UX/UI Design

📍 Job Overview

Job Title: UX/UI Designer

Company: Sia (Ready Set Rocket)

Location: New York, New York, United States

Job Type: Full-time

Category: User Experience (UX) / User Interface (UI) Design, Digital Experience Design

Date Posted: 2026-11-04T19:36:02.275

Experience Level: 2-5 years

Remote Status: On-site

🚀 Role Summary

• Design and develop end-to-end UI/UX for engaging, gamified digital learning experiences, translating complex curriculum and content into intuitive and visually compelling interfaces.

• Work in a client-embedded, on-site capacity in New York City, fostering close collaboration with client teams to accelerate design cycles and gather real-time feedback.

• Apply strong foundational skills in wireframing, prototyping, interaction design, information hierarchy, and visual design to create user-friendly and rewarding educational products.

• Establish and maintain design consistency across a growing library of lessons, modules, and digital experiences, ensuring a cohesive user journey.

📝 Enhancement Note: This role is specifically tailored for an early-to-mid career designer, emphasizing hands-on execution and growth potential rather than senior leadership. The client-embedded nature requires strong communication and adaptability.

📈 Primary Responsibilities

• Conceptualize and design user interfaces and user experiences for gamified and educational digital learning platforms, spanning from initial wireframes and user flows to high-fidelity interactive prototypes.

• Transform educational content, learning objectives, and complex subject matter into clear, accessible, and engaging digital experiences that cater to diverse age groups and knowledge levels.

• Collaborate closely with content creators and curriculum developers to ensure seamless integration of educational requirements with user-centric design principles.

• Maintain and evolve the visual and interaction design consistency across a portfolio of lessons, modules, and digital learning experiences, ensuring a unified brand and user journey.

• Present design concepts, rationale, and recommendations effectively to client stakeholders, articulating design decisions and their alignment with business and educational objectives.

• Iterate rapidly on designs based on feedback from clients and user testing, balancing constructive input with the preservation of design quality and overall user experience integrity.

• Actively participate in an on-site, embedded team environment, working directly with client personnel to expedite design processes, reviews, and approvals.

• Contribute innovative ideas and fresh perspectives to the evolving digital learning experiences, driving continuous improvement and user engagement.

📝 Enhancement Note: The emphasis on "gamified" and "educational" digital learning experiences suggests a need for creativity in engagement mechanics and a strong understanding of instructional design principles as they relate to user interface and user experience.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in Design, Human-Computer Interaction (HCI), or a related field is implied. Candidates are expected to demonstrate a solid understanding of design principles through their portfolio.

Experience: 2-5 years of demonstrated UI/UX design experience, with a proven track record of creating digital experiences, preferably in gamified, educational, or e-learning contexts.

Required Skills:

• Demonstrated UI/UX design expertise, evidenced by a comprehensive portfolio showcasing end-to-end design process and contributions.

• Proficiency in contemporary design and prototyping tools, with a strong emphasis on Figma.

• Solid understanding of core design principles, including wireframing, prototyping, interaction design, information hierarchy, and visual design.

• Ability to translate complex content, curriculum requirements, and learning objectives into simple, user-friendly, and engaging digital experiences.

• Excellent communication and presentation skills, with the confidence to articulate design decisions and rationale directly to client stakeholders.

• A collaborative and adaptable problem-solving approach, with the capacity to receive and incorporate feedback effectively and iterate designs at speed.

• Willingness and ability to work full-time, on-site in New York City as an integral part of a client-embedded team. Preferred Skills:

• Prior experience designing games, gamified products, educational technology (EdTech), or e-learning experiences.

• Experience designing for children, younger users, or diverse age groups, demonstrating an understanding of age-appropriate design considerations.

• Comfort and adaptability working within a fast-moving agency or client-services environment, characterized by dynamic project demands.

📝 Enhancement Note: The "early-to-mid career" designation implies that while a strong portfolio is essential, candidates may not have extensive experience managing large teams or setting organizational design strategy. Focus will be on execution and collaborative contribution.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio is mandatory, showcasing a range of UI/UX design projects from concept to completion.

• Candidates must be prepared to articulate their design process, justify specific design decisions, and clearly delineate their individual contributions to each project.

• Demonstrate proficiency in translating complex requirements (curriculum, learning objectives) into intuitive and engaging user interfaces.

• Showcase examples of creating interactive prototypes using tools like Figma, illustrating user flows and interaction design. Process Documentation:

• The portfolio should highlight a structured approach to problem-solving, detailing how user needs and business objectives were identified and addressed.

• Include examples of how feedback was incorporated and iterated upon throughout the design lifecycle.

