Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: Neo Financial

Location: Calgary, Alberta, Canada

Job Type: Full-Time

Category: Product Design / UX/UI

Date Posted: January 21, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Drive the design vision and execution for innovative digital banking experiences across various platforms.

• Collaborate closely with product managers, engineers, researchers, and other designers to deliver user-centered solutions.

• Contribute to the growth and elevation of the design practice through mentorship and leadership.

• Leverage a strong understanding of user needs, business goals, and technical constraints to create intuitive and impactful designs.

• Play a key role in shaping the future of Neo Financial's product suite by participating in discovery, planning, and execution of new features and products.

📝 Enhancement Note: This role is categorized under Product Design/UX/UI due to the explicit responsibilities and required skills, which are standard for senior-level design positions in tech companies. The hybrid work arrangement is inferred from the company's statement about primarily collaborating in person across multiple offices, suggesting a structured in-office presence is expected.

📈 Primary Responsibilities

• Lead the end-to-end design process for new products and features, from concept ideation through to high-fidelity execution.

• Develop detailed user flows, wireframes, interactive prototypes, and polished mockups to effectively communicate design solutions and user journeys.

• Actively participate in user research initiatives, synthesizing findings to identify usability gaps, customer desires, and strategic opportunities for product enhancement.

• Champion and extend the Neo design system, ensuring consistency and scalability across the product suite while contributing to its evolution.

• Foster strong cross-functional relationships and collaborate effectively with Product Management, Engineering, UX Research, and other stakeholders to gather requirements and align on design objectives.

• Mentor and guide junior designers, providing constructive feedback and fostering a culture of continuous learning and design excellence within the team.

• Translate complex user requirements and business objectives into intuitive and elegant user experiences that align with Neo's brand and user needs.

• Conduct design reviews and present design concepts to stakeholders, clearly articulating design decisions and their rationale.

📝 Enhancement Note: The responsibilities are detailed to reflect the senior nature of the role, emphasizing leadership, mentorship, and end-to-end ownership. This includes driving the design vision, synthesizing research, and contributing to the design system, which are typical expectations for senior product designers.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's or Master's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience, is highly recommended for a Senior Product Designer role.

Experience: A minimum of 5 years of professional, hands-on experience in product design, with a proven track record of creating wireframes, prototypes, and detailed design specifications for digital products. Established experience in designing modern, complex user experiences is essential.

Required Skills:

• Minimum 5 years of professional experience in product design, wireframing, and prototyping.

• Proficient in industry-standard design and prototyping tools such as Figma, Sketch, and Adobe Creative Suite.

• Deep understanding of user experience (UX) design principles, information architecture, and user-centered design methodologies.

• Demonstrated experience in synthesizing user research and usability testing findings into actionable design improvements.

• Proven ability to collaborate effectively with cross-functional teams including Product Management, Engineering, and UX Research.

• Strong portfolio showcasing a range of digital product design work, including complex user flows and high-fidelity mockups.

• Experience in developing and utilizing design systems to ensure product consistency and scalability.

Preferred Skills:

• Experience working within the Fintech industry or in a high-growth technology startup environment.

• Familiarity with service design principles and execution.

• Experience in mentoring or leading junior design team members.

• Knowledge of front-end development principles (HTML, CSS, JavaScript) to better collaborate with engineers.

• Experience with user journey mapping and service blueprints.

📝 Enhancement Note: The 5-10 year experience range is inferred from the "5 years of professional hands-on experience" requirement and the "Senior" title, suggesting a candidate who is beyond junior or mid-level and possesses leadership capabilities. The preference for Fintech experience is a logical assumption given Neo Financial's industry.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio demonstrating a minimum of 5 years of hands-on product design experience.

• Case studies that detail the problem, your role, the design process (including research, ideation, prototyping, and iteration), and the final solution.

• Clear articulation of the impact of your design decisions, supported by relevant metrics or user feedback where possible.

• Examples showcasing your ability to create wireframes, prototypes, and high-fidelity mockups for complex digital products.

• Evidence of experience working with or contributing to design systems, illustrating consistency and scalability in your designs.

Process Documentation:

• Showcase examples of how you translate user research and requirements into tangible design deliverables, such as user flows, personas, or journey maps.

• Illustrate your approach to iterating on designs based on feedback and testing, demonstrating adaptability and a commitment to user-centered development.

• Provide examples of how you leverage design systems to maintain consistency and efficiency in your design workflow.

• Demonstrate your ability to communicate complex design solutions through clear wireframes, prototypes, and detailed specifications.

