BANAMEX - UX Insights Designer Jr

📍 Job Overview

Job Title: BANAMEX - UX Insights Designer Jr

Company: Citi

Location: Ciudad de México, Mexico

Job Type: Full time

Category: User Experience (UX) Design / Research

Date Posted: 2026-09-14

Experience Level: 0-2 years

Remote Status: Hybrid

🚀 Role Summary

• This role is focused on contributing to the research, analysis, and design of digital products and systems within Citi's user experience team.

• You will collaborate closely with Product and Technology departments to create intuitive and user-friendly digital solutions for both internal and external clients.

• The position involves a broad spectrum of UX activities, from initial research and discovery to design, and the creation of interactive prototypes.

• A key aspect of this role is to learn and apply data-driven decision-making to inform design choices and improve user experience.

📝 Enhancement Note: While the job title includes "Designer," the responsibilities heavily emphasize "Research" and "Insights," suggesting a strong focus on user understanding and data analysis to inform design rather than pure visual design execution. The "Jr" designation, coupled with the 0-2 years of experience, indicates this is an entry-level position for individuals looking to build a career in UX research and design.

📈 Primary Responsibilities

• Participate in user interviews, usability testing, A/B testing, and other qualitative/quantitative research methods to understand user behaviors, needs, and pain points.

• Contribute to the creation of user research deliverables, including user journeys, personas, and insight reports to inform product strategy and design.

• Assist in the information architecture (IA) design and the development of user flows for digital products and services.

• Learn and apply Design Thinking, Strategic Design, Service Design, Behavioral Design, and Future Design methodologies to identify opportunities and co-create innovative solutions.

• Work alongside business analysts, product managers, and development teams to translate research findings and design concepts into actionable specifications.

• Create wireframes, user flows, and interactive prototypes using industry-standard tools to visualize and test design concepts.

• Support the application of approved design systems and adherence to established design standards and best practices for consistency and quality.

• Perform detailed handover documentation to development teams, ensuring clarity and completeness for accurate implementation of designs.

• Provide ongoing support to development teams during the implementation phase, conducting regular UX review checkpoints as needed.

• Stay abreast of the latest UX practices, emerging innovations, and tools within the user experience field.

• Ensure all designs comply with ADA/WCAG standards for accessibility, promoting inclusivity and usability for all users.

• Appropriately assess and manage business risks, demonstrating consideration for the firm's reputation, clients, and assets, by adhering to applicable laws, rules, regulations, and ethical judgment.

📝 Enhancement Note: The responsibilities clearly indicate a strong emphasis on the research and analytical side of UX, with a structured approach to learning and applying various research methodologies. The inclusion of "AI Tools (Copilot or similar)" points towards an organization embracing modern technology for efficiency and innovation in UX processes.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree or equivalent experience in Industrial Design, Graphic Design, Psychology, Anthropology, Sociology, Data Science, or related fields.

• Complementary training in UX, UX Research, Service Design, Behavioral Design, Innovation, or related disciplines is desirable. Experience:

• 0 to 2 years of relevant experience in UX Research, Insights, Innovation, or related areas.

• Internships, social service, academic projects, or relevant work experience of at least 6 months will be considered. Required Skills:

• Strong analytical skills and a meticulous attention to detail, crucial for interpreting research data and user feedback.

• Excellent written and oral communication skills for articulating insights, collaborating with teams, and presenting findings.

• Basic experience with design tools (e.g., Figma, Sketch, InVision, Axure, Adobe Suite) or a demonstrated willingness and ability to learn them quickly.

• A keen interest in, or foundational knowledge of, the banking or finance industry is highly valued for understanding client needs and market context.

• Foundational understanding of HTML/CSS development principles to better collaborate with engineering teams and understand technical constraints. Preferred Skills:

• Familiarity with UX Research tools such as Maze.

• Experience with collaborative design platforms like Figma.

• Proficiency in Microsoft Office Suite, particularly Excel for data analysis and PowerPoint for presentations.

• Exposure to AI tools like Copilot for research assistance and efficiency.

• Experience with various UX research methodologies including in-depth interviews, usability testing, A/B testing, card sorting, tree testing, concept testing, benchmarking, ethnography, and desk research.