• Demonstrate experience in maintaining design consistency across multiple screens, modules, or related digital products.

📝 Enhancement Note: Given the client-embedded nature and the focus on iterative design, the portfolio should emphasize adaptability, rapid prototyping, and effective stakeholder communication within the design process.

💵 Compensation & Benefits

Salary Range: $100,000 - $115,000 USD per year

Benefits:

• Comprehensive medical, dental, and vision insurance plans.

• Company-paid life insurance and Accidental Death & Dismemberment (AD&D) coverage.

• Access to voluntary supplemental insurance options and an Employee Assistance Program (EAP).

• 401(k) retirement savings plan with a company match and immediate vesting.

• Health Savings Account (HSA) and Flexible Spending Account (FSA) options for healthcare and dependent care expenses.

• Support for future education and financial well-being through college savings and student loan repayment programs.

• Generous paid parental leave.

• Ample Paid Time Off (PTO), nine company-observed holidays, and one floating holiday.

• Stipend for cell phone expenses.

• Access to well-being and professional development programs designed for personal and career growth.

Working Hours: 40 hours per week. The role requires full-time, on-site presence in New York City.

📝 Enhancement Note: The salary range is competitive for a UX/UI Designer with 2-5 years of experience in a major metropolitan area like New York City. The comprehensive benefits package reflects a commitment to employee well-being and financial security.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing & Technology Consulting / Digital Transformation. Sia (Ready Set Rocket) operates at the intersection of integrated marketing, digital experience, customer strategy, creative services, media, data, and technology.

Company Size: The provided data doesn't specify the exact size of Sia or Ready Set Rocket as a combined entity, but it indicates a growth phase and investment in expansion, suggesting a medium to large-sized organization with multiple practice areas.

Founded: Sia was founded in 1990, and Ready Set Rocket was acquired by Sia, indicating a company with a long history and established presence, now integrating acquired expertise.

Team Structure:

• This role is client-embedded, meaning the designer will work directly within the client's team structure on-site in New York City.

• They will likely collaborate with client-side curriculum creators, project managers, and potentially other client-side designers or developers.

• While embedded, they remain part of the Sia/Ready Set Rocket network, likely having a reporting line to a manager within their agency team for mentorship and performance reviews. Methodology:

• Sia's approach emphasizes integrated strategies connecting business objectives with measurable outcomes across the customer journey.

• For this role, the methodology will involve agile design sprints, rapid prototyping, and continuous feedback loops within the client-embedded model.

• Data and technology are key components, suggesting a data-informed approach to design decisions where possible, even in a creative context.

Company Website: https://www.sia-partners.com/en

📝 Enhancement Note: The acquisition of Ready Set Rocket by Sia suggests a culture that values both established expertise and the agility of acquired, specialized agencies. The client-embedded model is a key characteristic of the work environment for this role.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an early-to-mid career designer (2-5 years of experience). It's a hands-on, individual contributor role focused on execution and direct client collaboration, rather than management or strategic leadership.

Reporting Structure: While embedded with the client, the designer will likely report to a Design Lead or Manager within Sia/Ready Set Rocket for professional development, performance, and guidance on agency-specific best practices. Within the client team, they will collaborate with project leads and content experts.

Operations Impact: The designer's impact is directly tied to the success of the digital learning experiences developed for the client. This includes learner engagement, effectiveness of content delivery, and the overall usability and appeal of the educational products. Successful designs contribute to client satisfaction, retention, and potentially the client's business objectives related to education and training.

Growth Opportunities:

• Skill Specialization: Deepen expertise in gamified design, educational technology (EdTech), and user experience for learning environments.

• Client Relationship Management: Develop strong client-facing skills, learning to manage expectations, present effectively, and build trusted partnerships.

• Portfolio Expansion: Build a significant portfolio of successful, engaging digital learning experiences that can lead to more advanced design roles.

• Agency Career Path: Progress within Sia/Ready Set Rocket to potentially lead design projects, mentor junior designers, or move into specialized UX strategy roles, depending on aptitude and company needs.

• Cross-functional Exposure: Gain experience working closely with content creators, strategists, and potentially technology teams, broadening understanding of integrated project delivery.

📝 Enhancement Note: The "growth trajectory" mentioned in the job description implies that Sia is looking for candidates who can evolve with the role and the expanding digital learning offerings. This isn't just about fulfilling current tasks but also about developing future capabilities.

🌐 Work Environment

Office Type: The role is client-embedded, meaning the primary work environment will be at the client's office in New York City. This fosters close collaboration and direct integration with the client's team.

