AI Graphic Designer - Performance Ads
📍 Job Overview
Job Title: AI Graphic Designer - Performance Ads
Company: Jobgether (Partner Company)
Location: Portugal
Job Type: Full-time
Category: Marketing Operations / Creative Operations
Date Posted: 2026-08-13
Experience Level: Mid-Level (2-5 years)
Remote Status: Remote Solely
🚀 Role Summary
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Drive performance marketing success through the rapid creation of high-converting static ad creatives for paid social platforms.
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Leverage AI image-generation tools in conjunction with traditional design expertise to accelerate creative production and expand experimentation.
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Collaborate closely with Creative Strategy and Performance Marketing teams to interpret briefs, develop visual concepts, and iterate based on campaign data.
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Maintain a high volume of polished, test-ready ad variations, ensuring consistent quality and adherence to direct-response advertising principles.
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Own the static ad production workflow, contributing directly to the growth of consumer brands through data-informed visual storytelling.
📝 Enhancement Note: This role is positioned within a "Creative Operations" or "Marketing Operations" framework, focusing on the efficiency, scalability, and performance optimization of creative assets for paid media campaigns. The emphasis on AI integration and high-volume production indicates a need for operational rigor in the creative process.
📈 Primary Responsibilities
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Design and produce a high volume of static advertising creatives specifically for Meta and other paid social platforms, with a strong focus on driving conversions.
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Translate creative briefs into multiple compelling visual directions, incorporating effective hooks, messaging angles, and diverse ad variations for A/B testing.
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Accelerate creative output by integrating AI image-generation tools into the design workflow, refining AI-generated assets with advanced typography, composition, retouching, and layout skills.
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Adapt and iterate on successful creative concepts into new formats, audience segments, visual treatments, and messaging strategies to maximize campaign performance.
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Collaborate effectively with Senior Creative Strategists and performance marketing teams to ensure creative concepts are aligned with campaign objectives and brand guidelines.
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Continuously refine and improve creatives based on campaign performance metrics (e.g., CTR, CPA, ROAS), A/B testing results, and stakeholder feedback.
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Establish and maintain an efficient, organized, and repeatable creative production workflow to ensure consistent delivery of high-quality assets.
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Take ownership of the static ad production process, operating with minimal day-to-day oversight and serving as a reliable source for creative output.
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Maintain a keen awareness of direct-response advertising principles, ensuring all visual elements contribute to scroll-stopping design and measurable results.
📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational efficiency. The emphasis on "high volume," "repeatable workflow," and "minimal oversight" points to a need for process-driven individuals who can manage multiple projects simultaneously and deliver consistent results in a fast-paced environment.
🎓 Skills & Qualifications
Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field, or equivalent practical experience, is expected.
Experience: 2-5 years of proven experience in creating static paid-social advertisements, with a preference for work done for Direct-to-Consumer (DTC), e-commerce, or consumer brands.
Required Skills:
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Demonstrated expertise in creating static paid-social advertisements that drive measurable results.
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A robust portfolio showcasing actual advertising and performance creatives, not solely branding, website design, or organic social content.
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Proven ability to efficiently produce multiple creative variations consistently in a fast-paced production environment.
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Solid understanding of direct-response advertising principles, including the critical role of hooks, visual hierarchy, compelling messaging, and scroll-stopping design elements.
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Advanced hands-on proficiency with professional design tools such as Figma, Adobe Photoshop, and Adobe Illustrator, or comparable alternatives.
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Practical commercial experience utilizing AI image-generation tools (e.g., Midjourney, FLUX, Firefly, Krea) as an integral part of a creative production workflow.
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Excellent visual judgment encompassing typography, composition, hierarchy, product presentation, image editing, and overall creative execution.
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Ability to accurately interpret creative briefs and make strong, independent design decisions during the execution phase.
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Comfort and adaptability in an environment focused on continuous creative production, testing, and iteration. Preferred Skills:
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Experience with AI tools such as Higgsfield, Midjourney, FLUX, Nano Banana/Gemini, Firefly, Krea, or similar platforms.
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Experience creating advertising for specific DTC consumer categories such as beauty, health, supplements, wellness, or apparel.
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Familiarity with paid-media performance metrics like Click-Through Rate (CTR), Cost Per Acquisition (CPA), and Return on Ad Spend (ROAS), and an understanding of how creative performance informs iteration.
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Experience working with brands operating at significant paid-media scale.
📝 Enhancement Note: The emphasis on a "strong portfolio demonstrating actual advertising and performance creatives" is a critical differentiator. Candidates should curate their portfolios to highlight direct-response ad examples and quantify results where possible. The preferred skills highlight a need for specialized industry and tool experience.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
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Showcase a minimum of 5-7 distinct campaigns or projects demonstrating static paid-social ad creation for DTC/e-commerce brands.