📝 Enhancement Note: Portfolio requirements are specifically tailored for a Senior Product Designer, emphasizing case studies, impact demonstration, and experience with design systems, which are critical for evaluating senior-level candidates.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Product Designers in Calgary, Alberta, with 5-10 years of experience, the estimated annual salary range is CAD $100,000 - $140,000. This range can vary based on specific experience, skills, and the candidate's negotiation.

Benefits:

• Meaningful equity through stock options, reflecting an ownership mindset and shared success.

• Comprehensive health, dental, and vision insurance plans.

• Generous paid time off and holiday leave.

• Professional development budget for conferences, courses, and certifications.

• Opportunities for career advancement and leadership development within a rapidly scaling company.

• Access to Neo's suite of financial products and services.

• Team events and social activities to foster a strong collaborative culture.

Working Hours: Standard full-time hours are approximately 40 hours per week. While the company emphasizes collaboration in person, flexibility may be offered based on team needs and project timelines, typical for hybrid work environments.

📝 Enhancement Note: Salary estimation for Calgary, Alberta, is based on standard market data for senior-level tech roles. The benefits are derived from common offerings in tech startups and the explicit mention of "stock options" in the provided text.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech (Financial Technology). Neo Financial operates in a rapidly evolving sector, disrupting traditional financial services with innovative digital solutions. This context means a focus on user experience, security, and rapid iteration is paramount.

Company Size: 500+ people. This indicates a mid-to-large stage startup that has achieved significant growth and has established processes, but still retains an agile and entrepreneurial spirit. For operations professionals, this means opportunities for impact and process improvement are abundant, but also that roles are becoming more specialized.

Founded: 2019. Neo Financial is a relatively young company, implying a culture of innovation, speed, and a builder's mindset. This is reinforced by their rapid growth and top rankings on fast-growing company lists.

Team Structure:

• The design team likely consists of multiple designers, potentially with specializations (e.g., UX, UI, Product) and a mix of senior and junior members.

• Senior Product Designers are expected to mentor and lead, suggesting a flat or matrixed reporting structure where design leadership is shared or reported to a Head of Design or Product Lead.

Methodology:

• Data-Driven Design: Emphasis on customer success and data analysis suggests user behavior and metrics heavily influence design decisions.

• Agile Development: Fast-paced scaling implies an agile or lean methodology for product development, requiring iterative design and quick feedback loops.

• Customer-Centricity: The mission to build a rewarding financial future for Canadians highlights a strong focus on customer needs and experience.

• Innovation & Experimentation: Being a fast-growing tech startup, there's an implied culture of trying new things and pushing boundaries.

Company Website: https://www.neofinancial.com/

📝 Enhancement Note: Company context is derived from the provided description, highlighting their mission, growth trajectory, and explicit statements about culture and collaboration. The "500+ people" size indicates a mature startup environment.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level signifies a seasoned professional responsible for complex design challenges, mentoring junior team members, and contributing significantly to the product strategy and design practice. It requires a blend of strong individual contributor skills and leadership potential.

Reporting Structure: The Senior Product Designer will likely report to a Design Lead, Head of Design, or a senior Product Manager. They will work closely with Product Managers, UX Researchers, and Engineers on a day-to-day basis.

Operations Impact: As a Senior Product Designer, your work will directly influence the usability, desirability, and overall success of Neo Financial's digital products. This impact translates into customer acquisition and retention, user satisfaction, and ultimately, the company's growth and market position in the competitive fintech landscape. Your designs will shape how over 1 million customers interact with their finances.

Growth Opportunities:

• Leadership Development: Opportunities to take on lead roles for specific product initiatives, manage design projects, and further develop mentorship capabilities.

• Skill Specialization: Potential to deepen expertise in areas like interaction design, visual design, design systems, or user research.

• Strategic Influence: Increased involvement in product strategy discussions and decision-making, shaping the future roadmap.

• Career Progression: Clear pathways to Lead Product Designer, Design Manager, or other senior leadership roles within the product organization.

• Industry Exposure: Working in a fast-growing, top-ranked fintech company provides invaluable experience and networking opportunities within the tech and finance sectors.

📝 Enhancement Note: The career progression and impact analysis are tailored for a senior design role, emphasizing leadership, strategic contribution, and measurable outcomes within a fintech context.

🌐 Work Environment

Office Type: Neo Financial emphasizes in-person collaboration across its Calgary, Winnipeg, and Toronto offices. This suggests a hybrid work model where team members are expected to be present in the office for a significant portion of the week to facilitate rapid idea exchange and team momentum.

