Sr. Graphic Designer

📍 Job Overview

Job Title: Sr. Graphic Designer

Company: Surya Carpet

Location: White, GA, US

Job Type: Full Time

Category: Marketing & Design Operations

Date Posted: 2026-06-09T14:53:00

Experience Level: 7+ Years

Remote Status: On-site

🚀 Role Summary

• Lead the creative execution and visual strategy for three distinct luxury brands: Surya, Global Views, and Mitchell Gold + Bob Williams, ensuring brand consistency across all touchpoints.

• Develop compelling visual communications that translate marketing objectives into impactful designs for digital, print, showroom, and event channels.

• Manage end-to-end creative project lifecycles, from concept to production, optimizing workflows and ensuring timely delivery of high-quality assets.

• Uphold and elevate creative standards by mentoring junior designers, providing constructive feedback, and contributing to the evolution of brand guidelines.

📝 Enhancement Note: This role is pivotal in maintaining and enhancing the visual identity of multiple luxury brands within the home furnishings sector, requiring a sophisticated aesthetic and strong brand stewardship. The 'Operations' aspect comes from managing creative workflows, production schedules, and cross-functional collaboration to ensure efficient and consistent brand expression.

📈 Primary Responsibilities

• Translate marketing objectives and brand strategies into compelling visual communications that support business goals across all channels.

• Concept, design, and produce creative assets for diverse applications including email marketing campaigns, website content, landing pages, social media, digital advertising, catalogs, brochures, sales collateral, showroom and trade show graphics, presentation materials, and packaging.

• Manage creative project timelines, production schedules, and design workflows to ensure deadlines are met, resources are effectively allocated, and deliverables are executed with accuracy and efficiency.

• Collaborate closely with marketing, product development, e-commerce, photography, visual merchandising, and sales teams to align creative efforts with broader campaign and initiative goals.

• Mentor junior designers through creative guidance, constructive feedback, and by instilling best-practice design principles and workflow methodologies.

• Review and refine creative work to ensure quality, consistency, and adherence to established brand standards for all three brands.

• Contribute to the development and evolution of brand guidelines, creative systems, and design processes to foster continuous improvement and innovation.

• Manage multiple projects simultaneously in a fast-paced environment, maintaining a high level of accuracy and meticulous attention to detail.

• Prepare production-ready files for both print and digital applications, ensuring technical excellence and adherence to specifications throughout the design process.

• Stay informed on emerging design trends, technologies, and best practices within luxury branding, interiors, fashion, retail, and digital marketing to maintain a cutting-edge approach.

📝 Enhancement Note: The responsibilities highlight a need for robust project management and workflow optimization, typical of operations roles. The emphasis on "translating marketing objectives" and "supporting business goals" indicates a strategic operational function beyond pure design execution.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, or a related field.

Experience: 7+ years of professional graphic design experience, with a significant portion dedicated to luxury, premium, or design-driven brands within the home furnishings, interiors, fashion, lifestyle, hospitality, or related industries.

Required Skills:

• Demonstrated expertise in translating marketing objectives and brand strategies into compelling visual communications.

• Proven ability to manage creative project timelines, production schedules, and design workflows for efficient and accurate execution.

• Strong collaboration and communication skills for effective cross-functional teamwork with marketing, product development, and sales teams.

• Experience in mentoring junior designers, providing constructive creative guidance, and upholding quality standards.

• Exceptional attention to detail and commitment to design excellence across all deliverables.

• Advanced proficiency in Adobe Creative Cloud (InDesign, Photoshop, Illustrator) and Figma, including collaborative design workflow capabilities.

• Strong technical production skills for preparing files for both digital and print applications.

• Experience designing for a variety of channels including email marketing, web, social media, print production, and large-format environmental graphics.

• Ability to manage multiple priorities and deadlines effectively in a fast-paced environment.

• Strong understanding of design fundamentals: typography, composition, color theory, visual hierarchy, and grid systems. Preferred Skills:

• Experience specifically with home furnishings or interior design brands.

• Familiarity with brand systems development and evolution.

