Webflow Developer & Digital Experience Specialist

📍 Job Overview

Job Title: Webflow Developer & Digital Experience Specialist

Company: Koantek

Location: Hyderabad, India

Job Type: Full-time

Category: Marketing Operations / Digital Experience

Date Posted: November 04, 2026

Experience Level: 3–5+ years relevant experience, including 3+ years of hands-on Webflow development

Remote Status: On-site

🚀 Role Summary

• Spearhead the end-to-end development, design, and optimization of Koantek's primary Webflow website and digital presence.

• Translate complex B2B technology concepts and go-to-market strategies into intuitive, visually compelling, and high-performing digital experiences.

• Drive website improvements through a blend of Webflow development, UI/UX best practices, and proactive optimization initiatives.

• Collaborate with U.S.-based marketing and leadership teams, ensuring dedicated overlap with U.S. working hours for seamless project execution.

📝 Enhancement Note: This role is positioned within the Marketing team, but its core responsibilities lean heavily into technical website development and digital design, requiring a deep understanding of Webflow and UI/UX principles. It's a hybrid role that bridges technical execution with strategic digital experience creation, rather than a pure marketing operations role focused on CRM or marketing automation platforms.

📈 Primary Responsibilities

• Own the ongoing development, maintenance, and enhancement of Koantek’s Webflow website, ensuring scalability, organization, and ease of maintenance.

• Build responsive landing pages, solution pages, resource experiences, forms, navigation elements, and reusable components within Webflow.

• Manage the Webflow CMS architecture to support dynamic content and ensure efficient content management for the marketing team.

• Implement custom HTML, CSS, and JavaScript where necessary to extend Webflow's native capabilities and achieve specific design or functionality requirements.

• Oversee website performance, responsiveness, accessibility, and technical quality, adhering to best practices across browsers and devices.

• Translate brand guidelines, content, and marketing requirements into polished, intuitive digital experiences, taking ownership of page design and layout.

• Proactively identify and implement opportunities to improve website structure, navigation, user journeys, and overall digital experience to enhance conversion paths.

• Support website best practices related to technical and on-page SEO, including metadata, page structure, and search visibility.

• Collaborate with the Marketing team on the implementation of analytics, tracking codes, and other website optimization initiatives.

• Develop campaign landing pages and support the web experience surrounding digital marketing campaigns.

• Assist in the creation of polished, on-brand sales, partner, and marketing presentations, primarily using Google Slides.

• Leverage AI tools where appropriate to accelerate front-end development, design iteration, research, and content workflows.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on development, strategic design thinking, and collaborative marketing support. The emphasis on "owning" the website and translating requirements independently suggests a role with significant autonomy and impact on Koantek's digital brand.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio and demonstrable experience are paramount. A background in Computer Science, Digital Design, Human-Computer Interaction, or a related field would be advantageous.

Experience: 3–5+ years of relevant professional experience, with a minimum of 3 years focused on hands-on Webflow development and website management.

Required Skills:

• 3+ years of hands-on experience building and managing Webflow websites in a professional capacity.

• A robust portfolio showcasing proficiency in Webflow development and strong UI/UX or visual design capabilities.

• Deep understanding of Webflow CMS, responsive design principles, component-based development, interactions, forms, and ongoing site maintenance.

• Solid grasp of UI/UX fundamentals, including visual hierarchy, typography, whitespace, accessibility standards (WCAG), responsive behavior, and intuitive user journey design.

• Working knowledge of HTML5 and CSS3, with the ability to implement custom code and integrate JavaScript for enhanced functionality.

• Demonstrated ability to independently translate business or marketing requirements into effective page designs and functional Webflow experiences.

• Meticulous attention to detail and a commitment to maintaining visual consistency across digital assets.

• Excellent communication and collaboration skills, with experience working effectively with U.S.-based stakeholders.

• High degree of curiosity and the capacity to rapidly learn and apply knowledge of unfamiliar B2B technology and technical concepts. Preferred Skills:

• Experience with technical or on-page SEO, including Google Search Console.

• Familiarity with website analytics platforms like Google Analytics 4 (GA4).

• Experience with Google Tag Manager (GTM) for tracking implementation.

• Proficiency in conversion optimization strategies and building effective campaign landing pages.

• Exposure to Google Ads or other paid digital marketing platforms.

