Assistant Graphic Designer

📍 Job Overview

Job Title: Assistant Graphic Designer

Company: Dreamwear Inc

Location: New York, NY, US

Job Type: Full Time

Category: Creative & Media Operations

Date Posted: 2026-05-04T16:48:00

Experience Level: Entry Level (0-1 years)

Remote Status: On-site

🚀 Role Summary

• Support the execution of visual content initiatives across multiple brands, ensuring cohesive brand storytelling and asset consistency.

• Prepare, organize, and manage digital assets, including imagery and layout files, for efficient access and version control in a dynamic creative environment.

• Facilitate the production and refinement of AI-generated imagery and backgrounds, aligning them with established brand standards and creative direction.

• Assist in the creation and revision of packaging elements and ecommerce assets, adhering to retailer specifications and production readiness.

📝 Enhancement Note: This role is positioned as an "Assistant Graphic Designer" but the responsibilities heavily lean into "Visual Content Operations" and "Creative Production Support" with a significant focus on asset management, AI content generation, and ecommerce asset preparation. The core function is to support the operational aspects of the creative team, ensuring assets are ready for various platforms and retailers.

📈 Primary Responsibilities

• Coordinate internal photoshoots by managing sample tracking, preparing assets, organizing files, and conducting follow-up activities.

• Maintain a comprehensive digital asset management (DAM) system, including organizing, labeling, and archiving all visual content for easy retrieval and version integrity.

• Prepare and resize imagery for Amazon A+ Content and other ecommerce platforms, ensuring strict adherence to retailer-specific technical requirements and best practices.

• Generate AI-based imagery and backgrounds under the guidance of the Visual Content Specialist, executing revisions to ensure brand alignment and quality.

• Assist in the creation and revision of packaging components such as hangtags, belly bands, logos, and product mockups, ensuring accuracy and brand consistency.

• Perform basic image retouching and clean-up tasks in Adobe Photoshop to enhance visual quality and prepare assets for various applications.

• Prepare production-ready files for print and digital, ensuring all specifications are met and accuracy is maintained across different file versions.

• Conduct basic visual audits of competitor listings on ecommerce platforms to identify trends and provide actionable insights to the creative team.

• Support the Visual Content Specialist and Graphic Operations Manager in daily creative operations and project management tasks.

📝 Enhancement Note: The responsibilities emphasize operational execution and support within a creative function. Key areas include asset management, production support for photoshoots, AI content generation execution, and adherence to specific platform requirements (e.g., Amazon A+ Content). The role is less about pure design concepting and more about bringing creative visions to operational reality.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is often preferred for roles involving Adobe Creative Suite proficiency and design principles. Relevant internships can often substitute for formal degree requirements.

Experience: 0-1 years of related experience or relevant internship experience in graphic design, visual content creation, or ecommerce creative production.

Required Skills:

• Proficiency in Adobe Creative Suite, specifically Adobe Photoshop and Adobe Illustrator, for image editing, manipulation, and layout creation.

• Strong organizational and file management skills, with the ability to maintain structured digital asset libraries and track project files.

• Detail-oriented approach to tasks, ensuring accuracy in image resizing, formatting, and adherence to brand guidelines.

• Ability to manage multiple tasks simultaneously and prioritize effectively in a fast-paced, deadline-driven environment.

• Effective communication skills, both written and verbal, for collaboration with team members and stakeholders.

• Basic understanding of ecommerce content requirements and digital marketplace standards.

Preferred Skills:

• Prior exposure to or experience with AI image-generation platforms (e.g., Midjourney, DALL-E, Stable Diffusion).

• Familiarity with Amazon A+ Content specifications and best practices for visual merchandising.

• Experience with digital asset management (DAM) systems.

• Basic knowledge of image retouching techniques and color correction.

• Understanding of packaging design principles and production file preparation.

📝 Enhancement Note: The qualifications highlight a blend of technical design skills (Adobe Suite) and operational competencies (organization, detail-orientation, asset management). The emphasis on AI and ecommerce indicates a forward-looking creative operations role. The "0-1 years" experience level suggests a strong focus on practical application and learning on the job.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 3-5 projects that demonstrate proficiency in Adobe Photoshop and Illustrator.

• Projects should highlight experience in image retouching, basic layout design, and file preparation for digital or print applications.

• Include examples of work that required attention to detail and adherence to specific guidelines, such as resizing images for different platforms or formatting assets.

• If available, showcase any projects involving AI-generated imagery or contributions to ecommerce content creation.

Process Documentation:

• While not a primary requirement for an Assistant role, candidates should be prepared to discuss how they would approach organizing digital assets or preparing files for production.

• Demonstrate an understanding of version control principles and how to maintain accuracy in asset management.

