Werkstudent UX/UI Design (m/w/d)

ABRIO GmbH
Full-timeβ€’Frankfurt, Germany
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πŸ“ Job Overview

Job Title: Werkstudent UX/UI Design (m/w/d)

Company: ABRIO GmbH

Location: Frankfurt am Main, Hesse, Germany

Job Type: Part-Time

Category: UX/UI Design, E-commerce Operations, Digital Marketing Operations

Date Posted: November 4, 2026

Experience Level: Entry-Level (0-2 years)

Remote Status: Hybrid

πŸš€ Role Summary

  • Support the end-to-end creation of UI designs, wireframes, and prototypes for online shops and digital marketing assets, directly impacting customer user experience and engagement.

  • Contribute to Conversion Rate Optimization (CRO) initiatives by developing data-driven design variants for user testing and A/B testing to enhance online store performance and sales.

  • Assist in the management and ongoing optimization of Shopify e-commerce platforms, ensuring seamless user journeys and effective content presentation across various marketing channels.

  • Conduct market research and competitive analysis to identify emerging digital trends and opportunities for UI/UX and e-commerce improvements, informing strategic client recommendations.

  • Collaborate closely with cross-functional teams, including project managers, developers, and digital marketing specialists, to deliver integrated and impactful e-commerce solutions.

πŸ“ Enhancement Note: This role is positioned as a "Werkstudent" (student worker) in Germany, indicating a part-time position focused on practical application of academic knowledge, with a strong emphasis on hands-on design and optimization tasks within the e-commerce and digital marketing domains. The hybrid work arrangement suggests a balance between in-office collaboration and remote flexibility.

πŸ“ˆ Primary Responsibilities

  • UI Design & Creative Asset Generation: Design visually appealing and user-friendly interfaces for online shops and create compelling visual assets for digital marketing campaigns, including social media ads, newsletters, and other promotional materials.

  • UX Design & Prototyping: Develop wireframes, user flows, and interactive prototypes to visualize and test user experiences across various web applications, focusing on optimizing the customer journey from initial interaction to conversion.

  • Design System & Language Development: Collaborate with the team to establish and evolve a consistent design language for clients, ensuring alignment with their corporate identity and segment-specific design principles.

  • Conversion Rate Optimization (CRO) & Testing: Generate hypotheses for improving online shop performance based on data analysis, design test variations for A/B and user testing, and contribute to the iterative refinement of user experiences to maximize conversion rates.

  • Shopify Shop Management & Enhancement: Support the development, maintenance, and optimization of Shopify stores, including adapting existing sections, updating content, and implementing design improvements to enhance functionality and user engagement.

  • Research & Market Analysis: Analyze competitor strategies, identify market trends in e-commerce and digital marketing, research new tools and digital opportunities, and assess optimization potential with a focus on UI/UX and overall e-commerce effectiveness.

πŸ“ Enhancement Note: The responsibilities highlight a practical, hands-on approach to design and optimization within a consulting environment. The emphasis on "supporting" and "assisting" aligns with a Werkstudent role, where learning and development are key, but contributions to client projects are expected. The inclusion of CRO and Shopify management indicates a strong focus on performance-driven design and e-commerce operations.

πŸŽ“ Skills & Qualifications

Education: Currently enrolled in a degree program in (Communication) Design, Usability, Media Informatics, Interface Design, or a comparable field of study.

Experience: First practical experience in UI/UX design gained through internships, side jobs, or academic projects is preferred.

Required Skills:

  • Strong interest and passion for e-commerce, digital trends, and online shop optimization.

  • Excellent sense for user-friendly design, visual aesthetics, and digital user experiences.

  • Proficiency in UI design tools such as Figma or Adobe XD.

  • Familiarity with the Adobe Creative Suite and Canva for creative asset creation.

  • Ability to quickly grasp new concepts and stay updated on digital innovations.

  • Proven ability to work independently, reliably, and responsibly as a team player. Preferred Skills:

  • Prior experience in Conversion Rate Optimization (CRO) methodologies and A/B testing.

  • Familiarity with Shopify platform capabilities and best practices for e-commerce store management.

  • Understanding of digital marketing channels (e.g., social ads, newsletters) and their design requirements.

  • Experience with user research methods and usability testing.

  • Basic understanding of web development principles (HTML/CSS) to facilitate collaboration with developers.

