Brand Designer

📍 Job Overview

Job Title: Brand Designer (Creative Producer)

Company: Terra Security

Location: USA (Remote)

Job Type: Full-time

Category: Creative & Media / Marketing / Art & Design

Date Posted: September 14, 2026

Experience Level: 2-5 years (at least 2 years in Brand Design)

Remote Status: Fully Remote (US-based)

🚀 Role Summary

• Spearhead the end-to-end production of compelling creative assets, including short videos, launch films, event content, podcast episodes, motion graphics, and campaign materials.

• Drive innovative storytelling within the cybersecurity industry, transforming technical concepts into engaging narratives that resonate with target audiences.

• Collaborate directly with marketing, founders, researchers, and select customers to produce authentic and impactful customer stories.

• Take ownership of the entire creative process: concept development, shot list creation, on-set direction, post-production editing, and final delivery.

• Leverage AI tools and a scrappy, collaborative approach to deliver high-quality creative output that exceeds expectations and budget constraints.

📝 Enhancement Note: This role is hybrid between a Brand Designer and a Creative Producer, focusing on the practical execution of creative concepts rather than purely strategic brand development. The emphasis on owning production from concept to ship, and the direct collaboration with founders and customers, suggests a hands-on, highly autonomous role with significant creative freedom and responsibility. The "AI-native offensive security company" context implies a need for a designer comfortable with cutting-edge technology and potentially complex subject matter.

📈 Primary Responsibilities

• Conceptualize and produce a variety of creative content, including short videos, motion pieces, campaign assets, founder content, and customer stories, ensuring alignment with Terra Security's brand narrative.

• Manage all phases of production, from initial ideation and script development to directing shoots, editing footage, and final asset delivery across multiple platforms.

• Operate cameras, direct talent (including founders and customers), and perform video editing and finishing tasks independently, especially when managing a lean team or budget.

• Proactively identify and integrate AI tools into the production workflow to enhance efficiency, creativity, and the overall quality of deliverables.

• Foster strong working relationships with internal marketing teams, founders, and external stakeholders to gather insights and ensure creative output accurately reflects company goals and customer experiences.

• Develop and execute creative strategies for marketing campaigns, product launches, and company events, ensuring a consistent and impactful brand presence.

• Manage and coordinate with freelance talent and external vendors when necessary, ensuring project timelines and quality standards are met within budget.

📝 Enhancement Note: The responsibility to "own the concept, the shot list, the shoot, the edit, and the ship" indicates a high degree of autonomy and end-to-end project management. The expectation to "wrangle a scrappy team of freelancers and AI tools" highlights the need for resourcefulness and adaptability in production.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational background in Design, Film Production, Marketing, Communications, or a related field is highly beneficial.

Experience: 3-5 years of progressive career experience, with a minimum of 2 years specifically in Brand Design or a closely related creative production role.

Required Skills:

• Proven portfolio showcasing exceptional brand design and creative production capabilities, with a strong emphasis on visual storytelling and compelling execution.

• Proficiency in operating professional cameras and understanding of cinematography principles.

• Demonstrated ability to direct talent effectively, eliciting authentic performances.

• Advanced skills in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and motion graphics tools (e.g., Adobe After Effects).

• Hands-on experience integrating and utilizing AI tools in creative production workflows, with a critical understanding of their capabilities and limitations.

• Strong conceptual thinking and the ability to translate complex ideas into clear, engaging visual narratives.

• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.

• Adaptability and resourcefulness to execute projects with limited resources and a "shoestring" budget.

• Eagerness and ability to quickly learn and understand the nuances of the cybersecurity industry. Preferred Skills:

• Experience in direct response marketing or performance-driven creative content.

• Familiarity with graphic design principles and software (e.g., Adobe Photoshop, Illustrator).

• Experience managing freelance teams or external production resources.

• Basic understanding of audio production and podcast editing.

