Visual Designer (m/w/d)

📍 Job Overview

Job Title: Visual Designer (m/w/d)

Company: velpTEC edutainment

Location: Hannover, Germany; Leipzig, Germany

Job Type: Full-time, Temporary

Category: Visual Design / Marketing Operations

Date Posted: 2026-06-01T08:45:31

Experience Level: 2-4 years

Remote Status: Full Remote or Hybrid

🚀 Role Summary

• Design compelling visual assets for social media, marketing campaigns, and educational materials to enhance brand consistency and engagement.

• Develop and maintain brand guidelines and design templates to ensure a cohesive and modern visual identity across all platforms.

• Leverage AI tools for innovative content creation, including image generation and layout ideation, to drive creative efficiency.

• Collaborate with cross-functional teams to translate complex information into accessible and visually appealing designs, supporting GTM strategies.

📝 Enhancement Note: This role sits at the intersection of creative design and operational efficiency. While the title is "Visual Designer," the responsibilities heavily lean into supporting marketing and educational content operations by creating standardized assets and ensuring brand consistency. The emphasis on templates, CI compliance, and AI integration suggests a focus on scalable design solutions, which is a key aspect of effective Marketing Operations.

📈 Primary Responsibilities

• Create modern, CI-compliant PowerPoint presentations with clear structures and understandable layouts to support internal and external communications.

• Develop and maintain comprehensive brand guides, ensuring consistent application of design principles across all visual media.

• Conceptualize and execute creative visual strategies for both online and offline marketing campaigns, aligning with Go-To-Market objectives.

• Design engaging visual content for social media channels (Instagram, Facebook, LinkedIn, etc.) to drive audience interaction and brand awareness.

• Build and maintain a library of templates for PowerPoint, Word, Excel, and Adobe Suite applications, streamlining content creation processes.

• Utilize AI applications for the development of unique image worlds and innovative layout ideas, pushing creative boundaries.

• Perform thorough quality assurance checks on all designs to ensure consistency, readability, accessibility, and strict adherence to CI guidelines.

📝 Enhancement Note: The responsibilities highlight a need for not just creative flair but also a systematic approach to design. The emphasis on templating, brand guides, and quality assurance points towards a role focused on operationalizing design processes for scalability and consistency, crucial for supporting broad marketing and educational initiatives.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is typically expected for roles requiring 2-4 years of professional experience.

Experience: 2-4 years of professional experience in presentation design, corporate identity design, or visual design.

Required Skills:

• Proven experience in creating modern, CI-compliant PowerPoint presentations with clear structures and engaging layouts.

• Proficiency in developing and maintaining brand guidelines to ensure a consistent visual identity.

• Strong creative concept development skills for online and offline marketing campaigns.

• Demonstrated ability to design effective visual content for social media platforms (Instagram, Facebook, LinkedIn, etc.).

• Expertise in creating and managing templates for MS Office Suite (PowerPoint, Word, Excel) and Adobe Creative Cloud.

• Experience with AI tools for image generation and layout ideation.

• Excellent understanding of design principles, including consistency, readability, and accessibility.

• High proficiency in PowerPoint, MS Office Suite, Canva, and Adobe Creative Cloud.

• Fluent in both written and spoken German and English.

• Ability to work independently, with a structured and pragmatic approach, especially under time pressure.

Preferred Skills:

• 3D design or Blender skills are a significant advantage, indicating a capacity for advanced visual creation.

• Experience with scalable design systems and template-driven design methodologies.

• Familiarity with edutainment concepts or educational content design.

📝 Enhancement Note: The requirement for "Template- & Systemdenken" (Template & System Thinking) is a critical indicator for operations-minded candidates. It signals a need for designers who can think beyond individual assets and focus on creating repeatable, scalable design solutions that support operational efficiency and brand consistency. The preference for Blender/3D skills suggests a forward-thinking company open to advanced visual technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate a strong portfolio showcasing a minimum of 2-4 years of professional design work, with a clear emphasis on presentation design and corporate identity.