πŸ“ Enhancement Note: The qualifications emphasize a blend of design fundamentals, a specific interest in e-commerce, and practical tool proficiency. The "preferred skills" suggest areas where candidates can differentiate themselves and demonstrate a deeper understanding of the role's operational context within digital commerce.

πŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Showcase a minimum of 2-3 distinct projects demonstrating UI design skills for web applications or digital marketing assets.

  • Include examples of wireframes, user flows, and interactive prototypes to illustrate UX design thinking and problem-solving capabilities.

  • Present case studies that highlight the process of developing design language and ensuring brand consistency for clients.

  • Feature projects that involved user testing or data-driven design decisions, with a focus on measurable outcomes or optimization potential.

  • Demonstrate experience with Shopify theme customization or content management within an e-commerce context, if applicable. Process Documentation:

  • Clearly outline the design process followed for key projects, from initial research and ideation to final asset delivery.

  • Detail how design decisions were made, referencing user feedback, market analysis, or client requirements.

  • Explain the approach to collaborating with cross-functional teams (e.g., developers, project managers) to ensure successful implementation of designs.

πŸ“ Enhancement Note: For a Werkstudent role, the portfolio should focus on demonstrating foundational design skills, a clear understanding of the UX/UI process, and an aptitude for applying these skills within an e-commerce context. The emphasis is on the candidate's thought process and potential for growth rather than solely on extensive project history.

πŸ’΅ Compensation & Benefits

Salary Range: As this is a "Werkstudent" position in Germany, compensation is typically hourly and negotiated based on experience, university benefits, and industry standards. For a student worker with this profile in Frankfurt, an estimated range of €13-€17 per hour is common. This aligns with typical student worker compensation in the tech and design consulting sectors in major German cities, considering the cost of living and the specialized skills involved.

Benefits:

  • Flexible Working Hours: Adaptable work schedule to accommodate university studies, with a minimum of 16 hours and an ideal of 20 hours per week.

  • Team Spirit & Social Events: Regular team lunches, after-work drinks, and organized activities foster a strong sense of community and collaboration.

  • Professional Development & Growth: Opportunities to take on responsibility, gain hands-on project experience, and develop skills in UI/UX, e-commerce, CRO, and digital marketing.

  • Interdisciplinary Collaboration: Exposure to various aspects of digital commerce and direct collaboration with project managers and developers.

  • Modern Office Environment: A well-equipped, centrally located office in Frankfurt providing a conducive space for creative work and collaboration.

  • Continuous Learning: Encouragement to stay updated on digital innovations and trends within the e-commerce and design fields.

Working Hours: Minimum 16 hours per week, ideally 20 hours per week, with flexible scheduling to balance with academic commitments. Specific in-office presence will be coordinated with the team.

πŸ“ Enhancement Note: The salary estimate is based on standard rates for student workers in Germany, particularly in specialized fields like UX/UI design and digital consulting, in a high-cost-of-living city like Frankfurt. The benefits focus on flexibility, professional growth, and a positive work environment, which are highly valued by students.

🎯 Team & Company Context

🏒 Company Culture

Industry: Digital Commerce Consulting, E-commerce, Digital Marketing. ABRIO GmbH operates at the intersection of technology, marketing, and strategy, helping clients navigate and succeed in the evolving digital landscape. This industry context means a fast-paced environment with a constant need for innovation and adaptation.

Company Size: ABRIO GmbH is a medium-sized company, likely employing between 50-200 employees based on typical "leading digital commerce consultancy" profiles. This size often offers a balance of structured processes and agile operations, with opportunities for direct impact and visibility.

Founded: While the founding year is not specified, the company's description as a "leading" consultancy implies established experience and a solid market presence, suggesting it was founded at least 5-10 years ago to build such a reputation.

Team Structure:

  • The UX/UI Design function is likely integrated within project teams, working closely with Project Managers, E-commerce Consultants, and Developers.

  • Reporting structure will likely be to a Lead UX/UI Designer, Design Manager, or a Head of Digital Strategy, depending on team size.

  • Cross-functional collaboration is paramount, with designers working hand-in-hand with marketing specialists, developers, and client stakeholders to achieve project goals. Methodology:

  • Data-Driven Design: Emphasis on using analytics, user feedback, and A/B testing results to inform design decisions and optimize user experiences.