• Experience working in a fast-paced, startup environment.

📝 Enhancement Note: The "3-5 years into your career and at least 2 years of experience as a Brand designer" requirement suggests the company is looking for someone who has established foundational design skills but is also ready to step into a more producer-oriented role. The emphasis on AI tools and learning cybersecurity quickly points to a forward-thinking and adaptable candidate.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates expertise in brand design and creative production, featuring a variety of content types (video, motion graphics, campaign assets).

• Showcase of end-to-end project ownership, from initial concept development to final delivery, highlighting your role and contributions.

• Evidence of innovative storytelling and the ability to make complex subjects (like cybersecurity) accessible and engaging.

• Examples of work produced with limited budgets or using AI tools effectively, demonstrating resourcefulness and efficiency.

• Visual presentation that is clean, well-organized, and easy to navigate, reflecting strong design sensibilities. Process Documentation:

• The application requires a detailed explanation of concepts for the first 90 days, including the proposed execution strategy, required resources, and timeline. This demonstrates your approach to project planning and execution.

• Candidates should be prepared to discuss their process for managing production workflows, from ideation and pre-production to shooting, editing, and final distribution.

• Documentation of how AI tools are integrated into their production pipeline, outlining specific applications and benefits.

• Examples of how you manage and collaborate with freelance teams or external partners to ensure project success.

📝 Enhancement Note: The portfolio is explicitly stated as the primary evaluation criterion. The application process also requires a detailed proposal for the first 90 days, indicating a strong emphasis on proactive planning, creative vision, and execution strategy. This suggests the company values candidates who can not only design but also strategically plan and deliver impactful creative projects.

💵 Compensation & Benefits

Salary Range:

Based on the "competitive base, plus meaningful early-employee equity and benefits" statement, and considering the 2-5 years of experience and remote US location, a typical range for a Brand Designer/Creative Producer in this market would be approximately $80,000 - $120,000 USD annually. This range can fluctuate based on the candidate's specific experience, portfolio strength, and the company's funding stage and compensation philosophy.

Benefits:

• Competitive base salary.

• Meaningful early-employee equity, offering significant upside potential as the company grows.

• Comprehensive benefits package (details not specified, but typically includes health, dental, vision insurance).

• Opportunity to work in a fast-paced, innovative startup environment within the growing cybersecurity sector.

• Potential for significant professional growth and impact in a foundational role. Working Hours:

• Full-time position, typically around 40 hours per week.

• While remote, adherence to standard business hours within US time zones is generally expected for collaboration.

• Occasional travel (10-20%) for shoots, events, and team gatherings may be required.

📝 Enhancement Note: The salary estimate is based on industry benchmarks for Brand Designers/Creative Producers with 2-5 years of experience in remote US roles, considering the startup environment and equity offering. The equity component is highlighted as a significant part of the compensation package.

🎯 Team & Company Context

🏢 Company Culture

Industry: Cybersecurity (AI-native offensive security). Terra Security operates at the forefront of AI-driven cybersecurity solutions, focusing on proactive threat detection and vulnerability management.

Company Size: Early-stage startup. As an early employee, you'll be instrumental in shaping the brand's visual identity and early marketing efforts.

Founded: Terra Security is a relatively new company, indicated by the "early-employee equity" and the focus on building its brand narrative from the ground up.

Team Structure:

• The creative team is likely small and integrated within the broader marketing department.

• Direct collaboration with founders is a key aspect, suggesting a flat hierarchy and high visibility for this role.

• Cross-functional collaboration will be essential, working closely with marketing, sales, and technical (researcher) teams. Methodology:

• Data-driven storytelling: Using insights from customers and research to craft compelling narratives.

• Lean and agile production: Emphasizing efficiency, resourcefulness, and the smart use of AI and freelance talent.

• Innovation focus: Encouraging "weird ideas" and a willingness to experiment with new creative approaches.

