מעצב/ת UX/UI

📍 Job Overview

Job Title: מעצב/ת UX/UI (UX/UI Designer)

Company: CET (המרכז לטכנולוגיה חינוכית)

Location: Tel Aviv-Yafo, Israel

Job Type: Full-time

Category: UX/UI Design, Product Design, Digital Design

Date Posted: May 31, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Design complex and impactful digital interfaces for web and mobile platforms, driving innovation in educational technology.

• Apply deep product thinking and user-centric design methodologies to create intuitive, usable, and engaging user experiences.

• Collaborate within a dynamic and creative studio environment, contributing to diverse projects from ideation to final product delivery.

• Maintain high standards of quality, precision, and attention to detail in a fast-paced, deadline-driven setting.

• Leverage cutting-edge design tools, including Figma, AI design tools, and Adobe Creative Suite, to bring concepts to life.

📝 Enhancement Note: This role is positioned within an educational technology organization, implying a focus on user experience design for learning platforms and tools, requiring a blend of creative design skills and pedagogical understanding. The "change-making" aspect highlighted suggests a mission-driven environment where design directly impacts educational outcomes.

📈 Primary Responsibilities

• Lead the design process for complex web and mobile interfaces, from initial concept and wireframing through to detailed UI design and final asset delivery.

• Conduct thorough user research, usability testing, and analysis to inform design decisions and ensure optimal user flows and usability.

• Develop and maintain design systems, style guides, and component libraries to ensure consistency and scalability across all digital products.

• Collaborate closely with product managers, developers, and content creators to translate user needs and business requirements into functional and aesthetically pleasing designs.

• Actively participate in brainstorming sessions, design critiques, and cross-functional team meetings to foster innovation and ensure alignment on design strategy.

• Stay abreast of the latest UX/UI trends, tools, and best practices, and advocate for their adoption within the design team.

• Manage multiple design projects simultaneously, prioritizing tasks and adhering to tight deadlines in a fast-paced studio environment.

📝 Enhancement Note: The responsibilities emphasize a full-cycle design role, from strategic product thinking to detailed execution. The mention of "Clued Code" suggests a potential need for understanding or interaction with specific coding frameworks or development handoff processes common in digital product development.

🎓 Skills & Qualifications

Education: A degree in Visual Communication Design or a related field from a leading institution is a strong advantage.

Experience: Minimum of 3 years of proven professional experience in UI and UX design.

Required Skills:

• Mastery of Figma for interface design, prototyping, and collaboration.

• Deep understanding and practical application of Design Systems and their principles.

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, etc.).

• Experience with AI-powered design tools and workflows.

• Strong conceptualization skills, creativity, and originality in design.

• Ability to translate abstract ideas into precise, functional interfaces.

• Excellent visual design sense with a clean, modern, and up-to-date style.

• Proven ability to perform high-quality design execution.

• Demonstrated expertise in user experience (UX) flow, usability, and smart user experience design.

Preferred Skills:

• Experience with Clued Code or similar development-related design tools/processes.

• Familiarity with animation and motion design principles for UI elements.

• Experience in the educational technology sector.

• Knowledge of accessibility standards (WCAG) and inclusive design principles.

• Experience with user research methodologies and usability testing.

📝 Enhancement Note: The requirement for Figma mastery, Design Systems, and AI design tools indicates a modern design workflow. The "advantage" for a Visual Communication Design degree suggests a strong emphasis on aesthetic quality and conceptual thinking alongside functional UX.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3 years of demonstrable UX/UI design work across web and mobile platforms.

• Feature case studies that clearly articulate the design process, from problem definition and user research to solution and final outcome.

• Highlight projects that exhibit strong product thinking, user flow optimization, and usability enhancements.

• Include examples demonstrating your ability to create and work within Design Systems.

• Present a clean, modern, and consistent visual style across all portfolio pieces.

Process Documentation:

• Clearly outline the steps taken in each project, emphasizing research, ideation, wireframing, prototyping, and UI design phases.

• Explain the rationale behind key design decisions, linking them to user needs, business goals, and usability principles.