• Knowledge of emerging design trends and technologies applicable to luxury retail and digital marketing.

• Experience contributing to the development and refinement of brand guidelines.

📝 Enhancement Note: The '7+ years' experience combined with the explicit mention of 'mentoring junior designers' and 'managing creative project timelines, production schedules, and design workflows' strongly suggests a senior-level role with operational oversight and team leadership responsibilities, aligning with a Sr. Graphic Designer focused on GTM creative operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing excellence across both digital and print design disciplines.

• Demonstrations of strong brand storytelling capabilities, effectively communicating brand narratives visually.

• Examples of campaign development, illustrating the ability to create cohesive and impactful multi-channel campaigns.

• Clear evidence of sophisticated typography, layout design, and visual hierarchy application.

• Showcases understanding and application of brand systems, ensuring consistency and integrity.

• Must include examples of work for luxury, premium, or design-driven brands, ideally within relevant industries.

• Production-ready files or case studies illustrating technical proficiency for both digital and print outputs. Process Documentation:

• Case studies detailing the design process for key projects, highlighting strategic thinking and problem-solving approaches.

• Workflow examples showcasing how projects were managed from brief to final delivery, emphasizing efficiency and collaboration.

• Documentation illustrating the application of brand guidelines and the process for ensuring brand consistency across diverse assets.

• Examples of how feedback was incorporated and how revisions were managed to achieve optimal creative outcomes.

📝 Enhancement Note: For a role of this seniority, the portfolio must go beyond showcasing aesthetic talent; it should demonstrate the candidate's ability to manage creative processes, adhere to brand systems, and deliver strategically aligned visual communications efficiently. This aligns with expectations for operations-focused creative roles.

💵 Compensation & Benefits

Salary Range: The estimated annual salary for a Sr. Graphic Designer in White, GA, with 7+ years of experience, can range from $75,000 to $105,000. This estimate is based on industry benchmarks for senior design roles in the Atlanta metropolitan area, considering the company's industry (home furnishings/retail) and the seniority of the position.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Retirement savings plan (e.g., 401k) with potential company match.

• Paid time off (PTO), including vacation, sick leave, and holidays.

• Employee discounts on Surya, Global Views, and Mitchell Gold + Bob Williams products.

• Opportunities for professional development and continuous learning in design trends and technologies.

• Potential for performance-based bonuses or incentives.

Working Hours: Typically 40 hours per week, standard business hours (e.g., Monday to Friday, 9:00 AM to 5:00 PM, or similar). Flexibility may be required during peak periods or for critical project deadlines.

📝 Enhancement Note: Salary estimate is based on general US market data for senior graphic designers and adjusted for location (White, GA) and experience level. Benefits are standard for full-time roles in similar industries, with specific employee discounts highlighted as a unique perk.

🎯 Team & Company Context

🏢 Company Culture

Industry: Home Furnishings, Interior Design, Retail. Surya Carpet operates within a competitive market, known for its extensive range of rugs and home decor. The company's focus on three distinct brands suggests a sophisticated approach to market segmentation and brand management, requiring a strong creative and operational synergy.

Company Size: Surya Inc. is a significant player in the home furnishings industry. While specific employee numbers aren't provided, the operation of three distinct brands and multiple locations implies a medium to large-sized organization with established departments and processes. For operations professionals, this typically means structured workflows, opportunities for process improvement, and collaboration within specialized teams.

Founded: Surya Carpet was founded in 1976. With decades of experience, the company has established a strong market presence and likely possesses mature operational frameworks and a deep understanding of its customer base and industry dynamics. This history suggests a stable environment with potential for long-term growth and refinement of operational strategies.

Team Structure:

• The design team likely consists of a design manager or director, the Sr. Graphic Designer, and potentially junior designers.

• This team will collaborate closely with Marketing, E-commerce, Product Development, Visual Merchandising, and Sales departments, forming a matrixed structure common in GTM operations.

• Reporting is likely to a Creative Director or Head of Marketing, with close alignment to brand managers for each of the three distinct brands. Methodology:

• Data Analysis and Insights: Creative decisions are informed by market trends, competitor analysis, and performance data from digital marketing campaigns and sales collateral.