• Fast learning curve: Expectation to rapidly acquire knowledge about cybersecurity.

Company Website: https://www.terra.security/

📝 Enhancement Note: The company positions itself as disruptive and innovative, aiming to revolutionize cybersecurity marketing with cinematic and engaging content. This suggests a culture that values creativity, boldness, and a willingness to challenge industry norms.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a foundational creative contributor, offering significant ownership and impact. It's an opportunity to build out the creative function from its early stages.

Reporting Structure: Likely reports into the Head of Marketing or a senior marketing leader, with direct interaction and reporting to the founders on key creative initiatives.

Operations Impact: The Brand Designer/Creative Producer will have a direct and visible impact on Terra Security's brand perception, market presence, and customer engagement. They will be responsible for shaping how the company is seen in a traditionally conservative industry.

Growth Opportunities:

• Creative Leadership: As the company scales, there's potential to grow into a Creative Lead or Art Director role, building and managing a larger creative team.

• Specialization: Opportunity to deepen expertise in specific areas like motion graphics, video production, or AI-driven content creation within the cybersecurity context.

• Broader GTM Involvement: Potential to influence broader Go-To-Market strategies through impactful creative campaigns and content.

• Skill Development: Direct exposure to cybersecurity concepts and AI technologies will foster unique domain expertise.

📝 Enhancement Note: This role offers substantial growth potential in a rapidly evolving industry. The emphasis on "early-employee equity" and the opportunity to "shape the brand" suggest that successful candidates will have a significant opportunity to grow with the company and potentially take on leadership responsibilities as Terra Security expands.

🌐 Work Environment

Office Type: Fully remote within the United States. While the company has "gravity" in NYC, Boston, Florida, and San Francisco, the role is not tied to a physical office.

Office Location(s): Remote, US-based. Employees are located across various states.

Workspace Context:

• A fully remote setup requiring self-discipline, strong communication, and effective time management.

• Access to necessary creative software and potentially hardware, or a budget for it.

• Emphasis on asynchronous communication and collaboration tools to bridge geographical distances.

• Opportunities for in-person collaboration during travel periods (10-20%) for shoots and events. Work Schedule:

• Standard full-time hours (approx. 40 hours/week).

• Flexibility inherent in remote work, but requires commitment to project deadlines and collaborative sessions.

• Occasional need to adjust hours for shoots or to accommodate different time zones for remote team members or freelancers.

📝 Enhancement Note: The remote nature of the role necessitates strong self-motivation and excellent communication skills. While flexible, the collaborative aspects and travel requirements mean candidates should be comfortable with a blend of independent work and team-based interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Portfolio Submission: This is the primary filter. A strong, relevant portfolio is crucial.

• Initial Screening: Review of portfolio and application responses (90-day concepts).

• Creative/Producer Interview: Discussion about portfolio pieces, production process, AI tool experience, and conceptual thinking. This may involve a live portfolio walkthrough.

• Problem-Solving/Case Study: Candidates may be asked to present their 90-day concepts in more detail or tackle a hypothetical creative challenge related to Terra Security's brand.

• Founder/Leadership Interview: Assessment of cultural fit, strategic thinking, learning agility, and overall alignment with the company's vision.

Portfolio Review Tips:

• Lead with Impact: Ensure your strongest, most relevant work is immediately visible.

• Showcase Breadth: Include examples of different content types (video, motion, campaign assets) and demonstrate end-to-end production capabilities.

• Highlight Process: Explain your creative process, how you overcame challenges, and the results achieved. Use case study formats where appropriate.

• Demonstrate AI Proficiency: Clearly label and explain how AI tools were used and the impact they had on the final output.

• Tailor to Terra Security: If possible, include conceptual work or ideas that reflect an understanding of their brand and mission.

Challenge Preparation:

• Develop 90-Day Concepts: Prepare 2-3 specific, actionable creative concepts for Terra Security's first 90 days. Focus on ideas that are "cinematic," "storytelling-driven," and leverage AI tools on a "shoestring" budget.