• Be ready to articulate how they would follow instructions for AI image generation and refinement processes.

📝 Enhancement Note: For an entry-level role, the portfolio is crucial for demonstrating foundational skills. The emphasis is on showing practical application of core tools and an understanding of process-oriented tasks like asset organization and file preparation, rather than complex process design.

💵 Compensation & Benefits

Salary Range: $50,000 - $55,000 USD per year.

Benefits:

• Full-time employment benefits package, typically including:

• Health, dental, and vision insurance.

• Paid time off (PTO), including vacation days, sick leave, and holidays.

• Retirement savings plan (e.g., 401(k)) with potential company match.

• Opportunities for professional development and training in creative software and AI tools.

• Employee discounts on company products or associated brands.

Working Hours: 40 hours per week, standard business hours.

📝 Enhancement Note: The salary range provided is typical for an entry-level graphic design or creative assistant role in a high-cost-of-living area like New York City. Standard benefits are assumed for a full-time position at a company of this nature. The "40 hours per week" indicates a standard on-site schedule.

🎯 Team & Company Context

🏢 Company Culture

Industry: Wholesale intimate apparel and sleepwear. Dreamwear Inc. partners with well-known brands like Danskin, Juicy Couture, Roxy, and Laura Ashley, indicating a presence in the fashion and retail sectors.

Company Size: While not explicitly stated, the mention of "thriving partnerships worldwide," "efficient production and expedited delivery," and "top choice for leading retailers across the globe" suggests a well-established company with a significant operational footprint and a robust supply chain. Based on ADP data, the company size is likely in the 500-1000 employee range, indicating a mid-to-large-sized organization.

Founded: The company was founded prior to 2026, with a history of establishing worldwide partnerships and serving leading retailers. This suggests a mature organization with established processes and market presence.

Team Structure:

• The role reports to the Visual Content Specialist and works under the Graphic Operations Manager, indicating a structured creative department.

• Collaboration is expected with cross-functional teams, likely including marketing, product development, and sales, to ensure visual assets meet brand and retailer requirements.

Methodology:

• The Graphics team employs an end-to-end development process for visual assets, including concepting, photoshoots, AI-generated imagery, retouching, and cross-functional approvals.

• A growing emphasis is placed on AI-driven creative tools, suggesting an innovative and forward-thinking approach to content creation and efficiency.

• Data-driven insights are likely used to inform visual strategy, especially concerning ecommerce performance and competitor analysis.

Company Website: https://dreamwear.com/

📝 Enhancement Note: Dreamwear Inc. operates in the competitive fashion wholesale market, requiring a strong emphasis on brand representation and efficient go-to-market strategies. The integration of AI tools suggests a commitment to staying ahead of technological advancements in creative production, which is a key differentiator for operations roles in this sector.

📈 Career & Growth Analysis

Operations Career Level: This position is an entry-level "Assistant" role, serving as a foundational step into creative operations and visual content management. It's designed for individuals with foundational graphic design skills looking to gain practical experience in a corporate creative environment.

Reporting Structure: The Assistant Graphic Designer will report directly to the Visual Content Specialist and work under the guidance of the Graphic Operations Manager. This structure provides direct mentorship and oversight from experienced professionals in creative production and asset management.

Operations Impact: While not directly managing revenue, this role significantly impacts revenue by ensuring that visual assets are consistently branded, optimized for various sales channels (especially ecommerce like Amazon), and produced efficiently. High-quality, retailer-compliant visuals are critical for driving sales and maintaining brand reputation. The role contributes to the operational efficiency of the creative department, enabling faster product launches and marketing campaigns.

Growth Opportunities:

• Skill Specialization: Develop advanced proficiency in Adobe Creative Suite, master AI image generation techniques, and gain expertise in ecommerce content optimization and digital asset management.

• Career Progression: Potential to advance to roles such as Visual Content Specialist, Graphic Operations Coordinator, or even a specialized Graphic Designer role focusing on specific brands or platforms.

• Industry Exposure: Gain deep understanding of the fashion wholesale industry, brand partnerships, and retail demands, which can open doors to broader roles within the creative or marketing operations space.

• Process Improvement: Contribute to refining asset management workflows, AI content generation processes, and production file preparation standards.

📝 Enhancement Note: The growth path clearly leads from operational execution to more strategic creative production roles. The emphasis on AI and ecommerce positions the candidate to develop in-demand skills within the evolving creative landscape.

🌐 Work Environment

Office Type: On-site in New York, NY. This suggests a traditional office environment where in-person collaboration, direct mentorship, and access to company resources (like specialized hardware or software) are prioritized.

Office Location(s): New York, NY, 10016. This location is in a major commercial hub, offering access to industry networks and potential for a vibrant work environment.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with the Visual Content Specialist, Graphic Operations Manager, and potentially other members of the graphics and broader creative teams. This suggests an open or semi-open office layout conducive to team interaction.

