AI Infrastructure UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: AI Infrastructure UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Leipzig, Saxony, Germany (Remote)

Job Type: FULL_TIME

Category: Design & Operations (Focus on GTM & Product Operations)

Date Posted: 2026-09-11

Experience Level: Mid-Senior Level (5-10 years)

Remote Status: 100% Remote

🚀 Role Summary

• Drive the visual identity and user experience for cutting-edge AI Infrastructure initiatives.

• Translate high-level strategic vision into tangible product designs and brand assets.

• Architect scalable UI/UX solutions and contribute to rapid implementation from prototype to production.

• Collaborate directly with founders and a world-class team on 0-to-1 ventures, focusing on high-growth environments.

• Embrace extreme end-to-end ownership in a fast-paced, execution-driven setting.

📝 Enhancement Note: While the title specifies UI/UX & Brand Designer, the core responsibilities and company ethos point to a role that bridges design with operational execution, particularly in a "0-to-1" context. This suggests a need for an individual who can not only design but also understand and influence the operational aspects of bringing new AI infrastructure products to market, making it highly relevant to GTM and Product Operations professionals with a design specialization.

📈 Primary Responsibilities

• Lead the design and execution of UI/UX for new AI Infrastructure products, ensuring intuitive user flows and engaging interfaces.

• Develop and maintain a cohesive brand identity for AI Infrastructure initiatives, aligning with EWOR's overall vision.

• Create detailed wireframes, mockups, prototypes, and high-fidelity designs for user interfaces and digital assets.

• Collaborate closely with engineering and product teams to translate design concepts into functional, scalable solutions.

• Conduct user research and testing to gather insights and iterate on designs, optimizing for user adoption and satisfaction.

• Define and document design systems, style guides, and brand guidelines to ensure consistency across all touchpoints.

• Translate strategic vision into concrete execution roadmaps for design-related tasks, driving rapid implementation.

• Contribute to the architectural decisions for scalable solutions, considering both user experience and technical feasibility.

• Drive critical milestones to position new AI infrastructure ventures for rapid growth and potential spin-offs.

• Manage design projects from concept to completion, ensuring timely delivery and alignment with business objectives.

📝 Enhancement Note: The "Tasks" section of the original description emphasizes "core 0-to-1 initiatives" and "translating high-level strategic vision into concrete execution roadmaps." This implies the role requires not just design execution but also strategic input and project management from a design perspective, aligning it with operational planning and GTM strategy.

🎓 Skills & Qualifications

Education: Bachelor's or Master's degree in Graphic Design, UI/UX Design, Human-Computer Interaction, or a related field, or equivalent practical experience.

Experience: 5-10 years of professional experience in UI/UX Design and Brand Design, with a strong portfolio showcasing work on complex digital products, preferably in technology or AI-related fields.

Required Skills:

• Proven expertise in UI/UX design principles, methodologies, and best practices.

• Strong portfolio demonstrating successful brand identity development and application.

• Proficiency in industry-standard design tools such as Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Experience in translating complex technical concepts into user-friendly interfaces.

• Ability to create detailed wireframes, interactive prototypes, and high-fidelity mockups.

• Solid understanding of brand strategy, visual storytelling, and brand guideline development.

• Excellent verbal and written communication skills in English, essential for remote collaboration.

• High-agency builder mindset with a proven ability to take extreme end-to-end ownership.

• Experience working in fast-paced, high-growth environments. Preferred Skills:

• Experience with AI Infrastructure or related cutting-edge technology domains.

• Familiarity with design systems and component-based design.

• Basic understanding of front-end development principles (HTML, CSS, JavaScript) to facilitate collaboration with engineers.

• Experience in product prototyping and iterative design processes.

• Familiarity with agile development methodologies.

• Experience in leading design initiatives from 0-to-1.

📝 Enhancement Note: The "Requirements" section highlights a "high-agency builder mindset" and "extreme end-to-end ownership," which are critical for operations roles. The mention of "AI Infrastructure" and "0-to-1 initiatives" suggests a need for a candidate who can think strategically and operationally about product development and market entry, beyond just visual design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 distinct projects demonstrating UI/UX design for complex digital products, ideally with a focus on technology or AI.

• Include case studies that detail the problem statement, your design process, key decisions, and measurable outcomes (e.g., user adoption, engagement metrics, conversion improvements).

• Highlight brand identity development projects, including logo design, style guides, and application across various media.

• Demonstrate experience in creating interactive prototypes and explain the rationale behind user flow design.

• Provide examples of how you translated high-level strategic vision into actionable design roadmaps. Process Documentation:

• Present documentation of your design process, from initial concept and research to final implementation and iteration.

• Include examples of how you've contributed to or defined design systems and style guides for consistency and scalability.