• Detail how user feedback and testing were incorporated to iterate and improve designs.

• Show examples of how you managed the design handoff process to development teams.

📝 Enhancement Note: A strong portfolio is critical for this role, requiring detailed case studies that illustrate not just the final designs but also the strategic thinking and process behind them. The emphasis on product thinking and usability means portfolio pieces should clearly demonstrate problem-solving skills.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level UX/UI Designer with 3-5 years of experience in Tel Aviv, Israel, the estimated annual salary range is between ₪180,000 - ₪260,000 (approximately $48,000 - $70,000 USD). This range can vary based on the candidate's specific experience, portfolio quality, and negotiation.

Benefits:

• Comprehensive health insurance package.

• Paid time off, including vacation days and sick leave.

• Professional development opportunities, including access to training, workshops, and conferences.

• Contribution to pension/retirement fund.

• Potential for hybrid work flexibility, allowing for a balance between in-office collaboration and remote work.

• Access to modern design tools and technology.

• A collaborative and creative work environment within a mission-driven organization.

Working Hours: Standard full-time hours are approximately 40 hours per week, with flexibility to manage workload in a dynamic studio environment. The hybrid model allows for some autonomy in scheduling.

📝 Enhancement Note: Salary is estimated based on Tel Aviv market rates for experienced UX/UI designers. Benefits are standard for full-time roles in established Israeli organizations, with specific emphasis on professional development relevant to design careers.

🎯 Team & Company Context

🏢 Company Culture

Industry: Educational Technology (EdTech). CET is a leading organization in developing and implementing educational technologies in Israel, aiming to enhance learning experiences through digital innovation.

Company Size: CET is a well-established organization, likely employing several hundred to over a thousand employees, indicating a structured environment with opportunities for specialization and cross-departmental collaboration.

Founded: CET was founded in 1960, signifying a long history and deep expertise in the educational sector, now actively integrating modern technology.

Team Structure:

• The design team is described as a "diverse and super-creative studio" comprising print designers, animators, illustrators, and digital professionals.

• This role is part of the digital design segment within the studio, likely collaborating closely with other digital designers and potentially UX researchers.

Methodology:

• Focus on creating digital interfaces that "make a difference" and directly impact the future of education in Israel.

• Emphasis on deep product thinking, user flow, usability, and smart user experience design.

• A fast-paced and dynamic work environment that values independence, time management, flexibility, and high-quality execution under pressure.

• Integration of modern design tools and AI for efficient and innovative design solutions.

Company Website: https://cet.ac.il/

📝 Enhancement Note: CET's long history combined with its focus on digital innovation suggests a culture that values both established educational principles and forward-thinking technological solutions. The studio environment implies a collaborative and creative atmosphere.

📈 Career & Growth Analysis

Operations Career Level: This is a Mid-Level UX/UI Designer role, requiring 3+ years of experience. It signifies a point where designers are expected to work independently on complex projects, contribute strategically to product design, and mentor junior designers.

Reporting Structure: The designer will likely report to a Design Lead, Studio Manager, or Head of Digital Design within the CET studio. Collaboration will be extensive with product managers and developers.

Operations Impact: The role has a direct impact on the user experience of educational products, influencing how students, teachers, and administrators interact with learning materials and platforms. Design decisions made here will shape the effectiveness and engagement of CET's digital educational offerings.

Growth Opportunities:

• Specialization: Opportunity to deepen expertise in specific areas of UX/UI, such as user research, interaction design, or design systems management.

• Leadership: Potential to grow into a Senior UX/UI Designer role, leading projects, mentoring junior team members, and influencing design strategy.

• Cross-functional Exposure: Gain experience working across various educational technology projects, understanding diverse user needs and pedagogical approaches.

• Skill Development: Continuous learning through exposure to AI design tools, modern workflows, and the evolving EdTech landscape.

📝 Enhancement Note: The role offers a clear path for growth within the design field, particularly within the specialized niche of educational technology. The impact on educational outcomes provides a unique motivational aspect for career progression.