• Include specific examples of social media content and marketing campaign visuals that highlight creativity and brand alignment.

• Showcase your ability to create and manage standardized templates for Office Suite applications (PowerPoint, Word, Excel) and Adobe Creative Cloud, illustrating process efficiency.

• Present case studies or examples of how you've utilized AI tools in your design process, detailing the ideation and execution phases.

Process Documentation:

• Provide examples of your approach to developing and documenting design processes, particularly related to template creation and brand guide implementation.

• Illustrate your workflow for quality assurance, including how you ensure consistency, readability, and accessibility in your designs.

• Showcase how you've integrated feedback and collaboration into your design process, especially when working with cross-functional teams.

📝 Enhancement Note: For a Visual Designer role with operational undertones, a portfolio is paramount. Candidates should curate their portfolio to highlight not just aesthetic appeal but also their ability to create repeatable, scalable design solutions. This includes showcasing template creation, adherence to brand guidelines, and the efficient use of tools like AI and Adobe Creative Suite. Demonstrating systematic thinking in design is key.

💵 Compensation & Benefits

Salary Range: Based on the experience level (2-4 years), location (Hannover/Leipzig, Germany), and the nature of the role (Full-time, Temporary), a competitive annual gross salary range for a Visual Designer in Germany would typically fall between €38,000 and €52,000.

Benefits:

• Flexible Work Environment: Full home office or hybrid working model available at company locations in Hannover or Leipzig.

• Work-Life Balance: Flexible working hours with core working times, accommodating personal appointments and commitments.

• Financial Incentives: 13th-month salary (target bonus) for enhanced annual compensation.

• Retirement Planning: €100 monthly contribution to a company pension scheme after 6 months of employment, with a 15% subsidy on employee contributions.

• Employee Perks: Attractive employee discounts on various products and services.

• Professional Development: 3 paid "Educational Days" annually for continuous learning and skill enhancement, plus an additional vacation day for volunteer work.

• Health & Wellness: €600 annual health budget for personal well-being initiatives and access to over 13,000 fitness and wellness facilities through EGYM Wellpass.

• Team Engagement: Regular team events and opportunities for shared experiences to foster camaraderie.

Working Hours: The role is advertised as Full-time, implying approximately 40 hours per week, with flexible working hours that include core working times.

📝 Enhancement Note: The listed benefits are exceptionally strong, particularly the comprehensive health and wellness offerings, pension contributions, and educational days. For operations professionals, the emphasis on flexibility and work-life balance is often a significant draw, as it supports sustained productivity and well-being. The "Full Home Office or Hybrid" option is a major benefit for those seeking remote work arrangements within Germany. The salary estimate is based on German market data for designers with 2-4 years of experience in major cities, factoring in the temporary nature of the contract.

🎯 Team & Company Context

🏢 Company Culture

Industry: Edutainment / Educational Technology / Professional Development. velpTEC edutainment operates in a dynamic sector focused on innovative learning solutions and upskilling for the future workforce. This industry often values agility, forward-thinking, and a commitment to societal impact.

Company Size: velpTEC edutainment is likely a growing organization, indicated by its multiple office locations and investment in employee benefits. While exact numbers aren't provided, the structure suggests an organization with established processes but likely retains a dynamic, potentially startup-like culture where individual contributions are highly visible.

Founded: The company's founding date is not provided, but its focus on "innovative technologies," "future research," and "new educational approaches" suggests it is a modern entity, likely established within the last decade, aiming to address evolving workforce needs.

Team Structure:

• The Visual Designer will be part of a multidisciplinary team, likely including marketing specialists, content creators, and potentially instructional designers or subject matter experts from the edutainment field.

• The reporting structure is not explicitly defined but is expected to be within a marketing or content department, potentially reporting to a Marketing Manager or Head of Content.

Methodology:

• The company emphasizes a data-driven approach through its focus on "innovative technologies" and "future research," suggesting that design decisions are informed by market trends and user engagement data.

• Workflow planning and optimization are implied through the need for templates, brand guides, and the use of AI, aiming for efficient and scalable content production.