Office Location(s): The specific client office location is not detailed, but it is confirmed to be in New York City. Sia also maintains offices across multiple US markets, but this role requires on-site work at the client's premises.

Workspace Context:

• Collaborative Environment: Expect a highly collaborative setting, working shoulder-to-shoulder with client team members. This allows for immediate feedback and rapid iteration.

• Tools & Technology: Access to the client's internal systems and potentially Sia's standard design tools (Figma is explicitly mentioned). The environment will likely be dynamic and fast-paced.

• Interaction Opportunities: Frequent interaction with content creators, project managers, and client stakeholders will be standard. This provides direct exposure to project goals and user needs.

Work Schedule: The role is full-time, typically 40 hours per week. While the core hours will align with client operational needs in New York City, the fast-paced agency and client-services environment may sometimes require flexibility.

📝 Enhancement Note: The "client-embedded" nature is a critical aspect of the work environment. Candidates should be comfortable adapting to a client's culture, processes, and pace, in addition to Sia's own operational standards.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational skills and relevant experience. Be prepared to highlight specific projects that align with gamified/educational design.

• Portfolio Deep Dive: An in-depth discussion where you will walk through selected projects from your portfolio. Focus on explaining your design process, the problems you solved, your specific contributions, and the outcomes. Be ready for questions about your decision-making.

• Skills Assessment/Case Study: You may be given a design challenge or asked to critique an existing experience, demonstrating your problem-solving abilities, design thinking, and approach to translating requirements into solutions.

• Client Stakeholder Interview: An opportunity to meet with client team members to assess cultural fit, communication style, and ability to collaborate effectively in an embedded environment.

• Final Interview: Likely with a Sia/Ready Set Rocket hiring manager to discuss career growth, compensation, and overall fit with the agency.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best showcase your UI/UX skills, especially those involving gamification, education, or complex content translation.

• Tell a Story: For each project, clearly outline the problem, your role and process, the solutions you designed, and the impact or results achieved. Use visuals effectively.

• Highlight Contributions: Be explicit about what you did versus what the team accomplished. This is crucial for an embedded role.

• Demonstrate Figma Proficiency: Ensure your portfolio includes examples of work done in Figma, or be prepared to discuss your experience with it.

• Emphasize Adaptability: Showcase projects where you had to adapt to specific client needs, feedback, or constraints.

Challenge Preparation:

• Understand the Context: If given a design challenge, ensure you fully grasp the problem statement, target audience, and any constraints provided.

• Think Aloud: Practice articulating your thought process as you work through the challenge, explaining your assumptions and decisions.

• Focus on User Needs: Ground your solutions in user needs and educational goals, not just aesthetic preferences.

• Prepare for Gamification/EdTech: If possible, familiarize yourself with common gamification patterns and principles of effective e-learning design.

📝 Enhancement Note: The emphasis on "walking through their work and explaining their process, decisions, and individual contributions" is a strong indicator that the interview will heavily focus on portfolio review and deep dives into your design methodology and collaborative capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Explicitly required. This will be the core tool for wireframing, prototyping, UI design, and collaboration. Proficiency is essential.

• Comparable Contemporary Design & Prototyping Tools: While Figma is primary, familiarity with tools like Sketch, Adobe XD, InVision, or Axure may be beneficial for broader understanding.

Analytics & Reporting:

• While not explicitly stated as a requirement for the designer, an understanding of how user behavior data (e.g., from analytics platforms like Google Analytics, Mixpanel, or product-specific analytics) informs design decisions is valuable. The role will likely interact with data related to learner engagement. CRM & Automation:

• Not directly relevant to this design role, but awareness of how user data is managed within CRM systems could provide context for user segmentation or personalization efforts in digital learning.

📝 Enhancement Note: The explicit mention of Figma indicates it's the primary tool. Candidates should be ready to demonstrate advanced skills in Figma for interactive prototyping and collaborative design workflows.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and designing for the end-user (learners of various ages and knowledge levels).

• Collaboration: A strong emphasis on teamwork, both within the client-embedded team and with the broader Sia/Ready Set Rocket network.

• Adaptability & Agility: The ability to thrive in a fast-paced environment, respond to feedback quickly, and iterate designs efficiently.

• Creativity & Innovation: Encouragement to bring fresh ideas and novel approaches to designing engaging digital learning experiences.

• Measurable Outcomes: A focus on how designs contribute to client objectives and tangible results, even within a creative domain.

Collaboration Style:

• Embedded & Integrated: Working directly alongside client teams, fostering a cohesive unit focused on shared project goals.

• Iterative & Feedback-Driven: A culture where design is a continuous process of refinement based on input from stakeholders and users.