📝 Enhancement Note: The "0 - 2 years" experience requirement, coupled with the inclusion of internships and academic projects, clearly positions this as an entry-level role. The emphasis on analytical skills and a willingness to learn design tools suggests a candidate who is intellectually curious and eager to develop practical UX skills within a corporate environment. The mention of HTML/CSS is a strong indicator that the company values candidates who understand the technical underpinnings of digital products.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 projects demonstrating your UX research and/or design process, clearly outlining your role and contributions.

• For each project, articulate the problem statement, your research methodology, the insights derived, and how those insights informed design decisions.

• Include examples of wireframes, user flows, and prototypes, even if they are from academic projects or personal exercises.

• Demonstrate an understanding of how user feedback and data analysis led to iterative improvements or specific design outcomes.

• Quantify impact where possible, even if it's through hypothetical scenarios or projected benefits based on research findings. Process Documentation:

• Candidates are expected to explain their personal workflow for conducting UX research, from problem definition to insight generation.

• Be prepared to discuss how you would document and share research findings and design recommendations with cross-functional teams.

• Showcase an ability to adapt research and design processes based on project constraints, timelines, and available resources.

• Explain how you would integrate user feedback and data analytics into the iterative design and development lifecycle.

📝 Enhancement Note: For an entry-level role, the portfolio should emphasize a strong understanding of the UX process and the ability to articulate thought processes, rather than solely showcasing polished final designs. The focus should be on demonstrating potential and a structured approach to problem-solving through research and design.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Junior UX Insights Designers in Mexico City, with 0-2 years of experience, the estimated annual salary range is approximately MXN 200,000 - MXN 350,000. This estimate takes into account the cost of living in Mexico City and the typical compensation for entry-level roles in the finance and technology sectors. Benefits:

• Comprehensive health insurance (medical, dental, vision) with coverage for employees and potentially dependents.

• Retirement savings plan (e.g., pension plan contributions) in line with Mexican labor laws.

• Paid time off, including vacation days, national holidays, and sick leave.

• Access to employee assistance programs (EAP) offering confidential support for personal and professional challenges.

• Opportunities for professional development, including training programs, workshops, and potential tuition reimbursement for relevant certifications or courses.

• Employee discounts on Citi products and services.

• Potential for performance-based bonuses or incentives. Working Hours:

• Standard full-time work schedule, typically 40 hours per week.

• The role is designated as Hybrid, implying a combination of on-site work at the Mexico City office and remote work. Specific on-site requirements will be communicated by the hiring team.

• Flexibility may be available depending on team needs and project demands, with an expectation of responsiveness during core business hours.

📝 Enhancement Note: Salary ranges for junior roles can vary significantly. This estimate is based on general market data for similar positions in Mexico City. The specific benefits package will be detailed during the interview process. The "Hybrid" work arrangement suggests that candidates should be prepared for a mix of in-office and remote work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services / Banking. Citi is a global leader in the financial services industry, offering a wide range of banking and financial products and services to consumers, corporations, and governments. This context means the UX team operates within a highly regulated environment, prioritizing security, compliance, and client trust.

Company Size: Citi is a large, multinational corporation with tens of thousands of employees globally. This scale implies robust internal processes, extensive resources, and opportunities for diverse career paths, but also a structured and sometimes complex organizational environment.

Founded: Citi was founded in 1812 as City Bank of New York, with a long and rich history in financial innovation and global expansion. This legacy suggests a company that values stability, experience, and a forward-thinking approach to serving its clients.

Team Structure:

• The UX team is part of the broader Technology or Digital Design Engineering function, likely composed of UX Researchers, UX Designers, UI Designers, and potentially UX Writers.

• Reporting structure will likely involve a UX Manager or Lead, who oversees a portfolio of projects and guides the team's strategic direction.

• Collaboration is expected to be highly cross-functional, involving close partnerships with Product Managers, Business Analysts, Developers, QA Testers, and stakeholders from various business units within Banamex and Citi globally. Methodology:

• Data-driven decision-making is paramount, with a strong emphasis on leveraging user research, analytics, and performance metrics to inform design and product strategy.