• Tools and Technology: Access to industry-standard design software (Adobe Creative Suite), potentially high-performance workstations, and exposure to new AI creative tools will be integral to the workspace.

• Team Interaction: Regular team meetings, project reviews, and informal discussions are likely to occur, fostering a sense of shared purpose and facilitating efficient workflow management.

Work Schedule: Standard 40-hour work week, implying a structured schedule with potential for overtime during peak production periods. The on-site nature allows for immediate support and real-time problem-solving within the creative department.

📝 Enhancement Note: The on-site requirement in New York City suggests a dynamic, fast-paced work environment typical of creative industries in major metropolitan areas. It emphasizes the value placed on team synergy and direct mentorship for this entry-level position.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational skills and relevant experience.

• Skills Assessment: A practical exercise or test, likely involving Adobe Photoshop and Illustrator, to evaluate proficiency in image retouching, resizing, and basic layout. This might include preparing an asset for a specific platform like Amazon.

• Interview with Hiring Team: Discussion with the Visual Content Specialist and/or Graphic Operations Manager. Expect questions about your portfolio, your understanding of creative operations, your experience with AI tools (if any), and your ability to work in a structured, deadline-driven environment.

• Cultural Fit Interview: An opportunity to assess alignment with Dreamwear's company culture and team dynamics. Questions may focus on your collaborative style, problem-solving approach, and eagerness to learn.

Portfolio Review Tips:

• Showcase Core Skills: Ensure your portfolio clearly demonstrates your proficiency in Adobe Photoshop and Illustrator, including image manipulation, retouching, and basic design layouts.

• Highlight Relevant Projects: Prioritize projects that involve asset preparation, resizing for digital platforms, and any experience with packaging or ecommerce content. If you have AI-generated work, include it.

• Detail Your Process: For each project, briefly explain the objective, your role, the tools used, and the outcome. For operations-focused roles, emphasize how you managed files, met deadlines, or followed specific instructions.

• Keep it Concise: As an entry-level role, a focused portfolio of 3-5 strong projects is more impactful than a large, unfocused collection.

• Provide a Direct Link: Ensure the link to your portfolio is easily accessible and functional.

Challenge Preparation:

• Practice Photoshop/Illustrator Tasks: Be ready to complete a timed exercise that mimics the essential responsibilities, such as resizing images for Amazon A+ content or performing basic retouching.

• Understand Retailer Specs: Familiarize yourself with common image requirements for platforms like Amazon (aspect ratios, file types, resolution).

• Articulate Your Process: Be prepared to explain how you would organize files for a photoshoot or prepare a final asset for production, emphasizing accuracy and efficiency.

• Discuss AI Tools: If you have any experience with AI image generation, be ready to discuss your process, challenges, and how you ensure brand alignment.

📝 Enhancement Note: The interview process will likely test both technical design skills and operational aptitude. The portfolio review is critical, and candidates should highlight their ability to execute tasks efficiently and accurately according to specific guidelines.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe Photoshop: Essential for image retouching, manipulation, resizing, and basic graphic creation. Proficiency is a core requirement.
  • Adobe Illustrator: Required for logo work, vector graphics, packaging elements, and layout preparation.

• AI Image Generation Platforms: Exposure to tools like Midjourney, DALL-E, or similar platforms is preferred and will be a key area of learning and application.

Analytics & Reporting:

• Basic Visual Audits: While not requiring formal analytics tools, the ability to conduct visual audits of competitor listings implies an understanding of what constitutes effective visual merchandising on platforms like Amazon.

CRM & Automation:

• While not directly a CRM role, understanding how visual assets integrate into ecommerce platforms and potentially marketing automation workflows is beneficial. The role is more focused on the creation and operationalization of content rather than CRM management.

📝 Enhancement Note: The technology stack is heavily focused on creative production tools, with a significant emphasis on Adobe Creative Suite. The inclusion of AI image generation platforms signifies an investment in modern creative workflows and the expectation that the candidate will adapt to and utilize these emerging technologies.

👥 Team Culture & Values

Operations Values:

• Detail-Oriented Execution: A strong emphasis on accuracy, precision, and meticulousness in all tasks, from file organization to image resizing and retouching.

• Efficiency and Timeliness: The ability to manage multiple tasks and meet deadlines in a fast-paced environment is crucial for supporting the creative production pipeline.

• Brand Consistency: A commitment to upholding brand standards across all visual assets, ensuring a cohesive and professional brand image for each partner brand.

• Adaptability and Learning: An eagerness to embrace new technologies, particularly AI-driven creative tools, and to continuously learn and grow within the evolving digital landscape.