  • Agile Project Management: Projects are likely managed using agile methodologies, allowing for iterative development, flexibility, and continuous improvement.

  • Client-Centric Solutions: A focus on understanding client business objectives and target audiences to deliver tailored and effective digital commerce strategies and solutions.

Company Website: https://www.abriogmbh.de/

πŸ“ Enhancement Note: The company culture is described as dynamic, engaged, and focused on learning and practical application. The emphasis on e-commerce and digital marketing suggests a forward-thinking approach, while the "leading consultancy" status implies a commitment to professionalism and delivering tangible results for clients. The Werkstudent role is positioned as an integral part of this dynamic environment.

πŸ“ˆ Career & Growth Analysis

Operations Career Level: This role is an entry-level "Werkstudent" position, focused on gaining foundational experience in UX/UI design and its application within e-commerce and digital marketing operations. It's an excellent stepping stone for students looking to build a career in digital design, product management, or e-commerce strategy.

Reporting Structure: The Werkstudent will report to a senior designer or a project lead, receiving guidance and mentorship on tasks and projects. They will also collaborate closely with project managers and developers, providing exposure to different operational facets.

Operations Impact: While the direct operational impact is at a supporting level, the work contributes directly to client success by improving user experience, enhancing conversion rates, and supporting effective digital marketing campaigns. Successful design implementation leads to tangible business outcomes for clients.

Growth Opportunities:

  • Skill Specialization: Opportunity to deepen expertise in UI design, UX research, prototyping, and specific e-commerce platforms like Shopify.

  • Cross-Functional Exposure: Gain insight into digital marketing strategies, CRO methodologies, project management, and front-end development processes.

  • Portfolio Development: Build a strong portfolio with real-world client projects, showcasing practical skills and problem-solving abilities.

  • Industry Knowledge: Develop a comprehensive understanding of the e-commerce and digital marketing landscape, including current trends and best practices.

  • Potential for Future Roles: Strong performance and demonstrated aptitude could lead to future opportunities within ABRIO GmbH, such as a Junior UX/UI Designer, E-commerce Specialist, or even entry-level roles in digital strategy or project management upon graduation.

πŸ“ Enhancement Note: The growth opportunities are framed around skill acquisition, practical experience, and exposure to a broader digital commerce ecosystem, which is typical and highly valuable for a student worker role. The potential for future employment underscores the company's investment in developing talent.

🌐 Work Environment

Office Type: The company offers a modern office environment located in the heart of Frankfurt am Main. This suggests a professional, well-equipped workspace designed to foster creativity and collaboration.

Office Location(s): The office is centrally located in Frankfurt, likely with good public transport access, making it convenient for students commuting from various parts of the city or surrounding areas. The address Taunusanlage 8, 60325 Frankfurt am Main, places it in a prominent business district.

Workspace Context:

  • Collaborative Spaces: The modern office is likely equipped with collaborative zones, meeting rooms, and open-plan areas designed to encourage teamwork and idea exchange.

  • Design Tools & Technology: Access to industry-standard design software (Figma, Adobe Creative Suite) and necessary hardware to perform design tasks effectively.

  • Team Interaction: Frequent opportunities to interact with the design team, project managers, and developers, facilitating knowledge sharing and a supportive work atmosphere.

Work Schedule: A hybrid work model is in place, allowing for a balance between in-office presence for collaborative activities and remote work for focused tasks. The exact balance will be agreed upon with the team, ensuring alignment with project needs and individual study schedules.

πŸ“ Enhancement Note: The description emphasizes a modern, central, and collaborative office space, which is attractive for students seeking a professional yet engaging work environment. The hybrid model is a key aspect, offering flexibility crucial for balancing work and study.

πŸ“„ Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Review of application documents (CV, cover letter, portfolio) to assess qualifications and interest.

  • First Interview (Video/Phone): Discussion of academic background, motivation for the role, understanding of UX/UI and e-commerce, and initial assessment of soft skills. Candidates may be asked to walk through a key project from their portfolio.

  • Practical Task/Case Study: A small design challenge or a brief analysis task related to UX/UI or e-commerce optimization, to evaluate practical skills and problem-solving approach. This might involve critiquing an existing interface or proposing design improvements.