• Articulate Strategy: Be ready to explain the rationale behind your concepts, the target audience, the desired impact, and how you would execute them technically and logistically.

• Anticipate Questions: Prepare for questions about your experience with camera operation, directing, editing, AI tools, and managing freelancers. Be ready to discuss your approach to learning complex technical subjects quickly.

📝 Enhancement Note: The application process heavily emphasizes the portfolio and a proactive creative vision for the first 90 days. Candidates should prepare to articulate their thought process, execution strategy, and how they would leverage available resources (including AI) to achieve impactful results.

🛠 Tools & Technology Stack

Primary Tools:

• Video Editing Software: Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve.

• Motion Graphics & Design Software: Adobe After Effects, Adobe Photoshop, Adobe Illustrator.

• Camera Equipment: Proficiency with various professional camera systems (DSLR, mirrorless, cinema cameras) and associated lenses/lighting.

• AI Production Tools: Familiarity with a range of AI tools for content generation, editing assistance, voiceovers, image creation, etc. (e.g., RunwayML, Midjourney, DALL-E, Descript, Synthesia).

Analytics & Reporting:

• Basic understanding of how creative assets perform on different platforms (social media, website, etc.).

• Ability to interpret basic analytics to inform future creative decisions. CRM & Automation:

• While not a direct CRM role, understanding how creative assets integrate into marketing automation platforms and CRM systems can be beneficial for campaign execution.

📝 Enhancement Note: The role requires hands-on proficiency with industry-standard creative production software. A key differentiator will be demonstrated experience and informed opinions on leveraging AI tools for creative production, suggesting a need for candidates who are tech-savvy and forward-thinking.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to push boundaries and create distinctive, cinematic content in a traditionally staid industry.

• Resourcefulness & Efficiency: The ability to achieve high-quality results with limited resources, embracing "shoestring" production and AI integration.

• Collaboration & Ownership: A willingness to work closely with diverse teams and take full responsibility for creative projects from start to finish.

• Curiosity & Adaptability: An eagerness to learn about cybersecurity and adapt to the fast-paced demands of a startup environment.

• Boldness & Execution: Saying "yes" to challenging ideas and then figuring out how to make them a reality.

Collaboration Style:

• Hands-on and Proactive: Expected to take initiative and drive projects forward rather than waiting for direction.

• Cross-functional: Will work closely with marketing, founders, and technical teams, requiring strong communication skills to translate complex ideas.

• Feedback-Oriented: Open to feedback and iterative development, especially in a startup environment.

• Team-Oriented (when needed): Ability to effectively lead and collaborate with freelance teams and internal stakeholders to achieve shared goals.

📝 Enhancement Note: The company explicitly seeks individuals who are not afraid to take risks, experiment with new technologies like AI, and are highly proactive in their work. The culture appears to be one that values entrepreneurial spirit and a results-driven approach to creative production.

⚡ Challenges & Growth Opportunities

Challenges:

• Making Cybersecurity "Cinematic": The primary challenge is transforming a technical and often abstract industry into visually compelling and engaging content that stands out.

• Resource Constraints: Working with a "shoestring" budget and leveraging AI tools effectively requires significant creativity and efficiency.

• Rapid Learning Curve: Quickly understanding and communicating complex cybersecurity concepts to a broader audience.

• Remote Collaboration: Maintaining strong team cohesion and effective communication in a fully remote setting.

• Establishing Brand Identity: As an early employee, building a cohesive and impactful brand narrative from the ground up.

Learning & Development Opportunities:

• Deep Dive into Cybersecurity: Gaining expert-level understanding of offensive security, AI in security, and related technical concepts.

• Mastery of AI in Production: Becoming a leader in leveraging cutting-edge AI tools for creative workflows.

• Startup Growth Experience: Contributing to the foundational growth of a tech startup and potentially building out a creative department.

