Sr. Product Designer

📍 Job Overview

Job Title: Sr. Product Designer

Company: DKatalis

Location: Singapore, Singapore

Job Type: Full-time

Category: Product Design / UI/UX

Date Posted: 2026-11-04T07:13:10

Experience Level: 10+ years

Remote Status: On-site

🚀 Role Summary

• Lead the design and strategic direction for DKatalis's innovative digital banking platforms, encompassing mobile and web applications.

• Drive exceptional user experiences by creating intuitive, aesthetically pleasing, and consistent designs that simplify complex financial transactions for a diverse user base across the APAC region.

• Champion user-centered design principles through comprehensive user research, data analysis, and iterative testing to ensure products meet both user needs and measurable business objectives.

• Foster a collaborative and growth-oriented design environment, mentoring junior designers and effectively communicating complex design concepts to cross-functional teams including product management and engineering.

📝 Enhancement Note: The role is designated as "Sr. Product Designer" with an AI-inferred experience level of "10+" years, suggesting a senior individual contributor or a lead role responsible for significant design initiatives and potentially team mentorship. The emphasis on "leading the design" and "mentoring designers" points towards a strategic and influential position within the product development lifecycle.

📈 Primary Responsibilities

• Design System Enhancement: Actively utilize, maintain, and improve DKatalis's design system to ensure visual cohesion, brand consistency, and efficient design execution across all digital products. Propose and implement new design patterns and components to expand the system's capabilities.

• User Flow Optimization: Architect seamless and intuitive user journeys across mobile and web platforms, identifying and resolving friction points, design inconsistencies, and usability issues to enhance overall user satisfaction and task completion rates.

• User Research & Insight Translation: Initiate projects by defining key user data requirements. Collaborate closely with research and data analytics teams to conduct thorough user studies, perform usability testing, and synthesize findings into actionable design recommendations that directly inform product strategy.

• Strategic Product Planning: Partner with product managers, engineers, and business stakeholders to define product features, set clear goals, and ensure design solutions are strategically aligned with overarching business objectives and measurable KPIs.

• Design Process Improvement: Continuously evaluate and refine the existing design process, adapting methodologies to suit project-specific needs and drive greater efficiency, effectiveness, and innovation in design execution.

• Cross-functional Leadership & Communication: Clearly articulate complex design decisions, research findings, and strategic rationale to diverse stakeholders, including those without a design background. Facilitate productive discussions and drive consensus to ensure alignment and successful product delivery.

• Mentorship & Talent Development: Provide constructive design feedback, mentor junior designers on design methodologies, problem-solving techniques, and effective stakeholder communication, fostering a culture of continuous learning and professional growth within the design team.

• Problem Ownership & Solution Delivery: Take full ownership of identified business challenges, guiding the design team through structured problem-solving processes to develop and implement effective, user-centered solutions.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on design execution, strategic input, and leadership. The emphasis on "improving our design systems," "identifying key user data to collect," and "adapting steps for better results" suggests a proactive approach to process and system optimization, crucial for a senior role in a growing fintech company.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Human-Computer Interaction (HCI), Interaction Design, or a related field is typically expected for a Senior Product Designer role. Equivalent practical experience demonstrating mastery in these areas will also be considered.

Experience: Minimum of 8 years of progressive experience in UI/UX design for digital products. Direct experience within the fintech or digital banking sector is a significant advantage, demonstrating an understanding of the unique challenges and user needs in financial services.

Required Skills:

• UI/UX Design Expertise: Proven ability to design intuitive, engaging, and aesthetically pleasing user interfaces for both mobile (iOS/Android) and web platforms.

• User Research Proficiency: Demonstrated skill in conducting various forms of user research (e.g., interviews, surveys, usability testing), analyzing findings, and translating them into actionable design solutions.

• Design Systems Management: Experience in building, maintaining, and scaling design systems, including component libraries, style guides, and pattern documentation.

• Visual Design Excellence: Strong command of visual design principles, typography, color theory, and layout to create cohesive and impactful user experiences.