• Agile methodologies are likely employed for product development, requiring UX professionals to be adaptable and integrated into iterative design and development cycles.

• A focus on user-centric design principles, ensuring that client needs and experiences are at the forefront of all product development efforts.

• Emphasis on design systems and adherence to brand guidelines to ensure a consistent and cohesive user experience across all digital touchpoints.

Company Website: https://www.citigroup.com/

📝 Enhancement Note: The "BANAMEX" prefix in the job title indicates this role is specifically within the Mexican banking operations of Citi. This means the UX team will be focused on the specific needs and regulatory environment of the Mexican market, while leveraging global Citi design standards and technologies.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level (Junior) position within the User Experience field. It is designed for individuals with 0-2 years of experience who are looking to develop foundational skills in UX research, analysis, and design. The role offers a structured learning environment to gain practical experience and build a career in UX within a large financial institution.

Reporting Structure: The Junior UX Insights Designer will report to a UX Manager or Lead, who will provide guidance, mentorship, and oversight. They will work closely with more senior UX designers and researchers, learning from their expertise and contributing to team projects.

Operations Impact: While this is a junior role, the UX Insights Designer's work directly impacts the usability, accessibility, and overall client satisfaction of digital banking products and services. By providing critical user insights, this role helps shape product development, improve customer engagement, and contribute to the firm's reputation for delivering best-in-class digital experiences. The insights generated can influence product roadmaps and strategic decisions, indirectly impacting revenue and client retention.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific UX research methodologies (e.g., qualitative interviews, quantitative analysis, usability testing) or design disciplines (e.g., information architecture, interaction design).

• Cross-functional Exposure: Gain experience working with diverse teams across Product, Technology, Marketing, and Business units, understanding how UX integrates into the broader organizational strategy.

• Mentorship & Training: Access to formal training programs, workshops, and mentorship from experienced UX professionals within Citi, fostering continuous learning and skill development.

• Career Progression: Potential to advance to mid-level UX Designer, UX Researcher, or specialized roles within the UX field, or even transition into Product Management roles over time with demonstrated success and further development.

📝 Enhancement Note: The growth path for a junior UX role at a large corporation like Citi typically involves mastering core competencies, taking on more complex projects, and potentially specializing. The emphasis here is on building a solid foundation and demonstrating potential for future growth within the organization.

🌐 Work Environment

Office Type: This is a hybrid role, meaning it will involve a combination of working from Citi's office in Mexico City and working remotely. The office environment is expected to be professional and collaborative, designed to facilitate teamwork, brainstorming sessions, and client interactions.

Office Location(s): The primary office location is BANAMEX AV. REVOLUCION NO. 1267, COL. LOS ALPES, CIUDAD DE MEXICO. This is a key business location for Banamex operations.

Workspace Context:

• The workspace will likely be equipped with standard office technology and access to necessary software for UX design and research.

• Opportunities for in-person collaboration with team members, product managers, and stakeholders will be available during office days.

• The environment encourages a blend of focused individual work and interactive team sessions, supporting both deep analytical tasks and creative problem-solving.

• Access to meeting rooms, collaboration spaces, and potentially user research labs (depending on office facilities) will be provided. Work Schedule:

• The standard work schedule is full-time, approximately 40 hours per week.

• As a hybrid role, specific days for on-site work will be determined by the team and manager, likely involving a mix of in-office and remote days to balance collaboration needs with individual productivity.

• The expectation is for availability and responsiveness during core business hours in the Mexico City timezone (America/Mexico_City).

📝 Enhancement Note: The hybrid model indicates a modern work approach, balancing the benefits of in-person collaboration with the flexibility of remote work. Candidates should be comfortable with this arrangement and prepared to work from the specified Mexico City location.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications to assess alignment with basic qualifications.

• Technical/Skills Assessment: This may involve a portfolio review, a skills test, or a short assignment to evaluate UX research and design capabilities.

• Hiring Manager Interview: A deeper dive into your experience, understanding of UX principles, and fit for the team. Expect questions about your projects and problem-solving approaches.