• Cross-functional Skill Development: Gaining exposure to marketing strategy, product development, and sales enablement through creative projects.

• Networking: Building relationships with founders, industry experts, and potentially customers in the cybersecurity space.

📝 Enhancement Note: The challenges presented are directly tied to the unique positioning of Terra Security and the nature of the role. Overcoming these challenges offers significant opportunities for professional growth and skill development, particularly in the niche area of creative production for high-tech industries.

💡 Interview Preparation

Strategy Questions:

• "What would you make for a company like Terra in your first 90 days? Give us two or three concepts you're actually excited about. What would you need to pull them off? How would you do it on a shoestring with AI tools and a team that says yes too often?"

  • Preparation: Develop concrete, innovative concepts tailored to Terra Security's AI-native offensive security mission. Focus on visual storytelling, potential AI integration, and budget efficiency. Be ready to present a clear execution plan.

• "How do you approach translating complex technical concepts into engaging visual narratives?"

  • Preparation: Prepare examples from your portfolio or hypothetical scenarios. Discuss your process for research, understanding the core message, and identifying the most effective visual metaphors or storytelling techniques.

• "Describe your experience using AI tools in creative production. Which tools have you found most effective, and for what purposes?"

  • Preparation: Be ready to discuss specific AI tools you've used, your hands-on experience, and your critical assessment of their strengths and weaknesses in a production context.

Company & Culture Questions:

• "Why Terra Security? What excites you about our mission and the cybersecurity industry?"

  • Preparation: Research Terra Security's website, understand their product and market position. Articulate your interest in cybersecurity and how your creative skills can uniquely contribute to their goals.

• "How do you handle working in a fast-paced startup environment with evolving priorities?"

  • Preparation: Highlight your adaptability, ability to manage ambiguity, and experience in lean, agile settings. Provide examples of how you've successfully navigated change.

• "Describe a time you had to execute a creative project with very limited resources."

  • Preparation: Prepare a STAR method (Situation, Task, Action, Result) answer focusing on resourcefulness, problem-solving, and achieving strong outcomes despite constraints.

Portfolio Presentation Strategy:

• Narrative Flow: Structure your portfolio presentation to tell a story about your journey and capabilities.

• Highlight Key Projects: Focus on 3-5 of your most relevant and impactful projects. For each, discuss:

  • The client/objective.
  • Your role and responsibilities.
  • The creative concept and process.
  • Specific challenges and how you overcame them.
  • The tools and technologies used (especially AI).
  • The final results and impact.

• Interactive Elements: Be prepared to zoom in on specific details, show behind-the-scenes footage, or discuss variations of your work.

• Conciseness: Respect the interviewer's time; be clear and to the point.

📝 Enhancement Note: The interview process is heavily weighted towards assessing practical skills, creative vision, and cultural fit. Candidates should be prepared to demonstrate their abilities through their portfolio and articulate their strategic thinking regarding the company's specific needs and industry.

📌 Application Steps

To apply for this Brand Designer (Creative Producer) position:

• Submit Your Portfolio: This is the paramount first step. Ensure it is easily accessible, well-organized, and showcases your best relevant work.

• Craft Your Application Response: Prepare thoughtful answers to the application questions, focusing on your 90-day concepts, your approach to creative production, and your enthusiasm for Terra Security and the cybersecurity industry.

• Optimize Your Resume: Highlight experience in brand design, creative production, video editing, motion graphics, camera operation, AI tool usage, and any relevant startup or tech industry experience. Quantify achievements where possible.

• Prepare for Portfolio Walkthrough: Be ready to discuss your portfolio in detail during an interview, highlighting your process, problem-solving skills, and impact. Practice presenting your 90-day concepts clearly and persuasively.

• Research Terra Security: Understand their mission, product, target audience, and current marketing efforts to demonstrate genuine interest and tailor your responses effectively.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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