• Showcase your approach to user research, testing, and how you incorporate feedback into design iterations.

• Detail your experience in collaborating with engineering teams to ensure successful design implementation.

📝 Enhancement Note: Given the emphasis on "0-to-1 initiatives" and "architecting scalable solutions," a portfolio demonstrating a structured approach to design and its integration with product development and operational execution is crucial. The ability to articulate process and demonstrate impact through case studies is paramount for this role.

💵 Compensation & Benefits

Salary Range: For a Mid-Senior Level UI/UX & Brand Designer with 5-10 years of experience in Germany, a competitive salary range would typically be between €60,000 - €90,000 annually, depending on specific expertise and the value brought to 0-to-1 initiatives. As this role is remote and involves significant ownership, the compensation could lean towards the higher end or include performance-based bonuses.

Benefits:

• Competitive compensation package.

• Significant equity upside, reflecting the entrepreneurial nature of the role and potential for spin-off.

• Maximum ownership and autonomy in shaping systems and strategy.

• High-growth environment with direct impact and rapid execution.

• Collaboration with an elite team of serial entrepreneurs and industry leaders.

• Comprehensive support for remote work setup.

Working Hours: The role is described as 100% remote, with an implied expectation of 40 hours per week. However, given the "0-to-1" nature and high-ownership culture, flexibility and a results-oriented approach will likely be valued over strict adherence to hours, especially during critical project phases.

📝 Enhancement Note: Salary is estimated based on industry benchmarks for experienced UI/UX and Brand Designers in Germany, adjusted for the senior level, remote status, and the high-ownership, entrepreneurial aspect of the role at EWOR GmbH. The benefits align with the company's description of offering maximum ownership and competitive compensation with equity upside.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically focusing on AI Infrastructure and venture building. EWOR GmbH acts as a launchpad for new, high-impact technology ventures.

Company Size: EWOR GmbH is likely a lean, high-performance organization, typical of venture builders or incubators. The exact size isn't specified, but the focus on "elite teams" and "maximum ownership" suggests a dynamic, entrepreneurial environment rather than a large corporate structure.

Founded: EWOR GmbH is associated with serial entrepreneurs Paul Müller (Adjust founder) and Petter Made (SumUp founder), indicating a foundation built on successful startup execution and a deep understanding of scaling technology ventures.

Team Structure:

• The design role reports directly to the department founder, implying a flat hierarchy within the new initiative.

• Collaboration is expected with a world-class team of engineers, researchers, and commercial leaders, fostering a cross-functional and collaborative operational environment.

• The culture emphasizes high execution speed, good ideas, and minimal corporate bureaucracy. Methodology:

• Focus on "0-to-1" initiatives, meaning building new ventures from the ground up.

• Emphasis on rapid market validation and scalable traction.

• Execution-driven culture: "No PowerPoint presentations, no 7 layers of approval. Good ideas and fast execution are what matter."

• High degree of autonomy and ownership for individuals.

Company Website: https://eworgmbh.teamtailor.com (Note: This appears to be a recruitment platform, the primary company website is likely ewor.com based on the domain.)

📝 Enhancement Note: The company culture is heavily influenced by its founders' experience in building successful tech companies. This means a strong emphasis on execution, ownership, and rapid growth, which are key operational tenets for any GTM or product role.

📈 Career & Growth Analysis

Operations Career Level: This role represents a significant growth opportunity for a seasoned designer looking to transition into a more operationally integrated design leadership position. It's a "0-to-1" initiative, meaning the designer will be instrumental in defining the product, brand, and user experience from inception, directly impacting its operational success and market positioning. The role demands strategic thinking akin to a product manager or operations lead, combined with design expertise.

Reporting Structure: The designer will report directly to the department founder, providing direct access to leadership and a clear line of communication for strategic alignment and decision-making. This structure facilitates rapid iteration and direct impact on the venture's direction.

Operations Impact: The designer's work will be foundational to the success of new AI Infrastructure ventures. By shaping the user experience and brand identity, they will directly influence product adoption, market perception, and the ability to attract further investment and customers. This role is crucial for operationalizing the company's strategic vision into a tangible, user-centric product.

Growth Opportunities:

• Design Leadership: Opportunity to build and lead design functions for new ventures, potentially scaling into a Head of Design or similar role.

• Product Strategy: Deep involvement in product strategy and roadmap development, allowing for growth into product management or GTM strategy roles.

• Entrepreneurial Experience: Gain invaluable experience in building a company from the ground up, with potential for significant equity upside and future entrepreneurial endeavors.

• Specialization: Develop deep expertise in AI Infrastructure design and product development within a high-growth context.

