Werkstudent UX/UI Design (m/w/d)

📍 Job Overview

Job Title: Werkstudent UX/UI Design (m/w/d)

Company: ABRIO GmbH

Location: Frankfurt am Main, Hesse, Germany

Job Type: Part-time

Category: UX/UI Design, E-Commerce Operations, Digital Marketing Support

Date Posted: November 4, 2026

Experience Level: Entry-level / Student

Remote Status: On-site

🚀 Role Summary

• Support the creation of visually appealing and user-friendly online shop interfaces and digital marketing assets for leading brands in FMCG, OTC, Fashion, and Beauty.

• Develop wireframes and prototypes to optimize the user experience across the entire customer journey, ensuring intuitive and effective digital interactions.

• Contribute to the development and expansion of client-specific design languages and systems, aligning with corporate identity and market segment standards.

• Assist in data-driven Conversion Rate Optimization (CRO) efforts by conceptualizing design variants for user testing, aiming to enhance existing user experiences and drive business outcomes.

• Engage in Shopify shop management and optimization, including content updates and section adaptations, to maintain and improve e-commerce platform performance.

📝 Enhancement Note: This role is specifically tailored for a Werkstudent (working student) with a focus on UX/UI design within an e-commerce and digital marketing consulting context. The responsibilities emphasize hands-on design tasks, user experience optimization, and direct support for client projects, requiring a blend of creative skills and an understanding of digital commerce principles.

📈 Primary Responsibilities

• UI Design & Creative Asset Creation: Support the design of online shops and visual creatives for digital marketing campaigns, including social ads, newsletters, and other marketing channels, ensuring brand consistency and visual appeal.

• UX Design: Create wireframes and prototypes for various web applications, focusing on optimizing the user experience and flow throughout the customer journey.

• Design System Development: Collaborate with the team to develop and expand design languages for clients, based on corporate design guidelines and relevant design segments, ensuring a cohesive brand representation.

• Conversion Rate Optimization (CRO) & Testing: Develop data-informed ideas for online shop optimization, conceptualize design variations for user testing, and contribute to the continuous improvement of user experiences.

• Shopify Shop Management & Optimization: Assist in the ongoing development and maintenance of Shopify shops, including adapting existing sections and content to meet client needs and performance goals.

• Research & Market Analysis: Analyze competitors and market trends, research new tools and digital possibilities, and evaluate optimization potentials with a focus on UI/UX and e-commerce best practices.

📝 Enhancement Note: The responsibilities highlight a strong focus on practical application of design skills within a commercial context. The inclusion of CRO, user testing, and Shopify management indicates a need for the student to understand how design directly impacts conversion rates and e-commerce performance, moving beyond purely aesthetic considerations.

🎓 Skills & Qualifications

Education: Currently pursuing a degree in (Communication) Design, Usability, Media Informatics, Interface Design, or a comparable field of study.

Experience: Previous internships or part-time roles demonstrating initial experience in UI/UX design is highly preferred.

Required Skills:

• Strong understanding of user-friendly design principles, visual aesthetics, and digital user experiences.

• Proficiency with UI design tools such as Figma or Adobe XD.

• Familiarity with the Adobe Creative Suite and Canva.

• Demonstrated ability to work independently, reliably, and responsibly.

• Excellent teamwork and collaborative skills.

• Quick learning ability and a proactive attitude towards staying updated on digital innovations. Preferred Skills:

• Specific experience in designing for e-commerce platforms, particularly Shopify.

• Understanding of Conversion Rate Optimization (CRO) principles and user testing methodologies.

• Familiarity with digital marketing channels (social ads, newsletters).

• Experience in developing or contributing to design systems.

• Basic knowledge of web development concepts that inform UI/UX design.

📝 Enhancement Note: The requirements emphasize both foundational design skills and a specific interest in the e-commerce and digital marketing landscape. The preference for tool proficiency (Figma, Adobe XD, Adobe Creative Suite, Canva) is critical, as is the ability to translate academic knowledge into practical, client-facing design solutions. The role is structured for students with some prior exposure to the field.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Examples of UI designs for web applications or online shops, showcasing visual hierarchy, layout, and user interface elements.

• Wireframes and prototypes demonstrating user flow, information architecture, and interaction design for specific user journeys.

• Design assets created for digital marketing campaigns (e.g., social media ads, banners, newsletter graphics).

• Case studies or project examples that highlight problem-solving through design, ideally with a focus on user experience improvement or conversion optimization.

• Demonstrations of proficiency in design tools like Figma, Adobe XD, or Adobe Creative Suite. Process Documentation:

• While a formal process documentation isn't expected for a Werkstudent, demonstrating an understanding of design workflows (e.g., from brief to final asset, including iteration based on feedback) is beneficial.