• Automation and efficiency practices are evident in the requirement to use AI for image generation and the creation of standardized templates.

Company Website: velptec.de

📝 Enhancement Note: The company's positioning in "edutainment" and "future-oriented education" suggests a culture that values innovation, continuous learning, and adaptability. For a Visual Designer, this means working in an environment likely open to new creative approaches and technologies, such as AI. The focus on societal responsibility and self-determination hints at a mission-driven organization.

📈 Career & Growth Analysis

Operations Career Level: This Visual Designer role can be seen as an entry to mid-level position within the broader GTM or Marketing Operations function. It requires 2-4 years of experience, indicating a need for foundational skills and a growing capacity for independent work and strategic contribution. The role is crucial for operationalizing creative output and ensuring brand consistency, which are core to marketing operations efficiency.

Reporting Structure: The Visual Designer will likely report to a Marketing Manager, Content Lead, or a similar role within the marketing or communications department. This position will involve close collaboration with marketing strategists, content writers, and potentially sales enablement teams, providing them with the visual assets needed for their initiatives.

Operations Impact: The Visual Designer's impact on revenue and business decisions is indirect but significant. By creating compelling and consistent visual content, they enhance brand perception, improve marketing campaign effectiveness, and support the clarity of educational materials. This directly influences lead generation, customer engagement, and the overall success of Go-To-Market strategies. A strong visual identity can differentiate velpTEC edutainment in a competitive educational technology market.

Growth Opportunities:

• Specialization: Potential to deepen expertise in specific areas like presentation design, social media visual strategy, or advanced 3D/AI visualization, becoming a subject matter expert.

• Leadership: With demonstrated success and system-thinking capabilities, opportunities may arise to lead design projects, mentor junior designers, or contribute to building out the company's design systems and processes.

• Cross-functional Movement: The role offers exposure to marketing, content development, and potentially product development, opening avenues to transition into broader Marketing Operations, Content Strategy, or even GTM Strategy roles over time.

📝 Enhancement Note: While titled "Visual Designer," this role offers a pathway into operations by focusing on scalable design solutions. The emphasis on templates, brand consistency, and process efficiency positions it as a foundational role for aspiring candidates who want to bridge creative skills with operational impact within a GTM context. The growth opportunities highlight a potential for career advancement within operations-focused creative functions.

🌐 Work Environment

Office Type: The company offers a flexible work environment, allowing for either full remote work from anywhere in Germany or a hybrid model with access to physical office spaces in Hannover or Leipzig. This caters to a modern workforce preference for autonomy and flexibility.

Office Location(s): Physical office locations are available in Hannover (Philipsbornstraße 2 and another address at 30165) and Leipzig (Augustusplatz 1-4). These locations provide a professional setting for those who prefer or require in-office collaboration.

Workspace Context:

• The hybrid/remote setup fosters an environment where collaboration is achieved through digital tools and scheduled interactions, encouraging efficient communication and focused work.

• Access to necessary design software (Adobe Creative Cloud, Canva, PowerPoint) is expected, with potential for company-provided licenses. The mention of AI applications suggests an embrace of modern technological tools.

• Opportunities for team interaction will likely occur through virtual meetings, dedicated collaboration sessions, and potentially in-person meetups or events for hybrid/remote employees.

Work Schedule: The role emphasizes flexible working hours with a core working time requirement. This structure is designed to accommodate personal needs while ensuring team availability for essential collaborative tasks and meetings, aligning with efficient operational workflows.

📝 Enhancement Note: The hybrid/remote work model is a significant advantage, offering considerable autonomy. For operations professionals, this flexibility can lead to improved productivity and work-life integration. The availability of physical office spaces in key German cities also provides options for those who thrive with in-person collaboration or require a dedicated workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, focusing on your resume and portfolio to assess experience, skills, and cultural fit. Be prepared to highlight your most relevant design projects, especially those demonstrating template creation and CI adherence.