🌐 Work Environment

Office Type: Hybrid work model, with a significant portion of work conducted from CET's offices in Tel Aviv. This suggests a blend of focused individual work and collaborative team sessions.

Office Location(s): Tel Aviv-Yafo, Israel. The office is noted as being accessible by train, indicating good public transport links for employees.

Workspace Context:

• The design studio is described as "diverse and super-creative," implying an environment that fosters inspiration and collaboration among designers, animators, and illustrators.

• Access to modern design tools, including Figma, Adobe CC, and AI tools, is provided.

• Opportunities for direct interaction with colleagues from various creative disciplines, encouraging cross-pollination of ideas.

• The environment is dynamic and fast-paced, requiring individuals to be self-motivated and adaptable.

Work Schedule: Standard full-time hours (approx. 40 hours/week) with a hybrid arrangement. This allows for flexibility in managing personal schedules while ensuring dedicated time for in-office collaboration and team engagement.

📝 Enhancement Note: The hybrid model and office accessibility are key practical considerations for candidates. The description of the studio environment suggests a vibrant and collaborative space conducive to creative output.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess relevant experience, skills, and design quality.

• Portfolio Presentation & Discussion: Candidates will likely present their portfolio, discussing key projects, their design process, problem-solving approach, and impact. This is where product thinking, UX flow, and usability expertise will be evaluated.

• Skills Assessment: Potential for a design challenge or practical exercise to assess proficiency in Figma, problem-solving, and creative thinking under time constraints.

• Team/Cultural Fit Interview: Meeting with potential team members and managers to assess collaboration style, communication skills, and alignment with CET's mission and studio culture.

• Final Interview: Discussion with senior leadership to finalize the decision.

Portfolio Review Tips:

• Curate Effectively: Select 3-5 of your strongest projects that best demonstrate your UX/UI skills, product thinking, and ability to work in a dynamic environment.

• Tell a Story: For each project, clearly outline the problem, your role, the process (research, ideation, design, testing), key decisions, and the measurable impact or outcome.

• Highlight Process: Emphasize your UX methodology, how you approached user flows, ensured usability, and utilized tools like Figma and Design Systems.

• Showcase Versatility: Include examples of both web and mobile design, demonstrating your range. If possible, include a project related to educational technology or a complex application.

• Visual Clarity: Ensure your portfolio is visually appealing, well-organized, and easy to navigate.

Challenge Preparation:

• Be prepared for a design challenge that might involve a hypothetical problem related to educational technology.

• Focus on demonstrating your problem-solving process, user-centric approach, and ability to work efficiently.

• Practice articulating your design rationale clearly and concisely.

• Familiarize yourself with common UX/UI patterns relevant to educational platforms.

📝 Enhancement Note: The interview process will heavily rely on the portfolio presentation and a practical demonstration of design skills. Candidates should be ready to discuss their strategic approach to design challenges.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, collaboration, and potentially design system management. Proficiency is a must.

• Adobe Creative Suite: Including Photoshop and Illustrator for asset creation, image editing, and illustration work.

• AI Design Tools: Experience with emerging tools for design assistance, ideation, or automation.

• Clued Code: Potentially used for design handoff, code-based design elements, or interaction design specifications.

Analytics & Reporting:

CRM & Automation:

• Not directly relevant to the core design responsibilities but understanding how user data impacts product design is a plus.

📝 Enhancement Note: Figma is the cornerstone tool for this role. Familiarity with AI design tools indicates a forward-thinking approach to the design process. Understanding "Clued Code" might be an advantage for smoother developer collaboration.

👥 Team Culture & Values

Operations Values:

• Impactful Design: A core value is creating digital products that genuinely make a difference, particularly in the realm of education.

• Creativity & Innovation: The studio fosters a highly creative and innovative environment where new ideas are encouraged.

• Quality & Precision: Despite a fast-paced environment, there's an unwavering commitment to quality, accuracy, and attention to detail.

• Collaboration: Working effectively within a diverse team of designers, animators, illustrators, and digital professionals is key.

• User-Centricity: A deep commitment to understanding and serving user needs through thoughtful UX and UI design.