• Ability to articulate the rationale behind design decisions, showing a thought process that considers user needs, business objectives, and technical constraints.

📝 Enhancement Note: For a Werkstudent role, the portfolio is less about extensive, independently managed projects and more about showcasing foundational skills, tool proficiency, and a grasp of design thinking within an e-commerce context. The ability to articulate the design process and rationale is key, demonstrating potential for growth and learning.

💵 Compensation & Benefits

Salary Range: As this is a Werkstudent position, compensation will be in line with German labor laws for student employment and industry standards for part-time roles in Frankfurt am Main. A typical range for a Werkstudent in UX/UI Design with 16-20 hours per week in Frankfurt could be between €13-€17 per hour, depending on experience and specific duties.

Benefits:

• Flexible Working Hours: Adaptable schedule to balance studies and work commitments.

• Team Spirit & Events: Regular team lunches, after-work drinks, and other social activities fostering a strong team bond.

• Professional Development: Support for growth, taking on responsibility, and gaining valuable practical experience.

• Hands-On Experience: Direct involvement in client projects from conception to implementation, offering significant learning opportunities.

• Interdisciplinary Exposure: Insights into UX/UI design, e-commerce, CRO, and digital marketing, with collaboration across project management and development teams.

• Modern Office Environment: Access to a centrally located, well-equipped office in Frankfurt for focused work and collaboration.

Working Hours: Minimum of 16 hours per week, ideally 20 hours per week. Working hours are flexible and coordinated to ensure a balance between studies and job responsibilities.

📝 Enhancement Note: The salary estimate is based on common Werkstudent rates in Germany, particularly in a major city like Frankfurt. Benefits are geared towards student needs, emphasizing flexibility, learning, and a positive work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Commerce Consulting, E-Commerce, Digital Marketing. ABRIO GmbH operates at the intersection of technology, marketing, and strategy, helping clients navigate and succeed in the complex digital commerce landscape.

Company Size: ABRIO GmbH is a growing digital consultancy. While exact numbers aren't provided, the description suggests a dynamic, team-oriented environment with opportunities for individual contribution and learning, typical of mid-sized consultancies.

Founded: The company's founding date is not specified, but its positioning as a "leading Digital Commerce Beratung" implies established expertise and a solid track record in the industry.

Team Structure:

• The operations and design teams appear to be integrated, with Werkstudent roles working closely with project managers and developers.

• Collaboration is emphasized, suggesting a relatively flat hierarchy where ideas can be shared across disciplines.

• The team is described as dynamic, engaged, and supportive, fostering a learning environment. Methodology:

• Data-Driven Optimization: A core methodology involves using data to inform design decisions, particularly for Conversion Rate Optimization (CRO) and user testing.

• Customer-Centric Approach: Focus on improving the e-commerce experience for clients' customers and optimizing the entire customer journey.

• Innovative Solutions: Combining modern technologies with innovative marketing approaches to create tailored solutions.

• Agile Collaboration: Implied through close work with project managers and developers, suggesting iterative development and cross-functional teamwork.

Company Website: https://www.abrio.de/ (Note: The provided URL was for their careers page, this is the general company site).

📝 Enhancement Note: ABRIO GmbH positions itself as a forward-thinking digital commerce consultancy. The culture appears to be one that values learning, collaboration, and practical application of skills, making it an attractive environment for students looking to gain real-world experience in a fast-paced industry.

📈 Career & Growth Analysis

Operations Career Level: This role is at an entry-level, student (Werkstudent) capacity. It's designed for individuals early in their career, likely as a first or second significant work experience alongside their studies. The focus is on learning foundational skills and contributing to ongoing projects under guidance.

Reporting Structure: The Werkstudent will likely report to a Senior UX/UI Designer, a Team Lead, or a Project Manager. They will work closely with project teams that include developers and digital marketing specialists, providing cross-functional exposure.

Operations Impact: While not directly managing revenue operations, the Werkstudent's work on UI/UX design, CRO, and e-commerce optimization directly impacts the client's online performance. Improved user experience and higher conversion rates translate to increased sales and customer satisfaction, contributing indirectly but significantly to client revenue goals.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in UX/UI design, potentially specializing in e-commerce UX, mobile design, or design systems.

• Industry Knowledge: Gain comprehensive understanding of e-commerce, digital marketing strategies, and the consulting business model.

• Tool Proficiency: Master advanced features of industry-standard design tools and potentially explore new ones.

• Project Management Exposure: Understand project lifecycles, client management, and team collaboration dynamics within a consulting framework.

• Potential for Future Roles: Strong performance and demonstrated aptitude could lead to opportunities for internships, thesis projects, or even full-time roles within ABRIO GmbH or similar firms upon graduation.

📝 Enhancement Note: This role is a prime opportunity for students to gain practical, applied experience in a high-demand field. The growth path emphasizes skill development and exposure to various facets of digital commerce, positioning the student for future success in design or operations roles.