📝 Enhancement Note: The role is framed around "building from 0 to 1" and "potential for a spin-off," indicating a high potential for growth and impact. This is not just a design role; it's an opportunity to be a founding member of a new venture, requiring an operational mindset.

🌐 Work Environment

Office Type: 100% remote, with the expectation that candidates are based in Europe or the Americas. This implies a fully distributed team environment.

Office Location(s): While the company is based in Leipzig, Germany, the role is entirely remote, allowing candidates to work from their home base within Europe or the Americas. This offers flexibility for operations professionals who value work-life integration.

Workspace Context:

• Collaborative Environment: Despite being remote, the culture emphasizes collaboration through effective communication tools and direct reporting lines to leadership. Expect regular virtual syncs and a focus on shared goals.

• Operations Tools & Technology: Access to modern collaboration and design tools will be essential. The team likely uses platforms for project management, communication, and design collaboration.

• Team Interaction: Opportunities for interaction will be primarily virtual, with a focus on clear, concise communication and proactive engagement.

Work Schedule: The role is full-time, with an expected 40 hours per week. However, the emphasis on "high-growth environment" and "maximum ownership" suggests that flexibility and a results-oriented approach are key. This means being available for critical discussions and potentially adjusting hours to meet project deadlines, a common characteristic of operations roles in fast-paced startups.

📝 Enhancement Note: The remote nature requires strong self-discipline and communication skills, essential for any operations professional working in a distributed team. The focus on execution implies that work will be measured by output and impact rather than hours clocked.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with the "builder mindset."

• Portfolio Presentation & Discussion: Candidates will likely present their portfolio, focusing on 1-2 key projects that demonstrate their UI/UX and brand design capabilities, particularly in complex or innovative domains. Be prepared to discuss your design process, strategic thinking, and how you translated vision into execution.

• Founder/Leadership Interview: Deep dive into your approach to ownership, problem-solving, collaboration, and strategic vision. Expect questions about how you've handled "0-to-1" challenges and your understanding of AI Infrastructure.

• Technical/Skills Assessment: May include a design challenge or a discussion around specific design tools and methodologies.

• Cultural Fit Assessment: Evaluation of your fit with EWOR's high-agency, fast-execution culture.

Portfolio Review Tips:

• Highlight "0-to-1" Experience: Emphasize projects where you were involved from the early stages, demonstrating your ability to build from scratch and define strategy.

• Showcase Process & Rationale: Clearly articulate your thought process, research, and decision-making behind each design choice. Explain why you made certain decisions.

• Quantify Impact: Where possible, include metrics or qualitative feedback that demonstrate the success of your designs (e.g., user engagement, conversion rates, brand recognition).

• Demonstrate Brand & UI/UX Synergy: Show how your brand design and UI/UX work are cohesive and support a unified product vision.

• Tailor to AI Infrastructure: If possible, include projects or discuss how your skills can be applied to the unique challenges of designing for AI Infrastructure.

Challenge Preparation:

• Be prepared for a potential design challenge that tests your ability to quickly grasp a complex problem, ideate solutions, and present a design concept.

• Practice articulating your design strategy and how it aligns with business objectives.

• Understand EWOR's mission and the founders' backgrounds to tailor your responses and demonstrate genuine interest.

📝 Enhancement Note: The emphasis on "0-to-1 initiatives" and "extreme end-to-end ownership" means interviewers will be looking for evidence of proactive problem-solving, strategic thinking, and the ability to execute independently. Your portfolio and interview responses should reflect these qualities.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, InDesign), InVision, Axure. Proficiency in at least one major design suite is essential.

• Collaboration: Slack, Microsoft Teams, Google Workspace (Docs, Sheets, Slides), Notion, Asana, Jira.

• User Research & Testing: UserTesting.com, Maze, Hotjar, SurveyMonkey.

Analytics & Reporting:

• Web Analytics: Google Analytics, Mixpanel, Amplitude (for understanding user behavior post-launch).

• Design Analytics: Tools that can track user interaction with prototypes or live products.

CRM & Automation:

• While not directly a CRM role, understanding how design impacts user journeys within CRM/Sales/Marketing platforms (e.g., Salesforce, HubSpot) can be beneficial for GTM alignment.

• Familiarity with workflow automation concepts might be helpful for understanding how design integrates into broader operational processes.

📝 Enhancement Note: While the role is primarily design-focused, an understanding of how design integrates with broader operational tools and analytics platforms will be a significant advantage, especially in a "0-to-1" context where every function needs to be operationalized quickly.

👥 Team Culture & Values

Operations Values:

• Ownership: Taking full responsibility for outcomes, from concept to execution, and driving initiatives forward autonomously.

• Execution Excellence: Prioritizing speed, efficiency, and tangible results over theoretical discussions or bureaucracy.

• Innovation: A drive to build cutting-edge technology and category-defining ventures, embracing new ideas and approaches.