• Cross-platform Design Solutions: Ability to design consistent and optimized experiences across multiple devices and operating systems.

• Stakeholder Communication: Exceptional ability to articulate design rationale, present research findings, and communicate complex ideas effectively to diverse audiences, including non-technical stakeholders.

• Leadership & Mentoring: Proven experience in guiding design projects, providing constructive feedback, and mentoring junior designers to foster their professional development.

• Strategic Thinking: Capacity to understand business objectives and translate them into effective design strategies that drive user engagement and business outcomes.

Preferred Skills:

• Fintech/Banking Domain Knowledge: Prior experience designing products within the financial services industry, understanding regulatory considerations and user trust factors.

• Prototyping Tools: Advanced proficiency in industry-standard prototyping and design tools such as Figma, Sketch, Adobe XD, InVision, or similar.

• Agile/Scrum Methodologies: Familiarity with Agile development processes and experience working effectively within cross-functional Scrum teams.

• Data Analysis for Design: Ability to leverage product analytics and user data to inform design decisions and measure the impact of design changes.

• Accessibility Standards: Knowledge of WCAG and other accessibility guidelines to ensure inclusive design practices.

📝 Enhancement Note: The "10+" years AI-derived experience level suggests that candidates with more than 8 years, potentially in the 10-15 year range, will be highly competitive. The emphasis on communication and leadership indicates a need for candidates who can not only design but also influence and guide.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• User-Centered Case Studies: A strong portfolio is paramount, featuring detailed case studies that clearly articulate the problem statement, your role and contributions, the design process followed (including research, ideation, and iteration), and the measurable impact of your design solutions.

• Cross-Platform Demonstrations: Showcase examples of your work across different platforms (mobile apps, responsive web) highlighting your ability to maintain consistency and optimize user experiences for each context.

• Visual Design Excellence: Include high-fidelity mockups and prototypes that demonstrate a sophisticated understanding of visual design principles, typography, and branding.

• Problem-Solving Narrative: For each case study, clearly explain the user and business challenges you addressed, your strategic approach, and how your design decisions led to tangible improvements.

• System Contributions: If applicable, highlight any contributions to design systems, including component design, pattern creation, or documentation.

Process Documentation:

• Workflow Design & Optimization: Demonstrate experience in mapping out user flows, identifying bottlenecks, and redesigning processes for greater efficiency and user satisfaction.

• Research-to-Design Translation: Provide examples of how you've effectively translated user research findings and data insights into concrete design features and improvements.

• Cross-functional Collaboration: Illustrate how you've worked with product managers, engineers, and other stakeholders throughout the design process, including documentation of collaborative sessions and decision-making.

• Design System Implementation: Showcase how you've applied or contributed to design systems, ensuring consistency and scalability in your work.

📝 Enhancement Note: For a Senior Product Designer role, the portfolio is not just a showcase of final designs but a narrative of the candidate's strategic thinking, problem-solving capabilities, and impact. The ability to articulate the "why" behind design decisions and demonstrate measurable outcomes is critical.

💵 Compensation & Benefits

Salary Range:

For a Senior Product Designer with 10+ years of experience in Singapore, the estimated annual salary range is SGD 120,000 - SGD 180,000. This range accounts for the significant experience level, the specialized nature of fintech product design, and the high cost of living and competitive market in Singapore.

Benefits:

• Comprehensive Health Insurance: Full medical, dental, and vision coverage for employees and potentially dependents.

• Performance Bonuses: Annual or bi-annual performance-based bonuses tied to individual and company achievements.

• Stock Options/Equity: Potential for participation in employee stock option plans, aligning employee success with company growth.

• Professional Development Budget: An allocated budget for training, conferences, workshops, and certifications to support continuous learning and skill enhancement in design and fintech.

• Generous Paid Time Off: Competitive annual leave, sick leave, and public holidays, with potential for additional personal or study leave.

• Retirement Savings Plan: Contributions to a mandatory or voluntary retirement savings scheme (e.g., CPF in Singapore).