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Include examples of creative variations (e.g., different hooks, visuals, CTAs) for at least 3 of these projects to illustrate production efficiency and testing capabilities.
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Present case studies or project descriptions that clearly articulate the creative brief, the design process, the tools used (including AI), and the intended or actual performance impact.
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Clearly delineate traditional design contributions versus AI-generated elements within the AI-assisted projects.
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Quantify results where possible, referencing key performance metrics relevant to paid advertising (e.g., engagement rates, conversion lift, CTR improvements). Process Documentation:
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Candidates are expected to articulate their personal workflow for translating a creative brief into multiple ad variations, including the role of AI tools.
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Be prepared to discuss how they manage a high volume of creative production, including project organization, asset management, and version control.
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Demonstrate an understanding of how to incorporate feedback and performance data into an iterative design process for continuous creative improvement.
📝 Enhancement Note: The portfolio requirements are designed to assess a candidate's ability to deliver results in a performance-driven, high-volume creative environment. The inclusion of AI tools and performance metrics is paramount.
💵 Compensation & Benefits
Salary Range: Based on the job description, experience level (2-5 years), and location (Portugal), a competitive salary range for an AI Graphic Designer specializing in Performance Ads would typically fall between €25,000 - €40,000 annually.
📝 Enhancement Note: This salary estimate is based on research of mid-level graphic design and performance marketing roles in Portugal, considering the specialized skills in AI image generation and paid social advertising. Actual compensation may vary based on the specific partner company's budget, the candidate's exact experience, and negotiation.
Benefits:
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Full-time position with a remote-first setup across Europe, offering flexibility and work-life balance.
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Opportunity to work at the cutting edge of professional graphic design, AI image generation, and performance marketing, fostering continuous learning.
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High-volume creative environment with continuous opportunities to experiment and test new visual concepts, driving innovation.
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Collaborative environment working closely with experienced creative strategy and performance marketing professionals.
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Hands-on exposure to modern AI-powered creative production workflows and cutting-edge tools, enhancing technical expertise.
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Significant ownership and autonomy over the static ad production process, allowing for direct impact and accountability.
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Opportunity to directly influence advertising performance through creative experimentation and iteration, contributing to brand growth.
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Fast-paced environment well-suited for designers who thrive on producing and refining work at speed.
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Opportunity to develop specialized expertise in performance creative for high-growth DTC and e-commerce brands.
Working Hours: Full-time position, typically requiring 40 hours per week, with flexibility inherent in a remote-first setup.
🎯 Team & Company Context
🏢 Company Culture
Industry: The partner company operates within the digital marketing and advertising technology sector, specifically focusing on AI-driven solutions for performance advertising and creative production. Jobgether itself acts as an AI-powered platform to connect talent with opportunities.
Company Size: Jobgether's own company size is not explicitly stated but is typically a tech-focused startup or scale-up. The partner company's size is also not specified, but the role's requirements suggest a dynamic, growth-oriented organization, likely a performance marketing agency or an in-house marketing team for a scaling DTC brand.
Founded: Jobgether was founded to leverage AI in recruitment. The partner company's founding date and history are not provided but are implied to be modern and focused on digital advertising and AI integration.
Team Structure:
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The AI Graphic Designer will likely be part of a marketing or creative team, reporting to a Creative Strategist or Marketing Manager.
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Collaboration will be highly cross-functional, involving performance marketers, creative strategists, and potentially data analysts.
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The team structure emphasizes agility, rapid iteration, and data-driven decision-making in creative development. Methodology:
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Data Analysis & Insights: Creative concepts are driven by performance metrics (CTR, CPA, ROAS) and A/B testing results.
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Workflow Planning & Optimization: Focus on establishing efficient, repeatable processes for high-volume creative production, integrating AI tools for speed and scale.
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Automation & Efficiency: Leveraging AI for image generation and design variation to maximize output and minimize manual effort.
Company Website: Jobgether Website: https://jobgether.com/ (Note: The partner company's website is not provided.)
📝 Enhancement Note: The role is positioned within a tech-forward marketing ecosystem, where AI and data are central to operations and strategy. The candidate should be comfortable with rapid feedback loops and a performance-centric approach.
📈 Career & Growth Analysis
Operations Career Level: This is a Mid-Level, hands-on production role. It's ideal for a designer who excels at execution, process optimization, and delivering high-quality creative assets at scale. The role offers significant autonomy in production but may have less strategic input compared to a senior creative role.
Reporting Structure: The AI Graphic Designer will likely report to a Senior Creative Strategist or a Marketing Manager, who will provide creative direction, campaign context, and performance feedback. Collaboration with performance marketing specialists is crucial.