• Builder Mentality: A proactive, hands-on approach to problem-solving and creating solutions from the ground up.

• Data-Driven Decisions: While focused on design, valuing data and user feedback to inform and validate design choices.

Collaboration Style:

• Remote-First & Asynchronous: Effective communication and documentation are key for seamless collaboration across time zones.

• Direct & Transparent: Open communication with founders and cross-functional teams is encouraged.

• Cross-Functional Integration: Designers work closely with engineers, researchers, and commercial leaders, requiring strong interpersonal skills and an understanding of different functional perspectives.

• Iterative & Feedback-Oriented: A culture of continuous improvement, where feedback is actively sought and incorporated into design and product development.

📝 Enhancement Note: The company's values are deeply rooted in entrepreneurial success and rapid execution. For a designer, this means being comfortable with ambiguity, taking initiative, and viewing design as a critical component of operational success and business growth.

⚡ Challenges & Growth Opportunities

Challenges:

• Defining a New Product: Establishing the UI/UX and brand identity for a completely new AI Infrastructure product with limited existing frameworks.

• Rapid Iteration & Execution: The pressure to deliver high-quality design work quickly in a fast-paced, "0-to-1" environment.

• Remote Collaboration: Maintaining strong communication and collaboration effectively in a fully remote setup.

• Balancing Design & Operational Needs: Ensuring design decisions support both user experience goals and the operational requirements for scalability and future spin-offs.

Learning & Development Opportunities:

• Deep Dive into AI Infrastructure: Gain specialized knowledge in a highly complex and rapidly evolving technological domain.

• Venture Building Experience: Learn the intricacies of building and scaling a tech startup from its inception.

• Strategic Design Leadership: Develop skills in translating business strategy into design roadmaps and leading design initiatives in an entrepreneurial setting.

• Cross-Functional Expertise: Broaden understanding of engineering, research, and commercial operations through close collaboration.

📝 Enhancement Note: The challenges are inherent to early-stage venture building. Embracing these challenges as growth opportunities will be key to success in this role, offering a steep learning curve and significant professional development.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you led a '0-to-1' design initiative. What were the key challenges, and how did you overcome them?" (Focus on ownership, strategic thinking, and execution.)

• "How would you approach defining the brand identity and core user experience for a novel AI Infrastructure product, given limited market precedent?" (Highlight your research, ideation, and strategic process.)

• "How do you balance user experience goals with technical constraints and business objectives in a fast-paced environment?" (Emphasize collaboration, problem-solving, and pragmatism.) Company & Culture Questions:

• "What attracts you to EWOR's model of building ventures from the ground up, and specifically to our AI Infrastructure initiatives?" (Show genuine interest and understanding of the business model.)

• "How do you thrive in a high-agency, high-ownership environment, and what does 'extreme end-to-end ownership' mean to you?" (Relate to your past experiences and mindset.)

• "How do you ensure effective collaboration and communication in a fully remote team, especially when working with technical and commercial counterparts?" (Demonstrate strong remote work practices.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly outline the problem, your role, your process, the solutions, and the outcomes.

• Emphasize Strategic Contribution: Show how your design decisions supported the overall strategic goals of the project or venture.

• Highlight Scalability & Future-Proofing: Discuss how your designs were built with scalability and future iteration in mind, especially relevant for AI infrastructure.

• Prepare for Q&A: Be ready to answer in-depth questions about your design choices, your collaboration methods, and your problem-solving approach.

📝 Enhancement Note: Interviewers will be looking for a blend of creative vision, strategic thinking, operational pragmatism, and a deep-seated "builder" mentality. Your preparation should reflect this multifaceted requirement.

📌 Application Steps

To apply for this operations-adjacent design position:

• Submit your application through the provided link on EWOR GmbH's teamtailor page.

• Tailor Your Resume: Highlight experience in UI/UX design, brand development, product prototyping, and any experience with AI, infrastructure, or "0-to-1" ventures. Use keywords from the job description, such as "AI Infrastructure," "UI/UX Design," "Brand Design," "0-to-1 Initiatives," "Strategic Vision," and "High-Agency Builder Mindset."

• Curate Your Portfolio: Select projects that best showcase your ability to translate strategic vision into tangible designs, demonstrate end-to-end ownership, and highlight your skills in both UI/UX and brand identity. Ensure it's easily accessible and professionally presented.

• Prepare Your Narrative: Practice articulating your design process, your strategic contributions, and your problem-solving approach, especially in the context of building new ventures. Be ready to discuss how your skills align with EWOR's values of ownership and execution.

• Research EWOR GmbH: Understand the backgrounds of the founders, their previous ventures, and the company's mission to build cutting-edge technology initiatives. This will help you tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.