• Flexible Work Arrangements: While the role is listed as on-site, there may be some flexibility for occasional remote work or adjusted hours, subject to team and business needs.

• Employee Assistance Program (EAP): Confidential counseling and support services for personal and professional well-being.

Working Hours:

The standard working hours are likely to be 40 hours per week, typically from Monday to Friday. However, given the nature of product development and potential project deadlines, there may be an expectation for occasional flexibility to meet critical milestones.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for senior-level design roles in Singapore's competitive tech and finance sectors, considering the "10+" years of experience. Benefits are standard for reputable tech companies in the region, with a focus on professional growth and well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (Fintech) / Digital Banking. DKatalis operates within a dynamic and rapidly evolving sector, aiming to disrupt traditional financial services by building an ecosystem-linked digital banking experience. This industry demands innovation, agility, and a strong focus on security and user trust.

Company Size: DKatalis is backed by experienced entrepreneurs and investors, suggesting a growth-stage company. While specific employee numbers aren't detailed, its presence across multiple APAC offices and ambition to build an "ecosystem-linked financial services business" indicates a company with significant operational scale and a substantial workforce, likely in the hundreds, if not thousands, as it expands.

Founded: The company is built and backed by individuals with over 30 years of financial domain experience. While a specific founding year isn't provided, its current operational focus on building an innovative digital bank implies a relatively recent, focused initiative within this experienced backing.

Team Structure:

• Design Team: Likely structured with a mix of senior and junior designers, potentially organized by product area or platform (e.g., mobile, web, core banking features). A Senior Product Designer would be expected to lead specific product initiatives and mentor others.

• Reporting Structure: The Senior Product Designer would likely report to a Head of Product Design, Design Lead, or potentially a VP of Product/CTO, depending on the organizational hierarchy.

• Cross-functional Collaboration: The role necessitates close collaboration with Product Managers, Engineering Leads, Software Engineers, Data Analysts, Researchers, and potentially Marketing and Compliance teams. This indicates a matrixed or agile team structure where designers are embedded within product squads.

Methodology:

• Data-Driven Design: Emphasis on using user data, analytics, and research insights to inform design decisions and validate hypotheses.

• Agile Development: Likely follows Agile or Lean methodologies, involving iterative development cycles, frequent feedback loops, and close collaboration within cross-functional teams.

• User-Centricity: A core principle, ensuring that user needs and pain points are at the forefront of the design and product development process.

• Design System Adoption: A commitment to leveraging and evolving a design system for consistency, efficiency, and scalability.

Company Website: https://dkatalis.com/

📝 Enhancement Note: The company's background, with experienced entrepreneurs and bankers, suggests a strong emphasis on domain expertise and strategic execution within the fintech space. The "ecosystem-linked" vision points towards a complex, integrated product offering.

📈 Career & Growth Analysis

Operations Career Level: This role represents a significant step into senior-level product design within the fintech industry. It's beyond a mid-level designer, requiring not only advanced design skills but also leadership, strategic influence, and the ability to mentor. A Senior Product Designer at DKatalis is expected to be a key contributor to product strategy and execution, acting as a design authority for specific product areas.

Reporting Structure: The Senior Product Designer will likely report to a Design Lead or Head of Product Design. They will also work closely with Product Managers and Engineering Leads, acting as a peer and a key influencer within their product squad. The role involves guiding junior designers, indicating a potential for informal or formal leadership within project teams.

Operations Impact: The impact of this role is substantial. By shaping user-facing digital banking platforms, the Senior Product Designer directly influences customer acquisition, retention, engagement, and satisfaction. Their work will be critical in differentiating DKatalis in a competitive market, driving adoption of new financial products, and ultimately contributing to the company's revenue growth and its mission to build a better financial world. Effective design can reduce customer support costs, increase transaction volumes, and enhance brand loyalty.

Growth Opportunities:

• Leadership Track: Potential to grow into a Lead Product Designer, Design Manager, or Head of Design role, overseeing larger teams and strategic design initiatives.

• Specialization: Opportunity to deepen expertise in specific areas of fintech design, such as payments, lending, investment platforms, or digital identity verification.