Operations Impact: This role directly impacts revenue by creating visual assets that drive customer acquisition and sales through paid advertising channels. Success is measured by the performance of the ads designed, contributing directly to the company's customer acquisition cost (CAC) and return on ad spend (ROAS).
Growth Opportunities:
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Specialization: Deepen expertise in AI-powered creative production, performance creative for specific DTC categories, and advanced paid social advertising strategies.
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Skill Development: Gain proficiency in a wider array of AI image generation and editing tools, as well as advanced techniques in traditional design software for refining AI outputs.
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Leadership Potential: Transition into a Senior AI Graphic Designer role, leading production workflows, mentoring junior designers, or moving into a Creative Strategy role with more input on concept development and campaign planning.
📝 Enhancement Note: The growth path emphasizes deepening technical skills in AI and performance creative, rather than necessarily moving into pure management. The "hands-on production" nature suggests a focus on mastery of execution and efficiency.
🌐 Work Environment
Office Type: Remote-first setup across Europe. This means the employee will work from a home office or co-working space.
Office Location(s): Portugal is specified as the location for this role, but the "remote-first setup across Europe" suggests that while the candidate must be based in Portugal, the company operates with a distributed European team.
Workspace Context:
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Collaborative Environment: While remote, expect frequent digital collaboration through video calls, messaging platforms, and project management tools.
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Operations Tools & Technology: Access to professional design software, AI image generation platforms, project management tools, and communication platforms will be provided or expected.
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Team Interaction: Opportunities for interaction will be primarily virtual, with a focus on clear communication and asynchronous collaboration where possible.
Work Schedule: Full-time (approximately 40 hours per week). While remote, adherence to core working hours or team meeting times may be required, but there is often flexibility in daily scheduling.
📝 Enhancement Note: The remote nature necessitates strong self-discipline, effective time management, and excellent digital communication skills. Candidates should be comfortable working independently and proactively engaging with team members.
📄 Application & Portfolio Review Process
Interview Process:
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Application Screening: AI-powered review by Jobgether to assess initial fit with core requirements.
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Portfolio Review: Shortlisted candidates will have their portfolios thoroughly reviewed by the partner company's hiring team, focusing on the quality and relevance of performance ad creatives.
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Skills Assessment/Case Study: Candidates may be asked to complete a design challenge or a case study simulating the creation of performance ad creatives, potentially incorporating AI tools. This will assess practical skills, speed, and adherence to briefs.
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Interviews: One or more interviews with the hiring manager and/or team members to discuss experience, approach to design, collaboration style, and cultural fit. Expect questions about AI tool usage, performance metrics, and workflow optimization.
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Final Decision: The partner company makes the final hiring decision.
Portfolio Review Tips:
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Curate Ruthlessly: Only include your strongest, most relevant work. Prioritize paid social ads for DTC/e-commerce.
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Quantify Impact: For each ad creative or campaign, include metrics (CTR, CPA, ROAS, conversion lift) if available. Explain how your design contributed to these results.
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Showcase Variations: Demonstrate your ability to create multiple iterations of an ad, highlighting different hooks, visuals, or CTAs.
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Highlight AI Integration: Clearly label and explain your process for using AI tools. Showcase how you refined AI outputs to meet professional design standards.
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Tell a Story: For case studies, structure your presentation to explain the problem (brief), your solution (design process, tools), and the result (performance).
Challenge Preparation:
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Familiarize yourself with common performance ad creative formats and best practices for platforms like Meta.
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Practice using AI image generation tools to quickly produce and iterate on visual concepts.
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Prepare to explain your design choices in terms of direct-response marketing principles and potential impact on key metrics.
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Be ready to discuss your workflow for managing multiple creative projects and incorporating feedback efficiently.
📝 Enhancement Note: The interview process heavily emphasizes practical skills and a proven ability to deliver performance-driven creative. The portfolio is the primary gatekeeper, and a design challenge will likely test speed and execution under simulated pressure.
🛠 Tools & Technology Stack
Primary Tools:
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AI Image Generation: Higgsfield, Midjourney, FLUX, Nano Banana/Gemini, Firefly, Krea, or similar platforms. Proficiency in at least one is essential, with familiarity with others being a strong advantage.
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Professional Design Software: Advanced hands-on skills required in Figma, Adobe Photoshop, and Adobe Illustrator.
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Project Management: Familiarity with tools like Asana, Trello, Jira, or Monday.com for managing high-volume production workflows.
Analytics & Reporting:
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Familiarity with paid-media performance metrics (CTR, CPA, ROAS) and an understanding of how creative performance can inform iteration is highly valued. While not a direct reporting tool, understanding the output of these metrics is crucial. CRM & Automation:
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Not directly relevant for this design role, but understanding how creatives integrate into broader marketing automation and CRM systems can be beneficial.