• Collaboration and Teamwork: A proactive and supportive approach to working with colleagues, sharing knowledge, and contributing to team goals.

Collaboration Style:

• Cross-Functional Integration: The role requires close collaboration with the Visual Content Specialist, Graphic Operations Manager, and potentially other departments (e.g., marketing, sales) to ensure visual assets meet diverse needs and retailer specifications.

• Process-Driven Communication: Clear and concise communication is essential for coordinating tasks, providing updates, and receiving feedback on creative assets.

• Feedback Incorporation: An open attitude towards receiving and implementing constructive feedback from supervisors and team members to refine visual content and improve workflows.

📝 Enhancement Note: The team culture likely values precision, speed, and a collaborative spirit to support a high-volume creative output. The embrace of AI tools suggests a culture that is innovative and willing to experiment with new methodologies.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace and Volume: Managing a high volume of creative requests and tight deadlines across multiple brands can be demanding.

  • Mitigation: Developing strong organizational skills, prioritizing tasks effectively, and communicating potential bottlenecks proactively.

• AI Tool Integration: Learning and effectively utilizing new AI-driven creative tools can present a learning curve.

  • Preparation: Actively engaging with tutorials, seeking guidance from senior team members, and practicing with AI platforms.

• Retailer Specification Adherence: Ensuring all assets meet the precise technical and aesthetic requirements of various ecommerce platforms (e.g., Amazon) requires meticulous attention to detail.

  • Best Practice: Maintaining a checklist of specifications and cross-referencing assets before submission.

• Brand Diversity: Working with multiple partner brands, each with its own distinct visual identity, requires the ability to switch creative gears quickly and maintain brand integrity.

  • Adaptation: Thoroughly reviewing brand guidelines and existing assets for each brand before starting work.

Learning & Development Opportunities:

• Advanced Creative Tool Training: Deepen expertise in Adobe Photoshop and Illustrator, and become proficient in various AI image generation and editing tools.

• Ecommerce Content Strategy: Gain practical experience in optimizing visuals for online marketplaces, understanding conversion-driven design principles.

• Digital Asset Management: Develop best practices for organizing, tagging, and managing large volumes of digital assets, which is a critical skill in media operations.

• Production Workflow Understanding: Learn the end-to-end process of visual content creation, from concept to final production file preparation.

📝 Enhancement Note: The challenges are typical for an entry-level creative operations role in a dynamic environment. The growth opportunities are directly tied to developing specialized, in-demand skills in digital content creation and management.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to manage multiple tasks with competing deadlines. How did you prioritize?" (Focus on organizational skills and time management.)

• "How would you ensure that an image is correctly formatted for Amazon A+ Content?" (Demonstrate understanding of technical specifications and attention to detail.)

• "Walk me through your process for organizing digital assets after a photoshoot." (Highlight your file management and version control approach.)

Company & Culture Questions:

• "Why are you interested in working with Dreamwear Inc. and our partner brands?" (Research the brands and express genuine interest.)

• "How do you approach receiving constructive criticism on your creative work?" (Emphasize an open and learning-oriented mindset.)

Portfolio Presentation Strategy:

• Concise Project Overviews: For each project, provide a brief summary of the objective, your specific contribution, the tools used, and the successful outcome.

• Highlight Process and Detail: For operations-focused roles, emphasize the steps you took to ensure accuracy, manage files, or meet specific requirements.

• Showcase Technical Proficiency: Be ready to briefly explain your techniques in Photoshop or Illustrator if asked.

• Enthusiasm for AI and Ecommerce: If you have relevant examples, actively point them out and discuss your experience with these areas.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of technical design capability, strong operational execution, and a proactive, collaborative attitude. The portfolio is your primary tool to showcase these skills.

📌 Application Steps

To apply for this Assistant Graphic Designer position:

• Submit Your Application: Use the provided link to submit your resume and any other requested materials through the ADP portal.

• Portfolio Customization: Ensure your portfolio directly showcases your proficiency in Adobe Photoshop and Illustrator, with examples of image retouching, resizing for digital platforms, and basic layout skills. Tailor your selection to highlight any experience with ecommerce content or AI-generated imagery if available.

• Resume Optimization: Craft your resume to emphasize organizational skills, attention to detail, experience with Adobe Creative Suite, and any relevant internship projects. Use keywords from the job description such as "asset management," "ecommerce content," and "AI image generation."

• Interview Preparation: Practice articulating your process for common tasks like file organization and asset preparation. Be ready to discuss your portfolio projects in detail and your interest in AI and digital content.

• Company Research: Familiarize yourself with Dreamwear Inc. and its partner brands (Danskin, Juicy Couture, Roxy, Laura Ashley, Nicole Miller). Understand their market positioning and visual aesthetics to better align your responses with the company's needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.