• Product Strategy Influence: Increased involvement in high-level product strategy, contributing to roadmap planning and market positioning.

• Cross-Functional Mobility: Potential to move into Product Management or other strategic roles within the company, leveraging a deep understanding of user needs and product development.

• Mentorship & Training: Formal opportunities to develop leadership and coaching skills through mentoring programs and potentially managing direct reports as the team expands.

📝 Enhancement Note: The "Sr." title and the explicit mention of mentoring suggest a path towards design leadership. The fintech context also offers opportunities for specialized growth within a rapidly innovating sector.

🌐 Work Environment

Office Type: DKatalis operates from multiple offices in the APAC region, including Singapore. The environment is likely a modern, collaborative office space designed to foster innovation and teamwork, typical of tech companies in urban financial hubs. It's expected to be an on-site role, emphasizing in-person collaboration.

Office Location(s): Singapore. This places the role within a vibrant ecosystem of technology and finance companies, offering excellent connectivity and access to talent. Specific office details would likely be in a prime business district.

Workspace Context:

• Collaborative Spaces: The workspace will likely include open-plan areas, meeting rooms equipped with presentation tools, and potentially dedicated brainstorming zones to facilitate interaction and idea generation.

• Technology Access: Employees will have access to modern hardware, software, and high-speed internet necessary for design work, research, and communication. This includes access to the company's full suite of design and collaboration tools.

• Team Interaction: A culture that encourages frequent interaction between designers, product managers, and engineers, fostering a shared understanding and rapid problem-solving. The mention of "casual conversations can spark new ideas" points to an environment that values informal idea exchange.

Work Schedule: The standard work schedule is likely Monday to Friday, 40 hours per week. However, the fast-paced nature of fintech and product development may require occasional flexibility to meet project deadlines or attend critical meetings, especially given the cross-functional and potentially regional nature of the teams.

📝 Enhancement Note: The "On-site" remote status implies a strong emphasis on in-person collaboration, which is common for roles requiring intensive teamwork and mentorship. The Singapore location suggests a professional and dynamic work environment.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A recruiter or hiring manager will review your application, focusing on your resume and portfolio link. They will assess your experience level, relevant skills, and alignment with the role's core responsibilities.

2. Portfolio Presentation & Discussion: You will likely be invited to present a selection of your strongest case studies from your portfolio. This session will focus on your design process, problem-solving approach, user research methodologies, and the impact of your work. Be prepared to discuss your role, decisions, and rationale in detail.

3. Technical/Design Challenge: A practical design exercise may be given. This could involve critiquing an existing design, proposing solutions to a new feature concept, or working through a simplified user flow problem. The focus will be on your thought process, creativity, and ability to apply design principles.

4. Cross-functional Interviews: Interviews with Product Managers, Engineering Leads, and potentially other designers. These will assess your collaboration skills, communication style, ability to work within an Agile framework, and understanding of technical constraints.

5. Leadership & Cultural Fit Interview: A final interview, potentially with a senior leader, to assess your leadership potential, mentoring capabilities, cultural alignment with DKatalis's values, and overall fit within the team and company.

Portfolio Review Tips:

• Curate Wisely: Select 3-4 projects that best showcase your skills relevant to fintech and digital banking. Prioritize projects with clear problem statements, detailed process documentation, and measurable outcomes.

• Tell a Story: For each case study, structure your presentation as a narrative. Start with the challenge, detail your approach, explain your key decisions, and conclude with the results and learnings.

• Highlight Your Role: Clearly define your specific contributions, especially if working in a team. Use "I" statements for your individual work and "we" for team efforts.

• Show, Don't Just Tell: Use high-fidelity mockups, interactive prototypes, and clear visuals to illustrate your design solutions. Explain the "why" behind your design choices.

• Quantify Impact: Whenever possible, use metrics (e.g., increase in conversion rates, reduction in task time, improvement in user satisfaction scores) to demonstrate the business value of your designs.