• Skills in presentation design and advanced use of Google Slides.

• Experience with Webflow frameworks such as Client-First or Relume for structured development.

• Familiarity with marketing automation tools (e.g., Zapier, Make) or no-code automation platforms.

• Experience utilizing modern AI tools for development, design, or marketing workflows.

• Prior experience in B2B technology, SaaS, cloud computing, data analytics, AI, or professional services organizations.

• Experience designing digital experiences tailored for technical or enterprise audiences.

📝 Enhancement Note: The "Nice to Have" section provides clear guidance on areas where candidates can differentiate themselves, particularly in analytics, SEO, paid media, and specific Webflow methodologies, indicating potential future growth paths within the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, clearly demonstrating your Webflow development expertise and your UI/UX or visual design capabilities.

• Showcase projects that highlight your ability to build responsive, visually appealing, and user-friendly websites from concept to execution.

• Include examples of Webflow CMS implementations, custom component creation, and interactive elements.

• Present case studies or examples that illustrate how you translated business or marketing requirements into effective digital experiences, detailing your design process and problem-solving approach.

• Demonstrate your understanding of UI/UX principles through examples of user journey optimization and accessibility considerations. Process Documentation:

• While not explicitly a requirement for submission, be prepared to discuss your personal development workflows, including how you approach site structure, component management, and version control within Webflow.

• Be ready to articulate your process for translating requirements into actionable development tasks and design solutions.

• Discuss how you incorporate feedback and iterate on designs and development based on stakeholder input.

• Explain your approach to ensuring website performance, responsiveness, and accessibility throughout the development lifecycle.

📝 Enhancement Note: The emphasis on a portfolio that demonstrates both development and design skills is critical. Candidates should curate examples that show their ability to conceptualize and build, not just execute pre-defined designs. Highlighting projects where they took ownership and drove improvements will be key.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Webflow Developer & Digital Experience Specialist with 3-5+ years of experience in Hyderabad, India, the estimated salary range is ₹800,000 to ₹1,500,000 per annum. This range can vary based on the candidate's specific skill set, portfolio quality, and interview performance.

Benefits:

• Competitive salary package commensurate with experience and skills.

• Opportunity to work with a dynamic, U.S.-aligned team and contribute to a growing technology company.

• Dedicated overlap with U.S. working hours, fostering cross-cultural collaboration.

• Professional development opportunities to learn about B2B technology, data, and AI ecosystems.

• Standard Indian employment benefits, likely including health insurance, paid time off, and statutory contributions.

• Potential for growth and increased responsibility within the marketing and digital experience function.

Working Hours: The role requires dedicated overlap with U.S. working hours to facilitate collaboration with the U.S.-based team. Standard working hours in Hyderabad are typically 40 hours per week, but flexibility may be required to accommodate cross-time zone communication needs.

📝 Enhancement Note: Salary estimation is based on current market data for similar roles in Hyderabad, India, considering the specified experience level and the technical nature of the position. Benefits are inferred based on standard practices for full-time roles in the tech industry in India and the company's international collaboration model.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically focused on AI, data, and cloud solutions. Koantek operates within the fast-paced B2B enterprise software and services sector, likely serving clients in advanced analytics, machine learning, and cloud infrastructure.

Company Size: While not explicitly stated, the need for a dedicated Webflow Developer & Digital Experience Specialist suggests a growing company that is investing in its digital brand and marketing infrastructure. It's likely a small to medium-sized enterprise (SME) or a rapidly scaling startup.

Founded: Information regarding the founding date is not provided, but the company's focus on modern technologies like AI and cloud suggests a relatively recent establishment or a significant pivot towards these areas.

Team Structure:

• The role reports into the Marketing team, indicating a close working relationship with marketing strategists, content creators, and campaign managers.

• Collaboration will extend to Koantek leadership and potentially product or sales teams to understand and translate business requirements into digital assets.

• Given the international nature of the role, close collaboration with U.S.-based colleagues is a key structural element. Methodology:

• The role emphasizes a proactive, results-oriented approach to digital experience creation, moving beyond mere execution to strategic recommendation and implementation.

• A data-informed design process is encouraged, leveraging website analytics and performance data to drive improvements.

• The integration of AI tools into workflows suggests a forward-thinking, efficiency-focused methodology.

• Cross-functional collaboration is a core methodology, requiring strong communication and partnership with various departments.

