and understanding of KPIs.) Company & Culture Questions:

• "What do you know about VASS ECOSYSTEM and NATEEVO? What excites you about our approach to digital transformation?" (Research their website, recent projects, and company values.)

• "How do you embody the 'GEN NATEEVO' spirit of talent, passion, and continuous growth?" (Connect your personal values and work ethic to their stated culture.)

• "Describe your ideal team environment and how you contribute to a collaborative culture." (Focus on teamwork, knowledge sharing, and support for colleagues.) Portfolio Presentation Strategy:

• Select High-Impact Case Studies: Choose 2-3 projects that best showcase your strategic thinking, end-to-end process, and measurable results relevant to this role.

• Structure Your Narrative: For each case study, clearly articulate the problem, your role and responsibilities, the methodology used, your specific contributions, the challenges faced, the solutions implemented, and the quantifiable outcomes.

• Highlight Collaboration: Explicitly mention how you worked with other disciplines (UX, UI, Dev, Product) and stakeholders, and the impact of that collaboration.

• Be Data-Ready: Be prepared to discuss the data you used to inform your decisions and the metrics you tracked to measure success.

• Prepare for Q&A: Anticipate questions about your design choices, your rationale, how you handled feedback, and your approach to future iterations. Practice answering concisely and confidently.

📝 Enhancement Note: This section provides specific, actionable interview preparation advice, including example questions tailored to the role and company, along with a structured approach to portfolio presentation.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the VASS ECOSYSTEM careers site.

• Tailor Your Resume: Customize your resume to highlight your 3+ years of experience in Content Design, UX Writing, or Content Strategy, using keywords from the job description (e.g., "content strategy," "UX writing," "stakeholder management," "user-centered design," "digital products"). Quantify achievements wherever possible.

• Curate Your Portfolio: Select your strongest 2-3 case studies that demonstrate your ability to develop content strategies from scratch, craft effective UX copy, collaborate cross-functionally, and use data to drive improvements. Ensure your portfolio is easily accessible online (e.g., personal website, Behance, PDF).

• Prepare Your Narrative: Practice articulating your portfolio case studies and answering common interview questions, focusing on your process, impact, and collaborative approach. Be ready to discuss your understanding of NATEEVO's culture and values.

• Research the Company: Thoroughly review the VASS ECOSYSTEM and NATEEVO websites to understand their mission, services, client portfolio, and company culture. Identify any recent projects or news that resonate with you.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.