Office Location(s): Calgary, Alberta, Canada. The company also has offices in Winnipeg and Toronto, indicating a distributed team structure with a strong emphasis on in-office collaboration within each hub.

Workspace Context:

• Collaborative Spaces: The emphasis on in-person collaboration suggests office environments equipped with meeting rooms, whiteboards, and open areas conducive to brainstorming and teamwork.

• Technology & Tools: Access to industry-standard design software (Figma, Sketch, Adobe Creative Suite), high-performance workstations, and necessary collaboration platforms.

• Team Interaction: Frequent opportunities to interact with designers, product managers, researchers, and engineers, fostering a dynamic and fast-paced work environment.

Work Schedule: A standard 40-hour work week is expected. The hybrid model implies a structured schedule with designated office days, balanced with remote work flexibility. This schedule supports continuous iteration and immediate feedback loops crucial in a fast-paced tech environment.

📝 Enhancement Note: The work environment description is based on the company's explicit mention of in-person collaboration and the hybrid nature of modern tech workplaces, particularly for roles requiring significant team interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application and portfolio to assess qualifications, experience, and alignment with Neo's culture and values.

• Hiring Manager/Team Interview: Discussion focused on your experience, design philosophy, problem-solving approach, and how you handle collaboration and mentorship. This is an opportunity to dive deeper into your portfolio.

• Design Challenge/Case Study Presentation: A practical exercise or presentation of a portfolio case study. This assesses your design process, critical thinking, ability to articulate design decisions, and understanding of user needs and business goals. Expect to present a past project or solve a hypothetical design problem relevant to fintech.

• Cross-functional Interviews: Meetings with Product Managers, Engineers, or Researchers to evaluate collaboration skills, communication style, and ability to work effectively within a cross-functional team.

• Final Interview: Likely with a senior leader (e.g., Head of Product, Head of Design) to discuss overall fit, strategic thinking, and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest, most relevant projects that showcase your skills in wireframing, prototyping, and delivering complex digital experiences. Prioritize projects that demonstrate impact and a user-centered approach.

• Tell a Story: For each case study, clearly outline the problem, your specific role and contributions, the design process (research, ideation, iteration), key decisions made, and the outcome or impact. Quantify results where possible (e.g., improved conversion rates, increased user satisfaction).

• Highlight Process: Emphasize your thought process, not just the final visuals. Explain why you made certain design decisions, how you incorporated user feedback, and how you collaborated with others.

• Showcase Design System Experience: If applicable, demonstrate how you've used or contributed to design systems, highlighting your understanding of consistency and scalability.

• Prepare for Questions: Be ready to discuss your design choices, challenges faced, and how you would approach specific scenarios relevant to Neo's products.

Challenge Preparation:

• Understand the Context: If given a design challenge, ensure you fully understand the problem statement, target users, and business goals. Ask clarifying questions.

• Focus on Process: Demonstrate a structured approach to problem-solving, even if time is limited. Outline your steps, assumptions, and how you would gather more information if needed.

• Prioritize and Justify: Make reasoned decisions about what to focus on and be prepared to justify your choices.

• Visual Communication: Clearly articulate your ideas through sketches, wireframes, or low-fidelity prototypes. Focus on conveying the core solution and user flow.

📝 Enhancement Note: The interview and portfolio review process is detailed to provide actionable advice, focusing on the specific requirements of a Senior Product Designer role and the typical structure of tech interviews.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, wireframing, prototyping, and high-fidelity mockups. Proficiency is expected.

• Sketch: Another widely used design tool; experience with it is a strong asset.

• Adobe Creative Suite (Photoshop, Illustrator): Useful for asset creation, image editing, and advanced visual design tasks.

• Prototyping Tools (e.g., InVision, Principle): Experience with tools for creating interactive prototypes to demonstrate user flows and interactions.

Analytics & Reporting:

• User Behavior Analytics Tools (e.g., Amplitude, Mixpanel): Familiarity with tools used to track user engagement, identify pain points, and measure the impact of design changes is beneficial.

• A/B Testing Platforms: Understanding how design variations are tested and iterated upon.

CRM & Automation:

• While not directly a design tool, understanding how CRM systems and automation workflows impact the user journey can be advantageous for holistic product design.

📝 Enhancement Note: The tool stack is based on industry standards for product designers, with a strong emphasis on Figma, Sketch, and Adobe Creative Suite, as these are explicitly mentioned or implied by the requirements.

👥 Team Culture & Values

Operations Values:

• Customer Obsession: A core value driving all decisions, ensuring that user needs and satisfaction are paramount in every design.

• Growth Mindset: A commitment to continuous learning, improvement, and embracing challenges to drive personal and team growth.