Company Website: www.koantek.com

📝 Enhancement Note: Koantek's focus on AI and cloud solutions implies a culture that values innovation, technical expertise, and forward-thinking solutions. The role's placement within marketing suggests a GTM strategy that relies heavily on digital channels and a strong online presence to attract and engage enterprise clients.

📈 Career & Growth Analysis

Operations Career Level: This role is an individual contributor position at a mid-to-senior level, focusing on specialized technical and design skills within the digital marketing and operations spectrum. It offers significant ownership of the company's primary digital asset – its website.

Reporting Structure: The specialist will report to a Marketing lead or manager within the Marketing team. They will work closely with U.S.-based marketing and leadership stakeholders, requiring strong autonomous work habits and clear communication.

Operations Impact: The Webflow Developer & Digital Experience Specialist has a direct and significant impact on Koantek's brand perception, lead generation effectiveness, and overall go-to-market success. By creating compelling and optimized digital experiences, they directly influence website traffic, user engagement, conversion rates, and the quality of leads generated.

Growth Opportunities:

• Technical Specialization: Deepen expertise in advanced Webflow features, frameworks (e.g., Client-First, Relume), and custom code development.

• Digital Strategy: Grow into a more strategic role by contributing to website strategy, user journey mapping, and conversion rate optimization (CRO) initiatives.

• Cross-functional Expansion: Develop a deeper understanding of SEO, analytics, paid media, and marketing automation, potentially leading to broader digital marketing operations responsibilities.

• Leadership Potential: With proven success and expanded responsibilities, there's potential to lead digital projects or mentor junior team members in the future.

• Domain Expertise: Develop a strong understanding of the data, cloud, and AI landscape, becoming a valuable asset in translating complex technical concepts for a business audience.

📝 Enhancement Note: This role offers a clear path for growth from a hands-on developer to a more strategic digital experience owner. The company's focus on learning unfamiliar B2B technology suggests a commitment to upskilling its employees.

🌐 Work Environment

Office Type: The role is listed as "On-site," indicating a physical office presence in Hyderabad, India. This suggests a traditional office environment conducive to in-person collaboration and team cohesion.

Office Location(s): Hyderabad, India. Specific office address details are not provided but are typically available during the application or interview process.

Workspace Context:

• The role will likely involve working within a modern office setting equipped with standard professional amenities.

• Collaboration will be facilitated through a mix of in-person meetings, digital communication tools, and dedicated overlap with U.S. working hours.

• Access to necessary software and hardware for Webflow development, design, and communication will be provided.

• The environment is expected to be dynamic, with a focus on innovation and efficiency, aligning with the company's tech industry focus.

Work Schedule: The standard working hours are likely 40 hours per week. However, due to the requirement for dedicated overlap with U.S. working hours, the daily schedule may need to accommodate early mornings or late afternoons to align with U.S. business operations, ensuring effective communication and collaboration with remote U.S. stakeholders.

📝 Enhancement Note: The on-site requirement in Hyderabad, coupled with U.S. working hour overlap, suggests a company that values both local team synergy and global connectivity, potentially offering a blend of structured office work and cross-time zone collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Application review, focusing on resume and portfolio for Webflow expertise, UI/UX skills, and relevant experience.

• Technical/Portfolio Review: A deeper dive into your portfolio, discussing specific projects, your design process, Webflow implementation details, and problem-solving approaches. This stage may include technical questions related to HTML, CSS, and responsive design.

• Skills Assessment/Challenge: A practical exercise or a take-home assignment to assess your Webflow development and design capabilities, potentially involving creating a landing page or a specific website section based on a brief.

• Behavioral & Cultural Fit Interview: Discussion with marketing and leadership stakeholders to assess communication skills, collaboration style, ability to learn, and alignment with company values, particularly regarding working with U.S. teams.

• Final Interview: May involve a final discussion with senior leadership to confirm fit and discuss role expectations.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest Webflow projects that best represent your skills in development, design, and problem-solving. Prioritize projects that showcase your ability to translate requirements into functional and aesthetically pleasing websites.

• Highlight Ownership & Impact: For each project, clearly articulate your role, the business/marketing objective, the challenges you faced, your design and development process, and the outcomes or impact achieved. Quantify results where possible.

• Showcase Webflow Versatility: Include examples demonstrating your mastery of Webflow CMS, responsive design, custom code integration, and component-based development.