Collaboration Style:

• Studio-Based: The "diverse and super-creative studio" implies a collaborative atmosphere where designers, animators, and illustrators work closely together.

• Cross-Functional: Close interaction with product managers and developers to ensure design vision is realized effectively.

• Feedback-Oriented: Design critiques and team meetings are likely integral to the process, encouraging constructive feedback and shared learning.

• Agile/Dynamic: The fast-paced nature suggests a need for flexible and responsive collaboration.

📝 Enhancement Note: The culture emphasizes both creative freedom and disciplined execution, driven by a mission to improve education through technology. Collaboration is not just internal to the design team but extends to product and development.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity and Constraints: Designing impactful interfaces within the specific requirements and limitations of educational technology platforms.

• Fast-Paced Environment: Managing workload and maintaining high-quality output under tight deadlines and occasional pressure.

• User Diversity: Designing for a broad range of users within the educational spectrum (students, teachers, administrators), each with unique needs and technical proficiencies.

• Technological Evolution: Staying current with rapidly advancing design tools (like AI) and integrating them effectively into workflows.

Learning & Development Opportunities:

• EdTech Specialization: Deepen expertise in UX/UI design specifically for educational contexts, understanding pedagogical principles and learning design.

• Tool Proficiency: Master advanced features of Figma, explore new AI design tools, and potentially learn more about front-end development concepts for better collaboration.

• Design Systems Leadership: Opportunity to contribute significantly to or even lead the development and maintenance of CET's design systems.

• Mentorship: Learn from experienced designers and potentially mentor junior talent as you progress in your career.

📝 Enhancement Note: The challenges are typical of a dynamic creative role but are framed within the unique context of EdTech. The growth opportunities are substantial for a designer looking to specialize and advance within a mission-driven organization.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex UI you designed for web or mobile. What were the key UX challenges, and how did you address them?" (Focus on user flow, usability, and product thinking).

• "How do you approach building or working with a Design System? Can you give an example from your portfolio?" (Demonstrate understanding of consistency and scalability).

• "Tell me about a time you had to work under a tight deadline or with significant pressure. How did you manage your time and ensure quality?" (Highlight time management and resilience).

Company & Culture Questions:

• "What interests you about designing for educational technology at CET specifically?" (Research CET's mission and recent projects).

• "How do you collaborate with developers and product managers? Describe your ideal cross-functional working relationship." (Emphasize communication and teamwork).

Portfolio Presentation Strategy:

• Structure: Begin with a brief overview of your career and key skills. For each project, clearly state the objective, your role, the problem you solved, your process, key design decisions, and the outcome.

• Focus on UX: Walk through the user journey, explain your reasoning for specific UX choices, and highlight how you ensured usability.

• Showcase Figma Mastery: Demonstrate your proficiency in Figma, perhaps by showing your file structure, use of components, or prototyping capabilities.

• Highlight Design Systems: If applicable, showcase how you've used or contributed to design systems.

• Be Ready for Q&A: Anticipate questions about your design choices, challenges, and how you would handle hypothetical scenarios.

📝 Enhancement Note: Prepare specific examples for each question, drawing directly from your portfolio. Be ready to articulate your thought process and design rationale in detail, showcasing both creative flair and strategic thinking.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided Comeet link.

• Customize Your Resume: Ensure your resume highlights your 3+ years of UX/UI experience, specifically mentioning Figma, Design Systems, and any relevant AI design tool experience. Quantify achievements where possible (e.g., "improved user engagement by X%").

• Prepare Your Portfolio: Curate 3-5 strong case studies that clearly showcase your design process, problem-solving skills, and impact. Ensure it's easily accessible (e.g., via a link) and visually polished.

• Practice Your Presentation: Rehearse walking through your portfolio, clearly explaining your design decisions, UX rationale, and how you collaborate with teams. Be ready to discuss your understanding of product thinking and usability.

• Research CET: Familiarize yourself with CET's mission, its educational technology offerings, and its design studio's work (check their Instagram). Understand how your skills can contribute to their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---