• Prepare for Questions: Anticipate questions about your design process, how you handle feedback, challenges you've overcome, and your understanding of user-centered design principles.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the design challenge. Ask clarifying questions if anything is unclear.

• Time Management: Allocate your time effectively across research, ideation, design, and presentation.

• Articulate Your Process: Even in a short timeframe, outline your approach, assumptions, and key decisions.

• Focus on Core Issues: Identify the most critical user needs or business goals the challenge presents and focus your solution on addressing them.

• Present Clearly: Structure your presentation logically and communicate your thought process concisely.

📝 Enhancement Note: The interview process emphasizes practical application of design skills, strategic thinking, and collaborative capabilities. A strong portfolio that clearly articulates the design process and impact is critical for success at the senior level.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable given industry trends and collaborative features), Sketch, Adobe XD. Candidates are expected to be proficient in at least one, with Figma being a strong preference for collaborative, multi-platform design work.

• User Research Platforms: Tools like UserTesting.com, Lookback, Maze, or internal tools for conducting remote usability tests and gathering qualitative feedback.

• Collaboration & Project Management: Jira, Confluence, Asana, Trello for managing design tasks, tracking progress, and communicating with development teams.

• Design System Management Tools: Figma's component libraries, Zeplin, or custom-built documentation platforms for managing design tokens, components, and guidelines.

Analytics & Reporting:

• Product Analytics: Amplitude, Mixpanel, Google Analytics for tracking user behavior, feature adoption, and conversion funnels.

• Data Visualization: Tableau, Power BI, or internal dashboards for visualizing user data and design impact metrics.

• A/B Testing Tools: Optimizely, VWO, or similar for experimenting with design variations and measuring their performance.

CRM & Automation:

• While not directly managed by designers, familiarity with how CRM systems (e.g., Salesforce) and marketing automation tools influence customer journeys and data collection can be beneficial. The primary focus for designers will be on tools that support the product development lifecycle.

• Version Control/Asset Handoff: Tools like Zeplin, Avocode, or Figma's built-in features for seamless handoff of design assets and specifications to developers.

📝 Enhancement Note: Proficiency in modern collaborative design tools like Figma is almost certainly a requirement. Understanding how design integrates with analytics and development workflows is key for a Senior Product Designer in a tech-first company.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and advocating for the user in all design and product decisions. This means prioritizing user needs, conducting thorough research, and designing for ease of use and positive experiences.

• Innovation & Agility: Embracing new ideas, experimenting with novel solutions, and adapting quickly to the rapidly changing fintech landscape. This involves a willingness to challenge the status quo and explore cutting-edge design approaches.

• Collaboration & Transparency: Fostering an open environment where ideas are shared freely, feedback is constructive, and team members work together seamlessly across disciplines. The emphasis on "relaxed and open environment" and "casual conversations" highlights this value.

• Data-Driven Decision Making: Utilizing data, analytics, and research findings to inform design choices, validate hypotheses, and measure the impact of design solutions, ensuring that decisions are grounded in evidence.

• Excellence & Craftsmanship: A dedication to producing high-quality, polished, and effective designs that meet rigorous standards for usability, aesthetics, and functionality.

Collaboration Style:

• Integrated Squads: Designers are likely embedded within cross-functional product squads, working daily with Product Managers and Engineers.

• Open Feedback Loops: A culture that encourages regular design critiques and constructive feedback sessions to continuously improve work and foster learning.

• Knowledge Sharing: Practices that promote sharing of best practices, design patterns, and learnings across the design team and with other departments.

• Iterative Design: A process that involves continuous refinement based on feedback, testing, and evolving requirements, rather than a strictly linear approach.

📝 Enhancement Note: The company's emphasis on experienced entrepreneurs and bankers suggests a culture that values expertise, strategic thinking, and a results-oriented approach, tempered by a modern, collaborative startup ethos.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: A common challenge in fintech is reconciling complex user requirements and trust factors with stringent regulatory compliance and aggressive business growth targets.

• Designing for Financial Complexity: Simplifying intricate financial concepts and products (e.g., investments, loans, insurance) into intuitive and accessible user experiences requires significant skill and creativity.