• Team/Cross-functional Interviews: Meetings with other UX team members, product managers, or engineers to assess collaboration style and cultural fit.

• Final Interview: Potentially with a senior leader to discuss career aspirations and overall fit within the organization.

Portfolio Review Tips:

• Structure is Key: Organize your portfolio to clearly showcase 2-3 of your strongest projects. For each project, detail the problem, your process, your specific role, the challenges faced, your solutions, and the outcomes.

• Focus on Process: As a junior role, demonstrating your thought process, research methodologies, and how you arrived at design decisions is more critical than just polished final designs. Explain why you made certain choices.

• Quantify Impact: Even for academic or personal projects, try to quantify the impact of your work. This could be through metrics, user feedback, or projected benefits.

• Tell a Story: Present your projects as narratives. Engage the reviewer by explaining the context, your journey, and the lessons learned.

• Tailor to the Role: Highlight projects that demonstrate your interest in financial services or complex digital products. Emphasize your research skills and analytical abilities.

Challenge Preparation:

• Research Methodologies: Be prepared to discuss your understanding and experience with various UX research methods mentioned in the job description (interviews, usability testing, A/B testing, etc.).

• Design Thinking: Understand the core principles of Design Thinking and how you would apply them to solve user problems in a banking context.

• Problem-Solving Scenarios: Anticipate hypothetical UX challenges related to digital banking (e.g., improving a mobile app's onboarding process, simplifying a complex transaction flow) and be ready to outline your approach.

• Data Interpretation: Practice articulating how you would analyze research data and translate it into actionable design recommendations.

📝 Enhancement Note: A strong portfolio for a junior UX role should clearly demonstrate a candidate's ability to think critically, apply research methodologies, and articulate their design rationale. Emphasis on the "process" and "insights" will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Proficiency or demonstrated ability to learn tools like Figma, Sketch, InVision, and Axure. These are essential for creating wireframes, prototypes, and high-fidelity designs.

• Prototyping Tools: Experience with InVision, Axure, or Figma's prototyping capabilities for creating interactive user flows.

• Adobe Creative Suite: Familiarity with Adobe products (e.g., Photoshop, Illustrator) may be beneficial for asset creation or editing.

Analytics & Reporting:

• User Research Platforms: Familiarity with tools like Maze for conducting usability tests and collecting user feedback efficiently.

• Data Analysis Tools: Proficiency in Microsoft Excel for analyzing quantitative data from research studies or user behavior.

• AI Tools: Exposure to AI assistants like Copilot for research assistance, content generation, or summarizing information.

CRM & Automation:

• While not directly a CRM/Automation role, understanding how UX designs integrate with banking platforms and customer data management systems is advantageous. Familiarity with how user data is captured and utilized in product development will be beneficial.

📝 Enhancement Note: The specific mention of Figma, Maze, and Copilot indicates the company's current technology preferences. While experience with all is not mandatory, familiarity or a strong willingness to learn these tools will be a significant advantage.

👥 Team Culture & Values

Operations Values:

• Client-Centricity: A deep commitment to understanding and serving the needs of Citi's clients, ensuring digital products are intuitive, reliable, and valuable.

• Innovation & Curiosity: A drive to explore new ideas, technologies, and methodologies to continuously improve user experiences and stay ahead of market trends.

• Collaboration & Teamwork: A belief in the power of diverse perspectives and cross-functional teamwork to achieve shared goals and deliver exceptional results.

• Data-Driven Decision Making: A reliance on research, analytics, and metrics to inform design choices, validate hypotheses, and measure the impact of UX initiatives.

• Excellence & Quality: A dedication to producing high-quality, accessible, and user-friendly designs that uphold the standards and reputation of Citi.

Collaboration Style:

• Cross-functional Integration: Actively engaging with Product Managers, Developers, Business Analysts, and other stakeholders to ensure a unified approach to product development.

• Open Communication: Fostering an environment where feedback is openly shared, constructive criticism is welcomed, and ideas are discussed transparently.

• Agile & Iterative: Working within agile frameworks, embracing iterative design processes, and being adaptable to changing project requirements and priorities.

• Knowledge Sharing: A culture that encourages sharing of best practices, learnings from research, and insights across the team and wider organization.