• Technical/Creative Assessment: This may involve a design challenge or a portfolio walkthrough. Candidates will likely be asked to present specific projects, explain their design process, and how they approach problem-solving within brand constraints. Focus on demonstrating your systematic approach and efficiency.

• Team/Manager Interview: Further discussion about your experience, work style, and how you collaborate within a team. Questions will likely probe your understanding of brand consistency, AI integration, and your ability to work within flexible yet structured environments.

• Final Interview: Potentially with a senior leader, focusing on overall fit, motivation, and long-term potential within velpTEC edutainment.

Portfolio Review Tips:

• Curate for Operations: Select projects that best showcase your ability to create scalable, repeatable design solutions—templates, brand guidelines, and consistent campaign assets.

• Highlight Process: For each project, briefly explain your design process, including how you interpreted requirements, used specific tools (especially AI and Adobe CC), and ensured CI compliance.

• Quantify Impact: If possible, include metrics or describe the impact of your designs (e.g., increased engagement on social media, improved presentation clarity).

• Showcase Versatility: Include examples of different design types (presentations, social media graphics, templates) to demonstrate your range.

• Prepare for AI Discussion: Be ready to talk about your experience with AI tools for design, your thoughts on their role in the creative process, and how you ensure the quality and originality of AI-generated content.

Challenge Preparation:

• Understand the Brief: If given a design challenge, carefully read and understand the brief, paying attention to target audience, brand guidelines, and objectives.

• Time Management: Practice working within a set timeframe, prioritizing key elements of the design.

• Presentation Skills: Prepare a concise explanation of your design choices, focusing on how your solution meets the brief and aligns with velpTEC's brand and operational needs.

📝 Enhancement Note: The interview process for a Visual Designer role, especially in a company like velpTEC, will heavily scrutinize the portfolio. Candidates should prepare to articulate not just what they designed but how they designed it, emphasizing efficiency, scalability, and adherence to operational standards (like brand guidelines and CI). Demonstrating an understanding of AI's role in design is also crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential for professional graphic design tasks. Proficiency in Photoshop, Illustrator, and InDesign is expected.

• Microsoft PowerPoint: A core requirement for creating modern, CI-compliant presentations. Advanced skills in template creation and advanced formatting are key.

• Canva: Likely used for quick design tasks, social media content, and potentially for team members without advanced Adobe skills. Familiarity with its collaborative features is beneficial.

• Blender/3D Software (Preferred): Indicates a potential need for advanced 3D rendering, animation, or complex visual asset creation.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tool usage is specified for this role, but an understanding of how design assets integrate into marketing automation platforms or CRM campaigns is valuable for context.

📝 Enhancement Note: The tool requirements are standard for a visual designer but the specific emphasis on PowerPoint, Canva, and the preference for Blender/3D skills, alongside AI applications, paints a picture of a modern design environment. For operations-minded candidates, proficiency in creating templates within these tools and understanding their role in a larger GTM workflow is important.

👥 Team Culture & Values

Operations Values:

• Societal Responsibility: velpTEC edutainment values contributing positively to society by empowering individuals with future-ready skills. Designers should align with this mission and consider how their visuals can support educational and empowerment narratives.

• Progress & Self-Determination: The company champions forward movement and individual autonomy. This translates to a culture that encourages innovation, new ideas, and empowers employees to take ownership of their work and career paths.

• Efficiency & Scalability: Implicit in the emphasis on templates, brand guides, and AI integration is a value placed on creating design solutions that are efficient to produce and scale across various platforms and campaigns.

• Collaboration & Diversity: The mention of a "multiprofessional and diverse team" highlights a commitment to inclusive teamwork and leveraging varied perspectives to achieve common goals.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work closely with marketing, content, and potentially other departments, requiring strong communication skills and the ability to translate diverse needs into visual solutions.

• Process-Oriented Feedback: A culture that likely values constructive feedback to refine designs and processes. This involves being open to revisions and contributing to a continuous improvement loop for design workflows.

• Knowledge Sharing: The emphasis on educational days and new ideas suggests a culture that supports learning and sharing best practices, including within the design function and its integration with broader GTM operations.