• Emphasize Design Thinking: Explain your UI/UX decisions, focusing on visual hierarchy, user flow, accessibility, and responsiveness. If you worked from a brief, explain how you interpreted and enhanced it.

• Prepare to Discuss: Be ready to walk through your portfolio, answer detailed questions about your technical approach, design choices, and how you handled specific project constraints or requirements.

Challenge Preparation:

• Understand the Brief: If a practical challenge is provided, thoroughly read and understand the objectives, target audience, and any technical constraints.

• Time Management: Allocate your time effectively between design conceptualization, development, and refinement.

• Webflow Best Practices: Apply clean HTML structure, efficient CSS, and best practices for responsiveness and performance within Webflow.

• Presentation: Be prepared to present your solution, articulate your rationale, and discuss any trade-offs made.

📝 Enhancement Note: The emphasis on a portfolio that demonstrates independent translation of requirements into design and development is crucial. Candidates should be ready to discuss their proactive approach and how they contribute ideas, not just execute instructions.

🛠 Tools & Technology Stack

Primary Tools:

• Webflow: The core platform for website development and management. Proficiency in Webflow CMS, designer interface, and best practices is essential.

• HTML/CSS: Fundamental web technologies for structuring and styling content within Webflow.

• JavaScript: For adding custom interactivity and extending Webflow functionality.

• Google Slides: For creating and refining marketing, sales, and partner presentations.

Analytics & Reporting:

• Google Analytics 4 (GA4): For understanding website traffic, user behavior, and campaign performance.

• Google Tag Manager (GTM): For managing and deploying tracking tags and analytics configurations.

• Google Search Console: For monitoring website performance in Google Search, identifying SEO issues, and submitting sitemaps.

CRM & Automation:

• Zapier/Make (formerly Integromat): Preferred for integrating Webflow forms and other website elements with marketing automation platforms or CRMs.

• AI Tools: Various AI platforms for accelerating development, design iteration, content generation, and workflow automation.

Other Potential Tools:

• Design Software: Figma, Sketch, Adobe XD (for wireframing or design mockups, though the role emphasizes building directly in Webflow).

• Version Control: While Webflow has built-in versioning, understanding Git principles might be beneficial for more complex custom code integrations.

📝 Enhancement Note: The technology stack highlights a primary focus on Webflow as the central platform, supported by core web development languages and essential digital marketing analytics tools. The inclusion of AI tools suggests a forward-thinking approach to efficiency.

👥 Team Culture & Values

Operations Values:

• Innovation & Efficiency: A drive to leverage modern tools, including AI, to streamline workflows and deliver high-quality digital experiences efficiently.

• User-Centricity: A focus on creating intuitive, accessible, and visually compelling user experiences that align with business objectives.

• Collaboration & Communication: Strong emphasis on working effectively with cross-functional teams, particularly U.S.-based stakeholders, requiring clear, proactive communication.

• Curiosity & Continuous Learning: An eagerness to understand complex B2B technology and translate it into clear digital narratives, demonstrating a commitment to growth.

• Ownership & Accountability: Taking responsibility for the Webflow website and digital presence, driving improvements and ensuring high standards of quality.

Collaboration Style:

• Cross-Functional Integration: Close partnership with Marketing specialists (SEO, paid media, analytics, campaigns) to ensure website initiatives align with broader marketing goals.

• Proactive Stakeholder Engagement: Regular interaction with Koantek leadership and U.S.-based teams to gather requirements, present progress, and incorporate feedback.

• Knowledge Sharing: A willingness to share expertise in Webflow and digital design, and to learn from colleagues in technical and marketing domains.

• Design-Driven Approach: A collaborative process where design ideas are proposed and iterated upon, balancing aesthetic appeal with functional requirements and business impact.

📝 Enhancement Note: The company culture appears to value a blend of technical proficiency, creative problem-solving, and strong interpersonal skills, especially for bridging geographical and time zone differences.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Technical Concepts: Effectively communicating complex B2B technology (data, cloud, AI) through intuitive and visually appealing web designs.

• Balancing Design and Development: Fulfilling the dual role of developer and designer, requiring both meticulous coding and strong aesthetic judgment.

• Cross-Time Zone Collaboration: Managing communication and project timelines effectively with a U.S.-based team, requiring dedicated overlap and proactive engagement.