📝 Enhancement Note: Citi, as a global financial institution, likely emphasizes values related to integrity, client focus, and a structured approach to innovation. The UX team's culture will reflect these broader organizational values while fostering a creative and collaborative environment for design and research.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Constraints: Effectively advocating for user needs while navigating the technical, regulatory, and business requirements inherent in a large financial institution.

• Rapidly Evolving Technology: Keeping pace with new UX tools, research methodologies, and emerging technologies (like AI) to maintain a competitive edge.

• Data Interpretation Complexity: Synthesizing insights from diverse research methods and large datasets to derive actionable recommendations.

• Cross-functional Alignment: Ensuring all stakeholders are aligned on UX goals and the importance of user-centric design throughout the product lifecycle.

Learning & Development Opportunities:

• Specialized UX Training: Access to internal and external training programs focused on advanced UX research techniques, interaction design, service design, and emerging UX trends.

• Industry Conferences & Certifications: Opportunities to attend relevant UX conferences and pursue professional certifications to enhance skills and knowledge.

• Mentorship Programs: Participation in formal or informal mentorship programs with senior UX professionals to gain career guidance and skill development.

• Exposure to Global Best Practices: Learning from and contributing to a global UX community within Citi, gaining exposure to diverse projects and approaches.

📝 Enhancement Note: This role provides a strong foundation for a career in UX. The challenges presented are typical for the industry, particularly within a large, regulated sector like finance, and offer significant opportunities for learning and professional growth.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs or stakeholder requirements. How did you approach it?" (Focus on your problem-solving process, communication, and decision-making criteria.)

• "Walk me through a UX research project from start to finish. What was the problem, your methodology, your key findings, and how did they influence the design?" (Be prepared to present your portfolio and explain your role clearly.)

• "How do you stay updated on the latest UX trends and tools? Can you give an example of a new trend you've explored?" (Showcase your proactive learning and curiosity.)

• "Imagine you're tasked with improving the mobile banking app's loan application process. What would be your first steps in researching and designing a solution?" (Demonstrate your strategic thinking and approach to problem definition.) Company & Culture Questions:

• "What interests you about working in the financial services industry, specifically at Citi/Banamex?" (Research Citi's mission, values, and recent initiatives in digital banking.)

• "How would you describe your ideal team environment and collaboration style?" (Align your answer with the company's emphasis on teamwork and cross-functional collaboration.)

• "How do you approach receiving and giving feedback on design work?" (Highlight your openness to constructive criticism and ability to provide helpful input.) Portfolio Presentation Strategy:

• Concise Storytelling: For each project, have a clear, concise narrative that highlights your contributions and the impact of your work. Aim for 5-7 minutes per project.

• Visual Aids: Use your wireframes, prototypes, and research outputs effectively to illustrate your points. Ensure visuals are clear and easy to understand.

• Focus on Insights: Emphasize the "insights" you gained from research and how they directly led to specific design decisions and improvements.

• Be Prepared for Questions: Anticipate detailed questions about your design choices, research methods, and challenges encountered. Be honest about what you know and what you're still learning.

📝 Enhancement Note: Prepare to discuss your projects in detail, focusing on your thought process and the impact of your work. Demonstrating a strong understanding of the UX lifecycle and a proactive learning attitude will be key.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Citi Workday portal.

• Tailor Your Resume: Highlight keywords from the job description such as "UX Research," "User Experience," "Wireframing," "Prototyping," "Design Thinking," "Data Analysis," and any relevant software proficiency (Figma, Maze, etc.). Quantify achievements where possible, even from academic projects.

• Curate Your Portfolio: Select 2-3 of your most relevant projects that showcase your research skills, analytical abilities, and understanding of the UX process. Ensure each project clearly outlines the problem, your approach, your role, and the outcome.

• Prepare Your Narrative: Practice articulating your project experience and your understanding of UX principles concisely and compellingly. Be ready to discuss your portfolio in detail during interviews.

• Research Citi/Banamex: Understand the company's mission, values, and recent digital initiatives. Familiarize yourself with the banking and financial services landscape in Mexico.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.