Senior Product Strategy Manager

📍 Job Overview

Job Title: Senior Product Strategy Manager

Company: TELUS

Location: Montréal, QC, Canada

Job Type: Full-Time

Category: Product Strategy & Management (GTM Operations)

Date Posted: 2026-11-04

Experience Level: 5-10 Years

Remote Status: On-site

🚀 Role Summary

• Drive the strategic direction and market positioning for TELUS Health's Patient Engagement solutions, focusing on electronic medical records (EMR) and healthcare integrations.

• Conduct in-depth market discovery, competitive analysis, and customer interviews to identify and validate strategic opportunities and inform product vision.

• Develop comprehensive product strategies, including pricing, business models, and go-to-market recommendations, to achieve sustainable competitive advantages.

• Build compelling business cases and strategic recommendations to guide investment decisions and portfolio prioritization within a complex, regulated healthcare environment.

• Collaborate closely with Product Management, Engineering, Sales, and Marketing teams to translate strategic insights into actionable product roadmaps and ensure strategic alignment across the organization.

📝 Enhancement Note: This role is a crucial component of Go-To-Market (GTM) operations, bridging the gap between market needs and product development. It requires a strong understanding of strategic planning, market intelligence, and cross-functional alignment to drive product success in the Canadian healthcare sector. The emphasis on public procurement and regulated sectors indicates a need for nuanced market understanding and strategic adaptability.

📈 Primary Responsibilities

• Lead comprehensive market discovery initiatives, including customer interviews and validation of market problems, to identify strategic areas for product development and investment.

• Execute ongoing competitive and market analysis, with a keen eye on emerging technologies like AI and shifts in the competitive landscape within the healthcare technology sector.

• Define and articulate a clear product vision and multi-year product strategy, ensuring alignment with TELUS's overall business priorities and objectives.

• Identify, articulate, and leverage the company's unique capabilities and sustainable competitive advantages to build a defensible market position.

• Develop strategic recommendations for product positioning, pricing frameworks, and innovative business models, including identification of new revenue streams and go-to-market opportunities.

• Construct robust business cases and strategic proposals to support critical investment decisions and effective portfolio prioritization.

• Provide essential strategic input to the product roadmap development process, ensuring product plans accurately reflect the agreed-upon strategy and market opportunities.

• Partner effectively with Product Marketing, Sales, and Research teams to translate strategic insights into tangible actions and clarify operational roles and responsibilities.

• Communicate strategic direction, market insights, and critical trade-offs clearly and persuasively to senior leadership and diverse cross-functional stakeholders.

📝 Enhancement Note: The responsibilities highlight a strategic, outward-facing role that requires deep market understanding and the ability to translate that into actionable product plans. This involves a blend of analytical rigor, strategic thinking, and strong communication skills to influence decision-making across multiple departments.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Business, Engineering, Technology, or a closely related field. An MBA or equivalent advanced degree is considered a significant asset.

Experience: Minimum of 7 years of progressive experience in product strategy, product management, management consulting, or corporate strategy, with a preference for experience within the technology, healthcare, or regulated sectors.

Required Skills:

• Proven ability to define and articulate a compelling product vision and strategy, effectively influencing senior stakeholders without direct reporting authority.

• Strong proficiency in conducting market research, competitive analysis, customer discovery, and opportunity validation exercises.

• Demonstrated experience in developing pricing strategies, product positioning, and innovative business models.

• Expertise in building comprehensive financial business cases and strategic investment proposals.

• Excellent analytical, storytelling, and presentation skills, with a demonstrated capacity to simplify complex information and drive informed decision-making.

• Fluency in English is mandatory for extensive interaction with external and internal parties. Preferred Skills:

• Experience with public procurement processes and navigating regulated healthcare markets.

• Familiarity with AI and emerging technologies and their application in healthcare solutions.

• French language proficiency is a strong asset for engaging with stakeholders in Quebec and other French-speaking regions.

• Experience working within a large enterprise environment with diverse cross-functional teams.

📝 Enhancement Note: The experience requirement of 7+ years, coupled with the need for influencing senior leadership, suggests this role is for a seasoned strategist. The emphasis on both analytical skills and storytelling is critical for translating complex market data into persuasive strategic narratives. Proficiency in English is non-negotiable due to the national scope of the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrable examples of developing successful product visions and strategies that led to market differentiation and growth.

• Case studies showcasing in-depth market research, competitive analysis, and customer discovery processes, with clear articulation of insights derived.

• Evidence of developing and implementing innovative pricing strategies, business models, and go-to-market plans.

• Business cases or strategic recommendations that successfully influenced investment decisions and portfolio prioritization.