• Transparent Communication: Openly sharing design concepts, rationale, and challenges to ensure alignment and effective problem-solving.

• Cross-Functional: Working closely with content specialists and potentially other disciplines to ensure holistic product development.

📝 Enhancement Note: The company values likely reflect a blend of agency agility (Ready Set Rocket's heritage) and a strategic, outcome-oriented approach (Sia's core). The client-embedded model necessitates a strong emphasis on collaborative and transparent communication.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complexity: The primary challenge will be converting intricate curriculum and educational content into simple, intuitive, and engaging user experiences.

• Diverse Audiences: Designing for a range of ages and knowledge levels requires a nuanced understanding of user psychology and age-appropriate design principles.

• Balancing Gamification & Education: Ensuring that gamified elements enhance learning without becoming a distraction or undermining the educational goals.

• Maintaining Consistency: As the library of lessons expands, maintaining a cohesive visual and interaction design language will be an ongoing challenge.

• Fast-Paced Client Environment: Adapting to the client's specific pace, processes, and feedback cycles while maintaining high design quality.

Learning & Development Opportunities:

• Specialized Design Skills: Gaining deep expertise in designing for gamification and EdTech, a growing and valuable niche.

• Client-Facing Experience: Honing presentation, negotiation, and stakeholder management skills in a direct client-interaction setting.

• Portfolio Building: Creating a strong portfolio of impactful digital learning experiences that can significantly advance a design career.

• Agency Network Exposure: Learning from experienced professionals within Sia/Ready Set Rocket and understanding broader marketing and technology consulting practices.

• Mentorship: Potential for mentorship from senior designers within Sia, guiding career development and skill enhancement.

📝 Enhancement Note: The role presents a significant opportunity to specialize in a high-demand area (gamified EdTech) while gaining valuable experience in client-facing roles and rapid iteration within an agency context.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate complex information into a simple, user-friendly interface. What was your process, and what was the outcome?" (Focus on your process, decision-making, and ability to simplify.)

• "How would you approach designing a learning module for [specific age group, e.g., 8-10 year olds] versus [another group, e.g., adults learning a new skill]?" (Demonstrate your understanding of audience-specific design and gamification elements.)

• "Walk me through a project in your portfolio where you received significant feedback that led to a design change. How did you handle it, and what was the impact?" (Showcase your adaptability, collaboration, and ability to incorporate feedback constructively.) Company & Culture Questions:

• "What interests you about designing for gamified digital learning experiences?" (Connect your passion to the role's specific domain.)

• "How do you stay updated on the latest trends in UI/UX design, particularly in EdTech or gamification?" (Showcase continuous learning and industry awareness.)

• "Describe your experience working in a client-embedded or agency environment. What are the key elements of successful collaboration in such settings?" (Highlight your understanding of client-service dynamics and teamwork.) Portfolio Presentation Strategy:

• Structure for Impact: For each project, clearly define the problem, your role, your process (sketches, wireframes, prototypes), key design decisions, and the final outcome or learnings.

• Emphasize Your Contribution: Use "I" statements when describing your specific actions and decisions.

• Showcase Figma Work: Be ready to share screens or even live demos if possible, highlighting your proficiency in Figma's features for prototyping and interaction design.

• Quantify Results (if possible): If your work led to measurable improvements (e.g., increased engagement, higher completion rates), present these metrics clearly.

• Be Prepared for "Why": For every design choice you present, be ready to explain the rationale behind it, linking it back to user needs or project goals.

📝 Enhancement Note: Interviews for this role will heavily weigh your portfolio and your ability to articulate your design process and contributions. Be prepared to demonstrate not just your design skills but also your collaborative and client-facing communication abilities.

📌 Application Steps

To apply for this UI/UX Designer position:

• Submit your application through the provided application link on SmartRecruiters.

• Tailor Your Resume: Highlight your experience with UI/UX design, Figma, wireframing, prototyping, and any relevant experience in gamification, EdTech, or e-learning. Use keywords from the job description.

• Curate Your Portfolio: Ensure your portfolio prominently features projects demonstrating your end-to-end design process, problem-solving skills, and individual contributions. Prioritize work showcasing gamified or educational digital experiences, and be ready to discuss your Figma expertise.

• Prepare Your Narrative: Practice articulating your design process, decisions, and the impact of your work for each portfolio piece. Be ready to discuss your approach to translating complex content and working collaboratively in a client-embedded setting.

• Research Sia & Ready Set Rocket: Understand their approach to client partnerships, integrated marketing, and digital experiences to align your responses with their values and methodologies.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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