• Workflow Planning and Optimization: Emphasis on structured project management to ensure efficient creative output across multiple brands and channels, likely utilizing project management software.

• Automation and Efficiency: Exploration of tools and processes to streamline repetitive design tasks and production workflows, especially for digital assets and email campaigns.

Company Website: https://www.surya.com/

📝 Enhancement Note: The company's multi-brand strategy is a key differentiator. For a graphic designer, this means understanding and executing distinct brand identities while maintaining overarching quality standards. This requires strong organizational and process-management skills, akin to operations.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level position, indicating a significant level of responsibility and autonomy. A Sr. Graphic Designer is expected to not only execute high-quality design work but also to influence creative direction, mentor junior staff, and contribute to process improvements within the creative function. They act as a bridge between creative vision and operational execution.

Reporting Structure: The Sr. Graphic Designer will likely report to a Creative Director, Head of Marketing, or a senior marketing manager. They will collaborate extensively with other departments, including Marketing, E-commerce, Product Development, and Sales, playing a crucial role in the Go-To-Market (GTM) creative operations.

Operations Impact: The visual output of this role directly impacts brand perception, customer engagement, and ultimately, sales performance across all three brands. Effective visual communications are critical for driving awareness, interest, and conversion in the competitive home furnishings market. This role ensures that the creative assets strategically support business objectives and operational marketing efforts.

Growth Opportunities:

• Operations Skill Advancement: Opportunities to lead creative projects with significant operational components, gain deeper experience in project management, workflow optimization, and cross-functional team leadership.

• Specialization: Potential to specialize in digital design, brand systems, or campaign strategy, becoming a subject matter expert within the organization.

• Leadership Potential: With proven success in mentorship and project leadership, there may be opportunities to move into a Creative Lead or Design Manager role, overseeing larger teams and strategic creative initiatives.

📝 Enhancement Note: The growth potential for a Sr. Graphic Designer in this context extends beyond pure design to encompass elements of creative operations management and leadership, aligning with career paths in GTM strategy and execution.

🌐 Work Environment

Office Type: This role is on-site at the company's corporate location in White, GA. This suggests a collaborative office environment where team members work together in person.

Office Location(s): Corporate Headquarters in White, GA (30184). This location serves as the central hub for operations and creative teams, facilitating close collaboration.

Workspace Context:

• The workspace is likely designed to foster collaboration, with open areas for team interaction and dedicated spaces for focused design work.

• Access to necessary design tools and technology, including high-performance computers, Adobe Creative Suite, Figma, and potentially other project management software.

• Opportunities for direct interaction with marketing, product, and sales teams, encouraging a holistic understanding of business objectives and creative campaign execution.

Work Schedule: Standard 40-hour work week, typically Monday to Friday. While core hours exist, there might be an expectation of flexibility to meet project deadlines, especially during product launches, trade shows, or major campaign rollouts, reflecting the operational demands of the GTM cycle.

📝 Enhancement Note: The on-site requirement emphasizes the importance of in-person collaboration and team synergy, which is often crucial for efficient creative operations and rapid iteration on design projects.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Talent Acquisition will likely conduct a brief phone screen to assess basic qualifications, experience, and cultural fit.

• Portfolio Review & Creative Discussion: Candidates will present their portfolio, discussing specific projects, design processes, and their role in achieving project objectives. This stage will focus on design aesthetic, technical skills, and strategic thinking.

• Technical Assessment/Design Challenge: May involve a practical design exercise to evaluate problem-solving skills, application proficiency (Adobe Creative Cloud, Figma), and ability to interpret briefs under timed conditions.

• Team/Stakeholder Interviews: Meetings with key team members (e.g., Marketing Manager, Brand Managers, fellow designers) to assess collaboration style, communication skills, and ability to integrate into the existing team structure.

• Final Interview: Potentially with a senior leader (e.g., Head of Marketing, Creative Director) to discuss overall fit, long-term vision, and strategic contributions.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest projects that best represent your skills and experience relevant to luxury brands, diverse channels (digital/print), and brand systems.