• Examples of how strategic direction was translated into actionable product roadmaps and aligned cross-functional teams. Process Documentation:

• Documentation illustrating the process for conducting market discovery, including methodologies for customer interviews and problem validation.

• Examples of frameworks used for ongoing competitive and market analysis, including tracking trends and emerging technologies.

• Samples of product vision and strategy documents, demonstrating clarity, alignment with business goals, and long-term perspective.

• Documentation outlining the process for identifying and articulating unique competitive advantages and sustainable moats.

• Examples of business case development processes, including financial modeling, risk assessment, and ROI analysis.

📝 Enhancement Note: Candidates are expected to provide concrete evidence of their strategic thinking and execution capabilities. The portfolio should clearly illustrate their ability to move from market insight to strategic direction and tangible business outcomes, particularly within complex, regulated environments like healthcare.

💵 Compensation & Benefits

Salary Range: Given the Senior Product Strategy Manager title, 7+ years of experience, and location in Montréal, QC, a competitive salary range is estimated to be between $120,000 - $170,000 CAD annually. This estimate is based on industry benchmarks for senior strategy roles in major Canadian tech hubs, considering the highly regulated healthcare sector and the specific responsibilities outlined.

Benefits:

• Comprehensive health and dental insurance plans.

• Generous paid time off and vacation policy.

• Pension and retirement savings plans (e.g., RRSP matching).

• Employee assistance programs and wellness initiatives.

• Opportunities for professional development, training, and conference attendance.

• Potential for performance-based bonuses and long-term incentives.

Working Hours: Standard full-time hours are expected, typically around 40 hours per week. While the role is primarily on-site, flexibility may be offered based on project demands and team needs, consistent with TELUS's overall work policies.

📝 Enhancement Note: The salary estimate is based on data from industry salary surveys for Senior Product Strategy roles in Canada, adjusted for location (Montréal) and the specific demands of the technology and healthcare sectors. Benefits are typical for a large, established Canadian corporation like TELUS.

🎯 Team & Company Context

🏢 Company Culture

Industry: Telecommunications, Information Technology, and Healthcare Technology. TELUS operates across multiple sectors, with TELUS Health being a significant player in providing digital health solutions and EMR systems to the Canadian healthcare market.

Company Size: Large Enterprise (TELUS employs over 100,000 people globally). This implies a structured environment with established processes, diverse career paths, and significant resources.

Founded: 1990 (as TELUS Communications). TELUS has a long history of innovation and expansion, including strategic acquisitions and organic growth in the health sector.

Team Structure: The Senior Product Strategy Manager will be part of the Patient Engagement team within TELUS Health. This team likely comprises Product Managers, Program Managers, UX Designers, and other specialists focused on patient experience solutions. The role will report into a Director or VP level within Product Strategy or Product Management, with close collaboration across Product, Engineering, Sales, Marketing, and potentially Legal/Compliance teams due to the regulated nature of healthcare.

Methodology: TELUS Health likely employs a hybrid approach to product development, blending Agile methodologies for iterative development with more structured, strategic planning for long-term vision and roadmap definition. Data-driven decision-making, customer-centricity, and a focus on regulatory compliance are expected to be core tenets.

Company Website: https://www.telus.com/ and https://www.telushealth.com/

📝 Enhancement Note: Working within a large enterprise like TELUS offers stability and resources but also requires navigating established corporate structures. The healthcare industry context means a strong emphasis on compliance, data security, and patient privacy is paramount in all strategic decisions.

📈 Career & Growth Analysis

Operations Career Level: This is a senior-level individual contributor role, typically considered a mid-to-senior management track position within product organizations. It offers significant autonomy and influence over product direction.

Reporting Structure: The role typically reports to a Director of Product Strategy or Head of Product Management within TELUS Health. This provides exposure to senior leadership and strategic decision-making processes.

Operations Impact: The Senior Product Strategy Manager's impact is directly tied to the commercial success and market adoption of TELUS Health's Patient Engagement solutions. By defining the right product vision and strategy, they influence revenue growth, market share, and the company's ability to meet critical healthcare needs across Canada.

Growth Opportunities:

• Leadership Advancement: Progression to Director of Product Strategy, VP of Product, or similar leadership roles within TELUS Health or other TELUS business units.

• Specialization: Deepening expertise in specific areas of healthcare technology, AI in healthcare, or public sector market strategy.

• Cross-Functional Moves: Opportunities to move into broader product management leadership, business development, or strategic partnerships roles.

• Mentorship: Access to mentorship programs and opportunities to mentor junior team members in product strategy and market analysis.