• Maintaining Consistency Across Ecosystem: As DKatalis builds an "ecosystem-linked" business, ensuring a seamless and consistent user experience across multiple interconnected financial products and platforms will be a significant design challenge.

• Rapid Market Evolution: The fintech landscape changes quickly, requiring designers to stay abreast of emerging technologies, user expectations, and competitive offerings.

• Scaling Design Operations: As the company grows, scaling the design system, processes, and team effectively while maintaining quality will be an ongoing challenge.

Learning & Development Opportunities:

• Fintech Domain Expertise: Deepen understanding of financial products, regulations, and user behavior within the financial services sector.

• Advanced Design Methodologies: Explore and implement cutting-edge design techniques, such as behavioral design, AI-driven personalization, and advanced prototyping.

• Leadership & Management Skills: Develop skills in team leadership, mentorship, project management, and strategic design planning.

• Cross-functional Acumen: Gain a deeper understanding of engineering, data science, marketing, and compliance functions within a fintech organization.

• Industry Exposure: Participate in fintech and design conferences, workshops, and networking events to stay current with industry trends and best practices.

📝 Enhancement Note: The challenges highlight the specific complexities of the fintech industry, where design must be both user-friendly and robust, adhering to strict requirements while driving innovation.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs with business objectives. How did you approach it, and what was the outcome?" (Focus on your decision-making process, stakeholder management, and ability to find solutions.)

• "How would you approach designing a new feature for a digital banking app that aims to increase user engagement with investment products?" (Demonstrate your process from understanding the user/business goal to ideation, prototyping, and testing.)

• "Walk us through your process for identifying and collecting key user data at the start of a new project." (Showcase your research planning and proactive approach to gathering insights.)

• "How do you ensure your designs are scalable and maintainable, especially when working with a design system?" (Highlight your understanding of design systems and long-term design strategy.) Company & Culture Questions:

• "What interests you about DKatalis and our mission to build a better financial world?" (Research the company's vision, values, and recent news. Connect your own motivations to their goals.)

• "How do you foster a collaborative and open environment within a design team and with cross-functional partners?" (Provide examples of your communication and team-building approaches.)

• "Describe your experience mentoring junior designers. What is your philosophy on providing feedback and supporting growth?" (Showcase your leadership and people development skills.)

• "How do you stay updated on the latest trends in fintech and product design?" (Demonstrate your commitment to continuous learning.) Portfolio Presentation Strategy:

• Start with the 'Why': Clearly articulate the problem you were solving and the context of the project.

• Detail Your Process: Walk through your steps, from user research and ideation to wireframing, prototyping, and final design. Explain the rationale behind key decisions.

• Showcase Impact: Quantify results whenever possible. If direct metrics aren't available, discuss the intended impact and how you would measure it.

• Be Ready for Deep Dives: Prepare to answer detailed questions about specific design choices, user flows, technical constraints, and your role in the project.

• Connect to DKatalis: Whenever possible, subtly tie your experiences and skills back to the requirements and mission of DKatalis.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strategic, user-centric, and collaborative approach, supported by a strong portfolio that clearly articulates process and impact.

📌 Application Steps

To apply for this Sr. Product Designer position:

• Submit your application through the provided link on the DKatalis careers page.

• Tailor Your Resume: Ensure your resume highlights your 8+ years of UI/UX experience, focusing on achievements in digital products, especially in fintech or banking if applicable. Use keywords from the job description such as "user-centered design," "design systems," "user research," and "leadership."

• Curate Your Portfolio: Select 3-4 of your most impactful projects. For each, create a detailed case study that clearly outlines the problem, your process, your specific contributions, and the measurable outcomes. Ensure it's easily navigable and visually appealing.

• Prepare Your Presentation: Practice presenting your portfolio case studies. Be ready to articulate your design rationale, problem-solving approach, and collaborative efforts concisely and effectively.

• Research DKatalis: Understand their mission, values, and the current landscape of digital banking. Think about how your skills and experience can contribute to their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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