  • Second Interview (On-site/Video): Meeting with the design team and/or project managers to discuss the practical task, delve deeper into portfolio projects, and assess cultural fit. This is also an opportunity for the candidate to ask detailed questions.

  • Final Decision: Offer extended based on overall assessment.

Portfolio Review Tips:

  • Curate Selectively: Choose 2-3 of your strongest projects that best showcase your UI/UX skills, especially those relevant to web design, e-commerce, or digital marketing.

  • Showcase Process: For each project, clearly articulate your role, the problem you were solving, your design process (research, ideation, wireframing, prototyping, testing), and the outcome or learnings.

  • Highlight E-commerce Relevance: If possible, include projects related to online shops, user journeys in e-commerce, or digital campaign assets.

  • Tool Proficiency: Clearly indicate which tools (Figma, Adobe XD, etc.) were used for each project.

  • Concise Explanations: Use clear, concise language. Focus on the "why" behind your design decisions.

  • Visual Appeal: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

  • Understand the Context: If given a case study, thoroughly analyze the brief and the company's business context (e-commerce, consulting).

  • Focus on Process: Demonstrate your thought process, even if you don't have time to complete a full design. Outline the steps you would take.

  • Data-Informed Approach: If relevant, mention how you would use data (user testing, analytics) to inform your decisions.

  • Mockup Tools: Be prepared to quickly sketch or use a tool like Figma/Adobe XD to illustrate your ideas if the challenge requires visual output.

  • Ask Clarifying Questions: Don't hesitate to ask questions to ensure you fully understand the task.

πŸ“ Enhancement Note: The interview process is structured to assess both design capabilities and cultural fit, with a practical component to gauge real-world application of skills. The portfolio and challenge preparation advice are tailored to highlight the specific requirements of a UX/UI role within an e-commerce consulting context.

πŸ›  Tools & Technology Stack

Primary Tools:

  • UI/UX Design: Figma (primary), Adobe XD (alternative/complementary).

  • Creative Suite: Adobe Creative Suite (Photoshop, Illustrator) for asset creation and manipulation.

  • Prototyping: Figma's prototyping features, potentially InVision or similar tools.

  • Asset Creation: Canva for quick design tasks and template utilization.

Analytics & Reporting:

  • Web Analytics: Basic understanding of Google Analytics to interpret user behavior data informing CRO.

  • Testing Platforms: Familiarity with concepts used in A/B testing tools (e.g., Optimizely, VWO) or internal testing platforms.

CRM & Automation:

  • E-commerce Platforms: Shopify (core focus for store management and optimization).

  • Project Management: Tools like Jira, Asana, or Trello are likely used for task management and team collaboration.

  • Communication: Slack, Microsoft Teams for daily team communication.

πŸ“ Enhancement Note: The technology stack is heavily focused on design and e-commerce specific tools, reflecting the core functions of the role. Proficiency in Figma and an understanding of Shopify are highlighted as critical.

πŸ‘₯ Team Culture & Values

Operations Values:

  • Team Spirit: A strong emphasis on collaboration, mutual support, and open communication within project teams and the broader company.

  • Professionalism: Commitment to delivering high-quality work, meeting client expectations, and maintaining ethical standards in all interactions.

  • Passion for Digital Commerce: Genuine enthusiasm for e-commerce, digital marketing, and leveraging technology to drive client success.

  • Proactive & Responsible: Encouraging initiative, ownership of tasks, and a responsible approach to project execution.

  • Continuous Learning: Valuing curiosity, staying abreast of industry trends, and actively seeking opportunities for personal and professional growth.

Collaboration Style:

  • Cross-functional Integration: Designers are expected to work closely with project managers, strategists, developers, and marketing specialists, sharing insights and feedback to ensure cohesive project outcomes.

  • Iterative Design Process: Collaboration involves iterative cycles of design, feedback, and refinement, often facilitated through design reviews and joint problem-solving sessions.

  • Knowledge Sharing: An environment that encourages sharing best practices, learnings, and new tools across teams to foster collective improvement and innovation.

πŸ“ Enhancement Note: The company values align with a dynamic consulting environment, emphasizing teamwork, client focus, and continuous improvement. The collaborative style is designed to integrate design expertise seamlessly into broader e-commerce projects.

⚑ Challenges & Growth Opportunities

Challenges:

  • Balancing Academic and Professional Demands: Effectively managing workload and deadlines for both university studies and client projects in a part-time role.