📝 Enhancement Note: This role provides a strong foundation for a career in product leadership, particularly within the specialized and growing field of health tech. The strategic nature of the position allows for significant professional development in market analysis, business case development, and executive communication.

🌐 Work Environment

Office Type: The role is based in Montréal, QC, and is designated as on-site. This suggests a traditional office environment within a TELUS corporate building, designed to foster collaboration and provide access to necessary resources.

Office Location(s): Montréal, QC, Canada (Postal Code H3B 1S6). This location is in a central business district, likely offering good accessibility via public transportation.

Workspace Context:

• Collaborative Environment: Expect a dynamic workspace that encourages interaction with product managers, engineers, marketing, and sales teams. Open-plan or collaborative office layouts are common in tech companies.

• Tools & Technology: Access to standard corporate IT infrastructure, including high-speed internet, communication tools (e.g., Slack, Teams), and specialized analytics and project management software.

• Team Interaction: Regular team meetings, cross-functional project sessions, and opportunities for informal knowledge sharing with colleagues.

Work Schedule: The standard work schedule is approximately 40 hours per week. While on-site, there might be flexibility in start/end times, but consistent availability during core business hours for collaboration is expected.

📝 Enhancement Note: Being on-site in Montréal is crucial for this role, emphasizing the importance of in-person collaboration, spontaneous discussions, and building strong relationships with local teams. This environment is designed to support the strategic and collaborative nature of product strategy development.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, experience, and cultural fit.

• Hiring Manager Interview: In-depth discussion with the hiring manager focusing on experience, strategic thinking, and understanding of the role's responsibilities.

• Panel Interview/Case Study: This may involve presenting a prepared case study on a market analysis or product strategy scenario, followed by questions from a panel of stakeholders (e.g., Product Management, Marketing, Engineering leads).

• Executive Interview: A final interview with a senior leader (e.g., VP Product) to assess strategic alignment, leadership potential, and overall fit within the organization.

Portfolio Review Tips:

• Strategic Narrative: Clearly articulate the problem, your strategic approach, the solution you developed, and the quantifiable results achieved. Focus on the "why" behind your decisions.

• Data-Driven Insights: Showcase how you used market research, customer feedback, and competitive analysis to inform your strategy. Present key metrics and their impact.

• Influence & Collaboration: Highlight instances where you successfully influenced stakeholders and collaborated with cross-functional teams to execute your strategy.

• Contextualize: For each example, explain the specific industry context (e.g., healthcare, regulated sector) and how it shaped your approach. Tailor examples to TELUS Health's domain.

Challenge Preparation:

• Market Analysis: Be prepared to analyze a hypothetical market segment, identify opportunities, and propose a strategic approach for a new product or feature.

• Business Case Development: Practice building a concise business case, including market sizing, competitive positioning, revenue projections, and key risks.

• Strategic Communication: Prepare to articulate your strategy clearly, concisely, and persuasively, addressing potential questions from various stakeholder perspectives (e.g., sales, engineering, finance).

📝 Enhancement Note: The interview process is designed to evaluate strategic thinking, analytical rigor, communication skills, and the ability to influence. A well-prepared portfolio that demonstrates tangible results and strategic impact is essential for success.

🛠 Tools & Technology Stack

Primary Tools:

• CRM: Salesforce (likely used for sales enablement and understanding customer interactions).

• Product Management Software: Jira, Confluence (for roadmap planning, documentation, and collaboration).

• Market Intelligence Platforms: Tools for competitive analysis, market sizing, and trend identification (e.g., Gartner, Forrester, specialized market research tools).

• Collaboration & Communication: Microsoft Teams, Slack, Zoom.

Analytics & Reporting:

• Business Intelligence Tools: Tableau, Power BI, or internal TELUS analytics platforms for data visualization and reporting on market trends and product performance.

• Spreadsheet Software: Advanced Excel for financial modeling and business case development.

CRM & Automation:

• Product Analytics: Tools to understand user behavior within products (e.g., Pendo, Amplitude, Google Analytics, depending on product type).

• Presentation Software: PowerPoint or Google Slides for developing and delivering strategic presentations.

📝 Enhancement Note: While specific tools may vary, a strong foundation in CRM, product management workflows, market intelligence platforms, and advanced analytics/reporting is expected. The ability to leverage data to build compelling business cases and communicate strategic recommendations is paramount.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A deep understanding of patient and healthcare provider needs to drive product strategy.

• Innovation: A drive to explore emerging technologies (like AI) and develop novel solutions for healthcare challenges.

• Collaboration: A commitment to working effectively across diverse teams to achieve common goals.

• Accountability: Taking ownership of strategic decisions and their outcomes, with a focus on measurable impact.

• Integrity: Upholding the highest ethical standards, particularly crucial in the regulated healthcare sector.