🌐 Work Environment

Office Type: The company offers a modern office space located centrally in Frankfurt am Main. This environment is designed to facilitate both focused individual work and collaborative team activities.

Office Location(s): Taunusanlage 8, 60325 Frankfurt am Main, Germany. This central location offers good accessibility and proximity to amenities.

Workspace Context:

• Collaborative Spaces: The office is equipped to support team interactions, brainstorming sessions, and cross-functional work with project managers and developers.

• Tools and Technology: Access to modern design tools (Figma, Adobe XD, Adobe Creative Suite) and other relevant digital technologies necessary for the role.

• Team Interaction: Opportunities for regular interaction with colleagues through team lunches, events, and daily work, fostering a supportive and engaging atmosphere.

Work Schedule: Flexible working hours are a key feature, allowing students to manage their academic commitments effectively. The minimum requirement is 16 hours per week, ideally 20, with specific presence times coordinated with the team.

📝 Enhancement Note: The emphasis on a modern, central office and flexible working hours suggests a company that values employee well-being and productivity, providing a conducive environment for students to learn and contribute.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of the application, CV, and portfolio to assess qualifications and relevant experience.

• First Interview: A conversation with a hiring manager or senior team member to discuss motivation, background, and suitability for the role. This may include behavioral questions and an overview of the company and team.

• Portfolio Review & Practical Task: A session dedicated to reviewing the candidate's portfolio, discussing specific projects, and potentially a small practical design task or case study relevant to UX/UI in e-commerce. This assesses design skills, problem-solving abilities, and tool proficiency.

• Team/Cultural Fit Interview: A discussion with potential team members to evaluate collaboration style, communication skills, and cultural alignment with ABRIO GmbH's values.

• Final Decision: Offer extended based on overall assessment.

Portfolio Review Tips:

• Curate Select Projects: Showcase 3-5 of your strongest projects that best represent your UX/UI skills, especially those related to web design, e-commerce, or digital marketing assets.

• Tell a Story: For each project, clearly articulate the problem you were solving, your role, your design process, the tools you used, and the outcome or learnings. Use visuals effectively to demonstrate your work.

• Highlight Tool Proficiency: Be ready to discuss your experience with Figma, Adobe XD, Adobe Creative Suite, and Canva, and how you leverage them.

• Demonstrate E-commerce Understanding: If possible, include projects that show an understanding of user journeys, conversion optimization, or online shop design principles.

• Be Prepared for Questions: Anticipate questions about your design choices, how you handle feedback, and your interest in e-commerce and digital consulting.

Challenge Preparation:

• Familiarize with ABRIO: Research ABRIO GmbH's services, client portfolio, and company values to tailor your responses and demonstrate genuine interest.

• Understand E-commerce Trends: Be aware of current trends in e-commerce, UI/UX design, and digital marketing.

• Practice Articulating Your Process: Be ready to walk through your design process for a chosen portfolio piece, explaining your decisions logically and concisely.

• Prepare Questions: Have thoughtful questions ready for the interviewers about the role, the team, and the company's work.

📝 Enhancement Note: The interview process for a Werkstudent role will likely focus on assessing potential and foundational skills rather than extensive experience. A well-prepared portfolio that clearly demonstrates design capabilities and a genuine interest in e-commerce and consulting will be crucial.

🛠 Tools & Technology Stack

Primary Tools:

• UI Design Software: Figma (primary preferred), Adobe XD.

• Graphic Design Software: Adobe Creative Suite (Photoshop, Illustrator), Canva.

• Prototyping Tools: Figma, Adobe XD (built-in prototyping features).

• Collaboration Tools: Likely internal project management tools, communication platforms (e.g., Slack, Microsoft Teams), and potentially tools for version control or design handoff.

Analytics & Reporting:

• While direct analytics tool usage might be limited for a Werkstudent, understanding the purpose of analytics in CRO and user testing is important. Experience with tools like Google Analytics or Hotjar conceptually would be a plus, though not explicitly required. CRM & Automation:

• Not directly within the scope of this role, but an awareness of how design impacts user engagement within CRM-driven marketing campaigns (e.g., email newsletters) is beneficial.

📝 Enhancement Note: The core technical requirement is proficiency in industry-standard design and graphic tools, particularly Figma and Adobe XD. An understanding of how design integrates with e-commerce platforms like Shopify and contributes to CRO is also a key technical aspect.

👥 Team Culture & Values

Operations Values:

• Team Spirit & Collaboration: Open collaboration, mutual support, and a focus on collective success are paramount. This means actively participating in team events and contributing to a positive work atmosphere.

• Professionalism & Passion: A commitment to delivering high-quality work with enthusiasm for digital commerce and design.