• Tell a Story: For each project, clearly articulate the brief, your strategic approach, the challenges faced, your role, the design solutions, and the measurable impact or outcome.

• Highlight Brand Stewardship: Emphasize projects where you successfully maintained or elevated brand identity, especially across multiple brands or campaigns.

• Showcase Technical Proficiency: Be prepared to discuss your process, software proficiency (Adobe CC, Figma), and how you prepared files for production.

• Demonstrate Mentorship (if applicable): If you have mentored junior designers, be ready to discuss your approach and how you fostered their growth.

Challenge Preparation:

• Understand the Brands: Research Surya, Global Views, and Mitchell Gold + Bob Williams to grasp their unique aesthetics, target audiences, and market positioning.

• Practice Time Management: For any design challenge, practice working efficiently within a given timeframe.

• Focus on Brief Interpretation: Pay close attention to the details of the brief and ensure your solution directly addresses the stated objectives.

• Prepare for Production Considerations: Think about how your design would be implemented across different channels and the technical specifications required.

📝 Enhancement Note: The interview process emphasizes not only design skill but also strategic thinking, project management, and collaborative capabilities, indicating a focus on the operational aspects of the creative role.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Expert proficiency is essential, specifically:

  • InDesign: For layout and production of print collateral (catalogs, brochures, sales materials).
  • Photoshop: For image editing, manipulation, and digital asset creation.
  • Illustrator: For vector graphics, logos, and intricate illustrations.

• Figma: Advanced proficiency required for collaborative design workflows, UI/UX design for web/digital assets, and prototyping.

Analytics & Reporting:

• While not explicitly listed as a primary tool for the designer, familiarity with how design impacts performance metrics is valuable. This may include:

  • Understanding of web analytics tools (e.g., Google Analytics) to see how website designs perform.

  • Familiarity with email marketing platform analytics (e.g., Mailchimp, HubSpot) to understand engagement rates of designed campaigns. CRM & Automation:

• No explicit CRM or automation tools are listed for the designer's direct use, but understanding their role in marketing operations is beneficial. The designer will be preparing assets for use within these systems.

📝 Enhancement Note: The explicit mention of Adobe Creative Cloud and Figma as required tools, coupled with the need for preparing files for various applications (print, digital, email, web), highlights the technical operational requirements of this role.

👥 Team Culture & Values

Operations Values:

• Brand Integrity: Upholding the distinct visual identity and quality standards of Surya, Global Views, and Mitchell Gold + Bob Williams across all creative outputs.

• Collaboration & Partnership: Working effectively with marketing, sales, product, and e-commerce teams to achieve shared business objectives through strong visual communication.

• Efficiency & Precision: Managing design workflows and production processes with accuracy, attention to detail, and a focus on timely delivery.

• Innovation & Trend Awareness: Staying current with design trends and technologies to ensure creative work remains fresh, relevant, and impactful within the luxury market.

• Mentorship & Development: Fostering a supportive environment for junior designers, sharing knowledge, and promoting continuous learning and skill enhancement.

Collaboration Style:

• Cross-functional Integration: Active participation in team meetings and projects involving stakeholders from various departments to ensure creative alignment with business goals.

• Feedback-Driven: Openness to constructive criticism and a proactive approach to incorporating feedback to refine designs and improve outcomes.

• Knowledge Sharing: Willingness to share design expertise, best practices, and insights with colleagues, fostering a culture of continuous improvement within the creative team.

📝 Enhancement Note: The emphasis on brand integrity, efficiency, and collaboration points to a culture that values both creative excellence and operational effectiveness, essential for managing multiple brands within a dynamic retail environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Brand Identities: Effectively designing for three distinct luxury brands, each with its own aesthetic and target audience, requires careful management of brand guidelines and creative execution.

• Pace of Digital Marketing: Keeping up with the rapid evolution of digital marketing channels and the demand for fresh, engaging content across web, social media, and email.

• Production Complexity: Ensuring technical accuracy and quality control for a wide range of outputs, from intricate print collateral to optimized digital assets and large-format graphics.