Collaboration Style:

• Cross-Functional Integration: The role requires seamless collaboration with Product Management, Engineering, Sales, Marketing, and potentially Legal/Compliance.

• Data-Driven Dialogue: Discussions and decision-making are expected to be grounded in market data, customer insights, and financial analysis.

• Strategic Alignment: Emphasis on ensuring all teams understand and are aligned with the overarching product vision and strategy.

📝 Enhancement Note: TELUS likely emphasizes a culture of innovation, customer focus, and strong ethical conduct, especially within its health division. The ability to foster collaborative relationships and drive alignment across departments will be key to success.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Regulatory Complexity: Operating within the highly regulated Canadian healthcare sector requires a deep understanding of compliance, data privacy (PIPEDA), and provincial/federal healthcare policies.

• Balancing Stakeholder Needs: Aligning the strategic direction with the diverse needs of patients, healthcare providers, provincial governments, and internal TELUS stakeholders.

• Pace of Technological Change: Keeping pace with rapid advancements in AI and other technologies and integrating them strategically into healthcare solutions.

• Complex Procurement Processes: Understanding and navigating the nuances of public procurement and white-label solutions for provincial and regional clients.

Learning & Development Opportunities:

• Industry Expertise: Deep dive into specific areas of health tech, EMR systems, and patient engagement strategies.

• Strategic Frameworks: Advanced training in strategy development, competitive analysis, and business model innovation.

• Leadership Skills: Opportunities to hone skills in influencing, executive communication, and team leadership.

• Networking: Building a strong network within the Canadian healthcare technology ecosystem.

📝 Enhancement Note: The healthcare technology landscape presents unique challenges related to regulation and stakeholder complexity. This role offers significant opportunities to develop expertise in these areas while contributing to meaningful advancements in patient care.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you identified a significant market opportunity and how you translated that into a product strategy. What was the outcome?" (Focus on market discovery, validation, strategy development, and impact).

• "How would you approach developing a pricing strategy for a new patient engagement feature in the Canadian healthcare market, considering public procurement models?" (Assess understanding of pricing, business models, and sector specifics).

• "Walk us through your process for conducting competitive analysis. How do you identify a company's sustainable competitive advantage ('moat')?" (Evaluate analytical methodology and strategic insight). Company & Culture Questions:

• "What interests you specifically about TELUS Health and our mission in patient engagement?" (Demonstrate research into the company and its impact).

• "How do you approach influencing senior leaders when you have a differing strategic recommendation?" (Assess stakeholder management and communication skills).

• "Given TELUS Health's role in public healthcare, how do you prioritize and balance the needs of various stakeholders (e.g., patients, providers, government)?" (Evaluate understanding of the operating environment and strategic trade-offs). Portfolio Presentation Strategy:

• Structure: Begin with the strategic context, followed by market/customer insights, your proposed strategy, the execution plan (collaboration), and finally, the measurable results and lessons learned.

• Quantify Impact: Use data and metrics to demonstrate the success of your strategies. For example, "Increased market share by X%," "Generated Y revenue," or "Improved customer retention by Z%."

• Visuals: Use clear, concise visuals (charts, graphs, diagrams) to illustrate market trends, competitive landscapes, and strategic frameworks.

• Storytelling: Frame your examples as compelling narratives that showcase your problem-solving abilities and strategic thinking.

📝 Enhancement Note: Interview preparation should focus on demonstrating a robust strategic framework, strong analytical capabilities, and the ability to communicate complex ideas persuasively. Tailoring examples to the healthcare sector and TELUS's specific challenges will be highly beneficial.

📌 Application Steps

To apply for this Senior Product Strategy Manager position:

• Submit your application directly through the TELUS Careers portal, ensuring all required fields are completed accurately.

• Portfolio Customization: Prepare a concise portfolio that highlights 2-3 key projects demonstrating your experience in product strategy, market analysis, and business case development. Tailor these examples to showcase your understanding of regulated industries and complex market dynamics.

• Resume Optimization: Update your resume to prominently feature keywords related to product strategy, market intelligence, competitive analysis, business model development, and healthcare technology. Quantify your achievements with specific metrics and results wherever possible.

• Interview Practice: Rehearse responses to common product strategy interview questions, focusing on the STAR method (Situation, Task, Action, Result) and practicing your strategic communication and presentation skills. Prepare questions to ask the interviewers about the role, team, and company strategy.

• Company Research: Thoroughly research TELUS Health's current product offerings, market position, recent news, and strategic priorities. Understand their competitive landscape and the challenges and opportunities within the Canadian healthcare technology sector.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with TELUS before making application decisions.