• Responsibility & Ownership: Taking initiative, managing tasks autonomously, and seeing projects through to completion.

• Continuous Learning & Innovation: Staying current with digital trends, tools, and best practices, and applying this knowledge to client solutions.

• Customer-Centricity: A focus on understanding and improving the user experience for clients' customers.

Collaboration Style:

• Interdisciplinary: Working closely with project managers, developers, and digital marketing specialists to ensure cohesive project execution.

• Feedback-Oriented: Openness to receiving and providing constructive feedback to enhance designs and processes.

• Proactive Communication: Regularly communicating progress, challenges, and ideas within the team.

• Shared Goal Focus: Aligning individual contributions with the overarching goals of client projects and the company.

📝 Enhancement Note: The company culture emphasizes a blend of collaborative energy and individual responsibility, all driven by a passion for digital commerce and client success. For a Werkstudent, this means being an engaged team member who is eager to learn and contribute meaningfully.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Academics and Work: Effectively managing time between university coursework and the demands of a part-time role.

• Rapidly Evolving Industry: Keeping pace with fast-changing digital trends, design tools, and e-commerce technologies.

• Client Project Demands: Adapting to diverse client needs, brand guidelines, and project timelines within a consulting environment.

• Translating Theory to Practice: Applying academic knowledge to real-world business problems and client expectations.

Learning & Development Opportunities:

• Hands-on Project Experience: Gaining practical skills in UI/UX design, e-commerce optimization, and digital marketing asset creation.

• Tool Mastery: Deepening expertise in industry-standard design software like Figma and Adobe XD.

• Industry Insights: Understanding the dynamics of the digital commerce consulting sector and the needs of various client industries (FMCG, Fashion, Beauty, OTC).

• Cross-functional Learning: Exposure to project management, development processes, and digital marketing strategies through collaboration.

• Mentorship: Learning from experienced designers, project managers, and consultants within the ABRIO team.

📝 Enhancement Note: This role presents significant learning opportunities by tackling real-world challenges in a dynamic industry. The primary growth path involves developing practical design skills and gaining a holistic understanding of the e-commerce ecosystem.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Walk me through your process for designing a user interface for a new feature, from initial concept to final asset." Be prepared to use a portfolio example.

• Tool Proficiency: "How do you leverage features in Figma/Adobe XD to create efficient workflows and collaborate with others?"

• Problem-Solving: "Describe a time you faced a design challenge and how you overcame it. What was the outcome?"

• E-commerce Focus: "What do you find most exciting or challenging about UX/UI design in the e-commerce space?"

• Client-Centricity: "How would you approach designing for a client whose brand guidelines are very strict?"

Company & Culture Questions:

• "Why are you interested in working for ABRIO GmbH specifically, and what do you know about our work in digital commerce?"

• "How do you handle feedback on your designs, especially if it's critical?"

• "Describe your ideal team environment and how you contribute to it."

• "How do you stay updated on the latest design trends and technologies?" Portfolio Presentation Strategy:

• Concise Storytelling: For each project, clearly outline the objective, your role, the challenges, your design solutions, and the results or learnings. Aim for 2-3 minutes per project.

• Visual Clarity: Ensure your portfolio is visually appealing and easy to navigate. Use high-quality mockups and clear annotations.

• Tool Demonstration: Be ready to briefly showcase how you used specific features in Figma or Adobe XD within a project.

• Focus on E-commerce Relevance: Highlight projects that demonstrate an understanding of user journeys, conversion optimization, or online shop design.

• Enthusiasm: Convey your passion for design and your eagerness to learn and contribute to ABRIO's client success.

📝 Enhancement Note: Interview preparation should focus on demonstrating design fundamentals, practical application of tools, an understanding of the e-commerce context, and a genuine enthusiasm for learning within a consulting environment. A well-prepared portfolio is the cornerstone of this application.

📌 Application Steps

To apply for this Werkstudent UX/UI Design position:

• Submit your application through the provided link on the ABRIO GmbH careers page.

• Portfolio Customization: Ensure your portfolio highlights projects relevant to web design, UI/UX, and ideally e-commerce or digital marketing assets. Tailor your project selection to showcase skills mentioned in the job description.

• Resume Optimization: Clearly state your current studies, relevant coursework, and any previous design or e-commerce-related experience. Use keywords from the job description (e.g., UX/UI Design, Figma, Adobe XD, E-Commerce, CRO).

• Cover Letter (if applicable): Express your specific interest in ABRIO GmbH, the digital commerce industry, and how your skills align with the role's responsibilities. Articulate your motivation for pursuing this Werkstudent position.

• Interview Preparation: Practice articulating your design process, tool usage, and problem-solving skills using examples from your portfolio. Research ABRIO GmbH and prepare thoughtful questions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with ABRIO GmbH before making application decisions.