• Keeping Pace with Webflow Updates: Continuously learning and adapting to new features and best practices within the Webflow platform.

• Driving Proactive Improvements: Identifying and implementing optimizations without constant direction, requiring initiative and strategic thinking.

Learning & Development Opportunities:

• Deepen Webflow Expertise: Master advanced Webflow features, custom code, and potentially explore frameworks like Client-First or Relume for more scalable project structures.

• Expand Digital Marketing Skills: Gain hands-on experience with SEO best practices, website analytics (GA4), GTM, and conversion optimization through collaboration with marketing specialists.

• Understand B2B Tech Landscape: Develop a strong working knowledge of Koantek’s services, the Databricks ecosystem, and the broader data, cloud, and AI markets.

• AI Tool Integration: Become proficient in leveraging AI tools for design, development, and workflow automation to enhance productivity.

• Presentation Design: Enhance skills in creating compelling visual narratives for technical and business audiences using tools like Google Slides.

📝 Enhancement Note: The challenges presented are typical for a hybrid technical/creative role in a growing tech company, offering significant opportunities for skill development and career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex B2B technology concept you've had to translate into a digital experience. What was your approach, and what was the outcome?" (Focus on your process for simplifying complex information visually and functionally.)

• "Walk me through a Webflow project where you took ownership of both the design and development. What were the key business requirements, and how did you ensure your solution met them while also being visually compelling and user-friendly?" (Highlight your ability to translate requirements independently and your design/dev process.)

• "How do you approach optimizing a website for performance, responsiveness, and accessibility within Webflow? Can you provide an example of an optimization you implemented and its impact?" (Demonstrate your technical best practices and understanding of user experience.)

• "Given our focus on AI and cloud technologies, how would you approach designing a landing page for a new data analytics solution?" (Showcase your ability to learn and apply domain knowledge to design challenges.) Company & Culture Questions:

• "How do you ensure effective communication and collaboration when working with a remote team in a different time zone?" (Emphasize your proactive communication strategies and commitment to overlap hours.)

• "What interests you most about Koantek's work in AI and cloud technology, and how do you see your role contributing to our mission?" (Connect your skills and curiosity to the company's domain.)

• "Describe your experience working with marketing teams. How do you collaborate to achieve shared goals, such as campaign landing pages or website improvements?" (Illustrate your collaborative approach and understanding of marketing objectives.)

• "How do you stay updated with the latest trends in Webflow development and digital design?" (Show your commitment to continuous learning.) Portfolio Presentation Strategy:

• Structure is Key: Organize your portfolio by project, clearly stating the objective, your role, the challenges, your solution, and the results.

• Show, Don't Just Tell: Use high-quality screenshots, live links, and brief video walkthroughs where appropriate to showcase your work.

• Explain Your Process: For each project, detail your design thinking, Webflow implementation choices, and any custom code used. Be prepared to discuss your rationale behind key decisions.

• Quantify Impact: Whenever possible, include metrics or qualitative feedback that demonstrate the success of your work (e.g., improved conversion rates, increased engagement, positive user feedback).

• Focus on Problem-Solving: Highlight instances where you encountered a challenge and how you creatively or technically solved it using Webflow or design principles.

📝 Enhancement Note: Expect questions that probe your ability to not only execute but also to strategize, problem-solve, and learn. Your portfolio will be the primary tool for demonstrating these capabilities.

📌 Application Steps

To apply for this Webflow Developer & Digital Experience Specialist position:

• Submit your application through the provided link on Koantek's career portal.

• Portfolio Customization: Ensure your submitted portfolio is up-to-date and prominently features your strongest Webflow development and UI/UX design projects. Tailor the project selection to highlight experiences relevant to B2B tech and digital marketing initiatives.

• Resume Optimization: Craft a resume that clearly outlines your 3+ years of Webflow experience, specific skills in HTML, CSS, responsive design, and UI/UX. Quantify achievements and responsibilities where possible, using keywords from the job description.

• Prepare Your Narrative: Be ready to articulate your experience with Webflow, your design philosophy, and your approach to translating business requirements into digital solutions. Practice discussing your portfolio projects in detail.

• Research Koantek: Familiarize yourself with Koantek's website, services (AI, cloud, data), and overall brand messaging. Understand their target audience and how you can contribute to their digital presence.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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