📝 Enhancement Note: The core technical requirements revolve around advanced design software and practical application of AI image generation tools. The ability to integrate these into a high-volume, performance-oriented workflow is key.
👥 Team Culture & Values
Operations Values:
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Efficiency & Speed: A strong emphasis on producing high volumes of quality creative work quickly and efficiently.
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Data-Driven Creativity: Decisions and iterations are guided by performance metrics and A/B testing results, not just aesthetic preference.
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Experimentation: A culture that encourages testing new visual concepts and AI-driven approaches to discover what performs best.
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Collaboration: Working effectively with cross-functional teams (strategy, marketing) to achieve common goals.
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Ownership & Accountability: Taking responsibility for the creative output and its impact on campaign performance.
Collaboration Style:
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Cross-functional Integration: Seamless collaboration with performance marketers and creative strategists is essential. This involves clear communication, active listening, and providing constructive design input.
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Process Review Culture: Openness to discussing and refining workflows to improve efficiency and output quality.
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Knowledge Sharing: Sharing insights on AI tool capabilities, design trends, and performance creative best practices within the team.
📝 Enhancement Note: The culture is likely fast-paced, results-oriented, and collaborative, with a strong focus on leveraging technology (AI) to drive business outcomes.
⚡ Challenges & Growth Opportunities
Challenges:
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Maintaining Quality at Scale: Producing a high volume of creatives without sacrificing quality or brand consistency.
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Rapid Iteration Cycles: Adapting quickly to performance data and feedback, requiring constant creative adjustments.
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Evolving AI Landscape: Staying current with rapidly advancing AI image generation tools and techniques.
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Balancing AI & Human Design: Effectively integrating AI outputs with professional design skills to create compelling, authentic visuals.
Learning & Development Opportunities:
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AI Tool Mastery: Becoming an expert in various AI image generation platforms and their application in advertising.
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Performance Creative Specialization: Developing deep expertise in what makes ads perform well across different platforms and consumer categories.
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Cross-functional Exposure: Gaining a deeper understanding of performance marketing strategies and creative strategy development.
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Workflow Optimization: Learning to build and refine efficient, scalable creative production processes.
📝 Enhancement Note: The role offers significant opportunities to grow at the intersection of design, AI, and performance marketing, a highly in-demand skill set.
💡 Interview Preparation
Strategy Questions:
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"Describe your process for translating a creative brief into multiple ad variations for a paid social campaign. How do you incorporate AI tools into this process?"
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"How do you balance creative execution with the need for speed and volume in performance advertising? Provide an example."
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"How do you interpret campaign performance data (e.g., CTR, CPA) to inform your creative iterations?"
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"What are the key elements of a 'scroll-stopping' ad creative in today's digital landscape?" Company & Culture Questions:
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"What interests you about working with AI in a performance marketing context?"
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"How do you stay updated on new AI tools and design trends?"
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"Describe your experience working in a remote, fast-paced environment. How do you manage your time and collaborate effectively?"
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"How do you handle constructive criticism or feedback on your designs?" Portfolio Presentation Strategy:
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"Walk us through 2-3 of your strongest performance ad projects. For each, explain the brief, your design process (including AI usage), and the results achieved."
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"Show us an example where you created multiple variations of an ad. What was your strategy behind these variations?"
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"How do you ensure your AI-generated creatives align with brand guidelines and maintain a high standard of visual quality?"
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"Be prepared to discuss your favorite AI image generation tools and why, and how you overcome their limitations."
📝 Enhancement Note: Candidates should prepare to discuss their practical experience with AI tools, their understanding of performance marketing metrics, and their ability to execute efficiently under pressure. The portfolio should be the central piece of the discussion.
📌 Application Steps
To apply for this operations position:
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Submit your application through the Jobgether platform.
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Portfolio Customization: Ensure your portfolio prominently features static paid-social ad creatives for DTC/e-commerce brands. Highlight AI integration and quantifiable performance results.
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Resume Optimization: Tailor your resume to emphasize experience with performance advertising, AI image generation tools, and professional design software. Use keywords from the job description.
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Interview Preparation: Practice articulating your design process, your understanding of performance metrics, and your experience with AI tools. Prepare to present case studies from your portfolio.
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Company Research: While applying through Jobgether, research the general landscape of AI in creative production and performance marketing to demonstrate your awareness and enthusiasm for the field.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Requires proven experience in creating static paid-social advertisements for consumer brands and proficiency in professional design tools like Figma and Photoshop. Candidates must demonstrate strong visual judgment and practical experience using AI image-generation tools in a commercial production environment.