📝 Enhancement Note: The company's stated values of societal responsibility, progress, and self-determination are key cultural indicators. For a designer, this means contributing to a mission-driven organization and having the freedom to innovate. The collaborative style, particularly with cross-functional teams, is critical for ensuring design efforts support overall GTM objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity and Operations: The primary challenge will be to maintain a high level of creative output while adhering to strict brand guidelines, template structures, and operational deadlines.

• Rapidly Evolving Edutainment Landscape: Staying updated with the latest trends in visual design, edutainment technologies, and AI tools to ensure velpTEC's visual content remains modern and effective.

• Managing Diverse Stakeholder Needs: Effectively translating requirements from various departments (marketing, content, sales enablement) into cohesive visual assets that meet multiple objectives.

• Integration of AI: Effectively leveraging AI tools for design while maintaining quality, originality, and brand integrity, and navigating potential ethical considerations.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to hone skills in areas like 3D design (Blender), motion graphics, or advanced AI-driven design workflows.

• Marketing Operations Acumen: Gaining a deeper understanding of how visual design contributes to broader GTM strategies, campaign performance, and operational efficiency.

• Certification & Training: Utilizing the "Educational Days" to pursue certifications in design software, AI tools, or related marketing/operations fields.

• Mentorship: Potential for mentorship from senior designers or marketing leaders, offering guidance on career progression and skill development.

📝 Enhancement Note: The challenges presented are typical for design roles that bridge creative and operational functions. The growth opportunities are particularly strong for individuals looking to develop a career at the intersection of design and GTM operations, with a focus on leveraging technology and strategic thinking.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new set of social media templates for velpTEC edutainment, considering our brand guidelines and the need for scalability?" (Focus on process, template structure, CI adherence, and efficiency.)

• "Describe a time you used AI tools in your design process. What were the benefits and challenges, and how did you ensure the final output met quality standards?" (Highlight your experience with AI, critical evaluation, and quality assurance.)

Company & Culture Questions:

• "Based on your understanding of velpTEC edutainment, how would you ensure your visual designs effectively communicate our mission of empowering individuals for the future?" (Show research and alignment with company values.)

• "How do you approach collaboration with non-designers, such as content writers or marketing strategists, to achieve the best visual outcome for a project?" (Demonstrate communication and teamwork skills.)

Portfolio Presentation Strategy:

• Tell a Story: For each selected project, narrate the challenge, your approach, the tools you used, and the successful outcome, emphasizing efficiency and adherence to operational needs.

• Showcase Templates: Dedicate a section to template design, explaining your methodology for creating reusable assets that maintain brand integrity and ease of use for others.

• Discuss AI Integration: Clearly present any work involving AI, explaining your process and the value it added.

• Highlight CI Compliance: Point out specific examples where you've applied brand guidelines meticulously.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also an operational mindset—efficiency, scalability, process adherence, and strategic thinking. Be ready to articulate how your design skills support business objectives and contribute to smooth GTM operations.

📌 Application Steps

To apply for this Visual Designer position:

• Submit your application through the provided application link on the velpTEC jobs portal.

• Curate Your Portfolio: Select 3-5 of your strongest projects that best demonstrate your presentation design, corporate identity work, social media content creation, and template development skills. Ensure these showcase your ability to work within brand guidelines and leverage tools like Adobe Creative Cloud, PowerPoint, and AI.

• Optimize Your Resume: Tailor your resume to highlight your 2-4 years of relevant experience, emphasizing keywords related to Visual Design, Presentation Design, Brand Guidelines, Template Creation, Social Media Content, and proficiency in required software (PowerPoint, Adobe CC, Canva). Quantify achievements where possible.

• Prepare Your Presentation: Practice walking through your portfolio, focusing on explaining your design process, problem-solving approach, and how your work contributes to brand consistency and operational efficiency. Be ready to discuss your experience with AI integration.

• Research velpTEC edutainment: Understand their mission, target audience, and current visual presence. Consider how your design philosophy aligns with their values of progress, self-determination, and societal responsibility.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---