• Resourcefulness & Drive: A proactive approach to problem-solving, taking initiative, and finding innovative solutions even with constraints.

• Collaboration & Trust: Fostering an environment of open communication, mutual respect, and teamwork to achieve shared goals.

• Accountability: Taking ownership of work, delivering on commitments, and understanding the direct impact on Neo's success.

Collaboration Style:

• In-Person Synergy: A preference for in-person collaboration to foster rapid idea exchange, spontaneous problem-solving, and strong team cohesion.

• Cross-Functional Partnership: Working closely and iteratively with Product Managers, Engineers, and Researchers, valuing diverse perspectives.

• Constructive Feedback: An open culture of providing and receiving honest, constructive feedback to elevate design quality and team performance.

• Shared Ownership: A collective responsibility for product success, encouraging team members to contribute beyond their immediate roles.

📝 Enhancement Note: Team culture and values are inferred from the company's explicit statements about being "resourceful, growth-oriented, and driven to win," and their emphasis on "trust, respect, and support."

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Scaling: Navigating the complexities and potential inconsistencies that arise from rapid company growth, while maintaining design quality and user experience standards.

• Balancing Innovation with Stability: Introducing new features and innovative designs while ensuring the core banking experience remains stable, secure, and intuitive for a large customer base.

• Cross-Functional Alignment: Effectively managing diverse stakeholder needs and priorities across Product, Engineering, Marketing, and Operations to ensure design solutions meet all requirements.

• Evolving Fintech Landscape: Staying ahead of market trends, competitor innovations, and regulatory changes in the fast-paced fintech industry.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to deepen expertise in areas such as interaction design, motion design, accessibility, or advanced prototyping.

• Mentorship and Leadership: Formal and informal opportunities to mentor junior designers, lead design initiatives, and develop leadership skills.

• Industry Exposure: Participation in industry conferences, workshops, and continuous learning about emerging design trends and technologies in fintech.

• Strategic Product Input: Gaining exposure to product strategy, business objectives, and market analysis, contributing to high-level decision-making.

📝 Enhancement Note: Challenges and growth opportunities are framed around the specific context of a senior role in a fast-growing fintech company, highlighting common hurdles and avenues for professional development.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for tackling a complex design problem from scratch. Walk me through a specific example from your portfolio." (Focus on your methodology, research, ideation, and iteration.)

• "How do you balance user needs with business objectives and technical constraints when designing a new feature?" (Highlight your ability to find optimal solutions that satisfy all parties.)

• "Tell me about a time you had to influence stakeholders or a cross-functional team to adopt your design recommendations. What was the situation, and how did you approach it?" (Showcase your communication, persuasion, and collaboration skills.)

Company & Culture Questions:

• "Based on your understanding of Neo Financial, what do you see as the biggest design opportunity or challenge for our product suite?" (Show your research and strategic thinking.)

• "How do you contribute to a positive and productive team culture, especially in a hybrid work environment?" (Align your response with Neo's values of collaboration and trust.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, start with the problem and context, clearly define your role, detail your process with visual aids (sketches, wireframes, user flows, mockups), explain your key decisions and rationale, and conclude with the outcomes and lessons learned.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the success of your designs. If direct metrics aren't available, discuss qualitative feedback or potential business impact.

• Be Prepared for Deep Dives: Anticipate detailed questions about your design choices, the trade-offs you made, and how you would have approached challenges differently.

• Focus on Collaboration: Highlight how you worked with other teams and integrated their feedback into your design process.

📝 Enhancement Note: Interview preparation advice is tailored to the Senior Product Designer role, focusing on common behavioral and situational questions, portfolio presentation strategies, and company-specific considerations.

📌 Application Steps

To apply for this Senior Product Designer position:

• Click the application link provided to submit your resume and portfolio through the Ashby platform.

• Customize Your Resume: Tailor your resume to highlight your 5+ years of experience in product design, specifically mentioning wireframing, prototyping, and working with design systems. Use keywords from the job description like "Figma," "Sketch," "Adobe Creative Suite," "user experience design," and "information architecture."

• Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases 2-3 strong case studies demonstrating end-to-end design process, and clearly articulates your impact and collaborative approach. Make sure it's easily accessible and well-organized.

• Research Neo Financial: Understand their mission, products, recent achievements (e.g., Deloitte Fast 50 rankings), and company culture. Prepare thoughtful questions to ask the interviewers.

• Practice Your Presentation: Rehearse presenting your portfolio case studies, focusing on storytelling, clarity, and conciseness. Be ready to articulate your design decisions and the impact of your work.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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