  • Rapidly Evolving Digital Landscape: Staying current with the latest design trends, e-commerce technologies, and digital marketing strategies.

  • Translating Client Needs into Design Solutions: Understanding diverse client requirements and translating them into effective, user-centered design outcomes.

  • Working with Multiple Stakeholders: Navigating different perspectives and feedback from clients, project managers, and developers to achieve consensus.

Learning & Development Opportunities:

  • Hands-on Project Experience: Directly contributing to real client projects, gaining practical skills in UI/UX design, e-commerce optimization, and digital marketing asset creation.

  • Mentorship: Receiving guidance and feedback from experienced designers and project managers within the team.

  • Exposure to Industry Tools & Methodologies: Becoming proficient in industry-standard design and e-commerce tools and learning agile and data-driven operational approaches.

  • Industry Insights: Gaining a deep understanding of the e-commerce sector, digital trends, and client success strategies through direct involvement.

πŸ“ Enhancement Note: The challenges presented are typical for a student worker role in a professional setting, focusing on time management and skill adaptation. The growth opportunities are framed around practical learning and exposure, directly addressing the development goals of a student seeking real-world experience.

πŸ’‘ Interview Preparation

Strategy Questions:

  • "Describe a project from your portfolio where you had to balance user needs with business objectives. How did you approach it?" (Preparation: Select a relevant project, clearly articulate the conflict, your design decisions, and the outcome. Focus on your problem-solving process.)

  • "How do you stay updated on the latest trends in UX/UI design and e-commerce?" (Preparation: Mention specific blogs, industry publications, conferences, or online courses you follow. Show genuine interest.)

  • "Imagine a client wants to improve their Shopify store's conversion rate. What would be your first steps from a UX/UI perspective?" (Preparation: Outline a process involving user research, competitor analysis, heuristic evaluation, identifying key areas for improvement, and proposing A/B tests or design changes.) Company & Culture Questions:

  • "What interests you specifically about ABRIO GmbH and our work in digital commerce consulting?" (Preparation: Research the company's website, case studies, and values. Connect your interests to their specific offerings.)

  • "How do you envision yourself contributing to our team as a Werkstudent?" (Preparation: Emphasize your eagerness to learn, support the team, and apply your skills to client projects.)

  • "Describe a time you had to collaborate with others on a project. What was your role and how did you handle any disagreements?" (Preparation: Use the STAR method to illustrate your teamwork and conflict-resolution skills.) Portfolio Presentation Strategy:

  • Storytelling: Frame each project as a narrative – the challenge, your solution, and the results/learnings.

  • Visual Clarity: Use high-quality mockups and clear annotations. Ensure prototypes are functional and easy to navigate.

  • Process Focus: Clearly explain your design process, decision-making rationale, and how you incorporated user feedback or data.

  • Conciseness: Be prepared to present key projects within a given time limit, focusing on the most impactful aspects.

  • Engagement: Be ready to answer questions about your work and demonstrate your passion for design and e-commerce.

πŸ“ Enhancement Note: The interview preparation focuses on demonstrating design thinking, understanding of the e-commerce context, and collaborative potential, all crucial for a Werkstudent role in a consulting environment.

πŸ“Œ Application Steps

To apply for this Werkstudent UX/UI Design position:

  • Submit your CV and Cover Letter: Tailor your cover letter to highlight your passion for e-commerce, your relevant academic background, and your specific interest in ABRIO GmbH.

  • Prepare your Portfolio: Curate 2-3 of your strongest UX/UI projects, ensuring they showcase your design process, tool proficiency (especially Figma/Adobe XD), and ideally, relevance to web design or e-commerce. Clearly articulate your role and the outcomes.

  • Practice your Portfolio Walkthrough: Be ready to present your portfolio projects concisely, explaining your design choices and problem-solving approach.

  • Research ABRIO GmbH: Understand their services, client portfolio, and company values to articulate your motivation and cultural fit.

  • Prepare for a Design Challenge: Familiarize yourself with common UX/UI tasks and be ready to think critically about design problems in an e-commerce context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates should be currently enrolled in a design, media informatics, or related degree program with a strong interest in e-commerce and UX/UI. Proficiency in design tools like Figma or Adobe XD and a collaborative, proactive mindset are essential.